catalog Yes Snowboard 2016-17
Transcription
catalog Yes Snowboard 2016-17
YES. 2017 WELCOME TO TWENTY SEVENTEEN YES FOR LIFE. 2017 WELCOME TO TWENTY SEVENTEEN YES FOR LIFE. YES. 2017 Dealer Book yesnowboard.com 2017 Dealer Book yesnowboard.com “Q U E S T I O N EV ERYTHING G E N E R A L LY T HOUGHT TO YES. DESIGNED FOR LIFE INTRODUCTION B E O B V I O U S” Each year, the founders and designers at YES. are inspired, driven, motivated…call it what you will… by the same simple pleasures. An activity that gave us a culture and an identity has framed and flavored some of the most memorable moments of our lives. Whether it’s the exotic pursuit of untouched zones in far-off lands, the scoring of “first chair” at the local resort after a dump, or finally landing a trick we’ve slammed on a hundred times. The spark is just as simple - and plentiful – as it was when linking a couple turns was all we could manage. 2017 Winter Edition Last year was a huge design year for us and we’re humbled by the recognition awarded to our efforts by COVER: THIS PAGE: [o] CHAD CHOMLACK BENJI [o] PAUL WATT DIETER RAMS our fans, our peers and the industry. And true to the spirit that got us here, for 017 we again pushed the needle further…always in our own way. If it isn’t obvious by now, we at YES. are not measuring ourselves against any other brand or playing catch up with “emerging trends”. We do what feels right, we fill voids that we see and we honestly have no idea where this path will take us. Forwards, backwards, it doesn’t matter. As long as we’re moving, we’re happy. And if you get that, you get YES. And you should come ride with us. 2017 Dealer Book yesnowboard.com HOW TO USE THIS BOOK WHAT TO LOOK OUT FOR Seriously? We have 14 models to many other companies 20-30+ models. If you don’t have time to turn a few pages, read some words and understand why each one of these boards has it’s own story, personality and reason to exist, then just skip to the price sheet and head back over to the Burton booth. OPTIMISTIC – Continuing the evolving experiments with Underbite and lessons learned from the original 420, the Optimistic celebrates the current renaissance in snow sliding. Swapping width for length has been a common theme for us because we love the freedom that width allows you to lean- WHAT YOU MISSED LAST YEAR 2 it-over in every condition, on every pitch. Connecting that with further tweaks to the now legendary UnderBite, and a base profile that both rallies hardpack and planes over pow, and what you have is a board that could quite likely be the quiver killer. 420 POWDERHULL – It had to be done. If our groundbreaking powder-planing theories were able to make a true twin float like a directional board, what would it do to the funnest powder board ever created? Next time it dumps 20cm’s+, or you find yourself in a heli or at Baldface, let’s hope you’re ready for what comes next. 3 While it had won plenty of fans at the shop and in the mags (thanks, TWS Good Wood!), last year’s PYL was a little overshadowed by the understandable hype surrounding the 20/20 PowderHull. This year we urge you to take some turns on the Pick Your Line and experience something truly unique, courtesy of the Tapered Underbite. Classic directional drive and stability, coupled with a lively turning radius and edge hold that most freeride boards have accepted as trade-offs. CLARK 420 420 PH 2020 PYL OPTIMISTIC HEL S TA N D A R D TDF TYPO BASIC G R E AT S TWENTY SEVENTEEN E M OT I CO N JAC K P OT yesnowboard.com P O W D E R S T R E E T PUBLIC YES. HARDGOODS 2017 Dealer Book 2017 Dealer Book yesnowboard.com 2017 Dealer Book yesnowboard.com PUBLIC BASIC THE PUBLIC CONTINUES TO DELIVER THE SOLID, PLAYFUL PLATFORM RIDERS LIKE AUSTEN SWEETIN AND JUSTIN MULFORD NEED TO COME UP WITH LINES NO ONE ELSE EVEN CONSIDERS. TWS GOOD WOOD WINNER FOR ALL-MOUNTAIN BOARDS UNDER 450$. Since unveiling the Underbite outline 3 years ago, the Basic has racked up every magazine award available. Incredibly easy to ride for those that want to cruise, yet responsive and stable enough for the likes of Benji Ritchie to reach for the Basic as his go-to deck. Requiring a neutral yet responsive and durable board, the Public was designed for terrain that was never meant to be ridden. Flat (or zero) camber keeps the board neutral enough to not get too squirrely and unpredictable. The core is milled with a mid-flex between the feet and a slightly thicker “bump” just outside the binding areas. This produces a soft overall flex that still pops ollies. The nose and tail profiles are a blended radius to flat kick that is perfect for extended nose presses. UnderBite 101 - By stepping the outline in under the bindings (rather than out), UnderBite disrupts the surface area that has contact with the snow while the board is on edge. Without any extra rider effort, this disruption effectively increases edge pressure on the areas where you need it most, helping to initiate and hold your turn. The effect is stable edge control and a very confident, enhanced arc in your turn with no drag. RIDERS GLASS RIDERS GLASS Austen Sweetin Justin Mulford Biax Everyone Biax SHAPE OUTLINE SHAPE OUTLINE True Twin Radial True Twin UnderBite FLEX BASE MATERIAL FLEX BASE PROFILE 3/5 Extruded 3.5 / 5 Camrock 4-4-4 CORE BASE PROFILE CORE BASE MATERIAL Full Poplar FlatRock 2-0-2 Full Poplar Extruded 146 149 158 148 151 152W 4 155 161 163W 161 154 158 T R U E 152 T W I N 159W U N D E R B I T E ART BY DUSTIN ORTIZ ART BY TDA 5 156W 2017 Dealer Book yesnowboard.com 2017 Dealer Book yesnowboard.com TYPO JACKPOT A BASIC ON STEROIDS, THE TYPO HANDLES BIGGER TERRAIN AT BIGGER SPEEDS. A ‘PARK BOARD’ THAT IS SO MUCH MORE. Taking the TWS Good Wood-winning shape of the UnderBite Twin, we set the stance back 5mm for a more all-mountain setup that’s ready for resort powder stashes. We also upgraded the base and gave it a little more robust flex pattern to suit a more aggressive rider on a larger playing field. Last year we re-designed the Jackpot and unveiled Mid-Bite to the world. Todd Richards didn’t know what was up with those funky edges but he claimed it was the best park board he’d ever ridden. TWS Good Wood testers agreed and yet another trophy went up on YES.’s crowded mantle. UnderBite 101 - By stepping the outline in under the bindings (rather than out), UnderBite disrupts the surface area that has contact with the snow while the board is on edge. Without any extra rider effort, this disruption effectively increases edge pressure on the areas where you need it most, helping to initiate and hold your turn. The effect is stable edge control and a very confident, enhanced arc in your turn with no drag. Responsive, fast, playful and stable - all attributes brought to you via a simple but ingenious disruption of traditional radial sidecut. MidBite cheats the odds by having a narrower waist width that creates faster toe-to-heel response time. Landing stability and the platform necessary for ollies and take-offs is maintained by bringing the board width back out just outside the binding areas. RIDERS GLASS RIDERS GLASS The dedicated resort rat. Biax Austen Sweetin Todd Richards Clint Allen Triax SHAPE OUTLINE SHAPE OUTLINE Directional Twin UnderBite True Twin Mid-Bite FLEX BASE MATERIAL FLEX BASE MATERIAL 4 /5 Sintered Spec 4/5 Sintered True CORE BASE PROFILE CORE BASE PROFILE Full Poplar Camrock 4-4-4 Full Poplar Camrock 4-4-4 149 152 155 156W 158 159W 161 163W 149 156 U N D