OPPA Newsletter OCT 2011.cdr - Ohio Promotional Product

SEPTEMBER 2011
Catch the
OPPA Wave
DUDE,
The best suppliers
are at OPPA Shows!
Exciting venues and sales tools
opportunities are planned for 2012!
Catch the OPPA wave and mark
your calendars now!
Networking
Breakfast Awards Event
Sales Tools
Education
Social
Prizes
OPPA BIG SHOW
March 13, 2012
Greater Columbus Convention Center, Columbus Ohio
4th QUARTER SELLING SHOW
September 6, 2012
Niagara Conference Center, Put-In Bay, Ohio
2012 Calendar of Events
March 12, 2012 – Social and Networking Event, Columbus, OH
March 13, 2012 – The OPPA Big Show, Columbus Convention Center
September 6, 2012 – The 4th Quarter Sales Show, Put-in-Bay, OH
President’s
Letter
We really do need
each other...
OPPA Board of Directors
President:
Michael Propst, Vernon Sales Promotion
E-Mail: michael.propst@vernoncompany.com
I believe most of us were raised with the saying, “No man is an
island to himself.” The great truth is there are more
interconnections than we probably will ever know, and we really
do need each other in order to grow.
It's hard for me to believe, but in October I will have been in the
promotional advertising industry for 24 years. It would take all the
pages of this newsletter, and then some, to thank every person who
has helped me grow into the representative I am today. I think of
countless suppliers who have taken their precious time to explain
their products and/or processes, ways to benefit our customers in
the use of these products to promote their businesses. Leaders
within my organization who patiently stepped me through
learning processes of selling and marketing so I would be the most
beneficial to my clients. It took a few years into my selling in the
industry to respect how much I could learn from my
competitor/colleagues, and what a benefit I could also be to them
without detracting from my own income and business.
Vice President:
Geoff Vejsicky, Ohio Valley Marketing Group
E-Mail: geoff@ohiovalleymarketing.com
Treasurer:
Carol Goebelt, MAS, ...Consulting, LLC
carolgoebelt@gmail.com
RAC Delegate:
Donna Vorce, First Impressions
E-Mail: donna@firstimpressionsohio.com
That is what OPPA is all about bringing together the best of all of
us so we can grow into sharper, better polished individuals and
salespeople. What an awesome benefit we have in our shows, our
education sessions, and even our social activities where ideas are
birthed.
Immediate Past President:
Mike Jones, Mike Jones and Associates
E-Mail: hsctees@gmail.com
Trustee:
Regina Harrington, Norwood Promotional Product
E-Mail: rharrington@norwood.coms
Do yourself a favor, if at all possible make sure YOU are here for
every opportunity OPPA brings. Don't make excuses, come and
soak up all the good offered here, and then go one step
further…see how you can be a blessing to someone else.
Trustee:
Michelle Stark Fulks, Stark and Associates
E-Mail: michelle@starkandassociates.biz
I am sincerely grateful to be a part of this organization,
Trustee:
Good selling, my friends!
Michael A. Propst
Jeff Shaw, Shaw Print and Promotion
E-Mail: jeffs@shawpp.com
Rob McCabe, Account Executive
Just for FUN
You know you are living the cyber dream when …
1. You accidentally enter your PIN on the microwave.
2. You haven't played solitaire with real cards in years.
3. You have a list of 15 phone numbers to reach your family of three.
4. You e-mail the person who works at the desk next to you.
Trustee:
Rob McCabe, Get It Global
E-Mail: rmccabe@getitglobal.com
5. Your reason for not staying in touch with friends and family is that they
don't have e-mail addresses.
Trustee:
David Berland, LightHouse Branding & Merchandising Agency
E-Mail: dberland@lhbma.com
6. You pull up in your own driveway and use your cell phone to see if
anyone is home to help you carry in the groceries.
7. Every commercial on television has a website at the bottom of the
screen.
Executive Director:
LaDonna Belcher
buckie@oppagroup.com
8. Leaving the house without your cell phone--which you didn't even have
the first 20 or 30 (or 60) years of your life--is now a cause for panic and
you turn around to go and get it.
9. You get up in the morning and go online before getting your coffee.
10. Your smart phone is so smart; it randomly dials people that it thinks
you should talk to.
