European Championship Landyachting 2015

Transcription

Content
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What is landsailling?
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Who do we reach
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How will your brand be shown?
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Sponsor formulas
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Organization
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18-25th of september 2015, De Panne – Oostduinkerke
Document version: 1.2EN
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http://www.ec2015.be
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Landyachting is a sport in which a 3-wheeled yacht with a sail is propelled by the wind. It can be compared with sailing,
but on land and faster, much faster. The yachts can move three times as fast as the wind propelling them, sometimes
reaching speeds up to 100 km/h.
Along with that, the yachts ride on the hard-packed sand, on a beach that is never flat, with tires that do not have any
profile, which results in a fast and dynamic sport. Still, there is no motor, so on board, there is silence. The only thing
you hear is the wind whistling in the sail and the tires scrunching on the sand
The sport can be associated with the following concepts
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Technique: to reduce weight, bigger yachts are built with
carbon fibre. Similar to what happens with windmills and
formula 1 cars, light materials and optimal aerodynamics can
provide better results
Ecology: Landyachting can be viewed as a motor sport, using
the wind as fuel. It can easily be related to an ecological
story.
Water sport: Landyachting is the only water sport that is
practiced on land. Still, it leaves you entirely drenched.
Landyachting pilots, therefore, need the knowhow of a sailer
and the agility of a rafter.
The origins of the sport lie in Belgium. Today, people landsail all
around the world, and the pastime is particularly popular in France,
with thousands of enthusiasts. In Germany, the class “Kitebuggy” is
very popular, counting a few thousand athletes. In Belgium, the clubs
residing in De Panne are going strong, with over 500 active members.
The belgian pilots were present at the WC in 2014 (Smith Creek,
Nevada), and came home with thirteen medals. Outside of Europe,
the sport is well represented in the USA, Australia, Argentina and Chili.
The EC is being held from the 18th until the 25th of september 2015 and will assemble over 350 pilots from 10
European countries. The championship will take place on the beaches of De Panne and Oostduinkerke
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We expect some 350 pilots (50 Belgians). The pilots will be selected
on the basis of the results they attained during their respective
national competitions. Participants are expected from Belgium,
France, Germany, Switzerland, the UK, The Netherlands, Sweden,
Denmark and Spain.
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Date: 18-25th of september 2015
The championship will normally be held over the course of
seven days with a maximum of ten races (and a minimum of
three) per class, depending on weather conditions
The circuit (at low tide) on the beach is six km long. Every race takes 25 up to 45 minutes. Depending on the
weather, 50 to 100 km a day will be covered. Per day and class, a maximum of two races will be held, assuring
a continuous racing programme of four to five hours a day
The races will be held per class (2, 3, S, 5, 5P, Kitebuggy, Miniyacht) with a maximum of ten participants per
country
circuit on the beach (in front of the beachfront properties or the dunes depending on the wind)
caravans and competition vehicles
racing, starting, waiting and parking zone
landyachting center with clubhouse and all necessary facilities
central racing pavilion or tent with logistic facilities (cafeteria, briefing room, festivities at night)
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The participants are between 16 and 55 years of age. Most of them are between 25 and 45 years old.
The spectators are people from the region and people who have a second home at the seaside on the one
hand, and people who come to De Panne and Oostduinkerke especially for this event, to watch the show, on
the other hand. Apart from that, a lot of young families and young retirees like to come and watch.
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Via the website: http://www.ec2015.be, a comprehensive and interactive website with the complete
programme, a news segment, mention of sponsors, online registration, links to social media and so on
Via the Facebook page ‘European Championship Landyachting 2015’
Via Twitter: #ecl2015
Links from the online media of the RSYC, SYCOD and LaZeF
Announcements on various sports and tourist websites
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regular e-mails to interested pilots
stickers
posters: regional, in the clubs (in Belgium and other countries) and during international races. The logos of our
sponsors will get a spot on the poster
via programs of the tourist offices of:
o De Panne
o Koksijde
o Westtoer
o Toerisme Vlaanderen (tourism of Flanders)
Brochure (6000 pieces) that will be handed out in the surrounding cities
