RAN June 06 Newsletter.indd - Retail Association of Nevada
Transcription
RAN June 06 Newsletter.indd - Retail Association of Nevada
JUNE 2006 RAN Opposes Culinary Initiative Petition T he Culinary Workers Union has filed a go back to the public. If Reno goes down the petition with the City of Reno proposing a tubes and the sales tax revenues go down, the tax initiative for casinos outside of specitaxpayers are not going to pick up the tab.” He fied regional centers. The petition seeks also noted, “Downtown redevelopment, the other a ballot measure that, if it were to be adopted, issue of the petition, is financed by property tax would amend the City of Reno Master Plan to: increments in the redevelopment area. There Provide that “new nonrestricted gaming is no general obligation pledge from the City licenses may be issued only to casinos located of Reno. There is nothing there that says if tax within the following regional centers: Downtown increment goes down, that the taxpayers of the Regional Center, the Convention/Meadowood City of Reno would foot that bill.” Regional Center and the The Retail Association of Reno-Tahoe International Nevada opposes this initiative “If Reno goes down the tubes Airport Regional Center.” petition and we ask that our and the sales tax revenues Require casinos wanting to Reno members refuse to sign go down, the taxpayers are not develop outside of a regional it. We are joined in opposition going to pick up the tab.” center to pay an undeterwith numerous labor organiMIKE ALONSO mined amount negotiated zations and trade associations, with the City of Reno in a the local chamber of combound written contract, enforceable under state merce, and several hotel/casinos. We believe law, and approved by the voters. that this petition would prevent well-respected This newly negotiated tax would be hotel/casinos from building in Reno. Halting used to pay off the debt incurred from financing the progress of future, tourism-related investthe Reno Transportation Rail Access Corridor ments would significantly reduce sales, property, (ReTRAC) Project and the Downtown Redeand room taxes that would pay for public safety, velopment Project. In addition to this tax, the transportation, and education costs in Reno. casino would be charged a fee to offset the costs Errors in this ill-conceived proposal could even associated with putting the question, explanacause unnecessary, taxpayer-funded litigation or tion and arguments on the ballot with a map of correction. the site drawn to scale. We recommend that you read the fine The Culinary Workers Union, along print and consider the consequences of this with Progressive Leadership Alliance in Nevada petition for the community. If you would like to (PLAN), is currently circulating this petition review this initiative in full, please contact RAN in Reno in an attempt to gather the 11,661 sigand we will be happy to provide you with a copy. ■ natures needed to place their proposal on the November ballot. They are marketing their petition as the “Reno Taxpayer’s Revolt”. They are claiming that taxpayers may have to fund the Follow the Money........................................ 2 ReTRAC and Redevelopment projects because, RAN Member Alert ..................................... 2 without this ordinance in place, the regional Body Language .......................................... 3 centers will no longer be able to do so. HowMedicare Part D ......................................... 6 ever, this is not true. On the May 31 episode of Candidate Filings ........................................ 8 Nevada Newsmakers, Mike Alonso, an attorney After-Event Reviews by Jim Larsen ............ 9 with Jones-Vargas, responded to that allegation Retail: Five Years From Now ..................... 11 by stating, “If you look at the ReTRAC financing, they are revenue bonds. Revenue bonds do not INSIDE Page 2 Retail Association of Nevada Follow The Money: The Institute on Money in State Politics INDICTED LAW FIRM GIVES $35,000 TO NEVADA DEMOCRATS. “FOLLOW THE MONEY” UNCOVERS CONTRIBUTIONS A nonprofit, non-partisan organization that tracks campaign contributions recently uncovered a prominent class-action law firm’s indictment for paying kickbacks to plaintiffs in lawsuits in order to be named the lead law firm in those suits, thereby being paid a larger sum of money. Milberg Weiss Bershad & Schulman is a 40 year-old New York-based firm, and formerly had another partner, William Lerach. Lerach split from the firm in May 2004, and started another firm in San Diego, California. Even after the split, the firms continued a pattern of contributions especially to Democrats. Over three election cycles, Milberg Weiss and its partners gave more than $1.6 million in 27 states. In 2004, the attorneys contributed more than $212,000 to candidates and party committees. In Nevada, the State Democratic Party received $35,000 from the indicted law firm and its attorneys in 2004. No contributions to individual candidates appear to have been made. According to the Institute on Money in State Politics, candidates who received funds from the law firm and its attorneys are trying to distance themselves by either returning the funds or saying there was no influence