shop V mingle V laugh - The Fayetteville Observer

Transcription

shop V mingle V laugh - The Fayetteville Observer
SPECIAL EVENT
shop V mingle V laugh
2015
Friday, June 19, 2015 | 4 - 8 p.m. Crown Expo Center | Fayetteville, NC
The Fayetteville Observer
FayObserver.com | advertise@fayobserver.com
Tel: 910-609-0657 | Fax: 910-609-0603
SPECIAL EVENT
Who are the Ladies?
Our average female reader:
• In a professional • 119,765 made a
purchase with a
career ("white
credit card in the
collar")
past 3 months
• More than 40,000
attended events at • Has lived in her
home for 5+ years
the Crown in the
past year
The Fayetteville Observer
Our average attendee:
• Female
• Age 35 and up
• Established
member of our
community
FayObserver.com | advertise@fayobserver.com
• Comes to LNO
early and stays
late!
• Highly engaged
• Makes vendor
purchases
Tel: 910-609-0657 | Fax: 910-609-0603
Source: Scarborough Research December 2014 release.
SPECIAL EVENT
The Fayetteville Observer
FayObserver.com | advertise@fayobserver.com
Tel: 910-609-0657 | Fax: 910-609-0603
Source: Scarborough Research December 2013 release.
SPECIAL EVENT
Sponsorship Packages
Auto Sponsorship
V What Women “Auto” Know - 15 minutes on stage
Platinum/Stage Sponsor
Two available
V Placement of vehicle inside the venue
V Signage on both sides of the stage
V Double booth space
$2,500
!
D
L
O
S
V Full page inside front/back cover of LNO publication
V Logo inclusion in the print promotional campaign
and on FayObserver.com/events
V 50k ROS desktop/mobile online impressions and
one sliding billboard on FayObserver.com**
V Promotional item included in the swag bag
V Opportunity to offer test drives to ladies
waiting in entry line
$2,000
!
V Full page ad in LNO publication
LD
V
O
S
Logo inclusion in the print promotional campaign
and on FayObserver.com/LNO
V Double booth with premium position
V Promotional item included in the swag bag
V 50k ROS desktop/mobile online impressions on
FayObserver.com and one email blast**
One business per booth only. No multiple businesses at booths. Swag bag promotional items
must be received by noon on June 5, 2015 and can include: keychains, pens, pencils, nonperishable product samples, etc. Plain business cards are not permitted. Booth deadline is
5:00 p.m. on Friday, May 15, 2015.
** Digital packages must be used by 6/30/15.
The Fayetteville Observer
FayObserver.com | advertise@fayobserver.com
Tel: 910-609-0657 | Fax: 910-609-0603
Source: Scarborough Research December 2013 release.
SPECIAL EVENT
Sponsorship Packages
Gold Sponsor
$1,500
LNO Guys – T-Shirt Sponsor$3,000
V Name recognition in the print promotional
campaign and on FayObserver.com/LNO
V Double Booth
V Double booth
V Logo on sleeve of 25 T-shirt
V Full page ad in LNO publication
V Full page ad in LNO publication
V 50k ROS desktop/mobile online impressions on
FayObserver.com**
V Promotional item included in the swag bag
Silver Sponsor
Shoe Showdown $1,500
V Single Booth
$800
V Double Booth
V Name recognition in the print promotional
campaign and on FayObserver.com/LNO
V Promotional item included in the swag bag
V 10k ROS desktop/mobile online impressions on
FayObserver.com**
The Fayetteville Observer
V Promotional item included in the swag bag
V Half page ad in LNO Publication
V
!
D
Company name on O
trophy
L
S
V 10k ROS desktop/mobile online impressions on
FayObserver.com**
V Name on trophy
One business per booth only. No multiple businesses at booths. Swag bag promotional items
must be received by noon on June 5, 2015 and can include: keychains, pens, pencils, nonperishable product samples, etc. Plain business cards are not permitted. Booth deadline is
5:00 p.m. on Friday, May 15, 2015.
** Digital packages must be used by 6/30/15.
FayObserver.com | advertise@fayobserver.com
Tel: 910-609-0657 | Fax: 910-609-0603
Source: Scarborough Research December 2013 release.
