catalog Yes Snowboard 2016-17

Transcription

catalog Yes Snowboard 2016-17
YES.
2017
WELCOME TO TWENTY SEVENTEEN
YES FOR LIFE.
2017
WELCOME TO TWENTY SEVENTEEN
YES FOR LIFE.
YES.
2017 Dealer Book
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2017 Dealer Book
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“Q U E S T I O N
EV ERYTHING
G E N E R A L LY
T HOUGHT TO
YES.
DESIGNED FOR LIFE
INTRODUCTION
B E O B V I O U S”
Each year, the founders and designers at YES. are
inspired, driven, motivated…call it what you will… by
the same simple pleasures. An activity that gave us a
culture and an identity has framed and flavored some
of the most memorable moments of our lives. Whether
it’s the exotic pursuit of untouched zones in far-off
lands, the scoring of “first chair” at the local resort
after a dump, or finally landing a trick we’ve slammed
on a hundred times. The spark is just as simple - and
plentiful – as it was when linking a couple turns was all
we could manage.
2017 Winter Edition
Last year was a huge design year for us and we’re
humbled by the recognition awarded to our efforts by
COVER:
THIS PAGE:
[o] CHAD CHOMLACK
BENJI [o] PAUL WATT
DIETER
RAMS
our fans, our peers and the industry. And true to the
spirit that got us here, for 017 we again pushed the
needle further…always in our own way.
If it isn’t obvious by now, we at YES. are not measuring
ourselves against any other brand or playing catch up
with “emerging trends”. We do what feels right, we fill
voids that we see and we honestly have no idea where
this path will take us. Forwards, backwards, it doesn’t
matter. As long as we’re moving, we’re happy.
And if you get that, you get YES. And you should come
ride with us.
2017 Dealer Book
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HOW TO USE THIS BOOK
WHAT TO LOOK OUT FOR
Seriously? We have 14 models to many
other companies 20-30+ models. If you
don’t have time to turn a few pages,
read some words and understand why
each one of these boards has it’s own
story, personality and reason to exist,
then just skip to the price sheet and
head back over to the Burton booth.
OPTIMISTIC – Continuing the evolving
experiments with Underbite and
lessons learned from the original 420,
the Optimistic celebrates the current
renaissance in snow sliding. Swapping
width for length has been a common
theme for us because we love the
freedom that width allows you to lean-
WHAT YOU MISSED LAST YEAR
2
it-over in every condition, on every pitch.
Connecting that with further tweaks
to the now legendary UnderBite, and a
base profile that both rallies hardpack
and planes over pow, and what you
have is a board that could quite likely be
the quiver killer.
420 POWDERHULL – It had to be done. If
our groundbreaking powder-planing
theories were able to make a true twin float
like a directional board, what would it do
to the funnest powder board ever created?
Next time it dumps 20cm’s+, or you find
yourself in a heli or at Baldface, let’s hope
you’re ready for what comes next.
3
While it had won plenty of fans at the shop
and in the mags (thanks, TWS Good Wood!),
last year’s PYL was a little overshadowed by
the understandable hype surrounding the
20/20 PowderHull. This year we urge you to
take some turns on the Pick Your Line and
experience something truly unique, courtesy
of the Tapered Underbite. Classic directional
drive and stability, coupled with a lively
turning radius and edge hold that most freeride boards have accepted as trade-offs.
CLARK
420
420 PH
2020
PYL
OPTIMISTIC
HEL
S TA N D A R D
TDF
TYPO
BASIC
G R E AT S
TWENTY
SEVENTEEN
E M OT I CO N
JAC K P OT
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P O W D E R
S T R E E T
PUBLIC
YES.
HARDGOODS
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PUBLIC
BASIC
THE PUBLIC CONTINUES TO DELIVER THE SOLID, PLAYFUL
PLATFORM RIDERS LIKE AUSTEN SWEETIN AND JUSTIN
MULFORD NEED TO COME UP WITH LINES NO ONE ELSE
EVEN CONSIDERS.
TWS GOOD WOOD WINNER FOR ALL-MOUNTAIN BOARDS UNDER 450$.
Since unveiling the Underbite outline 3 years ago, the Basic has
racked up every magazine award available. Incredibly easy to ride
for those that want to cruise, yet responsive and stable enough for
the likes of Benji Ritchie to reach for the Basic as his go-to deck.
Requiring a neutral yet responsive and durable
board, the Public was designed for terrain that was
never meant to be ridden. Flat (or zero) camber
keeps the board neutral enough to not get too
squirrely and unpredictable. The core is milled
with a mid-flex between the feet and a slightly
thicker “bump” just outside the binding areas. This
produces a soft overall flex that still pops ollies. The
nose and tail profiles are a blended radius to flat
kick that is perfect for extended nose presses.
UnderBite 101 - By stepping the outline in under the bindings
(rather than out), UnderBite disrupts the surface area that has
contact with the snow while the board is on edge. Without any
extra rider effort, this disruption effectively increases edge
pressure on the areas where you need it most, helping to initiate
and hold your turn. The effect is stable edge control and a very
confident, enhanced arc in your turn with no drag.
RIDERS
GLASS
RIDERS
GLASS
Austen Sweetin
Justin Mulford
Biax
Everyone
Biax
SHAPE
OUTLINE
SHAPE
OUTLINE
True Twin
Radial
True Twin
UnderBite
FLEX
BASE MATERIAL
FLEX
BASE PROFILE
3/5
Extruded
3.5 / 5
Camrock 4-4-4
CORE
BASE PROFILE
CORE
BASE MATERIAL
Full Poplar
FlatRock 2-0-2
Full Poplar
Extruded
146
149
158
148
151
152W
4
155
161
163W
161
154
158
T R U E
152
T W I N
159W
U N D E R B I T E
ART BY DUSTIN ORTIZ
ART BY TDA
5
156W
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TYPO
JACKPOT
A BASIC ON STEROIDS, THE TYPO HANDLES BIGGER TERRAIN AT BIGGER SPEEDS.
A ‘PARK BOARD’ THAT IS SO MUCH MORE.
Taking the TWS Good Wood-winning shape of the UnderBite Twin, we
set the stance back 5mm for a more all-mountain setup that’s ready
for resort powder stashes. We also upgraded the base and gave it a
little more robust flex pattern to suit a more aggressive rider on a larger
playing field.
Last year we re-designed the Jackpot and unveiled
Mid-Bite to the world. Todd Richards didn’t know what
was up with those funky edges but he claimed it was
the best park board he’d ever ridden. TWS Good Wood
testers agreed and yet another trophy went up on YES.’s
crowded mantle.
UnderBite 101 - By stepping the outline in under the bindings (rather
than out), UnderBite disrupts the surface area that has contact with
the snow while the board is on edge. Without any extra rider effort, this
disruption effectively increases edge pressure on the areas where you
need it most, helping to initiate and hold your turn. The effect is stable
edge control and a very confident, enhanced arc in your turn with no
drag.
Responsive, fast, playful and stable - all attributes
brought to you via a simple but ingenious disruption
of traditional radial sidecut. MidBite cheats the odds
by having a narrower waist width that creates faster
toe-to-heel response time. Landing stability and the
platform necessary for ollies and take-offs is maintained
by bringing the board width back out just outside the
binding areas.
RIDERS
GLASS
RIDERS
GLASS
The dedicated resort rat.
Biax
Austen Sweetin
Todd Richards
Clint Allen
Triax
SHAPE
OUTLINE
SHAPE
OUTLINE
Directional Twin
UnderBite
True Twin
Mid-Bite
FLEX
BASE MATERIAL
FLEX
BASE MATERIAL
4 /5
Sintered Spec
4/5
Sintered True
CORE
BASE PROFILE
CORE
BASE PROFILE
Full Poplar
Camrock 4-4-4
Full Poplar
Camrock 4-4-4
149
152
155
156W
158
159W
161
163W
149
156
U N D E R B I T E
6
152
154
156W
158
M I D
ART BY TDA
ART BY DUSTIN ORTIZ
7
B I T E
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;) EMOTICON
HEL YES.
LAST YEAR’S TWS GOOD WOOD WINNER FOR WOMEN’S
PARK BOARDS RETURNS.
WHILE HELEN HERSELF RACKS UP FANS, HER BOARD COLLECTS
MORE AWARDS AND A WELL-DESERVED FOLLOWING.
Last year the Hel got what would seem to be a subtle update to
its outline when we took the same shape and dimensions of her
original board and applied Underbite. Most importantly, the result
was that Helen was even more stoked on her favorite board, and
making Helen smile is reward enough. But just to prove the tech is no
fluke (and to make sure we weren’t just drinking our own Kool-Aid®)
we submitted this board to the key industry board tests and sure
enough, it came back a winner. Which is not to say we don’t drink
our own Kool-Aid® - we do - but it confirms that Underbite is not just
marketing hype, but a technology you can feel and appreciate.