exerted. For more information visit www.followthemoney.org ■ Safeway Keeps Focus on Shoppers S afeway stores are moving to a new “look”. In the future, stores will feature softer lighting, hardwood floors, coffee kiosks and more organic foods. According to an article in the “Contra Costa Times” the stores are transitioning to a “lifestyle” theme featuring an “ingredients for life” campaign. Executive Vice President Brian Cornell explained that the goal is to fill the needs of the consumer. “Consumers tell us the biggest challenge they have in their lives is time. We’re trying to meet that need by offering a better quality in our produce, the floral we sell in the stores, a major focus on quality meat, seafood and enhancing the quality of the bakery items,” he explained. “Our goal is to provide more completeness and really try to make sure that in one location, we can provide more of the elements that consumers are looking for,” Cornell concluded. “We’ve really made a dedicated commitment to becoming much more aware of consumer trends and looking at consumer research.” ■ June 2006 RAN MEMBER ALERT! N evada’s Labor Commissioner and the Department of Taxation appear ready to reactivate old statutes on the books for decades, but rarely, if ever, enforced. According to a story in the Las Vegas Sun, newly appointed Tax Director Dino DiCianno is considering whether to begin enforcing a 1979 law which allows fines up to $500 for those refusing or failing to file sales and use tax returns. A new computer system in the Department is allowing a closer examination of filings. However, DiCianno notes that the filing performance of retailers has been good. Other laws on the books which are enforced allow greater penalties to be levied including closing down the business. According to some Nevada businesses, the Labor Commissioner is getting ready to enforce NRS 608.115. Passed in 1975, the law requires time records to be kept for ALL employees, including executives and “exempt”. It has rarely been enforced, but carries a fine of up to $5,000 for failure to comply. The RAN staff is quietly looking into both issues and will keep you informed. ■ www.RANNV.org June 2006 Retail Association of Nevada Page 3 N BODY LANGUAGE Body Language: The “Underanalyzed” Language in Business ASHVILLE, Tenn. – Quick: What percentage of communications, according to research, is nonverbal: 55 percent, 38 percent or 7 percent? Amazingly, only 7 percent of communications is done through actual words, according to body language expert Jan Hargrove, who spoke at the NACStech 2006 Early Riser Session. “Actions truly speak louder than words,” said Hargrove, noting that 38 percent of communications remembered by listeners is a result of voice inflection and that the majority (55 percent) is nonverbal, or body language. So what does this mean to attendees at a technology conference? Hargrove explained how understanding body language is critical in any business setting, whether gauging interest from potential customers on the trade show floor or hiring or interacting with coworkers. But the big draw to the session, Hargrove slyly noted, was teaching attendees to not only identify lies, but showing them how to become better liars by avoiding certain “traps” that are obvious to those who understand body language. Hargrove makes a career out of studying body language, and is particularly keen at her job when it comes to a critical environment such as jury selection. From the initial oath prospective jurors take, conclusions can be drawn. She said that holding one’s hand upright when taking an oath, fingers apart, indicate that the person is likely to tell the truth. Fingers together indicate that person may be more challenging to pull the truth from. But cupped hands indicate a warning: This person is ready to lie. Even more troubling is an oath taken with fingers tilting backwards, which means a person is ready to “bend over backwards” to lie. While most business settings don’t require oath taking, the point is that the “body doesn’t know how to lie,” said Hargrove. And each side of the body works differently. The right hand works with the left side of the brain, known as the analytical or truth-telling side, while the left hand works with the right brain, known as the creative side and also where lies originate. Therefore, she warned attendees to beware of someone who overuses the left hand when talking, even if the person is a lefty. And really watch out for those who use their left hand and touch their faces. Other key “lie” indicators are people who swallow before answering a question or cross body parts, such as arms or legs, said Hargrove. And then there is the matter of handshakes, which Hargrove said can help dictate the tone of a meeting. When someone tries to literally hold the upper hand when shaking, beware: That person intends to control the meeting. Gently twist the handshake to one that is level if you want to send a message that you will not be cowed, suggested Hargrove. Palms facing up means acceptance, while those facing down, whether in a handshake or a person resting their hands on a table while speaking, is an early warning indicator that negotiations could be challenging. Of course, understanding