Shop Profile BBQ Competition Winners
Transcription
Shop Profile BBQ Competition Winners
Summer 2013 For the Progressive Food Specialist Shop Profile BBQ Competition Winners The ONLY Official ■ TRACEABILITY Magazine ■ HORSE MEAT ■ COMPETITION WINNERS ■ FOOD & HOSPITALITY 2013 www.CRAFTBUTCHERS.ie New range of Butcher’s Blend ingredients now available at Bunzl Irish Merchants Bunzl Irish Merchants is Ireland’s No.1 distributor of Foodservice Disposables, Washroom & Hygiene Solutions & Retails products. We try to be more than a supplier and offer a “one-stop” solutions package from our large portfolio. As the key supplier to the markets we serve, our range and choice of products keeps us the forefront of the industry. We can now offer a new range of quality products specifically for Craft Butchers - Butcher’s Blend. The Butcher’s Blend range includes: glazes, marinades & burger mixes, supplied at competitive pricing. We are confident that this range of Butchers Blend products offers value for money and will ensure a wide product offering for your customers. Along with our new Butcher’s Blend products we can offer a wide range of packaging requirements: Smoothwall Containers, Meat Trays, Food Bags etc., at competitive pricing. In addition we can advise on recipe ideas and create methods to combine ingredients with our innovative packaging. Bunzl Irish Merchants understands the high standards held by Irish Butchers and now have a dedicated team of 7 experienced & enthusiastic Area Managers, whose combined knowledge is at your disposal. We would like to help you to find the best solution for your business. No matter how big or small your requirements are please do not hesitate to contact Gordon McKay, our Butcher’s Specialist, on 0874103093 or our Sales Office on 01-8164800. Bunzl Irish Merchants Address: Malahide Road Industrial Park, Malahide Road, Dublin 17. Tel: (01) 816 4800 Fax: (01) 816 4900 E-Mail: salesenquiries@irishmerchants.com Web: www.irishmerchants.com Opening Remarks Membership means engagement. Have you been engaging? Talk to us,share your needs and concerns. We are here to help. September will see the roll out of a national campaign promoting Certified Craft Butchers. There are now 150 butchers nationwide in the certification programme. If you’re not sure what’s involved, please contact Karen in the office on 018682820 Within the meat category you can see the discounters and the multiples have gone to battle for market share. Individually and collectively, we need to fight back. As markets change, we must change with them. The modern butcher shop is expanding with up to 65% of sales now coming from the dairy-wall cabinets. If you are not in this space then you will need to be to survive into the future. In recognition of this need for change, ACBI now has its own in house chef, travelling to butcher shops all over the country. What is he doing? Evaluating existing product ranges, developing and introducing new products and upskilling the butcher in cooking and food preparation. P14 News If you’d like our chef to spend time in your shop contact Julie at the office on 018682820 and she will be happy to make all the arrangements. The more we put into our relationships the more we get out of them. Meeting butchers as I travel around the country, one of the most frequently asked questions is; What do I get from ACBI for my €600 membership? Invariably this question is accompanied by a list of all the things we should be doing. My answer? When did you last call the office and inquire about the supports that are there for you. Membership means engagement. Have you been engaging? Chief Executive ACBI Nordic Theme 10 Hand Washing 12 Fermoy Event 13 Shop Profile 14 Food & Hospitality 2013 16 BBQ Competition 22 What Many Butchers Hate Most 24 Traceability 25 Ten Tips 26 Costing 28 ACBI Office 29 Craft Butcher Uniforms 30 Sausage & Pudding Competition 32 Tips for Success 33 ACBI Retail Price Survey 34 ACBI Partners in Business 35 On The Cover: Editor: Dave Lang, Development Manager ACBI Magazine Design & Print: Outburst Design & Print Chief Executive: John Hickey Advertising: Dave Lang, ACBI ACBI Marketing Executive: Julie Cahill Contributors: Liam Handy, Julie Cahill, Karen Munnelly, Dave Lang Published by The Associated Craft Butchers of Ireland Research Office 1, Ashtown Food Research Centre, Teagasc, Ashtown, Dublin 15, Ireland Tel: +353-1-8682820 • Fax: +353-1-8682822 Copyright The Associated Craft Butchers of Ireland. No part of this publication may be reproduced in any material form without the express written permission of the publishers. 4 The ONLY Official Brendan & Patricia Sears of Seazers & Sears. BBQ Competition Winners: Brendan Sears (Seezers and Sears), Seamus Spaight (Tony Kierans Butchers), Barry Kerrigan (Kerrigan Meats). Magazine www.craftbutchers.ie www.craftbutchers.ie Summer 2013 3 NEWS SO YOU THOUGHT BEEF WAS EXPENSIVE? Recently, the first test-tube produced burger made its debut. The burger cost €250,000 and took years to develop. The man-made meat is not a meat substitute like a soy burger or veggie burger; it’s created from stem cells of a live beef animal that have been cultured in a petri dish. Sound appetizing? 94% of people surveyed in the USA said they wouldn’t eat it. It seems like the product needs lots of added ingredients to taste like real meat. The meat is grey in texture, so the manufacturers added salt, egg powder and breadcrumbs to improve the taste. Red beetroot juice and saffron were used to acquire the distinctive red of normal raw minced beef. The “in vitro” burger was developed Prof Mark Post at Maastricht University in the Netherlands using stem cells from a slaughtered cow. The cow stem cells develop into a strip of muscle cells after being cultured in a synthetic broth containing vital nutrients. The resulting strips begin to contract like real muscle, and are attached to Velcro and repeatedly stretched to keep them supple. It will be made up of 3,000 strips of artificial beef, each the size of a grain of rice, grown from bovine cells in a laboratory. The individuals who sampled the burger noted a crunchy texture on the outside with a juicy, tender texture on the inside of the burger. While it had “intense flavour,” samplers thought the absence of fat made it taste more like an RECIPE WEBSITES This issue we’ll look at sites with meat recipes available for download. First port of call will be Bord Bia http://www.bordbia.ie/aboutfood/recipes/Pages/recipehome.aspx They have a wealth of recipes for all types of meat and you can download them and print them for your customers. Or ACBI can do it for you for a small charge with the Craft Butcher logo and your store name to personalise it. Another recipe site worth a look is http://allrecipes.com/Recipes/Meat-andPoultry/Beef/Main.aspx with 1300 plus recipes to choose from. These sites also have very good information on storage and handling meat that will be useful to customers. There is some very good information on http://www.safefoodonline.com/ about food safety and it also has recipes. http://www.foodireland.com/recipes/meat/Index.htm is an Irish site with some very good meat recipes including an old favourite, Dublin Coddle. Not so well known outside the capital, it is a delicious, cheap, winter dish. www.medicinenet.com/script/main/art.asp?articlekey=60653&page=2#meatrecipes has a list of recipes for those looking to maintain a healthy lifestyle while still eating meat as part of their diet. On the subject of healthy eating there is a list of gluten-free recipes on http://www.peterthomson.co.uk/glutenfree/_irish_stew.html . For the more adventurous cook http://www.foodiesite.com/pages/meat.jsp has a good collection of international meat recipes which need just a little more attention to detail. http://www.foodreference.com/html/recipesbeefporklambetc.html has a good list of all meat recipes to choose from. And of course www.craftbutchers.ie has a number of recipes available. If you have a favourite website or recipe you can send it to dave.lang@craftbutchers.ie 4 Summer 2013 www.craftbutchers.ie artificial burger than real beef. Cooked by restaurant chef Richard McGowan and sampled by food critics Hanni Ruetzler and Josh Schonwald, the ersatz meat was judged meaty in its texture and consistency, but a bit thin on flavor. “The bite feels like a conventional hamburger,” said Schonwald, a Chicagobased food writer. There was “an absence of fat but the mouthfeel is like meat.” The sample burger was eaten unadorned, without the usual accompaniments of bread, ketchup, mustard or tomatoes but got a basic thumbs up from its tasters. Ruetzler, an Austrian food scientist and writer, said “the consistency is perfect, the taste is close to meat, it’s not that juicy … but I miss the salt and pepper.” LEASEHOLD GOING CONCERN Doyle Butchers, Main St. Shankill Contact Paul 087-9565965 60 years behind the block. ACBI would like to pay tribute to Ronnie Moreland, Camden Street, Dublin who retired at the end of July. Ronnie, who is 75, had been working as a butcher since he was 15 and has seen many changes to our trade over the years. “ We used to buy cattle and sheep in the Dublin Cattle Market and drive them through the streets to the abattoir at the back of the shop. We’d slaughter them next morning and then go to work in the shop”. Ronnie’s abattoir is no longer in use, and he remembers when there were three working abattoirs in Camden Street. The board and the staff of ACBI would like to wish Ronnie a long and happy retirement. 