2014 MEDIA KIT ABOUT CURRENT ONC ABOUT CURRENT ONCOLOGY CURRENT ONCOLOGY EDITORIAL BOARD

ABOUT CURRENT ONCOLOGY
CURRENT ONCOLOGY EDITORIAL BOARD
Published by Multimed Inc., and established in 1994, Current
­Oncology is a Canadian based and internationally respected journal, published bi-monthly plus special supplemental issues devoted to specific areas of cancer care. Current Oncology represents a
multidisciplinary medium encompassing health care workers in the
field of cancer therapy to report upon and to review progress in the
management of this disease.
Current Oncology’s editorial board includes the most respected
researchers, authors, teachers, and practitioners in the field.
Current Oncology is the only peer-reviewed journal covering Canadian oncologic practice in addition to reports and reviews of studies and primary research of global significance. Articles can address
any aspect of cancer management from diagnosis through treatment and cost–benefit analysis, to cure and rehabilitation or palliation, but all must pass a rigorous peer review. Articles with an appeal that transcends disciplines and that attracts a broad audience
of clinicians, researchers, and cancer patients searching for new
insights and possible avenues of inquiry are particularly welcome.
EDITOR-IN-CHIEF - Dr. Michael McLean, Toronto, Ontario
MANAGING EDITOR - Dr. Martin Chasen, Ottawa, Ontario
DEPUTY EDITOR - Dr. Phil Gold, Montreal, Quebec
ASSOCIATE EDITOR (CHINA) - Yu (Darwin) Cai, Guangzhou
SECTION EDITORS
BIOMARKERS IN ONCOLOGY
Nicole Beauchemin, Montreal, QC
BIOMEDICAL ETHICS
Timothy Christie, Miramichi, NB
BONE AND SOFT TISSUE ONCOLOGY
Robert Turcotte, Montreal, QC
WHY PUBLISH WITH CURRENT ONCOLOGY?
CANCER GENETICS
William Foulkes, Montreal, QC
Current Oncology is indexed in PubMed, Embase, Scopus, Crossref, Index Copernicus, Directory of Open Access Journals (DOAJ),
Google Scholar, EBSCOhost.com Research Databases, Science Citation Index Expanded, and Journal Citation Reports/Science Edition.
It is also a participant of the HINARI program, and is archived in
PubMed Central. In 2013, Current Oncology received an impact
factor of 1.625. The journal impact factor is a measure of citation
frequency that reflects the average number of citations to articles
published in science and social science journals.
CANCER NARRATIVES: WORDS
BEYOND DISEASE
Daniel Rayson, Halifax, NS
ABOUT MULTIMED INC.
Multimed Inc., publisher of Current Oncology,
is a Canadian-based international medical publishing and marketing corporation established
in 1980. The firm is today recognized throughout the field for ingenuity, creativity, vision, and
style in its publishing and project development
portfolios. For more information, please visit
www.multi-med.com
CANCER REHABILITATION AND
SURVIVORSHIP
Martin Chasen, Ottawa, ON
CLINICAL TRIALS
Wendy Parulekar, Kingston, ON
GERIATRIC ONCOLOGY
Winson Cheung, Vancouver, BC
INTEGRATIVE ONCOLOGY
Matt Mumber, USA
Dugald Seely, Ottawa, ON
NUTRITION
Elisabeth Isenring, Australia
ONCOFERTILITY
Hananel Holzer, Montreal, QC
ONCOLOGIC PATHOLOGY
R. Daniel Bonfil, USA
ONCOLOGY EDUCATION
Jason Park, Winnipeg, MB
PALLIATIVE CARE
Robin Fainsinger, Edmonton, AB
PEDIATRIC ONCOLOGY
Eric Bouffet, Toronto, ON
PSYCHOSOCIAL ONCOLOGY
Fiona Schulte, Calgary, AB
RADIATION ONCOLOGY
Samy El-Sayed, Ottawa, ON
George Shenouda, Montreal, QC
KNOWLEDGE TRANSLATION
Eva Grunfeld, Toronto, ON
SURGICAL ONCOLOGY
Peter Metrakos, Montreal, QC
Rona Cheifetz, Vancouver, BC
MEDICAL ECONOMICS
Natasha Leighl, Toronto, ON
Nicole Mittman, Toronto, ON
TRANSLATIONAL RESEARCH
Martin Gleave, Vancouver, BC
Victor Ling, Vancouver, BC
MEDICAL LEGAL
Mary Shariff, Winnipeg, MB
UPDATES AND DEVELOPMENTS IN
ONCOLOGY
Richard J. Ablin, USA
Phil Gold, Montreal, QC
MEDICAL ONCOLOGY
Michael McLean, Toronto, ON
Ron Feld, Toronto, ON
Timothy R. Asmis, Ottawa, ON
Sharlene Gill, Vancouver, BC
Tallal Younis, Halifax, NS
Richard Van der Jagt, Ottawa, ON
CURRENT ONCOLOGY MEDIA KIT 2014
NURSING
Doris Howell, Toronto, ON
Karin Olson, Edmonton, AB
UROLOGIC ONCOLOGY
Fred Saad, Montreal, QC
www.current-oncology.com
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ABOUT CURRENT ONCOLOGY
2014 MEDIA KIT
PRINT CIRCULATION / READERSHIP
Achieve the exposure your organization needs. Make your product
highly visible to the oncology market. Print advertisements can be
placed in any of our six regular issues for 2014. Current Oncology
follows the most up-to-date PAAB advertising guidelines.
