lg optimus series ups the smartphone ante with two new
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lg optimus series ups the smartphone ante with two new
LG Australia Website www.LG.com/au TECHNIQUE MEETS TECHNOLOGY: LG INTRODUCES 2015 AUDIO & VISUAL RANGE This year’s AV products are the ideal companion for the LG Next-Generation 4K Ultra HD TV range SYDNEY, 31st March 2015 – As more Australian consumers lean towards smaller, more stylish sound units to complement their home entertainment experience, LG Electronics Australia (LG) is meeting the demand. Today, LG released a new range of versatile, stylish and powerful Home Entertainment Audio Visual (AV) products. Specifically designed to complement the newly unveiled LG 4K Ultra HD TV line-up, the new roster of AV products not only ramp-up the home entertainment experience, but also reflects consumers’ increasing desires to easily stream their favourite content. “Our 2015 AV accessories, such as the all-new Sound Bars, truly make all the difference in your overall home entertainment experience,” said Lambro Skropidis, General Manager Marketing for LG Australia. “At LG, we get that our customers have varying preferences and priorities, so that’s why our new AV line-up offers such a wide range in power, features and pricing to suit all needs. We’re confident that even if you’re a self-confessed audiophile, a gaming fan, a movie buff, or just someone who wants to boost their TV sound to watch the big game, we’ve got it covered.” So, what’s new, in a nutshell? Leading the new LG AV range is its most powerful Sound Bar yet – the LAS950M. Ticking all the boxes, the new LG Sound Bar boasts 700Watts of power, an immersive sound experience and a sleek design to suit modern home décor trends. It’s among the first audio systems to hit Australia that are Google Cast compatible. Also announced today, the LG wireless Wi-Fi Music Flow system introduces a new portable multi-room speaker called the H4 (NP8350). LG has also launched a pair of new ‘smart’ Bluray players (BP550 and BP450) giving you access to both Netflix and YouTube – which means that you get to enjoy streamed content, even if your existing TV isn’t a Smart TV. Sounds Bars The skinny on LG’s new Sound Bars – stylish design, powerful sound LG’s new multi-room LG Sound Bars – the LAS950M, LAS750M and the existing LAS650M – are stylish units and are designed to work in tandem with the all-new 4K Ultra HD TV range and LG’s Music Flow Multi-room system. Being Google Cast compatible, it’s even easier to stream* music, radio stations and podcasts from your smartphones to speakers with fewer ‘clicks’. In addition, Google Cast avoids issues experienced with Bluetooth streaming audio, such as interrupting your music when an incoming call comes in. *Google Cast Audio Services: Pandora, Google, Play Music, iHeartRadio, Rdio, Jongza, and NPR One. Available in April 2015. 1 LG Australia Website www.LG.com/au LAS750M LAS950M Hands down the most powerful and flexible Sound Bar ever launched by LG, the all-new LAS950M is the LG hero model and delivers 700 watts spread over nine front-facing speakers and the wireless subwoofer. Matching the recent demand for larger screens, it is Wi-Fi-enabled, designed for multiroom use and serves as the ideal auditory match for any 65-inch-or larger TV model. The Sound Bar also offers a startling surround-sound experience. Meanwhile, our Auto Engine feature automatically balances the low and high frequency sounds to enhance the overall audio experience. Music Flow Go with the flow – Music Flow means a music mood for every room Perfect for parties or home entertaining, Music Flow’s multi-room compatible speakers can be placed in separate rooms to play the same or different music – it’s really up to you. Utilising the LG Music Flow Player app, you can browse and play music from your networked devices – and whether you control it via smartphone, tablet or computer, different playlists can be streamed in each room or rooms can be grouped together. It’s easy to stream your tunes from popular streaming services like Spotify Premium, while Music Flow Wi-Fi Google Cast also enables you to stream audio directly from your smart devices. To complement the existing range, the new H4 speaker is LG’s first portable Wi-Fi multi-room speaker, offering even more versatility. It also comes with a new connectivity feature called Motion Play. H4 speaker (NP8350): The new H4 allows users to stretch their musical boundaries literally, from the house, patio and balcony, or even further to the park, beach and beyond, where it can act as a standalone Bluetooth speaker with up to four hours of battery life. When you return home, the H4 seamlessly links into your Music Flow network. In addition, one of the H4’s great advantages is how it can be integrated into a home theatre set-up – simply pair with an LG Music Flow Sound Bar and place two H4 speakers behind for an immersive, clutter-free audio experience. Motion Play: Music Flow’s overall connectivity has also been improved with the new Motion Play technology. Using the latest in Bluetooth low energy technology, your speakers can now detect which room you’re in and direct your music to the nearest speaker. The feature comes in handy when you are wandering around doing household chores, in particular. 2