ThE JAkARTA

Transcription

ThE JAkARTA

2015
YEARS OF
content
JAKARTA - BALI - DUBAI
JAKARTA - BALI
OUR STORY
OUR VISION
OUR BRANDS
OUR ACHIEVEMENT
O U R C O N TA C T
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TM
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DUBAI
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TM
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CREATING
THE
GOOD
LIFE.
OUR
STORY
Ismaya Group is a market leader in conceptualizing,
developing and operating exclusive yet diverse group of
lifestyle hospitality properties in the region–from Jakarta to
Dubai, with more than 50 establishments and still growing.
Ismaya’s properties include award-winning restaurants,
lounges, and branded festival/event expriences.
Each of Ismaya properties is unique in terms
of product offering and design, as each caters toward a
its diligence regarding all aspects that create a positive
memorable customer experience, starting from architecture
design, creative branding, customer service, product quality
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different segment or demographic. Ismaya is known for
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“ E A C H O F O U R E S TA B L I S H M E N T S
IS UNIQUE AND MEMORABLE”
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To find out more, please visit www.ismaya.com.
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& variety, and most importantly, good value.
OUR VISION
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With this vision in mind, Ismaya Group
continues to create original and
innovative lifestyle concepts in major
cities in Indonesia, South East Asia and
globally. So that guests, wherever they
are, can...
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Established in 2003, ISMAYA GROUP’s
vision is to be a leader in building strong
and everlasting lifestyle brands globally
in the lifestyle & hospitality industry. It is
our passion and objective to consistently
create an outstanding and memorable
experience every single time we ‘touch’
a customer.
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EATT
Sushigroove is a trendy yet casual sushi bar
enjoy the music, mingle amongst friends all the
aimed to appeal to sushi and Japanese food while appreciating the delicious sushi creations
lovers of all types and budgets.
on the communal table.
The atmosphere at Sushigroove is warm, In addition to our unique sushi menu, which
fun, and inviting, relaxing and quite funky. consists of 40 different items and most of them
New addition to the Sushigroove family is
Incorporating tasty unique Japanese dishes, unique to Sushigroove, they also serve a new
Sushigroove Market. Still holding true to its
cool design, groovy hip music, and a warm variety of Japanese dishes from small plates,
values, Ismaya has added exciting elements to
friendly service, Sushigroove will take the sushi-
rice and noodles, nigiri, and sashimi.
eating experience to a new level.
the new Sushigroove Market brand. Aside from
sporting a fresh look, which embodies a unique
In addition to our unique sushi menu, which
“Japanese fish market” store design, it also
Sushigroove targets a market wanting quality consists of 40 different items and most of them
features “sushi-go-round” that’s ready to offer
and value with a difference. This is the perfect
unique to SushiGroove, we also serve a new
customers a steady stream of fresh sushi. In
venue for a quick meal. There is no long wait
variety of Japanese dishes from small plates,
addition to the well-selected Japanese dishes,
for food preparation, so it is the ideal location
rice and noodles, japaghetti, nigiri sashimi, and
the grand menu also features some of the best
for the businessman on the run, the shopper
set bento-box. With sushi roll prices starting
premium fish and sake selections. Without a
wanting a quick fix, or even for those wishing to at Rp18,000,- and other hot food starting at
doubt, Sushigroove Market is the perfect place
enjoy a movie. For those all-day diners who like Rp9,000,- SushiGroove will definitely prove to
for colleagues, friends and families to share the
to dine and hang around, they can also do so be a great value for everybody.
best of times.
while enjoying our unique variety of beverages
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and mocktails. Relax, feel comfortable, and
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• Take Away // Yes
• High Chair // Yes
• Average check // IDR 80.000 ++
• Private Room // No
• Outdoor seating // No
• Delivery service // Yes (Limited Area)
• Valet Service // Yes (Mall Valet)
• Reservation // Weekdays only
• Wi-fi // Yes
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• Smoking area // Yes
• Waiting staff // Yes
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Psychographics
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• Occupation: high school student, college students, first jobbers,
young executives & young entreprenuer
• Family life: young single, young couple,
young family
Food enthusiasts, especially towards Japanese food; love good
food, health-conscious, adventurous, trendy, open minded, easy
going, sociable, relaxed, price-sensitive.
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• SES: A/B• Gender: Female 40% - Male 60%
• Age: 15 – 45
• Monthly income level: > IDR 4,500,000
• Education: High School - College
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KOTA KASABLANKA
PONDOK INDAH MALL 2
MALL TAMAN ANGGREK
CITYWALK SUDIRMAN
MALL KELAPA GADING 3
Ground Floor
3rd Floor
Level 4
Ground Floor
Gourmet Walk - Ground Floor
West Mall - 3A Floor
Ground Floor
Ground Floor
Jl. HR Rasuna Said Kav. 62
Jl. Metro Pondok Indah
Jl. Let. Jend. S. Parman Kav. 21
Jl. KH Mas Mansyur No. 121
Jl. Bulevard Kelapa Gading
Jl.M.H Thamrin No.1
Jl. Sukajadi No. 137 – 139
Jl. Casablanca Raya kav. 88
Kuningan, Jakarta 12920
Pondok Indah, Jakarta 12310
Slipi, Jakarta 11470
Jakarta
Blok M, Jakarta 14240
Jakarta 10310
Bandung - 40162
Jakarta
P. +62 21 522 9955
P. +62 21 7592 1000
P. +62 21 560 9800
P. +62 21 2555 8553
P. +62 21 4585 3650
P. +62 21 2358 0697
P. +62 22 820 63600
P. +62 21 2962 6161
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PARIS VAN JAVA
GEDUNG SETIABUDI ONE
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SUSHIGROOVE MARKET
GRAND INDONESIA
ONLY
A FULL BELLY
HAS THE ANSWER
Opened in December 2012, TOKYO BELLY is a new concept of modern Japanese bistro and sake bar that brings you a broad
experience of tasty Japanese cuisine. TOKYO BELLY’s interior concept is a mixture of traditional Japanese culture combined with
To fulfill the customers’ empty bellies, TOKYO BELLY serves a variety of modern Japanese cuisine, with menu categories ranging
from ramen, signature sushi rolls, Japanese curry, omurice, hot stone bibimbap, to J-Dog. TOKYO BELLY offers two types of
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a fun and modern twist in spray painting as the wall décor.
specialty soups in their signature ramen; one is from tontkotsu chicken broth, the other is chige soup-based. Their Japanese
curry sauce is served poured over rice with various yummy toppings. TOKYO BELLY also serves omurice, Japanese flavored fried
called J-Dog, a hot dog like nothing you’ve ever tasted before, completed with various Japanese toppings.
Designed for a young, dynamic crowd, TOKYO BELLY also offers its customers a new experience in drinking sake, either straight
up or mixed as cocktails. TOKYO BELLY is a perfect place to chill with good music and good drinks, from sake cocktails, classic
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assorted meat, seafood and vegetables, served in a sizzling hot stone bowl. The unique item, which is one of a kind in Jakarta, is
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rice wrapped in silky egg omelets with various yummy toppings and sauces. Their hot stone bibimbap is Japanese mixed rice with
sake, unique variety of mocktails, to smoothies. TOKYO BELLY concept certainly adds new color in Jakarta’s culinary scene with
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its unique Japanese menu and fun experience in drinking.