2014 CRAFT BUTCHER CALENDAR The 2014 Craft Butcher calendar samples have been delivered to members by now and shortly we will be contacting you all for your orders. There is a minimum order of 300 and calendars will be delivered well in time for Christmas. Giving a calendar to your customer is a sure way of having your name and phone number hanging in your customer’s kitchen for 365 days. At a cost of only €1.50 each, plus VAT, they represent excellent value for money, and show your customers that you value their business every week. This year, to go with the theme of the calendar we invite you to send in a photo of the front of your shop, that we will turn into a black and white image on the personalised section of your calendars. Send photos to info@craftbutchers.ie NOTE OUR ADDRESS Several members have been using our old address in Dundrum and this has caused a few problems when settling accounts. The new address is ACBI, Research Office 1, Ashtown Food Research Centre, Teagasc, Ashtown, Dublin 15. CHAMBERS IRELAND Chambers Ireland has called on the Government to implement a range of measures to support job creation and job retention in the retail sector. "With retailers forming the heart of our town centres across the country, the Government must do everything it can to assist this sector and restore life to the country's high streets," said Chambers Ireland chief executive Ian Talbot (right). Chambers Ireland represents business groups across the country. It wants two-hour free parking windows introduced in town centres to encourage people to shop in town instead of at out-oftown retail parks. THE CURRENT CONTROVERSY REGARDING ADULTERATED INGREDIENTS The recent controversy regarding adulterated ingredients in supermarket beefburgers shouldn’t make us too complacent about our own practises. Can we all put our hands on our hearts and say we can vouch for everything we sell. If you can, well done! If you cannot, why not? If there is a product in your store you can’t stand over, are you risking your business? When an EHO visits your store you are obliged to demonstrate where every product comes from by supplying documentation, traceability information and batch numbers. It is a very simple procedure to implement, and will keep your business compliant with the current food laws. Contact Karen in the office on 01 8682820 if you need help. You will have seen the very damaging, negative publicity in all media recently and you certainly don’t want your business to make headlines for all the wrong reasons. Anyone trying to pass off foreign product as Irish, or not having full supporting documentation, or being without an approved suppliers list, risks having their name in the papers, or at the very least, on the FSAI website. This is not the way to go. Recently FSAI did random tests and found Sulphur Dioxide in mince in some shops in Donegal. ACBI informed our members that it is illegal to put Sulphur Dioxide into mince. It is used in burgers and sausages in small quantities as a preservative but must be declared. As an Association we are obliged to inform you of the correct procedures and to keep you up to date with any changes in legislation. As a Craft Butcher it is your responsibility to comply with the laws on safe food handling. Remember, ignorance of the law is no defence. "A key issue facing retailers in town centres is competition from out-of-town shopping centres and the free parking they provide," said Mr Talbot. "The introduction of a 'parking window' where the first two hours are free would be of significant benefit to retailers in town centres." Chambers Ireland has made a presentation to the interdepartmental group on retail in the Department of Jobs, Enterprise and Innovation. It has also called for the introduction of a rates reduction for companies located within town and city centres. "Providing support for small businesses through these measures can be the difference between these businesses remaining viable and ceasing to trade," said Mr Talbot. The retail sector has seen the worst rate of job losses of any industry other than construction since 2008. www.craftbutchers.ie Summer 2013 5 NEWS Order against butcher overturned DEFENDANT “GROSSLY EXAGGERATED" DAMAGES - JUDGE A CIRCUIT Court judge has overturned a ruling against a Ballyjamesduff butcher and abattoir owner that he pay almost €5,000 to a Virginia farmer who claimed meat he received from an animal sent for slaughter was other than that of the one he had sent to be killed. Before Judge Sean MacBride at Virginia District Court in January last year, Philip Carolan, Burnia, Virginia, was awarded a decree for €4,585, plus costs and €600 witness expenses, against Leonard Lynch of Lynch's Abattoir, Ballyjamesduff. The civil claim for damages arose when Mr Carolan claimed that two forequarters and two hindquarters he received from Mr Lynch on April 11, 2009, were not from the animal, a pedigree Aubrac heifer, he had sent for slaughter. BeforeJudge Keenan Johnson at Cavan Circuit Court last week, Mr Lynch, a butcher for 40 years and an abattoir owner since 1985, took the stand. He gave evidence that in early April he had received an animal for slaughter from Mr Carolan. When the animal came in, he said he got the passport for it and sent it to the department. The only details he was interested in was the herd and animal number, not necessarily the breed of the animal he was killing. He got permission to slaughter it and and went through the processes of tagging and matching tags on the animal so as to verify traceability. He showed documentary evidence to the judge of the systems in place, how the original tag numbers are preserved on the carcass when skinning and how they are then matched and recorded. He also described that for purposes of checking that the animal is fit for human consumption, the head, with tag on it, and the offal are MICHAEL J O’DONNELL & ASSOCIATES ARCHITECTS AND PROJECT MANAGEMENT ➧ SPECIALISING IN RETAIL DESIGN AND PROJECT MANAGEMENT. ➧ FOOD PROCESSING AND DISTRIBUTION FACILITIES. ➧ PLANNING APPLICATIONS. ➧ FIRE SAFETY AND DISABILITY ACCESS CERTIFICATE APPLICATIONS. Peacockstown House, Kilbride Raod, Mulhuddart, Dublin 15. Tel:Mobile:E-mail:6 Summer 2013 (01) 8256431 087 2554972 mjod@indigo.ie www.craftbutchers.ie kept so that the County Veterinary Surgeon can check it. Mr Lynch said on the day the animal was to be collected that he divided the animal into two forequarters and two hindquarters, although not completely so as to allow Mr Carolan complete the final cut. When Mr Carolan arrived, Mr Lynch assisted in placing the meat on plastic in the back of the plaintiff's vehicle, saying as it was for private use, it was up to him how he chose to transport it. Later that day he received a phone call from Mr Carolan informing him that he did not believe the meat given to him was from the animal he sent for slaughter. In cross-examination, Carol Doherty BL questioned Mr Lynch at length about the system he had in place at the abattoir and asked whether a mistake could have been made whereby the wrong tag was placed on EUROPEAN AWARDS FOR CRAFT BUTCHERS Congratulations to members, Jane Russell, Jack McCarthy and Tom Doherty on achieving Gold in the Mortagne sur Perche Gout Boudin Championships in France earlier this year. JOBS IN BOSTON Neighbourhood butcher shop in Boston seek 2-3 Qualified Butchers to join their team. Enthusiastic dependable individuals sought. Successful applicants must be able to work on their own initiative as well as being part of a team. Responsibilities to include (but not limited to) display cases, cleanliness, hygiene & customer service. Possible Visa available. For consideration email CV to ag02067@gmail.com Or call Alan on 001 617 8034545 the wrong carcass. He replied, however, that he himself tagged the animals individually, and that ifone tag was put on wrong, it would conflict throughout the rest. He said this was the first time in the history of his business that a complaint of this nature had occurred. "I was 100% sure that was the animal he got back," Mr Lynch told the court, adding that there was nothing special about the animal killed, "it was a normal heifer". Veterinary surgeon and inspector with Cavan County Council, Joe Smith, said that he visited Lynch's Abattoir, Ballyjamesduff on three occasions on April 11, 2009, and that he too checked tags on the offal with those recorded by Mr Lynch. He too said, when questioned by the judge if a mistake could be made, "it couldn't happen I think". He told the judge it would be normal to slaughter pedigree animals, as Mr Carolan professed his animal to be, but said that once sold at commercial level, there was no difference in value. He said that even if there was only a slightly higher meat yield, the value of pedigree stock was in the breeding alone. Joseph O'Connor of the Department ofAgriculture, a witness for both parties, gave evidence that a Freedom of Information request came from Mr Carolan seeking documentation of the types ofc ows killed at the abattoir in the three-week period surrounding the date in question, evidence which discovered that only one Aubrac registered breed was killed there. However, under questioning from Padraig McNamee, BL, Mr O'Connor told the court that in 2007 there was confusion regarding the registration of the cow in question as it had been lodged by computer as AAAberdeen Angus rather than AU- Aubrac as claimed. These mistakes though had been corrected. Under further questioning, it was discovered that in 2006, Mr Carolan, though said in court to be an Aubrac breeder, formerly registered with the Aubrac Society, that he had a number of breeds, five in total on his farm and three bulls. Craft butcher with over 40 years of experience Liam Handy also gave evidence, who, when told that the claim against Mr Lynch was initially €5500, though revised to €4500, worked out that at 2009 prices, with a wholesale price of between €3.60-3.90 per kg, the cost of the heifer slaughter if damages were to be awarded should have worked out nearer to €1,114. He said that consumers could expect to pay up to 40% on-top of that price and he also said that regardless of grading, once meat was sold at commercial level it had a "commercial price" and breed was disregarded. Mr Carolan was last to give evidence. He said he had been a farmer and breeder for 18 years, and that he also butchered. He said that the animal slaughtered was for home use, that he had brought an animal to Mr Lynch a year previous