Playful, intuitive and responsive - the Emoticon
makes snowboarding more fun by making it easier to
express your own style.
A true twin shape and softer flex, the real jeenyus of
this board is its unique UnderBite outline. Subtle but
noticeable indents along the sidecut at the binding
area re-distribute your body weight onto areas
that help you turn. The effect is stable edge hold
and a very confident, enhanced arc in your turn. No
weirdness, just a board that rides as well as you know
you can.
RIDERS
GLASS
RIDERS
GLASS
Everyone
Biax
Helen Schettini
Biax
SHAPE
OUTLINE
SHAPE
OUTLINE
True Twin
UnderBite
Directional
Underbite
FLEX
BASE MATERIAL
FLEX
BASE MATERIAL
3/5
Extruded
4/5
Sintered True
CORE
BASE PROFILE
CORE
BASE PROFILE
Full Poplar
Camrock 4-4-4
Poplar + Bamboo
Directional Camrock
4-4-2
143
146
149
152
146
U N D E R B I T E
8
149
152
U N D E R B I T E
ART BY BRYAN RAY
ART BY TDA
9
155
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GREATS UnInc.
IN LOVING MEMORY OF THE MOVEMENT THAT INSPIRED YES.
This year’s Greats theme is a collection of visual elements that
made up some of our favorite UnInc graphics. The brief but
monumental years that DCP, JP, Romain, Jeffy and Gigi had creative
freedom with the project are curated here in a single celebratory
homage.
On the technical end, the Greats is graced with the original
asym-twin outline. Tighter heel sidecut than toe rebalances and
enhances the body’s natural strengths. And this year we’ve gone
a step further by adding a carbon stringer on the heel-side of the
board that effectively creates an asymmetrical flex. The additional
weight and power applied to your heel edge is now matched without
overpowering your toe edge.
ROMAIN DE MARCHI
DCP
“Un..inc say it all . It was just the beginning
of YES. Now we are still here supporting the
true value of snowboarding and sharing the
snowboarding culture to younger generations!
Thanks to Jeff Anderson for showing us the
right path. You will always be with us in every
pow turn, and sunny days!”
“that’s where it all started , the freedom of
being creative , the adventure , the wicked
travels , the bond that lead to creating YES.
THAT’S WHERE THE “I DON’T NEED NO ONE’S APPROVAL”
MENTALITY STARTED FOR US.”
GIGI RÜF
MIKKEL BANG
“After making it onto the radar of a sponsor,
the silver spoons were handed out. But what
were they really after? Seemingly our only
saving grace was that we’ve managed to
develop a modest amount of value towards
where snowboarding was heading.”
“UnInc Was Special for Me Because of It’s
Graphics! But mostly because of the team! They
were all riders I looked up to!”
DANNY DAVIS
facebook.com/weareuninc
RIDERS
BASE PROFILE
JP Solberg
Austen Sweetin
Camrock 2-4-2
SHAPE
CORE
Asym Twin
Poplar + Bamboo
OUTLINE
GLASS
Asymmetric Radial Sidecut
Triax w/ Carbon Stringers
FLEX
BASE MATERIAL
Asym flex
Sintered True
“I was lucky enough to get in on the uninc crew
towards the end. Being with Romain, JP, DCP,
and Gigi was pretty much the best way any kid
could come up in snowboarding. They taught
me how to travel and enjoy life to the most
whether it was movie tour, or Alaska. My firsT
times surfing were with the uninc boys and one
of my first times to a strip club. I can’t say
enough how vital it was for me to be “raised”
by this crew in my early years of professional
snowboarding. They taught me a lot of about
working hard and playing just as hard. Uninc
made me the snowboarder I am today, as well as
the person I am. Miss those fuckin days!!!!!!”
JP SOLBERG
“The uninc days were pivotal to me because
it’s that time in my career I felt we could
do anything we wanted in true snowboard
spirit! The more twisted it got, the better the
turnout. I looked around me and saw my crew it
was family - those were the days!”
152
156
10
ART BY PETER-JOHN DE VILLIERS / TDA
11
154
158
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TDF
STANDARD
THIS YEAR WE TONE DOWN THE HYPER INTERNALS OF LAST
YEAR’S STANDARD, MAKING IT MORE ACCESSIBLE AND
USER-FRIENDLY TO CRUISE ON.
This year’s Tadashi continues with the Directional
Volume Twin shape that works so well for those
committed to riding twins, but wanting better
floatation in powder. With a lower volume tail shape
than nose, this board planes like a directional but
spins like a twin. The modern Camber base profile
takes what we’ve learned with rocker, and applies the
traditional pop and response you want without any
of the grabbiness that people associate with their
camber experience from the 90’s. Under the hood
lies a new lightweight Poplar core with 2 Bamboo
stringers running tip-to-tail providing a seamless
balance of snap and dampening.
Using the Direction Volume Twin as its outline, the Standard has all the
benefits of a true twin – equal swing weight, balance and symmetry but it floats like a directional board when you need it to. From park laps
to flying down groomed rollers to hidden pow stashes, this board sets
the standard for all-mountain ability.
And courtesy of our good friend Kevin Sansalone, The Standard also
features Backseat Inserts. An extra row of inserts located behind the
main set for those morning-after-a-huge-dump days that even our
Directional Volume Twin shape can’t keep you a-float. Just slam those
binders back and let your rear leg breathe.
RIDERS
GLASS
RIDERS
GLASS
Tadashi Fuse and real
men that ride camber.
Triax
Romain De Marchi
Benji Ritchie
Triax
SHAPE
OUTLINE
SHAPE
OUTLINE
True Twin
Directional Volume Twin
True Twin
Directional Volume Twin
FLEX
BASE MATERIAL
FLEX
BASE MATERIAL
4.5 / 5
Sintered True
4.5 / 5
Sintered True
CORE
BASE PROFILE
CORE
BASE PROFILE
Poplar + Bamboo
Modern Camber
Poplar + Bamboo
CamRock 2-4-2
152
154
156
158
159W
161W
156W
152
154
156
158
159W
161W
156W
D I R E C T I O N A L
D I R E C T I O N A L
V O L U M E
V O L U M E
12
T W I N
ART BY MARK KOWALCHUK
ART BY TDA
13
T W I N
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420
THE CLARK
LAST YEAR THE CLARK OPENED UP THE S.I.Y. MOVEMENT
TO A HANDFUL OF EARLY ADOPTERS WITH A BURNING
ITCH TO EXPRESS THEMSELVES.
Since introducing the 420 - FIVE years ago - we’ve received a
steady stream of testimonials from people that were literally
blown away from their experience. No bullshit – this board will
shatter your long-held beliefs of what a snowboard can do or
even what length you should be riding.
This year we continue to supply the creative commons with the
blankest of canvas to make their mark in the world of shaping.
In that 5 years we’ve seen every other brand come to market with
shorter, wider “quiver boards”. Are we bummed? Not at all. Our
inspirations that led to this design are just a little less obvious.
And besides, there’s only one 420.
Shape it. Post it!
#YESClark
Super short, the outline of the 420 plays with volume distribution
and gets its float and stability from the exaggerated width, a little
taper and a custom-crafted base profile. The outline and base
surface area of the 148 is equal to a traditional 158 cm board
and therefore has similar float and stability. But with all the mass
located closer to your feet, it’s far more maneuverable in the trees
and way easier to spin. Because we don’t get carried away with
taper, swallowtails or overly setback stances, the board also rips
hardpack and ride switch with ease.
RIDERS
GLASS
Anyone with an open
mind and a desire to fly
Triax
SHAPE
OUTLINE
Directional Weird
Radial Tapered
FLEX
BASE MATERIAL
4/5
Sintered Spec
CORE
BASE PROFILE
Weightless Core
PowRock 6-0-2
148
152
D I R E C T I O N A L
W E I R D
14
ART BY DUSTIN ORTIZ
ART BY TDA
15
RIDERS
GLASS
Anyone with a jig-saw
and an idea.
Triax
SHAPE
OUTLINE
Unknown
Unknown
FLEX
BASE MATERIAL
3.5 / 5
Extruded
CORE
BASE PROFILE
Full Poplar
PowRock
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OPTIMISTIC
A COMPLETE REDESIGN AND A REFRESHING NEW SHAPE
TO A FAMILIER OLD NAME.
O P T I M I S T I C
The Optimistic comes back this year with a lot more than just
a face-lift. It’s an all-new board, an all-new ride and comes
stacked with some of our most proven and refined design
theories. This board combines the fun, easy nature of the
420 with the carving prowess of the PYL and the explosive
horsepower of our PowerDrive core.
It’s wide. And wide is good. This allows you to ride the board up
to 6cm shorter, giving you more maneuverability in the trees and
easier spins in the air. Width also creates stability at speed and
floatation in the deep that we used to associate with length. It
also begs to be leaned-over as far as you dare on the groomers,
which is fun as hell!
