New Electric Marketing Brochure August 2015.qxd
Transcription
New Electric Marketing Brochure August 2015.qxd
Reliable, accurate mailing lists with email addresses for business marketing campaigns Targeted Up-To-Date mailing lists are tightly targeted to include only senior managers and directors: the decision makers you need to speak to all mailing lists updated with a phone call every four months to ensure accuracy Focused Value For Money smaller lists mean you can focus your energies (and marketing spend) on senior managers in companies with serious budgets free quotes, free delivery, free selections and no minimum order Electric Marketing Limited 22 John Street London WC1N 2BY T: 020 7419 7999 E: lists@electricmarketing.co.uk Twitter: @elecmarketing www.electricmarketing.co.uk Accurate Data We verify our business lists every four months. This doesn’t only mean accurate lists with few gone aways. It also ensures that our lists contain new names that are not yet on any other business list. You can reach business people who are not yet in directories and who are not yet on lists your competitors may be using. Mailing lists of people who are likely to buy As well as checking all our business lists three times a year, we also monitor more than 80 business magazines and websites. We look for senior business people who are changing jobs, new companies and growing businesses, and we follow up job ads, adding the new appointments to the relevant lists. We believe that it is newly appointed people, young companies and expanding organisations who are most likely to respond to an approach from a new supplier. In short, we’d like to provide you with a list that we’d be happy to use ourselves, that is accurate, up-to-date and full of people who are likely to spend with your company. Contents Selecting The Best Data 03 Trigger Marketing 08 Job Titles 04 Top 1,000 Companies 10 Industry Sectors 05 What Do Our Clients Say? 12 UK Postcode Map 07 Our Promise 12 02 Electric Marketing Ltd, 22 John Street, London WC1N 2BY T: 020 7419 7999 ● E: lists@electricmarketing.co.uk ● W: www.electricmarketing.co.uk Selecting the best data for your campaign You can target your marketing campaign very closely by selecting companies by industry sector and by choosing people within those companies by their job title. A full list of the job titles and industry sectors we offer are overleaf. specify a company size parameter. The very fact that a company has an IT director, brand manager or training manager guarantees that the company is of significant size and has budgets to spend in those areas. As well as job title and industry, you can also select by: Similarly with geography; keep in mind that two thirds of UK companies are based in the London and South East and that our database reflects that bias. l l Company size – number of employees or company’s annual turnover Geographically – county, town or postcode area Just call 020 7419 7999 with your list requirement and we will supply you with the number of contacts we have that match your criteria, some free sample contacts and a price. Pricing Contacts are priced at: 20p per name for the postal address and phone number 20p per name for the email address only 25p per name for the email address and phone number 35p per name for the full contact details There is no minimum order. You can buy a list of ten names with full contact details for £3.50. Just fit the list to suit your budget. Our website carries many examples of possible counts. Go to www.electricmarketing.co.uk and either use the search button or browse the pages of mailing lists by industry, by region, by job title and by company size. What do I get for 35p? For each contact you receive their name, job title, company name and address with full postcode, email address and phone number. You will also receive any available data on the company’s size (annual turnover and number of employees), the industry sector, notes on the company’s activity, website address and where possible, the contact’s Twitter account name. We check our contact data every four months and we offer refunds on any envelopes returned to you due to an incorrect address and any emails which bounce back to you where the email address is incorrect (a ‘hard bounce’). Using the mailing list David Walker Marketing Director Abbot Insurance Ltd 22 John Street London WC1N 2BY 020 7419 7999 david.wal@abbottinsurance.com You can use the list as often as you wish for 12 months from the date of the purchase, but bear in mind that business data decays at a rate of 50% per year, so after 12 months, half of the names and addresses are likely to be incorrect as companies relocate and restructure, change their name or phone number and their people switch jobs and take promotions. Turnover 17.2m No. employees 125 Just call 020 7419 7999 with your list requirement and we will supply you with the number of contacts we have that match your criteria, some free sample contacts and a price. Data is sold for the use of your organisation only and must not be swapped or sold or used by a third party. Updating the mailing list Don’t forget that the more criteria you add, the smaller the list will be. For instance, if you are looking for people with a job title that only exists in larger companies, there is often no need to Updates of lists you have purchased are available