and was happy with the meat content he had received. When he got this particular animal home he cut into it to find a "high fat content", claiming in court that it was only 25% meat, the rest being fat. Both Mr Smith and Liam Handy as expert witnesses were asked their opinion on this, Judge Johnson saying: "That's an extraordinary low meat yield. With so IocSave was formed with one thing in mind to save retailers and businesses money, we have the most competitive credit card rates in the Irish market today and our aim is to make sure that these reductions are passed on. We are delighted to become associated with the Craft Butchers Association and through this relationship we will pass these savings onto their members, offering credit and debit card services throughout the 26 counties. Our motto is honesty and integrity, two things that have become rare in the financial services sector in our modern Ireland. We believe in a personal service, our agents will call to you at a convenient time for you. The consultation process is simple, they will show you where you can make your savings typically 20% and up to 40% are not unheard of. much fat its arteries would be so clogged up it couldn't stand." Both witnesses disregarded Mr Carolan's claim, saying the minimum meat yield they had seen in animals was between 25 and 62%. Mr Carolan said he used what he could of the animal and that he later brought the civil case against Mr Lynch, which he won in the district court. This was based on evidence from Weatherby's Laboratory who had retained previously DNA samples from animals Mr Carolan had imported from France so as to verify their pedigree. He said the sample of meat sent to them did not come back as being related to the sire or as the Aubrac breed, and that the issue over registration, either AU or AA was a "genuine mistake" made by his wife who did the paperwork. Mr Carolan was asked by the judge how he had come to the figure of damages caused, and Mr Carolan said he had gone to a local Super Valu where he bought various samples of bee by kilo to work out the value. This prompted Judge Johnson to comment the method of valuation was an "unjust enrichment" and "grossly exaggerated" given the fact the claim should only be based on wholesale rather than commercial price. Mr Doherty sought to continue with evidence, but Judge Johnson said he had "heard enough", that he had listened carefully to what was said was satisfied there was no cause for damages to be awarded, allowing the appeal from Mr Lynch and dismissing costs. He also awarded the payment in favour of Mr Lynch. Reprinted courtesy of The Anglo Celt. We supply the most technically advanced terminals on the market which are all Contactless enabled they not only speed up transaction time but also save you more money due to rebates on cost where contactless transactions take place. If you are considering setting up a web site, we would be delighted to advise you on the most cost effective way to do so through our industry leading Gateway350 which is an award winning product. This web gateway gets you online, opening up your shop door to the world. Contactless debit cards are now becoming the fastest growing phenomena on the market today, consumers are now being issued these by their banks as standard practice so will be expecting to use them in all of their local shops. The advantages to you are numerous, less cash on premises, less cash to lodge at the banks new high rates and speed up transaction time three to one, to name but a few. To contact your local agent please call 01 2548883 or alternatively visit our web site at www.iocsave.com www.craftbutchers.ie Summer 2013 7 NEWS Consumers Change Purchasing Habits in Light of Horse Meat Issue The Food Safety Authority of Ireland (FSAI) today published research into the impact of the horse meat contamination issue on Irish consumer confidence and trust in the food they purchase. The survey reveals significant changes in consumers’ purchasing habits with over half (51%) of people who purchased frozen burgers in the past now buying less of these products (48% buy the same amount). Virtually all adults in the country (98%) said they were aware of horse meat issue, with almost three quarters (72%) stating they have confidence in Irish food safety controls and regulations (just 13% were not confident, while 15% were not sure). Overall, the issue has resulted in a marked increase in awareness around food safety, with 50% of respondents saying they are now more conscious about food safety issues in general. Looking at the implications of the issue for consumer purchasing behaviour, 45% of consumers say they now spend more time reading labels on food products. Over half (53%) say they are now more conscious of the ingredients that go into manufactured food products, while 56% say they are more conscious about the country of origin of food products. Of those who bought processed foods containing meat in the past (e.g. lasagne, shepherd’s pie, etc), 42% say they now buy less of these products, while 56% continue to buy the same amount. Buying habits were broadly unchanged for fresh burgers, with 69% saying they buy the same amount as before (16% buy less, 15% buy more). Almost two out of every five (39%) of those who consume meat say they were concerned as the issue unfolded, while 61% were unconcerned. Of those expressing concern, the following reasons were cited: n Concern about what else might be unknowingly in other meat products (88%) n Concern about the presence of chemicals, medicines and antibiotics (86%) n Concern about food safety (83%) and possible health risks (76%) n Repulsion by the idea of eating horse meat (55%) Commenting on the research findings, Prof. Alan Reilly, Chief Executive, FSAI said: “It is six months since the FSAI uncovered what would eventually transpire to be a pan-European problem of adulterated beef products across almost all Members States. Understandably, the issue has given rise to widespread debate about food safety and labelling and this has changed the ACBI & CHEF ADRIAN MARTIN 8 Summer 2013 www.craftbutchers.ie way people in Ireland view the foods they purchase and consume. When buying processed foods, people are not in a position to identify what raw materials are used and, therefore, they rely on labelling as their only source of information. They are in effect putting their trust in the hands of manufacturers and retailers who have a legal obligation to ensure that all ingredients in their products are correctly labelled.” “A key lesson for food businesses is that they must have robust supplier controls in place at all times to ensure that they know who is supplying them and that all products and all ingredients are authentic. Purchasing raw materials on face value is a high risk strategy for food processors. Progress has already been made with enhanced controls and sophisticated tools such as DNA testing now being a part of the food safety armoury,” said Prof. Reilly. “Given the added controls now in place, I believe that the eventual outcome of this food fraud scandal will be a positive one for consumers.” Prof. Reilly noted that the FSAI will continue its routine monitoring and surveillance programmes to monitor foods on the Irish market to ensure that they are complying with the requirements of food law and that they are safe to eat. The most recent member to join the ACBI team is Chef Adrian Martin who trained with Neven Maguire in McNean House. After a period of intense training Adrian began work in several Craft Butchers stores. Martin Carey in Bandon says “ Adrian is an invaluable resource to any butcher looking to the future and wanting to make a point of difference. I was very impressed by the input that Adrian had at all levels in the shop ”. Thomas Argue in Cootehill said “ Adrian opened my eyes to what could be done. It’s great to see the coming together of culinary arts and the craft of the butcher”. “With Adrian’s help, we introduced eight new products to pass on to our customers” according to Dermot Brady, Dublin. Nordic Theme Gaynors introduce Nordic Theme for Irish Butchery Market What is meant by Nordic? By Nordic we mean the cuisine of Scaninavia (Denmark, Norway, Sweden, Finland and Iceland). Why a Nordic concept? ■ Restaurant Noma in Copenhagen has been the best restaurant in the world for 2 years with Nordic Cuisine. ■ Research has shown that European consumers want authentic, honest, healthy, local, traceable and Pure products with an experience of their origins (storytelling). ■ The food service sector has already discovered Nordic Cuisine and begun to implement it ■ Articles on Nordic Cuisine are beginning to appear in Food Publications We’re thinking of hearty casseroles, marinated fish, increased use of value-added lamb. New healthy ,earthy, robust flavours using berries such as mulberries, goji berries and forest fruits and undertones of mustard. Also cranberries and blueberries. We are very excited to be launching this New Concept from our partners Verstegen Spices and Sauces (Rotterdam), says Cormac Gaynor of C F Gaynor Ltd. It has always been our objective to lead in the Added-Value sector of the meat and poultry market. This new range, we believe, will allow butchers to move into another gear in their counters and ready-meals. If success in retail businesses is about offering choice to the consumer, we feel that we are helping to create that opportunity for butchers, by constantly innovating and providing new ideas. How many products are in the new Nordic range? Eight new products: ■ Nordic rub for fish and poultry (dry mix., with Blueberries, rich in antioxidants) ■ Nordic rub for meat (Dry mix with mulberries and Goji berries, good for digestion, can help lower cholestrol) ■ Nordic del mondo spice mix (with mushroom, mustard seeds, bay leaf and sesame seeds). Great spice mix combined with other Nordic products! ■ Nordic Forest Fruit marinade (water based) red fruity, with beetroot, blueberries, blackberries, mustard, gherkin