Add in the now legendary Underbite and you have a board that
will carve troughs into hardpack and float better than anything
this side of a 420.
T H E
BASE PROFILE
Future Banked Slalom winners.
CamRock 2-4-2
SHAPE
CORE
Directional
Carbon PowerDrive
OUTLINE
GLASS
Underbite
Triax
FLEX
BASE MATERIAL
4.5 / 5
Sintered True
T H O R O U G H L Y
A D D I C T I V E
O F
RIDERS
J O Y
T U R N I N G .
151
Since day one, we’ve all felt the unique and pleasurable
experience of leaning over and engaging sidecut into
snow. In recent years the act of turning has returned to our
media feeds and we think this is something to applaud.
The new Optimistic doesn’t just celebrate the art of the
turn - it is willing to be pushed to the unknown limits of
how hard, how fast and where that turn can take you.
157
16
ART BY TDA
17
154
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20/20
PYL
LAND YOURSELF AN ICONIC PIECE OF MODERN
SNOWBOARD HISTORY.
WHEN DOES A TAPERED BOARD NOT ACT LIKE ANY OTHER TAPERED BOARD?
The 20/20 kinda freaked people out last year. By pushing our
own creative envelope and disrupting the limits of what a modern
snowboard factory could mass-produce, we set an industry
milestone that we’re very proud of.
Tapering a board is a classic tool in a free-ride designer’s tool chest. Pulling the
tail width in narrower than the nose helps with floatation in powder and stability
at speed. Problem is, they tend to wash-out or can be overpowered on the exit of
turns.
Deep pronounced concaves at either end of this short, true-twin
outline cause the board’s planing angle in powder to mimic a
traditional directional board, even with your weight centered. The
forward (or leading) concave draws air under the hull causing lift.
That same shape on the trailing end is an exaggerated rocker line
that speeds the release of snow causing the tail to drop. Land switch
and the same thing happens.
We really like to turn. David really loves to turn. Turning is fun. So we came up with
a way to fix it.
Tapered UnderBite segments the Pick Your Line’s sidecut into three equal lengths.
Each of these lengths step inward by a couple mms while remaining parallel to
the corresponding side. Because the sidecut remains parallel and is not actually
tapered (or “pulled-in”), the edges remain fully engaged with the snow when
under power. We also tweak the dimensions of each segment so that it gets more
aggressive towards the tail.
And with its wide waist width and tight sidecut, this board rips
hardpack and park laps too. There’s no need to compromise
anymore with the 20/20 Powderhull.
You get the same directional drive and float you expect from a tapered board, but
with incredible edge hold and a lively snap out of every turn.
RIDERS
GLASS
RIDERS
GLASS
Early Adopters, Futurists
Triax
DCP
Benji Ritchie
Triax
SHAPE
OUTLINE
SHAPE
OUTLINE
True Twin
Radial
Directional
Tapered Underbite
FLEX
BASE MATERIAL
FLEX
BASE MATERIAL
4/5
Sintered True
4.5 / 5
Sintered True
CORE
BASE PROFILE
CORE
BASE PROFILE
Weightless Core
Powderhull
Weightless + Carbon
PowerDrive
Directional Camrock 4-4-2
156
150
159
160W
154
162
165
T A P E R E D
U N D E R B I T E
P O W D E R H U L L
18
ART BY TDA
ART BY MARK KOWALCHUK / TDA
19
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420 POWDER HULL
P O W D E R
HOW COULD WE POSSIBLY IMPROVE THE POWDER PERFORMANCE
OF ONE OF THE FUNNEST BOARDS DESIGNED IN DECADES?
By adding the most groundbreaking new technology our
sport has seen in decades. That’s how.
Last year we caused a paradigm shift with the 20/20
Powderhull. A complex bottom contour that quite literally
made a true twin outline float as well as a directional
board does in powder. This opened up a world of possibility
in powder to freestyle riders not wanting to leave the
symmetrical balance of their twins.
By applying PowderHull to a narrower, slightly longer
version of the 420, we’ve created a board that is more
reactive, livelier and more floaty that you ever thought
possible.
4 2 0
TIME TO RIP
GET READY FOR IT
If you can afford to dedicate yourself to the search for
powder - whether by airline, cat, heli or a decadent
combination of all three - you can’t afford not to get one of
these under your feet.
RIDERS
Anyone with an open mind and a desire to fly
LENGTHS
151
SHAPE
Directional Weird
OUTLINE
Radial Tapered
FLEX
4/5
H U L L
BASE PROFILE
Directional PowderHull
CORE
Weightless Core
GLASS
Triax
It had to be done. If our groundbreaking powder-planing
theories were able to make a true twin float like a directional
board, what would it do to the funnest powder board ever
created? Next time it dumps 20cm’s+, or you find yourself in a
heli or at Baldface, lets hope you’re ready for what comes next…
BASE MATERIAL
Sintered Spec
20
ART BY DUSTIN ORTIZ
21
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2017 Dealer Book
Model
N O
N O
N O
W E
T R I C K S .
G I M M I C K S .
S M A L L
C U T
T H E
P R I N T .
A N D
P A S T E D
W O R D I N G
F R O M
E V E R Y O N E
E L S E ’ S
W A R R A N T Y
P O L I C Y
A N D
A S
M A D E
L O N G
O W N
I T
A S
T H E
Y O U
B O A R D .
P E R I O D .
22
L A S T
yesnowboard.com
Ref.
Ref. Stance MIN REF.
Length
Tip length
Tail Length
Effective Edge
Contact
Waist
Tip
Tail
Rocker /
Sidecut
Point
Setback
(cm)
(cm)
(cm)
Length (cm)
Length (cm)
Width (cm)
Width (cm)
Width (cm)
Camber (cm)
(m)
(cm)
Inches (cm)
MAX REF.
STANCE WIDTH
(cm)
STANCE WIDTH
Inches (cm)
Inches
PUBLIC 148
148
20.5
20.5
113
107
24.8
29.14
29.14
0
8.1 / 6.8 / 8.1
57.15
22.5
0
53.2
20.9
61.2
24.1
PUBLIC 151
151
21
21
115
109
25.1
29.48
29.48
0
8.3 / 7 / 8.3
58.42
23
0
54.4
21.4
62.4
24.6
PUBLIC 152W
152
21.25
21.25
1155
109.5
25.7
30.12
30.12
0
8.3 / 7 / 8.3
58.42
23
0
54.4
21.4
62.4
24.6
PUBLIC 154
154
22
22
117
110
25.4
29.77
29.77
0
8.5 / 7.2 / 8.5
59.69
23.5
0
55.7
21.9
63.7
25.1
JACKPOT 149
149
20.75
20.75
112.5
107.5
24.8
29.15
29.15
R4 / C4 / R4
8.2 / 7.7 / 7.2 / 7.7 / 8.2 57.15
22.5
0
53.2
20.9
61.2
24.1
JACKPOT 152
152
21
21
115
110
25
29.43
29.43
R4 / C4 / R4
8.4 / 7.9 / 7.4 / 7.9 / 8.4 58.42
23
0
54.4
21.4
62.4
24.6
JACKPOT 154
154
21.25
21.25
116.5
111.5
25.1
29.58
29.58
R4 / C4 / R4
8.5 / 8 / 7.5 / 8 / 8.5
58.42
23
0
54.4
21.4
62.4
24.6
JACKPOT 156
156
21.25
21.25
118.5
113.5
25.2
29.77
29.77
R4 / C4 / R4
8.6 / 8.1 / 7.6 / 8.1 / 8.6 58.42
23
0
54.4
21.4
62.4
24.6
JACKPOT 156W