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www.ismaya.com/tokyobelly
• Education: College
• Occupation: College student, first jobber,
young executive & housewives
• Family life: single, couples, married & young family
Food enthusiasts, especially towards Japanese food; love good food,
adventurous, trendy, open minded, easy going, sociable, relaxed.
www.facebook.com/tokyobelly
• Type of dishes // Modern Japanese
• Seating capacity // 74 -120 seats
• Private Room // Yes
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www.instagram.com/tokyobelly
• SES: A/B
• Gender: Female 55% - Male 45%
• Age: 21 - 45
www.twitter.com/tokyobelly
• Delivery service // No
• Reservation // Yes
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Psychographics
DEMOGRAPHICS
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GRAND INDONESIA Shopping Town
SETIABUDI ONE BUILDING
OPERATION HOURS
West Mall – 3A Floor
Ground Floor
Monday - Sunday
Jl. M.H. Thamrin No. 1
Jl. HR Rasuna Said Kav. 62
10am - 11pm
Jakarta 10310
P. +62 21 2358 1090
P. +62 21 5207910
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A VIBRANT JAPANESE BISTRO
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TOKYO BELLY
Belly Good Ramen Bar offers 3 (three) types of specialty soups in their signature ramen: tonkotsu chicken broth, chigebased soup, and curry-based soup. The ramen itself is far from ordinary. Customers can choose their own favorite from
the fresh-ramen noodle selections: thin noodle, thick noodle, and red noodle.
PONDOK INDAH MALL 1
Area 51- 1st Floor
WJl. M.H. Thamrin No. 1
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To fulfill customers’ satisfaction, Belly Good Ramen Bar also serves a variety of modern Japanese cuisine from gyoza to
Japanese side dishes. all in all, Belly Good Ramen Bar is the perfect place to enjoy good, hot, tasty ramen with a price that
won’t hurt the customers’ pocket.
Jakarta 10310
P. +62 21 2358 1090
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Belly Good Ramen Bar is the creation of
Tokyo Belly’s team, who worked closely
with a Japanese ramen master, in their
quest to deliver good-quality authentic
Japanese flavors with affordable price.
Belly Good Ramen Bar’s vision is to
serve the best ramen soup noodles their
customers will ever have.
Other items in the ramen category include Belly Good Fried Ramen with various Japanese toppings, and a unique dish
called Twin Belly: a 2-in-1 combo of signature classic ramen and delicious donburi served in one twin bowl.
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Taking Tokyo Belly’s success story in serving good
ramen as an inspiration, Belly Good Ramen Bar’s key
secrets to deliver the best quality ramen include: freshmade noodles, rich flavored soup (the chicken tonkotsu
broth is slow-cooked for at least 6 hours, extracting
every single drop of flavor from the base ingredients),
• Wi-fi // Yes
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BELLY GOOD Ramen Bar, Tokyo Belly’s
sister brand, is the newest ramen bar
concept from Ismaya. Opened in March
2014, Belly Good Ramen Bar is located at
Area 51, Pondok Indah Mall 1 – 1st Fl.
K
itchenette Restaurant & Crêperie is a
heart-warming concept from Ismaya
Group, where you are the heart and soul of
our kitchen. Kitchenette is now open to serve
you home-cooked goodness, great coffee, and
various fresh off-the-kitchen comfort foods.
The kitchen is a country
in which there are always
discoveries to be made.
The basic premise behind Kitchenette’s concept In our kitchen, you will find a large selection of
is to create a social space, in form of a restaurant/ galettes, crêpes, salads, and many other comfort
café that portrays the experience of dining inside foods. Our savory galettes are freshly made to
a kitchen of a friend whose family members love order right in front of you and handcrafted with
to cook. Usually inside a kitchen or around a organic buckwheat flour, natural ingredients,
dining table is where families mostly interact. It and a dash of love. Our light sweet crêpes are
to our crêpes, and they are deliciously dressed
The design of the space is full of kitchen cabinet, with our special secret-recipe dressings. Peek
kitchen equipments, and kitchen accessories, through our shelves and you’ll find temptation
is also cozy, ‘homey’, and casual. It portrays tea, either hot or cold, by itself or as a base for
the friendly atmosphere that you feel when many other refreshing beverage selections from
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entering a friend’s house/kitchen. This concept our heart-warming kitchen.
works throughout the day - from brunch and all
throughout lunch, afternoon tea, dinner, to late
night social drinks.
Kitchenette . Welcome home .
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The basic premise behind Kitchenette’s concept is to create
a social space, in the form of a restaurant/café that portrays the
experience of dining inside a kitchen of a friend whose family
members love to cook. Usually inside a kitchen or around a dining
table is where families mostly interact. It is arguably the most
important room inside the house for social interaction. Kitchenette
aspires to bring a little ‘nostalgia’ or ‘flashback’ for its customers.
integrated with a bit of ‘structured messiness’ in the form of sweet luscious desserts. Enjoy
- just like inside a family’s kitchen. The space them all with our excellent range of coffee and
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to bring a little ‘nostalgia’ or ‘flashback’ for its freshly prepared salad selections that can be
served as a main course or as a complement
customers.
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is arguably the most important room inside the filled with every delicious idea imaginable to
house for social interaction. Kitchenette aspires satisfy your sweet tooth. Our salad bar provides
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DEMOGRAPHICS
Psychographics
• Occupation: College students, young executives, urban
housewives
• Family life: Single, young couple, older
food enthusiasts, love good food, receptive to new ideas/things,
active and critical, convenience-oriented, love to socialize, in the
mainstream culture, like to be “seen”
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• SES: A/B
• Age: 24 – 45
BEACHWALK MALL, BALI
1st Floor
Jalan Pantai Kuta - Bali 80361
• Type of dishes // French; European
• Seating capacity // 83 -180 seats
• Wi-fi // Yes
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P. +62 361 8464 937
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Central Park
SENAYAN CITY
OPERATION HOURS
www.ismaya.com/kitchenette
& Crêperie
Tribeca Park Pavilion (Ground Floor)
Ground Floor
Monday - Thursday :
www.instagram.com/k1tchenette
Jl S. Parman Kav 28
Jln. Asia Afrika 19
(10am - 10.30pm)
www.facebook.com/k1tchenette
Plaza Indonesia
Jakarta Barat
P. +62 21 2932 0260
Friday - Sunday (10am - Midnight)
www.twitter.com/k1tchenette
1st Floor
P. +62 21 2920 0260
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Kitchenette Restaurant
Jakarta 10310
P. +62 21 2992 3580
COMING SOON
PURI INDAH MALL
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Jl. M.H. Thamrin Kav. 23 - 30
Imagine that mouth watering, appetizing and out-of-the-box Pizza pies, we
call it. Served hot on your table or have it to go. While you’re at it, order a
really nice cold beer from our extensive range of beer brands.
That’s what we call it, folks… the best feeling in the world. Pizza & Beer
time with your family, friends, colleagues, or just hanging out with yourself at
the bar listening to great music or watching the latest sports game.
At Pizza e Birra, we commit ourselves to serve you one of a kind
pizza with a twist, inspired by the classic traditional, old and new
pizza pies, not to mention affordable and good value price that
with relaxing ambiance and great taste of pizza and beer. The interior itself reflects a mixture of an old warehouse with a modern feel.