E R B I T E 6 152 154 156W 158 M I D ART BY TDA ART BY DUSTIN ORTIZ 7 B I T E 2017 Dealer Book yesnowboard.com 2017 Dealer Book yesnowboard.com ;) EMOTICON HEL YES. LAST YEAR’S TWS GOOD WOOD WINNER FOR WOMEN’S PARK BOARDS RETURNS. WHILE HELEN HERSELF RACKS UP FANS, HER BOARD COLLECTS MORE AWARDS AND A WELL-DESERVED FOLLOWING. Last year the Hel got what would seem to be a subtle update to its outline when we took the same shape and dimensions of her original board and applied Underbite. Most importantly, the result was that Helen was even more stoked on her favorite board, and making Helen smile is reward enough. But just to prove the tech is no fluke (and to make sure we weren’t just drinking our own Kool-Aid®) we submitted this board to the key industry board tests and sure enough, it came back a winner. Which is not to say we don’t drink our own Kool-Aid® - we do - but it confirms that Underbite is not just marketing hype, but a technology you can feel and appreciate. Playful, intuitive and responsive - the Emoticon makes snowboarding more fun by making it easier to express your own style. A true twin shape and softer flex, the real jeenyus of this board is its unique UnderBite outline. Subtle but noticeable indents along the sidecut at the binding area re-distribute your body weight onto areas that help you turn. The effect is stable edge hold and a very confident, enhanced arc in your turn. No weirdness, just a board that rides as well as you know you can. RIDERS GLASS RIDERS GLASS Everyone Biax Helen Schettini Biax SHAPE OUTLINE SHAPE OUTLINE True Twin UnderBite Directional Underbite FLEX BASE MATERIAL FLEX BASE MATERIAL 3/5 Extruded 4/5 Sintered True CORE BASE PROFILE CORE BASE PROFILE Full Poplar Camrock 4-4-4 Poplar + Bamboo Directional Camrock 4-4-2 143 146 149 152 146 U N D E R B I T E 8 149 152 U N D E R B I T E ART BY BRYAN RAY ART BY TDA 9 155 2017 Dealer Book yesnowboard.com 2017 Dealer Book yesnowboard.com GREATS UnInc. IN LOVING MEMORY OF THE MOVEMENT THAT INSPIRED YES. This year’s Greats theme is a collection of visual elements that made up some of our favorite UnInc graphics. The brief but monumental years that DCP, JP, Romain, Jeffy and Gigi had creative freedom with the project are curated here in a single celebratory homage. On the technical end, the Greats is graced with the original asym-twin outline. Tighter heel sidecut than toe rebalances and enhances the body’s natural strengths. And this year we’ve gone a step further by adding a carbon stringer on the heel-side of the board that effectively creates an asymmetrical flex. The additional weight and power applied to your heel edge is now matched without overpowering your toe edge. ROMAIN DE MARCHI DCP “Un..inc say it all . It was just the beginning of YES. Now we are still here supporting the true value of snowboarding and sharing the snowboarding culture to younger generations! Thanks to Jeff Anderson for showing us the right path. You will always be with us in every pow turn, and sunny days!” “that’s where it all started , the freedom of being creative , the adventure , the wicked travels , the bond that lead to creating YES. THAT’S WHERE THE “I DON’T NEED NO ONE’S APPROVAL” MENTALITY STARTED FOR US.” GIGI RÜF MIKKEL BANG “After making it onto the radar of a sponsor, the silver spoons were handed out. But what were they really after? Seemingly our only saving grace was that we’ve managed to develop a modest amount of value towards where snowboarding was heading.” “UnInc Was Special for Me Because of It’s Graphics! But mostly because of the team! They were all riders I looked up to!” DANNY DAVIS facebook.com/weareuninc RIDERS BASE PROFILE JP Solberg Austen Sweetin Camrock 2-4-2 SHAPE CORE Asym Twin Poplar + Bamboo OUTLINE GLASS Asymmetric Radial Sidecut Triax w/ Carbon Stringers FLEX BASE MATERIAL Asym flex Sintered True “I was lucky enough to get in on the uninc crew towards the end. Being with Romain, JP, DCP, and Gigi was pretty much the best way any kid could come up in snowboarding. They taught me how to travel and enjoy life to the most whether it was movie tour, or Alaska. My firsT times surfing were with the uninc boys and one of my first times to a strip club. I can’t say enough how vital it was for me to be “raised” by this crew in my early years of professional snowboarding. They taught me a lot of about working hard and playing just as hard. Uninc made me the snowboarder I am today, as well as the person I am. Miss those fuckin days!!!!!!” JP SOLBERG “The uninc days were pivotal to me because it’s that time in my career I felt we could do anything we wanted in true snowboard spirit! The more twisted it got, the better the turnout. I looked around me and saw my crew it was family - those were the days!” 152 156 10 ART BY PETER-JOHN DE VILLIERS / TDA 11 154 158 2017 Dealer Book yesnowboard.com 2017 Dealer Book yesnowboard.com TDF STANDARD THIS YEAR WE TONE DOWN THE HYPER INTERNALS OF LAST YEAR’S STANDARD, MAKING IT MORE ACCESSIBLE AND USER-FRIENDLY TO CRUISE ON. This year’s Tadashi continues with the Directional Volume Twin shape that works so well for those committed to riding twins, but wanting better floatation in powder. With a lower volume tail shape than nose, this board planes like a directional but spins like a twin. The modern Camber base profile takes what we’ve learned with rocker, and applies the traditional pop and response you want without any of the grabbiness that people associate with their camber experience from the 90’s. Under the hood lies a new lightweight Poplar core with 2 Bamboo stringers running tip-to-tail providing a seamless balance of snap and dampening. Using the Direction Volume Twin as its outline, the Standard has all the benefits of a true twin – equal swing weight, balance and symmetry but it floats like a directional board when you need it to. From park laps to flying down groomed rollers to hidden pow stashes, this board sets the standard for all-mountain ability. And courtesy of our good friend Kevin Sansalone, The Standard also features Backseat Inserts. An extra row of inserts located behind the main set for those morning-after-a-huge-dump days that even our Directional Volume Twin shape can’t keep you a-float. Just slam those binders back and let your rear leg breathe. RIDERS GLASS RIDERS GLASS Tadashi Fuse and real men that ride camber. Triax Romain De Marchi Benji Ritchie Triax SHAPE OUTLINE SHAPE OUTLINE True Twin Directional Volume Twin True Twin Directional Volume Twin FLEX BASE MATERIAL FLEX BASE MATERIAL 4.5 / 5 Sintered True 4.5 / 5 Sintered True CORE BASE PROFILE CORE BASE PROFILE Poplar + Bamboo Modern Camber Poplar + Bamboo CamRock 2-4-2 152 154 156 158 159W 161W 156W 152 154 156 158 159W 161W 156W D I R E C T I O N A L D I R E C T I O N A L V O L U M E V O L U M E 12 T W I N ART BY MARK KOWALCHUK ART BY TDA 13 T W I N 2017 Dealer Book yesnowboard.com 2017 Dealer Book yesnowboard.com 420 THE CLARK LAST YEAR THE CLARK OPENED UP THE S.I.Y. MOVEMENT TO A HANDFUL OF EARLY ADOPTERS WITH A BURNING ITCH TO EXPRESS THEMSELVES. Since introducing the 420 - FIVE years ago - we’ve received a steady stream of testimonials from people that were literally blown away from their experience. No bullshit – this board will shatter your long-held beliefs of what a snowboard can do or even what length you should be riding. This year we continue to supply the creative commons with the blankest of canvas to make their mark in the world