MEDIA PACK 2016

Transcription

MEDIA PACK 2016
MEDIA PACK
2016
COSMOPOLITAN
SHARPER, SMARTER & BOLDER, COSMOPOLITAN 2016 IS MADE
FOR THE MODERN WOMAN WHO WANTS TO IMPRESS IN ALL
AREAS OF HER LIFE.
“In today’s tech driven society, social status has never been more important and
what we do, as well as where and with whom we do it, are all experiences to be
shared with our peers.
Cosmopolitan understands and reflects this. A magazine that entertains, enriches
and empathises with what young women are going through on their journey to be
the best. Cosmopolitan 2016 helps her create a dazzling first impression as well as
an impressive lasting impression”.
FARRAH STORR
Editor
READER PROFILE
Highest adult readership in the UK of any female
magazine brand
The Cosmopolitan Generation make up 26% of
the UK population
The generation with the highest spending power
by 2017
Early adopters of technology who check phones 43
times daily
Cosmopolitan readers spend £40 million more on
skincare and cosmetics than those of its
competitors
OUR READERS
COSMOPOLITAN MAGAZINE
405,308
4,218
Combined Circulation
Digital
1.18Million
69%
35%
Readership
ABCI
28
AB
Median Age
COSMOPOLITAN.CO.UK
6.5 million
12 million
Unique Users
Page Views
COSMOPOLITAN SOCIAL
1.2million
329,000
Facebook Likes
Twitter Followers
168,000
671,000
260,000
Instagram Followers
Pinterest Followers
Unique User Snapchat Discover Channel
ADVERTISING RATES
POSITION
PAGE
DPS
A: Covers, 1st and 2nd RH
£29,954
£59,909
B: 1st 30%
£27,394
£54,789
C: Two of the following: FH,
£22,113
£44,226
D: RH or FM
£19,702
£39,405
E: Run of magazine
£16,940
£33,880
F: Promotions
RH, FM, requested editorial
INSERTS
*Prices for loose inserts start at £33 per thousand. Each additional sheet is charged at £1
per thousand
* Small and large bound-in inserts, stuck-on sachets and fragrance strips: POA
ADDITIONAL INFORMATION
*All half and quarter pages will be charged in proportion to the appropriate full page rate.
* Prices for magna stripping, fragrance encapsulation, gatefolds and other paper
engineering on application.
* Regional splits are available on request
*Classified ratecard and media pack are available on request
*15% agency commission is payable to recognised agencies
*Full promotional ratecard available on request
MECHANICAL DATA
TRIM SIZE
BLEED
TYPE AREA
Whole Page
260x200
266x206
240x180
DPS
260x400
266x406
240x380
*Bleeds across spine gutter only; type are at head, foredges and foot.
*All measurements are in millimetres
*Full specification details must be obtained from the advertisement department prior to producing advertisement material
DIGITAL RATES
FORMAT
RATES
CREATIVE SIZE
Leaderboard
£18.00 CPM
(728x90)
MPU
£25.00 CPM
(300x250)
Billboard
£35.00 CPM
(970x250)
HPU
£30.00 CPM
(300x600)
TAKEOVERS PER WEEK
RATES
HPTO
£9,240
HPTO + Marquee
£13,860
HPTO Hero + Marquee
£13,860
RATES
CHANNEL ROADBLOCKS PER WEEK
Beauty Channel Takeover
£19,990
Fashion Channel
£12,321
Takeover
Body Channel Takeover
£9,690
Love/Sex Takeover
£36,160
Worklife Takeover
£4,510
NEWSLETTER
RATES
Bespoke Solus Email
£5,000
Weekly Editorial
Price on application
DEADLINES
ISSUE
COPY
DEADLINE
ON SALE
INSERT DELIVERY
DEADLINE
Feb-16
1 Jan
3 Dec
10 Dec
Mar-16
29 Jan
23 Dec
8 Jan
Apr-16
26 Feb
29 Jan
5 Feb
May-16
31 Mar
1 Mar
8 Mar
Jun-16
29 Apr
1 Apr
8 Apr
Jul-16
27 May
28 Apr
6 May
Aug-16
1 July
3 June
10 June
Sep-16
29 July
1 July
8 July
Oct-16
1 Sep
2 Aug
10 Aug
Nov-16
30 Sep
1 Sep
9 Sep
Dec-16
28 Oct
30 Sep
7 Oct
Jan-17
1 Dec
3 Nov
10 Nov
*2016 on Sale Dates & Copy Deadlines
CONTACTS
GROUP PUBLISHING DIRECTOR
Duncan Chater
duncan.chater@hearst.co.uk
BRAND DIRECTOR
Hayley Lewis
hayley.lewis@hearst.co.uk
REGIONAL CONTACT
Clare Crookes
clare.crookes@hearst.co.uk
Spencer Matthews unmasked... page 55 ✱ Piste style... page 129 ✱ Rise of the new rich... page 146
EVER CURE
A PLAYER?
G ol d
By Tanya Gold
WHO LOST THE
WORLD'S BEST JOB
HOT
BODY
EXCLUSIVE!
Ellie
Goulding
How the A-list
eat, drink, party...
and work it all off
12
THE SECRET SHE'S
KEPT... UNTIL NOW
The cult new hairstyle... page 17 ✱ Ultimate Women Awards... page 77 ✱ The party workout... page 98
✱
WHY
SMART
GIRLS
GET
FIRED
BY THE WOMAN
CHEAT!
CAN YOU
9 770141 055283
Is too much
choice making
you stupid?
✱
We've got your
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covered
JANUARY 2016
JANUARY 2016
DECEMBER 2015
GOING
OUT?
DECEMBER 2015
LATTE? MOCHA?
LONG BLACK?
HOLY
MOSES!
Your new denim
commandments
(Honour thy bum and thighs)
HE
DOES
WHAT?!
THINGS HOT
MEN DO WHEN
NO ONE'S
LOOKING
FRIENDS
OVER?
The £10
dinner party
top chefs
serve up
BAD DAY OR
BURNOUT?
P140 will be the
judge of that
HELLO!
Meet the product
all beauty editors
put on their skin
Why you
should
sleep with
a woman
this party
season
01
9 770141 055283
Rebel Wilson photographed by Frederic Auerbach