SPECIAL EVENT
Sponsorship Packages
LNO Luncheon Sponsor
$2,500
V Double booth at LNO evening event
V Full page ad in LNO publication
V Promotional item included in the swag bag
V Promotional support for LNO Luncheon from
11 a.m. to 1 p.m. on Friday, Jun. 19
V In-restaurant signage for the event
Swag Bag Sponsor
$2,750
Official Bottled Water Sponsor $500
V Logo inclusion on 300 signature LNO Bottled
Water to be distributed at the event
V Logo inclusion in promotional ads for bottled water
Cupcake Sponsor
$1,000
V Logo on 500 signature LNO Cupcakes
to be distributed at the event
V Logo inclusion in promotional ads for cupcakes
V Triple booth
Photo Booth Sponsor
V Full page ad in LNO publication!
V The official photo booth of
LNO
!
D
L
SO
V Logo on souvenir
photo print
V Logo on official LNO swag bag
One business per booth only. No multiple businesses at booths. Swag bag promotional
items must be received by noon on June 5, 2015 and can include: keychains, pens, pencils,
non-perishable product samples, etc. Plain business cards are not permitted. Booth deadline
is 5:00 p.m. on Friday, May 15, 2015.
D
Lin the swag bag
V Promotional item included
O
S
$500
** Digital packages must be used by 6/30/15.
The Fayetteville Observer
FayObserver.com | advertise@fayobserver.com
Tel: 910-609-0657 | Fax: 910-609-0603
Source: Scarborough Research December 2013 release.
SPECIAL EVENT
Sponsorship Packages
Pink Carpet Sponsor
V Single booth
$2,000
!
D
V Name recognition in promotional
campaign and
L
O
Spink carpet
on signage near the
Restroom Sponsor
$500
V Provide hand soap, lotion or other personal
products in the restrooms
V Promotional item included in the swag bag
V Promotional item included in the swag bag
Prettiest In Pink Sponsor
$1,200
V Double booth
V Award will go to attendee who has best carried
out our LNO theme with her ensemble
V Announced as the "Prettiest In Pink" Sponsor
V Promotional item included in the swag bag
One business per booth only. No multiple businesses at booths. Swag bag promotional
items must be received by noon on June 5, 2015 and can include: keychains, pens, pencils,
non-perishable product samples, etc. Plain business cards are not permitted. Booth deadline
is 5:00 p.m. on Friday, May 15, 2015.
** Digital packages must be used by 6/30/15.
The Fayetteville Observer
FayObserver.com | advertise@fayobserver.com
Tel: 910-609-0657 | Fax: 910-609-0603
Source: Scarborough Research December 2013 release.
SPECIAL EVENT
Testimonies from Last Year
Glamour, lights,
and fashion!
A great place to launch
my new business!
- LaToi J.
- Dena A.
Ladies Night Out
Attendee
Ladies Night Out
Vendor
I enjoyed all the different vendors
...had an absolute blast!
- Lauren N.
Ladies Night Out
Attendee A well put together event that
gave us fabulous exposure!
- Kim H.
Ladies Night Out
Attendee
The Fayetteville Observer
A fine way to spend
an afternoon!
FayObserver.com | advertise@fayobserver.com
- Stacia P.
Ladies Night Out
Vendor
Tel: 910-609-0657 | Fax: 910-609-0603
SPECIAL EVENT
Vendor Opportunities
Position your
business in front of
eager shoppers!
Act quickly – limited space is
available. Booth deadline is
5:00 p.m. on Friday, May 8.