of shaping. In that 5 years we’ve seen every other brand come to market with shorter, wider “quiver boards”. Are we bummed? Not at all. Our inspirations that led to this design are just a little less obvious. And besides, there’s only one 420. Shape it. Post it! #YESClark Super short, the outline of the 420 plays with volume distribution and gets its float and stability from the exaggerated width, a little taper and a custom-crafted base profile. The outline and base surface area of the 148 is equal to a traditional 158 cm board and therefore has similar float and stability. But with all the mass located closer to your feet, it’s far more maneuverable in the trees and way easier to spin. Because we don’t get carried away with taper, swallowtails or overly setback stances, the board also rips hardpack and ride switch with ease. RIDERS GLASS Anyone with an open mind and a desire to fly Triax SHAPE OUTLINE Directional Weird Radial Tapered FLEX BASE MATERIAL 4/5 Sintered Spec CORE BASE PROFILE Weightless Core PowRock 6-0-2 148 152 D I R E C T I O N A L W E I R D 14 ART BY DUSTIN ORTIZ ART BY TDA 15 RIDERS GLASS Anyone with a jig-saw and an idea. Triax SHAPE OUTLINE Unknown Unknown FLEX BASE MATERIAL 3.5 / 5 Extruded CORE BASE PROFILE Full Poplar PowRock 2017 Dealer Book yesnowboard.com 2017 Dealer Book yesnowboard.com OPTIMISTIC A COMPLETE REDESIGN AND A REFRESHING NEW SHAPE TO A FAMILIER OLD NAME. O P T I M I S T I C The Optimistic comes back this year with a lot more than just a face-lift. It’s an all-new board, an all-new ride and comes stacked with some of our most proven and refined design theories. This board combines the fun, easy nature of the 420 with the carving prowess of the PYL and the explosive horsepower of our PowerDrive core. It’s wide. And wide is good. This allows you to ride the board up to 6cm shorter, giving you more maneuverability in the trees and easier spins in the air. Width also creates stability at speed and floatation in the deep that we used to associate with length. It also begs to be leaned-over as far as you dare on the groomers, which is fun as hell! Add in the now legendary Underbite and you have a board that will carve troughs into hardpack and float better than anything this side of a 420. T H E BASE PROFILE Future Banked Slalom winners. CamRock 2-4-2 SHAPE CORE Directional Carbon PowerDrive OUTLINE GLASS Underbite Triax FLEX BASE MATERIAL 4.5 / 5 Sintered True T H O R O U G H L Y A D D I C T I V E O F RIDERS J O Y T U R N I N G . 151 Since day one, we’ve all felt the unique and pleasurable experience of leaning over and engaging sidecut into snow. In recent years the act of turning has returned to our media feeds and we think this is something to applaud. The new Optimistic doesn’t just celebrate the art of the turn - it is willing to be pushed to the unknown limits of how hard, how fast and where that turn can take you. 157 16 ART BY TDA 17 154 2017 Dealer Book yesnowboard.com 2017 Dealer Book yesnowboard.com 20/20 PYL LAND YOURSELF AN ICONIC PIECE OF MODERN SNOWBOARD HISTORY. WHEN DOES A TAPERED BOARD NOT ACT LIKE ANY OTHER TAPERED BOARD? The 20/20 kinda freaked people out last year. By pushing our own creative envelope and disrupting the limits of what a modern snowboard factory could mass-produce, we set an industry milestone that we’re very proud of. Tapering a board is a classic tool in a free-ride designer’s tool chest. Pulling the tail width in narrower than the nose helps with floatation in powder and stability at speed. Problem is, they tend to wash-out or can be overpowered on the exit of turns. Deep pronounced concaves at either end of this short, true-twin outline cause the board’s planing angle in powder to mimic a traditional directional board, even with your weight centered. The forward (or leading) concave draws air under the hull causing lift. That same shape on the trailing end is an exaggerated rocker line that speeds the release of snow causing the tail to drop. Land switch and the same thing happens. We really like to turn. David really loves to turn. Turning is fun. So we came up with a way to fix it. Tapered UnderBite segments the Pick Your Line’s sidecut into three equal lengths. Each of these lengths step inward by a couple mms while remaining parallel to the corresponding side. Because the sidecut remains parallel and is not actually tapered (or “pulled-in”), the edges remain fully engaged with the snow when under power. We also tweak the dimensions of each segment so that it gets more aggressive towards the tail. And with its wide waist width and tight sidecut, this board rips hardpack and park laps too. There’s no need to compromise anymore with the 20/20 Powderhull. You get the same directional drive and float you expect from a tapered board, but with incredible edge hold and a lively snap out of every turn. RIDERS GLASS RIDERS GLASS Early Adopters, Futurists Triax DCP Benji Ritchie Triax SHAPE OUTLINE SHAPE OUTLINE True Twin Radial Directional Tapered Underbite FLEX BASE MATERIAL FLEX BASE MATERIAL 4/5 Sintered True 4.5 / 5 Sintered True CORE BASE PROFILE CORE BASE PROFILE Weightless Core Powderhull Weightless + Carbon PowerDrive Directional Camrock 4-4-2 156 150 159 160W 154 162 165 T A P E R E D U N D E R B I T E P O W D E R H U L L 18 ART BY TDA ART BY MARK KOWALCHUK / TDA 19 2017 Dealer Book yesnowboard.com 420 POWDER HULL P O W D E R HOW COULD WE POSSIBLY IMPROVE THE POWDER PERFORMANCE OF ONE OF THE FUNNEST BOARDS DESIGNED IN DECADES? By adding the most groundbreaking new technology our sport has seen in decades. That’s how. Last year we caused a paradigm shift with the 20/20 Powderhull. A complex bottom contour that quite literally made a true twin outline float as well as a directional board does in powder. This opened up a world of possibility in powder to freestyle riders not wanting to leave the symmetrical balance of their twins. By applying PowderHull to a narrower, slightly longer version of the 420, we’ve created a board that is more reactive, livelier and more floaty that you ever thought possible. 4 2 0 TIME TO RIP GET READY FOR IT If you can afford to dedicate yourself to the search for powder - whether by airline, cat, heli or a decadent combination of all three - you can’t afford not to get one of these under your feet. RIDERS Anyone with an open mind and a desire to fly LENGTHS 151 SHAPE Directional Weird OUTLINE Radial Tapered FLEX 4/5 H U L L BASE PROFILE Directional PowderHull CORE Weightless Core GLASS Triax It had to be done. If our groundbreaking powder-planing theories were able to make a true twin float like a directional board, what would it do to the funnest powder board ever created? Next time it dumps 20cm’s+, or you find yourself in a heli or at Baldface, lets hope you’re ready for what comes next… BASE MATERIAL Sintered Spec 20 ART BY DUSTIN ORTIZ 21 2017 Dealer Book yesnowboard.com 2017 Dealer Book Model N O N O N O W E T R I C K S . G I M M I C K S . S M A L L C U T T H E P R I N T . A N D P A S T E D W O R D I N G F R O M E V E R Y O N E E L S E ’ S W A R R A N T Y P O L I C Y A N D A S M A D E L O N G O W N I T A S T H E Y O U B O A R D . P E R I O D . 