Presentation

Technical parameters for Europe:
Analogue satellite: Hotbird 7
Position: 13° east
Unencrypted
Transponder: 6
Polarity: Vertical
Frequency: 11 320 Mhz
THE WORLD’S #1
GENERAL ENTERTAINMENT
CHANNEL
Digital satellite: Hotbird 6
Position: 13° east
Unencrypted
Transponder: 131
Polarity: Horizontal
Frequency: 11 137,41 Mhz
Video PID: 3522
Audio PID: 3642
Digital satellite: Astra 1
Position: 19,2° east
Unencrypted
Transponder: 26
Polarity: Vertical
Frequency: 11,597 Ghz
Video PID: 45
Audio PID: 46
Cinema
Documentaries
News
Sport
Kids
Entertainment
CONTACT
Sarah Holder
Medialink
Kings House
14 Orchard St
Bristol BS1 5EH
Tel: 117.954.9189
Fax: 117.905.5089
Email: sarahh@medialink-ltd.co.uk
TV5MONDE
Direction marketing Europe
131 avenue de Wagram
75017 Paris, France
Tel. : + 33 1 44 18 55 55
Fax : + 33 1 44 18 47 07
Email : europe@tv5monde.org
www.tv5monde.com
www.tv5monde.com
An extensive global network
1984
F ive European French-language channels (TF1, Antenne 2 and FR3 from France, RTBF from Belgium and SSR from
Switzerland) create Satellimages TV5 broadcasting TV5 Europe on Eutelsat 2F6.
1986
1988
1992
Canada and Quebec join the European partners of TV5.
an extensive
global network
Key Dates for TV5MONDE
Exclusive AB viewers
Almost one in six of the non French-speaking viewers do not watch
any other pan-European TV during the week.
Each network’s share of exclusive viewers (%)
A new channel is launched for Canada: TV5 Québec-Canada.
A new channel is created for Africa: TV5 Afrique. The same year, TV5 also launches the first digital TV channel with TV5
ALC for Latin America and the Caribbean.
1996
Thanks to its digital success in Latin America, TV5 launches its fifth channel in digital format for Asia: TV5 Asie. The
channel launches its web site: www.tv5.org. Opening of the Head Office for Latin America in Buenos Aires, Argentina.
1998
To complete its worldwide distribution, TV5 adds two new channels; one for the USA: TV5 USA, and one for the
Middle East: TV5 Orient.
1999
TV5 duplicates its European channel into two separate feeds, adding one for the French-speaking European
countries: TV5 FBS (France – Belgium – Switzerland).
2001
With eight different channels, and a global distribution network, Satellimages TV5 changes its name to TV5MONDE.
Opening of the Head Office for the US in Denver, relocated to Los Angeles in 2002.
2007
TV5MONDE launches a new service for IP-based networks: TV5MONDE Plus.
Base: Top 20% of households by income in non French-speaking Europe (outside France, Belgium and Switzerland)
Source: EMS Winter 2007 (24 months) weekly reach
TV5MONDE is watched by almost 18 million viewers per day
and 54 million per week:
I Target audience: upper-class, opinion leaders and trendsetters;
I A core target audience of French-speaking viewers, and 55% of international non-French
native speakers worldwide;
I People interested in French language and francophone cultures.
TV5MONDE now has 8 different television channels, each one with specific programming adapted to
local prime times and languages with subtitling in 9 languages.
TV5MONDE: one of the largest three global TV networks
I The only general-entertainment French-speaking channel for cable, satellite and IPTV
I Available 24/7 in 189 million homes in 200 countries and territories
I Over 3.5 million hotel rooms on the five continents
I Integrated in the inflight packages of major airlines
TV5MONDE is the most widely received network
in Europe/Middle East /Africa
24 hour distribution in the EMEA zone (in thousands of households)
Source : in TV distribution Report Q2 2007
TV5MONDE is the 2nd most relevant channel to frequent
international travellers (Source: EMS Winter 2007)
I 25% of international travellers speak French (Source: IATS 2005)
I Over one million French-speaking people travel throughout the world everyday (Source: IATS 2005)
TV5MONDE Europe viewers are
frequent international travellers
Strong increase in viewing
amongst Abs
Average number of annual international business air trips made
by each channel’s viewers.
Increase in the TV5MONDE Europe audience
amongst ABs (in thousands of individuals)
Base: Top 20% of households by income in non-French speaking Europe (outside France,
Belgium and Switzerland)
Source: EMS Winter 2007 (24 months) weekly reach
Base: Top 20% of households by income in non-French speaking Europe
Source: EMS 2007
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TV5MONDE Europe
Audience profile for TV5MONDE Europe
I TV5MONDE started broadcasting in 1984 and is available via the satellites HB 6, HB
7A and Astra 1
I TV5MONDE is one of the leading and most important players in the European
market
I TV5MONDE is one channel with French-language content 24/7 throughout all of
Europe.