Total circulation of up to 3200.
Covers (4 colour)
1 Issue
6 Issues
Outside Back
$6,585
$6,255
Inside Front
$6,440
$6,120
Inside Back
$6,210
$5,900
1 Issue
3 Issues
6 Issues
Inside Pages
4 Colour - Double Page Spread
$9,240
$8,550
$7,395
4 Colour - Full Page
$4,945
$4,570
$3,960
4 Colour - Half Page
$3,280
$3,030
$2,620
Black & White - Full Page
$2,620
$2,420
$2,095
Black & White - Half Page
$1,690
$1,570
$1,360
Facing Editorial Premium: 15%
Opposite TOC Premium: 20%
Why is Current Oncology a vital media purchase? Because Current Oncology is distributed and read by a growing community
of engaged and knowledgeable oncologists, specialists in allied
disciplines, residents, nurses, and family physicians throughout Canada. Our circulation includes the following groups and
specialities:
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Gastroenterology
Hematologists
Integrative Oncologists
Internal Medicine
Medical Libraries
Medical Oncologists
Medical Physicists
Nurses
Obstetrics & Gynecology
Oncology Residents
Palliative Care
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Pathologists
Patient Support Groups &
Non-Profit Organizations
Pediatric Oncology
Pharmacists
Physician/General Practice
(inc. members of CAGPO)
Radiation Oncologists
Surgical Oncologists
Urologists
Prescribing Information Rate (Black & White)
$1,075 per page
Fair Balance Rate (Black & White)
$1,075 per page
Notes:
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All pricing is in Canadian Dollars, and does not include applicable
taxes
All rates above are on a per issue basis
Discounted frequency rates are based on the number runs for an
adverstisement within the 2014 publication year (Jan 1 - Dec 31)
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KEY FACTS ABOUT OUR READERS*
73% of our readers always or often read Current Oncology
Our readers rank Current Oncology 2ND amongst the most
essential journals to their practice, behind the Journal of
Clinical Oncology
OTHER PRINT ADVERTISING OPPORTUNITIES
Belly Wrap
Price is dependent on specifications of wrap and quantity.
Material Insert
Approved material may be inserted into a regular issue of the
journal. Price is dependent on size and weight of insert.
Figure 1: Comparison of the Top 10 “essential” journals listed by our readership.
Current Oncology was the second most listed journal.
* Based on our December 2012 Readership Survey
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www.current-oncology.com
CURRENT ONCOLOGY MEDIA KIT 2014
PRINT ADVERTISING & CIRCULATION
2014 PRINT ADVERTISING RATES
2014 ONLINE ADVERTISING RATES
CURRENT ONCOLOGY ONLINE STATS
ELECTRONIC BANNER ADVERTISING RATES
Current Oncology has developed a significant online presence at
www.current-oncology.com.
Rotating banner ads will appear on the Current Oncology website.
Click-through rates are tracked and can be reported.
ANNUAL ONLINE STATISTICS (Sept 1, 2012-Aug 31, 2013)
Rotating Footer Banner (468x60 px)
Rotate at the foot of home page and interior pages
$1,525.00, 1 year contract
The number of visitors to our website continues to grow as exemplified by our most recent website statistics from Google Analytics.
