Here - MedStartr Events

Accelerating the best new
ideas in healthcare
MedStartr Momentum 2015
Microsoft Technology Center, 11 Times Square, 9 AM - 5 PM
NOV 30, 2015 | NYC | #MedMo15
Find, Support, Adopt, Partner, and Fund the
Future of Medicine Today
MedStartr and Health 2.0 NYC are proud to bring you a full day event focused on
finding the best new ideas in healthcare in four tracks: Wearables, Hospital Innovations,
Pharma Tech, and Reinventing the Clinical Experience.
Patients, Providers, Partners, Institutions, and Investors will help decide who wins and
also give five talks on how to build healthcare innovation MOMENTUM
Wifi: MSFTOPEN (no password)
Patients, Doctors, Partners, Institutions and Investors and Companies Funding Healthcare Innovation
MdStartr.com | events@medstartr.com | 530.MED.STAR
MedStartr Momentum 2015
NOV 30, 2015 | NYC | #MedMo15
TODAY at a glance
Starts
Session and Speakers
8:45
Meet, Greet & Tweet - Use hashtag #MedMo15, livestream at MedStartr.tv
9:00
Welcome to Momentum – Alex Fair and Anthony Manson
9:15
PARTNER MOMENTUM: THE IMPORTANCE OF BEING COLLABORATIVE
Cheryl Pegus, MD, MPD, Director of Clinical Innovation, NYU Langone
9:30
Hospitals Innovations – Pitch Contest and Expert Panel (see page 5)
10:30
PROVIDER MOMENTUM: LISTEN TO YOUR DOCTOR
Wen Dombrowski, MD, MBA, Medical Director, North Shore / LIJ
10:45
PharmaTech – Pitch Contest and Expert Panel (see page 6)
11:45
DESIGN MOMENTUM: EMPATHY AS OUR GUIDE
Amy Cueva, Chief Experience Officer, MAD*POW
Noon
LUNCH – Sponsored by the New Jersey Innovation Institute
12:30
Microsoft Business Solutions Demo – Shetal Patel
12:50
Welcome Back – Anthony Manson introduces the afternoon sessions
1:00
INNOVATION AT SCALE
Susannah Fox, CTO, US Department of Health and Human Services
1:30
Reinventing the Clinical Experience – Pitch Contest and Expert Panel (p. 7)
2:30
Coffee Break – Sponsored by Cipher Health
2:45
PATIENT MOMENTUM: WHERE THE WAVE BEGINS
Regina Holliday, Founding Artist, The Walking Gallery
3:00
Wearable Health Tech – Pitch Contest and Expert Panel (see page 8)
4:00
INVESTOR MOMENTUM: MOMENTUM MEASURED
Peter Frishauf, Digital Health Entrepreneur and Investor
4:15
CLOSING THOUGHTS AND AWARDS
4:30
Cocktail Hour – Sponsored by Truveris
Wifi: MSFTOPEN (no password)
Patients, Doctors, Partners, Institutions and Investors and Companies Funding Healthcare Innovation. | medstartr.com
MedStartr Momentum 2015 | #MedMo15
Momentum Talks:
Five healthcare stakeholders speak on what drives healthcare innovation
9:15 AM
PARTNER MOMENTUM: THE IMPORTANCE OF BEING COLLABORATIVE
Nothing gets a healthcare startup going like a great first partnership. Dr. Pegus will speak on the importance
of new companies to gain user experience, show statistical improvements in outcomes, and successfully
collaborate in order to increase investor interest.
Cheryl Pegus, MD, MPH, is the Director, Division of General Internal Medicine and Clinical Innovation,
Associate Chair, Clinical Innovation at NYU Langone Medical Center and Clinical Professor of Medicine and
Population health at NYU School of Medicine. She is the President of Caluent, LLC, a private equity advisory
company, a Director of privately held Glytec, LLC and a Director of Cogentix Medical (NSDQ: CGNT).