156
21.5
21.5
118
113
25.8
30.34
30.34
R4 / C4 / R4
8.6 / 8.1 / 7.6 / 8.1 / 8.6 58.42
23
0
54.4
21.4
62.4
24.6
JACKPOT 158
158
21.5
21.5
120
115
25.4
30
30
R4 / C4 / R4
8.7 / 8.2 / 7.7 / 8.2 / 8.7 59.69
23.5
0
55.7
21.9
63.7
25.1
EMOTICON 143
143
19.4
19.4
109
104.2
23.7
28.07
28.07
R3 / C2 / R3
7.7 / 6.4 / 7.7
50.8
20.0
0
46.8
18.4
54.8
21.6
EMOTICON 146
146
19.75
19.75
111.5
106.5
23.9
28.34
28.34
R3 / C2 / R3
7.9 / 6.6 / 7.9
52.07
20.5
0
48.1
18.9
56.1
22.1
EMOTICON 149
149
20.1
20.1
114
108.8
24.1
28.6
28.6
R3 / C2 / R3
8.1 / 6.8 / 8.1
53.34
21.0
0
49.3
19.4
57.3
22.6
EMOTICON 152
152
20.45
20.45
117
111.1
25.2
28.73
28.73
R3 / C2 / R3
8.3 / 7 / 8.3
54.61
21.5
0
50.6
19.9
58.6
23.1
BASIC 146
146
20.25
20.25
110.5
105.5
24.7
28.96
28.96
R3 / C3 / R3
7.5 / 6.8 / 7.5
54.61
21.5
0
50.6
19.9
58.6
23.1
BASIC 149
149
20.5
20.5
113
108
24.8
29.13
29.13
R3 / C3 / R3
7.7 / 7 / 7.7
55.88
22.0
0
51.9
20.4
59.9
23.6
BASIC 152
152
21
21
115
110
25
29.37
29.37
R4 / C4 / R4
7.9 / 7.2 / 7.9
57.15
22.5
0
53.2
20.9
61.2
24.1
BASIC 155
155
21.25
21.25
117.5
112.5
25.1
29.54
29.54
R4 / C4 / R4
8.1 / 7.4 / 8.1
58.42
23.0
0
54.4
21.4
62.4
24.6
BASIC 156W
156
21.25
21.25
119.5
113.5
25.9
30.29
30.29
R4 / C4 / R4
8.2 / 7.5 / 8.2
58.42
23.0
0
54.4
21.4
62.4
24.6
BASIC 158
158
21.5
21.5
120
115
25.3
29.81
29.81
R4 / C4 / R4
8.3 / 7.6 / 8.3
59.69
23.5
0
55.7
21.9
63.7
25.1
BASIC 159W
159
22
22
120
115
26.1
30.61
30.61
R4 / C4 / R4
8.3 / 7.6 / 8.3
59.69
23.5
0
55.7
21.9
63.7
25.1
BASIC 161
161
22.5
22.5
122
116
25.4
29.91
29.91
R4 / C4 / R4
8.5 / 7.8 / 8.5
60.96
24.0
0
57.0
22.4
65.0
25.6
BASIC 163W
163
23
23
123
117
26.3
30.77
30.77
R4 / C4 / R4
8.6 / 7.9 / 8.6
60.96
24.0
0
57.0
22.4
65.0
25.6
GREATS 152
152
20
20
117.3
112
24.7
29.32
29.32
R4-C4-R4
6.2 Heel / 6.7 Toe
57.15
22.50
0
52.4
20.6
64.4
25.4
GREATS 154
154
20
20
119.3
114
24.9
29.54
29.54
R4-C4-R4
6.4 Heel / 6.9 Toe
58.42
23.00
0
52.4
20.6
64.4
25.4
GREATS 156
156
20
20
121.3
116
25.1
29.73
29.73
R4-C4-R4
6.6 Heel / 7.1 Toe
58.42
23.00
0
52.4
20.6
64.4
25.4
GREATS 158
158
20
20
123.3
118
25.3
29.96
29.96
R4-C4-R4
6.8 Heel / 7.3 Toe
59.69
23.50
0
52.4
20.6
64.4
25.4
TYPO 149
149
20.5
20.5
113
108
24.8
29.13
29.13
R3 / C3 / R3
7.7 / 7 / 7.7
55.88
22.0
0.5
51.9
20.4
59.9
23.6
TYPO 152
152
21
21
115
110
25
29.37
29.37
R4 / C4 / R4
7.9 / 7.2 / 7.9
57.15
22.5
0.5
53.2
20.9
61.2
24.1
TYPO 155
155
21.25
21.25
117.5
112.5
25.1
29.54
29.54
R4 / C4 / R4
8.1 / 7.4 / 8.1
58.42
23.0
0.5
54.4
21.4
62.4
24.6
TYPO 156W
156
21.25
21.25
119.5
113.5
25.9
30.29
30.29
R4 / C4 / R4
8.2 / 7.5 / 8.2
58.42
23.0
0.5
54.4
21.4
62.4
24.6
TYPO 158
158
21.5
21.5
120
115
25.3
29.81
29.81
R4 / C4 / R4
8.3 / 7.6 / 8.3
59.69
23.5
0.5
55.7
21.9
63.7
25.1
TYPO 159W
159
22
22
120
115
26.1
30.61
30.61
R4 / C4 / R4
8.3 / 7.6 / 8.3
59.69
23.5
0.5
55.7
21.9
63.7
25.1
TYPO 161
161
22.5
22.5
122
116
25.4
29.91
29.91
R4 / C4 / R4
8.5 / 7.8 / 8.5
60.96
24.0
0
57.0
22.4
65.0
25.6
TDF 152
152
21
21
115
110
24.8
29.17
29.17
C4
7.9 / 7.2 / 7.9
57.15
22.5
0
53.2
20.9
61.2
24.1
TDF 154
154
21
21
117
112
24.9
29.36
29.36
C4
8 / 7.3 / 8
58.42
23
0
54.4
21.4
62.4
24.6
TDF 156
156
21
21
118
114
25
29.48
29.48
C4
8.1 / 7.4 / 8.1
58.42
23
0
54.4
21.4
62.4
24.6
TDF 156W
156
21
21
118
114
25.6
30.08
30.08
C4
8.1 / 7.4 / 8.1
58.42
23
0
54.4
21.4
62.4
24.6
TDF 158
158
21
21
120
116
25.2
29.72
29.72
C4
8.3 / 7.6 / 8.3
59.69
23.5
0
55.7
21.9
63.7
25.1
TDF 159W
159
21.5
21.5
120
116
25.8
30.32
30.32
C4
8.3 / 7.6 / 8.3
59.69
23.5
0
55.7
21.9
63.7
25.1
TDF 161W
161
22
22
121
117
26
30.52
30.52
C4
8.5 / 7.8 / 8.5
60.96
24
0
57.0
22.4
65.0
25.6
STANDARD 152
152
21
21
115
110
24.8
29.17
29.17
R2 / C4 / R2
7.9 / 7.2 / 7.9
57.15
22.5
0
53.2
20.9
61.2
24.1
STANDARD 154
154
21
21
117
112
24.9
29.36
29.36
R2 / C4 / R2
8 / 7.3 / 8
58.42
23
0
54.4
21.4
62.4
24.6
STANDARD 156
156
21
21
118
114
25
29.48
29.48
R2 / C4 / R2
8.1 / 7.4 / 8.1
58.42
23
0
54.4
21.4
62.4
24.6
STANDARD 156W 156
21
21
118
114
25.6
30.08
30.08
R2 / C4 / R2
8.1 / 7.4 / 8.1
58.42
23
0
54.4
21.4
62.4
24.6
21
21
120
116
25.2
29.72
29.72
R2 / C4 / R2
8.3 / 7.6 / 8.3
59.69
23.5
0
55.7
21.9
63.7
25.1
STANDARD 159W 159
STANDARD 158
158
21.5
21.5
120
116
25.8
30.32
30.32
R2 / C4 / R2
8.3 / 7.6 / 8.3
59.69
23.5
0
55.7
21.9
63.7
25.1
STANDARD 161W 161
22
22
121
117
26
30.52
30.52
R2 / C4 / R2
8.5 / 7.8 / 8.5
60.96
24
0
57.0
22.4
65.0
25.6
OPTIMISTIC 151 151
TBD
TBD
TBD
TBD
25.6
TBD
TBD
TBD
6.25
TBD
TBD
TBD
TBD
TBD
TBD
TBD
OPTIMISTIC 154 154
31.6
15.6
118.8
106.8
26.2
31.5
30.82
R2 - C4 - R2
6.35
58.42
23.0
0.0
54.4
21.4
62.42
24.57
OPTIMISTIC 157 157
32
16
121
109
26.6
31.9
31.29
R2 - C4 - R2
6.5
58.42
23.0
0.0
54.4
21.4
62.42
24.57
HEL 146
146
19.5
19.5
111
107
23.9
28.25
28.25
R2-C3-R2
6.7 (MULTIPLE)
53.34
21
1
49.3
19.4
57.3
22.6
HEL 149
149
20
20
113
109
24.1
28.48
28.48
R2-C3-R2
6.9 (MULTIPLE)
54.61
21.5
1
50.6
19.9
58.6
23.1
HEL 152
152
20.5
20.5
115
111
24.2
28.57
28.57
R3-C4-R3
7.1 (MULTIPLE)
55.88
22
1
51.9
20.4
59.9
23.6
HEL 155
155
22
22
117
111
24.4
28.79
28.79
R2-C4-R2
7.3 (MULTIPLE)
55.88
22
1.5
51.9
20.4
59.9
23.6
PYL 156
156
33.5
21.5
116
101
25
29.99
29.44
R1-C4-R2
7.6 / 6.7 / 5.8
57.15
22.5
1
51.2
20.1
63.2
24.9
PYL 159
159
34
22
118
103
25.3
30.32
29.76
R1-C4-R2
7.8 / 6.9 / 6
58.42
23
1
52.4
20.6
64.4
25.4
PYL 160W
160
34
22
119
104
26
31.1
30.55
R1-C4-R2
7.8 / 6.9 / 6
58.42
23
1
52.4
20.6
64.4
25.4
PYL 162
162
34.25
22.25
120.5
105.5
25.5
30.63
30.07
R1-C4-R2
7.95 / 7.05 / 6.15
59.69
23.5
1
53.7
21.1
65.7
25.9
PYL 165
165
35
22.5
123
107.5
25.8
31.03
30.47
R1-C4-R2
8.1 / 7.2 / 6.3
60.96
24
1
55.0
21.6
67.0
26.4
20/20 150
150
33.75
33.75
107
82.5
27.8
32.31
32.31
R4-C4-R4
6
58.42
23.0
0
54.4
21.4
62.4
24.6
20/20 154
154
33.75
33.75
110.3
86.5
28
32.38
32.38
R4-C4-R4
6.6
58.42
23.0
0
54.4
21.4
62.4
24.6
420 148
148
36.5
24
105.1
87.5
28.6
33.78
32.18
0
5.944
57.15
22.5
1.5
53.2
20.9
61.2
24.1
420 152
152
38
24.5
107.5
89.5
28.6
33.95
32.12
0
6.1
59.69
23.5
1.5
55.7
21.9
63.7
25.1
420PH 151
151
37
24.5
111.1
92.5
27.3
32.4
30.89
0
6.712
57.15
22.5
1.5
53.2
20.9
61.2
24.1
CLARK
<155
39.5
26
N/A
89.5
36
36
36
0
N/A
59.69
23.5
2
55.7
21.9
63.7
25.1
23
2017 Dealer Book
yesnowboard.com
2017 Dealer Book
yesnowboard.com
OUTLINES
CORE PROFILES
Full
Full
Full
Poplar
Full
Poplar
Full
Poplar
Poplar
Poplar
1
2
1. TRUE TWIN / RADIAL
3
3. UNDERBITE EDGES
A mainstay
of freestyle riding.
