YEAR 2013
Transcription
YEAR 2013
RAY’S RESPONSIBILITY REPORT AND ANNUAL REPORT 2013 FINNISH TEAM PLAY FOR 75 YEARS WELCOME TO RAY ´s YEAR RAY TODAY THE PLAYER’S WORLD BUSINESS OPERATIONS 2013 FUNDING ACTIVITIES THE BENEFICIARY’S WORLD RAY’S RESPONSIBILITY REPORT AND ANNUAL REPORT 2013 WELCOME TO RAY ´s YEAR 2013 RAY today Business operations Our own RAY – the year for a new strategy 3 Gaming revenue 31 Research and product development 33 Strategy Expectations 2014 and assessing the operations 7 Use of the gaming revenue 34 7 Environmental responsibility 34 Organisation9 Managing the social responsibility Sponsorship 11 Administrative model FINLAND’S SLOT MACHINE ASSOCIATION Turuntie 42, FI-02650 Espoo P.O. Box 32, FI-02601 Espoo Exchange: +358 (0)9 43 701 Fax: +358 (0)9 4370 2458 www.ray.fi 10 11 Reporting, in accordance with the GRI (G3) guidelines, is available at: www.ray.fi RAY TODAY Fund allocation in 2013 38 The Act on Slot Machine Funding Assistance was renewed 39 39 Personnel 16 Guidance and training Social interaction 19 Effective organisation work40 The beneficiary’s world The player’s world RAY’S RESPONSIBILITY REPORT AND ANNUAL REPORT 2013 Authors RAY, DRUM, Exove Visual appearance Marko Leiviskä, DRUM and Topias Dean, Exove Images Kimmo Metsäranta Funding activities RAY’s selection of games 21 RAY Loyal Customer membership 22 Player behaviour 22 ID-checked gaming 24 Responsibility in the gaming operations 25 Preventing underage gaming 26 Preventing gaming problems 28 THE PLAYER’S WORLD BUSINESS OPERATIONS Support for strengthening health 43 and everyday welfare Support for preventing problems 43 that jeopardise health and social welfare Support in case of problems 44 FUNDING ACTIVITIES THE BENEFICIARY’S WORLD RAY’S RESPONSIBILITY REPORT AND ANNUAL REPORT 2013 FROM THE MANAGING DIRECTOR Our own RAY – the year for a new strategy In 2013, RAY received a new strategy for the whole company. The purpose of the strategy work was not to start a revolution or seek front page news. The goal was to define RAY’s identity, basis and direction for the coming years. Our identity is in providing services for fun and benefit. It is based on a sole right and independence. We offer entertaining and profitable games for as broad a customer base as possible. The funding must be effective and flexible. RAY’s goal is sustainable growth, an effective operation and extensive social responsibility, as well as responsibility in gaming operations in particular. The dismal economic situation last year was visible in gaming operations. People’s cautiousness was reflected in gaming, and the good development during the start of the year declined in the middle of the year. However, there were signs of improvement at the end of the year. “Our identity is in providing services for fun and benefit.” RAY TODAY THE PLAYER’S WORLD BUSINESS OPERATIONS It is too early to say if the trend will remain upward. We made new initiatives in funding activities. We are participating in the implementation of the social guarantee with the “Paikka Auki” programme. With the programme, we offer hundreds of jobs in social and health care organisations. This was an excellent example of a new way of thinking about funding activities. The review of the Finnish gaming system by the EU Commission resulted in a clear record. Here in Finland, we do as we say. This was an excellent recognition for the Finnish gaming policy. Velipekka Nummikoski Managing Director FUNDING ACTIVITIES THE BENEFICIARY’S WORLD 3 RAY’S RESPONSIBILITY REPORT AND ANNUAL REPORT 2013 Cost-efficiency Gaming revenue in 2013 (MEUR) 1.8% 0.2% Gaming locations 591.5 3.5% 7.6% 60 % RAY arcades 96.1 Development of the gaming revenue in 2009–2013 (MEUR) 2013 791.4 + 2.1% 2012 775.1 + 4.9% Digital channels 60.0 12.1% 74.7% Casino Helsinki 27.9 Casino games in restaurants 14.1 Sales and rent 1.8 Total 791.4 Distribution of the gaming revenue in 2013 (MEUR) 402.5 given to the Ministry of Social 10.6% Affairs and Health for funding 5.2% 2011 Number of personnel 739.1 + 9.6% 2010 1 631 674.5 + 3.7% 650.8 - 1.3% 2009 0 Funding to organisations 301.0 200 400 600 800 Beneficiaries receiving the most funding in 2013 (MEUR) Y-Foundation 7.8 MEUR Finnish Federation of the Visually Impaired 7.1 Space rental 102.8 8.4% 50.9% 12.0% 13.0% Lottery tax 94.8 Personnel costs 66.4 Net investments 41.2 Other expenses 83.7 Total 791.4 Federation of Mother and Child Homes and Shelters 5.4 For the rehabilitation of war veterans 112.3 Ehkäisevä Päihdetyö (EHYT) association 5.1 Hyvinvointilomat association 4.9 MEUR 0 2 4 6 8 4 RAY TODAY THE PLAYER’S WORLD BUSINESS OPERATIONS FUNDING ACTIVITIES THE BENEFICIARY’S WORLD RAY’S RESPONSIBILITY REPORT AND ANNUAL REPORT 2013 Table of key figures 2011–2013 2013 Change from last year, % 2012 2011 45 40 Responsible gaming Percentage of people who find that the monitoring of underage gaming at RAY’s gaming locations has succeeded well or quite well (%) 1) Percentage of age checks in arcades that have resulted in the customer being refused entry (%) Number of gaming bans and restrictions, due to problem playing Number of gaming bans set by players through digital channels 2) Number of discussions concerning gambling problems and return conversations with the customer at Casino Helsinki Percentage of income spent on RAY’s games(%) * Financial responsibility Revenue from gaming operations (MEUR) Cost-efficiency (%) Funding paid to voluntary organisations (MEUR) To the State Treasury for the rehabilitation of war veterans (MEUR) Lottery tax (MEUR) Space rentals to partners (MEUR) Personnel wages and social security costs (MEUR) RAY’s share of the Finnish gaming organisations’ gaming margin (%) 3) Personnel Number of personnel on 31st December Turnover (%) Percentage of absences due to illness 52 34 1,021 70,148 497 0.8 - 4136 0 1,029 990 - -33 - 373 0,7 582 0,7 791.4 2 60 - 301.0 7 112.3 13 94.8 2 102.8 1 66.42 47 - 775.1 60 282.2 99.3 92.8 101.9 65.1 46 739.1 62 268.2 99.3 73.8 99.5 61.2 46 1 - - 1,618 14.7 3.4 1,581 17.9 3.6 10,88920 83 - 3,806-13 9,051 88 4,392 8,545 87 4,069 4.6 4.5 1,631 15.2 2.7 Environmental responsibility Electricity consumption of all properties (MWh) Percentage of green energy out of the electricity consumption (%) District heating consumption (MWh) 4) - Kilometres driven by company cars and vehicles used by production (million vehicle km) 4.2 -9 1) Source: Taloustutkimus 2013. 2) Includes gaming bans with the length of 12 hours, 1 week, 1 month, 3 months, 6 months or 1 year. New key figure. 3) Gaming margin = the profits from games, minus the paid winnings. 4) Includes the district heating consumption at the main office and at Casino Helsinki, which, together, form almost 50% of all of RAY’s properties. RAY TODAY THE PLAYER’S WORLD BUSINESS OPERATIONS FUNDING ACTIVITIES 5 THE BENEFICIARY’S WORLD RAY’S RESPONSIBILITY REPORT AND ANNUAL REPORT 2013 RAY TODAY RAY works daily to ensure that the proceeds from responsible gaming operations can be used to support Finnish health and welfare. RAY’s chain of action starts with the player and ends with the promotion of the health and welfare of the individual, even today. RAY TODAY Strategy Expectations 2014 and assessing the operations Organisation 2013 Managing social responsibility Sponsorship Administrative model Personnel Social interaction RAY TODAY THE PLAYER’S WORLD BUSINESS OPERATIONS FUNDING ACTIVITIES 6 THE BENEFICIARY’S WORLD RAY’S RESPONSIBILITY REPORT AND ANNUAL REPORT 2013 RAY TODAY Strategy Expectations 2014 and assessing the operations RAY’s strategy was completed in 2013. Its core is ensuring that the current sole right system in gaming remains in force in Finland and that RAY continues to be an independent game operator. The strategy remains valid until 2017. The strategy defines the goals of the operation. They ensure sustainable growth and provide entertaining games to a wide customer base. Profits are increased moderately and funding is allocated flexibly to targets with an impact. RAY operates efficiently and the games are organised responsibly. The whole entity, consisting of the gaming and funding activities, is crystallised in the motto “For Fun and Benefit”. RAY’s independence is also reflected in the strategy’s title “Our own RAY”. In addition to the Executive Team, a large number of RAY’s own experts and representatives of interest groups, such as decision-makers, business partners and organisations, participated in preparing the strategy. RAY´s value chain RECIPIENT OF ASSISTANCE ORGANISATION WORK RAY’S FUNDING ACTIVITIES RAY’S GAMING ACTIVITIES BUSINESS PARTNER PLAYERS RAY TODAY To be expected in 2014 The economic downturn is expected to continue in 2014. The purchasing power of citizens is not expected to increase, and the households’ expectations of the development of their own economy are low. For gaming, the economic operating environment is not very favourable. On the other hand, the need for funding is not decreasing either. The need to balance the public economy increases the demand for assistance by social and health care organisations, whose most important funder is RAY. The legislative environment will remain stable. In 2013, the European Parliament and the Commission confirmed with their decisions that the Finnish gaming system complies with EU law. In 2014, new European Parliament elections will be arranged, after which the new Parliament and Commission will start their work. THE PLAYER’S WORLD BUSINESS OPERATIONS It is unlikely that any changes to the national legislation on gaming should be expected before the parliamentary elections in 2015. The policy definitions on marketing by the authorities that guide the regulation of gaming should be finished in 2014, and it can already be expected that the work of the gaming assessment working group is done before that. The game assessment method promised in the Lotteries Act should serve as the basis for evaluating the legality of the marketing of different games. During 2014, it should also become clear what actions the Government will take in order to implement the section of Government programme concerning the limitation of international gaming. The need to balance the public economy increases the demand for assistance by social and health care organisations. FUNDING ACTIVITIES THE BENEFICIARY’S WORLD 7 RAY’S RESPONSIBILITY REPORT AND ANNUAL REPORT 2013 RAY TODAY People’s opinion on the number of slot machines in Finland in 1994–2013 The new strategy “For Fun and Benefit” approved by RAY’s Board of Directors will be implemented systematically in 2014. The policy definitions regarding both gaming and funding activities will be renewed, and the principles of human resources policy and communications policy definitions will also be updated to match the new strategy. The strategy-orientation in planning the activities will be strengthened overall. Assessing the operations The success of RAY’s activities is measured regularly, for example, by asking the opinion of citizens on the sole right and the acceptability of gaming operations, trust in the slot machine operations, and whether the gaming operations are considered to be socially responsible. The support for RAY’s sole right has remained relatively unchanged for years, but the attitude towards the number of slot machines is, somewhat, more critical than earlier. RAY also has regular discussions with its different interest groups, as well as discussions on the development of its business, funding activities and responsibility. 