Beirut – Lebanon Tel: 00961-1- 484 150 Fax: 00961-1

Beirut – Lebanon
Tel: 00961-1- 484 150
Fax: 00961-1- 484 350 Ext. 25
E-mail: mouallem@scs-net.org
Libya
General Information
National Capital: Tripoli
Population: 5,499,000
Ethnic groups: Arabs (97%), Greeks, Maltese,
Italians, Egyptians, Pakistanis, Turks, Indians,
and Tunisians
Religions: Sunni Muslim 97%
Languages: Arabic, Italian, and English
Literacy Rate:
Total population: 82.6%
Male: 92.4%
Female: 72% (2003 est.)
Libya’s Economy
GDP: purchasing power parity—$38 billion (1997 est.)
GDP—real growth rate: 0.5% (1997 est.)
GDP—per capita: purchasing power parity—$6 700 (1997 est.)
GDP—composition by sector:
agriculture: 5%
industry: 55%
services: 40% (1996 est.)
Inflation rate—consumer price index: 30% (1997 est.)
Labor force:
total: 1 million
by occupation: industry 31% services 27% government 24% agriculture 18%
Unemployment rate: 25% (1997 est.)
Budget:
revenues: $10.4 billion
expenditures: $10.3 billion including capital expenditures of $2.5 billion (1995
est.)
Industries: petroleum, food processing, textiles, handicrafts, and cement
Economy Overview
Libya suffered from sanctions imposed in 1992; these sanctions were later on
suspended in April 1999. Things have changed for Libya from 1992 till now; it has
become interactive with the international society especially with countries in Africa and
the mediterian sea and has good relations with many countries all over the world.
Libya’s economy depends primarily upon revenues generated by the oil industry; this
industry contributes to most of export earnings and to one-quarter of GDP. The large
oil revenue and the small population in Libya make it have the highest GDP per capita
in Africa. A considerable part GNP is distributed to lower classes in the society.
Climatic conditions severely limit agricultural output; Libya imports about 75% of its
food. A rise in oil prices in the last three years has led to an increase in export
revenues, although this has improved the macroeconomic situation; its impact was not
enough to stimulate a large economic growth.
Import restrictions and inefficient resource allocation have led to periodic shortages of
basic goods and foodstuffs. The industry in Libya included nonsolid manufacturing and
construction industries that accounted for about 20% of GDP; now, new industries
which include petrochemicals, iron, steel, and aluminum production have been founded
in Libya.
Outdoor Media
Our Clients' Profits Soars with Outdoors!!!
Outdoor advertising is a powerful media channel.
With unipoles, billboards, and banners your
message will be wherever you want and in the
mind of everyone. Because location is the key
element to a successful outdoor advertisement
campaign, we will get you the best locations to
display your products/services and catch the
attention of pedestrians and motorists. Our media
team will provide you with the best outdoor buys
and get your message anywhere in any city at
lowest rates.
Newspaper Media
We deal with the best newspapers to get your
message to your targeted audience:
Dealing with both local and international
newspapers, we let your ad reach your new
domestic and overseas customer’
s doorstep; with one
single call you will have your ad printed ASAP by over
50 newspapers worldwide. Our professional team of
experts will manage insert buys, negotiate lowest rates,
and save you time.
Daily and Monthly Newspapers
These newspapers are published under the supervision of
General Press Corporation
www.alfajraljadeed.com
www.ly2day.com
www.alfajraljadeedeng.com
www.aljamahiria.com
www.alzzahfalakhder.com
www.alshames.com
Newspaper Media
The New Fajer Newspaper (daily and extensive ):
Size: 59.5 cm X 38 cm
Number of pages: 8 pages
Number of prints: 10 000
Sold quantity: nearly 9 500 – 9 800 daily
Al Jamaherieh Newspaper (daily and extensive ):
Size: 44.2 cm X 30 cm
Number of pages: 16 pages
Number of prints: 10 000
Sold quantity: nearly 9 000 – 9 500 daily
Newspaper Media
Al Shams Newspaper (daily and extensive ):
Size: 60 cm X 38 cm
Number of pages: 12 pages
Number of prints: 10 000
Sold quantity: nearly 9 000 – 9 500 daily
Radio Media
Transform the Radio Signal to Sales:
Whether at homes, offices, or in cars your message will be
heard and become familiar to everyone. We negotiate
the best radio buys in order to get the best broadcasting
times of the day when most of the popular radio
programs are aired. When you need to get your message
immediately, our media experts will decisively execute
radio buys at lowest rates. We deal with best radio
stations in any country to most effectively have an impact
on your target audience.
Radio Media
Libyan Radio Stations:
1) Al Jamaherieh radio
2) Tarablos radio (This radio has over a million listeners)
Television Media
Dominate the market by conveying your message
via television
Our relations allow us to easily collaborate with top
television channels to immediately launch an
effective television advertisement campaign and
negotiate the best broadcasting times at lowest
rates. Whether with local or satellite television
channels we let message enter the living rooms of
millions of people.
Television Media
Peak periods for advertising on both local and
satellite television stations:
1) Before and after the news
2) During sport games