sotheby`s auction house - Kurfiss Sotheby`s International Realty

EXPERTISE
HERITAGE
PRESTIGE
SOTHEBY'S AUCTION
HOUSE
the unique differentia tors...
that Define an Extraordinary Collaboration
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embracing our brand’s powerful influence
Since 1744, Sotheby’s has distinguished itself as a leader in the auction world.
Committed to the very highest level of quality, Sotheby’s sales continue to
capture the world’s attention, with the very best fine and decorative arts and
jewelry in the global auction market.
The Sotheby’s International Realty® network extends this legacy by representing
extraordinary real estate throughout the world.
There is no more powerful differentiation in your local marketing than the
demonstration of this extraordinary collaboration. Leverage the history and
sophistication of our rich heritage by incorporating our unique partnership
offerings into your local marketing efforts.
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Sotheby’s Auction House
Collaboration Ads
Whether you are promoting
your company or listings, the Auction
Not only are these
templates sophisticated,
they are complimentary,
we handle it all for you.
Collaboration ads will surely set your message
apart from other print advertisements. Three
customizable templates are available featuring an
upcoming auction schedule or your listing, while
showcasing the extraordinary collaboration
between Sotheby’s Auction and your firm.
To request an Auction Collaboration ad, simply visit members.sothebysrealty.com and complete the Auction Collaboration Request form.
NOTE: Ad requests must be made two weeks in advance of the materials due date. All ads will be designed by the Sotheby’s International Realty corporate
marketing team and will be presented to the Sotheby’s Auction House for approval. Any materials bearing the Auction House cannot be altered in any way.
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Cooperative Advertising
Showcase your listings alongside some of the most impressive
possessions in the world with Sotheby’s At Auction. The
At Auction
flagship publication of the famed Auction house, published 8
times per year, promotes all auction happenings at Sotheby’s
worldwide, including unique editorial features and interviews
with artists and collectors. Cost per listing: $1250 USD*
Visit members.sothebysrealty.com to view the full cooperative
advertising schedule.
*Some offices outside the US may be subject to a higher non subsidized rate.
Subscriptions to
Sotheby’s at Auction
Present your clients or sales associates with a subscription
to the signature publication of the Auction House. Sotheby’s
International Realty network members can purchase
Sotheby’s At Auction subscriptions at a 30% discount,
that’s only $100* per year! To purchase a subscription,
visit members.sothebysrealty.com and complete the
Sotheby’s At Auction subscription order form.
*Additional shipping charges might apply for recipients outside the US.
Extra Copies of Sotheby’s
at Auction Magazine
Each office receives complimentary copies of each issue of
Sotheby’s At Auction magazine, however additional copies
are available for only $7.50 per copy. Additional copies may
only be ordered for a current or future issue of Sotheby’s
at Auction. To secure additional copies of Sotheby’s At
Auction, visit members.sothebysrealty.com and complete
the Sotheby’s At Auction magazine order form.
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EXPOSING YOUR LISTINGS TO
SOTHEBY’S TOP TIER CLIENTELE
Our flagship publication, RESIDE® magazine, takes readers
on an extraordinary tour through some of the most exquisite
estates around the world. Each issue features rich editorial on
real estate and auction experts, the newest luxury trends and
“THE GALLERY” showcasing pages of listings represented
exclusively by the Sotheby’s International Realty network.
RESIDE® magazine is published as regional editions distributed
to highly targeted list in each serving area. In Addition, all
listings from each regional edition are incorporated into the
MASTER EDITION which is poly-bagged with an issue of
Sotheby’s At Auction, extending your listing’s exposure to
the high profile clientele of the Sotheby’s Auction house.
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Sotheby’s
wine encyclopedia
Often cited to be among the most notable books on wine today, The Sotheby’s Wine Encyclopedia is
an impressive guide to every major wine-growing region in the world. The contents include hard
data and technical information including profiles of nearly 2,000 wineries, and recommendations of
more than 6,000 producers. The full-color encyclopedia also features Top 10 lists covering a broad
range of topics including best-value, greatest quality, most exciting and unusual finds.
Cost: $35.50
The Sotheby’s Wine Encyclopedia is
available through Xpressdocs via
members.sothebysrealty.com
Item #005
Assouline
Book Discount
Our relationship with Sotheby’s offers
our network a 20% preferred rate
Since 1994, Assouline Publishing has created fine illustrated books covering topics such as art,
design, fashion, architecture, gastronomy, travel and lifestyle. Renowned for their highly original
graphic concept, Assouline books are works of art that capture culture and bring it to life. Due to
our connection to the Sotheby’s Auction House, all Sotheby’s International Realty network members
are entitled to a 20% preferred rate off all books.