Celebrating Over 30 Years of Service to the Industry www.oppagroup.com
Ohio Promotional Professionals Association
OPPA Past President and Current Member
Receives Two Industry Certifications!
Patricia Gaines, THE PAGI CORPORATION, Eastlake, OH
Patricia Gaines, MAS, passed the certification examination administered by Promotional Products Association
International (PPAI) to receive the MAS industry certification. The Master Advertising Specialist (MAS) and Certified
Advertising Specialist (CAS) are the promotional products industry's only professional designation. They are acquired
through combined years of activeness in the industry, completion of rigorous course curriculum, industry contributions
and other criteria. Individuals with MAS/CAS certification are recognized as industry leadersthose who have attained a
superior standard of professionalism, knowledge and experience.
And
The Advertising Specialty Institute has awarded Patricia Gaines, President of PAGI CORPORATION, Eastlake, Ohio,
with a Master of Advertising Specialty Information (MASI) certification the industry equivalent of a master's degree.
MASI holders are recognized as the true industry experts who've cultivated profitable and collaborative relationships
MAS/CAS Scholarships for Members in Good Standing
When you pass your MAS/CAS test, send in proof of payment and passing, and
OPPA will reimburse your testing fee!
Industry efforts at product safety and
compliance must go beyond
children's products
In an online blog entitled, “What Matters Most Is Protecting Your Customer,” Rick Brenner, CEO of Prime Line® (Prime
Resources Corp.) and a leading authority on industry product safety issues, contends that distributors should protect their
clients' most valuable asset the logo going on the product by only selling products that comply with CPSIA limits for lead
and phthalates. This is regardless of whether or not a product is technically considered a children's product and is especially
important if the product in question may be used by children of any age.
According to CPSC's definition of a children's product, Brenner explains, “If a product appeals mostly to young
children, it's a children's product. If the same product appeals to everyone, even if it's going to be used by young children, it's
considered a general use product.” Children's products have to comply with CPSIA; general use products do not. “But,”
Brenner asks, “Is it a good thing that certain products can be sold for use by young children without having to comply with
child safety laws? Not for the promotional products industry,” he responds. “The risk is too great.”
Mr. Brenner, a candidate for PPAI's Board of Directors, poses these questions to distributors: “If a product is going
to be used by children a general use product that is to be used by all ages how would it play in the press if it was revealed
that the product was full of lead or cadmium or phthalates? What embarrassment could that cause your customer if it became
viral or on the web or, heaven forbid, the subject of a Keith Morrison expose on Dateline? Can you imagine the phone call
you would get asking how you could have put the company in that position?”
“Large corporations are risk averse. It wouldn't take too many high-profile fiascos for these businesses to decide
that promotional products are too risky. Insist that all products you sell and particularly those for which children may be
involved are compliant with the new 100 ppm lead standard and all other applicable provisions of the CPSIA,” advises Mr.
Brenner.
The complete text of Mr. Brenner's article can be viewed at http://rickbrenner.com. Mr. Brenner was Co-chair of
the PPAI's first Product Safety Summit held this past August in Denver. He is a member of PRAG - PPAI's Product
Responsibility Action Group and a founding board member and Compliance Committee Chair of the Quality Certification
Alliance (QCAlliance.org).
PPA BUZZ
O
The Advertising Specialty Institute (ASI) today announced Stitches was
honored as Magazine of the Year by the American Society of Business Publication Editors in the
33rd annual Azbee Awards of Excellence competition. In addition to honoring Stitches, the
ASBPE honored ASI publications with eight national and 11 regional awards of excellence for
writing, editing, research, design and photography.
BAG MAKERS, Inc. Union, IL - is pleased to announce that Barbara Forde has been
appointed Southwest Sales Manager, responsible for California and Arizona.
Bodek and Rhodes PHILADELPHIA, PA, recently earned three major awards in the
Promo Marketing Excellence Awards and at the Proforma Annual Convention. Readers of the
Promo Marketing magazine voted for their favorite suppliers in a number of categories, placing
Bodek and Rhodes in two of the top spots: the silver winner as favorite T-Shirt Supplier and
Women's Supplier categories. Promo Marketing sent 50,000 questionnaires to the sales teams
and principals of promotional product businesses who read its monthly magazine. Clevelandbased Proforma, a national supplier of print and promotional products, recognized its top
vendors at the 2011 Annual Convention and Family Reunion in New Orleans. Proforma
members ranked vendors by customer service, competitive pricing and overall quality, and
honored Bodek and Rhodes as a Preferred Limited Partner Vendor of the Year, Bronze Level for
Apparel.