You can find old rustic wall and kitchen fixtures and decoration that
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doesn’t hurt your pocket. Surely, you will find one dining experience
In addition to the existing Pizza e Birra brand, we have opened a
Pizza e Birra Sports Bar. Located at Ground Floor Puri Indah Mall,
Pizza e Birra Sports Bar essentially features the cozy, old warehouse
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you may only find at old factories and warehouses.
interior, in both the indoor and outdoor areas. Pizza e Birra Sports
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feel people are familiar with, but thick with sports bar elements in its
Bar also provides a fun foosball table, daily-updated sport broadcast
schedule, and a ping pong table for customers to dine on! In addition to the sports theme, Pizza e Birra Sports Bar also features a
long bar table for customers who prefer watching the game alone or
with a friend, while enjoying their food & drinks.
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A delicious love
affair between
pizza and beer.
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www.ismaya.com/pizzaebirra
www.instagram.com/pizzaebirra
• Occupation: college students, first jobers,
young executives, urban housewives,
entrepreneur
• Family life: Single, young couple,
young family
Food enthusiasts, love good food, receptive to new
ideas/things, active and critical, love to socialize,
influenced by peer pressure, love to hang out with
families, friends and even colleagues, brandconscious, anchored in popular culture, inclined for
differentiation and sophistication, open minded and
quick adaption with modern products.
• Type of dishes // Italian
• Seating capacity // 87 - 158 seats
www.facebook.com/pizzaebirra
www.twitter.com/pizzaebirra
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• SES: A/B
• Age: 18 – 40
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Psychographics
• Valet Service // Yes (Mall valet)
• Wi-fi // Yes
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DEMOGRAPHICS
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Setiabudi One
Gandaria City
Puri Indah Mall
Central Park
Paris Van Java, Bandung
COMING SOON
5th Floor
Ground Floor
Mainstreet Ground Floor
Ground Floor
Tribeca Park Pavilion
Ground Floor
LIPPO KARAWACI
Friday to Saturday (11am - Midnight)
Jl. Jend. Sudirman
Jl. HR Rasuna Said Kav.62
Jl. Iskandar Muda.
Jl. Puri Indah Raya, Jakarta Barat
Jl. S. Parman Kav. 28.
Jl. Sukajadi No. 137-139
Jakarta, Indonesia
Jakarta Selatan
Jakarta Selatan
P. +62 21 58354409
Jakarta Barat
Bandung
P. +62 21 319 28070
P. +62 21 520 3230
P. +62 21 2905 2953
P. +62 21 2920 0262
P. +62 22 8206 4123
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Plaza IndonesiaWW
Sunday to Thursday (11am – 11pm)
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OPERATION HOURS
FOOK : PROSPERITY
YEW : FRIENDSHIP
FOOK YEW Shanghai Bistro and Bubble Tea Lab is
a fun casual Chinese eatery inspired by the tasty
delicacies from the streets of Shanghai, set in an
old-fashioned Chinese-pop-style canteen.
FOOK YEW serves an exciting re-interpretation of
classic Shanghai comfort food highlighted by its
delicious SHENG JIAN BAO (Shanghainese Pan
Fried Bun) and fun beverage creations from its
innovative BUBBLE TEA LAB.
Open all day, from brunch all through late night, the
basic idea behind FOOK YEW is to present a different
kind of fun ambiance you have never come across
in other traditional Chinese bistros/restaurants. The
classic Chinese clichés such as Chinese zodiacs,
Chinese movies, Kung-Fu School, Chinese Pop Art,
and many more.
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interior and design concept integrate various fun
FOOK YEW is dashing, funky Chinese, unlike anything
it’s NOT MADE IN CHINA.
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you’ve ever experienced before. And remember...
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cuisine, treat yourself to FOOK YEW.
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For the extraordinary experience in Shanghainese
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GANDARIA CITY
OPERATION HOURS
Monday - Thursday (11am - 10pm)
Jl. Iskandar Muda 5 No. 8
Friday - Sunday (11am - 11pm)
P. +62 21 2900 7897
DEMOGRAPHICS
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Jakarta Selatan - 12240
• Occupation: First jobbers, young executives
entreprenuers, urban housewives
• Family life: single, couple, married
Food enthusiasts, especially towards Chinese food; love good
food, adventurous, trendy, open minded, easy going, sociable,
relaxed
• Type of dishes // Modern Chinese
• Outdoor seating // Semi-Outdoor
• Valet Service // Yes (mall valet)
• Reservation // No
• Wi-fi // Yes
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• SES: A/B+ (middle-high to higher class)
• Age: 24 - 55
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Psychographics
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GANDARIA CITY
COMING SOON
West Mall - 3A Floor
MAL KELAPA GADING
Jl.M.H Thamrin No.1
Jl. Iskandar Muda 5 No. 8
OPERATION HOURS
www.ismaya.com/FOOKYEW
BALI
Jakarta 10310
Jakarta Selatan - 12240
Monday - Thursday (11am - 10pm)
www.instagram.com/FOOK_YEW
P. +62 21 2358 0697
P. +62 21 2900 7897
Friday - Sunday (11am - 11pm)
wwww.facebook.com/F00KYEW
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GRAND INDONESIA
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www.twitter.com/FOOK_YEW
Colette and Lola, two french sisters who
are so much alike and yet so different.
Each unique in their own way but share
a similar passion; exquisite cakes.
While both sisters are witty and fun,
one loves sweet rich flavors, while the
other light and sour. One thinks about
With dark bitterness in the world, their
dream is to find ways to share happiness
and sweeten people’s lives. Using the
best ingredients, a dash of love and
spoonful of dreams, they’ve created a
collection of delicious cakes for every
taste bud and every occasion.
texture, while the other concentrates on
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ISMAYA GROUP PROUDLY
INTRODUCES COLETTE
& LOLA. A CAKES AND
DREAMS CONCEPT
INSPIRED BY THE TALE OF
TWO WHIMSICAL SISTERS
DRIVEN BY THEIR LOVE OF
ALL THINGS SWEET.
presentation. They complement one
another and share the same dreams
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TAKE A BITE AND EXPERIENCE
A TASTE OF COLETTE & LOLA’S
SWEET DREAMS. MAY THE
TALE OF CAKES AND DREAMS
CONTINUE WITH YOU....
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filled with delicious adventures.
Ground floor
SHOPPING TOWN
Jakarta Utara
West Mall Level 3A
OPERATION HOURS
Everyday 10AM - 10PM
DELIVERY HOTLINE
021 - 2900 7997
Monday - Saturday 8AM - 8PM
KOTA KASABLANKA
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Jakarta 12190
COMING SOON
PURI INDAH MALL
LIFE CAN BE BITTER
AY...
W
A
U
O
Y
SO LET US CAKE
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GRAND INDONESIA
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MAL KELAPA GADING 5
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SENOPATI RAYA #64
• Smoking area // No
Psychographics
Twitter : @ColetteLola
Dessert enthusiasts, love good food, receptive to new ideas/things, active and critical,
love to socialize, influenced by peer pressure, love to hang out with families & friends,
brand-conscious, anchored in popular culture, open minded and quick adaption with
modern products
Instagram : @ColetteLola
• High Chair // No
• Delivery service // Yes
Facebook : Colette.lola
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• Type of dishes // French Desserts
Asian & Western
• Seating capacity // Senopati: 30pax
Grand Indonesia: 73pax // MKG: 68pax
• Occupation: high school student, college
students, first jobbers, young executives, young
entreprenuer, housewive
• Family life: single, young couple, married, family
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• Age: 15 – 45
• Education: High School - College
www.colettelola.com
• Valet Service // Yes
• Wi-fi // Yes
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DEMOGRAPHICS
LIFE CAN BE BITTER
AY...