the underlying motivations and messages is more complex than just understanding a person’s current body language. “Gestures come in clusters,” said Hargrove, telling attendees to examine the overall pattern of body language to draw conclusions. While many businesses emphasize the understanding of a foreign language, Hargrove stressed that understanding body language should not be foreign in the business world. “You cannot negotiate without knowing at least some body language,” Hargrove stressed. ■ NACS, May 24, Daily News www.RANNV.org Wal-Mart Fills Need in West Las Vegas S ince 2004, Nevada’s newspapers have bemoaned the fact that those living in the blighted West Las Vegas area, had no nearby supermarket. Now, according to a story in the “Las Vegas Review-Journal”, WalMart is building a supercenter on Lake Mead Boulevard. Plans call for a 204,000-square-foot store that will open next spring. In addition to food, clothing, toys and electronics, the store will offer a garden center and a drive-through pharmacy. They will be hiring 350 to 450 people -- another plus for the area. Wal-Mart has 36 stores in Nevada, including 17 Supercenters. At it’s annual meeting, Wal-Mart Stores Inc announced a 9.9% increase by it’s American operations, versus a 24% surge from its international operations. Wal-Mart is Mexico’s #1 retailer based on sales. It’s operation is known as Wal-Mart de Mexico SA. ■ Page 4 Retail Association of Nevada June 2006 Nevada News Briefs RETAIL TRENDS: THE INTERNET Technology is driving change, at least according to panelists at the International Council of Shopping Centers seminar meeting in Las Vegas. Internet sales are a small part of most retail sales (6% in 2005) but those sales grew 27% from 2004 to 2005. And because of the Internet, retailers are giving catalogues a new place in their plans. JC Penny Co. Inc. is reducing catalogue distribution as more people buy online, and they are posting fashion trends on their web site. Some stores are using innovation. Best Buy enables customers to use gift cards online. Panelists said the winners are those stores combining “clicks ‘n bricks”. E-PRESCRIBING COMING Electronic prescribing, or E-Prescribing, is a method used by doctors to send prescriptions by computer or handheld devices to pharmacies. Experts say it reduces the risk of medical errors by eliminating the physicians’ often hard to read handwriting, and by automatically searching for drug interactions, allergies and duplications. One big advantage in using the system is the record-keeping. Doctors can be in a patient’s room and send the prescription. One disadvantage is if the computer goes down. But with wireless connection becoming more common and costs going down, the E-Prescriptions could soon be at a doctor’s office near you. MILLENNIUM CUTS APPLICANTS FOR OTHER SCHOLARSHIPS Between 1999 and 2004, annual state financial aid to Nevada students increased 150 percent to $60 million, largely because of the Millennium Scholarship. And, according to a story in the Las Vegas ReviewJournal, private financial aid increased by only 38 percent, to $21 million during the same period. Many private organizations are having a hard time finding applicants for their scholarship programs which can range from $500 to $2,000. Because the requirements are different, some young people who didn’t qualify for the Millennium Scholarship, won private-sector scholarships. Higher ed officials said the private scholarships are not wellknown and the groups should work with the college or university’s financial aid offices. IF THERE’S A SURPLUS, DO YOU WANT IT BACK? According to a poll sponsored by the Reno Gazette-Journal and KRNV-TV, over half of the 600 respondents want a refund or tax cut if the state ends up with a projected $521 million budget surplus. 36% - Want a refund 15% - Want a tax cut 21% - Want to invest it in education 14% - Want it to go to transportation needs 14% - Were unsure The poll was conducted May 12-15 by Maryland-based Research 2000. COPAC RELEASES 2005 “RATING OF THE NEVADA LEGISLATURE” The Citizen Outreach Political Action Committee (COPAC) today released its 2005 ‘Rating of the Nevada Legislature.’ This is the first definitive conservative/libertarian assessment of the voting records of state legislators. While only the Assembly was rated for this initial effort, COPAC intends to rate the state Senate in the 2007 session. The full 2005 ratings can be found on COPAC’s web site at: www.copacnevada.com INTERIM COMMITTEES Although the Legislature is not in “official” session, there are a number of committees meeting and taking action during this interim period. RAN staff has been monitoring the committee hearings and providing testimony when necessary. Following is some information on two of them: Committee on Public Employee Benefits: During the last session, Governor Guinn warned of a future $4.5 billion shortfall for public employee benefits over the next 30 years. A bill to correct the problem passed the Senate but failed in the Assembly. This Committee studied the problem over the interim but decided not to recommend a “fix” but instead to present all the options to the full Legislature when it goes back into session next Feb. 7. Committee to