CleggPromo is pleased to accept the Supplier Excellence Awards from Promo Marketing in two categories: Silver in the Buttons&Badges category,
and Bronze in Light-Up/Glow category!
Jim Thome of the Minnesota Twins Accepts Award Created by E Group and Crystal D
August 6, 2011 St. Paul, Minn. www.crystal-d.com Jim Thome, member of the Minnesota Twins, was
recognized for his milestone home run number 600 on August 18. During the recognition ceremony
Thome accepted an award that was created by the E Group and Crystal D the Starburst Award. The
recognition ceremony took place at Target Field just before a game against the New York Yankees in
Minneapolis, MN. According to Rob Madelmayer, who worked closely with the team to determine the
ideal award design, said “the Twins ultimately selected the Starburst Award because it the six crystal stars
each represent 100 career home runs. Both E Group and Crystal were privileged to work with the Twins to
honor such a momentous achievement.
Custom HBC is pleased to announce that Curt Skeie has joined Custom HBC and Custom Chocolate as Business Development Manager.
ETS Express, Inc. (UPIC:ETSE) would like to announce the following changes: Adam Kovar is now the Vice President of Operations; Brandon Bell has
been named Director of Sales; Matt Laubacher is now Director of Brand Development.
Gold Bond -Hixson, TN issued a new holiday program for 2011 including a special distributor self-promotion (DSP). The DSP program offers 12
fantastic gift items priced up to 37% off end quantity pricing with Free FedEx Ground Shipping and Free Setup. Every item purchased through Gold
Bond's Holiday DSP program will come with a reusable $20 coupon that can be applied to any future orders of that same item through December 31st,
2011. An expanded selection from Gold Bond's holiday distributor self promotion can be viewed at www.goldbondinc.com/holidaydsp.
Gold Bond Hixson, TN Strategic Account Manager, Kari Moravec, was recognized this month by Promotional Products Association International's
magazine, Promotional Products Business. Each year PPB selects an elite group of industry Rising Stars. Kari was selected as a 2011 Rising Star for her
years of service to the industry and dedication to her customers. Twenty-nine year old Kari Moravec may appear too young to be considered an industry
veteran; however, her career has been singularly focused in the promotional products industry, including working for two top 40 industry suppliers. Kari
has been involved with the Ohio Promotional Products Association (OPPA), named OPPA's Supplier Representative of the Year, and served as the
youngest President of the Michigan Promotional Products Association.
Hub Pen Company BRAINTREE, MASSACHUSETTS has received the Proforma Centurion Award, which was presented to the company at
the Vendor Awards Luncheon on July 26 during the 2011 Proforma Convention and Family Reunion. Recipients are members of Proforma's Preferred
Limited Partner (PLP) program that grow sales more than $100,000 from one year to the next For the third consecutive year, Hub Pen Company has been
honored by Promo Marketing magazine in its annual Supplier Excellence Awards. The company is the silver winner in both the Writing Instruments: Pens
& Pencils and Writing Instruments: Markers & Others categories.
Prime Line® (Prime Resources Corp.) BRIDGEPORT, CONN. (August 15, 2011) announced today that the company has signed a
deal with Built NY, Inc., making it the exclusive supplier of BUILT merchandise to the promotional products industry in North America. The deal
bolsters Prime Line's gift category, which includes Leeman New York, the premium leather line that Prime Line® acquired in 2010.
Prime Line receives ProForma's Proexclusive Partner of the Year and Centurion Awards
Pro Towels Etc. Pittsburgh, Pennsylvania-based supplier, has appointed Angie Bidwell as Customer Service Supervisor.
Soundline LLC, Randolph, NJ (UPIC 1soundln) announced that it has come to an agreement with Sound Promotions/Private Label CDs. (PPAI
164149; UPIC pvtlabel; asi/88226), San Diego, CA. Joel D. Schaffer, MAS, CEO of Soundline said, “we have acquired assets from Sound Promotions
allowing distributors continuity with the products they may have sold from Sound Promotions in prior years. Soundline will be able to provide much of
the core product, or similar product, but in the same graphic packaging as originally provided by Sound Promotions.” Schaffer said the Sound
Promotions website will stay on line for the remainder of the year, but be redirected to Soundline for inquiries and samples.
