Detailed Classes & Seminar Descriptions - Conference

Transcription

Classes and Seminar Sessions
17th International Conference & Trade Show
April 24 – May 2, 2015 Quantum of the Seas®
Saturday, April 25th
Descriptions are listed in time order by date.
Grow Bigger with VAX
11:30am-12:30pm
Course Description:
 Grow your efficiency with streamlined new
tools and processes that help you focus on your
customers and your sales
 Grow your customers’ confidence in you by
better meeting their needs with in-depth
insights
 Grow the impact of your promotions by getting
the right information in your customers’ hands
 Grow your knowledge with a valuable selection
of live and on-demand VAX University’s learning
opportunities
Your Website, Social Media and Mobile – How to
Make It All Work Together and For You!
11:30am-12:30pm
Course Description: A content-rich, well designed web
presence and an active social media profile are essential
in today's consumer shopping experience. And now
there is mobile… Do you need an app? Is my website
mobile friendly? What is Responsive Design?
Passport Online, Vacation.com’s technology partner, is
the leisure travel industry leader in delivering the most
comprehensive solutions for digital marketing to travel
agents and their consumers. We pride ourselves in
staying ahead of the game and will bring you up-to-date
on all things digital in this informational workshop.
We’ll explain what you need to be “mobile” and that
doesn’t mean having a cell phone. Hopefully, you’ll
“connect the dots” between your website, Facebook
and being mobile after attending this session. We look
forward to an interactive exchange so bring your
questions.
Norwegian Cruise Line – What’s New! Plus Tips
and Tricks to Grow Your Business
11:30am-12:30pm
Course Description: Get an update on What’s New at
Norwegian Cruise Line. Plus, enjoy a fun seminar that
will give you insider product tips that will help you grow
your business while maximizing your commission in the
process.
Amadeus
11:30am-12:30pm
Course Description: Grow your brand and your business
through web presence
·
Expand your reach
·
How to turn “lookers” into “bookers”
·
What’s the right approach for your business
model?
Come and join Amadeus for a fun and interactive
workshop to explore the rewards of developing and
maintaining a web presence.
Funjet Vacations
11:30am-12:30pm
Course Description: Do YOU want to become an
engagement and marketing pro!? Join our workshop to
learn what’s new with Funjet Vacations, how to best
market our brand, discover the MANY ways that you
can earn BIG and MUCH more. We can guarantee that
this workshop will help you get a TREMENDOUS amount
of business.
Page 1 of 23
Room assignments will be noted on your personal agenda and on the Conference program book.
Classes and Seminar Sessions 17th International Conference & Trade Show
Quantum of the Seas®
Saturday, April 25th cont.
Hertz: Bump Up Your Car Rental Bookings
11:30am-12:30pm
Course Description: Learn about Vacation.com's
preferred car rental partners: Hertz, Dollar & Thrifty:
-How to book preferred leisure discounts and corporate
rates? Travel agent discounts too.
-How to earn preferred commissions?
-How to layer promotions with discount codes for
BIGGER customer value?
-How to extend BIGGER service to car rental clients?
-How to maximize our travel agent loyalty programs?
Earn Free Rental Day Certificates and more! Please join
us for a fun, learning session. You may win a prize such
as Hertz Free Travel Agent Free Day Certificates.
Experience Room
1:00pm-5:00pm
Course Description: Welcome to the jungle of ideas, a
paradise city filled with Vacation.com’s most rockin’
benefits and services. Every rose may have a thorn, but
every table in the Experience Room will have a brilliant
way for you to inspire clients and grow your business.
Round and round you’ll go, learning so much about
CruisePRO, Engagement, Agent Snapshot, Cruise Space
and more, that you’ll be thunderstruck. We’ll be there
for you, these five words we swear to you, to provide
personal advice and hands-on training that will surely
rock you like a hurricane from day one until the final
countdown. You don’t need nothin’ but good time to
spend here, your home sweet home for all your
membership benefits.
Azamara Cruises: An AzAmazing Opportunity!!!
1:30pm-2:00pm
Course Description: Join Carmen Roig and Jon Grutzner
with Azamara Club Cruises and learn about the best
kept secret in the industry. Discover the DNA of
LMN. We will go over the Brand Essence and
Destination Immersion platform that will ensure you
"Think Outside the Ship" and provide you the tools
necessary to feel comfortable selling this award winning
upmarket product.
2015
- Are you serious about growing your business with the
well-traveled affluent guest?
- How can you sell the Destination Immersion concept?
- Learn about our new Land Discovery options.
- AzAmazing Evenings, Insider Access, Nights & Cool
Places, and Cruise Global- Eat Local.
- What is the "Evolution" of Cruise Sales - Inside,
Outside, Veranda , Azamara
Learn how to increase your return per transaction and
have guests who will be Azamazed.
Crystal Comparison: TRADITIONAL CRYSTAL for
“Crystal Society Members” vs. MODERN CRYSTAL
for New & Younger Guests
1:30pm-2:00pm
Course Description:
* Traditional dress code vs. new dress code
* Old smoking policy vs. new
* Entertainment; traditional vs. contemporary
* Food/Dining choices; Crystal Classic vs. nouvelle
cuisine
* Activities/Choices: traditional offerings vs. modern
activities
PLUS, 2018 WORLD CRUISE & NEW OWNERSHIP!
Magical Updates on all Disney Destinations
1:30pm-2:00pm
Course Description:
Get a high level look at our latest updates including:
 Disneyland’s Diamond Celebration
 What’s new at the Walt Disney World
Resort including updates on Disney Springs
& Avatar
 Disney Cruise Line, understanding the
consumer
 Adventures by Disney, exciting new product
announcement
 Aulani, a Disney Resort & Spa
 Sales & Marketing tools available to travel
professionals
Two Disney gift cards will be raffled at each seminar.