TRUE TWIN
Completely
symmetrical
outline; the stance is centered
on the effective edge, tip
and tail are identical length
and shape, flex is identical
at both ends of the board.
Radial sidecut is effective and
predictable. The overall shape
allows complete freedom of
expression by keeping the
board a neutral, yet responsive
tool.
TWS Good
Wood winning tech
ASYM TWIN
expands to the Hel this year!
UnderBite edges re-distribute
a rider’s weight in such a way
that it enhances turning ease
and edge hold.
Creating divots inward at the
binding area reduces and
disrupts the surface area of
the edge that has contact
with the snow while the board
is turning. This increases the
edge pressure by distributing
your weight/energy in the areas
where you need it - from the
binding out, and through the
center of the board where the
carving arc is taking place. This
segmentation of the sidecut
into 3 key zones focuses your
body weight onto areas that
initiate, hold and release turns.
(Public)
2. ASYM TWIN / RADIAL
Back in the day, asymmetrical
boards meant you had to
choose between a regular
or goofy-stance board. Not
only was that a nightmare
for retailers, it didn’t suit
anyone with a duck stance –
which is everyone now. The
Asym Twin applies a tighter,
deeper heelside radial sidecut
compared to the toe. In effect,
balancing out the difference
in a body’s natural tendency
to over-turn the toe edge and
allowing you to ride switch
better than you ever have.
(Basic, Typo, Emoticon, Hel YES.,
Optimistic )
4. MIDBITE
Regular or goofy - it’s still a true
twin. Just flip it around.
6
6. DIRECTIONAL VOLUME
TWIN / RADIAL
5. TAPERED UNDERBITE
8
8. DIRECTIONAL WIDE
/ TAPERED
7. 3D POWDER HULL
difference
in a body’s
natural
tendency
pression
by keeping
the board
This
the simple
idea
effective
edge (EE).
pression
by keeping
the board
a neu-a neufeel it.feel
Thisit.led
to led
theto
simple
idea of
theof the
difference
in a body’s
natural
tendency
effective
edge (EE).
to over-turn
the
toe edge.
tral,
yet responsive
Directional
Volume
Symmetrical
tral, yet
responsive
tool. tool.
Directional
Volume
Twin. Twin.
Symmetrical
to over-turn
the toe
edge.
flex, centered
stance,
identical
Regular
or goofy;
it’sastill
true twin.
flex, centered
stance,
identical
wide-wideRegular
or goofy;
it’s still
truea twin.
the board
(therefore,
NOT taJust
flip it around.
pointspoints
of theof
board
(therefore,
NOT taJust flip
it around.
pered),
identical
lengths
pered),
identical
lengthlength
shovelshovel
lengths
butawith
a slightly
volume tail.
but with
slightly
lower lower
volume
Asym Twin:
True Twin:
Directional
Volume
Twin: tail.
Directional / Radial:
(Standard, Ghost By Tadashi)
(The Greats)
(Public, Jackpot)
(Pick Your Line)
Outlines
A mainstay of freestyle riding.
Completely symmetrical outline; the
stance is centered on the effective
edge, tip and tail are identical length
and shape, flex is identical at both
ends of the board. Radial sidecut is
effective and predictable. The overall
shape allows complete freedom of exTrue Twin:
pression by keeping the board a neu(Public, Jackpot)
tral, yet responsive tool.
A mainstay of1 freestyle riding.
Completely1 symmetrical outline; the
stance is centered on the effective
edge, tip and tail are identical length
and shape, flex is identical at both
ends of the board. Radial sidecut is
effective and predictable. The overall
shape allows complete freedom of expression by keeping the board a neutral, yet responsive tool.
Base
Base
1
2
2. MODERN CAMBER (TDF)
2
The 3D Powder HullPOWDERHULL
starts with
a base profile that combines 2
distinct rocker lines that, when
blended together, create a
pronounced base concave in
the nose and tail. The centerline
is
fully
rockered
starting
from the insert packs, all the
way to the tips of the bluntly
shaped nose and tail. Out at
the contact edges is a more
conventional base profile that
we use on many of our other
boards. The resultant concave
across the nose and tail acts
differently at the leading end
of the board than it does at
the trailing end when riding in
deep snow. At the leading end
(nose), the concave draws
air under the board – just as
a concave spoon-nose does
on longboards in the surf –
causing lift and floatation. As
the snow moves across the
base it releases off the tail and
the exaggerated rocker line
along the center, causes the tail
to drop downward.
Inspired by Steve
Lis, and
420
the revolution that occurred
when kneeboards influenced
surfboard design. Powder is
all about speed and flotation.
Displacement of a board’s
volume is affected by more
than just length. With the 420
for example, we’re able to get
the stability and float normally
associated with much longer
boards by punching out the
waist width and drastically
chopping the length. The 148
for example has the same
circumference
and
base
surface as a traditional 160,
but it’s mass is located much
closer to your feet resulting in
more maneuverability and far
less swing weight
As the lines between freeride and
freestyle continue to erase we needed
to address the need for guys committed to riding only twins but finding
themselves in more pow. Nose and tail
volume is hard to notice in hardpack
unless you’re nose/tail pressing, but
in pow it affects floatation and you can
Directional Volume Twin:
feel it. This led to the simple idea of the
(Standard, Ghost By Tadashi)
Directional Volume Twin. Symmetrical
flex, centered stance, identical wideAs the lines between freeride and
points of the board (therefore, NOT tafreestyle continue to erase we needed
pered), identical length shovel lengths
to address the need for guys commitbut with a slightly lower volume tail.
ted to riding only twins but finding
themselves in more pow. Nose and tail
volume is hard to notice in hardpack
unless you’re nose/tail pressing, but
in pow it affects floatation and you can
feel it. This led to the simple idea of the
Directional Volume Twin. Symmetrical
flex, centered stance, identical widepoints of the board (therefore, NOT tapered), identical length shovel lengths
but with a slightly lower volume tail.
Back in the day, asymmetrical boards
meant you had to choose between a
regular or goofy-stance board. Not
only was that a nightmare for retailers,
it didn’t CAMBER
suit anyone with a duck stance.
CAMBER
The
Asym Twin applies a tighter, deeper heelside radial sidecut compared
to the toe. In effect, balancing out the
Asym Twin:
difference in a body’s natural tendency
(The Greats)
to over-turn the toe edge.
Regular or goofy; it’s still a true twin.
Back in the day, asymmetrical boards
Just flip it around.
meant you had to choose between a
regular or goofy-stance board. Not
only was that a nightmare for retailers,
it didn’t suit anyone with a duck stance.
The Asym Twin applies a tighter, deeper heelside
radial sidecut compared
FLAT FLAT
to the toe. In effect, balancing out the
difference in a body’s natural tendency
to over-turn the toe edge.
RegularCAMBER
or goofy; it’s still a true twin.
Just flip it around.