2009 2 61 6 31 2008 2 62 6 31 2007 2 64 6 2006 2 64 8 2005 3 63 8 2004 3 66 2011 72 10 19 2010 72 8 20 2009 73 2008 70 2007 74 2006 73 0% 20% Agree 9 9 10 8 40% Unsure 60% Disagree Source: Taloustutkimus Oy’s Omnibus survey. RAY TODAY THE PLAYER’S WORLD 33 28 26 26 24 7 70 2002 5 70 7 19 2001 4 70 6 21 2000 4 71 5 21 1999 4 70 6 1998 3 1997 1996 4 69 5 22 4 67 7 23 1995 5 62 1994 4 60 18 2) 3 3) 3 25 19 100% 42 100% 33 27 35 12 75% 30 45 15 48 30 5) 1 31 49 21 6) 2 50% 22 27 6 5 25% 69 18 7) 2 13 15 8) 1 16 8 9) 13 69 70 Other countries 1) Denmark 2011 2) Sweden 2007 3) Great Britain 2011 4) The Netherlands 2009 5) Spain 2011 6) Estonia 2009 7) Germany 2013 8) The Czech Republic 2013 9) Italy 2012 75 9 0% “In your opinion, is the number of slot machines in our country suitable, or should the number be changed?” 20 6 4) 1 18 21 6 68 1) 2 20 80% 38 7 4 21 7 4 2003 19 73 30 36 55 0% 2012 9 6 58 20 8 57 2011 2 “The sole right for carrying out slot machine activities must remain with RAY as it currently is” 72 60 2012 1 2010 1 Support for RAY’s sole right in 2006–2013 2013 2013 1 88 25% Should be increased 50% Suitable 75% Unsure 100% Should be decreased The most recent available research figures have been used in the international comparison. Source: Taloustutkimus Oy’s Omnibus survey. BUSINESS OPERATIONS FUNDING ACTIVITIES THE BENEFICIARY’S WORLD 8 RAY’S RESPONSIBILITY REPORT AND ANNUAL REPORT 2013 Organisation 2013 RAY TODAY Government MI, MSAH, MF General Meeting MI = Ministry of the Interior MSAH = Ministry of Social Affairs and Health MF = Ministry of Finance Board of Directors Intelligence and responsibility Internal audit Managing Director Velipekka Nummikoski Executive Team Funding activities Administration Legal affairs Communications Distribution Development Sisko Seppä Alpo Rivinoja Mari Mustakoski Matti Hokkanen Timo Kiiskinen Henrik Niinimäki RAY is a public corporation, comprising of 93 member organisations in 2013 that operate in the health and social welfare sectors. The organisations are represented at the General Meeting, which serves as the supreme decision-making body of the association. RAY’s Board of Directors is formed by seven representatives elected by the Finnish Government and seven representatives appointed by the General Meeting. RAY employs over 1,600 full-time and part-time employees. RAY TODAY THE PLAYER’S WORLD BUSINESS OPERATIONS FUNDING ACTIVITIES THE BENEFICIARY’S WORLD 9 RAY’S RESPONSIBILITY REPORT AND ANNUAL REPORT 2013 RAY TODAY Managing the social responsibility In accordance with the new strategy, RAY’s social responsibility includes responsible gaming and funding activities, environmental responsibility, good governance and responsibility for its own personnel. In addition, RAY actively monitors the international development of the gaming industry. RAY’s corporate social responsibility unit coordinates and develops social responsibility, together with the other units. The corporate social responsibility manager and expert both work in the unit. The unit operates under the leadership of the Director of Intelligence and Responsibility, who reports to the Managing Director. The Managing Director regularly reports to RAY’s Board of Directors on issues related to responsibility. “Responsibility norms were created to guide RAY’s business activities.” In 2013, RAY’s Board of Directors approved the responsibility norms, in accordance with the strategy; they guide the association’s business activities. The responsible gaming programme will be updated during 2014. RAY TODAY THE PLAYER’S WORLD BUSINESS OPERATIONS The unit will participate in the gaming projects, act as an expert on responsibility in internal projects and develop responsibility training. During the year of operations, the corporate social responsibility unit drew up a controlled gaming programme, which aims to identify gaming problems in the personnel and help people with problems. In addition, web-based responsibility training was prepared for the company’s own personnel. The training will begin during 2014. RAY’s close cooperation with the gambling helpline Peluuri will continue in 2014, when it becomes ten years old. The service is funded by the Finnish gaming communities RAY, Fintoto Oy and Veikkaus Oy. During 2014, RAY will audit its gambling activities in accordance with the standards of responsibility of the European umbrella organisation European Lotteries. FUNDING ACTIVITIES 10 THE BENEFICIARY’S WORLD RAY’S RESPONSIBILITY REPORT AND ANNUAL REPORT 2013 RAY TODAY Sponsorship The selection of sponsorship targets follows RAY’s sponsorship instructions, which define the goals of the activity, the general principles, the nature of the activity, and sponsorship’s organisation, responsibilities and budget. For RAY, sponsorship is an investment that requires something in return. It differs from charity and funding activities. Administrative model 2013 was RAY’s 75th anniversary year, during which there was sponsorship cooperation with the Helsinki Festival, the Ruisrock rock festival, the exhibition of traditional wooden pauper statues in Kerimäki, the Homelessness Fair in Hyvinkää, the Flow Festival and the Viewmasters of Helsinki Oy. The photographic exhibition “Yhdessä” (Together), which was also published on the Internet, was implemented, together with Viewmasters. The budget reserved for sponsorship annually is enough for cooperation with 1–4 partners. During the year of operations, a little over EUR 400,000 was spent on sponsorship. Legal basis There is a large amount of legal guidance behind RAY’s activities, determining both the framework for the gaming and funding activities, as well as the organisation’s management. The partial renewal (366/2013) of the Act on Slot Machine Funding Assistance (1056/2001) entered into force on 1st June 2013. The Act is applied to the slot machine funding granted at the beginning of 2014 or later. In the future, the grant decision will be made by the Ministry of Social Affairs and Health instead of the Government. The Decree of the Ministry of the Interior provides for the rules of the games and the largest winnings allowed. In addition, RAY has many of its own instructions that guide the association’s activities. At the start of July, the decree of the Ministry of Social Affairs and Health concerning certain deadlines applied to the slot machine funding assistance and the forms of the auditor’s report (453/2013) entered into force. RAY TODAY THE PLAYER’S WORLD BUSINESS OPERATIONS RAY follows the Act on Public Contracts in its procurement. The overall renewal of the Act on Public Contracts began in November 2013. The proposals for the procurement directives of the European Commission approved in January 2014 form the basis for the renewal. In late November, the EU Commission stated that the Finnish gaming system complies with EU law. In connection with its investigation, the Commission requested that Finland provide a report on the euros used in the advertisements and marketing of gaming communities. In this regard, the Commission had nothing to remark about Finland. During the spring of 2014, the completion of the Commission’s recommendations on marketing and consumer protection is expected. The Finnish Police Board’s marketing policy definitions are also expected to be completed during 2014. 11 FUNDING ACTIVITIES THE BENEFICIARY’S WORLD RAY’S RESPONSIBILITY REPORT AND ANNUAL REPORT 2013 RAY TODAY “Finland’s Slot Machine Association’s gaming operations are trustworthy” The processing of the so-called Fourth Money Laundering Directive is still under way in the EU. When the final contents of the directive are clear, it must be implemented at a national level with a transition period of two years. Finland will try to ensure that the scope of the directive is not expanded to include slot machines, too. During 2013, the gaming assessment working group appointed by the Ministry of Social Affairs and Health, as well as the Ministry of the Interior, started its operations. The term of the working group will continue until June 2014. RAY’s operations are guided by responsibility. In gaming activities, responsibility is realised in that RAY takes care of the players’ legal protection, ensures that the games are honest and aims to prevent criminal activity. Responsibility also means prevention of the financial and social problems caused by gambling. RAY measures the realisation of responsibility and reports regularly to the Government. In 2013, there were two people working in RAY’s corporate social responsibility unit. Trust in RAY’s operations in 2006–2013 77 2013 76 2012 71 2011 2009 13 19 7 17 7 82 13 10 8 9 8 84 2007 7 82 2006 0% 20% Agree 40% 60% 80% 10 100% Disagree Unsure Source: Taloustutkimus Oy’s Omnibus survey. Percentage of people who find RAY’s operations to be socially responsible in 2006–2013 15 2013 2012 11 2011 15 7 43 5 50 2009 49 2008 13 49 2007 20 47 2006 20 51 0% 20% 6 6 Well Quite well Poorly Not at all 7 5 8 27 6 60% 27 24 5 40% 7 27 5 49 16 27 25 6 49 12 2010 “How well does the description of being socially responsible fit RAY?” RAY’s operations are guided by responsibility. 12 79 2008 Ownership steering RAY is a public corporation, whose operations are regulated by legislation. RAY’s activities are monitored by the Ministry of Internal Affairs and the Police Board operating under it, as well as the Ministry of Social Affairs and Health, the General Meeting and the Board of Directors. The state authorities are in control of the association’s Board of Directors. 