Page 2 of 23
2015
Abercrombie & Kent’s New Luxury: Less About the
Thread Count; More About the Experience
1:30pm-2:00pm
Course Description: Join Shawn Johnson, Abercrombie
& Kent’s Director of National Account Sales for a look at
A&K’s worldwide journeys – from guest favorites to
new destinations - and tips for matching your clients
with the right experience. From small group travel to
taking it private, luxury expedition cruises to European
rivers, private jets to Geoffrey Kent’s Top Places to
Travel.
 Discover how A&K’s 52 offices around the
world provide your clients “invitation-only”
access to the people and places that make
every travel destination unique.
 Learn how to help your clients create and
fulfill a “bucket list” with a company that
has a presence in more than 100 countries.
 Gain the confidence to explain the value of
experiences that may be beyond your
client’s initial budget.
 From the Mekong to the Amazon; Myanmar
to India – River cruising goes beyond
Europe to the Exotic
Allianz Global Assistance: Significantly add to your
Bottom Line
1:30pm-2:00pm
Course Description:
 Protect your clients with the world’s largest
assistance company
 Learn to sell the value of Allianz Global
Assistance travel insurance products and
protect your clients with high quality
coverage.
 Learn proven selling tactics to sell travel
insurance to your clients much more
successfully – every time!
 You earn $38-$44 on average incremental
revenue in your pocket for each policy sold.
 Overcome objections and make more
money!
Classic Vacations: The New INNOVATIVE TOOLS
for you
1:30pm-2:00pm
Course Description: Classic Vacations is your luxury
wholesaler on the move with new tools to drive the
sales to the Vacation.com members. A reminder of our
new low booking deposit policy and elimination of
Classic’s change and cancel fees. Our exciting new
Europe pre-post cruise ports….over 40 throughout
Europe and accommodating to river boat cruising as
well. Our exciting Expedia Affiliate Hotel program and
how to save bookings from the internet or OTAs… Add
that VIATOR tour and activity and earn more
commission. And last but not least: Our newly
enhanced agent Royalty Rewards program announcing
CA$H IS BACK
Agent Snapshot: Creating your distinct online
personality
2:20pm-3:20pm
Course Description: In this class you will learn about
why Agent Snapshot is important and how you can get
started building your distinct online profile. Attract high
quality leads on the Internet by introducing your
distinct capabilities and personality. Convert the leads
to sales and you can see how Agent Snapshot can be an
important new source of revenue to your agency.
Integrate ClientBase and Engagement with
Engagement Select
2:20pm-3:20pm
Course Description: Learn about Engagement Select,
the no-cost, premium level of consumer marketing.
Engagement Select integrates Vacation.com’s marketing
with agency data in Trams ClientBase, “tagging” records
of clients receiving mailings and automating client list
updates. We will also introduce our new triggered
communications program, On Cue.
Page 3 of 23
2015
Understanding and Serving the Travel Needs of
Millennials
2:20pm-3:20pm
Course Description: Millennials are ready to travel, and
they have the money to do so. Discover how to identify
this elusive generation, and how to provide and
promote the type of travel experiences they crave.
THE OFFICE
2:20pm-3:20pm
Course Description: A new situation comedy featuring
bosses, employees, contractors, exemptions and
overtime. Everything You Need to Know about
Employment Law.
YOU are the Cruise Pro!
2:20pm-3:20pm
Course Description: Want to increase your sales and
earn higher commissions? Join us for an interactive
session as we explore all of the information and tools
available in CruisePRO that help you get to the next
level of service.
Distinctive Voyages Hosts (by invitation only)
4:00pm- 5:00pm
Course Description: This seminar is for existing
Distinctive Voyages Hosts. The new Certify for Host
Expenses app will be reviewed. Hosts learn how to get
your reimbursements in as little of 7-10 days. We will
also review important things to remember when
working with DV shore excursions. This is also your
opportunity to ask questions and get feedback. This is
your Open Mic at Sea!
Page 4 of 23
Sunday, April 26th
Bundle up for Bigger Sales!
7:45am-8:45am
Course Description: Learn how to create customized FIT
vacation packages for your clients using Vacation.com
programs and tools for bigger sales and higher
commissions!
Working with Charities – a Win Win!
8:00am-8:30am
Course Description: Have a favorite charity? Working
with charities is a great way to increase your agency’s
brand while contributing to your community. Learn
about developing relationships with charitable
organizations and ways that can positively impact your
business.
Universal Orlando Resort
8:00am-8:30am
Course Description: Come learn about all the new and
exciting announcements this year for Universal Orlando
Resort. Join in the discussion about how to create a
complete customizable vacation package for your
clients and all those that attend receive a chance to Win
a trip for 2!!
Mike Marchev’s Morning Meeting
8:00am-8:45am
Course Description: Regulars to Mike’s Annual Morning
Sessions know that there is never a dull moment, and
that these seminars fill up quickly. This year, Mike will
address more timely topics in his “shoot-from-the-hip”
style that will have you laughing, learning, thinking and
growing as professionals.
 With Technology Being What It Is, Why The
Fundamentals Remain In Vogue. What are
they? How do you use them? Why they still
work?
2015
Experience Room
9:00am-12:00pm
personality
9:00am-10:00am
Holding effective Consumer Events to Boost your
Revenues to New Heights
9:00am-10:00am
Course Description: Consumer events are a very
effective way to communicate the many “hot”
destinations and travel trends (such as river cruising),
showcase the more unusual itineraries (cruising in
Galapagos and Antarctic) and educate your clients that
there are many choices to add to their “Bucket List”.