W
A
U
O
Y
SO LET US CAKE
their loyal customers (aka ‘Djournalists’)
and their passion for coffee that really
keeps them
Ground Floor
P. +62 21 2358 1835
OPERATION HOURS
Everyday :
8am - 12pm
CILANDAK TOWN SQUARE
Ground Floor
Djournal Coffee aspires that for
all ‘Djournalists’, if their house
was their first home and their
work was their second home, all
Djournal establishments would
be known to be their ‘third home’
where they can collect a smile
and daily memorable experiences.
The memorable experiences are
an accumulation from the coffee,
barista, and the whole ambience.
At Djournal, customers can enjoy
various coffees with different
brewing methods; cakes and
pastries; and also choices of main
course. Djournal Coffee’s interior
is designed to create a homey
and down-to-earth ambiance;
a reminder that coffee is a
product from earth that is always
grounded and humble.
P. +62 21 7592 0255
COFFEE
IS ALWAYS
A GOOD
IDEA.
OPERATION HOURS
Monday-Thursday:
7am - 12pm
Friday-Sunday:
7am - 2am
PURI INDAH MALL EXTENSION
Ground Floor
P. +62 21 5835 4418
OPERATION HOURS
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king—but it’s still the relationships with
West Mall – Pandawa Lobby
Sunday-Thursday:
8pm - 11pm
Friday-Saturday:
8am - 12pm
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coffees available. At Djournal, Coffee is
COMING SOON
LIPPO KARAWACI
ONE BELLPARK
BALI
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purveyor committed to brewing the best
www.djournalcoffee.com
www.instagram.com/DJOURNALCOFFEE
www.facebook.com/DJOURNALCOFFEE
www.twitter.com/DJOURNALCOFFEE
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d
journal Coffee is Djakarta-based coffee
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• SES: A/B• Gender: Female 50% - Male 50%
• Age: 18 - 45
• Occupation: College students, first jobbers, young
executives entrepreneurs, urban housewives
Coffee enthusiasts, open minded, easy going,
sociable, brand-conscious, anchored in hipster
culture, inclined for differentiation.
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Psychographics
DEMOGRAPHICS
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• Specialty // Hand Brewed Coffee
• Outdoor seating // Yes
• Valet Service // No
• Wi-fi // Yes
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DJOURNAL GUIDE TO COFFEE
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A vintage New York style cafe ambiance, combined
with ingenious Belgian chocolate desserts made
concept attracting all pleasure seekers.
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by true chocolatiers, creating a unique urban
Following a huge success in Jakarta-Indonesia,
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creating a worldwide phenomenon.
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will soon set it’s foot in many different countries,
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M Cafe the new cafe from Magnum Ice Cream
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DEMOGRAPHICS
• Type of dishes // Ice Cream Dessertts;
Asian & Western
Dessert enthusiasts, love good food, receptive to new ideas/
things, active and critical, love to socialize, in the mainstream
culture, like to be “seen”
• Take Away // Yes (Grab&Go)
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Psychographics
• Occupation: First jobbers, young executives
entreprenuers, urban housewives
• Outdoor seating // Yes (Deck)
• Wi-fi // Yes
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• SES: A/B
• Age: 20 - 45
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West Mall – 6th Floor
Jl. M.H. Thamrin No. 1
PONDOK INDAH MALL 2
OPERATION HOURS
www.mymagnum.co.id
1st Floor
Monday - Thursday :
www.facebook.com/MAGNUM
Jl. Metro Pondok Indah Blok 3B
11am - 10pm
www.twitter.com/MYMAGNUMID
Jakarta Selatan
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Jakarta Pusat
Exceeding your expectations,
one bite at a time…
Ismaya Catering Co. is Ismaya Group’s dedicated catering company to
address the growing demands of premium catering services in Jakarta.
Ever since 2009, Ismaya Catering Co. has become a trusted Food &
Beverage partner engaged by its continuously growing client portfolio,
from corporate events, private functions, weddings, birthdays and
elaborate large functions. The collective goal for the team is that every
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client’s wishes are fulfilled and exceeding their expectations.
The Extensive menu selection is a combination of the best food and drink selections from Ismaya’s
renowned bands, such as: Pizza e Birra’s oven-baked thin crust pizzas, Blowfish’s modern Japanese cuisine, Dragonfly and Puro’s Spanish and Asian tapas menu, Kitchenette’s home-cooked
regions, and of course, Ismaya Catering Co.’s signature dishes, which include Indonesian local
favorites.
The gallery was created as an additional service to our guests. Located in Grand Indonesia Shop-
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dishes, Sushigroove’s signature sushi, Social House’s comfort food inspired from worldwide
ping mall, the cafe and gallery make it convenient for clients to meet with the catering team to
designed to mimic a home space where clients can view dining room decor, event pictures, and
select dinnerware collections for their upcoming events.
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plan for their upcoming events and as a venue for food testings as well. The gallery is comfortably
coolers offering unique and distinctive beverages from all over the world, such as full-range
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The gallery is also partnered with a one of a kind cafe concept, which showcases multi-colored
of beers. The café also offers fantastic Indonesian coffee beans including single origin blends.
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Serving a menu from heavy meals to light bites and sweet treats.
After serving their customers since 2010, Ismaya Catering Cafe has
rebranded their name and logo to The People’s Cafe since July 15th,
2014 onwards.
With a strong catering service as their core business (ISMAYA CATERING
CO),they have the privilege and ability to serve their food everyday
everywhere to just about anyone who loves good food. Therefore, a
cafe extension of Ismaya Catering Co., should be a place that is able
to bring together different tastes and preferences, by serving them a
variety of cuisines created by Ismaya Catering Co’s team. Thus, the
name The People’s Cafe was born.
With this new name, The People’s Cafe offer their customers a wider
range of comfort foods – one step further from other similar concepts.
They choose and feature the best items out of their extensive experience
in catering service and package them as a grab-and-go food concept.
The People’s Cafe in bahasa Indonesia literally means “kafe-nya semua
orang”. As a cohesive concept, from the food and drink selections to its
design and ambience, The People’s Cafe is a modern-day cafe that is
suitable for everyone. It’s the place where customers can have informal
meetings, hang out with friends and colleagues, or spend quality time
sustain Ismaya Catering Cafe’s cozy ambience, which, over the years,
has successfuly kept their customers coming back.
The People’s Cafe are serving their good food on Grand Indonesia, West
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with their family. Despite the name change, The People’s Cafe will still
Mall, Level 5 and on Summarecon Mal Serpong, Main Lobby, Ground
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food everyday, everywhere.
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Floor. They will continuosly opened in another places to serving good
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young executives, entrepreneurs
• Family life: Single, young couple
friends & colleagues, brand-conscious, anchored
in popular culture, inclined for differentiation, open
minded and quick adaption with modern products.
• Type of dishes // Modern Indonesian;
Western
• Wi-fi // Yes
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• SES: A/B
• Age: 21– 45
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Psychographics
DEMOGRAPHICS
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OPERATION HOURS
www.ismaya.com/THEPEOPLESCAFE
West Mall - 5th Floor
Main Lobby, Ground Floor
Monday - Sunday :
www.instagram.com/PEOPLESCAFEID
Jl. M.H. Thamrin no 1, Jakarta 10310
Phone: +62 21 2931 0688
11am - 10pm
www.facebook.com/PEOPLESCAFEID
P. +62 21 2358 1875
www.twitter.com/THE_PEOPLESCAFE
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SUMMARECON MALL SERPONG
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The basic premise behind Markette’s concept is to create a social
space, taking the form of a restaurant/café with a kitchen-themed
space. With it, Markette aims to portray the heart-warming experience
of dining inside a kitchen of a family member who loves to cook using
fresh ingredients from the local market. Markette also aspires to bring
back a little ‘nostalgia’ and also ‘togetherness’ that encourages simple
real-world interactions between people, which process is both physical
and social.