12 10 75 2010 11 5 6 21 6 18 5 80% 100% Unsure 12 Source: Taloustutkimus Oy’s Omnibus survey. RAY TODAY THE PLAYER’S WORLD BUSINESS OPERATIONS FUNDING ACTIVITIES THE BENEFICIARY’S WORLD RAY’S RESPONSIBILITY REPORT AND ANNUAL REPORT 2013 Executive Team and Board of Directors RAY’s Executive Team includes the Managing Director and six other Directors. RAY’s Board of Directors includes 14 members, seven of which are appointed by the General Meeting and seven are elected by the Finnish Government. Changes in the Executive Team in 2013 RAY TODAY In 2013, two new members were appointed to RAY’s Executive Team, Distribution Director Timo Kiiskinen and Development Director Henrik Niinimäki. They started their work in the Executive Team on 1st April 2013. Deputy Managing Director Janne Peräkylä resigned from his position in September. In November, Timo Kiiskinen was appointed as the Director of Business Operations and Matti Hokkanen was appointed as the substituted Managing Director. RAY’s Executive Team on 31st December 2013 Velipekka Nummikoski Matti Hokkanen Timo Kiiskinen Mari Mustakoski Henrik Niinimäki Alpo Rivinoja Sisko Seppä Managing Director Communications Director Director, Business Operations Director, Legal Affairs Development Director Director of Administration Director of Funding Activities M.Sc. (Tech) LL.M. with court training, LL.M. MA M.Sc. (Econ. & Bus. Adm.), M.Soc.Sc. B.Soc.Sc. M.Soc.Sc. b. 1962 b. 1952 b. 1964 b. 1972 b. 1968 b. 1954 b. 1954. Worked for RAY Worked for RAY Worked for RAY Worked for RAY Worked for RAY Worked for RAY Worked for RAY since 1st April 2012. since 2nd May 2000. since 1st June 2010. since 15th January 2008. since 1st October 2009. since 1st April 2007 since 1st September 2011 Member of the Executive Member of the Executive Member of the Executive Team Member of the Executive Team Member of the Executive Team Member of the Executive Team Member of the Executive Team Team since 1st April 2012. Team since 1st April 2009. starting from 1st April 2013. since 23rd May 2012 since 1st September 2011. RAY TODAY THE PLAYER’S WORLD starting from 1st April 2013. BUSINESS OPERATIONS since 1st May 2007. FUNDING ACTIVITIES THE BENEFICIARY’S WORLD 13 RAY’S RESPONSIBILITY REPORT AND ANNUAL REPORT 2013 RAY´s Board of Directors 2013–2015 RAY TODAY In 2013, the new Board of Directors of RAY began its operations; its term ends in 2015. Members appointed by the General Meeting: Pekka Lapinleimu Members appointed by the Government: Hanna Tainio Chair Remuneration and Nomination Committee, Chair M.D., Adjunct Professor, Member of Parliament. b. 1960 Member of the Board of Directors since 2013. Sampsa Kataja Vice Chair Master of Laws with court training Member of Parliament b. 1972 Member of the Board of Directors since 2013. Jukka Aalto Director, Finance Unit, Ministry of the Interior b. 1965 Member of the Board of Directors since 2013. Olli Kerola Audit Committee, Chair M.Adm.Sc., Deputy Director-General, Ministry of Social Affairs and Health b. 1949 Member of the Board of Directors since 2010. Raine Vairimaa LL.M. with court training, LL.Lic., Ministry of Finance b. 1948 Member of the Board of Directors since 2013. Anu Vehviläinen M.A., Member of Parliament b. 1963 Member of the Board of Directors since 2010. Ville Vähämäki Member of the Audit Committee M.Sc. (Tech), Member of Parliament b. 1979 Member of the Board of Directors since 2013. RAY TODAY Second Deputy Chair, Member of the Remuneration and Nomination Committee M.D., Executive Director, Finnish Federation of Hard of Hearing (FFHOH) b. 1957 Member of the Board of Directors since 2010. Lisbeth Hemgård M.Soc.Sc., Executive Director, Förbundet De Utvecklingsstördas Väl b. 1958 Member of the Board of Directors since 2013. Vertti Kiukas Member of the Audit Committee M.A., Secretary General, SOSTE Finnish Society for Social and Health b. 1978 Member of the Board of Directors since 2010. Hanna Markkula-Kivisilta Member of the Audit Committee M.Soc.Sc., Secretary General, Save the Children Finland b. 1965 Member of the Board of Directors since 2013. THE PLAYER’S WORLD BUSINESS OPERATIONS Hannu Partanen Bachelor of Social Services, Executive Director, Eläkeläiset ry b. 1955 Member of the Board of Directors since 2010. Ilkka Repo M.Sc. (Econ. & Bus. Adm.), Managing Director, Allergy and Asthma Federation b. 1973 Member of the Board of Directors since 2013. Marita Ruohonen M.Soc.Sc., Executive Director, The Finnish Association for Mental Health, FAMH b. 1952 Member of the Board of Directors since 2010. Personnel representatives: Heikki Kupiainen Service Representative b. 1954 Member of the Board of Directors since 2013. Kristiina Lindroos Office Assistant b. 1963 Member of the Board of Directors since 2010. FUNDING ACTIVITIES THE BENEFICIARY’S WORLD 14 RAY’S RESPONSIBILITY REPORT AND ANNUAL REPORT 2013 Internal audit RAY’s Board of Directors decides on the principles of organising RAY’s internal audit. The Managing Director is responsible for internal auditing. The internal audit unit led by the Audit Manager is responsible for the audit activities in practice. RAY’s Board of Directors approves the internal audit action plan, based on a proposal of the Audit Committee. The internal audit regularly reports every six months to the Audit Committee and the Managing Director and, if necessary, to the Executive Team, regarding the realisation of the internal audit action plan. The internal audit also provides a summary of the findings from the audit. In 2013, the internal audit carried out the audits, in accordance with its action plan, and consulted with and supported different units in issues related to internal auditing. RAY TODAY Risk management For risk management, RAY has introduced a web-based management tool, which has been used in both strategy and operations planning. No significant changes have been made to the risk map or its focus areas during the year. In risk management, the focus has been on better control of the overall view, as well as the reaction speed and openness. Rewards RAY utilises a strategy reward system that covers all its employees. The reward system and indicators are the same for both the management and the rest of the personnel. The amount of the maximum strategy reward is eight per cent of the annual income. The strategy reward indicators consist of both RAY’s common indicators and unit-specific goals. The RAY level indicators that are common to everyone measure RAY TODAY the financial result, responsibility and the development of the personnel’s expertise. At the unit level, quick rewards are also used, in addition to the indicators that support the strategy. Strategy reward 2013 2012 2011 Paid strategy reward in total (EUR) Number of rewarded employees 1,639,104 2,921,597 1,280,204 1,525 1,4591,485 Management rewards* 2013 Managing Director 2013 2012 2012 FixedVariable FixedVariable componentcomponentcomponentcomponent 222,2397,887179,193 0 Other members of the Executive Team 995,55031,069730,829 37,435 Total (€) 1,217,789 38,956 910,022 37,435 * In 2013, the Executive Team consisted of 7 people. The wages of Executive Team members Timo Kiiskinen and Henrik Niinimäki are included from 1 April 2013 forward. In 2012, the Executive Team had 6 members with Managing Director Velipekka Nummikoski starting on 1 March and Mari Mustakoski on 23.5. The fixed component is composed of the monthly wage, benefits in kind and the holiday bonus. The variable component is composed of the strategy reward. THE PLAYER’S WORLD 15 BUSINESS OPERATIONS FUNDING ACTIVITIES THE BENEFICIARY’S WORLD RAY’S RESPONSIBILITY REPORT AND ANNUAL REPORT 2013 RAY TODAY Personnel In 2013, there were 1,631 gaming professionals employed by RAY. Over a half of the employees work as dealers and in other customer service tasks at RAY’s arcades, Casino Helsinki, and at restaurants. There are also game developers and funding experts working with RAY. In addition, RAY has its own strong support functions and internal services. The first Talent programme began at RAY. Most of the people working with RAY are in a permanent, full-time employment relationship. There were 994 full-time employees and 637 part-time employees. The number of part-time employees is largely explained by the number of dealers working part time. In the spring of 2013, RAY’s marketing activities were reorganised and a new intelligence and responsibility unit was established. These changes were preceded by cooperation procedures. Number and structure of personnel 2013 2012 2011 Number of personnel on 31 December 1,631 1,6181,581 97 9698 Permanent (%) Fixed-term (%) 3 42 Full-timers (%) 61 5957 Part-timers (%) 39 4143 Turnover (%) 15 1518 Incoming turnover (%) 16 1519 Number of new employees 243 235287 Departure turnover (%) 15 1417 Percentage of 18–30-year-olds (%) 40 4143 Percentage of 31-50-year-olds (%) 444241 Percentage of employees over the age of 50 (%) 16 1717 Average age of the personnel (years) 36 3636 RAY’s equality plan was drawn up in 2006, and it was renewed in 2013. At RAY, gender equality is realised best with salaried employees and other employees. However, most of the people working in management and in supervisory positions are still men. RAY utilises a strategy reward system that covers all its employees. The reward system and indicators are the same for both the management and the rest of the employees. The maximum strategy reward amount is eight per cent of the annual income. The strategy reward indicators consist of both RAY’s common indicators and unit-specific goals. 16 RAY TODAY THE PLAYER’S WORLD BUSINESS OPERATIONS FUNDING ACTIVITIES THE BENEFICIARY’S WORLD RAY’S RESPONSIBILITY REPORT AND ANNUAL REPORT 2013 Education and developing expertise The personnel’s high level of expertise is important to RAY. In 2013, RAY focused particularly on developing the work of the supervisors and in strengthening the service culture. Like during the previous year, internal supervisor forums were organised and a mentoring group was specifically started for experts. RAY’s first Talent programme was started. 12 creators of the future, from different areas of RAY’s organisation, were selected for it. An age programme was started for people over 55 years, with the themes of working, expertise, and development, as well as occupational health and ability to work. RAY TODAY The development of remuneration systems continued during 2013. The intention is to introduce the new pay systems in 2014. The current collective agreements for RAY’s salaried employees and other employees are valid until 31 March 2014. New agreements that will be valid until January 2017 were negotiated in the autumn of 2013. RAY will also continue to provide the opportunity for training in the gaming industry. Annually, RAY provides training for 200–300 persons for the profession of a dealer and for other customer service duties at arcades and the Casino Helsinki. The training will give a new employee the professional competence to work as a dealer. In 2013, the training will continue as usual. Training costs 2013 Basic training of service personnel (number of people) 2012 2011 178 190256 Internal training (EUR) 255,000320,000 28,000 External training (EUR) 560,000 767,000692,000 Training material and equipment (EUR) The percentages of 2013 men and women Men / Women in different positions Number % 11,400 18,90010,200 2012 2011 Men / Women Men / Women Number % Number% Board of Directors 9/564/36 9/5 64/36 9/564/36 Executive Team 5/271/29 4/2 67/33 3/260/40 Other management 10/283/17 8/1 89/11 Supervisors Other clerks and employees 86/5063/37 856/62058/42 88/57 61/39 838/62057/43 8/189/11 89/4965/35 798/63156/44 RAY provides training for 200–300 persons for the profession of a dealer. During the autumn, RAY’s intoxicant programme and gaming control programme were completed. These programmes will be introduced to the personnel during 2014. 