Sue Urie, Business Solutions Manager for Vacation.com,
has assisted her members throughout western Canada
over the last 9 years to hold successful consumer events
and she wants to share the many tips from choosing the
right venue and theme, inviting the right clients, how to
entice supplier support, creating a winning agenda and
handling the all-important follow-up.
Page 5 of 23
2015
Sunday, April 26th cont.
Vacation.com Hotel Solutions
9:00am-10:00am
10:20am-11:20am
Course Description: Vacation.com offers two fantastic
hotel solutions that will pay you guaranteed
commissions and give your clients flexibility and
competitive pricing. Learn all about what these
programs offer and how to decide which one is right for
your clients.
level of service.
Securing Customer Reviews & Referrals
9:00am-10:00am
Course Description: As a consumer, you already know
how important a role customer reviews play in the
purchase decision. This course informs you of best
practices in requesting reviews and business referrals
from your clients. This class is highly recommended for
agents interested in client leads from our new Agent
Snapshot Program.
THE OFFICE
9:00am-10:00am
Course Description: A new situation comedy featuring
bosses, employees, contractors, exemptions and
overtime. Everything You Need to Know about
Employment Law.
Millennials
10:20am-11:20am
Positive Public Relations Can Place New
Customers through Your Door
10:20am-11:20am
Course Description: Public relations is an important part
of any business plan. When used correctly, public
relations can be a very powerful tool to gain favorable
visibility and credibility. Because public relations
coverage is earned and not paid, you have to be
strategic about how to work with the media. During this
workshop, attendees will learn about basic tools and
best practices on how to get started incorporating
public relations into their business. In addition,
attendees will learn how to build a media list, distribute
a news release and how to create long-lasting
relationships with the media.
Leveraging Facebook and Instagram for Customer
Connection
10:20am-11:20am
Course Description: A deep dive in to the tactics and
tools to engage current and potential customers
through Facebook and Instagram. This class goes
beyond the basics of Facebook, providing actionable
take home ideas to increase your engagement right
away.
Page 6 of 23
Cashing In On Internet Generated Leads
10:20am-11:20am
Course Description: No longer considered a NewBusiness Crap Shoot, there is a way to acknowledge and
cultivate Internet generated leads that will pay
dividends in the long run. Once you understand the
logic behind the “system” you will be looking forward to
receiving as many leads as possible. Don’t cast your fate
to the wind. Build a “system” and cash in.
Canada Focus
(For Canadian Members & Suppliers Only)
10:20am-12:20pm
Course Description: Don’t miss out on this excellent
two hour opportunity for Canadian members and
suppliers to hear what’s new at Vacation.com from our
sales team. This would include a review of the current
and new initiatives available to all members, including
marketing, technology and business building
opportunities.
Azamara Cruises: An AzAmazing Opportunity!!!
11:40am-12:10pm
Course Description: Join Carmen Roig and Jon Grutzner
with Azamara Club Cruises and learn about the best
kept secret in the industry. Discover the DNA of
LMN. We will go over the Brand Essence and
Destination Immersion platform that will ensure you
"Think Outside the Ship" and provide you the tools
necessary to feel comfortable selling this award winning
upmarket product.
- Are you serious about growing your business with the
well-traveled affluent guest?
- How can you sell the Destination Immersion concept?
- Learn about our new Land Discovery options.
- AzAmazing Evenings, Insider Access, Nights & Cool
Places, and Cruise Global- Eat Local.
- What is the "Evolution" of Cruise Sales - Inside,
Outside, Veranda , Azamara
2015
Learn how to increase your return per transaction and
have guests who will be Azamazed.
Crystal Comparison: TRADITIONAL CRYSTAL for
“Crystal Society Members” vs. MODERN CRYSTAL
for New & Younger Guests
11:40am-12:10pm
Course Description:
* Traditional dress code vs. new dress code
* Old smoking policy vs. new
* Entertainment; traditional vs. contemporary
* Food/Dining choices; Crystal Classic vs. nouvelle
cuisine
* Activities/Choices: traditional offerings vs. modern
activities
PLUS, 2018 WORLD CRUISE & NEW OWNERSHIP!
Magical Updates on all Disney Destinations
11:40am-12:10pm
Course Description:
Get a high level look at our latest updates including:
 Disneyland’s Diamond Celebration
 What’s new at the Walt Disney World
Resort including updates on Disney Springs
& Avatar
 Disney Cruise Line, understanding the
consumer
 Adventures by Disney, exciting new product
announcement
 Aulani, a Disney Resort & Spa
 Sales & Marketing tools available to travel
professionals
Two Disney gift cards will be raffled at each seminar.
Page 7 of 23
2015
Worldwide Hotel Program for GDS Users
11:40am-12:10pm
Course Description: Have a GDS? Vacation.com is
offering specialized training for our GDS members to
help you save time, earn extra commission and provide
your clients with value added amenities.
The Worldwide Hotel Program is ideal for a wide range
of clients from value-conscious to ultra-luxury
accommodations seekers. When you book TL7 in Sabre
or 7TL in other GDS, you and your clients can expect:
 Broadest collection of properties – 35,000
hotels worldwide
 Rates matching or exceeding BAR – up to 30%
off!