Visit assouline.com and use Sotheby’s International Realty discount code at checkout: Preferred10
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LinK your local website to the
Sotheby’s Auction House
Your firm can leverage the prominent
Above are the icons that should be used for
To incorporate a link to Sotheby’s Auction
heritage of the Sotheby’s Auction House by
the hyperlink and have been designed in
on your website, visit the members’ website
incorporating a hyperlink from your website
four different backgrounds so that you can
to download the web banner files, and
to the official website of the auction house.
select the one that best fits.
simply link the icons to sothebys.com.
SOTHEBYS.COM
exposure
Homes represented by the Sotheby’s International Realty network are intertwined within
various areas of sothebys.com. These opportunities generate highly qualified leads from
Sotheby’s Auction House clientele. Select homes are rotated on a regular basis featuring
direct links to the property details page on sothebysrealty.com.
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Private Auction House tour
To walk into a Sotheby’s Auction House adorned with precious possessions is a
unique experience. Couple that with a guided tour through a current exhibition by an
auction expert, a seat at a live auction, and a final stop at the Sotheby’s wine store, and
it becomes a privileged experience.
When you need that
little something extra for
your top tier clients or
recruits­—request a Private
Sotheby’s Auction Tour.
The tour will take approximately an hour
and is offered during weekdays. This
is the perfect way to demonstrate the
unique difference and rich heritage of
the Sotheby’s brand. The Private Auction
Tour can also be donated to high end
venues, charity auctions, etc.
Tours are limited to 20 people, smaller groups are suggested.
To request a tour contact Beth Heard-Laffey at +1 212.606.7500 or
beth.laffey@sothebysrealty.com. Please allow at least one month notice.
Global Distribution Program
Properties listed at $1.5M (USD) and above qualify to participate
in our exclusive Global Distribution program. This option is
automatically offered to you during your brochure creation
process on our Product Studio. If you choose to participate, you
can select from the five options available—full global distribution,
international only, U.S. distribution only, U.S. east distribution
or U.S. west. Each one of these options also includes distribution
to select Auction House locations around the world where 2
brochures will be automatically sent for inclusion into specially
designed brochure racks.
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Customized Sotheby’s Event
...In your local market
This is a great opportunity to optimize
the synergy between Sotheby’s & the
For the very top listing, office launch or client appreciation event collaborate with the Sotheby’s Auction House
Sotheby’s International Realty network
to create a unique custom event in your local market. Impress your clientele with an exclusive invitation to hear
to reinforce the prestige and influence
connected with your firm’s name.
Sotheby’s experts speak on Wine, Watches, Paintings, the Art Market, Collecting and many more!
To obtain additional information contact Beth Heard-Laffey at +1 212.606.7500 or beth.laffey@sothebysrealty.com.
Premier Sotheby’s International Realty in Naples, Florida, customized reception at a $12.95 million listing that featured
Sotheby’s Watch expert and author, John Reardon, and watches from an upcoming sale. More than 100 guests enjoyed
cocktails and hors d'oeuvres at the waterfront listing in Naples’ Port Royal neighborhood.
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Mary Worrall Associates Sotheby's International Realty in Honolulu, customized event hosted Auction Expert
Phillip Jelley, who spoke on the state of the global art market. The event was held at the Pacific Club with 175
invited clients and was followed by a cocktail reception.
Sotheby’s Auction
SPONSORSHIP OPPORTUNITIES
Throughout the year, Sotheby’s International Realty identifies high
profile Sotheby’s auctions and receptions to attend around the world.
Sotheby’s International Realty affiliates are invited to participate in
or sponsor an event during these exhibitions. This is an invaluable
opportunity to network with other Sotheby’s International Realty
affiliates and high net worth clientele of Sotheby’s Auction worldwide.
To be a sponsor for a Sotheby’s reception at one of the auction
houses around the world or a traveling exhibition, contact
Beth Heard-Laffey at +1 212.606.7500 or
beth.laffey@sothebysrealty.com.
Approximately 25 Sotheby’s International Realty® agents
worldwide networked at the Sotheby’s Hong Kong
Autumn Sales 2011 at the Hong Kong Convention and
Exhibition Centre. The sales sold more than 3,000 lots for
a total of more than $3.2 billion HK ($411 million USD).
Sotheby’s International Realty
Auction Consignments
If your client has a unique possession that they are interested in selling, or simply just obtaining a value for it, our brand
collaboration provides a direct line to Sotheby’s Auction consignment specialists.
Images of items submitted for consignment will be sent directly to an auction expert for a “preliminary auction estimate.” A
value will be provided, along with an acceptance/non acceptance into Sotheby’s consignment. If an item does not meet the
minimum value needed to be accepted, a list of smaller auction houses in the area might be suggested. If a consignment sells
and is over $100,000.00 there is a referral commission of 10% paid to the agent or their company.
Please note that the preliminary auction estimate process will take 3-6 weeks once the Sotheby’s expert has received the pictures.
To submit an item for consignment, please contact Beth Heard-Laffey +1 212.606.7500 or beth.laffey@sothebysrealty.com.
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An Equal Opportunity Company. Equal Housing Opportunity. Each Office Is Independently Owned And Operated.