10:30 AM
PROVIDER MOMENTUM: MAKE SURE THE DOCTOR IS IN
Getting the first physician, nurse, PT or allied health professionals as early adopters and experts is key. A
great pilot is one of the best ways to achieve early revenue and get expert feedback from real users for
whom you are solving a real problem. They can also act as distribution channels for your solution.
Dr. Wen Dombrowski, MD, MBA is a geriatrics physician executive that develops technology and business
solutions to help vulnerable populations with complex medical and social needs — including older adults,
people with disabilities, and the urban poor. Dr. Dombrowski is NSLIJ Care Solutions’ liaison to stakeholders
and initiatives related to informatics, telehealth, clinical call center, and digital strategy.
@HealthcareWen
11:45 AM
@AmyCueva
2:45 PM
@ReginaHolliday
4:00 PM
@PFrishauf
DESIGN MOMENTUM: EMPATHY AS OUR GUIDE
Empathy inspired design can guide us in our mission to envision better health experiences and make the
changes necessary to bring those experiences to life. This presentation will explore how empathy inspires
our individual path, enables us to create meaningful solutions for the people we serve, and helps us to
improve clinical and business outcomes and affect change at the societal level. Proof points which express
the value of design and empathy, examples of companies adopting human centered design, and methods
for integrating empathy into an organization will be shared. Amy Cueva the founder, chief experience
officer, and healthcare principal at Mad*Pow, a design agency focused on improving the experiences
people have with organizations, technology, and each other.
PATIENT MOMENTUM: WHERE THE WAVE BEGINS
Changing healthcare with innovation is not easy. Many of us find ourselves compelled to create new
solutions to fix what is broken starting from the role of a patient or someone who has lost someone close to
them. Regina Holliday began her journey when she lost her husband Fred Holliday to cancer. During his
illness she and Fred experienced a great number of issues with our health system. In her grief she began
painting Fred’s story. To date she has painted over 300 patient stories and those of innovators seeking to
drive change. She has addressed congress and been invited to the White House numerous times to discuss
what can be done to improve the healthcare experience and has become one of the leading advocate of
patient-centered change in the world.. Mentor to MedStartr and three time crowdfunding success, Regina
is an inspiration to us all and will talk about the power of patients to affect positive change in healthcare.
INVESTOR MOMENTUM: MOMENTUM MEASURED
No one knows better the path of the innovator and investor than Peter Frishauf. Serial healthcare
entrepreneur, investor, and activist for change, Peter will share his thoughts on the day and what makes for
the ultimate goal of healthcare innovators, achieving sustainable change. Peter is best known as the
founder of MedScape and currently serves as the Director of Context Matters, a next generation data
platform that takes a sophisticated, data driven, and business-minded approach to take time and risk out of
the drug development process. He also serves on Various Boards including the Health Advisory Board at
Everyday Health.
MedStartr is Patients, Doctors, Partners, Institutions and Investors and Companies Funding Healthcare Innovation. | page 3
MedStartr Momentum 2015 |
#MedMo15
Momentum Keynote:
We are proud to bring you one of the top thought leaders in digital health and friend to MedStartr
and Health 2.0 NYC, Susannah Fox
1:00 PM
INNOVATION AT SCALE
Susannah Fox
Chief Technology Officer
US Department of Health and Human Services
@SusannahFox
Scale doesn’t get much bigger than HHS and Susannah
Fox has earned her chops in the startup world
too. Now she is running the tech show at HHS and will
speak to us on scaling innovations. In this talk she will
discuss the opportunities, options, and strategies
startups can pursue to turn a little momentum into
huge success at scale. We look forward to hearing what
she has to say.
Susannah Fox is responsible for helping HHS leadership harness the power of data,
technology, and innovation to improve the health and welfare of the nation. Together
with the IDEA Lab team, she creates opportunities for entrepreneurship across the
HHS workforce.
Susannah most recently served as the Entrepreneur-in-Residence at the Robert Wood
Johnson Foundation, helping to catalyze new ways to think about challenges and
develop solutions that deliver impact. She has also advised organizations like the
Collaborative Chronic Care Network as they work to improve care delivery by
including people living with IBD, diabetes, and cystic fibrosis on their innovation
teams.