at l 50% discount if you buy again within 12 months of the original purchase date 03 T: 020 7419 7999 ● Electric Marketing Ltd, 22 John Street, London WC1N 2BY E: lists@electricmarketing.co.uk ● W: www.electricmarketing.co.uk Job Titles l l l l l l l l l l l l l l l l l l l l l l advertising manager brand manager business development /new business manager /bid managers call centre manager change manager chief executive commercial director company chairman /president company secretary compensation, benefits & rewards manager compliance director corporate social responsibility (CSR) manager customer service, loyalty / relationship /CRM manager diversity/gender equality manager e-business /digital marketing / e-commerce manager environment /carbon reduction, sustainability manager events manager facilities manager finance director, chief financial officer health & safety manager internal communications / employee engagement manager IT director, chief information officer /chief technical officer l l l l l l l l l l l l l l l l l l l l l l l l IT manager learning & development manager legal affairs director /company solicitor logistics /transport/supply chain manager managing director market research & customer insight manager marketing director /head of marketing /VP, marketing marketing manager operations director, chief operating officer organisation development manager performance director personnel /HR director personnel /HR manager PR /external communications director purchasing /procurement director quality manager risk manager sales director sales manager /head of sales strategy director sponsorship manager talent manager training director /head of training training manager 04 Electric Marketing Ltd, 22 John Street, London WC1N 2BY T: 020 7419 7999 ● E: lists@electricmarketing.co.uk ● W: www.electricmarketing.co.uk Industry Sectors l l l l l l l l l l l l l l l l l l l l l l l l l l l l l l l l l l l l l l l l l l l l l l l l l l l l l l l l l accountancy advertising advertising, outdoor aerospace air conditioning airlines airports alcoholic drinks armed forces ATM & cash machines auction houses aviation services baby & children’s items biotechnology brand experience agencies brand licensing builders’ merchants & services building – specialist services building & construction building & construction, homes building consultancy building materials & products business finance business schools business services business support organisations business travel call centres car leasing catering charities & pressure groups chemicals civil engineering clean technology & renewable energy cleaning clothing & accessories commercial vehicles computer software computers, cloud services computers, distributors computers, components & parts manufacturers computers, IT infrastructure & data centres computers & IT services computers & IT security conference centres consumer services contract publishing corporate hospitality & events couriers & postal services design agencies digital agencies direct marketing direct marketing mailing house electronics employee benefits energy l l l l l l l l l l l l l l l l l l l l l l l l l l l l l l l l l l l l l l l l l l l l l l l l l l l l l l l energy – renewable & alternative engineering estate agents e-tailers & consumer websites exhibitions & conferences facilities management farming finance – asset management finance – banks finance – building societies finance – credit & collection finance – credit cards finance – debt management finance – foreign exchange finance – IFAs finance – insurance companies finance – insurance brokers finance – loss adjusters finance – insurance underwriters finance – loans finance – mortgages finance – payment services finance – pensions finance – stock & securities brokers finance – venture capitalists fire service food & drink food service/catering supplier football clubs glass golf courses government bodies health services – NHS health services – private home shopping & mail order hotels household, cleaning & paper items household, cookware glass china household, DIY & decorating household, electrical household, furniture household, gardening household, consumer electronics household, soft furnishings housing associations images services information providers intellectual property internet service providers internet sites – business to business internet software/services jewellery & watchmakers kitchens & bathrooms leasing leisure – cinema leisure – computer games 05 T: 020 7419 7999 ● Electric Marketing Ltd, 22 John Street, London WC1N 2BY E: lists@electricmarketing.co.uk ● W: www.electricmarketing.co.uk Industry Sectors l l l l l l l l l l l l l l l l l l l l l l l l l l l l l l l l l l l l l l l l l l l l l l l l l l l l l l l l leisure – days out leisure – fitness clubs leisure – gambling leisure – home entertainment leisure – museums/the arts leisure – pubs & nightclubs local government luxury goods management consultants manufacturing market research marketing consultancy marketing services media – ambient media media – content providers media – newspapers & magazines media – radio media – tv & film production media – tv & streaming services media & a/v services media buying agencies medical products metal industries mining motor car parts motor car rental & motoring organisations motor car retailers motor car