17 RAY TODAY THE PLAYER’S WORLD BUSINESS OPERATIONS FUNDING ACTIVITIES THE BENEFICIARY’S WORLD RAY’S RESPONSIBILITY REPORT AND ANNUAL REPORT 2013 Occupational health and well-being During the year of operation, the Executive Team, supervisors and the personnel developed the work community and safe work together. In 2013, RAY’s age programme also started. Its goal is to identify the differences and strengths that come from people of different ages, to find the best possible use for the employees’ competences and find ways to support the ability to work and resources of people of different ages. RAY´s personnel have a more positive assessment of their work and place of work than Finns do on average. RAY TODAY As in the previous years, RAY offered comprehensive occupational health and exercise services for its personnel. RAY supported the employees’ hobbies involving exercise by paying a portion of the exercise expenses. RAY measures the job satisfaction of its personnel annually through a personnel survey. The assessment given by RAY’s personnel on their job satisfaction and the work of supervisors was better than the Finnish average. In the survey, job satisfaction is compared to extensive Finnish reference material. The response rate in RAY’s personnel surveys has traditionally been good, approximately 80 per cent. 85 per cent of the personnel responded to the survey in March 2013. The well-being and safety of the personnel Percentage of absences due to illness out of the theoretical working time (%) Absences due to illness, in man-years 2013 2011 2.73.43.6 39.046.0 47.0 Number of occupational illnesses 1 Number of accidents at work 2 2012 00 465460 Number of occupational fatalities 3 00 - 1) New key figure in 2012. 2) Accidents at work = accidents at work and accidents during a commute. 3) New key figure in 2012. 18 RAY TODAY THE PLAYER’S WORLD BUSINESS OPERATIONS FUNDING ACTIVITIES THE BENEFICIARY’S WORLD RAY’S RESPONSIBILITY REPORT AND ANNUAL REPORT 2013 RAY TODAY Social interaction RAY interacts continuously with its interest groups. Cooperation is based on RAY’s values – reliability, customer-orientation, openness and effective operations. Interaction with the different interest groups is controlled by good governance, instructions for public relations, ethical principles, sponsorship instructions and the ethical principles of marketing communications. Cooperation with the business partners was developed both in the sales, as well as the maintenance of slot machines. In addition, the gaming and funding activities participated actively in the discussion in social media. Information about financial results was published in February, May and September. In addition, information about the gaming activities and funding issues was provided regularly. RAY had regular discussions with the media and during the year, key RAY personnel also met with the press in different regions. Cooperation is based on values: reliability, customerorientation, openness and effective operations. 19 RAY TODAY THE PLAYER’S WORLD BUSINESS OPERATIONS FUNDING ACTIVITIES THE BENEFICIARY’S WORLD RAY’S RESPONSIBILITY REPORT AND ANNUAL REPORT 2013 THE PLAYER’S WORLD RAY has been granted by law the sole right for operating slot machines, casino games and casino gaming operations in Finland. As a responsible gaming operator, RAY aims to keep gaming harmless entertainment for as many players as possible. Gaming may be a hobby and a pastime, but it can also be a way to support a good cause. The player’s world RAY’s selection of games RAY Loyal Customer membership Player behaviour ID-checked gaming Responsibility in the gaming operations Preventing underage gaming Preventing gaming problems 20 RAY TODAY THE PLAYER’S WORLD BUSINESS OPERATIONS FUNDING ACTIVITIES THE BENEFICIARY’S WORLD RAY’S RESPONSIBILITY REPORT AND ANNUAL REPORT 2013 THE PLAYER’S WORLD RAY’s selection of games RAY offers excitement and entertainment for players. The selection of games includes various slot machine and casino games. Slot machine games RAY’s slot machine offering varies from simple games to themed games with multiple lines. There are over 160 different kinds of slot machine games, including the Ray. fi internet gaming service. There are also various extra jackpot winnings online, in the slot machines of Casino Helsinki and at RAY’s arcades. In the autumn of 2012, RAY launched a Loyal Customer programme and its development continued during the year of operations. Fruit machines, such as Tuplapotti, Tähti and Mansikka, are some of the most famous slot machines and classic RAY games. The players’ latest favourites are the slot machine games with multiple lines, such as Kulta-Jaska, Rautaa, as well as Väinö ja vuorenpeikon aarteet. In the Internet and mobile gaming services, you can play familiar classic games, such as Kulta-Jaska and Pajatso, as well as new international games, such as Marvel’s Hulk and Iron Man. Poker games are slot machine games, developed and based on the card game. The most popular slot machine poker game is Jokeripokeri; the online version also found its players quickly. The classic of special games games is Pajatso. An Internet version of Pajatso has also been published. The most frequently played special games are the different kinds of keno, dice, and roulette games in RAY’s selection of games. Casino games In table games, the games are led by the dealer. You can play RAY’s table games in 200 restaurants around Finland, at RAY’s largest arcades, the Ray.fi Internet gaming service and at Casino Helsinki. The most famous table games are blackjack and roulette. Poker can be played as cash and tournament poker. The best known and most popular form of poker is Texas Hold’em, which is played as a cash game in tables of a few players, or in online tourna- The new bonus game for Kulta-Jaska is called Tunturin timantit. Blackjack and Roulette are the most famous table games. ments of more than 1,000 players. Casino Helsinki is the only place in Finland to arrange international poker tournaments. Since 2012, RAY has also taken the popular poker tournaments to the different regions of Finland. 21 RAY TODAY THE PLAYER’S WORLD BUSINESS OPERATIONS FUNDING ACTIVITIES THE BENEFICIARY’S WORLD RAY’S RESPONSIBILITY REPORT AND ANNUAL REPORT 2013 THE PLAYER’S WORLD RAY Loyal Customer membership Player behaviour In the autumn of 2012, RAY published its RAY Loyal Customer membership programme with the aim of increasing ID-checked gaming. In addition, the association offers its customers tools for controlling their own gaming. • you have permanent residence in Finland (for Internet gaming) The RAY Loyal Customer membership can be linked to debit cards of all Finnish banks. It cannot be linked to American Express or Diners cards, credit cards, traditional bank cards (not debit cards) or corporate cards. Benefits of being a RAY Loyal Customer • You are eligible to win an Onnenpotti jackpot worth 10, 1,000 or 5,000 euros on every gaming round you play on designated Loyal Customer slot machines. • You do not need cash, because the payment for the game is charged directly from your account. • You can also receive the win ings directly to your own gaming account and you receive better tools to control your gaming. You can become a Loyal Customer, if: • you are over 18 years old • you have a Finnish personal identity code • you have an address and a (mobile) phone number • you have an e-mail address (only required for Internet gaming) • you have an account number for a Finnish bank • you have a debit card from a Finnish credit institution (for ID-checked card gaming) You can become a RAY Loyal Customer at the Ray.fi Internet gaming service, RAY’s arcades, Casino Helsinki, and the R-kioski outlets. Other benefits include the Onnenpotti jackpots and customer lotteries, partner benefits, and the gaming magazine Raymond. RAY TODAY According to a general population survey, 78 per cent of Finns gamble. A little under 40 per cent of Finns play RAY’s games. RAY charts the players’ motives for playing and studies the gaming and consumer behaviour. Winning, entertainment and the ease of playing are typical motives for gaming. Many people also consider the results achieved in Finnish society by the use of gaming profits to be important. Most Finns play moderately and with low stakes. In 2013, Finns spent 146 euros per inhabitant on RAY’s games, when gaming activities. This requires the versatile distribution of games, as well as games and services designed for different target groups. RAY’s games are available at the business partners’ gaming locations, RAY’s own arcades, Casino Helsinki and the Ray.fi Internet gaming service. In 2012, RAY began to renew its arcades. By 2015, all arcades will have a unified visual look and they will be called Pelaamo. After the renewal, Potti and Täyspotti will no longer exist. The games offered at the arcades meet the demands of the location, which means that all arcades have their own individual selection. the amount was 144 euros the previous year. Review of the year of operation RAY wants to offer games for Finns safely and at a national level, and at the same time, it wants to prevent the emergence of illegal THE PLAYER’S WORLD BUSINESS OPERATIONS Most Finns play moderately and with low stakes. 22 FUNDING ACTIVITIES THE BENEFICIARY’S WORLD RAY’S RESPONSIBILITY REPORT AND ANNUAL REPORT 2013 THE PLAYER’S WORLD Finnish people’s gaming behaviour (The age limit for playing slot machines was raised to 18 on 1st July 2011) 20132012 Percentage of 18–79-year-old Finns who played RAY’s slot machines (%) 35.035.938.4 Percentage of 18–79-year-old Finns who played RAY’s slot machines weekly (%) 15.615.717.6 Percentage of Finns who played RAY’s table games (%) 6.0 How much the average Finn spent on RAY’s games per year (EUR) (€) 146.3 The proportion of household income used on RAY’s games (%) 1 2011 5.66.5 144.0136.5 0.770.750.73 The arcade renewal will be completed by 2015. At the end of 2013, there were 86 arcades, when in the previous year there were 77. During the year, the number of visits at the arcades was 7,383,347. In 2012, the Government granted RAY a permit to establish a casino in eastern Finland. Planning for the new casino continued during the year of operation. The new casino will be opened in 2015. At the moment, RAY has one casino, Casino Helsinki. During 2013, the number of visits at the casino was, approximately, 280,000 in total. 2013 Change-% 2012 Change-% 2011 7,342 -2.1 7,501 -2.47,682 Slot machines 17,855 1.117,655 2.8 17,167 Casino games 206 -8.8 226-13.4 261 Gaming locations Arcades 86 Slot machines 2,465 Casino games 53 7.5 1.9 803.9 58-10.8 The proportion of household income spent on gaming in 1995–2013 2% 77 2,4182.0 2,371 -8.6 Gross gaming revenue of the Finnish gaming organisations in 2013 was, approximately, EUR 1.7 billion in total; RAY’s share of this was EUR 790 million. This corresponds to 47 per cent of all the money spent on gaming. Gross gaming revenue refers to the amount of money spent by the gamers, from which the winnings paid to the players have been subtracted. 