ADVERTISING
RATES
Full Page ....................................... $250.00
(artwork fits within 1 pt. border 7.84” wide x 10” tall)
One Half Page ............................... $125.00
(artwork fits within 1 pt. border 7.84” wide x 4.875” tall)
One Fourth Page ........................... $75.00
(artwork fits within 1 pt. border 3.8” wide x 4.75” tall)
One Eigth Page ............................. $40.00
(artwork fits within 1 pt. border 3.8” wide x 2.25” tall)
Inserts ........................................ $250.00
(one sheet, both sides may be printed)
For Inserts: Consult office to advise how many
inserts to send with your check.
Ad space must be committed to one month prior to
artwork deadline.
Issue Deadlines: January 1, May 1, August 1, November
1
Artwork for ads must be black and white ONLY (no spot
colors) in correct size. Preferred format is hi-resolution
PDF, EPS or TIF.
Email artwork to buckie@oppagroup.com
Check payable to OPPA.
Mail to: OPPA Newsletter
3116 S. Main St.
Akron, OH 44319
INTO
Education Session,
4th Quarter Selling
huge success
Tony Guerra, MAS
of Maple Ridge Farms
and
Jeff Shaw of
Shaw Print and
Promotion
We all know that it is sales that keep our companies alive, and the
more knowledge we have on selling the products and services of the
promotional products industry, the better edge we have in the
market. Attendees were given insights into selling food products,
calendars and other 4th quarter stars. Each attendee received a 3
ring binder to build their 4th quarter vendor catalog file. A
salesperson's time is one of the assets they cannot afford to waste this
session was not a waste their time. If you did not attend this session,
you missed great tips and selling information that was presented by
experienced, knowledgeable experts of selling.
The show floor attendance was strong all day with
distributors from all over the state of Ohio Cleveland, Canton,
Cincinnati, Dayton, Akron, Toledo, and West Virginia, just to name
a few. There was also a strong supplier showing of 105. This was a
great day of doing business and networking.
To kick the OPPA 4th Quarter Sales Show off, a
networking and social event was held at Rooster's Restaurant. The
food was great (wings were wow) and the fellowship between
distributors and suppliers was awesome. Everyone had a fun filled
evening and talked about the industry, its' future, golf and of course,
PUT-IN-BAY – how could you not talk about the Island and the
unique opportunity distributors will have to take their sales teams to
the Island to inspire one another to grow sales?
Donna Vorce was Show Chair and Rob McCabe was CoChair. Donna is a distributor, First Impressions, and Rob is a
supplier, Get It Global. Michelle Stark Fulks, distributor, Stark and
Associates, is the Social Chair. Jeff Shaw, distributor, Shaw Print and
Promotion, is the Education Chair. Together they made an
awesome team to head the board of directors in making this the best
OPPA Fall Table Top Show yet.
Check out the suppliers who were at the show give them a
call and place your orders with them. These suppliers support you
and OPPA, let's support them!
Emmy gets
a plane ride
R.S. Owens begins the Angel Flight CHICAGO Sept 12, 2011 R.S.
Owens welcomed United Airlines and Fox TV News at its Chicago facility
Monday as the Fox TV crew filmed the official “EMMY AWARDS
TRANSFER” ceremony. As the official manufacturer for the Primetime
Emmy Awards, it is fitting that Chicago-based United Airlines, the official
airline partner of the Primetime Emmy Awards get the VIP treatment as the
awards were received for transportation to Los Angeles.United Airlines
learned about the steps for making the classic Emmy Statue from casting
and polishing to plating and packaging. Fox TV news filmed the
experience as Jorge Marroquin; the R.S. Owens General Manager
explained the steps taken to maintain the heavy 24-karat gold plating. To
plate 24k, the casting is first washed in a copper acid tank. The second step
is immersion in nickel and the final plating layer comes from submersion in
the 24 karat gold tank. On Sept 15, 2011, it was United Airlines turn to
give the VIP treatment as the Emmy Awards were flown to the Los Angles
red carpet for their 2011 award debut on Sunday, September 18!