promotion during the Belgian Boat show in Flanders Expo, 14-16th and 20-22th februari
written press (newspapers, regional newspapers, sports magazines)
o articles preceding the championship
o daily reports and summaries after the championship
TV
o During WCs in 2008 (Argentina) and 2010 (De Panne), daily coverage was provided on Focus-WTV
(regional television in West-Flanders)
o Sports news: during the WC in 2003 (De Panne), over two hours of air time was used to cover this
event, on VRT, VTM, TELE 21, A2, FR3, WDR3, Ned2, RTBF, ABC Television (USA), ITV, FOCUS and
Eurosport
Radio: VRT, regional stations in West and East Flanders
The number of spectators can (depending on weather conditions) climb up to 10 000 persons during the weekend, on
the circuit as well as in the apartment buildings on the beachfront
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Brand and link on the website
Brand in the program booklet
Gadgets, publicity in goodie bags for the pilots
Your brand on a trailer alongside the road
Publicity is clearly visible to television and press
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banners or panels in the racing zone
flags alongside the circuit and in the activities and coordination center
warning signs (landyachting competition) and safety measures
race coordination materials (vehicles, caravans ...)
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your logo on mast and cockpit of the
landyacht
on the boom
on the sail
mention of the brand at important
times (opening day, daily price giving ...)
banners and flags in the tent and the
club house
patronage of a certain day with
attribution of sponsor prices to the
winners of the day
spots during the daily reports on the
races
covers of magazines, articles in
magazines
equipment and clothes of organizing
committee and pilots
gadgets and souvenirs for pilots and
invitees
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1 page in the program booklet (6000 pieces)
clearly visible place on the EC website
mention of the brand on all official documents and the final version of the poster
flags and banners during the entire event along the circuit (start and turning points)
your brand on a trailer (18m) along the road near Oostduinkerke
meeting certain conditions, publicity on landyachts
possibility to participate in a landyachting initiation, in agreement with the landyachting school (LaZeF)
invitations to the gala after the final price giving.
up for discussion
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patronage of one day of racing
1/3 page in the program booklet (6000 pieces)
mention of the brand on official documents
mention of the brand on the final version of the poster
mention of the brand and link on the website of the EC
mention of the company in reports
seven trophies for day rankings (one per class)
prices of the day rankings can be handed out by a representative of the company
flags and banners (provided by you) alongside the circuit (some of which will stay in place for the rest of the
event)
Invitations for two persons to the gala after the final price giving on Friday September 25th 2015
900 €
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one trophy for a race with mention of the brand/name
1/6 page in the program booklet (6000 pieces)
Invitations for two persons to the gala after the final price giving on Friday September 25th 2015
300 €
A VIP-arrangement is available on both beaches. This consists of:
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a helicopter flight over the circuits (10’) including
transport from and to the airport
food and drinks at the airport
free bar on the beach
high-quality walking dinner
tent overlooking the circuit
transport along and between the various circuits, to enjoy the races in the best possible conditions
alternative activities in case there is not enough wind for the competition to take place
250 € / persoon
Description
Cosponsor
Mention on trophies for day rankings
1
Sponsor for a Headsponsor
day
7 (1 day)
Daily 7
Publicity in program booklet
1/3 page
½ page
1 page
Mention on the website www.ec2015.be
standard
standard
1 day
Slider on
frontpage
daily
Mention on official documentation and posters
standard
XL
Media exposure through photos of price giving
1 day
daily
standard
XL
Spoken reference in reports and during price givings
Flags and banners on and around the circuit
Landyachting initiation for you and your guests
Access to VIP spaces for you and your guests
yes
250€/person 250€/person 250€/person
Price
300€
900€
From 4000€
The EC Landyachting is a cooperation between four associations that actively practice the sport:
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Royal Sand Yacht Club (RSYC) vzw De Panne
Sand Yacht Club Oostduinkerke (SYCOD vzw Oostduinkerke
ZC De Krab vzw De Panne
Landelijke Zeilwagenfederatie (LaZeF) vzw
The event will be supported by the Belgian federation for landyachting BFLYC and the international federation for
landyachting FISLY
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Your contact: Henk Verkouille henk.verkouille@ec2015.be
Address (postal): Dynastielaan 20, 8660 De Panne
Reception: 058/41 57 47 (mon-fri 9-12h and 13-17h)

European Championship Landyachting 2015

Transcription

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