Study School Financing Adequacy This Committee’s study has been fraught with controversy. First they chose a consultant who’s reputation is to produce very high figures Continued on page 7 www.RANNV.org June 2006 Retail Association of Nevada Page 5 National News Briefs U.S. KIDS’ BUYING POWER TOPS $18 BILLION According to a new study from market research publisher Packaged Facts, kids aged 3 to 5, 6 to 8 and 9 to 11 in the U.S. -- an estimated 36 million children -- had a combined purchasing power of $18 billion last year. The study “The Kids Market in the U.S.” also points out that by 2010 the amount of disposable income will rise to $21.4. Currently, families spend more than $115 billion on kids in key areas such as food, clothing, personal-care items, entertainment and reading materials. Almost half is devoted to food costs. PEOPLE ARE LOOKING FOR “SLOW FAST-FOOD” According to a study by ConAgra, consumers are looking for signs of quality in their food. Those “trust marks” include ‘heart-healthy,’ ‘organic & kosher,’ ‘0 grams trans fats’ as well as ‘low-sodium,’ ‘natural,’ and ‘dietary guidelines’. Communications Director Garth Neuffer says, “What a lot of people are looking for now is an ingredient you can’t put on a package: more time. Things are moving so fast and people are having a hard time finding time.” FoodNavigator, USA AMERICANS WANT IT ALL NOW America is an impatient nation -- it gets antsy after five minutes on hold on the phone and 15 minutes max in a line. So says an Associated Press poll. The Dept. of Motor Vehicles ranks near the top as a time waster, and almost one in four picked the grocery checkout line as the place they lose their cool. Nearly one in five admitted to speaking rudely to someone where they were kept waiting. The typical shopper spends 25 to 30 minutes in the store, but many think they’ve been there an hour according to Envirosell, a company that monitors shoppers and sellers. The survey found that older people are more impatient than younger people, and those in the country or suburbs are only slightly less impatient than those in the city. Women will wait about three minutes longer than men before becoming impatient, and lower income people will wait about four minutes longer than those making $75,000+. Average time in line before losing it? 17 Minutes. And on the phone, Americans are even more impatient — nine minutes is it. CNN.com FIVE COMPONENTS OF AN EFFECTIVE COMMUNICATION STRATEGY 1. Tailor communications -- each audience must realize you understand their unique challenges and can address their specific problems. 2. Get personal early -- establish a personal relationship as early as possible in the sales process. 3. Implement a multi-step and multimedia program — response rates increase threefold when multiple messages over multiple touch points are sent. 4. Use speed and best practices -distinguish your pitch from the competition with timely communication. 5. Impress contacts with your knowledge -- send personalized responses indicating your knowledge of their interests, needs, organization. MarketingProfs.com (From “Quick Bites” by Sam Geist) FOOD FIRMS MUST KEEP UP WITH CHANGING RETAIL A new study by AC Nielsen claims that convenience, health and quality continue to influence where and how people shop, as well as what they buy. Retailers today are looking for ways to keep customers, and one way of achieving this is to “keep them happy by selling them unique products, getting them in and out of stores quickly, smothering them with good service, and/or saving them money,” says Todd Hale, senior VP of AC Nielsen’s Consumer Insights. Hale said that because of higher gas prices, retailers need to focus on personalization, value and convenience. He suggested the industry should leverage manufacturer expertise to stay ahead of consumer trends, and be quick to take on new products, but also be quick to discontinue them if they do not perform well. According to AC Nielsen, retailers should develop private labels, which will reach a 20 percent dollar share by 2010, and grocers will “go big, go value, go niche... or go away.” FoodNavigator.com RETAILERS WELCOME TRADE AGREEMENT WITH VIETNAM The National Retail Federation welcomed the recent trade agreement between the U.S. and Vietnam saying the pact would make it easier for U.S. retailers to source merchandise from Vietnam and to open stores there. Vietnam is a small but growing supplier of footwear, furniture, apparel and coffee. Provisions in the agreement will allow U.S. retailers to open and wholly own stores and other retail operations in Vietnam. NRF Press Release www.RANNV.org Page 6 Retail Association of Nevada June 2006 Medicare Part D L ast month, members of the Retail Assn. of Nevada worked with the State Health Insurance Assistance Program (SHIP) to sign up seniors for the prescription drug plan under Medicare. Assemblyman Joe Hardy (R-Clark) helps seniors access the Social Security site. Jon Porter (R-CD3) shows up to assist seniors. Senator Sandra Tiffany (R-Clark) gets her questions answered by a SHIP worker. Senator Maurice Washington (R-Washoe) helps senior citizens at the event in Washoe County. Assemblywoman Heidi Gansard (R-Washoe) assists a senior citizen at the