 Flexibility of credit card guarantee only
 Last room availability
 Commissionable rates at 10% - 20%
 Guest loyalty program awards

How To Utilize “Mental Triggers” In Your Internet
Marketing Campaign
4:00pm-5:00pm
Course Description: You probably have heard that most
buying decisions are made on emotion and justified
with logic. In this highly entertaining session Mike
Marchev will explain how the nine mental buying
triggers actually affect one’s purchasing decision when
generated from the Internet. It was Louis Pasteur who
reminded us that “Chance Favors the Prepared Mind.”
Come join the session to begin preparing your mind for
success.
Support from a Worldwide Hotel Program
advocate for issue resolution
CruisePRO for Owners and Managers/Setting up
CruisePRO to run at Flank Speed
11:40am-12:10pm
Course Description: You’ve learned what there is to
love about CruisePRO and now it’s time learn about the
inner workings of CruisePRO. In this class Owners and
managers will learn not only how to find and use the
Administrative functions in CruisePRO but configure it
to run the way you want it to!
Gain the Competitive Edge with Cruise Space
4:00pm-4:45pm
Course Description: Looking to boost your cruise sales
and gain repeat customers? Join us for this session to
learn about how you can provide your clients with
value-added amenities at no charge to you or the
customer. With Vacation.com’s three types of Cruise
Space programs you will close the sale and keep your
customers coming back to you again and again.
Page 8 of 23
Monday, April 27th
Funjet Vacations
1:00pm-2:00pm
Course Description: Do YOU want to become an
engagement and marketing pro!? Join our workshop to
learn what’s new with Funjet Vacations, how to best
market our brand, discover the MANY ways that you
can earn BIG and MUCH more. We can guarantee that
this workshop will help you get a TREMENDOUS amount
of business.
Experience Room
2:00pm-5:00pm
personality
2:20pm-3:20pm
2015
2:20pm-3:20pm
your clients.
Millennials
2:20pm-3:20pm
Grow your business with Groups by land or sea
2:20pm-3:20pm
Course Description: This interactive session will explore
the world of groups. Learn about different types of
groups and how to market your group, resulting in
increased sales and commissions.
Port Canaveral Brainstorm Afternoon
2:20pm-3:20pm
Course Description: On the afternoon of this Port-ofCall, Mike Marchev will facilitate an “optional”
marketing brainstorming session in an area yet to be
determined. Bring your marketing materials for an
honest critique along with your sales & marketing
questions and concerns.
Page 9 of 23
2015
Monday, April 27th cont.
The Vcom Young Professionals (VYPs)
2:30pm-6:00pm
Course Description: The Vcom Young Professionals
(VYPs) provides younger members with the opportunity
to develop professionally and grow personally by
networking, mentoring and collaborating with likeminded agents. This session is open to all Vacation.com
agents 40 years and younger.
 Finding Your Niche
 Marketing in the 21st Century
 Keynote Speaker- Jason Olson – Prepare for the
Unexpected
 Evolution of Technology
 Finding & Keeping New Business
 Business Card Swap
The business session will run from 2:30-5:00pm.
Followed by a Networking Reception from 5:00–
6:00pm
Connection
4:30pm-5:30pm
away.
Worldwide Hotel Program for GDS Users
3:40pm-4:10pm
Course Description: Have a GDS? Vacation.com is
offering specialized training for our GDS members to
help you save time, earn extra commission and provide
your clients with value added amenities.
The Worldwide Hotel Program is ideal for a wide range
of clients from value-conscious to ultra-luxury
accommodations seekers. When you book TL7 in Sabre
or 7TL in other GDS, you and your clients can expect:
 Broadest collection of properties – 35,000
hotels worldwide
 Rates matching or exceeding BAR – up to 30%
off!
 Flexibility of credit card guarantee only
 Last room availability
 Commissionable rates at 10% - 20%
 Guest loyalty program awards

Support from a Worldwide Hotel Program
advocate for issue resolution
Page 10 of 23
2015
Tuesday, April 28th
Mike Marchev’s Morning Meeting
8:00am-8:45am
Course Description: Regulars to Mike’s Annual Morning
Sessions know that there is never a dull moment, and
that these seminars fill up quickly. This year, Mike will
address more timely topics in his “shoot-from-the-hip”
style that will have you laughing, learning, thinking and
growing as professionals.

What Does “Pro-activity” Mean? How To Write
a “Flyer Letter” That Initiates Results.
Page 11 of 23
2015
Wednesday, April 29th
Working with Charities – a Win Win!
2:20pm-2:50pm
Course Description: Have a favorite charity? Working
with charities is a great way to increase your agency’s
brand while contributing to your community. Learn
about developing relationships with charitable
organizations and ways that can positively impact your
business.
personality
2:20pm-3:20pm
2:20pm-3:20pm
level of service.
Holding effective Consumer Events to Boost your
Revenues to New Heights
2:20pm-3:20pm
Course Description: Consumer events are a very
effective way to communicate the many “hot”
destinations and travel trends (such as river cruising),
showcase the more unusual itineraries (cruising in
Galapagos and Antarctic) and educate your clients that
there are many choices to add to their “Bucket List”.
Sue Urie, Business Solutions Manager for Vacation.com,
has assisted her members throughout western Canada
over the last 9 years to hold successful consumer events
and she wants to share the many tips from choosing the
right venue and theme, inviting the right clients, how to
entice supplier support, creating a winning agenda and
handling the all-important follow-up.
Nassau Brainstorm Afternoon
2:20pm-3:20pm
Course Description: On the afternoon of this Port-ofCall, Mike Marchev will facilitate an “optional”
marketing brainstorming session in an area yet to be
determined. Bring your marketing materials for an
honest critique along with your sales & marketing
questions and concerns.
2:20pm-3:20pm
Snapshot Program.
Page 12 of 23
2015
Wednesday, April 29th cont.