and shiitake mushrooms 10 Summer 2013 www.craftbutchers.ie ■ Nordic Basic Rub (wet) great for adhesion of dry rubs to meat products. Underlying hint of mustrad and Dill ■ Nordic Pickle Marinade (water based). Many possibilities. May be used with fish and meat. Sweet/sour flavour profile, cider vinegar and honey with a hint of dill. ■ Red Viking Sauce ( with cranberries and mustard ) ■ Yellow Fjord sauce ( Fresh creamy yellow sauce with gherkin, dill and parsley) If butchers want to get involved in this new intiative, they have only to contact the offices of C F Gaynor or their local representative, who will be happy to explain the concept and arrange for a demonstration in their own shop. Our own chef is always available to help with recipes and support to make Nordic a success in the Irish Butcher market. You can contact Gaynors on: 01 825 2700 W: T: F: E: www.rosieandjim.ie 01 460 5900 01 460 5944 info@rosieandjim.ie At North West Labels, we cater for a varied range of food labelling. XIV regulations for foodstuffs ( ISEGA Cert. No 21480 U 05 ) We’re proud to say that among our customers are some of Ireland & Europe’s champion butchers. Our approach is tailored to our customer’s individual needs, so if bespoke packaging to distinguish your goods from the rest are what you need, talk to us today. We use only the highest grade adhesive designed to cater from -60 to +30 degrees. It conforms to the most stringent Bfr Thermal printers for in-house labelling, pricing guns, till rolls & visa rolls are also part of our offerings. “We highly recommend North West Labels to all our craft butcher colleagues. They deliver a quality product, on time & at an affordable price“ M. McGettigan & Sons, Donegal Town. Hand Washing THE IMPORTANCE OF HAND WASHING IN YOUR BUTCHER SHOP. Over the last couple of months I have been auditing our members Butcher shops to ensure they are compliant food safety legislation. As you can imagine I see lots of different food safety issues. For example I regularly see raw meat being stored incorrectly. Raw meat should always be below vegetables or other ready to eat foods. This is to ensure cross-contamination of bacteria does not occur. However the most common food safety risk I come across in butcher shops is poor hand hygiene and poor hand washing technique. Although the washing of hands is one of the most basic requirements of the food safety legislation today it is also one of the most important. When handling raw meat it is very important to wash your hands as much as possible, as much as 20 times per day. One of the most common mistakes I see is workers slicing raw meat then handling money and then returning to handling raw meat. As an extra precaution in your premises try to include a hand sanitizer beside the hand wash sink, as well as non-perfumed soap and ensure the water is always hot when washing your hands. Some facts about hand washing: ■ It is estimated that washing hands with soap and water could reduce diarrheal disease-associated deaths by up to 50% ■ Researchers in London estimate that if everyone routinely washed their hands, a million deaths a year could be prevented. ■ A large percentage of foodborne disease outbreaks are spread by contaminated hands. Appropriate hand washing practices can reduce the risk of foodborne illness and other infections . ■ Handwashing can reduce the risk of respiratory infections by 16%. ■ The use of an alcohol gel hand sanitizer in the classroom provided an overall reduction in absenteeism due to infection by 19.8% among 16 elementary schools and 6,000 students. ■ More than 50% of healthy persons have Staphylococcus aureus living in or on their nasal passages, throats, hair, or skin. Reference: http://www.cdc.gov/healthywater/hygie ne/fast_facts.html HAND WASHING TECHNIQUES Wet both hands before application of soap (liquid is preferable). Follow the technique below for 15 - 30 seconds ensuring that each step consists of at least three strokes backwards and forwards. Rub palm to palm Right palm over back of left hand and left palm over back of right hand Palm to palm with bent and spread out fingers Backs of fingers to opposing palms with fingers interlocked Circular rubbing of left thumb in closed right hand and vice versa Circular rubbing, backwards and forwards with closed right hand fingertips in left palm and vice versa. Finally, rinse and dry hands thoroughly Special attention should be paid to fingertips thumbs and other areas of hands likely to contact a contaminated site. Hands should be rinsed in clean water. Care should be taken to dry the skin with paper towels to avoid skin damage. If frequent washing has been performed hand cream should be applied at the end of duties to prevent skin desiccation and cracking. 12 Summer 2013 www.craftbutchers.ie Fermoy Event Fermoy Event In June the Western & Southern heats of the National Sausage and Pudding Competition were held in Teagasc, Moorepark. A trade show with 16 stands was part of the day and companies who took part were, Scobie & Junor, Manor Farm, Crosshire, Chef in a Box, Airlux Lighting, McDonnells of Queen Street, Delpac, Sean Cusack Insurances, CF Gaynor, AR Systems Maria O’Neill Design and Bunzl Irish Merchants. The list of Sausage & Pudding finalists is on page 32. Fáilte Ireland have announced the names of the eight new food tourism ambassadors that have been selected to represent Ireland and join the Food Tourism Network Development programme. They include Mary McGettigan, A Taste of Donegal Food Festival, Donegal Town – DONEGAL Mary, who is married to ACBI member Ernan McGettigan, has been a prime mover in setting up the Taste of Donegal Food Festival and using food tourism as a way to increase visitors to Donegal Town and the surrounding area. She has collaborated with a number of community groups in the area and has worked hard to attract a wide range of artisan food producers to this event. This event has now been recognised as one of the must attend events in the North West. Congratulations to Mary from ACBI. www.craftbutchers.ie Summer 2013 13 Shop Profile SEEZERS & SEARS, Citywest Shopping Centre, Naas Road Brendan Sears opened his store in September 2012 having trained previously with some of the best butchers in Dublin. “ I always had a hankering to open my own shop, and when this opportunity came up, I went for it”. Brendan’s mother Patricia, works in the shop and looks after all the added value products, prepared vegetables and also comes up with the recipe ideas for new products. Recently, Seezers & Sears won the Burger Category in the ACBI BBQ Competition and found the award very useful in marketing their business. “ The BBQ Competition was great for getting our name out there. People are very interested in awards and want to try the product you won with. The recent good weather helped enormously too and it was great that we had a product to take advantage of that”. Patricia’s uncle was Karl Seezer, a descendant of one of the original German butchers who arrived in Ireland in the early 1900’s. This group included the Herteriches, Olhausens, Steins, Reinhardts, Haffners, Hicks and of course the Seezers. These German butchers, as business improved, opened their own stores and some of them are now household names. With a heritage like that it seems inevitable that Brendan would become a butcher. “ I was trained in the full range of butchering skills and I have to say it stands to me today. Just being able to put a knife into a striploin is not butchering, anyone can do that. You need the knowledge of the whole animal and you need to know how to make money from the whole animal”. “ Deal fairly with your key suppliers, pay them on time and you will get the best quality and service always. If you keep chopping and changing suppliers 14 Summer 2013 www.craftbutchers.ie over pennies, you will never have a good relationship with your primary source of product”. Brenda believes quality of product and customer service are the keystones of successful business. “ Value for money is important, but if the quality is not there you won’t get repeat business. Give good value, buy the best quality available and tell your story to make yourself stand out from the crowd”. Brendan believes listening to the customer is a key component in a successful business. “ Our customers tell us what they want and we do our best to give it to them. The best retailers in the world are successful because they respond to customer’s needs” After winning the Burger category in the BBQ competition, Brendan was visited by a number of butchers and has very positive views on butchers networking. “ The other butcher is not your enemy, the multiples are the ones we have to fight off. We should be exchanging ideas with other butchers, not the one down the street naturally, but sharing information and helping one another. Since the competition, I have met a lot of butchers and we share information about what works, what we’ve tried, what the costs of this and that are. It’s very useful.” While he has been traditionally trained, Brendan is a believer in the value of new technology. In his store he has plasma screens, static screens and an internet link to his home network. “ I can keep up to date with Facebook and Twitter, and if I need information I can Google it in the office”. Brendan has a POS terminal and takes all major cards and finds it helps in lots of ways. It keeps the cash on hand down and people don’t always carry cash, so a card can mean a sale happens without money changing hands. The store operates a loyalty card scheme that is of great benefit in tracking customer purchasing trends and allows Brendan to offer an inducement to customers who haven’t visited the store recently. The text messaging is great for getting messages and offers out quickly and at very little cost. Brendan joined ACBI when he opened the store and says it was a good investment. “ There is help at the end of the phone anytime I want it, whether its margins, ingredients, EHO visits, advice on cuts and prices, or