Residence: Email: Phone: B U S I N E S S ...

Residence: Col. Providencia, Guadalajara Jal, México 44630
Email: info@alejandrorosillo.com
Phone: +52.1 (333) 1000.101
BUSINESS PROFILE
Administrator, business manager and public relations expert, experienced in national and international events for more
than ten years. Highly regarded in event management, production and logistics. Distinguished performance history
inspired by leadership, ingenious resolver and interdisciplinary team work within the company.
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Active involvement on administration and evaluation of projects, committed with quality and constant improvement
Specialist in personnel management, staff recruitment and creation of work teams
Solid experience in lines of command, strategic planning, marketing and sales
Founder of one of the top entertainment companies in Mexico
Languages: English, French and Spanish
SKILLS
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Ability to work under pressure within defiant deadlines
Clear understanding of customer needs by providing focused advice
Technical knowledge of assembly of scaffolding, structures and frameworks for events
Availability to travel and / or relocation, with pleasant disposition and capacity to adapt to new environments
Knowledge of Mac OSX; Windows 7; Linux; Word, Excel and PowerPoint; Photoshop, Illustrator and InDesign CS5
JOB EXPERIENCE
Concierge5.com S.A. de R.L. de C.V. (Partner and director)
concierge5.com – Events, marketing, models, multimedia and public relations
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Recruitment, training and coordination of human resources as well as maintaining inventories
Administration, logistics, operations, organization and production of all the services of the company
Creating, planning, launch and implementation of the company since visualization and projection on paper
Creation and implementation of several systems for administration, logistics, reporting, sales and technology
Advice and consultancy specializing on brands, events, products, public relations, services and sponsorships
Festafina / San Rafael Integrales S.A. de C.V. (Commercial director)
festafina.com – Event décor & equipment rental
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2011
Organization, production and operation of equestrian competitions, coordinating the closing party of the Parapan American Games
Planning, coordination and hiring of resources both material and human, establishing and implementing several reporting systems
30,000 spectators in venue, responsible of a 500+ work force, live worldwide television audience of 130 million people
Budgets, layouts, agreements, programs, checklists, minute by minute scripts, requirements, procedures and forms
Training and certification for risk and issues care, with support at federal levels from a broad range of units
Supervision of access control, suppliers, uniforms, accreditations, inventories and warehouses
Entretenium S.A. de C.V. (Partner, operations and special events coordinator)
entretenium.com - Event management, public relations, marketing and fashion
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2012
Coordinate and supervise the workforce, responsible for training and scheduling while supporting other areas / venues programs
Build and maintain close working relationships with functional areas for all venues, act as a point of contact for the venue team
Customer service ethics to all functional areas and programme stakeholders, providing high level of tact and diplomacy
Liaise with human resource service support and venue workforce operations, ensure that invitees attend the collection
Implement, manage and run the operational plans for distribution across the regional venues
Coordinate sizing data and distribution processes with administrative data processing output
Ensure deliverables are met through provision, planning and administrative support
Report distribution updates, attendance, inventory levels and issues escalation
XVI Pan American Games Guadalajara 2011 (Equestrian venues manager)
guadalajara2011.org.mx - International multi-sport competition
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2012 – 2013
Restructuring, implementation and establishment of several systems for administration, logistics, reporting, sales, and technology
Recruitment, training and coordination of human resources, achieving an increase in revenue for the company of 115%
Creating, updating and maintaining a revolving inventory for assembly, disassembly and event coordination
Design of corporate image, internal and public catalogues, advertising campaigns and media
Games of the XXX Olympiad London 2012 (Uniforms regional coordinator)
london2012.com - World’s major international multi-sport competition
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2013 – 2014
2004 – 2010
Development, management and booking of exclusive artistic talent, including production and distribution of their recorded media
Public relations, guest lists and VIP management achieving total customer satisfaction and success of the event
Advanced and clever marketing management with a assortment of events up to 110,000 people attending
Specialized advice on products and services for all types of events, sponsors, companies and brands
Organization, production and operation of entertainment events and the creation of special projects
Residence: Col. Providencia, Guadalajara Jal, México 44630
Email: info@alejandrorosillo.com
Phone: +52.1 (333) 1000.101
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Bomba Energy Puerto Vallarta (Director)
bombaenergy.com.mx - Austrian energy drink
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2004 – 2007
Management, coordination and marketing campaigns to increase sales, growth and expansion of the market by 75%
Creation and implementation of credit and financing plans to major retail outlets
Established strategic alliances with major consumption centres and distributors
Distribution and sales of retail and wholesale products within the region
Administration, logistics, inventory control and financial accounting
Fractalgrafics S.A. de C.V. (Associate)
fractalgrafics.com.mx - Software development and IT consulting
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2001 – 2003
Graphic application development on interactive media through the web, CDs and DVDs, based on virtual reality (QTVR) and 3D
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Website design through HTML language programming and model designer in Form Z RenderZone
Worked professionally for brands such as: Absolut, Acer, Adecco, Adidas, Aeroméxico, Aggreko, Airwave, AmEx, Atlética, Atos
Origin, Bacardi, Ballantine’s, Banamex, BAT Group, BBVA, BMW AG, Boehringer Ingelheim, Bomba Energy, Bonafont, BT, Budweiser,
Burger King, Cadbury, Camino Real, Chrysler Group, CIE, Cisco, Civil Associations, Coca-Cola, Comex, Conti-AG, Councils,
Credomatic, Crowne Plaza, Cuervo, C&A, Daimler AG, Delta, Discovery L.A., Don Julio, Dow, El Tri, Erdinger, Event Venues, Expo
Guadalajara, Ferrari-Maserati, Fiesta Americana, Finlandia, Ford Group, Gamesa, Gatorade, GM Group, Götland, Governments,
Grupo Modelo, Guadalajara Country Club, Heineken Group, Herradura, Herbalife, Hilton, Hitachi, Holiday Inn, Honda, Hotel Chains,
IBM, Illy, Informador, I.S.B., Iusacell, Jack Daniels, Johnsons, KLM, Lacoste, La Moderna, Lloyds LMFAO, Luis Miguel, TSB, LOI,
Lufthansa, Madonna, Manpower, Mazda, McDonald’s, Mexicana, Mini, Moenia, Nestlé, Next, Nextel, Nike, Nissan, Nokia, Oakley,
Ocesa, Oettinger, Office Depot, Omnilife, Patrice, Paulaner, Pepsi, Philip Morris, Porsche, Procter & Gamble, Puma, Purina, P&G,
Redbull, Reforma, Restaurants, Riu, Rolex, Samsung, Sapporo, Scotiabank, Starbucks, Telcel, Televisa, Telmex, Ticketmaster, Tiesto,
Toyota, TSI, Universities, UPS, U2, Visa, Volaris, Volkswagen Group…
EDUCATION
2012 Training and certification in leadership, radio operations and
train the trainer
2012 Training and certification in emergency medical response
2011 Training and certification in drills & evacuation, fire control
emergency medical response and search & rescue
2006 Public relations and corporate communications
2004 Business administration
LOCOG, London, UK
Hamilton Deed, London, UK
Bomberos y Protección Civil, Jal, México
Universidad Autónoma de Guadalajara, Jal, México
Universidad Iberoamericana, DF, México