event in Washoe County. Assemblywoman Valerie Weber (R-Clark) and Assemblyman Joe Hardy (R-Clark) get directions on how to help seniors. www.RANNV.org June 2006 Retail Association of Nevada Page 7 More than 300,000 Nevadans were eligible for the program, and nearly 224,000 already have drug coverage. The state’s goal was 213,136 and 74 percent enrolled, exceeding the national average of 71 percent. Along with Mary Lau, Liz MacMenamin and Lea Lipscomb, numerous candidates and lawmakers showed up and helped the seniors and state workers. Randi Thompson (right), Republican candidate for the Assembly, shows a senior how to use the Social Security web site. Assemblywoman Francis Allen (R-Clark) prepares to greet seniors. Jonathon Ozark, Republican candidate for the Assembly, arrives to help. Kris Munn, Republican candidate for the Assembly, is thanked for his help. Nevada News Briefs (Continued from page 4) needed to fund education. In other states, the study has resulted in lawsuits wherein the state courts have ordered a legalized “plundering” of state budgets. Then the Consultant decided to hold their meetings in secret, an alleged violation of Nevada’s Open Meeting Law. In it’s most recent meeting, the consultant gave an update and Republicans on the Committee noted that the consultant is not following the dictates of the contract they signed with him. One observer, Ray Bacon, executive director of the Nevada Manufacturers Assn., said there is no promise of better educational results in exchange for more money spent. He also estimated an additional cost to education of more than half a billlion dollars per year. The next Committee hearing is July 13th. ■ DOES YOUR COMPANY HAVE A STORY TO TELL? If your company is a member of RAN, we’d like to include your news in our newsletter. Please e-mail press releases to Ande Engleman at ande@rannv. org, or fax them to 775-882-1713. If you have any questions, call Ande at 775-882-1700. ■ www.RANNV.org Page 8 Retail Association of Nevada June 2006 Candidate Filings F ollowing are the Assembly Candidate’s running the next election. Where an incumbent was not challenged, the race was omitted. Also minor party candidates are not listed. Key: (R) – Republicans, (D) – Democrats, (I) – Incumbents. RURAL ASSEMBLY SEATS SOUTHERN NEVADA STATE ASSEMBLY DISTRICT 32 MARVEL, JOHN (I) (R) SPRINKLE, MIKE (D) WEBER, MIKE (R) STATE ASSEMBLY, DISTRICT 1 HOWARD, BRENT (D) KIRKPATRICK, MARILYN (D) (I) WEST MYERS, LINDA (R) STATE ASSEMBLY DISTRICT 36 BROWN, JOHN (R) COCHRAN, ANGIE, G (D) GOEDHART, ED (R) HIGBEE, ED JR (R) KULKIN, HARLEY (D) MURRAY, LAURAYNE (D) STATE ASSEMBLY, DISTRICT 2 BLUMBERG, CARLOS (D) MABEY, GARN (I) (R) STATE ASSEMBLY, DISTRICT 3 KALAGIAN, MEL (D) PIERCE, PEGGY (D) (I) ROBERTS, WILLIAM “BILL”(D) STATE ASSEMBLY DISTRICT 38 GRADY, TOM (I) (R) JAMES, CATHYLEE (D) STATE ASSEMBLY DISTRICT 39 BROWN, JOETTA (D) DICKS, JOHN E. (R) GARDNER, RICHARD RICK (R) SETTLEMEYER, JAMES, ARNOLD (R) SMALLWOOD, BARBARA (R) STATE ASSEMBLY DISTRICT 40 PARNELL, BONNIE (D) (I) WAGNER, JOHN (R) WARD, SHEILA M. (R) STATE ASSEMBLY, DISTRICT 4 ALLEN, FRANCIS (R) (I) BUTCHER, C. (D) FIELDS, CLIFF (R) STATE ASSEMBLY, DISTRICT 5 DUDAS, DAWN (D) WEBER, VALERIE (R) (I) STATE ASSEMBLY, DISTRICT 7 2-YEAR TERM ARBERRY JR., MORSE (D) (I) VAUGHAN, STAN (D) NORTHERN NEVADA STATE ASSEMBLY, DISTRICT 8 BUCKLEY, BARBARA (D) (I) PEACOCK, PATRICIA M. (R) STATE ASSEMBLY DISTRICT 24 BOBZIEN, DAVID (D) LOVE, DAVID C (D) HOLCOMB, BROOKS (I) (R) STATE ASSEMBLY, DISTRICT 9 CONTINE, BEN (D) SEGERBLOM, “TICK” (D) WHITTEN, LEWIS (D) STATE ASSEMBLY DISTRICT 26 COBB, TY (R) DILLON, MIKE (R) DISNEY, RICHARD (R) HARDENBROOK, RICHARD J (D) MOZEN, PAUL (R) SHERRIFF, “MIKEY” (R) STATE ASSEMBLY, DISTRICT 10 HOGAN, JOSEPH M. (D) (I) OZARK, JONATHAN (R) STATE ASSEMBLY DISTRICT 27 FRUEHEN, GLENN G (D) LESLIE, SHEILA (D) (I) STATE ASSEMBLY DISTRICT 31 ANDERSON, JR, BERNARND J. “Bernie” (I) (D) THOMPSON, RANDI (R) STATE ASSEMBLY, DISTRICT 11 ADAMS, DAVID N. (D) KIHUEN, RUBEN (D) MCCLEARY, BOB (D) (I) STATE ASSEMBLY, DISTRICT 12 CASUTT, BRANDON J. (D) HAYNES, LEE WAYNE (R) OHRENSCHALL, JAMES (D) STATE ASSEMBLY, DISTRICT 13 CHRISTENSEN, CHAD (R) (I) TAYLOR, ADAM (D) STATE ASSEMBLY, DISTRICT 14 KOIVISTO, ELLEN M. (D) (I) STONE, RAYMOND (D) STATE ASSEMBLY, DISTRICT 17 ATKINSON, KELVIN (D) (I) CARVALHO, ANGELO (R) STATE ASSEMBLY, DISTRICT 18 ENWRIGHT, LON WEST (D) MANENDO, MARK (D) (I) JARVIS, KEN (R) STATE ASSEMBLY, DISTRICT 19 CLABORN, JERRY D. (D) (I) SMITH, BRADLEY “JOSEPH” (D) STATE ASSEMBLY, DISTRICT 20 LYNCH, ART (D) HARDY, JOE (R) (I) STATE ASSEMBLY, DISTRICT 21 BEERS, BOB (R) CLARK, CORNELL(R) KEENE, RICHARD “BRIAN” (D) MUNN, KRIS (R) SANDERS, MICHELE (R) VILLANI, DREW (D) STATE ASSEMBLY, DISTRICT 22 CHAPPELL, SCOTT (R) NEWBERRY, CORY (R) STEWART, LYNN D. (R) URIAS, RUBEN (D) YERGENSEN, CHRIS (R) STATE ASSEMBLY, DISTRICT 23 GRIERSON, STEVEN (R) JEPPESEN, LARRY M. (D) WOMACK, ROSEMARY (D) STATE ASSEMBLY DISTRICT 29 GERHARDT, SUSAN (I) (D) HIGH, M. (D) SMITH, MICHAEL R. (R) STATE ASSEMBLY, DISTRICT 41 PARKS, DAVID (I) (D) WONG, BOB (R) www.RANNV.org June 2006 Retail Association of Nevada Page 9 After-Event Reviews RESEARCHER MODIFIES A REVIEW TECHNIQUE AND EXPLORES ITS VALUE By James