From 2000-14, Susannah was an Associate Director of the Internet Project at the Pew
Research Center where she helped quantify and explain the social impact of the
internet. She pioneered participatory research methods at the Center in order to
explore how information technology and social media affect the health care industry
and the consumer healthcare experience, with a special focus on people living with
chronic and rare conditions.
Susannah has a B.A. in Anthropology from Wesleyan University.
MedStartr is Patients, Doctors, Partners, Institutions and Investors and Companies Funding Healthcare Innovation. | page 4
MedStartr Momentum 2015 | #MedMo15
9:30 AM
Hospital Innovations
Traditional high cost, high touch care centers are rapidly becoming centers of innovation with the help
of hundreds of nimble tech teams. These four companies will compete to win first prize and meetings
with potential hospital clients, partners, and investors.
Meet the Finalists
MagnePath – MagnePath has developed a Virtual Liver Biopsy to help patients with Liver Disease
avoid invasive diagnostic procedures. @MagnePathUS
CARE+WEAR – Designing innovative healthwear to create a more positive and effective healing
experience for patients everywhere. @CareandWear
MedTimers – Helping healthcare facilities inform their patients of wait times in real time.
@MedTimers
Cognuse – A Comprehensive rehabilitation platform for the continuum of care. @Cognuse
Please tweet to vote with the panelist Twitter Handle and hashtag. Your vote counts!
Make sure you mention the twitter handle and hashtag #MedMo15.
Meet the Panelists
ANUJ DESAI
New York eHealth Collaborative
Vice President of Market Development
AMY CUEVA
Mad*Pow
Founder and Chief Experience Officer
BUNNY ELLERIN
Founder and President
NYC Health Business Leaders
CHERYL PEGUS, MD, MPH
NYU Langone
Director of Clinical Innovation
JOHN CHELICO, MD
North Shore / LIJ
Chief Medical Information Officer
ZACH SILVERZWEIG
Cipher Health
Co-Founder
Join the
conversation on
twitter
These will help:
@NYeHealth
@iAnujDesai
@AmyCueva
@MadPow
@BunnyEllerin
@cipherhealth
Also try these:
@H2NYC
@MedStartr
And your
moderators:
Anthony:
@DigitalRants
Alex: @alexbfair
Remember to use
#MedMo15 too!
Wifi: MSFTOPEN (no password)
MedStartr is Patients, Doctors, Partners, Institutions and Investors and Companies Funding Healthcare Innovation. | page 5
MedStartr Momentum 2015 | #MedMo15
10:45 AM
PharmaTech
From smart pills to better deeper analytics, few areas are changing as fast as Pharma. We are
pleased to present four of the best new ideas in Pharma tech to show us how they will enable the
New Pharma paradigms and change how we take our medicine.
Meet the Finalists
Navinata Health – Optimizing 2-way knowledge exchange between Pharma & Physicians.
#NavinataHealth
Dr. I-net – Developing a new therapeutic solution for treating type II Diabetes. #DocPal
Blue Mesa Health – Blue Mesa Health has the solution with Transform, a digital diabetes prevention
program tailored for your population. @BlueMesahealth
Consult Canary – Decision support services that enables proactive engagement of patients across the
continuum of care for better outcomes, relationships and awareness. @ConsultCanary
Please tweet to vote with the panelist Twitter Handle and hashtag. Your vote counts!
Make sure you mention the twitter handle and hashtag #MedMo15.
Meet the Panelists
A.J LOCIANO
Truveris
Co-Founder and Chief Innovation Officer
Join the
conversation on
twitter
These will help:
ASHISH ATREJA, MD, MPH
Mount Sinai Hospital
Chief Technology Innovation & Engagement Officer
JOEL WISHKOVSKY
Techstars
Entrepreneur / Investor
LAURA MCGOVERN
Publicis Life Brands Evolvr
VP Emerging Technologies
DAWN BELL
Novartis
VP, Global Program Head
THOMAS TSANG, MD
Valera Health
CEO
@Truveris
@AmyCueva
@JoelWish
@ThePLBR
@Novartis
@DrTTsang
Also try these:
@H2NYC
@MedStartr
And your
moderators:
Anthony:
@DigitalRants
Alex: @alexbfair
Remember to use
#MedMo15 too!