I TV5MONDE is broadcast in a whole range of countries throughout North, East,
Central and Western Europe, in a total of 43 countries.
I TV5MONDE offers its viewers 20 hours of subtitled programmes per week; for films,
drama, magazines and more
I TV5MONDE’s audience is made up of French speakers, Francophiles, and people
interested in quality French / French language cinema.
I TV5MONDE’s viewers are loyal to the channel; it is in tune with their wants and
needs and it is a real alternative option in today’s market.
77%
are over 35
51%
are male
TV5MONDE
Europe
TV5MONDE
Europe
TV5MONDE Europe
49%
are female
Sources: Audimétrie nationale (Allemagne / Pays-Bas / Roumanie / Pologne / Espagne)
I TV5MONDE enjoys a 79% penetration rate, which consists of 97 million households.
Presence of TV5MONDE Europe. The channel is broadcast:
Distribution
Distribution (number of households)
Hotel distribution (rooms listed on www.tv5monde.com/hotels)
Weekly reach (number of viewers)
Daily reach (number of viewers)
119 459 436
485 014
15 380 219
4 111 222
Sources: Distribution - December 2007 and TV5MONDE Research
I In 43 territories, consisting of 43 different markets across Europe.
I In 62 million homes (excluding direct reception and France-Belgium-Switzerland)
I In over 79% of the paying market
I In 81% of basic packages
TV5MONDE is available on all major operators in the region…
So sign up now and benefit from:
I A very loyal audience with a high level of satisfaction;
I An increased ARPU for your platform with high-value content;
I A much sought-after advertising audience of higher-educated
individuals with a high household income;
I A competitive advantage over your competitors
by distributing the only French-speaking channel on the
market.
…and many more!
4-5
A diverse programme range
A FAMILY CHANNEL
TV5MONDE PROGRAMME SCHEDULE
A DIVERSE
PROGRAMME RANGE
Enjoy the very best of
French cinema at home!
Every evening, TV5MONDE devotes at
least 2hrs to films or dramas with optional French subtitles. TV5MONDE selects its content to appeal to all audience groups: from popular comedies
to art films, from classics to first cuts. It
also has regular retrospectives on major French-language filmmakers and
actors. Not to mention dramas, miniseries, soap operas, detective shows
and comedies.
News
A different point of view!
TV5MONDE brings you every day:
I 11 daily slots throughout the day
presenting and analysing international developments to keep you fully briefed,
I Special reports including debates
and social features to help understand
the many facets of our complex and
fascinating world.
With its French, Swiss, Belgian and Canadian news bulletins, TV5MONDE offers an objective look at the daily news
and a chance to view the world from a
different angle.
Sport
Share the best sports moments with the champions!
I The best of French soccer Ligue 1 with
a special highlight programme.
I Tennis with the best of the big tournaments..
I Rugby with the world cup
I Athletics with the Décanation.
A DIVERSE
PROGRAMME RANGE
Cinema
Lifestyle
Еxperience the French
Touch!
Every day, TV5MONDE offers
cultural and lifestyle programmes
ranging from music to literature to
design, gastronomy, fashion, gardening and do-ityourself.
Childrens programmes
A special timeslot
just for kids!
TV5MONDE devotes 2.5hrs of
programmes
to
its youngest viewers on week-end
mornings
from
kids to teenagers,
and from Monday to Friday at 3pm (UK
time) a series for young adults.
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Online
IN FOCUS: “APPRENDRE & ENSEIGNER”
YOUR FAVOURITE TOOL TO LEARN AND TEACH FRENCH WITH TV5MONDE
tv5monde.com:
Do you want to practice your French or help your
friends learn more about our language?
A large and powerful
website
TV5MONDE fulfills your needs with a wide array
of resources used by thousands of teachers and
millions of learners of French around the world,
all free to access and use. Watch our programmes
on TV, then watch them for a second time on the
web.
I One of the main French-speaking
websites in the world, with every
month:
Learning French? Join our 28,000 registered
students and practice your French with hundreds
of interactive exercises based on short videos. In
Q1 2008, over 3,700 new students (41 per day!)
signed up for our “Apprendre” newsletter and
over 600,000 exercises were taken.
I 5 million visits,
I 30 million pages,
I 2 million videos consulted
tv5monde.com
www.apprendre.tv
Teaching French? Join our 38,500 registered
teachers and download lesson ideas and
material to use TV5MONDE programs in class. In
Q1 2008, over 2,000 teachers signed up for our
“Enseigner” newsletter, 172 new lessons were
uploaded and nearly 120,000 were downloaded,
an amazing one per minute!
As a gateway to general-entertainment
content, www.tv5monde.com offers a
wide range of free multimedia content,
resources and services, for example:
www.apprendre.tv
Moreover, you can learn and teach French
with world news thanks to the award-winning
programme “7 Jours sur la Planète” (7 Days on the
Planet). This in-house produced, French-subtitled
news magazine is broadcast every Saturday
exclusively on TV5MONDE and provides a full
set of interactive exercises and class handouts.