22 L A S T yesnowboard.com Ref. Ref. Stance MIN REF. Length Tip length Tail Length Effective Edge Contact Waist Tip Tail Rocker / Sidecut Point Setback (cm) (cm) (cm) Length (cm) Length (cm) Width (cm) Width (cm) Width (cm) Camber (cm) (m) (cm) Inches (cm) MAX REF. STANCE WIDTH (cm) STANCE WIDTH Inches (cm) Inches PUBLIC 148 148 20.5 20.5 113 107 24.8 29.14 29.14 0 8.1 / 6.8 / 8.1 57.15 22.5 0 53.2 20.9 61.2 24.1 PUBLIC 151 151 21 21 115 109 25.1 29.48 29.48 0 8.3 / 7 / 8.3 58.42 23 0 54.4 21.4 62.4 24.6 PUBLIC 152W 152 21.25 21.25 1155 109.5 25.7 30.12 30.12 0 8.3 / 7 / 8.3 58.42 23 0 54.4 21.4 62.4 24.6 PUBLIC 154 154 22 22 117 110 25.4 29.77 29.77 0 8.5 / 7.2 / 8.5 59.69 23.5 0 55.7 21.9 63.7 25.1 JACKPOT 149 149 20.75 20.75 112.5 107.5 24.8 29.15 29.15 R4 / C4 / R4 8.2 / 7.7 / 7.2 / 7.7 / 8.2 57.15 22.5 0 53.2 20.9 61.2 24.1 JACKPOT 152 152 21 21 115 110 25 29.43 29.43 R4 / C4 / R4 8.4 / 7.9 / 7.4 / 7.9 / 8.4 58.42 23 0 54.4 21.4 62.4 24.6 JACKPOT 154 154 21.25 21.25 116.5 111.5 25.1 29.58 29.58 R4 / C4 / R4 8.5 / 8 / 7.5 / 8 / 8.5 58.42 23 0 54.4 21.4 62.4 24.6 JACKPOT 156 156 21.25 21.25 118.5 113.5 25.2 29.77 29.77 R4 / C4 / R4 8.6 / 8.1 / 7.6 / 8.1 / 8.6 58.42 23 0 54.4 21.4 62.4 24.6 JACKPOT 156W 156 21.5 21.5 118 113 25.8 30.34 30.34 R4 / C4 / R4 8.6 / 8.1 / 7.6 / 8.1 / 8.6 58.42 23 0 54.4 21.4 62.4 24.6 JACKPOT 158 158 21.5 21.5 120 115 25.4 30 30 R4 / C4 / R4 8.7 / 8.2 / 7.7 / 8.2 / 8.7 59.69 23.5 0 55.7 21.9 63.7 25.1 EMOTICON 143 143 19.4 19.4 109 104.2 23.7 28.07 28.07 R3 / C2 / R3 7.7 / 6.4 / 7.7 50.8 20.0 0 46.8 18.4 54.8 21.6 EMOTICON 146 146 19.75 19.75 111.5 106.5 23.9 28.34 28.34 R3 / C2 / R3 7.9 / 6.6 / 7.9 52.07 20.5 0 48.1 18.9 56.1 22.1 EMOTICON 149 149 20.1 20.1 114 108.8 24.1 28.6 28.6 R3 / C2 / R3 8.1 / 6.8 / 8.1 53.34 21.0 0 49.3 19.4 57.3 22.6 EMOTICON 152 152 20.45 20.45 117 111.1 25.2 28.73 28.73 R3 / C2 / R3 8.3 / 7 / 8.3 54.61 21.5 0 50.6 19.9 58.6 23.1 BASIC 146 146 20.25 20.25 110.5 105.5 24.7 28.96 28.96 R3 / C3 / R3 7.5 / 6.8 / 7.5 54.61 21.5 0 50.6 19.9 58.6 23.1 BASIC 149 149 20.5 20.5 113 108 24.8 29.13 29.13 R3 / C3 / R3 7.7 / 7 / 7.7 55.88 22.0 0 51.9 20.4 59.9 23.6 BASIC 152 152 21 21 115 110 25 29.37 29.37 R4 / C4 / R4 7.9 / 7.2 / 7.9 57.15 22.5 0 53.2 20.9 61.2 24.1 BASIC 155 155 21.25 21.25 117.5 112.5 25.1 29.54 29.54 R4 / C4 / R4 8.1 / 7.4 / 8.1 58.42 23.0 0 54.4 21.4 62.4 24.6 BASIC 156W 156 21.25 21.25 119.5 113.5 25.9 30.29 30.29 R4 / C4 / R4 8.2 / 7.5 / 8.2 58.42 23.0 0 54.4 21.4 62.4 24.6 BASIC 158 158 21.5 21.5 120 115 25.3 29.81 29.81 R4 / C4 / R4 8.3 / 7.6 / 8.3 59.69 23.5 0 55.7 21.9 63.7 25.1 BASIC 159W 159 22 22 120 115 26.1 30.61 30.61 R4 / C4 / R4 8.3 / 7.6 / 8.3 59.69 23.5 0 55.7 21.9 63.7 25.1 BASIC 161 161 22.5 22.5 122 116 25.4 29.91 29.91 R4 / C4 / R4 8.5 / 7.8 / 8.5 60.96 24.0 0 57.0 22.4 65.0 25.6 BASIC 163W 163 23 23 123 117 26.3 30.77 30.77 R4 / C4 / R4 8.6 / 7.9 / 8.6 60.96 24.0 0 57.0 22.4 65.0 25.6 GREATS 152 152 20 20 117.3 112 24.7 29.32 29.32 R4-C4-R4 6.2 Heel / 6.7 Toe 57.15 22.50 0 52.4 20.6 64.4 25.4 GREATS 154 154 20 20 119.3 114 24.9 29.54 29.54 R4-C4-R4 6.4 Heel / 6.9 Toe 58.42 23.00 0 52.4 20.6 64.4 25.4 GREATS 156 156 20 20 121.3 116 25.1 29.73 29.73 R4-C4-R4 6.6 Heel / 7.1 Toe 58.42 23.00 0 52.4 20.6 64.4 25.4 GREATS 158 158 20 20 123.3 118 25.3 29.96 29.96 R4-C4-R4 6.8 Heel / 7.3 Toe 59.69 23.50 0 52.4 20.6 64.4 25.4 TYPO 149 149 20.5 20.5 113 108 24.8 29.13 29.13 R3 / C3 / R3 7.7 / 7 / 7.7 55.88 22.0 0.5 51.9 20.4 59.9 23.6 TYPO 152 152 21 21 115 110 25 29.37 29.37 R4 / C4 / R4 7.9 / 7.2 / 7.9 57.15 22.5 0.5 53.2 20.9 61.2 24.1 TYPO 155 155 21.25 21.25 117.5 112.5 25.1 29.54 29.54 R4 / C4 / R4 8.1 / 7.4 / 8.1 58.42 23.0 0.5 54.4 21.4 62.4 24.6 TYPO 156W 156 21.25 21.25 119.5 113.5 25.9 30.29 30.29 R4 / C4 / R4 8.2 / 7.5 / 8.2 58.42 23.0 0.5 54.4 21.4 62.4 24.6 TYPO 158 158 21.5 21.5 120 115 25.3 29.81 29.81 R4 / C4 / R4 8.3 / 7.6 / 8.3 59.69 23.5 0.5 55.7 21.9 63.7 25.1 TYPO 159W 159 22 22 120 115 26.1 30.61 30.61 R4 / C4 / R4 8.3 / 7.6 / 8.3 59.69 23.5 0.5 55.7 21.9 63.7 25.1 TYPO 161 161 22.5 22.5 122 116 25.4 29.91 29.91 R4 / C4 / R4 8.5 / 7.8 / 8.5 60.96 24.0 0 57.0 22.4 65.0 25.6 TDF 152 152 21 21 115 110 24.8 29.17 29.17 C4 7.9 / 7.2 / 7.9 57.15 22.5 0 53.2 20.9 61.2 24.1 TDF 154 154 21 21 117 112 24.9 29.36 29.36 C4 8 / 7.3 / 8 58.42 23 0 54.4 21.4 62.4 24.6 TDF 156 156 21 21 118 114 25 29.48 29.48 C4 8.1 / 7.4 / 8.1 58.42 23 0 54.4 21.4 62.4 24.6 TDF 156W 156 21 21 118 114 25.6 30.08 30.08 C4 8.1 / 7.4 / 8.1 58.42 23 0 54.4 21.4 62.4 24.6 TDF 158 158 21 21 120 116 25.2 29.72 29.72 C4 8.3 / 7.6 / 8.3 59.69 23.5 0 55.7 21.9 63.7 25.1 TDF 159W 159 21.5 21.5 120 116 25.8 30.32 30.32 C4 8.3 / 7.6 / 8.3 59.69 23.5 0 55.7 21.9 63.7 25.1 TDF 161W 161 22 22 121 117 26 30.52 30.52 C4 8.5 / 7.8 / 8.5 60.96 24 0 57.0 22.4 65.0 25.6 STANDARD 152 152 21 21 115 110 24.8 29.17 29.17 R2 / C4 / R2 7.9 / 7.2 / 7.9 57.15 22.5 0 53.2 20.9 61.2 24.1 STANDARD 154 154 21 21 117 112 24.9 29.36 29.36 R2 / C4 / R2 8 / 7.3 / 8 58.42 23 0 54.4 21.4 62.4 24.6 STANDARD 156 156 21 21 118 114 25 29.48 29.48 R2 / C4 / R2 8.1 / 7.4 / 8.1 58.42 23 0 54.4 21.4 62.4 24.6 STANDARD 156W 156 21 21 118 114 25.6 30.08 30.08 R2 / C4 / R2 8.1 / 7.4 / 8.1 58.42 23 0 54.4 21.4 62.4 24.6 21 21 120 116 25.2 29.72 29.72 R2 / C4 / R2 8.3 / 7.6 / 8.3 59.69 23.5 0 55.7 21.9 63.7 25.1 STANDARD 159W 159 STANDARD 158 158 21.5 21.5 120 116 25.8 30.32 30.32 R2 / C4 / R2 8.3 / 7.6 / 8.3 59.69 23.5 0 55.7 21.9 63.7 25.1 STANDARD 161W 161 22 22 121 117 26 30.52 30.52 R2 / C4 / R2 8.5 / 7.8 / 8.5 60.96 24 0 57.0 22.4 65.0 25.6 OPTIMISTIC 151 151 TBD TBD TBD TBD 25.6 TBD TBD TBD 6.25 TBD TBD TBD TBD TBD TBD TBD OPTIMISTIC 154 154 31.6 15.6 118.8 106.8 26.2 31.5 30.82 R2 - C4 - R2 6.35 58.42 23.0 0.0 54.4 21.4 62.42 24.57 OPTIMISTIC 157 157 32 16 121 109 26.6 31.9 31.29 R2 - C4 - R2 6.5 58.42 23.0 0.0 54.4 21.4 62.42 24.57 HEL 146 146 19.5 19.5 111 107 23.9 28.25 28.25 R2-C3-R2 6.7 (MULTIPLE) 53.34 21 1 49.3 19.4 57.3 22.6 HEL 149 149 20 20 113 109 24.1 28.48 28.48 R2-C3-R2 6.9 (MULTIPLE) 54.61 21.5 1 50.6 19.9 58.6 23.1 HEL 152 152 20.5 20.5 115 111 24.2 28.57 28.57 R3-C4-R3 7.1 (MULTIPLE) 55.88 22 1 51.9 20.4 59.9 23.6 HEL 155 155 22 22 117 111 24.4 28.79 28.79 R2-C4-R2 7.3 (MULTIPLE) 55.88 22 1.5 51.9 20.4 59.9 23.6 PYL 156 156 33.5 21.5 116 101 25 29.99 29.44 R1-C4-R2 7.6 / 6.7 / 5.8 57.15 22.5 1 51.2 20.1 63.2 24.9 PYL 159 159 34 22 118 103 25.3 30.32 29.76 R1-C4-R2 7.8 / 6.9 / 6 58.42 23 1 52.4 20.6 64.4 25.4 PYL 160W 160 34 22 119 104 26 31.1 30.55 R1-C4-R2 7.8 / 6.9 / 6 58.42 23 1 52.4 20.6 64.4 25.4 PYL 162 162 34.25 22.25 120.5 105.5 25.5 30.63 30.07 R1-C4-R2 7.95 / 7.05 / 6.15 59.69 23.5 1 53.7 21.1 65.7 25.9 PYL 165 165 35 22.5 123 107.5 25.8 31.03 30.47 R1-C4-R2 8.1 / 7.2 / 6.3 60.96 24 1 55.0 21.6 67.0 26.4 20/20 150 150 33.75 33.75 107 82.5 27.8 32.31 32.31 R4-C4-R4 6 58.42 23.0 0 54.4 21.4 62.4 24.6 20/20 154 154 33.75 33.75 110.3 86.5 28 32.38 32.38 R4-C4-R4 6.6 58.42 23.0 0 54.4 21.4 62.4 24.6 420 148 148 36.5 24 105.1 87.5 28.6 33.78 32.18 0 5.944 57.15 22.5 1.5 53.2 20.9 61.2 24.1 420 152 152 38 24.5 107.5 89.5 28.6 33.95 32.12 0 6.1 59.69 23.5 1.5 55.7 21.9 63.7 25.1 420PH 151 151 37 24.5 111.1 92.5 27.3 32.4 30.89 0 6.712 57.15 22.5 1.5 53.2 20.9 61.2 24.1 CLARK <155 39.5 26 N/A 89.5 36 36 36 0 N/A 59.69 23.5 2 55.7 21.9 63.7 25.1 23 2017 Dealer Book yesnowboard.com 2017 Dealer Book yesnowboard.com OUTLINES CORE PROFILES Full Full Full Poplar Full Poplar Full Poplar Poplar Poplar 1 2 1. TRUE TWIN / RADIAL 3 3. UNDERBITE EDGES A mainstay of freestyle riding. TRUE TWIN Completely symmetrical outline; the stance is centered on the effective edge, tip and tail are identical length and shape, flex is identical at both ends of the board. Radial sidecut is effective and predictable. The overall