Wifi: MSFTOPEN (no password)
MedStartr is Patients, Doctors, Partners, Institutions and Investors and Companies Funding Healthcare Innovation. | page 6
MedStartr Momentum 2015 | #MedMo15
1:30 PM
Reinventing the Clinical Experience
Patients and Physicians have many new tools to engage and collect vast amounts of data. We invite
the best new ideas to compete and show us what they have built that will reshape a brighter, better
healthcare future for us all.
Meet the Finalists
Claritas Mind Sciences – Claritas strives to merge mindfulness, emerging digital technology and
behavioral psychology to develop and scale solutions that will enable people to control their cravings
& addictions. @Craving2Quit
Older & Wiser – Older and Wiser will provide a customized telehealth solution to enable the elderly to
access psychiatric services remotely. @OlderWiserCare
KallDoc – Your doctor, on demand medical attention on its way in minutes with the kalldoc app.
@KallDoc
Addicaid – Addiction isn’t black or white, it’s a spectrum disorder ranging from abuse and dependency
to severe addictions. Addicaid is building a platform that can help motivate you and connect with a
community. @Addicaid
Meet the Panelists
GEORGE MATHEW, MD, MBA
Active Health/Aetna
Medical Director
JOHN HUI
Twiage
Investor/ Entrepreneur
SARAH KRÜG
Cancer 101
CEO, CANCER 101 & Founder, Health Collaboratory
LAURA PUGLIESE
HITLAB
Director, Innovation
TRAVIS KAHN
New Jersey Innovation Institute
Program Manager
UNITY STOAKES
Startup Health
President
Join the
conversation on
twitter
These will help:
@gmathews71
@JohnHHui
@Twiage
@Cancer101
@HITLABnyc
@NewJerseyII
@UnityStoakes
@StartupHealth
Also try these:
@H2NYC
@MedStartr
And your moderators:
Anthony: @DigitalRants
Alex: @alexbfair
Remember to use
#MedMo15 too!
Wifi: MSFTOPEN (no password)
MedStartr is Patients, Doctors, Partners, Institutions and Investors and Companies Funding Healthcare Innovation. | page 7
MedStartr Momentum 2015 | #MedMo15
3:00 PM
Wearable Health Tech
From the fitbit IPO to millions of kids wearing the IHT Spirit monitors in Gym class, the IoT has
come to healthcare in a big way this year. We are proud to present some of the top new ideas.
Meet the Finalists
InfraSonic Monitoring Inc. – Wearable Electronics – introducing CoreTrac, a platform to provide users cardiac
performance while doing their activities outside of clinical setting. @ism_inc
SIDS Sensor – Has developed a remote detector for biometrics that can detect breathing from up to 7 meters
away. First medical application is as a SIDS sensor. @SIDSSensor
Mella – Mella is a wearable device that eliminates insomnia and allows users to wake up rested, refreshed and
ready for the day. The headband uses PEMF (Pulsed Electromagnetic Field) programs to allow users to fall asleep;
to attain restful and productive sleep. #Mella
Evermed - CPR Glass, a CPR assistant when and where you need it. When seconds count, we count seconds.
@evermedgroup
Kenko.do - Your Metabolism based Body Tracker. @mykenkodo
Fitnescity - Fitness training that uses wearables, as well as years of research in data visualization enabling people to
achieve better outcomes in a shorter amount of time. @Fitnescity
Meet the Panelists
BEN CHODOR
HealthTechTalk on iHeartRadio
News Anchor
HUGH MA
Inovo Venture Studio
CEO
REGINA HOLLIDAY
The Walking Gallery
Founding Artist
OWEN DAVIS
NYCSeed
Co-founder and Partner
PETER FRISHAUF
Context Matters, EVDY, +4more
Digital Health Entrepreneur
TIFFANY M. PETERSON
LupusChat, AnyTreatment
Patient Activist and Blogger
Join the
conversation on
twitter
These will help:
@s57benchodor
@healthtech_talk
@ReginaHolliday
@NYCSeed
@pfrishauf
@TiffanyandLupus
Also try these:
@H2NYC
@MedStartr
And your moderators:
Anthony: @DigitalRants
Alex: @alexbfair
Remember to use
#MedMo15 too!