The design of the space is filled with kitchen equipment, kitchen
accessories, and also showcases of fresh ingredients from a traditional
Markette offers a large selection of galettes, crêpes, salads, and many
other comfort foods. Markette’s savory galettes are freshly made-toorder right in front of you and handcrafted with organic buckwheat
flour, natural ingredients, and a dash of love. Their light sweet crêpes
are filled with every delicious idea imaginable to satisfy your sweet
tooth. The salad bar provides freshly prepared salad selections, which
can be served as a main course or as a complement to the delightful
crêpes, and are dressed with our special secret-recipe dressings. Peek
through the shelves and you’ll find temptations in the form of sweet
luscious desserts. Enjoy them all with Markette’s excellent range of
coffee and tea, either hot or cold, by itself or as a base for many other
refreshing beverage selections from their heart-warming kitchen.
Markette. Welcome home.
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Markette is a heart-warming
French bistro concept from
Ismaya Group, where the
people are neighbourly and
the food is always fresh!
market – all integrated in the kitchen cabinets with a bit of ‘structured
and casual. It reminds you of that friendly atmosphere you feel when
entering a friend’s house. This concept works throughout the day from brunch and all throughout lunch, afternoon tea, dinner, to late
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messiness’, just like inside a family’s kitchen. The space is also ‘homey’
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night social drinks.
Psychographics
• Occupation: young executives, urban housewives,
college students
• Family life: young single, young couple, older
couple
food enthusiasts, love good food, receptive to new ideas/things,
active and critical, convenience-oriented, love to socialize, in the
mainstream culture, like to be “seen”
THE DUBAI MALL
OPERATION HOURS
www.instagram.com/MARKETTEDUBAI
Ground Floor
Monday - Thursday :
www.facebook.com/MARKETTEDUBAI
Dubai - United Arab Emirates
(10am - 10.30pm)
P. +971 445 333 900
Friday - Sunday (10am - Midnight)
• Valet Service // No
• Reservation // No (conditions apply)
• Type of dishes // Gourmet, galettes
and crepes, international comfort food
• Seating capacity // 160 seats
• Smoking area // No
• Wi-fi // No
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• Age: 18 – 40
• Education: College-educated
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DEMOGRAPHICS
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COMING SOON
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The food gallery showcases a unique mixture of vision, originality
& creativity, with candid cooking and honest delicious food.
The commonality in every meal is seasonality, simplicity and
freshness. The restaurant only offers the highest-quality selections
of international comfort food—starting from the special soup of
the day, wide range selections of meat and fish, to the vegetables
section where guests can get their fresh salad. Guests are also
invited to enjoy the freshly baked crostone, focaccia, and quiche.
As the finale, the sweet luscious desserts in the sweets gallery will
never fail to tempt guests.
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The restaurant goes far beyond a typical dining place, featuring
an international food gallery, contemporary bar and a chic outdoor
space. Publik Markette is full of whimsicality, with casual yet
elegant atmosphere.
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Publik Markette is a brand new exciting
and unique concept from Ismaya Group,
where the market-driven food menu
changes everyday.
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young executives, entrepreneurs
• Family life: Single, young couple
friends & colleagues, brand-conscious, anchored
in popular culture, inclined for differentiation, open
minded and quick adaption with modern products.
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• SES: A/B
• Age: 21– 45
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Psychographics
DEMOGRAPHICS
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• Wi-fi // Yes
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• Type of dishes // gourmet, international comfort food, cocktails, wines
• Seating capacity // 160 seats
Ismaya is proud to introduce GIA, a new Italian
restaurant & lounge that blend modernity with a
twist of retro.
Located at Sampoerna Strategic Square Tower
2—one of Jakarta’s unique landmarks that is
distinguishable by its classy, luxurious interiors—
GIA is embedded with a combination of bright
white, black Italian marble and dark wooden
ceiling that gives you a fascinating dining
experience.
The food creations at GIA are presented by
the Executive Chef, Tuscany’s own Tommaso
Gonfiantini. The foods are the perfect combination
of Italian traditional cuisine with a modern vibe,
which not only pleases the taste buds, but also the
eyes of the beholder. The menu quintessentially
focuses on fresh, seasonable ingredients—with
some ingredients imported directly from Italy—
and feature appetizer, entrée and dessert menu
The lounge side of GIA has a distinctive
cosmopolitan elegance that provides guests with
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additions from the local scene.
a stylish, informal meeting venue, perfect for pre
or post-dinner drinks, or even simply a relaxing
sounds.
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evening, listening to jazz and retro smooth
divided between an indoor (fully non-smoking)
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The main dining section at GIA has 122 seats,
and outdoor (smoking area), while its private
GIA, LA MODA PASSA, LO STILE RESTA.
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lounge can hold up to 30 people.
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• Type of dishes // Italian
• Seating capacity // (Jakarta) 160 seats,VIP
area 1 : max 28, VIP area 2: max 10, VIP
area 3: max 10, (resto), 60 seats, 150
standing (Lounge)
• Occupation: Business professionals, entrepreneurs, socialites, business owners, expatriates
• Family life: Married
Love the finer things in life, have a fine taste, inclined to exclusivity
and to be treated as VIP’s, and financially settled
• Valet Service // Yes (MallValet)
• Wi-fi // Yes
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• SES: A+ (middle-high to higher class)
• Age: 35 - 55
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Psychographics
DEMOGRAPHICS
Sampoerna Strategic Square
RESTAURANT
South Tower, Lobby Level
Monday - Thursday:
Jl. Jendral Sudirman Kav. 45-46
Lunch: 11.30 am – 2 pm
Jakarta 12930
Dinner: 5 pm – 11 pm
P. +62 21 5795 3300
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OPERATION HOURS
Friday:
Lunch: 11.30 am – 2 pm
Dinner: 5 pm – 12 am
All Day Dining: 11.30 am - 12 am
www.ismaya.com
Sunday:
www.facebook.com/GIAJAKARTA
LOUNGE
Sunday - Thursday: 11.30 am - 1 am
www.twitter.com/GIAJAKARTA
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All Day Dining: 11.30 am - 11 pm
www.instagram.com/GIAJAKARTA
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Saturday:
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Friday - Saturday: 11.30 am - 2 am
“
A LIFSTYLE SANCTUARY
AMONG THE CLOUDS
Located in the heart of the city, on the 56th floor
rooftop of BCA Tower - Grand Indonesia, Thamrin,
SKYE is established to be a “Lifestyle Resort in The
Sky” and an iconic landmark for the city, providing
a unique atmosphere for a quick getaway for
Jakartans from their daily hectic lives.
With its unique Southern-American influence on
its architecture and interior design, SKYE comprise
of spacious indoor and outdoor areas where it
offers its patrons a one-of-a-kind panoramic view
of the city’s horizons as they are invited to indulge
in a sumptuous selection of signature dishes and
drinks. SKYE’s outdoor area is a “bistro by day,
lounge by night”, while the indoor area is a dining
restaurant.
SKYE serves international cuisine, highlighting a
technique, creating finely tuned comfort dishes that
excite the taste buds.