any of a range of queries, someone is there to help. Every butcher needs an organisation behind him and it’s very reassuring to know that ACBI are there for us whenever we need them. I would encourage members to engage with the ACBI office and keep themselves up to date with what’s going on. It’s great to have someone at the end of a phone who knows what they are talking about”. Brendan’s top sellers are Chicken Fillets, Mince and his “3 for €10” range. “Customers are very price conscious so the range encourages them to buy. Patricia looks after the products and is always coming up with new ones”. Brendan’s store is right beside Dunnes and he tries to grab as much footfall as he can from them. “ You have to keep coming up with new ideas these days, you can’t stand still”. He sees there are tough times for butchers at the moment but is optimistic for the future. He had his store Certified and sees it as a mark of quality for his business. www.craftbutchers.ie Summer 2013 15 Food & Hospitality Ireland 2013 A Welcome to FOOD & HOSPITALITY IRELAND 2013 The Organisers of world-renowned trade events, IFE and Hotelympia, Fresh Montgomery, and its Dublin office, Irish Services Montgomery, are about to open the doors to Food & Hospitality Ireland 2013 – a trade event that’s been specifically tailored to meet the needs of today’s retailers, restaurateurs, chefs, hoteliers and all of those in the food and drink sectors. Taking place on the 18th and 19th September at the Industries Hall in the RDS, Dublin 4, the event - which incorporates SHOP - has been developed in association with long-standing show partners, and new relationships have also being established. Thousands of visitors are expected over the two-day event in a bid to discover innovative and exciting products and services, gain new-found knowledge and watch the Associated Craft Butchers of Ireland’s members compete in the ACBI’s annual competitions. A GOOD PARTNERSHIP: CRAFTY BUSINESS: Free-to-attend, the show is a comprehensive blend of exhibitors, world-class talent and business expertise. Partners include the Restaurants Association of Ireland, the Associated Craft Butchers of Ireland, Retail Ireland and the Irish Quality Food & Drink Awards. Hundreds of butchers are set to descend on the Industries Hall for the Associated Craft Butchers of Ireland’s most prestigious awards. Including the announcement of the coveted ‘Shop of the Year’ title, the ACBI will be hosting the finals of its National Sausage & Puddings Competition, which will see 48 butchers vying for the top prize. The Speciality Foods competition will take place on the last day and is an ‘on-the-day’ event with butchers encouraged to enter products into three categories - Ready to Eat; Ready to Cook and Ready to Heat. “In addition to our awards, this year’s event will deliver exhibitors, knowledge and new products that our members will benefit from. It’s the ideal platform for butchers to come together, network and benefit from meat cutting demonstrations and discussions on their sector,” adds Dave Lang, Project and Development Manager with the ACBI. AWARDING QUALITY: New for 2013 is the show’s partnership with the first-ever Irish Quality Food and Drink Awards. Food & Hospitality Ireland will become the exclusive home for the finalists’ products on the first day, with the overall award winners being announced at a Gala dinner in the Mansion House on Wednesday 18th September. On day two, the winning products will take centre stage in the Irish Quality Food & Drink feature area at Food & Hospitality Ireland. EXCITING EXHIBITORS: “This year, we’ve added hospitality to the bill as there’s huge cross over within the industries and our vast range of exhibitors really will cater for everyone in the food, drink, retail and hospitality sectors,” comments Tim Graham from Irish Services Montgomery, organisers of the event. Tim continues: “We’re exceptionally pleased that many former exhibitors are reinvigorated by the new format and have pledged their support. They will be joined by a host of other big brand names and new suppliers who will be introducing new products and services to the market 16 Summer 2013 www.craftbutchers.ie as well as offering exceptional show-only discounts.” For foodies, companies exhibiting include ChocoMe Ireland, Mrs Doyle’s Tea Company, Rosie & Jim’s Gourmet Chicken products and The Blue Haven Collection. South Cork, West Cork, Kildare and Donegal County Enterprise boards are all attending and will be hosting some of the best artisan producers from their respective counties, as will Invest Northern Ireland, who will showcasing the best of Northern Irish produce. Catering for visitors from the retail and hospitality sectors, exhibitors include EPoS solutions provider, CBE, Milano Coffee Systems, United Wines, DWS Supplies, Airlux, Timepoint, AS Gaard, Cummins Allison and quality butchery and catering equipment provider, AR Systems. UK company, Velox Grills is new to the show as is Cremin and Radley Drinklink. There’s also Advanced Pneumatic Technology Ltd from Balbriggan, Write The Record recording systems, Alan Nuttall interior fit-out and displays and Lyerico office supplies amongst others. COOKING UP A STORM: TAKING TO THE STAGE: New for 2013 is Food & Hospitality Ireland’s Chef’s Table demonstrations, hosted by show partner, the Restaurants Association of Ireland. Each day, four of the country’s most respected and award-winning chefs will be taking to the stage to showcase recipes developed using local products from their area. Demonstrating how to create Michelinstar dishes from the best of Irish produce, the line-up includes Dublin’s Kevin O’Toole, Head Chef & Proprietor of Chameleon in Temple Bar and Shamzuri Hanifa from The Cottage Restaurant in Leitrim, winner of the RAI’s Best Chef, Leitrim, at the organisation’s 2013 awards. Both Kevin and Shamzuri will be incorporating produce from their local county enterprise board’s food and drink producers, who will also be exhibiting at the show. The Restaurants Association of Ireland and Food & Hospitality Ireland are hoping that this new feature will inspire budding culinarians from across the country and share ideas with chefs and restaurateurs. New for 2013 is the Spotlight Stage. Including seminars, discussions and expert panellists, each session will hone in on the key issues for the food, drink, retail and hospitality sectors. Free-to-attend, the seminars will offer visitors rich-content and invaluable learning from some of the industry’s most-respected experts. The line-up on day one includes a panel discussion on ‘The Role of Private Label in Ireland’. The Head of eTail Ireland, Sheila Buckley, will be focusing on ‘Retailing Online and Multichannel’ and Ruairi Doyle, General Manager of Grabone will be delivering information on how daily deals can grow your customer base. Day two will feature an equally jam-packed programme that includes a key note address from Frank Gleeson, Chairman of Retail Ireland and Retail Director, Topaz. Also speaking are Paula Donoghue from Bord Bia and Charlie Sheil, General Manager of Dublin’s newest, luxury design hotel, The Marker. The schedule is growing weekly so please refer to www.foodhospitality.ie to view the line-up of speakers and timings. Food & Hospitality Ireland is taking place on the 18th and 19th September 2013 at the Industries Hall in the RDS, Dublin 4. Become part of the conversation by following the show on twitter @FHIexhibition. For further information and to pre-register your attendance, please log onto www.foodhospitality.ie www.craftbutchers.ie Summer 2013 17 Food & Hospitality Ireland 2013 Exhibitors line-up to support Food & Hospitality Ireland COMPANIES from across Ireland – both South and North – have pledged their support to this year’s inaugural Food & Hospitality Ireland trade show, incorporating SHOP.Interest in the show, which is taking place on the 18th and 19th September at the Industries Hall in the RDS, Dublin 4, has been steadily gaining momentum with floor space in sought-after locations now at a premium. Food & Hospitality Ireland has already attracted support from former SHOP exhibitors and from new exhibitors, all of whom are hoping to make new contacts and create opportunities for their businesses at the event. Caroline McGuinness, Event Manager of Food & Hospitality Ireland explains: “The new look show, comprehensive features - such as the Spotlight Stage - and new show partners have really ignited interested in the first-ever Food & Hospitality Ireland. Past exhibitors who haven’t been at the show in the last few years have returned in 2013 and with a renewed focus on hospitality, reflecting our visitor demographics, we have brought many new exhibitor names on board. “Last year, 91% of visitors who attended SHOP had purchasing authority and over 1 in 2 visitors reported finding new suppliers at the show, therefore the show has proven credentials in helping exhibitors generate new business.” Catering for visitors from the food, retail and hospitality sectors, exhibitors include EPoS solutions provider, CBE – a stalwart of the show – and quality butchery and catering equipment provider, AR Systems. Reflecting on 2012, Duncan Banks, Managing Director of AR Systems says: “We had a phenomenal three days at last year’s event that resulted in almost 100% of enquiries being converted into new business. People attended the show to do real business. For AR Systems, the audience profile combined with our solutions, service and price led to a substantial increase in sales and I’m looking forward to an equally successful show this September.” Explaining what CBE will be promoting at Food & Hospitality Ireland, Seamus McHugh, Marketing Manager adds: “We will be showcasing our new SaaS product for the retail sector. This new initiative will reduce capital expenditure on new equipment for retailers and allow them to manage their cash flow more effectively.” New to the event is UK company, Velox Grills, and there’s also Advanced Pneumatic