Connections - Connect2One

Transcription

Connections - Connect2One
®
Connections
The Official Publication of Connect2One, The Buying Group that Works for You!
January 2011 Commit2Win Returns for its 4th Year
Michelle Johnson
Program Director
It’s back … Connect2One is very pleased to announce the
fourth year of our Commit2Win program with Russell Athletic
and Jerzees. And we’re extremely pleased to announce that
Russell Athletic has confirmed no price increases for 2011!
Commit2Win product will stay at last year’s prices. With apparel prices going up on a daily basis, this is a real win-win for
our members!
Syracuse University Bookstore sold over 2,000 pieces of the Jerzees product in
three hours with this successful marketing campaign.
Many stores have told us how they promote Commit2Win
product, and none has been more successful than the Syracuse
University Bookstore. The store did a broadcast e-mail to students the day before the sale and then followed up by posting
the promotion on Facebook. With hoodies and sweatpants at
just $15, the sale was very successful. The promotion kicked off
at noon on Wednesday, Oct. 27, and the store sold over 2,000
pieces by 3 p.m. If you do a sale like this, keep in mind that customers line up early – so be prepared to handle more shoppers
than usual. The Utah Valley University Bookstore also offered
the same items and price point but stretched its sale out over
four days. It was also very successful, and the store plans on
doing this promotion three times in 2011. As you put together
your commitments, plan ahead for events on your campus
where a sale like this could be really successful.
Here are some valuable changes and additions to this year’s
program:
•
Our basic t-shirt has
switched to style 29M, a
50/50 blend with a softer
hand that is available in a
lot more colors: 27 to be
exact.
• This year we are adding the
Rainbow Assortment to our
t-shirt selection:
Buy a minimum of 288
tees per graphic, which
can be broken down to 72 pieces of four different
color tees with the same one-color imprint, or buy 48
pieces of six different color tees with the same
one-color imprint.
• We are adding the 993M Full Zip Hooded Sweatshirt to
the overall assortment!
• In addition to the traditional banded sweatpant, we are
adding style 974M – an Open Bottom Sweatpant – to our
offering.
Commit2Win is one of our most successful programs ever,
but we need the support of all Connect2One members to qualify.
Commitment worksheets have already been e-mailed to apparel
buyers. Your commitments are due back no later than March 31,
2011. Plan now – you and your customers will be glad you did!
Program
Guidelines
Commitments by style, color and month for June 2011 through
May 2012 are due March 31, 2011. Stores that do not make a
commitment by March 31 will not be eligible to participate.
Your commitments must be placed through your Connect2One
membership directors, Lori Cano or Ellen Broughton. Their names
and fax numbers are on each commitment worksheet. These commitments are firm orders and cannot be changed once they are
placed.
Once your commitments are made and we reach the qualifying
quantities, your Russell sales representative will contact you to
write your orders.
January 2011 Connections
1
Roaring Spring Introduces New Initiatives
Paula Haerr
Associate Executive Director
Canefields USA
Starting in 2010,
Roaring Spring Paper
Products formed a
partnership with Canefields USA to purchase
sugarcane paper. Many
of Roaring Spring’s
products – including notebooks, filler paper and composition
books – that were previously made from recycled paper are being transitioned to sugarcane paper.
Sugarcane paper rolls are manufactured in India and converted into finished products in Roaring Spring’s U.S. converting
facility. The paper mill boasts one of the most environmentally
friendly paper producing processes in the world. Starting with
the stalks of harvested sugarcane (called “bagasse”), the mill
blends 80% sugarcane with 20% eucalyptus fiber to produce
the paper. The result is an exceptionally smooth, white and
92 brite writing sheet. The paper-making process at the mill
is completely energy neutral, utilizing much wind and solar
power. It also is carbon-free, essentially chlorine-free, acid-free,
and uses a closed-loop water system. The beauty of this process
is that it prevents the sugarcane stalks from being burned or
otherwise destroyed in ways that are potentially harmful to the
environment.
2
WIDE Format Pad
Ever innovating, Roaring
Spring has re-invented the
legal pad with the WIDE™
Format Landscape pad for 2011.
Designed to work in digital environments, the pads are shaped
like a computer screen. They
are perfect for scientific work or
just regular note-taking. They
fit in airline trays as well! Using premium 20# recycled paper,
WIDE™ pads are available in white or canary lined versions,
along with a white 5 × 5 graph version.
In addition, white and canary stiff-back WIDE™ pads, with
three-ring holes, will be available.