Your Website, Social Media and Mobile – How to
Make It All Work Together and For You!
2:20pm-3:20pm
Course Description: A content-rich, well designed web
presence and an active social media profile are essential
in today's consumer shopping experience. And now
there is mobile… Do you need an app? Is my website
mobile friendly? What is Responsive Design?
Passport Online, Vacation.com’s technology partner, is
the leisure travel industry leader in delivering the most
comprehensive solutions for digital marketing to travel
agents and their consumers. We pride ourselves in
staying ahead of the game and will bring you up-to-date
on all things digital in this informational workshop.
We’ll explain what you need to be “mobile” and that
doesn’t mean having a cell phone. Hopefully, you’ll
“connect the dots” between your website, Facebook
and being mobile after attending this session. We look
forward to an interactive exchange so bring your
questions.
Experience Room
3:00pm-5:00pm
3:40pm-4:40pm
your clients.
Fireside Chat with Randy Garfield, CTC- Lessons in
Leadership
4:00pm-5:00pm
Course Description: Randy will share some of the key
lessons he learned during his 40+ year travel career
which spanned the airline, cruise, tour operator, theme
park and resort industries working for some of the most
iconic global brands. He’ll highlight the Mosaic of
Talent and the importance of building teams comprised
of individuals representing a broad spectrum of
experiences and cultures and will leave plenty of time
to answer questions from the audience or address
issues they’d like to discuss.
Page 13 of 23
2015
Thursday, April 30th
G Adventures: Capitalizing on the small group tour
trends in 2015
8:15am-8:45am
Course Description: Join G Adventures as they share
how the growing market for small group touring
translates into growth for your business. The evolving
definition of adventure, the top four trends in
adventure tourism, and what's new and upcoming will
be discussed.
Insight Vacations: Learn How to Earn Big Money
By Selling Insight Vacations Premium/Luxury
Escorted Journeys
8:15am-8:45am
Course Description:
- Love to travel? Of course you do! We will show
you how to travel for free and make money
doing it.
- Work smarter NOT harder! Let us show you
how to maximize your time and profitability by
selling escorted journeys.
- Groups? Are you selling them? It’s a lot easier
than you think!
Bring your business cards as one lucky attendee will be
chosen to win an iPad Mini!
Manulife Travel Insurance
8:15am-8:45am
Course Description:
 Come & learn all about the key features &
benefits of selling Manulife Travel Insurance
 Knowledge is Power-We will share some
important programs & tools we offer to help
you become a travel insurance expert & help
you increase your insurance revenue.
“Let’s Vacation” – MLT Vacations Game Show
8:15am-8:45am
Course Description: Have some fun while learning!
 What’s new with MLT Vacations
 What’s unique about MLT Vacations
 How MLT Vacations can help you earn more
money
Oceania Cruises Value Without Compromise
8:15am-8:45am
Course Description: An Oceania Cruises vacation
experience can be as inclusive as your client’s desire at
an incomparable value. Show your clients the
incredible value an Oceania Cruises vacation offers by
explaining what is included in our prices vs the premium
lines and earn a client for life.
Classic Vacations: The New INNOVATIVE TOOLS
for you
8:15am-8:45am
Course Description: Classic Vacations is your luxury
wholesaler on the move with new tools to drive the
sales to the Vacation.com members. A reminder of our
new low booking deposit policy and elimination of
Classic’s change and cancel fees. Our exciting new
Europe pre-post cruise ports….over 40 throughout
Europe and accommodating to river boat cruising as
well. Our exciting Expedia Affiliate Hotel program and
how to save bookings from the internet or OTAs… Add
that VIATOR tour and activity and earn more
commission. And last but not least: Our newly
enhanced agent Royalty Rewards program announcing
CA$H IS BACK
Page 14 of 23
2015
Thursday, April 30th cont.
Experience Room
9:00am-12:00pm
Ascend to New Heights with Celebrity Cruises!
9:00am-10:00am
Course Description: Ascending to New Heights with
Celebrity Cruises by Thinking Bigger! Learn detailed
information on all that Celebrity Cruises and Vacations
has to offer and how you can increase commissions on
your bookings!
WHY TI?
9:00am-10:00am
Course Description: Top 10 Reasons to Book With
Travel Impressions
Booking Bonuses and Commissions
Field Sales and Support
Flexible One-Stop Shopping
The Villa Experience
Group Sales
Much More!
Secret Weapons: Your guide to Holland America
Line’s Competitive Advantages
9:00am-10:00am
Course Description:
 Learn about HAL’s new ships and innovations
 Understand why HAL is the leader in premium
cruising
 142 years of experience truly makes a
difference!
Be entered into a drawing for a luxurious Holland
America Line bathrobe.
For Passport Online Customers Only -- NexCite² &
ESP – Interactive Learning Session
9:00am-10:00am
Course Description: Join us for an interactive workshop
on our new and enhanced products… ESP and NexCite².
We’ll show you the new enhancements for your
website, explain the migration process from your
existing site to NexCite² and give you an update on
“what’s coming next”.
ESP, our social media program has been getting great
reviews. If you are not signed up, come and learn more
about it. If you are already participating we’ll be
discussing some upgrades and new features that will be
available this year.
Bring your questions, the Passport team will be there to
answer them.
Page 15 of 23
2015
Travel Guard: Travel Insurance 101 (US Only)
9:00am-10:00am
Course Description: How much do you know about
travel insurance? Whether you've been selling travel
insurance plans for 10 years or just started last month,
you're sure to learn something new.
In this session, we'll cover:
 Coverage definitions
 What is a DOC
 Travel Guard's core retail plans
 And more!