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combination between Asian flavours with Western
The menu is created by Executive Chef Hamish
Lindsay from Auckland, New Zealand. With
Indonesia, Hamish’s training and experience has
given him a knowledge of how food is eaten in
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many years of experience in both Australia and
and West fare.
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both worlds, giving a unique twist to the usual East
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Come fly to the SKYE.
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FEATURED IN:
Psychographics
• Occupation: Young executives, entrepreneurs,
urban housewives, socialites, business owners,
expatriates, showbiz pro/talents
• Family life: Single, young couple, family
• Valet Service // Yes (Gandaria City Valet)
• Reservation // No (until further notice)
Open minded, hip, receptive to new ideas/things,
active and critical, love to socialize, inclined to
exclusivity and to be treated as VIP’s, financially
settled, like to be “seen”, and have vibrant lifestyle
• Wi-fi // Yes
www.instagram.com/SKYE_56
www.facebook.com/SKYE.jakarta
SKYE BISTRO & LOUNGE
www.twitter.com/SKYE_56
BCA Tower - 56th Floor
Jl. M.H. Thamrin No.1
• Type of dishes // International
• Seating capacity // Resto: 210
seats; Lounge: 185 seats
www.ismaya.com
Jakarta Barat
P. +62 21 2358 6996
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• SES: A/A+ (middle-high to higher class)
• Age: 24 - 45
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DEMOGRAPHICS
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Open minded, hip, receptive to new ideas/things, active and critical,
love to socialize, inclined to exclusivity and to be treated as VIP’s,
financially settled, like to be “seen”, and have vibrant lifestyle
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• Occupation: Young executives, entrepreneurs,
urban housewives, socialites, business owners,
expatriates, showbiz pro/talents
• Family life: Single, young couple, family
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Psychographics
DEMOGRAPHICS
• SES: A/A+ (middle-high to higher class)
• Age: 24 - 45
Introducing SOCIAL HOUSE Jakarta, an exciting
Restaurant, Bar and Wine Post by Ismaya Group.
Surrounded by stunning views and warm alluring
designs, guests can experience an enjoyable one of
a kind dining experience in Jakarta.
At SOCIAL HOUSE you will embark on a journey that
enlivens the senses.
Casual conversations, exquisite woods, and natural
lighting, create a terrace-like ambiance that invites
you to be at ease. Take a stroll with our sommelier
and immerse yourself in our WinePost where you
can hand select your choice from a fine selection of
over 300 wine labels.
Indulge in our delicious comfort cuisine from different
part of the day. Experience our one of a kind VIP
Private Room with a custom-made MIELE kitchen
and optional personalized live cooking experience.
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regions of the world, with special menus for every
From sunset on, relax in our open-air bar where you
cocktails.
EAT, DRINK, SOCIALIZE and be our guest at
SOCIAL HOUSE!
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delectable tapas creations, fine wine, and innovative
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can embrace the cool evening breeze along with our
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“
WELCOME TO
SOCIAL HOUSE…
JAKARTA
SOCIAL HOUSE JAKARTA
Grand Indonesia,East Mall. 1st Floor
Jakarta, Indonesia, 10310
Jl. M.H. Thamrin no 1, Jakarta 10310
P. +62 21 2358 1818
OPERATION HOURS
RESTAURANT
Sunday - Thursday:
8 am – 10.30 pm
Friday – Sunday & Public Holidays:
8 am - 12 pm
Serve Breakfast Menu
Monday – Friday: 8 am – 3 pm
Saturday – Sunday (include Public
Holiday): All Day
BAR / LOUNGE
Daily: 8 am - 1 am
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www.ismaya.com/socialhouse
www.instagram.com/socialhousejkt
www.facebook.com/socialhouse
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www.twitter.com/SOCIALHOUSE
• Seating capacity // (Jakarta) 160 seats,VIP
area 1 : max 28, VIP area 2: max 10, VIP
area 3: max 10, (resto), 60 seats, 150
standing (Lounge)
• Occupation: urban housewives, young executives,
business owners
• Family life: Single, young couple, young
family
Food enthusiasts, love good food, active and critical, love to socialize,
socialites, fun, hip, love to hang out with families, friends and even
colleagues, brand-conscious, anchored in popular culture, inclined for
sophistication, open minded, motivated by comfort.
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• SES: A/B+
• Age: 25+
Psychographics
• Wi-fi // Yes
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DEMOGRAPHICS
DUBAI
SOCIAL HOUSE DUBAI
Ground Floor Dubai Mall
overlooking Fountain and Burj Khalifa
DUBAI
P. +971 4339 8640
OPERATION HOURS
Monday - Wednesday:
9 am – 11.30 pm
Thursday – Saturday
9 am - 12 am
Lunch, Evening & Dinner Daily.
Cooking Classes with the Chef
www.socialhousedubai.com
www.instagram.com/socialhouseDUBAI
www.facebook.com/socialhouseDUBAI
www.twitter.com/SOCIALHOUSEDXB
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FEATURED IN:
Social House is an exciting Restaurant and Private VIP room brought to you by Alabbar Enterprises. Surrounded
Indulge in their delicious comfort cuisine from different regions of the world, with special menus for every part
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by stunning views and warm alluring design, guests can have an enjoyable one-of-a-kind dining experience.
of the day. Experience their one-of-a-kind VIP Private Room with a custom-made MIELE kitchen and optional
• Average check // SAR 78.05
• Wi-fi // Yes
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• Seating capacity // (Summer) 302, (Winter)
334. Mall side: 74, KitchenSide: (S) 76, W
(82), Semi Outdoor: 26, Outdoor: (S)104,
W(130) VIP Room: 22
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personalized live cooking experience.
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Dragonfly is known as one of Jakarta’s hot
spots and after being open for 8 years it is still highly
recognized as one of the leaders in the F&B (Food &
Beverages) and Entertainment industries. In spite of
that, Ismaya Group continues to be forward thinking.
We keep developing our event concept in order to
bring a fresh, more cutting edge experience to all
past, present and future Drangonflyers, which will
ultimately ensure that Dragonfly retains it’s title as
the best, top caliber F&B and entertainment venue
in Indonesia for many years to come.
The food at Dragonfly is a combination of Asian
and Spanish tapas, which people can enjoy while
socializing, relaxing and listening to the music in our
awesome ambiance.
The interior design of Dragonfly can be described as
Modern Asian incorporating among other elements,
warm wood, contemporary wall lighting, high ceilings
and it’s signature elegant and alluring leaf pattern.
These elements are combined seamlessly to create
a warm, sophisticated ambiance, which epitomizes
the essence of Asian design with a modern take
on traditional elements. The ambiance lends itself
cocktail bar or the red-hot late night party venue
that it has become famous for being. The clubby
soundtrack of disco, funky house, 80’s – 90’s and
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perfectly to either an early evening “chill-out”
deep house spun by an eclectic mix of resident
DJ’s totally rounds off the experience to create the
The name DRAGONFLY itself is chosen to represent
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ultimate clubbing destination.
people with a certain “buzz”, people with sociable
character and vibrant lifestyle. For them DRAGONFLY
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the people that this establishment caters to, i.e.
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is their nest.