shape allows complete freedom of expression by keeping the board a neutral, yet responsive tool. TWS Good Wood winning tech ASYM TWIN expands to the Hel this year! UnderBite edges re-distribute a rider’s weight in such a way that it enhances turning ease and edge hold. Creating divots inward at the binding area reduces and disrupts the surface area of the edge that has contact with the snow while the board is turning. This increases the edge pressure by distributing your weight/energy in the areas where you need it - from the binding out, and through the center of the board where the carving arc is taking place. This segmentation of the sidecut into 3 key zones focuses your body weight onto areas that initiate, hold and release turns. (Public) 2. ASYM TWIN / RADIAL Back in the day, asymmetrical boards meant you had to choose between a regular or goofy-stance board. Not only was that a nightmare for retailers, it didn’t suit anyone with a duck stance – which is everyone now. The Asym Twin applies a tighter, deeper heelside radial sidecut compared to the toe. In effect, balancing out the difference in a body’s natural tendency to over-turn the toe edge and allowing you to ride switch better than you ever have. (Basic, Typo, Emoticon, Hel YES., Optimistic ) 4. MIDBITE Regular or goofy - it’s still a true twin. Just flip it around. 6 6. DIRECTIONAL VOLUME TWIN / RADIAL 5. TAPERED UNDERBITE 8 8. DIRECTIONAL WIDE / TAPERED 7. 3D POWDER HULL difference in a body’s natural tendency pression by keeping the board This the simple idea effective edge (EE). pression by keeping the board a neu-a neufeel it.feel Thisit.led to led theto simple idea of theof the difference in a body’s natural tendency effective edge (EE). to over-turn the toe edge. tral, yet responsive Directional Volume Symmetrical tral, yet responsive tool. tool. Directional Volume Twin. Twin. Symmetrical to over-turn the toe edge. flex, centered stance, identical Regular or goofy; it’sastill true twin. flex, centered stance, identical wide-wideRegular or goofy; it’s still truea twin. the board (therefore, NOT taJust flip it around. pointspoints of theof board (therefore, NOT taJust flip it around. pered), identical lengths pered), identical lengthlength shovelshovel lengths butawith a slightly volume tail. but with slightly lower lower volume Asym Twin: True Twin: Directional Volume Twin: tail. Directional / Radial: (Standard, Ghost By Tadashi) (The Greats) (Public, Jackpot) (Pick Your Line) Outlines A mainstay of freestyle riding. Completely symmetrical outline; the stance is centered on the effective edge, tip and tail are identical length and shape, flex is identical at both ends of the board. Radial sidecut is effective and predictable. The overall shape allows complete freedom of exTrue Twin: pression by keeping the board a neu(Public, Jackpot) tral, yet responsive tool. A mainstay of1 freestyle riding. Completely1 symmetrical outline; the stance is centered on the effective edge, tip and tail are identical length and shape, flex is identical at both ends of the board. Radial sidecut is effective and predictable. The overall shape allows complete freedom of expression by keeping the board a neutral, yet responsive tool. Base Base 1 2 2. MODERN CAMBER (TDF) 2 The 3D Powder HullPOWDERHULL starts with a base profile that combines 2 distinct rocker lines that, when blended together, create a pronounced base concave in the nose and tail. The centerline is fully rockered starting from the insert packs, all the way to the tips of the bluntly shaped nose and tail. Out at the contact edges is a more conventional base profile that we use on many of our other boards. The resultant concave across the nose and tail acts differently at the leading end of the board than it does at the trailing end when riding in deep snow. At the leading end (nose), the concave draws air under the board – just as a concave spoon-nose does on longboards in the surf – causing lift and floatation. As the snow moves across the base it releases off the tail and the exaggerated rocker line along the center, causes the tail to drop downward. Inspired by Steve Lis, and 420 the revolution that occurred when kneeboards influenced surfboard design. Powder is all about speed and flotation. Displacement of a board’s volume is affected by more than just length. With the 420 for example, we’re able to get the stability and float normally associated with much longer boards by punching out the waist width and drastically chopping the length. The 148 for example has the same circumference and base surface as a traditional 160, but it’s mass is located much closer to your feet resulting in more maneuverability and far less swing weight As the lines between freeride and freestyle continue to erase we needed to address the need for guys committed to riding only twins but finding themselves in more pow. Nose and tail volume is hard to notice in hardpack unless you’re nose/tail pressing, but in pow it affects floatation and you can Directional Volume Twin: feel it. This led to the simple idea of the (Standard, Ghost By Tadashi) Directional Volume Twin. Symmetrical flex, centered stance, identical wideAs the lines between freeride and points of the board (therefore, NOT tafreestyle continue to erase we needed pered), identical length shovel lengths to address the need for guys commitbut with a slightly lower volume tail. ted to riding only twins but finding themselves in more pow. Nose and tail volume is hard to notice in hardpack unless you’re nose/tail pressing, but in pow it affects floatation and you can feel it. This led to the simple idea of the Directional Volume Twin. Symmetrical flex, centered stance, identical widepoints of the board (therefore, NOT tapered), identical length shovel lengths but with a slightly lower volume tail. Back in the day, asymmetrical boards meant you had to choose between a regular or goofy-stance board. Not only was that a nightmare for retailers, it didn’t CAMBER suit anyone with a duck stance. CAMBER The Asym Twin applies a tighter, deeper heelside radial sidecut compared to the toe. In effect, balancing out the Asym Twin: difference in a body’s natural tendency (The Greats) to over-turn the toe edge. Regular or goofy; it’s still a true twin. Back in the day, asymmetrical boards Just flip it around. meant you had to choose between a regular or goofy-stance board. Not only was that a nightmare for retailers, it didn’t suit anyone with a duck stance. The Asym Twin applies a tighter, deeper heelside radial sidecut compared FLAT FLAT to the toe. In effect, balancing out the difference in a body’s natural tendency to over-turn the toe edge. RegularCAMBER or goofy; it’s still a true twin. Just flip it around. 