A major hit on our website with nearly 500,000
visits per month
l The latest news, with 6 video bulletins dedicated to international
and business news, science & new technologies, multimedia,
international weather forecasts as well as headlines from Frenchspeaking press agencies,multimedia, international weather as
well as headlines from French-speaking press agencies,
l Special sections devoted to music, cinema, cultures of the
world, French language and literature, travel, sports, games and
many contests and lucky draws online,
I Practical tools:
a multi-function dictionary
(definitions, synonyms, spelling, grammar…)
attracting over 1.5 million visits per month, a
translator for 22 languages, and a full range of
tools designed for international travellers: currency
converter, local time and holidays in the world’s
major cities, telephone country codes…
www.tv5monde.com/7jours
www.tv5monde.com/de
www.enseigner.tv
Learning French? www.apprendre.tv
Teaching French? www.enseigner.tv
Learn French with our diversified range of interactive exerclses (multiplechoice questions, subtitled music videos, programmes scripts...) based on
genuine broadcast documents.
Teach French with our in-class activities and pedagogic resources based on
our on-air programmes and web contents.
TV5MONDE
online
TV5MONDE
online
www.enseigner.tv
l A website dedicated to the younger generation, TiVi5MONDE,
with our line up of programmes for children and teenagers, a
score of animated drawings and online games: memory games,
puzzles, labyrinths, colouring in, combinations, quizzes and many
lucky draws;
l Special pages for teachers of French as a foreign language
“Enseigner.TV”, and for learning French “Apprendre.TV”
offering all the tools of our original learning method “Learn &
Teach with TV5MONDE”,
I A WebTV with more than 3,000 streaming videos
classified into 15 topics (cinema, science, French
language, lifestyle, history, music…), without any
commercial breaks !!
l Websites in local languages, giving access to the local
programme guide and varied translated content, are now
available for Germany and Netherlands.
www.tv5monde.com/nl
8-9
TV5MONDE On-Demand
Lifestyle
Cooking
Music
Arts
Design
Home
TV5MONDE plus: the Best of TV5MONDE
TV5MONDE selects its best content to design a special offer for « on-demand » services like SVoD
and FoD, called TV5MONDE Plus; allowing you to choose from over 1,000 of the best of our
programmes: news reports, documentaries and lifestyle magazine shows.
This content is available in various durations ranging from 1min
updated and added to.
to 52mins and is regularly
With this new platform, TV5MONDE has easier access and increased reach to its worldwide audiences
by adjusting to:
I New ways of TV consumption: viewers decide to watch « what, when, where
they want »,
I New media to watch content: internet, mobile TV.
This offer is designed for cable, broadband ISPs, telcos, on-demand platforms, airline companies and
international hotel groups.
And more...
COVER PAGE je hais les vacances © Gilles Schrempp-France 2 / TV5MONDE LE JOURNAL, David Delos © TV5MONDE / FOOTBALL - FRENCH CHAMPIONSHIP 2007/2008 © Julien Crosnier-FLASH
PRESS / LES ESCAPADES DE PETITRENAUD © Frédéric Fontenoy-France 5-Deadline Photo Press / SOIRÉE ACOUSTIC, Elodie Frégé. © Eric Robert-TV5MONDE / AU PLUS PRÈS DU PARADIS, Catherine
Deneuve, William Hurt © Pyramide Productions / NORMAN NORMAL © Télé Images / PALACES DU MONDE © DR / PROFESSION VOYAGEUR © IDPL / QUESTIONS A LA UNE © RTBF / le cŒUr a ses
raisons © Zone 3 Inc. / Kiosque © Eric Robert/TV5MONDE PAGE 7 LA JEUNE FILLE ET LES LOUPS © Epithete film, photo: Pascal Chantier / FOOTBALL - FRENCH CHAMPIONSHIP 2007/2008 © Julien
Crosnier-FLASH PRESS / TV5MONDE LE JOURNAL © TV5MONDE / silence Ça pousse © Nathalie Guyon-France 5 / ATOMIC BETTY © Tele Images Kids PAGE 10 Kiosque © Eric Robert-TV5MONDE
/ DESTINATION REUSSITE © Julien Knaub-TV5MONDE / INTERNATIONALES © Eric Robert-TV5MONDE / les Brumes du Manengouba © Yade French Connection Films / Terre durable © Flair
Production / CHATEAUX DE FRANCE © Electron Libre Prod / L’AFFAIRE LOUIS XVII © Bo Travail ! / arletty, lady paname © cineteve PAGE 11 savoureuses escapades lointaines © Tédanho
Productions / le concert pour la tolérance 2007 © Jean-Mark Sureau-TF1 / interieurs d’ailleurs © TV only / Mains et Merveilles © teleparis / interieurs d’ailleurs © TV only
News reports
Kiosque
Destination Réussite
Internationales
Travel
Nature
History
Culture
Discovery
TV5MONDE
On-Demand
TV5MONDE
On-Demand
Documentaries
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