Graha BIP – Jl Jend Gatot Subroto 23
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FEATURED IN:
DRAGONFLY
Jakarta 12930
OPERATION HOURS
LOUNGE/BAR
Wednesday, Friday, Saturday:
www.ismaya.com/dragonfly
6 pm - 4 am
www.twitter.com/clubDRAGONFLY
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www.instagram.com/clubDRAGONFLY
www.facebook.com/dragonflyclub
• Occupation: College students, young executives,
entrepreneurs, business owners, expatriates
• Family life: young single, young couples, married
Open minded, hip, fun, receptive to new ideas/things, active
and critical, convenience-oriented, love to socialize, in the
mainstream culture, financially settled, like to be “seen”, and
have vibrant lifestyle
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Psychographics
DEMOGRAPHICS
• SES: A/B+
• Age: 21 – 45
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P. +62 857 10 8000 03
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• Valet Service // Yes (Gandaria City Valet)
• Reservation // No (until further notice)
• Wi-fi // Yes
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• Type of dishes // Various
• Seating capacity // 100 (lounge),
300 seating + standing. max 800 person
BLOWFISH Kitchen & Bar was founded in 2003
as Ismaya Group’s first brand. This original
restaurant & bar concept reflects the company’s
commitment to presenting innovative and
creative ideas to the hospitality industry. Despite
its humble beginnings, Blowfish Kitchen & Bar
quickly developed a loyal following, found fame,
and became not only the pioneer of Jakarta’s
dining and nightlife industry, but over its ten years
in operation steadily strives and continues to
become the leading establishments in the industry
Boasting a captivating , different and exciting,
expansion of the lounge, along with a full
like nothing Jakarta has ever seen before.
transformation of the whole area. And for
We have recreated our traditional look into
fulfill your little bites craving, we still do
Fascinating surrounding that will astonish you.
serve you with our food bar menu.
And now, BLOWFISH & PURO are ready to
Meanwhile for PURO lounge, we still keep the
serve you better and be your Modernistic
original environment for you. Make you feel
yet the most happening Club in Jakarta
intimate with our famous lounge.
Nightlife list.
DISCOVER the STATE of ART
NIGHTLIFE EXPERIENCE
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and replacing the restaurant space for the
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BLOWFISH renovation includes taking
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global media exposures.
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while garnering worldwide acclaims through its
City Plaza at WISMA MULIA
Jl Jend Gatot Subroto Kav 42
Jakarta 12710
P. +62 21 5297 1234
THE WORLD – BOOK 2008
PURO Lounge
W O R L D ’ B A S E D O N C O O L R E S TA U R A N T – T O P O F
O N E O F T H E C O O L E S T R E S TA U R A N T S I N T H E
BLOWFISH KITCHEN AND BAR
OPERATION HOURS
LOUNGE:
Friday & Saturday (22.00 – 04.00)
www.ismaya.com/blowfish
www.ismaya.com/PURO
www.instagram.com/blowfish_jKT
www.facebook.com/blowfishjakarta
• Seating capacity // 200 person (lounge),
max 1000 person
• Valet Service : Yes
• Reservation : Yes
• Wi-fi // Yes
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www.twitter.com/BLOWF1SH
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DEMOGRAPHICS
Psychographics
• Occupation: College students, young executives, entrepreneurs, business owners, expatriates
• Family life: young single, young couples
Love going out, love to socialize, receptive to new ideas/things, active
and critical, convenience-oriented, in the mainstream culture, like to be
“seen”, inclined to claim self existence, hip, modern, young and have
vibrant lifestyle.
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• SES: A/B+
• Age: 19 – 35
• Education: College-educated
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Ismaya Live is the live / touring division of Ismaya Group, formed to
channel the Group’s passions for promoting exciting entertainment and live
performances. It aims to be the number one trusted partner for companies
to connect their brands with their audiences through Ismaya Live events.
ISMAYA LIVE is the latest project by the Ismaya Group, it is our mission
to gradually become the industry leaders in Indonesia’s Live Music and
Entertainment Event by bringing in on-demand artists from all over
the world and to become the #1 partners for brands to promote their
products and services to their consumers through our events.
Our diversified events portfolio consists of leading world-renown acts
from many different genres, from One Direction & Katy Pery (Pop), David
Guetta & Calvin Harris (Electronic), Phoenix & Yeah Yeah Yeahs (Indie),
Bloc Party (Rock), Suede (Britpop), 2PM (K-Pop), and so many more.
IsmayaLive annual festivals are also one of most awaited events in the
region. D.W.P (Djakarta Warehouse Project) is the nation’s biggest and
leading dance music festival, with more than 70,000 people attending in
2014. Jakarta Culinary Festival is the nation’s leading culinary lifestyle
festival, with over 40,000 people attending each of the last 2 years. Also,
because of our passion in non-mainstream music, We The Fest is also the
country’s biggest Indie Music Festival, and pulled in 8000 people.
KATY PERRY
LADYTRON
PHOENIX
ROYKSOPP
JOHN LEGEND
2PM
EMPIRE OF THE SUN
CUT COPY
SNOOP DOGG
zLIL’ JON
TAIO CRUZ
TWO DOOR CINEMA CLUB
SUEDE
RUSSELL PETERS
M.I.A
BAG RAIDERS
ELLIE GOULDING
BEBEL GILBERTO
THE TEMPER TRAP
THE DRUMS
BLOC PARTY
DAVID GUETTA
DISCLOSURE
GROOVE ARMADA
STOMP
HARDWELL
SEBASTIAN INGROSSO
KASKADE
SIMIAN MOBILE DISCO
JUSTICE
STEVE ANGELLO
PETE TONG
A-TRAK
AVICII
CALVIN HARRIS
MARTIN SOLVEIG
JAZZY JEFF
AXWELL
MARK RONSON
BOB SINCLAR
DASH BERLIN
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BEN FOLDS
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YEAH YEAH YEAHS
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ONE DIRECTION
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www.ismayalive.com
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Southeast Asia’s Biggest
Dance Music Festival
DJAKARTA WAREHOUSE PROJECT (DWP) is Indonesia’s
biggest & leading annual dance music festival,
consistently featuring a selection of International and
Indonesia’s best electronic artists / djs in one-of-a-kind
dramatic décor, and completed with the best quality
production of sound, lights and music.
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Since its incarnation in 2009, the attendances of Electronic Dance Music lovers at D.W.P have grown rapidly.
AVICII
PORTER ROBINSON,
CYBERJAPAN
ABOVE & BEYOND
CALVIN HARRIS,
ZEDD
SHOWTEK
COSMIC GATE
MARTIN GARRIX
SKRILLEX
KASKADE
CHUCKIE
KNIFE PARTY
STEVE ANGELLO
BOB SINCLAR
DASH BERLIN
DAVID GUETTA
NINA KRAVIZ
NICKY ROMERO
FERRY CORSTEN
A-TRAK
STEVE AOKI
LADYTRON
KNIFE PARTY
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From pulling 3000 people in 2009 to over 70,000 people in 2014.
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One Month of Good Food,
Good Drinks, and Good Fun!
JCF
(Jakarta Culinary Festival) is a one-month long festival that covers a
multitude of new and exciting F&B related events from raw materials
to finished products. It is a perfect event for all Jakarta foodies to taste, learn, and
experience various food creations from many culinary experts, restaurants, and highquality products from different F&B suppliers. There are many goals for JCF, amongst
them building a stronger culinary community in Indonesia, offering an educational forum
for exchange amongst culinary enthusiasts and contributing to the tourism industry in
Indonesia.