5. PowRock (The 420) 5. PowRock (The 420) CAMBER CAMBER CAMBER ROCKER FLAT 3 3 1 CAMBER BLENDED ROCKER 2 POPLAR POPLAR POPLAR POPLAR POPLAR POPLAR POPLAR POPLAR POPLAR POPLAR POPLAR POPLAR POPLAR POPLAR POPLAR BAMBOO BAMBOO BAMBOO BAMBOO BAMBOO PAULOWNIA PAULOWNIA PAULOWNIA PAULOWNIA PAULOWNIA BAMBOO BAMBOO BAMBOO BAMBOO BAMBOO PAULOWNIA PAULOWNIA PAULOWNIA PAULOWNIA PAULOWNIA POWERDRIVE POWERDRIVE POWERDRIVE POWERDRIVE POWERDRIVE RAIL RAIL RAIL RAIL RAIL POWERDRIVE POWERDRIVE POWERDRIVE POWERDRIVE POWERDRIVE RAIL RAIL RAIL RAIL RAIL PUBLIC PUBLIC PUBLIC PUBLIC PUBLIC JACKPOT JACKPOT JACKPOT JACKPOT JACKPOT EMOTICON EMOTICON EMOTICON EMOTICON EMOTICON Our baseline core for tip to BASIC BASIC BASIC BASIC BASIC tail woodcore snowboard TYPO TYPO TYPO TYPO TYPO construction. Strikes a CLARK CLARK CLARK CLARK CLARK predictable balance between GREATS GREATS GREATS GREATS GREATS TDF TDF TDF TDF TDF OPTIMISTIC OPTIMISTIC OPTIMISTIC OPTIMISTIC OPTIMISTIC CreatingHEL a lighter, more HEL HEL HEL HEL 1. FULL POPLAR 2. POPLAR + BAMBOO durability, consistent flex and light weight. responsive core than the Full Poplar. The Poplar + Bamboo uses the same durable core, lightens it up by replacing 30% of the Poplar with Paulownia and then inserts two bamboo stringers down the full length for added pop and response. (Clark, Public, Emoticon, Basic, Typo, Jackpot) (TDF, Hel Greats) YES., Standard, 5 We’ve re-designed the PowerDrive core from last year evolving the original idea into what we call Carbon PowerDrive. The Optimistic begins with the same Poplar and Bamboo core featured on the Standard and TDF. The PYL begins with a lighter weight Poplar and Paulownia composition. On both models, we then mill two custom programmed channels about 30mm in from the edge, running parallel to the sidecut. Inserted into these channels are pre-bent bamboo stringers wrapped in carbon. The end result is a highly responsive core that precisely matches and compliments the outline of each board. EXTRUDED. SINTERED SPEC. SINTERED TRUE. Just like it says. This material is formed by extrusion. It’s softer than our other two bases, which isn’t necessarily a bad thing. At the speeds many of us ride, this material is actually quicker (gets up to speed faster) than sintered when waxed correctly. You may have your own proof of this when you’re smoking by someone with a dried out “high-end” base. It also retains wax better because it’s more porous and is easy to fix with a P-Tex stick if you get scratches in it. This is the term we use and is the grey zone many companies play in. We call it Sintered Spec because it’s hardness and chemical properties are very close to true sintered and it’s on-snow performance is also very close to true sintered - but it’s formed using the extrusion process. How? – Well the raw material is actually pre-consumer recycled (meaning it never left the factory) sintered base material. So while the heating and extrusion process has softened it slightly, it’s still much harder than true Extruded. Just like it says. Pellets or course powder is pressed until it forms a solid. There are several suppliers for our entire industry and they each have different codes for them, depending on the colour and transparency. These codes can make it seem like you’re getting many different kinds and grades of sintered but they’re all pretty much the same as far as you and I will ever tell. True Sintered is harder and more expensive than extruded and it can be faster for those that ride aggressively fast. But to do that, it needs to be waxed and prepared for local conditions. The weightless core strikes a critical balance between lightweight and strength. Using a lower density species of Poplar in areas that are not as structural and Paulownia in the areas that are, we’re able to shave precious weight off our beloved 420 and now the 20/20. This helps a board not only float, but “feel” floaty. THE TERMS SINTERED AND EXTRUDED ARE VERBS USED TO DESCRIBE THE PROCESS BY WHICH A BASE MATERIAL IS MADE. SIN·TER VERB \ SIN-T R\ transitive verb : to cause to become a coherent mass by heating without melting EX·TRUDE VERB \IK- STRÜD\ : to shape (something) by forcing it through a hole Most of us have been taught to think of Extruded and Sintered as ways of describing the quality and/or hardness of a base material. Extruded being softer and slower, and Sintered being harder and presumably faster. Unfortunately this is not always true. Rather than re-educate, the industry tends to play on your current understanding, which we think is a little disingenuous. So here are the materials we use: 3 base 5 3D PowderHull FLAT Base 5. 3D POWDERHULL (20/20, 420PH) 1. Camber (Ghost by Tadashi) ROCKER 2. FlatRock (Public) 3. CamRock (Standard, The Greats, Jackpot, The Basic) 2 4. Directional CamRock (PYL, Hel YES.) 3 CAMBER BLENDED ROCKER BLENDED ROCKER ROCKER 5 3 5. PowRock (The 420) 1. Camber (Ghost by Tadashi) ROCKER 2. FlatRock (Public) 3. CamRock (Standard, The Greats, Jackpot, The Basic) 4. Directional CamRock (PYL, Hel YES.) 5. PowRock (The 420) 3 CAMBER 24 PYL PYL PYL PYL PYL Designed specifically for the 420 and 20/20. 4 2 4. POWROCK (420, THE CLARK) STANDARD STANDARD STANDARD STANDARD STANDARD 4. POWERDRIVE 2.0 From intuitive turn initiation, solid edge hold and explosive release, the PowerDrive core is constantly active. (PYL, Optimistic) BASE MATERIALS ROCKER BLENDED ROCKER 20/20 20/20 20/20 20/20 20/20 420 420 420 420 420 3. WEIGHTLESS CORE (420, 20/20) : to force, press, or push (something) out ROCKER ROCKER POPLAR POPLAR POPLAR POPLAR POPLAR PAULOWNIA PAULOWNIA PAULOWNIA PAULOWNIA PAULOWNIA 4 4 2. FlatRock (Public) 2. FlatRock (Public) 3. CamRock (Standard, The Greats, 3. CamRock (Standard, The Greats, 3. CAMROCK (EMOTICON, BASIC, TYPO, JACKPOT, GREATS, HEL, PYL) Jackpot, The Basic) Jackpot, The Basic) 4. Directional CamRock (PYL, Hel YES.) 4. Directional CamRock (PYL, Hel YES.) (20/20, 420PH) BASE PROFILES ROCKER ROCKER POPLAR POPLAR POPLAR POPLAR POPLAR A slight taper (12mm) helps keep the nose up without loosing the tail’s ability to hold in hardpack. Stance is only slightly set back from center of effective edge because the difference in nose and tail shovel keeps you from going over the nose. located tofeet yourresulting feet resulting more maneuverability the board the carving is taking bumps are subtle and without work without located much much closercloser to your more maneuverability bumps are subtle and work ter of ter theof board wherewhere the carving arc is arc taking place.place. and farswing less swing weight feeling grabby, slowing you down, or Hel The is designed to be ridden more aggressively and benefits and far less weight feeling grabby, slowing you down, or The is Hel designed to be ridden more aggressively and benefits from from A slight (12mm) keepnose the up nose up without loosing a nightmare to tune. the traction associated with bump-outs. The Basic and Emoticon A slight taper taper (12mm) helps helps keep the without loosing beingbeing a nightmare to tune. the traction associated with bump-outs. The Basic and Emoticon the ability tail’s ability to in hold in hardpack. Stance only slightly benefit from more re-distribution of body your body weight the tail’s to hold hardpack. Stance is onlyis slightly set set benefit from more subtlesubtle re-distribution of your weight onto onto from center of effective because the difference in thatyou helpturn. you turn. back back from center of effective edge edge because the difference in areasareas that help nosetail and tail shovel keeps you going from going over the nose. nose Directional and shovel keeps you from over the nose. Wide / Tapered: OverBite: UnderBite: (The 420) Directional / Radial W/ Overbite True Twin / Radial W/ Underbite Edges Edges (Hel Yes.) (Basic, Emoticon) Inspired by Steve Lis, and the revolution that occurred when Some might call this a directional twin kneeboards influenced surfboard design. Powder is all about There are a lot of variations on this With the success of last years Overbite Edges on the Hel we wanted as the differences on the PYL for examspeed and flotation. Displacement of a board’s volume