Skyscraper (120x600 px)
Rotate at left side of home page and interior pages
$3,500.00, 1 year contract
Leaderboard (728x90 px)
Rotate at top of home page and interior pages
$5,000.00, 1 year contract
Notes:
• All pricing is in Canadian Dollars and does not include applicable
taxes
• Geo-targeting and advertising on gated portion of site is available
and can be quoted on upon request
112,737 visitors ( 75% from previous year)
84,521 unique visitors ( 84% from previous year)
Visited by 181 countries (27% Canada, 27% USA, 46% Int’l)
Average of over 9,300 visitors per month
3,113 registered website users
e-NEWSLETTER BANNER ADVERTISING RATES
Current Oncology distributes an e-newsletter on a bi-monthly
basis (Feb, Apr, June, Aug, Oct and Dec). The newsletter reaches
over 3,500 members of the oncology community.
• Cost: $1,000, per issue OR $3,000, 1 year contract
• Specs: 560x100 px, static ad provided in .jpg, .gif or .png format
CURRENT ONCOLOGY MEDIA KIT 2014
www.current-oncology.com
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ONLINE ADVERTISING
2014 MEDIA KIT
MECHANICAL REQUIREMENTS
ADVERTISING TERMS AND CONDITIONS
JOURNAL SPECIFICATIONS:
• Printed offset lithography
• Perfect bound
• Stock: Cover-gloss coated 10pt; Inside-gloss coated white 80lb.
ACCEPTANCE
Multimed Inc. has the right to decline any advertisement. Advertisements must be received by the material due date. The publisher has the right to cancel or discontinue any advertisement.
FULL PAGE:
• Trim size: 8.5×11 inches
• Type page (standard printing area): 7.125×10 inches
• Bleed size: 8.75×11.25 inches
INSERTION ORDERS
All orders must be received prior to the insertion date in writing.
Specific conditions are to be specified on the order.
HALF PAGE:
• Trim size: 8.5x5.5 inches
• Type page: 7.125×5 inches
• Bleed size: image size 0.125 to 0.25 larger
ARTWORK MUST BE SUPPLIED AS:
• High-resolution PDF (fonts embedded) on CD
• High-resolution print of advertisement and PI
ELECTRONIC BANNER ADS:
• Ads must be submitted in GIF, JPG, or PNG format
2014 PRINT INSERTION AND MATERIAL DATES
Please submit Insertion Orders and Material for inclusion in
Current Oncology by the following dates:
February 2014
April 2014
Volume 21, Number 1
Volume 21, Number 2
Insertion: December 12, 2013
Insertion: February 13, 2014
Material: January 6, 2014
Material: March 5, 2014
June 2014
August 2014
Volume 21, Number 3
Volume 21, Number 4
Insertion: April 10, 2014
Insertion: June 12, 2014
Material: May 6, 2014
Material: July 3, 2014
October 2014
December 2014
Volume 21, Number 5
Volume 21, Number 6
Insertion: August 14, 2014
Insertion: October 16, 2014
Material: September 4, 2014
Material: November 5, 2014
MATERIAL REQUIREMENTS
Materials must comply to Multimed’s material requirements. Existing material will be repeated if new material is not received by
the material due date. Hard copy proofs must be supplied for all
electronically supplied print ads. Colour proofs are required for
all colour ads.
AD PLACEMENT
Specific position requests at the run of book rate will be considered but, no guarantee is made unless the position premium has
been provided for in the contract or insertion order.
CANCELLATION
After the insertion due date has passed, cancellations are no longer accepted. Multimed has the right to charge for any cancelled
space after this date. Unfulfilled frequency commitments will be
readjusted and the difference will be invoiced.
PAYMENT TERMS
For all print and online advertisements payment is due net 30
days. The invoice will be issued upon publication of the journal
for print advertisements, and upon placement of the ad online
for electronic advertisements.
Please send contracts, insertion orders, production material, or
any related inquiries to:
AMANDA SHAND
Multimed Inc.