Technology Ltd from Balbriggan, Write The Record recording systems, Alan Nuttall interior fit-out and displays and Lyerico office supplies. South Cork and West Cork County Enterprise boards are just two of the Country Enterprise Boards who will be helping local companies meet new customers at the show and the Embassy of the Republic of Poland will also be at the event, showcasing a number of Polish food companies. Currency and cash solutions provider, Cummins Allison will be at stand D16 and also attending Food & Hospitality Ireland are Milano coffee systems, DWS, Airlux, Timepoint and AS Gaard amongst others. Features at Food & Hospitality Ireland include the two-day Spotlight Stage, the Associated Craft Butchers of Ireland’s annual awards and the Restaurants Association of Ireland’s Chefs’ Table feature which will showcase the very best of local produce. If you would like to be a part of Food and Hospitality Ireland, please contact Caroline McGuinness by emailing Caroline.Mcguinness@freshmontgomery.c o.uk or call 048 90431000, or alternatively please email Victor Dunne at Victor@exhibitionsireland.com or call 01 2888821. Find us at www.foodhospitality.ie or @FHIexhibition. Exhibitors List Company Name Stand Number Advanced Labels B27 Company Name Stand Number Cummins Allison Ltd D18 Company Name Stand Number Milano Coffee Systems C2 Airlux Lighting A1 DHL Supply Chain Alan Nuttall Ltd C9 Digi Systems Ltd B25 Mrs Doyles Tea Company E3 B26 Nestle Professional D1 APT Safelink C17 Display Specialists Ltd AR Systems B31 Donegal County Enterprise Asgaard Packaging Ltd D8 Board B9 Northern Ireland Naturally D2 Associated Craft Butchers of Ireland B30 DWS Supplies Ltd Autoprint Labelling Systems B18 Embassy of the Republic AV Direct B20 C.I.A. C24 FMI A6 CBE Ltd C16 Grab One E2 Checkout Magazine C19 Hugh Jordan & Co D10 Irish Forecourt & Convenience D27 Chef's Table - Cooking Demonstation Feature C10 of Poland Janet's Country Fayre E5 C7 A25 chocoMe Ireland A4 Kerry County Enterprise Board B5 Clare County Enterprise Board B7 Kerry County Enterprise Board B10 Craft Butchers of Ireland Awards and Demo Feature Kildare Co Enterprise Board B30 Lyreco Cremin And Radley Drinklink Ltd. B12 Manotherm Ltd Cross Hire Limited B15 Maria O'Neill Design Modern Labelling System Ltd B4 C22 C1 Restaurants Association Of Ireland C11 Retail News D19 Rosie & Jim Gourmet Chicken Products A18 Seminar Theatre Feature E1 Simply Wild B14 South Cork County Enterprise Board A2 Timepoint A17 Velox Grills Ltd C14 Weighing Machine Services Ltd B23 West Cork Enterprise Board B3 Wipeout Ltd A15 B2 Wireless Solutions B17 A3 Write The Record C15 www.craftbutchers.ie A7 Summer 2013 19 Carton Bros. Shercock, Co. Cavan. Ireland phone: (042) 969 1100 web: www.chicken.ie BBQ Competition BBQ Competition The National BBQ competition was held in the Conference Centre, Teagasc, Ashtown and was judged by Neven Maguire and his team from McNean House Restaurant. Neven commented, “ I love to see the innovation Craft Butchers bring to BBQ products, there were some excellent combinations here and customers will be delighted with the quality”. BURGER CATEGORY GRILLSTICK/KEBAB CATEGORY BUTCHERS CHOICE CATEGORY WINNER Brendan Sears, Seezers and Sears, Citywest GOLD for Sizzle & Crisp Burger WINNER Seamus Spaight, Tony Kierans Butchers, Dundalk, GOLD for Stop The Lights BBQ Style WINNER Barry Kerrigan, Kerrigan Meats, Donaghmede, GOLD for Pork Fillet with Pistachio & Apricot RUNNER-UP Brendan Sears, Seezers and Sears, Citywest, GOLD for Mighty Meaty Burger RUNNER-UP Pat Gleeson, Gleeson Meats, Blanchardstown, GOLD for Chicken Fillet & Fresh Peach Kebab in Natural Yoghurt RUNNER-UP David O’Malley, O’ Malleys Butchers, Tipperary Town, GOLD for Sizzling Hot Flank Steak RUNNER-UP Barry Kerrigan, Kerrigan Meats, Donaghmede, GOLD for Angus Rib Eye & Foie Gras Burger 22 Summer 2013 www.craftbutchers.ie RUNNER-UP David O’Malley, O’ Malleys Butchers, Tipperary Town, GOLD for Mountain Oysters & Sweetbread Kebab RUNNER-UP Francis Twohig, O’Crualaoi’s Butchers, Cork, GOLD for Barbequed Chicken Breasts Stuffed with Portobello Mushroom & Tarragon Mousse www.craftbutchers.ie Summer 2013 23 Business WHAT MANY BUTCHERS HATE MOST Many butchers just simply hate paper work and the idea of doing a business plan just wrecks their head. In today’s environment no application for funding to any financial institution will even get looked at without a proper business plan. What is a business plan? A written document that describes your business, its objectives, strategies and the market it operates in. Further more your business plan is used to prove the viability of your business. Creating a plan for your butcher shop will help you see your business more clearly and give you the insights to improve margins and expand sales. To help you on this process lets look at a simple weekly/monthly exercise that should prove to be of enormous help. 1) Weekly sales a. Beef b. Pork c. Lamb d. Chicken e. Added value products f. All others Simply mark in your total sales per week against the above headings. Keep it simple. 2) Cost of sales a. Weekly wages b. Supplier invoices – for products sold that week c. Monthly bills – divided by four to give you a weekly cost i. Rent and Rates ii. Bank repayments iii. Insurance iv. Energy v. Waste Removal vi. Suppliers paid monthly Once you subtract from your weekly sales, your cost of sales, you will have a clear sight of your profit or loss. Other interesting things that you can learn from this exercise are; a) What products sell best in your shop b) What products are you giving you most margin c) Is there a pattern in your sales and how might that be exploited By simply doing this every week it helps you to get closer to your business, to identify losses early and enables you to make the necessary changes quickly. If you need help with your weekly reports, please contact the office where we can send you on some templates. If you need to carry out an in depth comprehensive business plan for presentation to a financial institution, please feel free to contact the office as again we can give you a lot of help in this area. HR/Legal Supports for ACBI members ACBI are pleased to announce the formation of strategic partnership with Eamon Murray & Company Solicitors, 6-7 Sheares Street Cork in relation to the provision of advice and legal representation to its members, in relation to HR and employment law and general litigation. 24 Summer 2013 www.craftbutchers.ie Eamon Murray & Company have over thirty years’ experience of employment law and litigation and will provide telephone advice to paid up members. Subsequently, this firm can provide representation at every level, both Court and Employment Tribunals for members on terms to be agreed. Contact details are as follows; Emer Murphy Telephone: 021 4937000 e-mail: emer@murraysolicitorscork.ie Mary O’Callaghan Telephone: 021 4973000 e-mail: mary@murraysolicitorscork.ie Traceability 1 2 3 4 Goods Intake, All food deliveries must be recorded on goods intake sheet including food packaging. The information that must be recorded on the goods intake sheet is as follows (Date, supplier name, plant number, invoice number, product description, UBD/BBD, temperature & internal batch code.) Internal Batch code, This can be either a number that the butcher records himself eg 000001 or it can be the date the product was delivered to the shop eg 220713. The latter is most commonly in butcher shops. Purchase traceability sticker from MLS labels ( 44 9343746) MLS Labels produce a specific label with a space for a batch code. This label is put onto the crates or boxes of your incoming products as they are being stored away. Now when the health inspector walks into the storage area he/she can trace back any product to the day it arrived in the shop and from whom, using the Internal batch code. Traceability Using the Internal batch code, The Internal batch code shows the date the product was delivered. The date can then be found on the goods intake sheet. The goods intake sheet holds all the information about the supplier. The goods intake sheet also records the invoice number and thus the health inspector can trace the product right back to the invoice itself. Traceability is a legal requirement and is needed in the case of a customer complaint, product recall or withdrawal. Please contact the office if you are doing any pre-pack as you need a pre-pack production log. Please also contact if you are producing mince or sausages, as you need a mince and sausage log. If you are not boning out beef and buying it in vacuum packed please call the office as you need the correct customer traceability sheet. Food business operators must have on display for customers, Beef and Poultry traceability information. Also there is specific traceability information that must be displayed for selling fresh fish. The best businesses have the safest foods. www.craftbutchers.ie Summer 2013 25 Ten Tips Ten Tips for Butchers 1 Have a plan. Too often, small business owners get so caught up in day-to-day operations that they neglect long-range planning. If you’ve never written a business plan, do so—it will force you to think about what you want to achieve in 2013 and beyond. Set aside at least one hour a week to assess your progress toward the goals you’ve set. Together with your partners and key employees, create action steps and set deadlines for accomplishing them. Make sure they happen. See “How to write a business plan” on page 24. 