Larsen, Ph.D. thoroughly ingrained feature of the culture of the Israeli Defense Force. Everyone connected with this force is accustomed to using them to review their own performance and that of others, and they use them to their fullest advantage. And they are proud of it. No, they are not afraid to confront their own errors, and yes, it does contribute to future success. It would undoubtedly help our retail businesses. Shmuel Ellis, from Tel Aviv University, is familiar with the AER technique, but he noticed a curious feature of it that perplexed him. He noticed that the Israeli Defense Force uses it almost exclusively on events that were considered failures. Successful events do not prompt an AER. But learning to avoid failure is different from learning how to succeed. He reasoned that expanding AERs to include successful events would improve this technique and ultimately improve performance, and he carried out a study to find out if he was right. Ellis created a new AER procedure that included the review of successes as well as failures, and then he tested the new technique with two navigation training classes. He found a significant advantage for the new AER procedure. He also found an enthusiastic reception among the Israeli commanding officers who used it and embraced the new technique as a clear improvement over their old procedures. It is rare for a research finding to find its way into practical application as quickly as Ellis’ innovation. He was very pleased. But Ellis wasn’t satisfied merely to introduce an improvement. He wanted to better understand the technique. How do AERs improve performance? Why does considering success improve it? Ellis chose 10 recruits from each of the train- ing classes and interviewed them at length, and he found the answers he sought. An AER begins with a soldier explaining in great detail the steps he/she carried out that led to an outcome. This explanation is given to a commanding officer who prompts the recruit with “why” questions designed to elaborate – to expand the detail of these explanations and include thinking and feelings at crucial moments. These explanations usually provide their own guidance for improvement, and they force recruits to think about what they are doing. This allows them to notice crucial points they had missed, and it encourages them to form “if-then” rules to guide future behavior, and when AERs included successes, there was a greater desire to find root causes. An AER is a guided investigation of past experience. In retail business settings, the most important decisions we make involve personnel, who we hire, promote, or let go. We usually follow careful procedures when we make such decisions to minimize mistakes, but every step of these procedures is carried out by a thinking and feeling person. An AER that examines personnel decisions can expose thinking and feeling that spoils our careful procedures and leads to mistakes. When there is success, it can do precisely the same thing and find patterns that lead to improvement. Either way, a retailer who exposes himself/herself to the AER process is likely to learn more about himself/herself that will improve performance. Professor Ellis recommends it. ■ REVIEWS W ar is a grim business that doesn’t give you many choices. When you’re fighting at home and protecting your families from an enemy who won’t give up, you’d better be good at what you do. The Israeli Defense Force is good at what they do. Imagine, for example, an Israeli night patrol in the no-man’s land that lies along a disputed border looking for enemy forces attempting to infiltrate and carry out terrorist attacks. These terrorists could defend against such a patrol by killing the commanding officer. Without the head, they might reason, the Israeli troops would be lost and easy to pick off, and the terrorist mission could go forward. But that would not work with an Israeli patrol. Each member is trained to carry out the patrol’s mission, and each member is capable of taking command should the need arise. Do you suppose this capability is because Israeli soldiers are smarter or bigger or more numerous than their enemies? A more likely explanation lies in the training they receive. For over a half century, the Israeli Defense Force has perfected their training approaches, and one technique of which they are very proud is called an After-Event Review (AER). An AER is a systematic examination of the thinking and actions that contributed to an outcome - an event. Decision by decision, thought by thought, the AER reconstructs the steps that led to an outcome, and by doing so, exposes the errors that caused the most problems. In future, similar situations, different thinking and different decisions can be used and, hopefully, lead to more successful outcomes. After-event reviews are a Reference: Ellis, Shmuel and Inbar Davidi (2005) After-Event Reviews: Drawing Lessons From Successful and Failed Experience. Journal of Applied Psychology, 90 (5), 857-871. C 2006 Management Resources www.RANNV.org Page 10 Retail Association of Nevada June 2006 Important Information for SIG Members The NRS governing self insured groups requires notifying members of all new members to the Nevada Retail Network Self Insured Group. New