Wifi: MSFTOPEN (no password)
MedStartr is Patients, Doctors, Partners, Institutions and Investors and Companies Funding Healthcare Innovation. | page 8
MedStartr Momentum 2015 | #MedMo15
Special Thanks to our Sponsors , Team, and Volunteers
Without the help of an extensive group of sponsors and volunteers we would never be able to create events
like this. Thank you!
MedStartr / H2NYC
MICROSOFT
David Danar, MD
Alex Fair
Shetal Patel
Rosedel Davies-Adewebi
Anthony Manson
Erik Naslun
Sasha Gimpelson
Mimi Rosenfeld
Herman
Avriel Hillman
Kat Jong
Visible Me Productions
Jim Lebret, MD
Brett Berliner
Mike Schwartz
Neha Nigam
Suzanne Sinatra
Flor DeChavez
Kimberley Overs
Tim Brown
VOLUNTEERS
Victor Pawelzik
Steven Greene
Furqan Ahmed
Odette Veneziano
Prize Package Sponsors
Venue Sponsor
Coffee Break Sponsor
Morning Coffee Sponsor
Lunch Sponsor
Cocktail Hour Sponsor
Last, but not least, Thank You for being a member of the MedStartr / H2NYC
community and supporting our mission with your attendance.
MedStartr is Patients, Doctors, Partners, Institutions and Investors and Companies Funding Healthcare Innovation. | page 9
MedStartr Momentum 2015 | #MedMo15
Notes:
MedStartr is Patients, Doctors, Partners, Institutions and Investors and Companies Funding Healthcare Innovation. | page 10
MedStartr Momentum 2015 | #MedMo15
In 2009 Eugene Borukovich started the New York Health Technology Organization and
later that year he suggested to Matt Holt to call it Health 2.0 New York, the first of a
hundred such chapters. In 2009 Eugene asked Alex Fair to run a few events and in
2010 Alex took over as Organizer. In 2012 the group launched MedStartr.com which
became the leading healthcare innovation crowdfunding site. In 2013 MedStartr built the
CrowdChallenge platform that identifies the best new ideas for healthcare stakeholders
and investors. Together H2NYC and MedStartr have helped over 350 companies and
70 government, corporate, non-profit, and institutional clients find, fund, pilot, partner,
and invest in some of the best new ideas in healthcare to the tune of over a billion
dollars, helping create tens of thousands of jobs and improving healthcare in many
ways. Our community and platforms are all built to do one thing: to help drive healthcare
innovation faster, better and more sustainably.
Thank you for your support in this important work.
How can we help you and your organization?
Here are a few ideas:
Join the H2NYC crowd at Health20nyc.com
Apply to Pitch at an event or use the MedStartr.com platform
Sponsor a CrowdChallenge to find the best new partners
Join Us on Twitter: @MedStartr or @H2NYC
Like Us on facebook at www.facebook.com/MedStartr
Find and fund the ideas you like best at MedStartr.com
Watch All the Videos at MedStartr.TV
Suggest an event idea at events@medstartr.com
Tell us what you think at 530.MED.STAR
MedStartr is Patients, Doctors, Partners, Institutions and Investors and Companies Funding Healthcare Innovation. | page 11
MedStartr Momentum 2015
Find, fund, partner, and invest in the future of medicine
NOV 30, 2015 | NYC | #MedMo15
Thank you to all our sponsors who helped make this event possible
Wifi: MSFTOPEN (no password)
Patients, Doctors, Partners, Institutions and Investors and Companies Funding Healthcare Innovation
MdStartr.com | events@medstartr.com | 530.MED.STAR