6 Start socializing. No matter what your industry, almost any business can benefit from social media. If you aren’t currently using social media, resolve to try at least one social network in 2013. If you are active on social media, step it up a notch by learning more about your favourite social network, posting more often or adding more videos and photos to your mix. For help with social media call Julie Cahill on 018682820 7 2 Make your quality speak for you. Buy and sell only the best quality. Make sure it is cut and displayed in the best possible way. If you create a niche for quality product and service, price becomes secondary. Customers are willing to pay for the best. Talk about your quality in your shop, on your website, on social media sites, and any forum you can. Delegate. It’s tough for small business owners to give up control, but delegation is essential for business growth. Give employees more autonomy so you don’t become a bottleneck in your organization. Try to structure operations so you can focus on your strengths and delegate the rest. 8 3 Give your website a makeover. Does your business’s website reflect what you do, or is the information outdated? Does it look current, or is it sporting a design template from 1999? Does it load easily on mobile devices so customers can access your business wherever they are? Make the necessary changes to modernize your website. 4 Take charge of your finances. Take stock regularly. Weigh everything in. Check the prices every week if you have to. Make sure you have a margin on every item you sell. Keep a close eye on your wage bill. Make sure your advertising spend is having an impact. See “ Side of Beef Costing “ on page 28. 5 Focus On What’s Already Working For You and Do More Of It. When you look for ways to expand your business, the real pot of gold is usually the same stuff that’s already proven successful. So before you move on to the next exciting project or a new strategy, s-l-o-w down. Do a lot more of what’s already working and then do the new stuff. 26 Summer 2013 www.craftbutchers.ie Assess your HR needs. Find out where your skills gaps are. Do your employees have the skills your business needs to grow in 2013? Whether you need to provide additional training, hire new employees or outsource to independent contractors, think about how you will fill the gaps. 9 Upgrade your equipment. Whether it’s technology tools like tablets and smartphones or a new mincer, small changes can make a big difference to your bottom line. Decide what investment would have the biggest impact on your productivity and profits, and figure out a way to make it happen. If your premises need an upgrade, find out the cost and plan a timeline to cause minimum disruption. 10 Celebrate success. No matter how busy you are, be sure to celebrate when you, your employees and your business achieve important goals. Enter the product competitions and maximise any award you win in your locale. Taking time out to recognize results will re-energize you and your team for the next challenge. Costing COSTING ON SIDE OF BEEF 09/07/2013 Heifer R Lim/ Fr R = Fat Score 3 292 kg @€4.80 per kg €1401.60 LAP 3.98 KG @€8.50 PER KG = €33.83 NECK 2.11 KG @€8.50 PER KG = €17.93 SHIN 2.24 KG @€8.50 PER KG = €19.04 RIB ROAST 6.37 KG @€11.49 PER KG = €73.19 RIB MINCE 3.11 KG @€7.50 PER KG = €23.32 HOUSE KEEPER 1.626 KG @€11.50 PER KG = €18.69 CHUCK STEW 14.07 KG @€8.79 PER KG = €123.81 CHUCK MINCE 7.648 KG @€7.50 PER KG = €57.36 FILLET 2.244.KG @€37.50 PER KG = €84.15 SIRLOIN STEAK 4.556 KG @€15.99 PER KG = €72.89 SIRLOIN MINCE 1.32 KG @€9.99 PER KG = €13.07 T.BONE 3.482 @ €20.00 PER KG = €69.64 STRIPLOIN 3.324 @ €24.00 PER KG = €79.77 MINCE 1.536 @ €7.99 PER KG = €12.27 BRISKET 5.798 @ €7.99 PER KG = €46.32 HIND SHIN 1.924 @ €7.99 PER KG = €15.37 EYE ROUND 2.952 @€11.99 PER KG = €35.39 HEEL 1.896 @ €7.70 PER KG = €14.60 SILVERSIDE 5.45 @ €10.50 PER KG = €57.23 BALL 3.954 @ €11.50 PER KG = €45.47 TOPSIDE 8.224 @ €11.99 PER KG = €98.60 ROUND MINCE 3.382 @ €11.50 PER KG = €38.89 MINCE 0.972 @ €7.15 PER KG = €6.95R Return €1057.78 per side €2115.56 for both MEAT YIELD 63% GROSS PROFIT MARGIN 33.74% 28 Summer 2013 www.craftbutchers.ie ACBI Office The work of ACBI OFFICE As a member you may sometimes wonder where your membership subscription goes and what it is spent on. Marketing: Julie Cahill Marketing Executive. 01 8682820 julie.cahill@craftbutchers.ie Julie is tasked with raising the Craft Butcher profile in the media. Whenever there is a competition, or an award win, or a good news story that has a member at the centre of it, Julie gets it out to the press. The recent horse meat scandal gave ACBI an ideal opportunity to talk about what Craft Butchers do well, and Julie was sending press releases almost every day to the media who were hungry for updates on the situation. ACBI and Craft Butchers were on RTE TV and Radio, and in almost every newspaper. The recent “Relish Your Meat Week” in association with Goodalls was another of Julie’s projects. Julie recently attended, with Liam Handy, the EGM of the Home Economics Teachers Association in Athlone where 75 HE teachers were given press packs during a presentation on “ What is a Craft Butcher”, the idea being to form a relationship with HE teachers so young people learning to cook can be directed to Craft Butchers rather than supermarkets. Julie Cahill has an MBS in Marketing and a BA in Hotel management. If it’s news about Craft Butchers, Julie will get it out there. Food Safety & HACCP: Karen Munnelly 01 8682820 karen.munnelly@craftbutchers.ie Karen has two food science degrees, a B.Sc in Food Science & Health, a B.Sc. (Hons) in Food Innovation and a Certificate in Legal Food Labelling, and looks after compliance issues for members. For members wanting to be certified, Karen will pre-audit your shop and if necessary will write a HACCP manual specific to your shop. If a member has any queries re EHO or Veterinary inspections, Karen will advise on the correct procedure. Karen has now audited over 100 members as part of the Certification process and we are close to 150 Certified members at present. Karen is fully versed in current Food Law for Food Business Operators and can advise members on all HACCP and Food Law issues. Dave Lang : Project & Development Manager 01 8682820 or 087 6782843 dave.lang@craftbutchers.ie Dave manages the ACBI office, looks after technical queries relating to the meat trade and edits the Craft Butcher magazine. Dave has worked in Retail, Wholesale, Slaughtering, Sausage Making and in Supermarkets and has many years’ experience as a Craft Butcher to draw from. He deals with Government agencies Recruitment & Credit Control & FETAC Certified Assessor: Liam Handy 01 8682820 or 086 8108895 Liam has a lifetime’s experience in the meat trade having run a very successful store in Dublin for many years. Liam is also a FETAC Certified assessor as part of the National Certificate in Butchering Skills. Liam was the last President of the Dublin Master Victuallers Association prior to the formation of ACBI and has been a stalwart supporter of Craft Butchers for many years. Liam deals with members who need help with margins and costs and can read a shop in minutes and offer practical suggestions to help improve your business. Liam is always available for members and goes far beyond the call of duty to offer assistance. on behalf of members, i.e. FSAI, Dept. Of Agriculture, Dept. of the Environment, Bord Bia and is a member of the Artisan Forum with FSAI. Member queries re margins, costings, cutting methods, etc. go to Dave and he also handles Partners in Business issues. Dave organises and runs the ACBI competitions, BBQ, Sausage & Pudding, Star Shop, Speciality Foods, Spiced Beef and is the man behind the ACBI’s involvement in SHOP (now called Food & Hospitality Ireland). So, if you need help, information or guidance, or someone to talk to who understands your problems, call ACBI on 01 868 2820, and one of us will be able to help you. But DO call. www.craftbutchers.ie Summer 2013 29 Craft Butcher Uniforms DELIVERING CLEANLINESS TO THE CRAFT BUTCHERS OF IRELAND We have all witnessed the importance of traceability after the recent horse meat scandal. CWS-boco one of Irelands largest Workwear Hygiene Service Company with facilities in Dublin, Cork, Galway, Limerick and Sligo have demonstrated their capabilities to wash and deliver Craft Butchers of Ireland approved branded workwear each week to the highest standards. CWS-boco’s cutting edge facilities allows customers to trace and track every garment every time. At the touch of a screen they can tell clients; who is wearing what? How often they have had it cleaned, where it is in its life cycle and when the garment will be delivered. CWS-boco’s validated wash process achieves both thermal and chemical disinfection in accordance with ISO 14065 (Risk Assessment Bio-contamination Control) which ensures that your garments are not only clean but free from microbial contamination. This wash process has also achieved certification for ISO 9001 2008. CWS-boco prides itself in delivering cleanliness and being a "solution driven" organisation providing a one stop shop solution to over 8,000 organisations across Ireland, from some of the biggest multinational's organisations to Craft Butchers of Ireland butchers. In short, they offer quality Craft Butchers of Ireland approved workwear at very competitive prices. CWS-boco provides innovative products and 30 Summer 2013 www.craftbutchers.ie services, assisting our clients in meeting their objectives, without compromising standards. CWS-boco provides a wide range of services to the Craft Butchers of Ireland which are delivered each week. Dermot Sweeney of Sweeneys Craft Butchers in Castleknock are currently enjoying this service, the “traceability” is a “great to have feature”. Customers are very “savvy” and will only step into a shop if they feel confident they are going to get excellent service and that comes from first impressions. CWSboco provides me with that great “first impression”. Deliveries of my approved Craft Butchers of Ireland workwear every week gives me great confidence that each of my butchers have food safe, bright and clean workwear every day. The weekly delivery means I have constant contact with CWS-boco and I can be guaranteed a quick turnaround when it comes to additional workwear or if I have any questions on any of my services. CWS-boco have invested heavily in their processes and the Craft butchers of Ireland have benefited from this