is aftheme out there. Through trial and to see what would happen when we take our own design theories ple are not as drastic as some. For us, fected by more than just length. With the 420 for example, we’re error we’ve found locating a slight and turn them inside out. The result was a small revolution in board anything that’s not a true twin is. able to get the stability and float normally associated with much shaping. By stepping in under the ROCKER bindings it reduces (or disrupts) “bump-out” running parallel to theCAMBER Nose length outside of the effective ROCKER ROCKER CAMBER longer boards by punching out the waist width and drastically sidecut at each of the binding areas the surface area of the edgeROCKER that has contact with the snow (while edge is longer than the tail and the chopping the length. The148 for example has the same circumbreaks up the edge just enough to the board is on edge) which in turn increases the edge pressure in stance is set back, usually in the neighference and base surface as a traditional 160 but it’s mass is increase grip in icy conditions. The the areas where you need it - from binding out, and through the cenborhood of about 20mm from center of Directional Wide / Tapered: OverBite: UnderBite: Directional / Radial: located much closer to your feet resulting more maneuverability bumps are subtle and work without ter of the board where the carving arc is taking place. effective edge (EE). (The 420) Directional / Radial W/ Overbite True Twin / Radial W/ Underbite Edges (Pick Your Line) and far less swing weight feeling grabby, slowing you down, or The Hel is designed to be ridden more aggressively and benefits from Edges (Hel Yes.) (Basic, Emoticon) A slight taper (12mm) helps keep the nose up without loosing being a nightmare to tune. the traction associated with bump-outs. The Basic and Emoticon Inspired by Steve and the revolution that occurred when Some might call this a directional twin 4 to Lis, the tail’s4ability hold in hardpack. Stance is only slightly set benefit from more subtle re-distribution of your body weight onto kneeboards influenced surfboard design. Powder is all about With the success of last years Overbite Edges on the Hel we wanted There are a lot of variations on this as the differences on the PYL for examback from center of effective edge because the difference in areas that help you turn. speed and flotation. Displacement of a board’s volume is aftheme out there. Through trial and to see what would happen when we take our own design theories ple are not as drastic as some. For us, nose and tail shovel keeps you from going over the nose. fected by more than just length. With the 420 for example, we’re error we’ve found locating a slight and turn them inside out. The result was a small revolution in board anything that’s not a true twin is. able to get the stability and float normally associated with much “bump-out” running parallel to the shaping. By stepping in under the bindings it reduces (or disrupts) Nose length outside of the effective longer boards by punching out the waist width and drastically sidecut at each of the binding areas the surface area of the edge that has contact with the snow (while edge is longer than the tail and the chopping the length. The148 for example has the same ROCKER circumbreaks up the edge just enough to the board is on edge) which in turn increases stance is set back, usually in the neighBLENDED BLENDED ROCKER the edge pressure in BLENDED ROCKER BLENDED ROCKER ference and base surface as a traditional 160 but it’s mass is increase grip in icy conditions. The the areas where you need it - from binding out, and through the cenborhood of about 20mm from center of located much closer to your feet resulting more maneuverability bumps are subtle and work without ter of the board where the carving arc is taking place. effective edge (EE). and far less swing weight feeling grabby, slowing you down, or The Hel is designed to be ridden more aggressively and benefits from A slight taper (12mm) helps keep the nose up without loosing being a nightmare to tune. the traction associated with bump-outs. ROCKER CAMBER ROCKER The Basic and Emoticon the tail’s ability to hold in hardpack. Stance is only slightly set benefit from more subtle re-distribution of your body weight onto back from center of effective edge because the difference in areas that help you turn. 5 nose and5tail shovel keeps you from going over the nose. 1 1. Camber (Ghost by Tadashi) 1. Camber (Ghost by Tadashi) Base 7 As the lines between freeride MidBite blends the response MIDBITE of Similar looking to “wings” UNDERBITE TAPERED UNDERBITE DIRECTIONAL VOLUME TWIN a narrow waist width with the or bumps on a surfboard, it and freestyle continue to erase, we had to address the needs of stability of wider nose and tail. functions a little different on guys committed to riding only snow. Each side the board’s The MidBite steps the outline twins but finding themselves in effective edge is segmented of the board inward 1.5mm just into 3 distinct parts. Beginning more pow. Nose and tail volume inside the insert pack. This step at the nose, the sidecut is is hard to notice in hardpack remains (rather than bumping unless you’re nose/tail approx. 8 meters radius. At the back out like the Basic) down front binding area, the edge pressing, but in pow it affects about 1/3 the length of the floatation and you can feel it. steps inward by 2mm, the sidecut until just inside the sidecut changes to approx. 7 This led to the simple idea of next insert pack. This single meters and continues with that the Directional Volume Twin. long disruption of the sidecut Symmetrical flex, centered radius until the rear insert pack. between the bindings cheats Then, the edge steps in again stance, identical wide-points the waist width narrower, 2mm and the sidecut tightens of the board (therefore, NOT providing quicker edge-to- to approx. 6 meters. Traditional tapered), identical length edge response. Meanwhile, “tapered boards” take the full shovel lengths but with a from your binding out to the sidecut and pull the tail inward, slightly lower volume tail. end of the sidecut we maintain which is away from the arc of (Standard, TDF) a board width that is a stable your turn – this is why they tend platform for popping, spinning, to wash out under hard carving. and landing. The Tapered UnderBite corrects this by: 1) keeping the sidecut (Jackpot) parallel to its corresponding one on the other side of the board. 