LNO Vendor of the Show
Prior to the show opening, the best
LNO themed booth will be named the
Vendor of the Show
The Fayetteville Observer
FayObserver.com | advertise@fayobserver.com
Tel: 910-609-0657 | Fax: 910-609-0603
SPECIAL EVENT
Vendor Opportunities
Double Booth with Full-page Ad $1,050
Single Booth with Full-page Ad
$795
V 10 x 20 ft. space, including 2 tables, 4 chairs,
4 staff wristbands and pipe-and-drape
V 10 x 10 ft. space, including 1 tables, 2 chairs,
2 staff wristbands and pipe-and-drape
V Wi-fi and electricity provided
V Wi-fi and electricity provided
V Promotional item included in the swag bag
V Promotional item included in the swag bag
V Full-page color ad in LNO Little Pink Book
V Full-page color ad in LNO Little Pink Book
V 10k ROS desktop/mobile digital impressions on
FayObserver.com**
V 10k ROS desktop/mobile digital impressions on
FayObserver.com**
With half-page ad - $880
With half-page ad - $625
Booth only - $650
Booth only - $375
One business per booth only. No multiple businesses at booths. Swag bag promotional
items must be received by noon on June 5, 2015 and can include: keychains, pens, pencils,
non-perishable product samples, etc. Plain business cards are not permitted. Booth deadline
is 5:00 p.m. on Friday, May 15, 2015.
** Digital packages must be used by 6/30/15.
The Fayetteville Observer
Swag Bag Stuffer
$75
V Promotional item included in the swag bag only
FayObserver.com | advertise@fayobserver.com
Tel: 910-609-0657 | Fax: 910-609-0603
SPECIAL EVENT
The Little Pink Book
Put your name in
front of eager female
shoppers!
Publishes:
Catch the attention of women
excited about the popular
Ladies Night Out event with
a message in the “Little Pink
Book.” Gain visibility and put
your brand directly in the hands
of this prime demographic
inside the official publication
on the day of the event.
Wednesday,
May 27, 2015
Wednesday,
Jun. 17, 2014
Ad Deadline:
Premium Cover Ad Positions:
ALL ADS
INCLUDE
FULL
COLOR!
Format:
Small Flexi - finished size 6.5” x 10.75”
Distribution:
Full run in The Fayetteville Observer,
through event sponsors and directly
to event attendees.
V Front Page Strip
6.5” x 3”
D!
L
O
S
10k ROS desktop/mobile digital
$750
impressions on FayObserver.com**
V Back Cover
6.5” x 10.75”
D!
L
O
S
10k ROS desktop/mobile digital
$650
impressions on FayObserver.com**
V Inside Front Cover
LD!
6.5” x 10.75”SO
V Inside Back Cover
6.5” x 10.75”
$625
$600
Inside Pages Ad Positions:
V Full Page
5.25” x 9.25”
$550
V Half Page, Horizontal $350
5.25” x 4.5” V Half Page, Vertical
2.541” x 9.25” The Fayetteville Observer
FayObserver.com | advertise@fayobserver.com
$350
Tel: 910-609-0657 | Fax: 910-609-0603
Source: Scarborough Research December 2013 release.
Account # _____________
o Gold Sponsor
o Prettiest in Pink Sponsor o Restroom Sponsor o Platinum/Stage Sponsor
o Bottled Water Sponsor o Photo Booth Sponsor o Single Booth with half page ad* - $625
o Full Page - $550
o Inside Back Cover - $600
o Half Page, Horizontal - $350
o Inside Front Cover - $625
GRAND TOTAL: $ ________.00
Entry Wristband Subtotal = $ ________.00
Total = $ ________.00
Swag Bag Subtotal = $ ________.00
Total = $ ________.00
Total = $ ________.00
q Check Enclosed #___________
Signature: ____________________________________________________________________________________ Date:�������������������
I have read and will abide by the Exhibitor Guidelines.
q Bill to Account
* Ad will appear in “Ladies Night Little Pink Book”
** Each single booth receives two complimentary vendor wristbands, each double booth receives four. These are for vendors and their staff only. See reverse.
05/06/15
Move-in instructions and exhibitor guidelines will be e-mailed to all participants. Wi-fi and electricity are included (one 110-volt connection – vendor must
supply power cords). One business per booth only. No multiple businesses at booths.