investment. Dave Lang commented “When we started to work with CWSboco it was part of our investment in developing the Craft Butchers of Ireland brand”. “The feedback we have received from the membership and more importantly from customers has demonstrated to us the importance of having recognisable approved Craft Butchers of Ireland workwear”. The CWS-boco Craft Butchers of Ireland branded workwear means the customer knows they are getting a quality product from “hoof” to “plate”. CWS-boco provide a one stop shop of hygiene services, as well as Craft Butcher of Ireland approved workwear, they provide tea towels, dust control mats, washroom services, consumable food approved paper ,soap and cleaning products. Why not give them a call today and they will be delighted to arrange to meet with you to discuss your requirements. Simply call 01-5228888 or email direct.sales@cws-boco.com. Workwear, Washroom Services, Dust Control Mats es Pric Low livery e No D rges Cha Dispensers We wont make mincemeat out of your workwear! Roller Towel Paper Roll Soap & Fragrance Don’t forget CWS-boco deliver a wide range of cleanliness Toilet Paper CWS-boco delivering workwear solutions to Craft Butchers in Ireland C raft Butcher Jacket Craft Butcher Coat Craft Butcher Trousers Craft Butcher Bib Apron Craft Butcher Skull Cap Call today on 01-522 8888 for a Free no obligation survey CWS-boco Craft Butcher Service Includes: Specialist cleaning Traceability Measuring and Design Locker Service Repair and Alteration Weekly Service CWS-boco additional Craft Butcher Services Dust Mats (Free Trial) Logo or Shaped Mat Tea Towel Service Roller Towels Air Fresheners Food Safe Paper Rolls Paper Hand Towel Toilet Cleaners Bleach/disinfectant A clean Washroom for your colleagues and customers CWS provides innovative washroom services with modern, Swiss quality and reliability dispensers. CWS hygiene devices are available in a selection of different colours and can be customised to fit the interiors of your bathrooms. With CWS products you can provide your customers with a clean and hygienic washroom at a low cost. CWS-boco service includes… ➢ Bespoke Craft Butcher workwear; ➢ Weekly laundry, quality control of Craft Butcher workwear ➢ Free installation of CWS dispensers; ➢ Free delivery of consumables ReFills (paper, soap and cleaning products); ➢ Delivery and collection of roler towels and feminine hygiene bins; ➢ We can personalise your workwear with your shop name or logo; Contact us for a free no obligation survey. CWS-boco Ireland Ltd Unit 35, Fonthill Industrial Estate, Fonthill, Dublin 22 Phone: 01-5228888 Email: direct.sales@cws-boco.com Web: www.cws-boco.ie www.craftbutchers.ie Summer 2013 31 Sausage & Pudding Competition SAUSAGE & PUDDING COMPETITION FINALISTS 2013 The National Sausage & Pudding Competition Final will be held in the Industries Hall, RDS, Dublin on the 18th of September. Finalists should have their product there by 12.30 for judging commencing at 1pm. Results should be available at 4 pm. As before, entries will be 1lb of raw product and 1 lb of cooked product. Paper plates will be provided and there are NO marks for garnishing or fancy trays. TRADITIONAL SAUSAGE CATEGORY THOMAS DOHERTY, KELLS BRENDAN FITZPATRICK, CELBRIDGE PAT GLEESON, NAVAN EDDIE WALSH & SONS, DONEGAL TOWN SEAN ROONEY, BALLYSHANNON GAVIN MITCHELL, DRUMLISH ADRIAN SHEERIN, BALLYMOTE KELLY'S OF NEWPORT CORRY'S FOODHALL, LOUGHREA CONNEMARA FINE FOODS, OUGHTERARD COLM SHEEHAN, KANTURK DAVID O'MALLEY, TIPPERARY TOWN JACK KELLY, KILRUSH SPECIALITY SAUSAGE CATEGORY BLACK PUDDING CATEGORY EDDIE TUITE, DROGHEDA PETER CALLAGHAN, ARDEE BRENDAN KEENAN, FINGLAS EDDIE TUITE, DROGHEDA - ITALIAN SAUSAGE KELLY'S OF NEWPORT BRENDAN FITZPATRICK, CELBRIDGE - PORK & LEEK SAUSAGE CORRY'S FOODHALL, LOUGHREA BRENDAN KEENAN, FINGLAS - PORK, GARLIC & MIXED HERB SAUSAGE TIMMY CONSIDINE, HANLEY'S, MITCHELSTOWN ADRIAN SHEERIN, BALLYMOTE - CHORIZO SAUSAGE O'SULLIVAN'S OF KILMALLOCK ADRIAN SHEERIN, BALLYMOTE - MAUDE GONNE SAUSAGE EDDIE WALSH & SONS, DONEGAL TOWN - SMOKED BACON & LEEK SAUSAGE KELLY'S OF NEWPORT - PORK & HERB SAUSAGE KELLY'S OF NEWPORT - PORK & SEAWEED CONNEMARA FINE FOODS, OUGHTERARD - LAMB SAUSAGE WITH MINT & FIG JOHN BARRETT, KINSALE - PORK, GARLIC & MUSTARD SEAN KEANE, NEWPORT DAVID O'MALLEY, TIPPERARY TOWN WHITE PUDDING CATEGORY EDDIE TUITE, DROGHEDA PETER CALLAGHAN, ARDEE THOMAS DOHERTY, KELLS CORRY'S FOODHALL KELLY'S OF NEWPORT SEANE KEANE, NEWPORT JACK KELLY, KILRUSH - PORK, GARLIC & HERB DAVID O'MALLEY, TIPPERARY TOWN O'CRUALAOI BUTCHERS, CORK - BLACK PEPPER SAUSAGE TIMMY CONSIDINE, HANLEY'S, MITCHELSTOWN 32 Summer 2013 www.craftbutchers.ie TODDY MCMAHON, ABBEYFEALE Sausages Tips for Success Previous Competition Champion Ernan McGettigan gave us some advice on making the perfect competition sausage. Here are his top tips: 1 Ensure all gristle and bone is removed from meat and check the core temperature is below five degrees Celsius prior to mixing 2 Add seasoning evenly to meat first and roughly mix to disperse. This is important to ensure the salt in the seasoning starts to draw out the meat protein when the water is added. Ensure the added water is iced to maintain the lowest temperature during processing 3 Add two thirds of the water and continue to blend into the mix until it becomes sticky. This is the point at which the myosin in the meat is binding the meat muscle, fat and water together. This is critical to achieve a stable mix that will retain fat and water during cooking 4 Add the dry rusk and mix thoroughly. Be careful not to overdo the mixing. A Craft Butcher Sausage should be nice and coarse in looks and texture and when cooked break away easily on the first bite. If you overchop or overmix you get a dense sausage. 5 When spooling the skins onto the nozzle draw them through two fingers to expel all free water as this will cause splitting during cooking. I recommend natural casings for a real butcher’s sausage. 6 When packing the filler, ensure all air is expelled from the sausage mix to avoid air pockets in the filled sausage 7 Don’t overfill the casing or the sausage will split during linking. Then link each sausage to be equal in size 8 Hang the sausages overnight to allow the flavours in the seasoning to fully infuse the meat. This also helps give a good shaped sausage 9 Cook 2 to 3 lbs of sausages and pick the dozen or so with the most consistent size and colouring 10 If collagen casings are used, touch the cut ends in the hot fat of COOKING TIPS ■ ■ ■ ■ Shallow fry for best results. Even cook for 14-16 minutes Turn regularly Cook on the morning of the competition ■ Ensure sausage is fully cooled when delivered for the competition ■ Pack carefully so the sausages look their best for the judging the pan to seal ends and reduce cook out www.craftbutchers.ie Summer 2013 33 Survey ACBI Retail Price Survey August 2013 Sponsored by y nn rd Ki lke fo We x Co rk er Tip p Sli Lo go fo ar rd y Gerry Owens Design ng h Lo ut rry Ke € / Kg Ga lw ay Du b lin ALL PRICES ARE PER KG EXCEPT WHERE NOTED BEEF Round Steak 11.00 12.95 11.50 10.99 11.50 12.00 11.50 13.99 10.99 11.49 Striploin 24.99 24.99 22.50 24.99 22.00 24.00 27.50 27.99 22.99 23.99 Fillet Steak 38.00 34.99 36.50 39.99 32.00 29.99 39.00 39.00 34.99 33.99 Sirloin Steak 15.40 17.99 15.50 14.99 14.95 16.00 16.99 19.99 13.59 14.49 Round Mince 11.00 12.95 9.50 10.00 11.50 9.00 11.50 12.99 9.99 10.99 Rib Steak B/less 8.80 9.99 8.99 8.75 8.99 9.99 9.99 8.99 8.50 8.45 Rib Steak Bone-in 7.50 7.99 7.75 7.99 8.50 8.50 8.50 7.99 7.69 7.50 T-Bone Steak 19.99 19.99 19.00 17.99 17.00 17.50 22.99 21.99 20.99 21.50 Rib Roast 15.00 13.99 13.00 14.99 10.50 12.50 12.50 16.99 15.99 14.99 LAMB Leg of Lamb 25.99 ea 27.99 ea 12.00 kg 25.00 ea 10.90 kg 11.50 kg 9.99 kg 12.79 kg 10.99 kg 11.50 kg Lamb Loin Chops 19.50 19.99 19.50 18.79 18.50 15.99 19.99 22.49 19.99 21.99 Gigot Lamb Chops 11.00 11.99 13.50 11.99 12.50 12.00 10.99 6 for €9 10.99 11.00 PORK Loin Pork B/L Chops 5 for €5 9.99 9.00 6 for €5 5 for €5 9.00 5 for €5 4 for €5 9.99 9.99 R/L Back Rashers 10.80 9.00 9.50 9.99 9.99 34 Summer 2013 10.99 www.craftbutchers.ie 7.50 9.99 9.90 9.99 ACBI Partners in Business ACBI PARTNERS IN BUSINESS ACBI’s partners in business have been supporting ACBI for many years – always give them your first call when looking for a competitive quote for goods and services Rototherm Ltd Contact: Maria Kenaney Tel: 00353 (0) 1 466 0260 Fax: 00353 (0)1 466 0285 Email: Sales@rototherm.ie www.rototherm.ie Carton Brothers Digi Systems Ltd. Sponsor of the Star Shop of the Year Award. Tel: 00353 (0)1295 4844 www.digi.ie Manor Farm, Shercock, Co. Cavan. Tel: 00353 (0)42 969 1100 Fax: 00353 (0)42 966 9698 Email: processing@cartongroup.ie Web: www.manorfarm.ie AML Insurances Insurance and Financial Service Products Contact: Davide Arigho Tel: 00353 (0) 1 491 0453 Gerry Owens Design Ballinlough Refrigeration Tel: 00353 (0) 1 460 0322 Fax: 00353 (0) 1 460 0323 Email: info@brltd.ie 16 Clonard Park, Dundrum, Dublin 16 Tel: 00353 (0) 1 295 9138 Mob: 00353 (0)87 235 1208 Email: gerry@gerryowensdesign.ie www.gerryowensdesign.ie Energia Tel: 00353 (0)87 925 8172 Web: www.energia.ie Customer Connect Maria O’Neill Designs Contact: Maria O’Neill Tel: 00353 (0)87 2507964 www.mariaoneilldesign.com Airlux Unit 1, Ashbourne Ind. Est., Tel: 00353 (0)1 4853203 Fax: 00353 (0) 1 526 1434 Mob: 00353 (0) 87 2368956 Ashbourne, Co. Meath. Contact: Nigel Maxon Mob: 00353 (0)87 286 5387 CWS Boco Tel: 00353 (0)1 835 0866 Fax: 00353 (0) 1 835 1379 Craft Butchers branded workwear. Tel: 00353 (0)1 460 6000 Email: sales.ie@cws-boco.ie Scobies Direct Tel: 00353 (0) 4585 6747 & 1890 301919 Fax: 00353 (0)45 896 128 Email: info@scobiesdirect.com Rosie and Jim Award Winning Chicken Products Tel: 00353 (0)1 4605 900 C.F. Gaynor Sponsor of the Young Butcher competition. CBE Tel: 00353 (0) 1 825 2700. Tel: 00353 (0)94 9373000 Email: sales@cbesoftware.com Email: info@cfgaynor.com www.craftbutchers.ie Summer 2013 35
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