2) Increasing the sidecut depth as you move towards the tail creating a corrective “hook” to the taper. The board blends into turns effortlessly, has the directional drive and float you’d expect from a tapered board, but it holds an edge and rockets out of turns like nothingDirectional / Radial: True Twin: Directional Volume Directional / Tapered: AsymAsym Twin:Twin: Directional WideWide / Tapered: True Twin: Directional Volume Twin:Twin: Directional / Radial: (Public, Jackpot) (Standard, By Tadashi) (The Greats) (The 420) Your Line) (Standard, GhostGhost By Tadashi) (The 420) (Public, Jackpot) (Pick (Pick Your Line) else. (The Greats) Outlines 1. FLAT (PUBLIC) 5 So even though it’s a perfectly balanced twin, the board rides through deep snow with the (The 420, 420PH) same pitch, or planing angle, OverBite: UnderBite: OverBite: UnderBite: Directional / Radial W/ Overbite True /Twin / Radial W/ Underbite that we get Directional with /directional Radial W/ Overbite True Twin Radial W/ Underbite EdgesEdges (Hel Yes.) (Basic, Emoticon) EdgesEdges (Hel Yes.) (Basic, Emoticon) A mainstay of freestyle riding. As the lines between freeride and Back in the day, asymmetrical boards Inspired by Steve Lis, and the revolution that occurred when Some might call this a directional twin Back in the day, asymmetrical boards A mainstay of freestyle riding. As the lines between freeride and Inspired by Steve Lis, and the revolution that occurred whenset-back Some might call this a directional twin shapes and stances. Completely symmetrical outline; the freestyle continue to erase we needed meant you had to choose between a kneeboards influenced surfboard design. Powder is all about There are a lot of variations on this With the success last years Overbite the we wanted as the differences on the PYL for exammeant you had to choose between a kneeboards influenced surfboard design. Powder is all about Completely symmetrical outline; the freestyle continue to erase we needed There are a lot of variations on this With the success of lastofyears Overbite EdgesEdges on theon Hel weHel wanted as the differences on the PYL for examstance is centered on effective the effective to address the need for commitguys commitregular or goofy-stance speed and flotation. Displacement of a board’s volume is aftheme out there. Through trial and to see what would happen when we our takeown ourdesign own design theories ple are not as drastic as some. For us, regular or goofy-stance board.board. Not Not speed and flotation. Displacement of a board’s volume is afto see what would happen when we take theories stance is centered on the to address the need for guys theme out there. Through trial and ple are not as drastic as some. For us, (Pick Your Line) tiptail andare tailidentical are identical to riding only twins but finding only wasathat a nightmare for retailers, by more thanlength. just length. With thefor 420 for example, error we’ve locating a slightand turn andthem turn inside them inside out.result The result a small revolution in board anything not atwin trueis. twin is. only was that nightmare for retailers, fectedfected by more than just With the 420 example, we’re we’re out. The was awas small revolution in board edge, edge, tip and lengthlength ted toted riding only twins but finding error we’ve foundfound locating a slight anything that’sthat’s not a true and shape, is identical at both themselves in more pow. Nose and tail it didn’t suit anyone duck stance. able get the stability andnormally float normally associated with much “bump-out” running parallel shaping. By stepping in under the bindings it reduces (or disrupts) outside the effective it didn’t suit anyone with awith ducka stance. able to getto the stability and float associated with much “bump-out” running parallel to theto the shaping. By stepping in under the bindings it reduces (or disrupts) and shape, flex isflex identical at both themselves in more pow. Nose and tail Nose Nose lengthlength outside of theof effective On hard-pack it’s just a binding short, the board. sidecut is volume is hard to notice in hardpack The Asym Twin applies a tighter, boards by punching out the waist and drastically sidecut at of each the binding the surface area the edge thatcontact has contact with the snow is longer theand tail the and the volume is hard to notice in hardpack The Asym Twin applies a tighter, deep-deeplongerlonger boards by punching out the waist width width and drastically sidecut at each theof areasareas the surface area of theof edge that has with the snow (while(while ends ends of theofboard. RadialRadial sidecut is edge edge is longer than than the tail er heelside sidecut compared effective and predictable. The overall nose/tail pressing, chopping the length. The148 for example has the same circumbreaks the just edgeenough just enough tothe board the board is on edge) turn increases the edge pressure in stance set back, usually the neigheffective and predictable. The overall unlessunless you’reyou’re nose/tail pressing, but but er heelside radialradial sidecut compared chopping the length. The148 for example has the same circumbreaks up theup edge to is on edge) whichwhich in turninincreases the edge pressure in stance is set is back, usually in the in neighwide, super theIntoe. In effect, balancing out the ference and base surface as a traditional 160 but it’s mass is twin. complete freedom it affects floatation andcan you can increase icy conditions. the areas you it need it -binding from binding out,through and through the cenborhood of about from center of shapeshape allowsallows complete freedom of ex-of exin powinitpow affects floatation and you to thetotoe. effect, balancing out the ference and base surface as a traditional 160 but it’s mass isfun increase grip ingrip icy in conditions. The The the areas wherewhere you need - from out, and the cenborhood of about 20mm20mm from center of Outlines Outlines (The Greats) 4 Bamboo Bamboo Bamboo Bamboo Bamboo +++ ++ Weightless Weightless Weightless Weightless Weightless +++ ++ Poplar Poplar Poplar Poplar Poplar ++Bamboo +Bamboo Bamboo ++Bamboo Bamboo Weightless Weightless Weightless Weightless WeightlessCarbon Carbon Carbon Carbon Carbon PowerDrive PowerDrive PowerDrive PowerDrive PowerDrive Carbon Carbon Carbon Carbon Carbon PowerDrive PowerDrive PowerDrive PowerDrive PowerDrive ROCKER 25 LET’S GO SNOWBOARDING R D M ROMAIN. BARREL BY NEAL SIKKES [o] CHAD CHOMLACK 27 2 LIFE 0 FOR 1 7 YES 2017 Dealer Book yesnowboard.com T SHIRTS 2017 Dealer Book yesnowboard.com SWEATSHIRTS & TEAM SHIRT YES. SELLS Premium Crewneck Tee YES. TIE DYE Premium CVC Custom Tie Dye Pocket Tee SIZE SIZE M,L,XL M,L,XL Olive Lite Black Olive Lite Charcoal YES. GREATS Classic Loose Fit Tee YES. STANDARD Poly / Cotton Blend Zip Up Hoodie SIZE M,L,XL M,L,XL Vintage Denim Olive Lite Black YES. 20/20 YES. WE‘RE STILL UNINC. Tri Blend Jersey Pullover Hoodie 8oz Special Blend SIZE SIZE M,L,XL M,L,XL Premium Heather Olive Lite Varsity Grey YES. UNINC. Premium LS Tee 8oz Cotton Terry SIZE Charcoal Standard Crewneck Tee Cotton / Viscose Blend YES. TEAM Cotton 3/4 Raglan Tee Tri Blend Jersey SIZE SIZE M,L,XL S,M,L,XL Black 28 Premium Heather Heritage Grey 29 2017 Dealer Book yesnowboard.com T SHIRTS 2017 Dealer Book yesnowboard.com HEADWEAR YES. SELLS Flowy Raglan Tee YES. BASIC Poly / Viscose Blend Slouch Knit Beanie Single Rib Knit w/ Woven label SIZE S,M,L SIZE OS Hyper Lime Black YES. BACKSIDE Cuff Knit Beanie Heather Grey Seashell Heavy Yarn & Knit w/ Woven Label SIZE OS YES. TRUSTED Deep V Tee Poly / Viscose Blend Tofino Tan Blood Red SIZE S,M,L YES. TRUSTED Ribbed Slouch Beanie Lightweight, Tight Knit Single Rib SIZE OS Classic White Vintage Red Bluebird Blue Swell Grey YES. HEL YES Boyfriend Tank YES. YNOT Tri Blend Jersey Runners Cap Cotton Twill w/ Woven Label & Embroidery SIZE S,M,L SIZE OS Khaki & Black Black & Grey YES. YES Baseball Cap Enci Blue Black Heavy Twill w/ 3D Embroidery SIZE OS YES. EMOJI Zip Up Hoodie 8oz Special Blend Black on Red Red on Black SIZE S,M,L YES. RETIRED Boat Hat Canvas Twil w/ Embroidery SIZE OS Fisherman Green Captain Black Heather Grey 30 31 DCP YES FAM ILY AUSTEN SWEETIN. CLINT ALLAN. RITCHIE. BENJI SCHETTINI. FUSE. yesnowboard.com TADASHI 2017 Dealer Book SOLBERG. JP HELLEN DCP. DE MARCHI. yesnowboard.com ROMAIN 2017 Dealer Book RDM JP HELEN BENJI AUSTIN TADASHI CLINT 2 YES. YES.