Additional wristbands____ @ $3 (Pick up at vendor check-in)
Additional Vendor Wristbands (See important details below**)
FREE to booth participants____ @ $0 Bag stuffer participation only ____ @ $75
Swag Bag Stuffers
o Half Page, Vertical - $350
o Back Cover - $650
o Front Cover - $750 o Single Booth - $375
Booth Subtotal = $ ________.00
o Double Booth - $650
Publication Subtotal = $ ________.00
o Single Booth with full page ad* - $795
o Double Booth with half page ad* - $880
Publication: The Little Pink Book
o LNO Guys T-Shirt Sponsor o Silver Sponsor
o Cupcake Sponsor
o LNO Luncheon Sponsor
Sponsorship Subtotal = $ ________.00
o Double Booth with full page ad* - $1,050
Booth Selection
o Pink Carpet Sponsor o Automotive Sponsor Sponsor Selection
City: ______________________________________________________ State: ______________________ ZIP Code: ����������������������������
Mailing Address (If different than above):�����������������������������������������������������������������������������������������
Show Contact: ____________________________________ E-mail:____________________________________ Phone:__________________________
Contact Person (First/Last name): ___________________________________________ E-mail Address:______________________________________
Business URL: ����������������������������������������������������������������������������������������������������������������
Business Phone: ___________________________ Business Fax: _______________________________ Business Days/Hours: ������������������
City: ______________________________________________________ State: _______________________ ZIP Code: ����������������������������
Business Address:�������������������������������������������������������������������������������������������������������������
Business Name:���������������������������������������������������������������������������������������������������������������
Sponsor/Exhibitor Information
Friday, June 19 | 4 to 8 p.m. | The Crown Expo Center, Fayetteville
Another fun-filled event from The Fayetteville Observer
For internal use only
Date Received: ������������������������
Account #__________________ Rep: _______
o New o Existing
Booth Assignment:���������������������
Friday, June 19 • 4 to 8 p.m.
Crown Expo Center
05/06/15
Default. The failure of Exhibitor to comply with any term or condition of
the Agreement shall constitute default. In addition to the specific remedies
set forth elsewhere in this Agreement, Exhibitor’s default shall entitle
Fayetteville Publishing Co. at its election to immediate termination of this
Agreement, to injunctive relief, and/or to recovery of all damages resulting
from Exhibitor’s default. The remedies set forth in this Agreement are
cumulative.
Interruption or Termination. It is understood and agreed that Fayetteville
Publishing Co. (FPC) reserves the right to interrupt or terminate the
event, when, in the judgment of FPC and/or Venue, such interruption or
termination is necessary to protect public order or safety. Exhibitor waives
any claim against FPC and Venue for refund, damages, or compensation
should the event, and therefore this Agreement, be so interrupted or
terminated. In addition, in the space reserved hereunder or any portion of
the exhibition area is destroyed or damaged by fire or any other cause,
or in the event any casualty renders fulfillment impossible or impractical,
then this Agreement shall terminate. Neither FPC nor Venue shall be liable
for any refund or damages to Exhibitor. Exhibitor further assumes the
risk on any prevention, interruption at the event due to strike, lockouts,
labor disputes, acts of God, structural defects in the Venue facility, hostile
governmental action, riot, civil commotion, or other causes beyond the
reasonable control of FPC shall not be liable to Exhibitor for any refund of
damages resulting there from.
Alcoholic Beverages. Tasting and sale of sealed containers must be
properly permitted by the N.C. ABC board. Venue may request a copy of
your permit.
Liability. It is specifically agreed that exhibitors shall assume all
responsibility for damage to rooms or properties thereof, and will not hold
Fayetteville Publishing Co. (FPC) nor Venue responsible for any liability
which might ensue from any cause whatsoever. Since every precaution will
be taken to protect against the loss of material during the event, neither the
FPC nor The Venue can be held responsible for such losses. Security will
be provided during the closed hours of the exhibit, plus during hours of setup. Any damage to Venue property is the sole responsibility of the exhibitor
causing such damage or defacement.
Phone lines. Phones and data lines are not provided with the booth space.
Wi-fi. Wi-fi is also included in your booth fee.
The Fayetteville Observer is published by Fayetteville Publishing Co.