5. PowRock
(The 420)
5. PowRock
(The 420)
CAMBER
CAMBER
CAMBER
ROCKER
FLAT
3
3
1
CAMBER
BLENDED ROCKER
2
POPLAR
POPLAR
POPLAR
POPLAR
POPLAR
POPLAR
POPLAR
POPLAR
POPLAR
POPLAR
POPLAR
POPLAR
POPLAR
POPLAR
POPLAR
BAMBOO
BAMBOO
BAMBOO
BAMBOO
BAMBOO
PAULOWNIA
PAULOWNIA
PAULOWNIA
PAULOWNIA
PAULOWNIA
BAMBOO
BAMBOO
BAMBOO
BAMBOO
BAMBOO
PAULOWNIA
PAULOWNIA
PAULOWNIA
PAULOWNIA
PAULOWNIA
POWERDRIVE
POWERDRIVE
POWERDRIVE
POWERDRIVE
POWERDRIVE
RAIL
RAIL
RAIL
RAIL
RAIL
POWERDRIVE
POWERDRIVE
POWERDRIVE
POWERDRIVE
POWERDRIVE
RAIL
RAIL
RAIL
RAIL
RAIL
PUBLIC
PUBLIC
PUBLIC
PUBLIC
PUBLIC
JACKPOT
JACKPOT
JACKPOT
JACKPOT
JACKPOT
EMOTICON
EMOTICON
EMOTICON
EMOTICON
EMOTICON
Our baseline
core
for tip to
BASIC
BASIC
BASIC
BASIC
BASIC
tail
woodcore
snowboard
TYPO
TYPO
TYPO
TYPO
TYPO
construction.
Strikes
a
CLARK
CLARK
CLARK
CLARK
CLARK
predictable balance between
GREATS
GREATS
GREATS
GREATS
GREATS
TDF
TDF
TDF
TDF
TDF
OPTIMISTIC
OPTIMISTIC
OPTIMISTIC
OPTIMISTIC
OPTIMISTIC
CreatingHEL
a
lighter,
more
HEL
HEL
HEL
HEL
1. FULL POPLAR
2. POPLAR + BAMBOO
durability, consistent flex and
light weight.
responsive core than the Full
Poplar. The Poplar + Bamboo
uses the same durable core,
lightens it up by replacing 30%
of the Poplar with Paulownia
and then inserts two bamboo
stringers down the full length
for added pop and response.
(Clark, Public, Emoticon, Basic,
Typo, Jackpot)
(TDF, Hel
Greats)
YES.,
Standard,
5
We’ve
re-designed
the
PowerDrive core from last
year evolving the original
idea into what we call Carbon
PowerDrive. The Optimistic
begins with the same Poplar
and Bamboo core featured
on the Standard and TDF.
The PYL begins with a lighter
weight Poplar and Paulownia
composition. On both models,
we then mill two custom
programmed channels about
30mm in from the edge, running
parallel to the sidecut.
Inserted into these channels
are pre-bent bamboo stringers
wrapped in carbon. The end
result is a highly responsive
core that precisely matches
and compliments the outline of
each board.
EXTRUDED.
SINTERED SPEC.
SINTERED TRUE.
Just like it says. This material is
formed by extrusion. It’s softer
than our other two bases, which
isn’t necessarily a bad thing.
At the speeds many of us ride,
this material is actually quicker
(gets up to speed faster) than
sintered when waxed correctly.
You may have your own proof
of this when you’re smoking
by someone with a dried out
“high-end” base. It also retains
wax better because it’s more
porous and is easy to fix with a
P-Tex stick if you get scratches
in it.
This is the term we use and is
the grey zone many companies
play in. We call it Sintered Spec
because it’s hardness and
chemical properties are very
close to true sintered and it’s
on-snow performance is also
very close to true sintered - but
it’s formed using the extrusion
process. How? – Well the raw
material is actually pre-consumer recycled (meaning it
never left the factory) sintered
base material. So while the
heating and extrusion process
has softened it slightly, it’s still
much harder than true Extruded.
Just like it says. Pellets or
course powder is pressed until
it forms a solid. There are several suppliers for our entire industry and they each have different
codes for them, depending on
the colour and transparency.
These codes can make it seem
like you’re getting many different kinds and grades of sintered but they’re all pretty much
the same as far as you and I will
ever tell. True Sintered is harder
and more expensive than extruded and it can be faster for
those that ride aggressively
fast. But to do that, it needs to
be waxed and prepared for local conditions.
The weightless core strikes
a critical balance between
lightweight
and
strength.
Using a lower density species
of Poplar in areas that are not
as structural and Paulownia in
the areas that are, we’re able
to shave precious weight off
our beloved 420 and now the
20/20. This helps a board not
only float, but “feel” floaty.
THE TERMS SINTERED AND EXTRUDED ARE VERBS USED TO DESCRIBE THE PROCESS BY WHICH A
BASE MATERIAL IS MADE.
SIN·TER VERB \ SIN-T R\
transitive verb
: to cause to become a
coherent mass by heating
without melting
EX·TRUDE VERB \IK- STRÜD\
: to shape (something) by
forcing it through a hole
Most of us have been taught to
think of Extruded and Sintered
as ways of describing the
quality and/or hardness of a
base material. Extruded being
softer and slower, and Sintered
being harder and presumably
faster. Unfortunately this is
not always true. Rather than
re-educate,
the
industry
tends to play on your current
understanding, which we think
is a little disingenuous.
So here are the
materials we use:
3
base
5
3D PowderHull
FLAT
Base
5. 3D POWDERHULL (20/20, 420PH)
1. Camber (Ghost by Tadashi)
ROCKER
2. FlatRock (Public)
3. CamRock (Standard, The Greats,
Jackpot, The Basic)
2
4. Directional CamRock (PYL, Hel YES.)
3
CAMBER
BLENDED ROCKER
BLENDED ROCKER
ROCKER
5
3
5. PowRock (The 420)
1. Camber (Ghost by Tadashi)
ROCKER
2. FlatRock (Public)
3. CamRock (Standard, The Greats,
Jackpot, The Basic)
4. Directional CamRock (PYL, Hel YES.)
5. PowRock (The 420)
3
CAMBER
24
PYL
PYL
PYL
PYL
PYL
Designed specifically for the
420 and 20/20.
4
2
4. POWROCK (420, THE CLARK)
STANDARD
STANDARD
STANDARD
STANDARD
STANDARD
4. POWERDRIVE 2.0
From intuitive turn initiation,
solid edge hold and explosive
release, the PowerDrive core is
constantly active.
(PYL, Optimistic)
BASE MATERIALS
ROCKER
BLENDED ROCKER
20/20
20/20
20/20
20/20
20/20
420
420
420
420
420
3. WEIGHTLESS CORE
(420, 20/20)
: to force, press, or push
(something) out
ROCKER
ROCKER
POPLAR
POPLAR
POPLAR
POPLAR
POPLAR
PAULOWNIA
PAULOWNIA
PAULOWNIA
PAULOWNIA
PAULOWNIA
4
4
2. FlatRock
(Public)
2. FlatRock
(Public)
3. CamRock
(Standard,
The Greats,
3. CamRock
(Standard,
The Greats,
3. CAMROCK (EMOTICON, BASIC, TYPO, JACKPOT, GREATS, HEL,
PYL)
Jackpot,
The Basic)
Jackpot,
The Basic)
4. Directional
CamRock
(PYL,
Hel YES.)
4. Directional
CamRock
(PYL, Hel
YES.)
(20/20, 420PH)
BASE PROFILES
ROCKER
ROCKER
POPLAR
POPLAR
POPLAR
POPLAR
POPLAR
A slight taper (12mm) helps
keep the nose up without
loosing the tail’s ability to hold
in hardpack. Stance is only
slightly set back from center
of effective edge because
the difference in nose and tail
shovel keeps you from going
over the nose.
located
tofeet
yourresulting
feet resulting
more maneuverability
the board
the carving
is taking
bumps
are subtle
and without
work without
located
much much
closercloser
to your
more maneuverability
bumps
are subtle
and work
ter of ter
theof
board
wherewhere
the carving
arc is arc
taking
place.place.
and
farswing
less swing
weight
feeling
grabby,
slowing
you down,
or Hel
The
is designed
to be ridden
more aggressively
and benefits
and far
less
weight
feeling
grabby,
slowing
you down,
or The
is Hel
designed
to be ridden
more aggressively
and benefits
from from
A slight
(12mm)
keepnose
the up
nose
up without
loosing
a nightmare
to tune.
the traction
associated
with bump-outs.
The Basic
and Emoticon
A slight
taper taper
(12mm)
helps helps
keep the
without
loosing
beingbeing
a nightmare
to tune.
the traction
associated
with bump-outs.
The Basic
and Emoticon
the ability
tail’s ability
to in
hold
in hardpack.