1) Source: Statistics Finland (the 2013 value is, for now, merely an estimate). The scope of RAY’s operations (antal) RAY also has an Internet gaming service. By the end of 2013, 277,786 customers had registered in RAY’s Internet gaming system. 1% 65 Casino Helsinki Slot machines 292 Casino games 20 -1.4 296-2.6 304 -4.8 21 0 0% 1995 2001 1998 21 2007 2004 2013 2010 Spending on RAY’s games Spending on domestic exclusive games in total Source: Statistics Finland RAY TODAY THE PLAYER’S WORLD BUSINESS OPERATIONS 23 FUNDING ACTIVITIES THE BENEFICIARY’S WORLD RAY’S RESPONSIBILITY REPORT AND ANNUAL REPORT 2013 THE PLAYER’S WORLD ID-checked gaming RAY offers players an opportunity for voluntary ID-checked gaming. This further improves monitoring the age limit and increases the players’ opportunities for controlling their own gaming. RAY uses two kinds of ID-checked gaming. The age is always checked when the customer plays using a debit card, on the Internet, with a mobile terminal device, or at Casino Helsinki. Onnenpotti jackpots for the RAY Loyal Customers were increased. Almost 16,000 slot machines have a card payment terminal, which means, approximately, 90 per cent share of card payment profits increased. The share of profits from card games increased to ten per cent during the year of operation. The gaming has strong identification, when the player plays games as a registered customer. This kind of gaming occurs on the Ray.fi Internet and mobile services and when the player plays as a Loyal Customer with a debit card or at Casino Helsinki. Gaming with automatic age limit recognition 2013 2012 Share of gaming with an automatic age limit recognition (MEUR) 153125 Percentage of the total gaming 1916 The players gaming on the Internet and as Loyal Customers have all responsible gaming tools at their disposal. There are several reasons for the transition to ID-checked gaming. One reason is the increased card payment use in Finland. As a monopoly actor, RAY must also offer the opportunity to play games for those who only use a card as a payment method. The other reason is the possibility to control one’s own gaming better than before. The RAY Loyal Customer programme introduced in August 2012 has also increased ID-checked gaming. At the end of 2013, there were 283,000 RAY Loyal Customers. The number also includes Internet customers, because registering for the Internet games includes the RAY Loyal Customer membership. The share of gaming with automatic age limit recognition accounted for 19 per cent of the total gaming revenue, i.e. EUR 153 million. The Ray.fi Internet gaming service has increased ID-checked gaming. At the end of 2013, there were 277,786 registered Loyal Customers using the service. 24 RAY TODAY THE PLAYER’S WORLD BUSINESS OPERATIONS FUNDING ACTIVITIES THE BENEFICIARY’S WORLD RAY’S RESPONSIBILITY REPORT AND ANNUAL REPORT 2013 THE PLAYER’S WORLD Responsibility in the gaming operations RAY aims to develop its games and activities, so that the players can control their own gaming. All players should consider what amount of gambling is suitable for them personally. Annually, RAY uses millions of euros to promote responsible gaming activities. In 2013, the sum was a little over EUR 2 million. The funds are used to study the harmful effects of gaming via the Ministry of Social Affairs and Health, as funding for organisations to develop the treatment of addictions and for the operations of the gambling helpline Peluuri. RAY’s objective is to have a broad base of moderate players. The association does not want to increase its profits at the cost of harmful social effects, but instead, it wants to adjust its financial goals to the citizens’ income level and the changes in the player community. With the wide distribution of games, RAY tries to prevent a situation where the profits from Total costs of responsible gaming operations (EUR) 2013 20122011 To the Ministry of Social Affairs and Health for research into the negative impacts of gaming 874,684 725,285757,764 For the operations of the gambling helpline Peluuri 142,360 153,640141,540 Funding to organisations seeking to develop treatment for gambling problems 1,150,000 games come from a small customer base that plays a lot. Reaching a broad base of moderate players means that RAY must offer interesting games developed for different target groups, a good service and several payment methods. are guided by legislation, clear procedures, and safe monetary transaction solutions. Before launching new games and distribution solutions, RAY tests and evaluates their social impacts. In cooperation with Veikkaus, RAY has developed the Tool for Responsible Games (TRG, rahapelien vastuullisuustyökalu) used by RAY since 2008. The tool is used to examine the various properties of the games and game ideas from the viewpoint of the possible social issues that may arise. 1,057,000865,000 RAY’s responsibility also includes reliability and dependability in Total2,358,044 2,126,9251,954,304 gaming services. RAY’s activities Funding to organisations seeking to develop treatment for dependency in general 191,000 191,000190,000 25 RAY TODAY THE PLAYER’S WORLD BUSINESS OPERATIONS FUNDING ACTIVITIES THE BENEFICIARY’S WORLD RAY’S RESPONSIBILITY REPORT AND ANNUAL REPORT 2013 THE PLAYER’S WORLD Preventing underage gaming The absolute age limit for gaming in Finland is 18 years, which means that gaming is not allowed, even when accompanied by an adult family member. The age limit applies to all of RAY’s distribution channels, such as gaming locations, arcades, the casino and the Ray.fi Internet gaming service. RAY wants to prevent underage gaming. The business partner monitors underage gaming at gaming locations. RAY agrees on the monitoring with the partner in the slot machine agreement. Each gaming location must have persons who have completed RAY’s surveillance training. All in all, over 50,000 employers and supervisors have completed the surveillance training. RAY monitors and supervises the success of underage gaming. Monitoring of underage playing at gaming locations (The age limit for playing slot machines was raised to 18 on 1st July 2011) 20132012 Number of persons who completed the surveillance training per year 2011 3,323 3,5508,011 Total number of persons who completed the surveillance training 56,319 52,99649,446 In accordance with the previous practice, repeated deficiencies in the monitoring of underage playing lead to a cancellation of the slot machine agreement for a period of a minimum of three months. Number of times a blocking device was used to close down a slot machine 631,797 669,0841.265,315 Anyone can report an underage player, either to the staff of the location or directly to RAY’s customer service. The report can also be made to the Police Board, which monitors gaming activities. Inspection visits by an external partner 1,3861,445 Gaming locationinspections by the Gaming supervision unit 4,269 The success of monitoring underage playing in gaming locations* 20132012 2011 Monitoring and supervision of underage gaming (number of times) Inspection visits by RAY’s maintenance representatives91,80071,000 - - 4,1065,310 Number of notifications about suspected cases of underage gaming Notifications made by customers 22 47123 Notifications made by RAY personnel 2338 - Notifications made by an external partner 2949 - Number of game permission requests set in gaming locations during an inspection, per year 0 3Number of contract terminations with a business partner, due to underage gaming 0 0* ) Methods of monitoring playing at gaming locations changed in 2012, which also affected RAY’s reporting on the monitoring of underage playing. 26 RAY TODAY THE PLAYER’S WORLD BUSINESS OPERATIONS FUNDING ACTIVITIES THE BENEFICIARY’S WORLD RAY’S RESPONSIBILITY REPORT AND ANNUAL REPORT 2013 THE PLAYER’S WORLD Age limit inspections in arcades 2013 2011 Number of age checks 77,579 58,61880,601 Number of entry refusals 26,143 24,19928,616 Percentage of entry refusals (%) 33,7 41,335,5 1 0,71 7,383,347 7,889,6238,088,863 Percentage of age limit inspections, in relation to the number of visits (%) Number of visits “In your opinion, how well is age limit monitoring in gaming locations carried out?” 2012 People’s opinion on the success of age limit monitoring in 2006–2013 2013 7 45 2012 6 39 10-12 2011 4 36 1-6 2011 3 34 2010 2 33 2009 2 32 2008 2 26 0% 25% 10 16 41 7 9 27 2006 3 37 14 42 15 43 16 44 9 8 35 8 28 2007 3 6 28 14 13 Law amendment* 17 8 45 19 9 44 19 50% 75% Very well Quite well Unsure Poorly Very poorly 100% * The minimum age for gambling was raised to 18. Source: Taloustutkimus Oy’s Omnibus survey RAY TODAY THE PLAYER’S WORLD 27 BUSINESS OPERATIONS FUNDING ACTIVITIES THE BENEFICIARY’S WORLD RAY’S RESPONSIBILITY REPORT AND ANNUAL REPORT 2013 THE PLAYER’S WORLD Preventing gaming problems Some players develop a problem with compulsive gaming. RAY does not treat problem players, but it does support the treatment of gaming addictions and the development of treatment methods. In addition, RAY offers tools for controlling gaming. RAY has its own Internet gaming service, Know your limits. The service offers comprehensive information and different kinds of tools for controlling gaming. In 2012, RAY introduced the Playscan tool for controlling gaming in the Internet gaming service. According to a general population survey (National Institute for Health and Welfare, 2011), the estimated number of people with problems of different levels with gaming is 110,000. The same number in 2007 was, approximately, 125,000. The use of Playscan is voluntary and it is free for the player. It analyses gaming behaviour and reports the changes that have occurred to the player weekly. Problem players engage in all types of gaming, more than average. In addition, playing on the Internet is common for players with severe problems. The most common causes of gaming problems are slot machines and poker games. Together with the other gaming companies, RAY funds the activities of the gambling helpline and Internet service Peluuri. Peluuri operates throughout Finland and it is free of charge. Peluuri’s key figures 2013 Number of answered calls 2012 2011 2,566 2,9752,824 Number of calls about gambling problems Percentage of slot machines as the main source of the problem (%) 1,301 1,3741,189 50 5863 Source: Peluuri Number of measures taken to prevent excessive gambling (number) Voluntary gaming bans at arcades Voluntary gaming bans and restrictions at the casino 2013 2012 2011 224 213218 589 621595 Gaming bans and restrictions imposed by the casino, 208 196177 due to problem playing Discussions about the problem with the customer at the casino 1 Return conversations with the customer at the casino 8 2737 489 346545 1) Some of the discussions about the problem with the customer are included in return conversations, because the discussion about the problem has been conducted together with the return conversation. 