Grow your business with Princess Cruises and
Cunard Line; we will tell you how!
9:00am-10:00am
Course Description: Whether you are seeking to
improve your sales performance with Princess Cruises
or Cunard Line from our limited time offers or by
making changes on a more strategic level; we will share
with you our sales programs that will provide you with
the expertise to grow your business. Join us and enter
to win a complimentary Getaway Cruise this Fall with
Princess PLUS join us and Earn $25 Bonus Commission
per stateroom on any Fall 2015 7-day Caribbean cruise
or longer booked between May 1 - June 30, 2015!
Royal Caribbean International: YOUR NEXT
ADVENTURE AWAITS
10:20am-11:20am
Course Description: Vacation.com - Are YOU ready for
an adventure that will give you the insight, inspiration
and intrigue into all the new happenings at Royal
Caribbean? Learn more about the latest brand updates,
newest tools and resources, plus key sales techniques
to leverage and take your business to a whole new
level.
Join Tricia Lum, National Account Senior Manager and
Renee Didier, National Sales Training Consultant and let
them take you on this adventure! We will see you
there!
Travel Insured - Loyalty Rewarded
10:20am-11:20am
Course Description: Want to know what makes Travel
Insured different? For starters, our Loyalty
Commission’s program, which is unprecedented in the
industry. This will not be your typical insurance seminar
where we discuss coverage and rate charts:
·
Our session’s our interactive, learn from your piers
·
Focus on offering insurance, not policy details
·
Tips for overcoming client objections
·
Learn more about Loyalty Commissions and our
Travel Insured Agent Portal – the fastest and
easiest way to book insurance
ARE YOU THE NEXT VIKING MILLIONAIRE?!
10:20am-11:20am
Course Description: Need ideas on how to make the
most out of river cruises sales? Join Michele Saegesser,
Vice President, Sales, Viking, as she gives you a road
map to success in making the most of each sale with
Viking Cruises.
- Develop a plan to increase your client list
and clients’ river cruise awareness
- Make the most of each sale.
- Learn what it takes to make a million dollars
in commission.
This is not a product training but a course on how to
make the most of each day in your agency. WILL YOU
WALK AWAY A WINNER?!!!
Regent Seven Seas Cruises: The World’s Most
Luxurious Workshop
10:20am-11:20am
Course Description:
 Seven Seas Explorer®, The Most Luxurious Ship Ever
Built™
 EARN the MOST Commission
 Value Selling: Give Them More for Their Money
 Vacation.com Opportunities
 The Most Luxurious Prize Giveaway!
Page 16 of 23
From “Tourist” to “Traveler” with MSC Cruises
10:20am-11:20am
Course Description: We would like to give you a solid
understanding of our incredible brand and its many
product lines for you to sell, and deliver some exciting
announcements about the future and deployment that
will affect all US Business overall.
•
Learn how to sell the “Cultures of World to
North Americans”
•
Strategies and Positioning skills for global
products as well MSC Divina’s North American
facing product
•
Find out how you can earn more
Commissions on items like Shore Excursions,
Specialty Dining, Spa Treatments, etc.
Grow your business with Princess Cruises and
Cunard Line; we will tell you how!
10:20am-11:20am
Course Description: Whether you are seeking to
improve your sales performance with Princess Cruises
or Cunard Line from our limited time offers or by
making changes on a more strategic level; we will share
with you our sales programs that will provide you with
the expertise to grow your business. Join us and enter
to win a complimentary Getaway Cruise this Fall with
Princess PLUS join us and Earn $25 Bonus Commission
per stateroom on any Fall 2015 7-day Caribbean cruise
or longer booked between May 1 - June 30, 2015!
2015
Rocky Mountaineer – Welcome aboard to learn
creating life changing experiences for your clients
with the luxury rail tour operator
11:40am-12:10pm
Course Description: Rocky Mountaineer has been
described as the Best Train Experience in the World,
(awarded by the Society of American Travel Writers),
with journeys highlighting the spectacular Pacific
Northwest and Canadian Rockies in Alberta and British
Columbia.
Operating from spring to early fall and travelling by
daylight only, Rocky Mountaineer offers five different
rail routes from the Pacific Northwest to the majestic
Canadian Rockies. Learn:
 Why all-daylight train journeys are the best way
to travel
 Classes of Service -GoldLeaf, SilverLeaf, and
RedLeaf service and recipe for Success
 Choosing the best route and customizing a
vacation with Rocky Mountaineer
 Guest profile and selling techniques
 Group travel made easy
Silversea – 5 Ways to Make More Money NOW!
11:40am-12:10pm
Course Description:
 Discover what sets Silversea apart from
other luxury products and how to
effectively communicate this message to
your customer.
 Learn 5-things you can do today to “rev-up”
your Silversea luxury sales and increase
your commissions and profitability.
 Understand the luxury mindset, where to
find this traveler and what tools Silversea
has in place to assist you in competing for
this valued customer.
 Learn why Silversea Expeditions should be
an important part of your product portfolio.
 Special bonus for all attendees PLUS a
special prize drawing at the end of the
event!
Page 17 of 23
2015
Why AMTRAK Vacations?
11:40am-12:10pm
Windstar Cruises- New Yachts and Destinations
11:40am-12:10pm
Course Description: Join Jim Marini – Director of Sales
for AMTRAK Vacations as he gives us an overview on
how Rail Travel in the United States is becoming one of
the Most Popular ways for your clients to travel. He will
also discuss their Top Selling Destinations such as the
National Parks and will show us how easy it is to book
packages and make more commission!!! You don’t
want to miss this session!!