members for NRNSIG from May 15, 2006 to June 20, 2006 are listed below. Action Signs LLC Arturo Camberio Senior Center Construction Foam Design LLC Diamond Coatings Everyday Miracles LLC Family Tree Lawn Detailing LLC Harbor House LLC John Robert Powers Judy’s Dance Shoppe Matt Smith Physical Therapy Orthopedic Resource Group LLC Owens Engineering Patterson Custom Fabrication LLC Real Wood NRNSIG members who wish to register a negative vote on a new group member, please write NRNSIG at 810 E. Fifth Street, Suite A, Carson City, NV 89701, indicating which member and the reason(s) for the negative vote. ■ TAKE CONTROL OF YOUR WORKERS’ COMP COST Be Part of… The Nevada Retail Network Certificate #5004 ● Greater management control that cuts overhead costs ● Pre-employment screening at a small co-pay for NRN members only ● Team Safety/Loss Control Program for all members ● Investigation and defense of claims ● Direct savings that give members greater incentive to control losses Take Control Today… Call Willeta Kerschner 775-720-8125 or 775-882-1700 • Self Insured Group • • Membership in RAN Required • Sponsored by: The Retail Association of Nevada 410 South Minnesota Street Carson City, NV 89703-4272 MEMBERSHIP INFORMATION: Find out more about RAN’s self insured group. Call Willie Kerschner, 775-720-8125, or the RAN office at 775-882-1700 (toll free in Nevada 800-690-5959). Don’t forget to check out our website, www.RANNV.org. www.RANNV.org June 2006 Retail Association of Nevada Retail: Where Will You Be Five Years From Now? N younger generation has no patience for low-tech stores,” he said. Hopping commented that consumers are changing faster than retailers, suggesting that retailers should be thinking about what their role will be and who their consumers will be 10 years from now. A store, he said, “is only one of the touch points” to reaching consumers. “Look at what customers experience” across all channels of retail—not just convenience stores, said Hopping. “Understand what everyone else is doing.” “Predicting” the future of retail, Hopping noted a few technology trends retailers should start thinking about: • Intuitive selling: self checkout, touch screens, point of service, intelligent shopping carts • New payment methods: RFID availability, windshield transmitters, key fobs, cell phones, iButton • Digital merchandising: centralized in-store advertising through digital displays • Kiosks: it’s all about customers who are more comfortable interacting with a computer screen than a person Biometrics: eye scanners, fingerprint readers, face, voice and signature recognition • Software advancements: instead of keying in what you want a computer to do, new technologies will allow programmers to tell a computer how to operate “Technology adoption is accelerating,” said Hopping, noting that every time consumers accept a new technology, they are more likely to accept the next technology coming down the pipe. “We’ve got to teach computers to read people,” Hopping said, “because we’ve failed at teaching people to understand computers.” ■ TECHNOLOGY ASHVILLE, Tenn. – Twenty years ago, consumers frequented a lot of stores to find one product at the best price. But what do they do today? For starters, they don’t have time to go into more than a few stores to compare prices. Instead, more shoppers are hitting the Internet and going online. Consumers are less concerned with price as they are speed of service, ease of use and convenience. How much consumers shopping patterns have changed compared to 20 years ago is a good indicator of how the face of retail will evolve in just five years from now, suggested NACStech 2006 Closing General Session speaker Dan Hopping, president and CEO of Next Retail Group. Looking at how the Internet is changing retail operations, Hopping said that it doesn’t take owning a PC to be online; cell phones and other devices also are Internet delivery tools. And thanks to broadband, consumers spend more time on the Internet browsing, which is also driving online shopping. Cell phones, noted Hopping, are not a new concept by any stretch, but the technologies cell phones are capable of apply to our every day lives are impressive and evolving. He commented that a total of 120 million households in the United States own 250 million cell phones (roughly two phones per household) and that 40 percent of 7 to 14 year olds have a cell phone. “This is a different world,” said Hopping, noting that in the last five to six years, college graduates have entered the job world more technically savvy than the company that hired them. And, because of their computer reliance and usage, the younger generation is more comfortable dealing with a computer screen than an actual human in the retail environment. “The Page 11 NRF/RAN Partner for a “Friendraiser” T he National Retail Federation (NRF) and the Retail Association of Nevada (RAN) recently partnered an unusual gathering -- a “Friendraiser” for Rep. Jon Porter (R-CD3). Unlike events usually held to raise funds for a candidate, the Friendraiser is designed to bring members of Congress together with the retail community to discuss issues that affect the industry. The event was held at the Galleria at Sunset Mall in Henderson and