28 RAY TODAY THE PLAYER’S WORLD BUSINESS OPERATIONS FUNDING ACTIVITIES THE BENEFICIARY’S WORLD RAY’S RESPONSIBILITY REPORT AND ANNUAL REPORT 2013 Controlling gaming through digital channels* THE PLAYER’S WORLD 20132012 2011 Mandatory gaming limits set for gaming Gaming has stopped at the gaming limit (number of times) 543,622** Gaming bans set by players Number of gaming bans set by players 1 59,31449,61331,771 Number of different players who have set a gaming ban 18,043 -- Number of panic button uses 2 10,834 -- Number of different players who have used the panic button) 2,417 -- Tools for monitoring one’s own gaming Number of players who have begun to use Playscan during the year Total number of players who have started using Playscan 1,443 3,111 Number of times the PeliTesti test was completed 3 824 Registered players Number of new registered players during the year 56,822 73,01388,614 Total number of registered players 277,786220,964 14,951 * ** 1) 2) 3) Customers can apply for a voluntary entrance ban to RAY’s arcades and the casino, and they can impose a voluntary gaming ban on themselves in the Ray.fi Internet gaming service. They can also apply for a limitation of visits to the casino. After the limitation of visits or entrance ban, the player can have a return conversation with the casino, if he or she wants to continue being a customer of the casino. Information only gathered from the last years, due to a new reporting method. Reporting period: June–December 2013. Gaming bans with the length of 1 week, 1 month, 3 months, 6 months or 1 year. Gaming ban with the length of 12 hours. Does not include the completed PeliTesti tests done when starting to use Playscan or during regular use of Playscan. RAY’s customers also have an opportunity to control their gaming at gaming locations. When using a debit card, the player must set a daily loss limit for gaming, between zero and one hundred euros. Daily and monthly limits for gaming must also be set when registering for the Ray.fi Internet gaming service. The Ray.fi Internet gaming service also has a panic button; by clicking it, players can prevent themselves from gaming at the site for the next 12 hours. It is not possible to play RAY’s games on credit. RAY offers its personnel information on problem gaming and ensures that the personnel is prepared for meeting customers with gaming problems. During the year of operations, a gaming control programme for RAY’s own personnel was published. The main focus of the programme is on prevention, the early identification of misuse and direction towards treatment. 29 RAY TODAY THE PLAYER’S WORLD BUSINESS OPERATIONS FUNDING ACTIVITIES THE BENEFICIARY’S WORLD RAY’S RESPONSIBILITY REPORT AND ANNUAL REPORT 2013 BUSINESS OPERATIONS RAY offers entertaining and exciting games in a responsible manner. The association ensures the players’ legal protection, works to prevent misuse and crime, and minimises the harmful social effects of gaming. Success requires that the games are located at the best places of business and that the games are distributed over several channels. RAY’s positive development also continued during the year of operations. The profits increased by EUR 16.3 million, or 2.1 per cent. Growth was particularly strong in digital gaming. It increased by 21.5 per cent. BUSINESS OPERATIONS Gaming revenue Research and product development Use of the gaming revenue Environmental responsibility 30 RAY TODAY THE PLAYER’S WORLD BUSINESS OPERATIONS FUNDING ACTIVITIES THE BENEFICIARY’S WORLD RAY’S RESPONSIBILITY REPORT AND ANNUAL REPORT 2013 BUSINESS OPERATIONS Gaming revenue The profits from games increased to EUR 791.4 million during the year of operations. The relative cost-efficiency remained the same, even though it lagged EUR 12 million or 0.8 per cent behind the target profit. The profits for the period totalled EUR 419.5 million, which was an increase of EUR 11.5 million, or 2.8 per cent, compared to the previous year. The profit percentage was 60.2 per cent. Instead, the profit for the financial period of EUR 420.1 million lagged EUR 2.8 million behind the goal. Even though the goal was not reached, the profit for the financial period increased by EUR 10.9 million, or 2.7 per cent, from the previous year. The largest amount of profits was generated by the slot machines, located in the premises of business partners. There were EUR 30.3 million used for investments in slot machines and table games, which is one million euros more than during the previous year. RAY paid EUR 94.8 million in lottery tax from the gaming revenue. RAY paid EUR 101.9 million for space rental for entrepreneurs during the year of operations. The growth of profits was the strongest in digital channels, meaning the Ray.fi Internet gaming services. Its profits increased to EUR 60 million, which includes EUR 10.6 million in growth, or 21.5 per cent. The largest share of RAY’s profits, amounting to over EUR 593 million, was still generated by slot machines situated in partner premises. There was EUR 5.9 million in growth in the gaming locations, which is one per cent more than during the previous year. Even though the profits at service stations were lower than during earlier years, the growth at shops and places of business continued. This was affected by the development of the selection of games, the new multi-game machines and adding card payment terminals to slot machines. The number of gaming locations decreased by 159, or by 2.1 per cent. Gaming revenue in 2013 (MEUR) 1.8% 0.2% 3.5% 7.6% 12.1% 74.7% Gaming locations 591.5 Casino Helsinki 27.9 RAY’s arcades 96.1 Casino games in restaurants 14.1 Digital channels 60.0 Sales and rent 1.8 Total 791.4 Gaming revenue by distribution channel (MEUR)* 2013 Change-% 2012 Change-% 2011 Gaming locations 593.3 1.0 587.4 2.5 572.9 RAY’s arcades 96.1 1.2 95.0 0.9 94.1 Casino games in restaurants 14.1 -2.8 14.5-2.6 14.9 Casino Helsinki 27.9-3.1 28.74.7 27.5 Digital channels 60.0 21.5 49.466.329.7 * ) Revenue includes sales and rent (for example, currency-counting machines). 31 RAY TODAY THE PLAYER’S WORLD BUSINESS OPERATIONS FUNDING ACTIVITIES THE BENEFICIARY’S WORLD RAY’S RESPONSIBILITY REPORT AND ANNUAL REPORT 2013 Profits and numbers of customers The revenue from RAY’s own arcades increased by EUR 1.1 million, or 1.2 per cent. The slot machines resulted in growth, whereas the profits from table games continued to decrease slightly. The distribution of the new Pelaamo arcade concept began during the year of operation. It aims to create one single uniform look to all of RAY’s arcades, which include the Täyspotti, Potti and Pelikioski locations. The renewal will be complete by 2015, at which point, all arcades will be called Pelaamo. At the end of the year, there were a total of 86 arcades, while during the previous year, there were 77. The number of arcades increased by 7.5 per cent during the year of operation. The number of visits at the arcades during the year of operation was 7.383,347 in total. The profits from the restaurant casino games decreased by EUR 0.4 million, or 2.8 per cent. One reason for the decrease may be that the table games continued to decrease. At the end of the year, there were 206 BUSINESS OPERATIONS game tables, while last year, there were 226 tables, meaning that their number decreased by 8.8 per cent. With the table games, the distribution of additional blackjack games continued. At the end of the year, approximately one hundred game tables have an additional game. Even though the number of game tables decreased, the remaining tables made a better profit than before. The profit from digital channels increased by EUR 10.6 million, or 21.5 per cent. The driving forces of the increase were the Internet casino games, but the popularity of Internet poker also increased. Mobile and tablet games were published at the start of the year. There are seven slot machine and casino games in the mobile service. They can be played with most of the smartphones and tablet computers on the market. At the end of the year, the share of the mobile gaming service increased to over 20 per cent of the network traffic at the gaming site. There are roughly 160 games at the Ray.fi RAY TODAY Internet gaming service. There were 56,822 new customers registered during the year. In total, the service had 277,786 registered customers at the end of the year. The profits of Casino Helsinki decreased by EUR 0.8 million, or 3.0 per cent. Despite the decrease, the casino’s relative cost-effectiveness remained the same. The development of the casino continued in 2013. The table game area was renewed and a new kind of sports-oriented Sports Bar Casino Helsinki was opened at the restaurant. The new concept includes sporty content, such as 23 sports channels, a programme with presenters and restaurant services that match the style. Despite the decrease in profits, the goal for new customers was realised. The number of customers at Casino Helsinki was 280,000. The Casino Vaalimaa project has progressed to the project phase. All responsible project managers have been chosen and the planning of the activities has started. Despite a delay in the construction, Casino Vaalimaa is planned to open at the end of 2015. THE PLAYER’S WORLD BUSINESS OPERATIONS During the year, the development of operations continued and the development of customer service culture was started. The experiences gained were excellent and the work done to develop the service is already visible in improved customer service. Distribution of the gaming revenue in 2013 (MEUR) 10.6% 5.2% 8.4% 50.9% 12.0% 13.0% Given to the Ministry of Social Affairs and Health for funding 402.5 Space rental 102.8 Lottery tax 94.8 Personnel costs 66.4 Net investments 41.2 Other expenses 83.7 Total 791.4 FUNDING ACTIVITIES 32 THE BENEFICIARY’S WORLD RAY’S RESPONSIBILITY REPORT AND ANNUAL REPORT 2013 BUSINESS OPERATIONS Research and product development RAY actively monitors the gaming and opinions of Finnish adults. In addition, their attitudes are measured annually, for example, with the Omnibus population survey. The players’ views are studied to support product development and distribution decisions via various player studies. In addition to Finnish studies, RAY has international studies made, the target group of which includes important European slot machine countries. The most important issues in the year of operations included the publication of mobile games and the further development of the Loyal Customer features. In addition, RAY published several new games. With regard to profit, the most successful were the addition of the RAHA game to the gaming locations and the new additional Kulta-Jaska game, Tunturin timantit. During the year of operations, the product development of the new RAY cabinet began, and the renewal of the slot machine platform and the background systems continued. Both improve the reliability of slot machines and enable the remote updating of games. RAY used, approximately, EUR 2.7 million in total in research and product development, which is EUR 0.1 million less than during the previous year. RAY Loyal Customer membership The winnings of the Onnenpotti jackpots at gaming locations and arcades were increased. The number of Loyal Customer memberships increased slower than expected, which is why the concept updates were started. At the end of the year, there were 283,000 registered RAY Loyal Customers. There was a growth of 60,000 RAY Loyal Customers or 21 per cent from the previous year. New games of the year: Väinö ja vuorenpeikon aarteet and Marja Tyrnin munakello. 