Catch the
OPPA Wave
Get on Board the OPPA Bus!
Bus Goes to “The 2012 OPPA Big Show”
at the Greater Columbus Convention Center on March 13, 2012!
The bus will be waiting at
a central location to serve
our friends of the greater
Cleveland, Akron and
Canton areas! Watch for
details describing times
and locations!
Get VIP treatment
Continental Breakfast-on-Board
Exclusive Promotional Products for VIP Bus
Riders (donated by our Bus Sponsors)
Get information about products and our
industry
Arrive approximately 10:00 am
Get Dropped Off at the Door
No Fighting Traffic
No Parking Lots
When the show's over, the VIP Bus will be
waiting for you all warmed up ready to go!
Place your catalogues and samples on the
bus and head on up the highway!
Enjoy snacks and relaxation and return to
your car by early evening
Outdoor Cap—(440)343-3405
Kurt McGovern
OPPA Supplier Team!
Choose these Suppliers for Your Clients
Presenting the starting line-up of our exhibitors! In the meantime,
if you are looking for just the right item for your clients or a self
promotions, contact these suppliers first, the ones that support OPPA!
PantherVision—(847)783-5900
Stacie Woltman
Dues Rates
Pagagon Sales — (937)902-9143
Dave Menke
Antigua, ADS Promotional Group, Indiana
Metal Craft, KTM Consumer Group, ZipLine,
Bishop Custom Apparel
Phillip J. Sibinski, Inc.—(715)549-9177
Richard Vaughn
PMC/Almo — (513) 231-8852
Lisa Lister
Ohio Promotional Professionals Association
3116 S. Main St., Akron, Oh 44319
Phone: 330-245– 0524 * Fax: 330-245– 0525
Toll Free: 866-265-4287 * Web: www.oppagroup.com
Distributor Dues:
1—10 Sales Persons…………………….$100.00
11—25 Sales Persons…………………. $125.00
26 & Above Sales Persons……………...$150.00
Supplier, Supplier Representative, & Business Services
………………………………………..$100.00
AAA Umbrella/Satchels—(201)264-5089
Brian Alba
Gemline—(800)800-3210
Janell Massey
Preferred Lines Mktg.—(636)262-8796
Kent Getsee, Paul Rizzo
American Greenwood—(773)650-1600
Aaron Bradley
Get It Global —(614)416-6806
Rob McCabe
Prime Resources Corp.—(203)331-9100
Joe Haddox
Ariel Premium Supply—(314)787-2197
Amy Kitzman
Gold Bond, Inc.—(877)841-9959
Kari Moravec
Quikey—(877)901-1200
Mike Stiller
Ash City USA—(905)787-2650
Tom Spoltman, Doug Yount
Halo Industries, Inc.—(614)274-5400
Molly Dunn, Tracy Dunn
Mike Jones & Assoc. —(419)754-3700
River’s End Trading—
Mike Jones
Augusta Sportswear—(706)228-6212
Rob Brockman
Heritage Sportswear, Inc.—
(740)928-7771
Phil Anderson
Sabina—(800)221-3652
Adam Alspaugh, Dan Alspaugh
Hit Promotional Products—(800)237-6305
Craig Donnelly
Sanford B2B—(630)481-2395
Pete Engoglia
Holloway Sportswear—(937)497-7575
Pete Krajewsky, Wes Cooper
SanMar—(216)727-3200
Craig Fisher
Howard Miller Co.—(616)772-7277
Barry Gorman
Selective Gift Institute—(219)326-6636
Brian Tegt
___________________________________________________________________________________
Hub Pen Co—(781)535-5511
Christie Miselis
Solid Dimensions—(419)663-1134
Tim Parcher, Darla Parcher, Dave Risher
Web Site Address: ___________________________________________________________________
Jim Dunn & Co.—(419)281-1305
Jim Dunn, Ashley Canfield
Star Marketing—
Mark Strauss
Phone #: _______________________ Fax #: _________________
Joe Eberz & Assoc.—(330)352-7358
Joe Eberz, Jackie Eberz
Starline—(800)831-2231
Brian DeBottis
Would you be interested in serving on a committee?