458 Whitfield St., Fayetteville, NC 28306 | 910-323-4848
I have read and will abide by these guidelines. Vendor Initials ___________
Exhibit Display. Exhibitors must not extend their displays beyond
the space allotted. Exhibitor agrees not to obstruct aisles of access to
neighboring booths, nor conduct or operate its exhibit so as to cause
interference with, annoyance or endangerment to other exhibitors or
visitors. Distribution of printed materials must be confined to the allotted
areas. Only exhibitors will be allowed to distribute materials. All exhibitors
may equip their exhibition with furniture, lamps, potted plants and flowers,
provided they are in accordance with the general decorative scheme and
do not obstruct a general view of the event decorations. All decorations,
signs, banners, etc., may not be taped, nailed, or otherwise attached to
any ceiling, window, painted surface, or wall of the facility. Any special
Noise. Musical instruments and audio visuals may be operated under
the following regulations: 1) Volume of all above-mentioned equipment
must be kept at a minimum. 2) If complaints are registered, Management
reserves the right to expel from the event any Exhibitor refusing to abide
by the aforementioned rules. 3) Exhibitors are not allowed to use loud
speakers or amplifiers of any kind or to use video or film equipment in their
booths, except by special arrangement with Management.
Dispensing of Advertising Materials. The Fayetteville Publishing Co.
(FPC) reserves the right to restrict or remove signs, literature, and business
cards of businesses or persons not leasing separate exhibit space. An
Exhibitor may only display signs and dispense literature and advertising
materials pertaining to their particular business within their booth space.
This applies to, but is not limited to, any advertising containing businesses,
which, in the opinion of FPC, could lease separate exhibit space in the
event.
General Conditions. Fayetteville Publishing Co. (FPC) reserves the right
to decline or prohibit any exhibit, exhibitor, or proposed exhibit which in its
opinion is not suitable for the exhibition. The reservation concerns persons,
things, conduct, printed matter, souvenirs, catalogs, and all other things
which affect the character of the exhibition. Exhibitors have the right to
distribute catalogs, souvenirs, and other matter approved by Management
from the space occupied by them.
Space assignment and description. The contracted space is to be used
solely by the Exhibitor whose name appears on the contract. Exhibitor
registration may not be transferred, assigned, sublet or shared with others
without written permission of Fayetteville Publishing Co. (FPC). Each
booth will be piped and draped. Each booth includes one table and two
chairs. The Exhibitors are not to change location after assignment, unless
pre-approved by event manager. Event manager reserves the right to make
changes to the floor plan as it deems necessary. Management reserves the
right to alter the number of booth spaces, limit the number of Exhibitors in
each business category, and reserves the right to relocate Exhibitor for the
sole purpose of consolidating traffic flow.
Payment. All FPC credit terms apply.
Cancelation Policy. All cancellations will be subject to a 50%
cancelation fee if canceled on or before May 8. No booth may be
reserved without a signed booth agreement.
Electrical (110V). Electricity is included in your booth fee. Exhibitors
must supply their own power cords and be of sufficient rating to meet the
power demands of their equipment (though a shorter cord may suffice, a
25' heavy duty cord is recommended). 120-volt electrical connections are
available at an additional cost but must be included with booth reservation.
Security. One person is required to be present at each booth at all times
during convention hours. The exhibit area will be secured when the exhibits
are closed.
Move-In: Exhibit set up is noon, Friday June 19. 2015.
Move-Out: Exhibitor agrees not to disassemble their display until 9 p.m.
Friday. Display must be staffed during all event hours. Exhibits cannot be
dismantled during event hours. A penalty of $200.00 may be enforced if
any part of Exhibitor display is disassembled during event hours.
decorations or signs must be approved by the Event Manager regarding
the location and method of installation. Exhibitor shall not injure, mar, or
deface the center or the grounds outside the facility. Exhibitor shall not
drive any nails, hooks, tacks, or screws in any part of the facilities, nor shall
it make any alteration of any kind therein. Exhibitor shall pay to Fayetteville
Publishing Co. such sums as shall be necessary to restore the Venue and
grounds to original condition if any portion thereof shall be damaged by
the act, default, or negligence of Exhibitor.
Exhibitor Packets/Wristbands. Exhibitor packets and wristbands will
be available in the Exhibitor Registration Booth during all move-in hours.
Exhibitor wristbands should be displayed at all times during event
hours. The Fayetteville Observer will provide wristbands to exhibitor
representatives only. Vendor wristbands are for vendors and their staff only.
Any vendor who abuses the wristband policy will be escorted from the
show and not allowed to participate as a vendor in any events produced by
The Fayetteville Observer.