Stance
only slightly
benefit
from more
re-distribution
of body
your body
weight
the tail’s
to hold
hardpack.
Stance
is onlyis slightly
set set
benefit
from more
subtlesubtle
re-distribution
of your
weight
onto onto
from center
of effective
because
the difference
in
thatyou
helpturn.
you turn.
back back
from center
of effective
edge edge
because
the difference
in
areasareas
that help
nosetail
and
tail shovel
keeps
you going
from going
over
the nose.
nose Directional
and
shovel
keeps
you from
over the
nose.
Wide
/ Tapered:
OverBite:
UnderBite:
(The 420)
Directional / Radial W/ Overbite
True Twin / Radial W/ Underbite Edges
Edges (Hel Yes.)
(Basic, Emoticon)
Inspired by Steve Lis, and the revolution that occurred when
Some might call this a directional twin
kneeboards influenced surfboard design. Powder is all about
There are a lot of variations on this
With the success of last years Overbite Edges on the Hel we wanted
as the differences on the PYL for examspeed and flotation. Displacement of a board’s volume is aftheme out there. Through trial and
to see what would happen when we take our own design theories
ple are not as drastic as some. For us,
fected by more than just length. With the 420 for example, we’re
error we’ve found locating a slight
and turn them inside out. The result was a small revolution in board
anything that’s not a true twin is.
able to get the stability and float normally associated
with much
shaping. By stepping in under the ROCKER
bindings it reduces (or disrupts)
“bump-out” running parallel to theCAMBER
Nose length outside of the effective
ROCKER
ROCKER
CAMBER
longer boards by punching out the waist width and drastically
sidecut at each of the binding areas the surface area of the edgeROCKER
that has contact with the snow (while
edge is longer than the tail and the
chopping the length. The148 for example has the same circumbreaks up the edge just enough to
the board is on edge) which in turn increases the edge pressure in
stance is set back, usually in the neighference and base surface as a traditional 160 but it’s mass is
increase grip in icy conditions. The
the areas where you need it - from binding out, and through the cenborhood of about 20mm from center of
Directional Wide / Tapered:
OverBite:
UnderBite:
Directional / Radial:
located much closer to your feet resulting more maneuverability
bumps are subtle and work without
ter of the board where the carving arc is taking place.
effective edge (EE).
(The 420)
Directional / Radial W/ Overbite
True Twin / Radial W/ Underbite Edges
(Pick Your Line)
and far less swing weight
feeling grabby, slowing you down, or The Hel is designed to be ridden more aggressively and benefits from
Edges (Hel Yes.)
(Basic, Emoticon)
A slight taper (12mm) helps keep the nose up without loosing
being a nightmare to tune.
the traction associated with bump-outs. The Basic and Emoticon
Inspired by Steve
and the revolution that occurred when
Some might call this a directional twin
4 to Lis,
the tail’s4ability
hold in hardpack. Stance is only slightly set
benefit from more subtle re-distribution of your body weight onto
kneeboards influenced surfboard design. Powder is all about
With the success of last years Overbite Edges on the Hel we wanted
There are a lot of variations on this
as the differences on the PYL for examback from center of effective edge because the difference in
areas that help you turn.
speed and flotation. Displacement of a board’s volume is aftheme out there. Through trial and
to see what would happen when we take our own design theories
ple are not as drastic as some. For us,
nose and tail shovel keeps you from going over the nose.
fected by more than just length. With the 420 for example, we’re
error we’ve found locating a slight
and turn them inside out. The result was a small revolution in board
anything that’s not a true twin is.
able to get the stability and float normally associated with much
“bump-out” running parallel to the
shaping. By stepping in under the bindings it reduces (or disrupts)
Nose length outside of the effective
longer boards by punching out the waist width and drastically
sidecut at each of the binding areas the surface area of the edge that has contact with the snow (while
edge is longer than the tail and the
chopping the length. The148 for example has the
same ROCKER
circumbreaks up the edge just enough to
the board is on edge) which in
turn increases
stance is set back, usually in the neighBLENDED
BLENDED
ROCKER the edge pressure in
BLENDED
ROCKER
BLENDED
ROCKER
ference and base surface as a traditional 160 but it’s mass is
increase grip in icy conditions. The
the areas where you need it - from binding out, and through the cenborhood of about 20mm from center of
located much closer to your feet resulting more maneuverability
bumps are subtle and work without
ter of the board where the carving arc is taking place.
effective edge (EE).
and far less swing weight
feeling grabby, slowing you down, or The Hel is designed to be ridden more aggressively and benefits from
A slight taper (12mm) helps keep the nose up without
loosing
being
a
nightmare
to
tune.
the
traction
associated
with
bump-outs.
ROCKER
CAMBER
ROCKER The Basic and Emoticon
the tail’s ability to hold in hardpack. Stance is only slightly set
benefit from more subtle re-distribution of your body weight onto
back from center of effective edge because the difference in
areas that help you turn.
5
nose and5tail shovel
keeps you from going over the nose.
1
1. Camber
(Ghost
by Tadashi)
1. Camber
(Ghost
by Tadashi)
Base
7
As the lines between freeride
MidBite
blends the response MIDBITE
of Similar looking to “wings”
UNDERBITE
TAPERED UNDERBITE
DIRECTIONAL VOLUME TWIN
a narrow waist width with the
or bumps on a surfboard, it and freestyle continue to erase,
we had to address the needs of
stability of wider nose and tail.
functions a little different on
guys committed to riding only
snow. Each side the board’s
The MidBite steps the outline
twins but finding themselves in
effective edge is segmented
of the board inward 1.5mm just
into 3 distinct parts. Beginning more pow. Nose and tail volume
inside the insert pack. This step at the nose, the sidecut is
is hard to notice in hardpack
remains (rather than bumping
unless
you’re
nose/tail
approx. 8 meters radius. At the
back out like the Basic) down front binding area, the edge pressing, but in pow it affects
about 1/3 the length of the
floatation and you can feel it.
steps inward by 2mm, the
sidecut until just inside the sidecut changes to approx. 7 This led to the simple idea of
next insert pack. This single
meters and continues with that the Directional Volume Twin.
long disruption of the sidecut
Symmetrical
flex,
centered
radius until the rear insert pack.
between the bindings cheats Then, the edge steps in again stance, identical wide-points
the waist width narrower, 2mm and the sidecut tightens
of the board (therefore, NOT
providing quicker edge-to- to approx. 6 meters. Traditional tapered),
identical
length
edge response. Meanwhile, “tapered boards” take the full
shovel lengths but with a
from your binding out to the
sidecut and pull the tail inward, slightly lower volume tail.
end of the sidecut we maintain
which is away from the arc of
(Standard, TDF)
a board width that is a stable
your turn – this is why they tend
platform for popping, spinning, to wash out under hard carving.
and landing.
The Tapered UnderBite corrects
this by: 1) keeping the sidecut
(Jackpot)
parallel to its corresponding
one on the other side of the
board. 2) Increasing the sidecut
depth as you move towards the
tail creating a corrective “hook”
to the taper. The board blends
into turns effortlessly, has the
directional drive and float
you’d expect from a tapered
board, but it holds an edge and
rockets out
of turns like nothingDirectional / Radial:
True Twin:
Directional
Volume
Directional
/ Tapered:
AsymAsym
Twin:Twin:
Directional
WideWide
/ Tapered:
True Twin:
Directional
Volume
Twin:Twin:
Directional / Radial:
(Public,
Jackpot)
(Standard,
By Tadashi)
(The Greats)
(The 420)
Your Line)
(Standard,
GhostGhost
By Tadashi)
(The 420)
(Public,
Jackpot)
(Pick (Pick
Your Line)
else. (The Greats)
Outlines
1. FLAT (PUBLIC)
5
So even though it’s a perfectly
balanced twin, the board rides
through deep snow with the (The 420, 420PH)
same pitch, or planing angle,
OverBite:
UnderBite:
OverBite:
UnderBite:
Directional
/ Radial
W/ Overbite
True /Twin
/ Radial
W/ Underbite
that we get Directional
with
/directional
Radial
W/ Overbite
True Twin
Radial
W/ Underbite
EdgesEdges
(Hel Yes.)
(Basic,
Emoticon)
EdgesEdges
(Hel Yes.)
(Basic,
Emoticon)
A
mainstay
of
freestyle
riding.
As
the
lines
between
freeride
and
Back
in
the
day,
asymmetrical
boards
Inspired
by
Steve
Lis,
and
the
revolution
that occurred
when
Some
might
call
this
a
directional
twin
Back in the day, asymmetrical boards
A mainstay of freestyle riding.
As the lines between freeride and
Inspired by Steve Lis, and the revolution
that occurred
whenset-back
Some might call this a directional twin
shapes
and
stances.
Completely
symmetrical
outline;
the
freestyle
continue
to
erase
we
needed
meant
you
had
to
choose
between
a
kneeboards
influenced
surfboard
design.