66 Martin Street, Milton, ON L9T 2R2
Telephone: 905-875-2456 Fax: 905-875-2864
E-mail: amanda_shand@multi-med.com
CURRENT ONCOLOGY MEDIA KIT 2014
www.current-oncology.com
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ADVERTISING
& CONDITIONS
MECHANICALTERMS
REQUIREMENTS,
INSERTION & MATERIAL DATES, AND TERMS & CONDITIONS
2014 MEDIA KIT
Current Oncology is your premier partner for reaching a diverse,
growing community of engaged and knowledgeable oncologists,
specialists in allied disciplines, residents, nurses, family physicians, and patients and their families throughout Canada. Current
Oncology draws the attention of these professionals and the interested public because of its combination of integrity, credibility,
and high-value content as exemplified in:
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an editorial board that includes some of the most respected
researchers, authors, teachers, and practitioners in the field;
status as the only peer-reviewed journal covering Canadian
oncologic practice in addition to reports and reviews of studies and primary research of global significance;
a consistently high quality of submissions, leading to acceptance of the journal for indexing in the U.S. National Library
of Medicine’s PubMed database, PubMed Central, and Excerpta Medica, among others; and
Impact factor of 1.625, as published in the 2012 Journal Citation
Reports, Science Edition (Thomson Reuters, 2013).
Current Oncology offers a variety of possibilities for disseminating
your message; developing relationships with the research, practice, or patient communities; or publishing your own innovations
and discoveries.
PUBLISH WITH CURRENT ONCOLOGY
Provide valuable and up-to-date educational material to our
readership and oncology community by publishing with Current
Oncology. All articles submitted to the journal undergo peer review
and must be accepted prior to publication. Visit our “Information
for Authors” page on our website for more information about
publishing with the journal.
PUBLICATION FEES
Standard Publication Fee
Upon acceptance, the article will published within 6 months, in
either print & online or online only format. Publication format is
determined by the Editor and journal production team. Our standard
fees are:
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Article Processing Fee: $750.00 (includes up to four black &
white published pages)
Extra Page Charge: $100.00 per black & white page for each
additional published page over four pages.
Fast Track Publication Fee
Upon acceptance, the article will be published within 2-4 months.
The article can be published in print & online or online only format.
For fast track publication, contact Amanda Shand at amanda_
shand@multi-med.com prior to article submission.
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Print & Online Format: $1,500 per page (black & white),
standard journal format
Online Only Format: $1,000 per page, standard journal format
www.current-oncology.com
ADDITIONAL PARTNERING OPPORTUNITIES
SUPPLEMENT SPONSORSHIP
Current Oncology has published a variety of supplements on a
range of topics, all dedicated to providing in-depth information to
our readership. Our process is PAAB compliant.
Professional supplements are an ideal way to publish:
• Meeting/conference proceedings
• Abstracts from meetings/conferences (not peer reviewed)
• Results of meetings or seminars
• Review articles on a dedicated subject
• Consensus guidelines and statements
REPRINTS AND LICENSING
Commercial reprints are an excellent way for companies to promote and inform the medical community about their activities
and products. Current Oncology’s reprints are produced to the
highest standards of quality.
Articles from Current Oncology can be translated into any language and produced as translated reprints. Licensing and/or royalty arrangements can be made in order to give your company the
flexibility you require.
BULK SUBSCRIPTIONS
Bulk print subscriptions are an ideal way to keep members of your
organization up to date on the latest research within the Canadian
Oncology community.
Quantity
25-49
50-99
100-199
200+
Rate (6 issues per subscription)
$190
$170
$130
$90
For more information, please visit our “Subscribe” page on our
website.
CONTACT INFORMATION
PRINT AND ONLINE ADVERTISING, PUBLICATION FEES, BULK
SUBSCRIPTIONS
AMANDA SHAND
Multimed Inc.
66 Martin Street, Milton, ON L9T 2R2
Telephone: 905-875-2456 Fax: 905-875-2864
E-mail: amanda_shand@multi-med.com
SUPPLEMENTS, REPRINTS AND LICENSING
HEATHER SHAND
Multimed Inc.
66 Martin Street, Milton, ON L9T 2R2
Telephone: 905-875-2456 Fax: 905-875-2864
E-mail: heather_shand@multi-med.com
CURRENT ONCOLOGY MEDIA KIT 2014
PUBLISHING AND ADDITIONAL OPPORTUNITIES
WHY PARTNER WITH CURRENT ONCOLOGY?