JCF is organized by Ismaya Catering Co. together with Ismaya Live. On organizing JCF,
fun yet very complex—in terms of matching the artists’ (chefs) schedules, matching
the support from sponsors and various partners, not just F&B-related, but also the
government, hotel, airlines, the media, and the list goes on. The preparation also
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Frans Widjaja, JCF’s Managing Director, comments: “Organizing a festival like this is
requires a lot of finesse as we’re dealing with many people from all over the world who
are experienced and well known in the industry. It takes a lot of time, patience and
put every piece in its place at the right time. We’re very fortunate that we have a growing
Ismaya Group family as well as culinary trade partners who have a common vision to
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teamwork. It’s like building a massive puzzle where we have to gather everything and
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support the growth of the festival.”
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Vindex Tengker
George Colambaris
Staying true to the original concept, JCF 2012 is a one-month festival
that features tantalizing fun filled culinary events at various venues. It
was kicked off with a Grand Opening Expo, featuring Indonesian and
International chefs performing cooking demos, partner venues offering
a taste of their restaurant menus, delicious food and beverage suppliers
showcasing their latest and greatest products, trade experts offering
educational classes, and many more. JCF is a perfect event for all Jakarta
foodies to taste, learn, and experience various food creations from
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www.jakartaculinaryfestival.com
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quality products from different F&B suppliers.
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International master chefs and Indonesia’s culinary stars, as well as high-
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Mario Batali
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AWARDS
SUSHI GROOVE
SOCIAL HOUSE
WINNER Best Japanese
Voted one of Asia’s finest
Restaurant in Jakarta Jakarta Java
restaurants and will be featured in
kini Best Restaurant Award 2006
The Miele Guide 2010-2011.
BLOWFISH
DRAGONFLY
“Best Resident DJ Of The Year”
Club Night Winners
by Paranoia Award 2011
Paranoia Awards 2010 (Bob Sinclar)
“Club of The Year “
Jakarta Club of the Year 2010
by Paranioa Award 2010
REDMA Awards
“Best Dessert “
3rd Winner of Best Dance Club NOW!
by Freemagz Best of 2010
Jakarta Best Restaurant, Bar and Club
Award 2011
“Best Club Event – Calvin Harris”
AWARDS
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2006 by Wallpaper magazine
“Rave of the Year - DWP 11”
REDMA Awards 2012
“Promotor of the Year”
Paranoia Awards 2012
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ISMAYA LIVE
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AWARDS
Top 10 Best Designed Bars in Asia in
REDMA Awards 2012
“Event of the Year - DWP 11”
Paranoia Awards 2012
“Concert of the Year - Katy Perry California Tour”
FREE MAGS Awards 2012
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by Freemagz best of 2010
PEOPLE HAVEPEOPLE HAVE
BEEN
TALKING
ABOUT
US
BEEN TALKING
-THE JAkART POST
BLOWFISH
Blowfish is arguably one of
the most happening places in
Jakarta. This is a place to be
seen, where people can chill
out in style, dressed to kill.
-THE JAkART POST
SOCIAL HOUSE
Tasty asian-fusion dishes and good
wines matched with views of bustling
Jalan Thamrin below.
-SUPER FUTURE
SOCIAL HOUSE
SOCIAL HOUSE: A wonderful spot
at which to sip a cocktail while
watching the sun set over the city
streets and the sky grow dark
behind the well-lit fountain.”
DRAGONFLY
MAGNUM CAFE
Dragonfly makes it long-standing
favourite among the hip crowd
and keeps it at the forefront of
the industry
MAGNUM CAFE: The new incarnation of
the cafe riffs on just about every
trend now taking hold in Jakarta.”
-DestinAsian MAGAZINE
-JAKARTA GLOBE
DRAGONFLY
“DRAGONFLY : Glistering
in the dark in Jakarta
-WALLPAPER THAI
MAGNUM CAFE
The Magnum Cafe in
Indonesia received a
healthy response, with
longer lines than Krispy
Kreme doughnuts.
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If you are after a culinary
journey with a twist at
reasonable prices, Kitchenette’s
food and homey atmosphere will
-JAKARTA GLOBE
not disappoint.”
JAKARTA CULINARY FESTIVAL
IT’S More than just making mouths
water, the festival gives visitors a
chance to learn about the latest
trends in the culinary world.
KITCHENETTE
-BANGKOK POST
SOCIAL HOUSE
DUBAI
Good food quality and
really nice atmosphere.
Great casual spot.
-TabletHotels.com
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All in all, Blowfish is an
exuberant celebration if the
best of Japanese food, design and
lifestyle // Jakarta’s swankier
establishment..! -DestinAsian MAGAZINE
“SKYE : The Jakartabased restaurant
group Ismaya has
quietly assembled an
impressive portfolio,
and its latest
venture Skye, on the
rooftop of Jakarta’s
BCA Tower, is no
exception.” -WALLPAPER
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ABOUT US
BLOWFISH
SKYE
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FROM PRINT TO SCREEN,RADIO TILL
INTERNET, THEY SAY....
“DRAGONFLY: Inside this super-trendy bastion of VIP cool,
strobes and columns of blue, red and gold light keep things
pulsing. Celebrity DJs are an act in and of themselves.”
ISMAYA GROUP
“Indonesia’s bold entrepreneurs!”
-FROMMERS
Watch the interview here: http://vimeo.com/87655981
-CNBC ASIA: “Managing Asia”
by Christine Tan
“fetchingly stylish and seductively
intimate.” -LIFESTYLE + TRAVEL
SOCIAL HOUSE
Social House, the name says it all. This
place is undoubtedly home to all things
social in Jakarta. -TIMEOUT JAKARTA
SOCIAL HOUSE DUBAI (UAE)
The success of the cafe, which features the iconic
chocolate-coated ice cream on a stick, is a tribute to
the rising power of the middle-class, empowered by
robust demand and growing investment in the farflung archipelago. -Reuters
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MAGNUM CAFE
When you can’t decide whether you’re craving for
something Asian or Western, hit this affordable
all-day Eclectic in Dubai Mall, which whips up an
almost overwhelming variety of international
cuisines all decent, some exeptional. The decor
is an amazing blend of classy and rustic with
wooden crates and merchandise-stocked shelves
galore, but an open plan means you might have
mall-goers staring at you while you eat, so try to
snag a table with great views of Dubai Fountain.
P.S. NO alchohol. -ZAGAT
SOCIAL HOUSE: The chic, pale wood–clad Social House is
one of the city’s coolest hangout spaces.” -Travel and Leisure Asia
BLOWFISH
funkadelic restaurant with an avant-garde ethos and
excellent modern Japanese cuisine. Attached to the
restaurant is a super-trendy bar of the same name with
raging DJs, club-standard black furniture and walls,
funky lighting and plenty of beautiful people.”
-Frommers
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SOCIAL HOUSE JAKARTA
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A wonderful event,
gathering celebrity
chefs and culinary
experts, presenting
delicious treats and
food bazaar in one
place.” -JAKARTA GLOBE
DRAGONFLY
SOCIAL HOUSE
This trendy but laid-back lounge-style cafe is perfect
for a relaxing meal and a bottle of wine. -FROMMERS
AND MANY MORE...
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JAKARTA
CULINARY
FESTIVAL 2012
Group Marketing Manager Resto : finapardede@ismayagroup.com
Group Marketing Manager Lifestyle : chika@ismayagroup.com
Membership Department : +62 818 99 4343 (Mon – Fri, 9am – 6pm)
Recruitments : ismayagroupcareer.wordpress.com
CREATING THE GOOD LIFE

ThE JAkARTA

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