Powder
is
all
about
There
are
a
lot
of
variations
on
this
With
the success
last years
Overbite
the
we wanted
as
the
differences
on
the
PYL
for
exammeant you had to choose between a
kneeboards influenced surfboard design. Powder is all about
Completely symmetrical outline; the
freestyle continue to erase we needed
There are a lot of variations on this
With the
success
of lastofyears
Overbite
EdgesEdges
on theon
Hel
weHel
wanted
as the differences on the PYL for examstance
is centered
on effective
the effective
to address
the need
for commitguys commitregular
or goofy-stance
speed
and
flotation.
Displacement
of
a
board’s
volume
is
aftheme
out
there.
Through
trial
and
to
see
what
would
happen
when
we our
takeown
ourdesign
own design
theories
ple
are
not
as
drastic
as
some.
For
us,
regular
or goofy-stance
board.board.
Not Not
speed
and
flotation.
Displacement
of
a
board’s
volume
is
afto
see
what
would
happen
when
we
take
theories
stance
is centered
on the
to address
the need
for guys
theme
out
there.
Through
trial
and
ple are not as drastic as some. For us,
(Pick
Your
Line)
tiptail
andare
tailidentical
are identical
to riding
only twins
but finding
only
wasathat
a nightmare
for retailers,
by more
thanlength.
just length.
With
thefor
420
for example,
error we’ve
locating
a slightand turn
andthem
turn inside
them inside
out.result
The result
a small
revolution
in board
anything
not atwin
trueis.
twin is.
only was
that
nightmare
for retailers,
fectedfected
by more
than just
With the
420
example,
we’re we’re
out. The
was awas
small
revolution
in board
edge, edge,
tip and
lengthlength
ted toted
riding
only twins
but finding
error we’ve
foundfound
locating
a slight
anything
that’sthat’s
not a true
and shape,
is identical
at both
themselves
in more
pow. Nose
and tail
it didn’t
suit anyone
duck stance.
able
get
the stability
andnormally
float normally
associated
with much
“bump-out”
running
parallel
shaping.
By stepping
in under
the bindings
it reduces
(or disrupts)
outside
the effective
it didn’t
suit anyone
with awith
ducka stance.
able to
getto
the
stability
and float
associated
with much
“bump-out”
running
parallel
to theto the
shaping.
By stepping
in under
the bindings
it reduces
(or disrupts)
and shape,
flex isflex
identical
at both
themselves
in more
pow. Nose
and tail
Nose Nose
lengthlength
outside
of theof effective
On
hard-pack
it’s
just
a binding
short,
the board.
sidecut
is
volume
is hard
to notice
in hardpack
The Asym
Twin applies
a tighter,
boards
by punching
out
the
waist
and drastically
sidecut
at of
each
the binding
the surface
area
the edge
thatcontact
has contact
with
the snow
is longer
theand
tail the
and the
volume
is hard
to notice
in hardpack
The Asym
Twin applies
a tighter,
deep-deeplongerlonger
boards
by punching
out the
waist
width width
and drastically
sidecut
at each
theof
areasareas
the surface
area of
theof
edge
that has
with the
snow
(while(while
ends ends
of theofboard.
RadialRadial
sidecut
is
edge edge
is longer
than than
the tail
er heelside
sidecut
compared
effective
and predictable.
The overall
nose/tail
pressing,
chopping
the length.
The148
for example
has
the same
circumbreaks
the just
edgeenough
just enough
tothe board
the board
is on edge)
turn increases
the edge
pressure
in
stance
set back,
usually
the neigheffective
and predictable.
The overall
unlessunless
you’reyou’re
nose/tail
pressing,
but but
er heelside
radialradial
sidecut
compared
chopping
the length.
The148
for example
has the
same
circumbreaks
up theup
edge
to
is on edge)
whichwhich
in turninincreases
the edge
pressure
in
stance
is set is
back,
usually
in the in
neighwide,
super
theIntoe.
In effect,
balancing
out the
ference
and base
surface
as a traditional
160
but
it’s mass
is twin.
complete
freedom
it affects
floatation
andcan
you can
increase
icy conditions.
the areas
you it
need
it -binding
from binding
out,through
and through
the cenborhood
of about
from center
of
shapeshape
allowsallows
complete
freedom
of ex-of exin powinitpow
affects
floatation
and you
to thetotoe.
effect,
balancing
out the
ference
and base
surface
as a traditional
160 but
it’s
mass
isfun
increase
grip ingrip
icy in
conditions.
The The
the areas
wherewhere
you need
- from
out, and
the cenborhood
of about
20mm20mm
from center
of
Outlines
Outlines
(The Greats)
4
Bamboo
Bamboo
Bamboo
Bamboo
Bamboo
+++ ++
Weightless
Weightless
Weightless
Weightless
Weightless
+++ ++
Poplar
Poplar
Poplar
Poplar
Poplar
++Bamboo
+Bamboo
Bamboo
++Bamboo
Bamboo Weightless
Weightless
Weightless
Weightless
WeightlessCarbon
Carbon
Carbon
Carbon
Carbon
PowerDrive
PowerDrive
PowerDrive
PowerDrive
PowerDrive
Carbon
Carbon
Carbon
Carbon
Carbon
PowerDrive
PowerDrive
PowerDrive
PowerDrive
PowerDrive
ROCKER
25
LET’S GO SNOWBOARDING
R
D
M
ROMAIN. BARREL BY NEAL SIKKES [o] CHAD CHOMLACK
27
2
LIFE
0
FOR
1
7
YES
2017 Dealer Book
yesnowboard.com
T SHIRTS
2017 Dealer Book
yesnowboard.com
SWEATSHIRTS & TEAM SHIRT
YES. SELLS
Premium Crewneck Tee
YES. TIE DYE
Premium CVC
Custom Tie Dye Pocket Tee
SIZE
SIZE
M,L,XL
M,L,XL
Olive Lite
Black
Olive Lite
Charcoal
YES. GREATS
Classic Loose Fit Tee
YES. STANDARD
Poly / Cotton Blend
Zip Up Hoodie
SIZE
M,L,XL
M,L,XL
Vintage Denim
Olive Lite
Black
YES. 20/20
YES. WE‘RE STILL UNINC.
Tri Blend Jersey
Pullover Hoodie
8oz Special Blend
SIZE
SIZE
M,L,XL
M,L,XL
Premium Heather
Olive Lite
Varsity Grey
YES. UNINC.
Premium LS Tee
8oz Cotton Terry
SIZE
Charcoal
Standard Crewneck Tee
Cotton / Viscose Blend
YES. TEAM
Cotton
3/4 Raglan Tee
Tri Blend Jersey
SIZE
SIZE
M,L,XL
S,M,L,XL
Black
28
Premium Heather
Heritage Grey
29
2017 Dealer Book
yesnowboard.com
T SHIRTS
2017 Dealer Book
yesnowboard.com
HEADWEAR
YES. SELLS
Flowy Raglan Tee
YES. BASIC
Poly / Viscose Blend
Slouch Knit Beanie
Single Rib Knit
w/ Woven label
SIZE
S,M,L
SIZE
OS
Hyper Lime
Black
YES. BACKSIDE
Cuff Knit Beanie
Heather Grey
Seashell
Heavy Yarn & Knit
w/ Woven Label
SIZE
OS
YES. TRUSTED
Deep V Tee
Poly / Viscose Blend
Tofino Tan
Blood Red
SIZE
S,M,L
YES. TRUSTED
Ribbed Slouch Beanie
Lightweight, Tight Knit
Single Rib
SIZE
OS
Classic White
Vintage Red
Bluebird Blue
Swell Grey
YES. HEL YES
Boyfriend Tank
YES. YNOT
Tri Blend Jersey
Runners Cap
Cotton Twill w/ Woven
Label & Embroidery
SIZE
S,M,L
SIZE
OS
Khaki & Black
Black & Grey
YES. YES
Baseball Cap
Enci Blue
Black
Heavy Twill w/ 3D
Embroidery
SIZE
OS
YES. EMOJI
Zip Up Hoodie
8oz Special Blend
Black on Red
Red on Black
SIZE
S,M,L
YES. RETIRED
Boat Hat
Canvas Twil
w/ Embroidery
SIZE
OS
Fisherman Green
Captain Black
Heather Grey
30
31
DCP
YES
FAM
ILY
AUSTEN
SWEETIN.
CLINT
ALLAN.
RITCHIE.
BENJI
SCHETTINI.
FUSE.
yesnowboard.com
TADASHI
2017 Dealer Book
SOLBERG.
JP
HELLEN
DCP.
DE MARCHI.
yesnowboard.com
ROMAIN
2017 Dealer Book
RDM
JP
HELEN
BENJI
AUSTIN
TADASHI
CLINT
2
YES.
YES.