Course Description: Never before has a cruise line come
so far in a short time! Learn about the inspirations,
transformations, and exciting new destinations that
have established Windstar Cruises as the world’s leader
in small ship cruising!
 New Yachts
 New Destinations
 Most importantly – how you can make a lot of
money specializing in Windstar Cruises.
Please join Windstar Cruises as we provide you with
knowledge about Windstar that will prove to be
profitable for you!
Earn More with Travel Bound!
11:40am-12:10pm
Course Description:
• Travel Bound products are sold exclusively to
travel agents.
• Flexible cancellation policies in most cases; no
minimum-stay requirements. Book only what
is needed.
• Dedicated call center, customer service staff,
and business development team.
• More than 25 local offices around the world
that negotiate contracts to provide the best
value for your customers — and also provide
support while your clients are travelling.
• Generous commissions. You’re paid
commission on the Total price — including
most taxes & fees.
G Adventures: Capitalizing on the small group tour
trends in 2015
11:40am-12:10pm
Course Description: Join G Adventures as they share
how the growing market for small group touring
translates into growth for your business. The evolving
definition of adventure, the top four trends in
adventure tourism, and what's new and upcoming will
be discussed.
Page 18 of 23
2015
Friday, May 1st
Rocky Mountaineer – Welcome aboard to learn
creating life changing experiences for your clients
with the luxury rail tour operator
8:15am-8:45am
Course Description: Rocky Mountaineer has been
described as the Best Train Experience in the World,
(awarded by the Society of American Travel Writers),
with journeys highlighting the spectacular Pacific
Northwest and Canadian Rockies in Alberta and British
Columbia.
Operating from spring to early fall and travelling by
daylight only, Rocky Mountaineer offers five different
rail routes from the Pacific Northwest to the majestic
Canadian Rockies. Learn:
 Why all-daylight train journeys are the best way
to travel
 Classes of Service -GoldLeaf, SilverLeaf, and
RedLeaf service and recipe for Success
 Choosing the best route and customizing a
vacation with Rocky Mountaineer
 Guest profile and selling techniques
 Group travel made easy
Silversea – 5 Ways to Make More Money NOW!
8:15am-8:45am
Course Description:
 Discover what sets Silversea apart from other
luxury products and how to effectively
communicate this message to your customer.
 Learn 5-things you can do today to “rev-up” your
Silversea luxury sales and increase your
commissions and profitability.
 Understand the luxury mindset, where to find this
traveler and what tools Silversea has in place to
assist you in competing for this valued customer.
 Learn why Silversea Expeditions should be an
important part of your product portfolio.
 Special bonus for all attendees PLUS a special
prize drawing at the end of the event!
Earn More with Travel Bound!
8:15am-8:45am
Course Description:
• Travel Bound products are sold exclusively to
travel agents.
• Flexible cancellation policies in most cases; no
minimum-stay requirements. Book only what
is needed.
• Dedicated call center, customer service staff,
and business development team.
• More than 25 local offices around the world
that negotiate contracts to provide the best
value for your customers — and also provide
support while your clients are travelling.
• Generous commissions. You’re paid
commission on the Total price — including
most taxes & fees.
Windstar Cruises- New Yachts and Destinations
8:15am-8:45am
Course Description: Never before has a cruise line come
so far in a short time! Learn about the inspirations,
transformations, and exciting new destinations that
have established Windstar Cruises as the world’s leader
in small ship cruising!
 New Yachts
 New Destinations
 Most importantly – how you can make a lot of
money specializing in Windstar Cruises.
Please join Windstar Cruises as we provide you with
knowledge about Windstar that will prove to be
profitable for you!
Page 19 of 23
2015
Friday, May 1st cont.
Insight Vacations: Learn How to Earn Big Money
By Selling Insight Vacations Premium/Luxury
Escorted Journeys
8:15am-8:45am
Course Description:
- Love to travel? Of course you do! We will show
you how to travel for free and make money
doing it.
- Work smarter NOT harder! Let us show you
how to maximize your time and profitability by
selling escorted journeys.
- Groups? Are you selling them? It’s a lot easier
than you think!
Bring your business cards as one lucky attendee will be
chosen to win an iPad Mini!
Fabulous in Greater Fort Lauderdale
8:15am – 8:45am
Course Description: With over 1500 new rooms in
inventory, an airport expansion and new air service
from many new destinations, upgrades to our
cruiseport terminals at Port Everglades AND new ships
coming our way, come to this session to make sure you
are on the cutting EDGE of what’s new in GREATER Fort
LAUDERDALE! Make the most of your clients’ time and
money and learn about some of the activities that are
hidden gems “beyond the beach” for couples, families
and more.
Experience Room
9:00am-12:00pm
Cashing In On Internet Generated Leads
9:00am-10:00am
Course Description: No longer considered a NewBusiness Crap Shoot, there is a way to acknowledge and
cultivate Internet generated leads that will pay
dividends in the long run. Once you understand the
logic behind the “system” you will be looking forward to
receiving as many leads as possible. Don’t cast your fate
to the wind. Build a “system” and cash in.
Grow your business with Groups by land or sea
9:00am-10:00am
Course Description: This interactive session will explore
the world of groups. Learn about different types of
groups and how to market your group, resulting in
increased sales and commissions.
Get More Out of Engagement
9:00am-10:00am
Course Description: Designed for Engaged agencies, this
course covers new Engagement enhancements, like the
30/60/90-day deselection tool, and individual agentname display on consumer emails. You’ll also learn
about best practices from your peers.