services motor vehicle manufacturers music industry non-governmental organisations office furniture office machines oil & gas online advertising networks otc pharmaceuticals packaging paper pet food manufacturers petrol & oil – retail pharmaceuticals photography police price comparison websites printing & document management prisons probation services property psychometric testing public relations public services public transport – buses public transport – trains publishing for consumers (books) publishing for business recruitment consultants l l l l l l l l l l l l l l l l l l l l l l l l l l l l l l l l l l l l l l l l l l l l l l l l l l recycling & waste management regional development agencies regulatory bodies relocation & removals research/laboratory services restaurants retail – shopping centres retail – supermarkets retail services retailing retailing – clothing & fashion retirement & nursing homes rubber & plastics sales promotion schools security shipbuilding & marine sms marketing social care social media agencies social networking websites soft drinks solicitors sponsorship sport – clubs, teams & venues sport & leisure facilities sports goods & equipment stationery steel surveyors & architects telecomms – mobile phones telecomms – mobile technology telecommunications textiles timber trades tobacco toiletries & cosmetics toys & games trade associations trade unions training companies transport & logistics travel – ferries travel & tourism universities & colleges utilities vitamins & supplements water services wholesalers and distributors, food & drink wholesalers and distributors, non food Other selections available: l l l main stock market listed companies companies listed on AIM private equity-owned companies 06 Electric Marketing Ltd, 22 John Street, London WC1N 2BY T: 020 7419 7999 ● E: lists@electricmarketing.co.uk ● W: www.electricmarketing.co.uk UK Postcode Map To enable an accurate campaign we offer a geographical selection on all of our databases. The map below shows all postal codes for the UK, allowing you to choose your specific target areas quickly and clearly. Alternatively, the geographical boundaries can be widened to accommodate larger mailing operations. Selections can be chosen by postal code, region and country. AB AL B BA BB BD BH BL BN BR BS CA CB CF CH CM CO CR CT CV CW DA DD DE DG DH DL DN DT DY E EC EH EN EX FK FY G GL GU HA HD HG HP HR HS HU HX IG IP IV KA KT KW KY L LA LD LE LL LN Aberdeen St Albans Birmingham Bath Blackburn Bradford Bournemouth Bolton Brighton Bromley Bristol Carlisle Cambridge Cardiff Chester Chelmsford Colchester Croydon Canterbury Coventry Crewe Dartford Dundee Derby Dumfries Durham Darlington Doncaster Dorchester Dudley London, East London, The City Edinburgh Enfield Exeter Falkirk Blackpool Glasgow Gloucester Guildford Harrow Huddersfield Harrogate Hemel Hempstead Hereford Stornoway Hull Halifax Ilford Ipswich Inverness Kilmarnock Kingstonupon-Thames Kirkwall Kirkcaldy Liverpool Lancaster Llandrindod Wells Leicester Llandudno Lincoln LS LU M ME MK ML N NE NG NN NP NR NW OL OX PA PE PH PL PO PR RG RH RM S SA SE SG SK SL SM SN SO SP SR SS ST SW SY TA TD TF TN TQ TR TS TW UB W WA WC WD WF WN WR WS WV YO ZE Leeds Luton Manchester Medway Towns Milton Keynes Motherwell London, North Newcastleupon-Tyne Nottingham Northampton Newport Norwich London, North West Oldham Oxford Paisley Peterborough Perth Plymouth Portsmouth Preston Reading Redhill Romford Sheffield Swansea London, South East Stevenage Stockport Slough Sutton Swindon Southampton Salisbury Sunderland Southend-onSea Stoke-on-Trent London, South West Shrewsbury Taunton Galashiels Telford Tonbridge Torquay Truro Cleveland Twickenham Southall London, West Warrington London, Holborn & Covent Garden Watford Wakefield Wigan Worcester Walsall Wolverhampton York Lerwick 07 T: 020 7419 7999 ● Electric Marketing Ltd, 22 John Street, London WC1N 2BY E: lists@electricmarketing.co.uk ● W: www.electricmarketing.co.uk Trigger Marketing Research shows that a change in decision-maker personnel is a ‘trigger’ that sparks a new business opportunity (Marketing Magazine, June 2010). Newly appointed managers and directors are the most receptive to new ideas and consequently the most willing to use new agencies and suppliers. And a new appointment is often accompanied by an increase in budget. that the correct address and telephone number are listed. Extra details such as where the contact moves from and new job responsibilities are provided. You can use the monthly list of new contacts to: l l l look for new business for your company using mailings, telemarketing or email update your marketing database keep track of business contacts who have changed jobs. That is why we track the latest people moves in UK companies to offer you monthly lists of senior managers and directors who have recently changed jobs. Delivered to your inbox every month, these lists are an excellent source of fresh new business leads and are ideal for ongoing direct mail, email and telemarketing campaigns. If you would like to see a copy before you buy, email lists@electricmarketing.co.uk stating your full name, company name, postal address and the publication that interests you. We can offer one free copy per company. Details of every new appointment are checked with the company to ensure The following lists are produced