was well attended by representatives from Best Buy, Target, J.C. Penny as well as smaller stores. Topics of discussion ranged from health care to immigration reform. Rob Green, vice president of government and political affairs for NRF, said that health expenses are a top priority for retailers. “Because the workforce is younger, it’s easier to insure them, but sometimes young people aren’t interested in health insurance,” he said. Porter is promoting a plan to allow small businesses to buy into a pool in order to qualify for discounts in health care. He’s also pushing for health-care savings accounts. Immigration was also a point of discussion. Porter said that he’s in favor of a guest-worker program, but didn’t think the estimated 12 million “undocumented workers” should be moved ahead of the 3 million already waiting for citizenship. ■ L to R: Lea Lipscomb; Rob Green, NRF; Rep. Jon Porter; Mary Lau; Liz MacMenamin www.RANNV.org C A P I T O L WAT C H W Retailers Disappointed by Senate Vote on Estate Tax Repeal ASHINGTON, D.C., June 8, 2006 – The National Retail Federation today expressed disappointment over the Senate’s vote against further consideration of legislation that would make repeal of the federal estate tax permanent. NRF counted this morning’s procedural vote as a key vote in NRF’s annual ranking of lawmakers on issues important to the retail industry. “While we respect senators’ differences of opinion, it is extremely frustrating that the Senate has voted to not even debate an issue as important as the estate tax,” NRF Senior Vice President for Government Relations Steve Pfister said. “The Senate is in a state of gridlock where partisanship is repeatedly being placed ahead of public policy. This is the second time in less than a month where an issue vitally important to small business has been set aside because the Senate could not even agree to debate the merits of the issue. If estate tax repeal or Small Business Health Plans are voted down on their merits, then that is the will of the Senate. But votes against even considering these proposals are not votes in the public interest.” The Senate this morning voted 57-41 to cut off debate and move forward on Nevada News Serving the Retail Community Since 1969 Nevada News is published by the Retail Association of Nevada, a nonpartisan, nonprofit corporation founded in 1969 representing the Retail Community, the Chain Drug Council and the Grocery Industry Council. Mary F. Lau President/CEO Elizabeth MacMenamin Director of Government Affairs Willeta Kerschner Account Executive/Workers’ Comp Lea Lipscomb Government Affairs Lobbyist/ Legislative Analyst Ande Engleman Newsletter Editor Sue Arzillo Newsletter Design & Layout consideration of H.R. 8, the Death Tax Repeal Permanency Act of 2005. But the procedural “cloture” vote needed 60 votes to pass, meaning that no further action to actually pass the bill was able to take place. The action was similar to a May 11 vote when the Senate voted 55-43 to move forward on Small Business Health Plan legislation. As with the estate tax, the vote was on a cloture motion and needed 60 votes to pass. Had today’s motion received the 60 votes required, the Senate would have taken up H.R. 8, a bill passed by the House in 2005 that would allow the estate tax to continue to be phased out until repeal is complete in 2010, and then make the repeal permanent. “The estate tax is a punitive measure that is devastating to family-owned businesses,” Pfister said. “Families are often forced to liquidate a business upon the death of a family member in order to pay this extraordinarily high tax. Congress took a great step forward when it voted in 2001 to phase out this counterproductive tax. But the progress made in this area would be lost if this tax is allowed to return to its original onerous level just one year after the phase-out is complete.” Retail Association of Nevada 410 South Minnesota Street Carson City, Nevada 89703-4272 The estate tax is being phased out as part of a $1.35 trillion tax relief package signed into law by President Bush in 2001. The full elimination of the tax becomes complete in 2010 but would last only one year, with the tax returning to the 2001 rate in 2011. The estate tax phase-out was one of several provisions of the 2001 law passed on a temporary basis. Lawmakers indicated at the time, however, that they hoped to make the cuts permanent in the future, and Bush has repeatedly called for the cuts to be made permanent. The National Retail Federation is the world’s largest retail trade association, with membership that comprises all retail formats and channels of distribution including department, specialty, discount, catalog, Internet, independent stores, chain restaurants, drug stores and grocery stores as well as the industry’s key trading partners of retail goods and services. NRF represents an industry with more than 1.4 million U.S. retail establishments, more than 23 million employees - about one in five American workers - and 2005 sales of $4.4 trillion. As the industry umbrella group, NRF also represents more than 100 state, national and international retail associations. www.nrf.com. ■ PRESORTED STANDARD U.S. POSTAGE PAID CARSON CITY, NV PERMIT NO. 98