Page 20 of 23
2015
Positive Public Relations Can Place New
Customers through Your Door
9:00am-10:00am
Course Description: Public relations is an important part
of any business plan. When used correctly, public
relations can be a very powerful tool to gain favorable
visibility and credibility. Because public relations
coverage is earned and not paid, you have to be
strategic about how to work with the media. During this
workshop, attendees will learn about basic tools and
best practices on how to get started incorporating
public relations into their business. In addition,
attendees will learn how to build a media list, distribute
a news release and how to create long-lasting
relationships with the media.
9:00am-10:00am
Snapshot Program.
Writing a Killer Marketing Plan that Works
9:00am-11:00am
Course Description: Whether you are a large brick-andmortar agency or a one person home-based agency, you
need a marketing plan. And, more importantly, you
need a killer marketing plan that works. Is it your task
to come up with a strategic plan? Is it your job to also
execute it (writing email copy, hosting events, etc.)? If
this is you, then a plan that works can help you direct
your day-to-day activities, guide your approach and
ensure you are making the most of the resources
available from your preferred suppliers. At the end of
this workshop, you will leave with ideas from your peers
and a written roadmap to greater profitability for your
agency.
How To Utilize “Mental Triggers” In Your Internet
Marketing Campaign
10:20am-11:20am
Course Description: You probably have heard that most
buying decisions are made on emotion and justified
with logic. In this highly entertaining session Mike
Marchev will explain how the nine mental buying
triggers actually affect one’s purchasing decision when
generated from the Internet. It was Louis Pasteur who
reminded us that “Chance Favors the Prepared Mind.”
Come join the session to begin preparing your mind for
success.
Bundle up for Bigger Sales!
10:20am-11:20am
Course Description: Learn how to create customized FIT
vacation packages for your clients using Vacation.com
programs and tools for bigger sales and higher
commissions.
Page 21 of 23
2015
Connection
10:20am-11:20am
away.
CruisePRO for Canadian Members
10:20am-11:20am
Course Description: This class is for Canadian members.
Join this class to learn about the unique functionality for
Canadian agents found in CruisePRO. Learn how to
choose the right currency options for your clients,
understand why you should use CruisePRO instead of
booking through third party tour operators, discover
how to differentiate your cruise offerings with
Vacation.com’s Distinctive Voyages, and much more.
Gain the Competitive Edge with Cruise Space
10:20am-11:20am
Course Description: Looking to boost your cruise sales
and gain repeat customers? Join us for this session to
learn about how you can provide your clients with
value-added amenities at no charge to you or the
customer. With Vacation.com’s three types of Cruise
Space programs you will close the sale and keep your
customers coming back to you again and again.
Oceania Cruises Value Without Compromise
11:40am-12:10pm
Course Description: An Oceania Cruises vacation
experience can be as inclusive as your client’s desire at
an incomparable value. Show your clients the
incredible value an Oceania Cruises vacation offers by
explaining what is included in our prices vs the premium
lines and earn a client for life.
With WestJet Vacations No Surcharges = Higher
Commission For You
11:40am-12:10pm
Course Description: Come and learn how booking your
guests with WestJet Vacations can earn you more
commission along with our renowned WestJet
hospitality and service. Our ever expanding world of
destinations will help grow your business by providing
your guests with our award winning consumer
satisfaction and service. Let us show you how with our
flexible and wide ranging product offering you can
expand your guest base by diversifying and opening
new possibilities such as 3, 5 and 9 day packages along
with our multiple gateways and ever improving airline
excellence.
- With WestJet Vacations what you see is what
you get and what you get is great commission
- If we could lower our surcharges we would, but
we don’t have any surcharges!
“Let’s Vacation” – MLT Vacations Game Show
11:40am-12:10pm
Course Description: Have some fun while learning!
 What’s new with MLT Vacations
 What’s unique about MLT Vacations
 How MLT Vacations can help you earn more
money
Page 22 of 23
2015
Abercrombie & Kent’s New Luxury: Less About the
Thread Count; More About the Experience
11:40am-12:10pm
Course Description: Join Shawn Johnson, Abercrombie
& Kent’s Director of National Account Sales for a look at
A&K’s worldwide journeys – from guest favorites to
new destinations - and tips for matching your clients
with the right experience. From small group travel to
taking it private, luxury expedition cruises to European
rivers, private jets to Geoffrey Kent’s Top Places to
Travel.
 Discover how A&K’s 52 offices around the
world provide your clients “invitation-only”
access to the people and places that make
every travel destination unique.
 Learn how to help your clients create and
fulfill a “bucket list” with a company that
has a presence in more than 100 countries.
 Gain the confidence to explain the value of
experiences that may be beyond your
client’s initial budget.
 From the Mekong to the Amazon; Myanmar
to India – River cruising goes beyond
Europe to the Exotic
CruisePRO for Owners and Managers/Setting up
CruisePRO to run at Flank Speed
11:40am-12:10pm
Course Description: You’ve learned what there is to
love about CruisePRO and now it’s time learn about the
inner workings of CruisePRO. In this class Owners and
managers will learn not only how to find and use the
Administrative functions in CruisePRO but configure it
to run the way you want it to!
Allianz Global Assistance: Significantly add to your
Bottom Line
11:40am-12:10pm
Course Description:
 Protect your clients with the world’s largest
assistance company
 Learn to sell the value of Allianz Global
Assistance travel insurance products and
protect your clients with high quality
coverage.
 Learn proven selling tactics to sell travel
insurance to your clients much more
successfully – every time!
 You earn $38-$44 on average incremental
revenue in your pocket for each policy sold.
 Overcome objections and make more
money!
Page 23 of 23

Detailed Classes & Seminar Descriptions - Conference

Transcription

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