33 RAY TODAY THE PLAYER’S WORLD BUSINESS OPERATIONS FUNDING ACTIVITIES THE BENEFICIARY’S WORLD RAY’S RESPONSIBILITY REPORT AND ANNUAL REPORT 2013 BUSINESS OPERATIONS Use of the gaming revenue Every year, RAY distributes the gaming revenue to the activities of social welfare and health organisations and for the benefit of Finnish war veterans. In addition, RAY pays lottery tax, as well as space rental to its business partners. In 2013, RAY disbursed a total of EUR 402.5 million to the Ministry of Social Affairs and Health to be used for the funding of organisations in the coming years. A total of EUR 301 million of RAY’s funding was granted to organisations in 2013. During the year, roughly EUR 112 million was also allocated to the State Treasury for the rehabilitation and care of war veterans. Environmental responsibility In 2013, RAY paid a total of EUR 102.8 million as space rental to its business partners. The payments are compensation for RAY’s slot machine and casino games located in the premises of its business partners. RAY paid a total of EUR 94.8 million in lottery tax to the State from the gaming revenue. Most of RAY’s environmental load is generated from the manufacturing, transport, maintenance and scrapping of slot machines, and the energy consumption of the slot machines. The RAY-house in Espoo is involved in the Green Office environmental management system. RAY designs its own slot machines. The recyclability of the materials, the need for maintenance of the parts and serviceability and reuse, as well as the energy efficiency of the slot machines, are taken into account in the assembly of the slot machines. The casino game tables and the slot machines at Casino Helsinki are purchased from international suppliers. In 2013, RAY went through a sliding transition to the use of remote downloads for the slot machine software updates. This is a significant change, as previously, the software updates were carried RAY TODAY THE PLAYER’S WORLD BUSINESS OPERATIONS out manually 4–6 times per year. During 2014, the plan is to double the remote downloads of software updates. The recycling and reuse percentage of slot machines is approximately 98 per cent. The recycling of slot machines is mainly done by hand, which means that the activity also employs people. The materials can be processed further in an energy and environmentally friendly way. The useful life of a slot machine is, approximately, six years. RAY is responsible for the maintenance and replacement of slot machines in the gaming locations at its business partners’ premises, its own arcades and Casino Helsinki. The maintenance and production vehicles are driven for, approximately, four million kilometres per year altogether. An emission limit has been set on the production, maintenance and FUNDING ACTIVITIES THE BENEFICIARY’S WORLD 34 RAY’S RESPONSIBILITY REPORT AND ANNUAL REPORT 2013 company vehicles owned by RAY. The average emissions of RAY’s vehicles are currently 147 g/km, which is less than the target limit for 2015. The routes of the maintenance and production vehicles are planned, so that unnecessary driving can be avoided. RAY uses EKOenergy certified by WWF Finland at all of its properties with their own electricity agreements. In practice, EKOenergy covers over 80 per cent of the total electricity consumption of RAY’s properties, which is, approximately, 10,900 MWh per year. EKOenergy is used at the RAY-house, Casino Helsinki, RAY’s offices, and some of the arcades. RAY’s personnel are instructed on how to decrease energy consumption and they are encouraged to act in an environmentally friendly way. BUSINESS OPERATIONS RAY’s key figures in environmental responsibility Electricity consumption of all properties (MWh) 1 2013 10,889 2012 9,051 2011 8,545 Percentage of green energy out of the electricity consumption of properties (%) 83 88 87 Electricity consumption of installed slot machine (MWh) 11,828 11,838 10,984 District heating consumptio (MWh) 2 3,806 4,392 4,069 Kilometres driven by company cars and vehicles used by production (million vehicle km) 3 4,2 4.6 4.5 Exhaust discharge of vehicles on average, gCO2/km 147 158 165 Green Office, main office Electricity consumption (MWh) 3,073 2,732 2,488 Consumption of office paper (sheet/person) 3,098 4,320 4,891 - - 4.2 Amount of mixed waste (tonnes) 4 1) 2) 3) 4) Includes the electricity consumption in gaming locations and offices, as well as holiday properties and official properties. For those properties that do not send their electricity bill directly to RAY, the consumption is estimated, based on the size of the area. Includes district heating consumption at the main office and at Casino Helsinki, which, together, form almost 50 % of all of RAY’s properties. In many locations, heating is included in the rent, which prevents RAY from gathering information. Includes the vehicles used by production and maintenance, as well as company cars (for company cars in free use, the full distance driven is covered, while for other company cars, only the cost of commuting is covered). In Autumn 2012, the main office combined their mixed and energy waste into burnable waste, which is why mixed waste is no longer transported to landfills; this allows RAY to utilize the energy contained by the waste. 35 RAY TODAY THE PLAYER’S WORLD BUSINESS OPERATIONS FUNDING ACTIVITIES THE BENEFICIARY’S WORLD RAY’S RESPONSIBILITY REPORT AND ANNUAL REPORT 2013 FUNDING ACTIVITIES RAY’s funding activities have a legally mandated goal and basic mission: to promote health and social welfare by supporting the activities of non-profit organisations and foundations. RAY’s funding ensures the operation of hundreds of social and health care organisations in Finland, affecting the lives of hundreds of thousands of Finns. FUNDING ACTIVITIES Fund allocation in 2013 The Act on Slot Machine Funding Assistance was renewed Guidance and training Effective organisation work 36 RAY TODAY THE PLAYER’S WORLD BUSINESS OPERATIONS FUNDING ACTIVITIES THE BENEFICIARY’S WORLD RAY’S RESPONSIBILITY REPORT AND ANNUAL REPORT 2013 FUNDING ACTIVITIES RAY´s value chain RECIPIENT OF ASSISTANCE ORGANISATION WORK RAY’S FUNDING ACTIVITIES RAY’S GAMING ACTIVITIES BUSINESS PATRNER PLAYERS 37 RAY TODAY THE PLAYER’S WORLD BUSINESS OPERATIONS FUNDING ACTIVITIES THE BENEFICIARY’S WORLD RAY’S RESPONSIBILITY REPORT AND ANNUAL REPORT 2013 FUNDING ACTIVITIES Fund allocation in 2013 In 2013, RAY distributed over EUR 301 million to 779 organisations, as grants for 1,596 different targets. RAY supports a wide range of organisations, including associations for various illnesses and disabilities, as well as substance abuse, senior citizens’, mental health and child protection associations. In addition, in 2013, a total of EUR 112.3 million was allocated towards the rehabilitation and care of war veterans through the State Treasury. Funding is granted, according to the funding strategy approved by RAY’s Board of Directors. The granting of funding is also regulated by the Lotteries Act, the Act on Slot Machine Funding Assistance and the contract between RAY and the Ministry of Social Affairs and Health on the result targets of the funding activities. In 2013, RAY’s funding principles and criteria were clarified for the funding of education, organisations working with Finnish expatriates, investment grants, and organisations offering material assistance. New instructions were published on e.g. grants for member organisations and the handling of general expenses. Largest beneficiaries in 2013 (EUR) ApplicationsGranted funding Y-Foundation Funded operational entities in 2013 (MEUR) 9,578,0007,770,000 Finnish Federation of the Visually Impaired 7,710,000 7,139,000 Federation of Mother and Child Homes and Shelters 9,068,000 5,442,000 Ehkäisevä Päihdetyö (EHYT) association 6,740,000 5,054,000 Hyvinvointilomat association 4,910,000 4,910,000 Maaseudun Terveys- ja Lomahuolto association 4,850,000 4,850,000 5,171,000 4,836,000 ASPA Housing Services Foundation 6,788,000 4,512,000 Service Foundation for People with an Intellectual Disability 5,555,0003,993,000 Finnish Association for Mental Health 5.4% 1.2% Public health work 113.7 Activities for the elderly 37.7 Work with people with physical disabilities 34.0 6.2% 7.0% 37,8% 37.8% 8.5% Work with children and families 30.3 Substance abuse and addiction work 25.5 Work with people with sensory disabilities 21.1 Youth activity 18.7 10.1% Social holiday activities 16.4 SOSTE Finnish Society for Social and Health 10,886,666 Funding applications and granted funding Funding applications (MEUR) Number of funding projects and activities applied for Granted funding (MEUR) 11.3% 3,900,000 12.5% Assistance in crisis situations and rescue services 3.7 Total 301.0 2013 2012 2011 495487423 2,3982,3672,426 301282268 Number of projects and activities that received funding 1,5961,5571,587 Monitoring the use of funding (number) 2013 2012 Payment requests 2,438 2,3112,406 Annual surveys 2011 807839934 Inspection visits 605665 Monitoring visits 1 87 6122 Final reports 2 103100 - 1) Monitoring visits began in 2011. 