K.C. Fields & Assoc. — (614) 777-5555
Michael Fields, K.C. Fields
Sterling Cut Glass—(800)543-1317
Ken Tymula
Lanco Corp.—(631)231-2300
Tim Hill, Midwest Director of Sales
Sweet Nut Tree—(419)866-7510
Eric Iffland, Larry Robbins
Aura Badge Co.—(856)881-9026
Phil Barbaro, Sr., Phil Barbaro, Jr.
Camsing Global—(973)884-2328
Jeff Moffit
Advalite, Toppers, It’s All
Greek To Me, Noteables, Senator, Dart,
Contact Imprint
Bags By Troy/Sunshade—(937)548-2466
Carolyn Hollinger, Kimberly Longfellow
Bentcil Co., The—(317)271-4536
Carla Killion
Berlekamp Plastics, Inc.—(800)274-0240
Wendy Horn
Bodek and Rhodes—(800)523-2721
Candy Cummings
Bridge Marketing—(636)346-3664
Cory Schroepfer
Brooks Medals —(516)431-2131
Bruce Brooks
Landway—(650)871-8809
PJ Hemlock
Sweda—(740)975-9743
Geoff Vejsicky
Carol Goebelt, MAS—(330)618-6891
Carol Goebelt
Ball Pro, Symphony See Paper,
RS Owens, Waldor Products
Larry Irvine Sales—(614)793-2948
Larry Irvine
Target Industries—(989)723-4447
Don Tong
Charles River Apparel—(800)225-0550
Scott Petrowski
Leed’s/Bullet/Journal Books
(800)860-1555
Stephanie West, Christina Wolfe
Thomas James Associates—
(513)231-8852
Design Original, Inc.—(937)596-5121
Frank Pusey, Lance Pusey
Dixieland Emblematics—(662)280-5433
Sandra Savage, Nancy Lance
E. Fritz Ford Assoc.—(614)476-4026
Fritz Ford
Eysoldt Marketing Group—
(513)312-1613
Matt Eysoldt
Galaxy Balloons Inc. -(800)678-8861
Terry Brizz, MAS
LogoMark Inc.—(714)675-6100
Jason Emery
Maple Ridge Farms—(800)477-5577
Tony Guerra, CAS
Marketing Motivators—(614)607-6732
Jason Ballentine
Norwood BIC Graphic—(800)406-5108
Quinn Clarke, Regina Harrington,
Laura Meiners
Ohio Valley Marketing—(740)975-9743
Geoff Vejsicky
David Feck, Chris Stump, Lisa Lister
Coleman, PMC/Almo, Vantage Premium
Brands
TR Spoltman & Assoc.—
Doug Yount, Tom Spoltman
Tri-Mountain—(440)343-3405
Kurt McGovern
Vantage Apparel—(800)221-0020
Andrea Skrivanek
MEMBERSHIP APPLICATION
(All applications are subject to Board approval.)
Please fill out the following and return to the above address with your check made out to OPPA:
Today’s Date: ____________________ Referred By: ___________________________________
Category: (please check one):
Distributor
Supplier
Supplier Representative
Business Services
Number of years in the promotional products industry: ____ ASI#: _______ PPAI#: _______UPIC#:________
Company Name: ____________________________ Line Name: _____________________________
Your Name: _______________________________ Add’l Rep: ______________________________
Mailing Address: ____________________________________________________________________
Email: ___________________
Yes
No
If you are a distributor and do not have an ASI or PPAI number, please list the names of 10 supplier firms
and their phone numbers that you are currently doing business with:
COMPANY NAME:
PHONE NUMBER:
1. ____________________________________________________________________________________________ ______
2.__________________________________________________________________________________________________
3. _________________________________________________________________________________________
4. _________________________________________________________________________________________
5. _________________________________________________________________________________________
6. _________________________________________________________________________________________
7. _________________________________________________________________________________________
8. _________________________________________________________________________________________
9. _________________________________________________________________________________________
10. ________________________________________________________________________________________
If you are a supplier or multi-line rep, please list a brief description of your product(s) or line(s) (required):
___________________________________________________________________________________________
___________________________________________________________________________________________
Signature:____________________________________________________________Date:___________________________
Visions/Awardcraft — (419) 586-6433
Bryan Vaughn
Vitronic Promotional Group—
(513)407-2717
Rory Campbell, David Yeager
Dues may not be deducted as a charitable expense, but may be deducted as a business expense according to the IRS.