every month. Prices shown are for a 12 month subscription. Consumer Marketing Appointments Appointments in Finance and Management Over 100 newly appointed marketing directors, marketing managers and product/brand managers in consumer sectors, such as food and drink, financial services, household goods, retail, toiletries and travel. More than 100 newly appointed finance directors, managing directors, company secretaries and chief executives every month. Price: £355.00 New CRM Appointments Business-to-Business Marketing Appointments Approximately 20 newly appointed contacts every month in customer relationship management, loyalty and customer service. Over 70 newly appointed marketing contacts in B2B, hi-tech and industrial sectors every month. Sectors covered include electronics, IT, construction, pharmaceuticals and solicitors. Price: £355.00 Price: £165.00 Price: £355.00 08 Electric Marketing Ltd, 22 John Street, London WC1N 2BY T: 020 7419 7999 ● E: lists@electricmarketing.co.uk ● W: www.electricmarketing.co.uk Trigger Marketing New IT Appointments New Directors 40 newly appointed IT and systems managers and directors every month. All the directors from the appointment lists shown above. Subscribers to New Directors receive more than 250 newly appointed directors every month. Price: £355.00 Price: £545.00 New Training Appointments New Sales Appointments Over 25 newly appointed training, learning and personnel development managers and directors every month. Over 60 newly appointed sales directors and managers every month. Price: £355.00 Price: £195.00 New HR Appointments New Directors More than 70 newly appointed personnel and human resources directors and managers every month. October 2015 Price: £355.00 M&A News We track the latest mergers and acquisitions and give you the contact details of decision makers in those companies undergoing significant corporate upheaval. You can write, call or email them and make them aware of your services and expert knowledge, at a time when they could need it most. Price: £145.00 Leavers Database In an average month we remove 900 contacts from our database as people move on from their old jobs. Produced monthly, the Leavers Database gives you access to the full contact details of these recent leavers, making it easy for you to use it to remove these ‘gone aways’ from your own database. Price: £120.00 09 T: 020 7419 7999 ● Electric Marketing Ltd, 22 John Street, London WC1N 2BY E: lists@electricmarketing.co.uk ● W: www.electricmarketing.co.uk Top 1,000 Companies Lists These databases feature the top decision makers in the largest UK companies. The lists are constantly updated by experienced telephone researchers – every contact is checked every four months. For each contact we provide the name, contact position, company address and telephone number. Email addresses are included for 90% of contacts. Top 1,000 Chief Executives The chief executives of the largest 1,000 companies in the UK ranked by annual turnover. All companies included have an annual turnover of £250m+. Price: £299.00 Top 1,001-2,000 Chief Executives The chief executive of the UK’s second thousand largest companies ranked by annual turnover i.e. companies 1,001-2,000, all of which have an annual turnover between £80m-£249.99m. Price: £299.00 Top 1,000 Business-To-Business Marketing Directors The marketing director or head of marketing of the UK’s top 1,000 industrial, business-to-business and hi-tech companies. All companies included have an annual turnover of over £60m. Price: £299.00 Top 1,000 HR Directors The HR director or head of personnel for the UK’s 1,000 largest companies. All companies featured have more than 1,300 employees. Top 1,000 Finance Directors Price: £299.00 The finance director of the UK’s largest 1,000 companies ranked by annual turnover. All companies have an annual turnover exceeding £230m. Top 1,001-2,000 HR Directors Price: £299.00 Top 1,001-2,000 Finance Directors The finance director of the UK’s second largest thousand companies ranked by turnover i.e. companies 1,001-2,000, all of whom have an annual turnover between £60m-£229.99m. Price: £299.00 Top 1,000 Consumer Marketing Directors The HR director or head of HR/personnel of the UK’s second largest thousand companies ranked by employee size i.e. companies 1,001-2,000, all of whom have between 500-1,300 employees. Price: £299.00 Top 1,000 Training Managers The most senior training contact for the UK’s 1,000 largest companies. Each contact listed is the decision maker for training in the company. All companies featured have more than 1,000 employees. Price: £299.00 The marketing director or head of marketing of the largest 1,000 consumer companies. Sectors covered include airlines, alcoholic drinks, book publishing, car hire, clothing, cookware, DIY, eating out, electrical goods, financial services and food & drink. All companies included have an annual turnover of over £60m. Top 1,000 Health & Safety Managers Price: £299.00 Price: £299.00 The most senior health & safety contact for each of the largest 1,000 companies, ranked by employee size. All companies featured employ over 1,000 people. 