media exposure and international recognition.

Transcription

media exposure and international recognition.
PRESS BOOK 2015
BRUSSELS BEER CHALLENGE GOES FOR "A"!
The Brussels Beer Challenge
is to its 4rd edition this year.
After Brussels (2012), Liege (2013)
and Leuven (2014) this international event will take
place in Antwerp!
Antwerp – city on the Scheldt, city of Rubens, of diamonds, of fashion, a port city...
The sum of all these different aspects is what makes Antwerp into a real city: a
vibrant, welcoming metropolis, which is also great fun and heart-warming, with green
areas where you can relax and peaceful corners. Antwerp is a veritable cultural
capital, which prides itself on its impressive architecture and splendid art. Moreover,
Antwerp is a fashionista’s dream destination thanks to the stores of its worldrenowned designers. The cafes only serve the best beers and foodies can enjoy the
most delicious traditional and multicultural cuisine in the city’s restaurants. Antwerp:
a pocket-sized metropolis which is sure to conquer anyone’s heart in no time at all.
This metropole is the ideal host city
for this fourth edition of the Brussels Beer Challenge.
During two days a tasting panel of 60 international renowned beer connoisseurs will
taste 850 beers from all over the world. The participating beers are divided into
categories based on origin, typicity and style and then evaluated. At the end of the
two tasting days, the best beers, in each category, were awarded a gold, silver or
bronze award.
This professional beer competition is a unique opportunity for all beer producers to
compete with the best international and Belgian brewers.
Why organize this beer competition in Belgium?
Belgium is without a doubt the most unique beer country. Our country has a great
expertise and an international reputation. It is only fitting that Belgium has his own
professional beer contest.
The mixed presence of both national and international specialists ensures that the
awarded beers at the Brussels Beer Challenge can count on a huge media interest
and international recognition.
The Brussels Beer Challenge will take place from 5 November to 8 November
2015.
Partners
Contact:
Luc De Raedemaeker:
Tasting Director Brussels Beer Challenge
Mob : +32 477 47 44 07
Thomas Costenoble
Director Brussels Beer Challenge
Mob : +32 476 91 70 49
luc.deraedemaeker@becomev.com
thomas.costenoble@becomev.com
www.brusselsbeerchallenge.com
https://www.facebook.com/brusselsbeerchallenge
https://twitter.com/BBeerChallenge
Magazines & Newspapers
Bier Grand Cru #3 (BE):
Television & radio
Blogs & websites
Beer Awards (BE) :
http://www.beerawards.be/brussels-beer-challenge-strijktneer-te-antwerpen/
Bierista (NL) :
http://bierista.nl/actueel/vierde-editie-brussels-beerchallenge-in-antwerpen/
The British Guild of beer writers (UK) :
http://beerguild.co.uk/brussels-beer-challenge-goes-for-a/
Newslocker (BE) :
http://www.newslocker.com/nlbe/regio/antwerpen/antwerpen-ontvangt-brussels-beerchallenge/
Biernieuws (BE) :
http://biernieuws.biersites.info
Nieuwsblad (BE) :
http://www.nieuwsblad.be/cnt/dmf20150528_01702776
Siba (UK) :
http://siba.co.uk/2015/05/brussels-beer-challenge-goes-for-a/
Culinaire Ambiance (BE) :
http://www.ambiance.be/nl/artikel/4de-editie-brussels-beerchallenge
Gazet van Antwerpen (BE):
http://www.gva.be/cnt/dmf20150528_01702776/antwerpenontvangt-brussels-beer-challenge
7sur7 (BE) :
http://www.7sur7.be/7s7/fr/1502/Belgique/article/detail/2340
487/2015/05/28/Anvers-accueillera-la-prochaine-edition-duBrussels-Beer-Challenge.dhtml
L’avenir (BE) :
http://www.lavenir.net/cnt/DMF20150528_00656148
Beer Tourism (BE) :
http://belgium.beertourism.com/blog/crossing-bordersbrussels-beer-challenge
De Redactie (BE) :
http://deredactie.be/cm/vrtnieuws/regio/antwerpen/1.235353
1
Bier! Magazine (NL)
http://www.biermagazine.nl/bier/22/450/antwerpen_krijgt_vie
rde_editie_van_de_brussels_beer_challenge.html#
Le Soir (BE)
http://www.lesoir.be/891447/article/vins/bieres/2015-0528/anvers-accueillera-brussels-beer-challenge-2015
Bractwo Piwne (PL):
http://bractwopiwne.pl/aktualnosci/Brussels-Beer-Challenge-czas-naedycje-2015,artykul,20374.html
Social Media
Facebook :
https://www.facebook.com/brusselsbeerchallenge
Twitter :
https://twitter.com/debbywilmsen
Festivals :
Homebrew competition Shanghai (CN):
Craft Brewers Conference 2015 (US)