2) The first final report was drawn up in 2012. New key figure in 2013. Granted funding by category in 2013 (MEUR) 9.2% Allocated operative funding 143.0 17.8% Project funding 76.8 47.5% General funding 53.5 Investment funding 27.7 25.5% RAY TODAY 38 THE PLAYER’S WORLD BUSINESS OPERATIONS FUNDING ACTIVITIES THE BENEFICIARY’S WORLD RAY’S RESPONSIBILITY REPORT AND ANNUAL REPORT 2013 FUNDING ACTIVITIES The Act on Slot Machine Funding Assistance was renewed The Act on Slot Machine Funding Assistance was renewed during the spring of 2013. The renewed Act entered into force on 1st June 2013, and it will be applied mainly to the slot machine funding granted starting from 2014. The purpose of the renewal is to simplify applying for funding and the decision-making system and to make the monitoring of the use of the funding more efficient. Important changes include: • The distribution of slot machine funding was trans- ferred from the Government to the responsibility of the Min istry of Social Affairs and Health. In addition, some of the dead lines related to the funding application and monitoring practices will be provided for in a Ministry of Social Affairs and Health decree, instead of a Government decree. • • • The transfers of granted funding and small and technical changes to the funding decision will be decided upon at Fin- land’s Slot Machine Association (RAY) (previously, decisions were made by the Ministry of Social Affairs and Health). The period of obligation to use the funding will be reduced from 30 years to 20 years for housing acquisition, construction and renovation funding. Organisations receiving funding will generally be required to provide an auditor’s report on the use of funding. Guidance and training RAY provides guidance and training for organisations in applying for funding and their productive use. The “Haku päällä” (Let’s apply) training organised by RAY’s funding department at five locations reached over 400 actors from various organisations. In the training events, organisations received concrete advice and guidance for applying for funding. A separate event was organised for new recipients of funding, in which practical issues related to the use and reporting of funding were discussed. During September–October 2013, the “Vaikuttavaa!” (Effective!) tour of training events was organised at six locations. Organisations receiving RAY funding were invited to the events. A total of over 800 organisation personnel participated in them. The trainings dis- cussed the use of funding in more detail, as well as the results of the organisations’ activities and their reporting. Approximately 500 people interested in the communication of social and health care organisations participated both online and on site in the communication day for the organisations organised by RAY in September. Among other things, the procurement of communication and marketing services, social marketing and the view of media on the activity of organisations were discussed at the event. In addition to their own training events, the experts of RAY’s funding department actively participate in training and seminars organised in cooperation with other actors. 39 RAY TODAY THE PLAYER’S WORLD BUSINESS OPERATIONS FUNDING ACTIVITIES THE BENEFICIARY’S WORLD RAY’S RESPONSIBILITY REPORT AND ANNUAL REPORT 2013 FUNDING ACTIVITIES Effective organisation work RAY monitors the results and effects of the activities of organisations that receive funding. In 2013, attention was paid in particular to the largest organisations that received targeted operations funding and to the projects involved in the “Emma & Elias” funding programme. The monitoring is used to collect information on the extent and quality of the activities that receive funding, as well as the realisation of predetermined goals. The information is used in preparing a funding proposal. RAY’s goal is to direct funding more accurately than before towards activities with real demand and need, and which promote the health and well-being of people the best. The information collected in the monitoring and the analyses drawn up based on the results are also transmitted to organisations, which can use them in developing their own activities. Recognition for good work In April 2013, RAY granted the first “Vaikuttavaa!” (Effective!) awards for three important funding targets. In the future, the awards will be given to organisations that have reached their target group particularly well and have accomplished important and permanent results and effects with their activities. The first awarded projects are: • The project by Exit – pois prostituutiosta ry that prevents sexual harassment and the purchasing of sex targeted at young people. • • The project by the Finnish Association on Intellectual and Developmental Disabilities (FAIDD) with the aim of supporting children and young people with FASD, which collected a broad range of information for people working with children and young people on the different kinds of life situations of preschool or school age children who have been exposed to alcohol at the foetal stage and the support they need. The project by Pesäpuu ry, in which young people with a background in a foster home, the “Selviytyjät” (Survivors) team, were brought into the development of the working methods of child welfare, as experts by experience. 40 RAY TODAY THE PLAYER’S WORLD BUSINESS OPERATIONS FUNDING ACTIVITIES THE BENEFICIARY’S WORLD RAY’S RESPONSIBILITY REPORT AND ANNUAL REPORT 2013 Stronger influence with funding programmes In 2013, RAY’s second own funding programme “Eloisa ikä” was started. The “Emma & Elias” funding programme that promotes the well-being of children and families, which started the preceding year, received reinforcement in 2013 from the projects selected for the programme. The goal of the “Eloisa ikä” programme is to promote and strengthen the possibilities to act for people over 60 in their everyday lives. The programme pays particular attention to promoting the psychological and social well-being of the elderly. During the first year of operations of the programme, 14 sub-projects were included; geographically, they cover Finland, from FUNDING ACTIVITIES Utsjoki in the north to Helsinki in the south. The northernmost of the projects is the “Muittohallat” project by SámiSosteri that works to support Sámi people with memory illnesses. Of national projects, e.g. the “Mirakle” project by the Finnish Association for Mental Health (FAMH) and the “Yhdenvertainen vanhuus” (Equal old age) project by Seta are included. The Central Union for the Welfare of the Aged coordinates the programme’s activities. At the start of 2013, RAY’s third funding programme was presented to the organisations: the “Paikka auki” programme helps young people to find employment. The goal of the programme, which starts in 2014, is to create jobs for young people in organi- sations and to find new ways to employ young people under the threat of social exclusion. RAY is also involved in the National Development Programme for Social Welfare and Health Care (Kaste). The goal of the programme is to reduce inequalities in health and well-being and organise the social welfare and health care structures and services in a client-oriented way. eradicate long-term homelessness completely by 2015. With RAY’s investment funding, organisations acquire supportive housing for the homeless, young people, and released prisoners. Of other funding programmes in the scope of RAY’s funding, the programme for providing housing for the intellectually and developmentally disabled and the severely disabled can also be mentioned. RAY funds the share of the Kaste programme’s cooperation projects as a part of its normal funding activities. RAY also annually provides, approximately, EUR 10 million in funding for organisations involved in the Government programme to reduce long-term homelessness. The goal of the programme is to 41 RAY TODAY THE PLAYER’S WORLD BUSINESS OPERATIONS FUNDING ACTIVITIES THE BENEFICIARY’S WORLD RAY’S RESPONSIBILITY REPORT AND ANNUAL REPORT 2013 THE BENEFICIARY’S WORLD RAY’s funding was divided among all Finnish provinces and 163 municipalities. In 2013, there were 779 that received funding. The activities of these organisations reach a large number of Finns, one way or another. The work of the organisations promotes the smooth running of everyday life, strengthens the sense of communality and increases involvement for the common good. The organisations’ activities both prevent problems that threaten health and social well-being and they also support people in difficult situations. THE BENEFICIARY’S WORLD Support for strengthening health and everyday welfare Support for preventing problems that jeopardise health and social welfare Support in case of problems 42 RAY TODAY THE PLAYER’S WORLD BUSINESS OPERATIONS FUNDING ACTIVITIES THE BENEFICIARY’S WORLD RAY’S RESPONSIBILITY REPORT AND ANNUAL REPORT 2013 THE BENEFICIARY’S WORLD Support for strengthening health and everyday welfare RAY supports activities that promote people’s ability to manage their lives and healthy lifestyle, and strengthens social networks and sense of communality. Examples of supported activities include family centre activities, developing the operational preconditions and cooperation of regional organisations, social holiday activities and the activities of immigrants and minority groups. “Yksi elämä” (One Life) projects promote vascular health The vascular health of Finns is now promoted with joint forces, when Aivoliitto, the Finnish Diabetes Association, and the Finnish Heart Association gathered their separate health promotion projects under the One Life umbrella project with RAY’s support. By working together, the public health organisations increase the Support for preventing problems that jeopardise health and social welfare effectiveness of their actions and prevent overlaps. The goal of the One Life projects is that people promote their own health and know that they will receive good care if they need it. There are several sub-projects under the project umbrella, carried out during 2012–2017. The purpose is to influence citizens, organisations, health care structures and the whole society, so that the public health improves. The main objectives are: • Lifelong support for vascular health • Prevention of vascular diseases and promotion of early diagnosis • Including rehabilitation and peer support, as a part of the good care of diseases RAY supports the prevention of social exclusion and significant health problems, as well as adjustment training, peer support and substance abuse prevention work. ELVIS Culture House – a meeting place for young adult mental health rehabilitation client The ELVIS Culture House offers a meeting place, where young adult (18–35 years of age) mental health rehabilitation clients can find meaningful things to do in their everyday life, through functional peer support and creative activities. Working together strengthens the young people’s social relationships and makes it possible to meet others who are interested in the same things. At the same time, the young people learn new things and are able to develop their life management skills. 43 RAY TODAY THE PLAYER’S WORLD BUSINESS OPERATIONS FUNDING ACTIVITIES THE BENEFICIARY’S WORLD RAY’S RESPONSIBILITY REPORT AND ANNUAL REPORT 2013 THE BENEFICIARY’S WORLD Support in case of problems Funding was granted for e.g. promoting employment, rescue services, the work of informal carers and for war veterans’ organisations. Muistiluotsi network helps people with a memory illness and their families Muistiluotsi is an expert and support centre network for people with memory illnesses maintained by the Alzheimer Society of Finland’s member organisations and supported by RAY. Muistiluotsi also supports the volunteer and peer activities related to memory disorders and illnesses, offers information, guidance and advice for people with a memory illness and their families, and provides a chance to influence and participate in activities that facilitate everyday life. 44 RAY TODAY THE PLAYER’S WORLD BUSINESS OPERATIONS FUNDING ACTIVITIES THE BENEFICIARY’S WORLD