10 Electric Marketing Ltd, 22 John Street, London WC1N 2BY T: 020 7419 7999 ● E: lists@electricmarketing.co.uk ● W: www.electricmarketing.co.uk Top 1,000 Companies Lists Top 1,000 Facilities Managers Top 1,000 Legal Directors The most senior facilities contact for each of the largest 1,000 companies. All companies featured employ over 1,300 people or have a turnover of £80m+. The legal director, general counsel, company solicitor or person responsible for legal affairs in the UK’s largest 1,000 companies ranked by turnover. Price: £299.00 Price: £299.00 Top 1,000 IT Directors Top 1,000 Company Secretaries The IT director or head of IT for the top 1,000 companies by turnover. All companies featured have a turnover of more than £195m. The company secretary of the UK’s largest 1,000 companies ranked by turnover. Price: £299.00 Price: £299.00 Top 1,000 eBusiness Managers Top 1,000-2,000 IT Directors The IT director or head of IT of the UK’s second thousand largest companies ranked by annual turnover i.e. companies 1,001-2,000, all of which have an annual turnover between £50m-£194.99m. Price: £299.00 1,000 digital marketing, eCommerce and eBusiness managers in the UK’s largest companies. These are the companies that have embraced the digital future and have an eBusiness manager with a budget and a willingness to invest in the latest ideas and technologies. Price: £299.00 Top 1,000 Customer Service Contacts Top 1,000 Purchasing Directors The customer service director or head of customer services for the largest 1,000 companies ranked by turnover. All companies featured have a turnover of more than £35m. The purchasing, procurement or buying director of the UK’s top 1,000 companies by turnover. All companies featured have annual turnover of over £50m or 1,000+ employees. Price: £299.00 Price: £299.00 You will find that our lists of top companies differ from those on the financial pages of newspapers, which rank quoted companies by market capitalisation (share price multiplied by number of shares issued). This method of ranking excludes privately-owned companies, such as Arcadia, Guardian Media Group, Mars and Virgin Atlantic, as well as partnerships such as John Lewis and companies quoted on European and US stock markets such as Google, Nestlé and Microsoft. You will find all of these companies on our Top 1,000 lists. The financial press rankings suit investors, while our rankings are better for marketing, mailing and telemarketing purposes. 11 T: 020 7419 7999 ● Electric Marketing Ltd, 22 John Street, London WC1N 2BY E: lists@electricmarketing.co.uk ● W: www.electricmarketing.co.uk Over 2,000 companies use Electric Marketing’s list services every year. Here are some of their comments: “Thanks for the speedy turnaround! I love using Electric Marketing for your great customer service, good quality data and superfast delivery of quotes and data.” Tracey Hatch, Operations Manager, Felinesoft Ltd “A BIG ‘Thank You’ Electric Marketing for the London list you have just provided for our client mailing. I have always found your data to be highly accurate, complete and responsive. The professional and efficient way you deliver your service, including the added-value advice and insights you give is second to none and demonstrates you know every list you provide. To sum your service up in one word – electrifying!” Ken Powell, Managing Director, Positive Marketing Limited “Great service from Electric Marketing for all our client database needs. Highly personalised service and they make sure we get a very focused, targeted list – which is always of top quality too.” “Thanks for some great information this year. With the budget cuts, it is THE source of consistently accurate data I have.” Patrick Rea, Director, FCIM, Rea-TMA Marketing David Hancock, New Business Director, Media Circus Group List Research Service If you can’t find the mailing list your business needs, you can use the Electric Marketing Telephone Research Team to research your ideal list for you. We will identify company addresses and phone numbers, call companies, find the name of the person you wish to target within the company and input the data into an Excel file for you. You can either give us a list of specific companies you wish to target or you can describe the type of companies you want on your list e.g. mobile technology companies with 100+ employees. Then just specify the job title you require or the responsibilities of the person you wish to target. Call Mischa on 020 7419 7022 to give us the brief for your bespoke list. OUR PROMISE QUALITY: Our lists are current as we check the entire database every four months. This means that ‘gone aways’ are rare but we offer 50p back for every wrongly addressed envelope that comes back to you. VALUE: Prices start at 20p per contact and all contacts are named, postcoded and come with phone numbers. There is no minimum order and no extra charges for selecting by job title, region, company size or industry sector. SERVICE: When you need data, Electric Marketing is a member of the Direct Marketing Association – www.dma.org.uk. Please recycle this brochure when you have finished with it. send us an email or phone us and we’ll get back to you with a free quote and some sample contacts from the list, within the hour. DELIVERY: You can order on the website, by phone, email, post or fax. We aim to deliver your list within 4 hours and delivery is FREE. Electric Marketing Limited 22 John Street London WC1N 2BY T: 020 7419 7999 E: lists@electricmarketing.co.uk Twitter: @elecmarketing www.electricmarketing.co.uk