Choosey Chicks
Roaring Spring is also pleased
to announce a partnership with
Choosey Chicks®. Based in Atlanta,
Choosey Chicks® started as a boutique t-shirt company. Its “Choose”
themes and creative designs have been a huge hit. Roaring
Spring is incorporating four themes from Choosey Chicks into
notebooks and pocket folders: Peace, Love, Freedom and Happiness. Each theme will be sold in assorted designs and will be
available in counter displays.
For more information, contact your ICS representative or call Roaring
Spring at 800-441-1653.
Connections
January 2011
Must-Have Tech Products
HP Photosmart C510A Inkjet Color All-in-One, HPPSESTATION.
Combines full Web browsing with high-performance printing, faxing
without a phone line, copying and scanning. The detachable, 7" full-color touchscreen doubles as a wireless digital companion and control panel for remote
printing. SRP $349.99
1
IdeaPad S10-3t Net-tablet PC, 065185U. At just 3 lbs and 1.5" thin, the
mini PC features an HD 10.1" pivoting touch-screen display and a suite of
wireless options. The touch-friendly apps allow users to scroll through photos and
videos, read e-books, scan documents and more. SRP $499.99
2
Sony CyberShot 14.1MP
Digital Camera, DSCW370G.
Users will capture breathtaking panoramic images with Sweep Panorama
mode or enjoy reduced blur thanks to
Optical SteadyShot Image Stabilization.
iAuto mode makes capturing scenes
in a variety of elements a breeze, and
720p shooting and HDMI output make
recording and playing back HD videos a
snap. Green. SRP $199.99
LIGATT Security LocatePC,
1-year subscription,
LICD69954WI. With LocatePC, users
can track their stolen computer anywhere in the world and protect sensitive
data without the thief knowing. Users
can download and delete files, record
everything the thief types, shut down
their computer, take snapshots of the
thief and send messages directly to the
computer screen. SRP $29.95
HP Pavilion dm4-1063he
Notebook PC, DM41063HE.
The HP Pavilion dm4 notebook gives
the performance of a powerful PC
without weighing the users down. Slimmer than 1" and starting at 4.4 lbs, this
lightweight notebook offers the latest
technology with style. SRP $899
HP Envy 17-1190NR 3D Edition
Notebook PC, HPENVY171190.
The HP Envy17 offers technology
enthusiasts an expansive canvas for
all their needs (and wants). An ultrawide 3D display, elegant design and a
powerful processor make it the ultimate
choice for mobile computing. SRP
$1,599.99
Viewsonic ViewPad 7" Tablet
PC, VPAD7. Features 3.5G
Android™ 2.2 technology and supports
Google Mobile Services including
Gmail, YouTube, voice search, GPS,
Documentation-To-Go and more along
with Android™ market for over 100,000
apps and games. SRP $499.99
Archos 101 Tablet PC, 501590.
Features Android™ technology with a large, high-resolution 10.1"
screen, a weight of 480 grams, and a
thinness of just 12 mm. This device is
completely customizable with a world of
apps to make it a personal tablet. SRP
$299.99
Ematic eGlide 7" Multimedia
Internet Device, EGLIDE. The
eGlide bridges the gap between the
Smartphone and the desktop PC to
provide always-on access to the web,
customization through Android™ Apps
and multi-media content. SRP $199.99
Coby Kyros 7" Tablet PC,
MID70154G. A powerful and
flexible Internet and entertainment solution that features a generous 7" screen
with intuitive touchscreen controls
powered by the Android™ 2.1 operating system. Includes 4GB of built-in
memory and features a microSD card
slot for upgrading the capacity to up to
16GB. SRP $179.99
3
7
4
8
5
9
6
10
*For prices and additional details, contact your D&H Distributing representative at 800-340-1003.
January 2011 Connections
3
New Apparel and Gift Vendor Partners for 2011
Michelle Johnson
Program Director
Smartthreads
CAMEX Booth 1449
Connect2One is pleased to
announce Smartthreads as a
new vendor partner for 2011.
Smartthreads creates contemporarily designed, ethically
produced lifestyle and college-licensed apparel.
Smartthreads has also adopted the 1=1 philosophy.
For every garment purchased, a new Smartthreads 1=1
garment is donated to Clothes4Souls, a division of Soles4Souls. Clothes4Souls in turn delivers the garments to
where people need them. Soles4Souls has worked in more
than 125 countries donating over 1 million pairs of shoes
to victims of the 2004 Asian tsunami, Hurricane Katrina
and Hurricane Rita. Smartthreads is the first apparel
vendor to launch with Clothes4Souls. We hope you will
see the hope and potential of supporting this new, socially
conscious company.
Smartthreads has created a whole new vibe with its
hip approach to logoed apparel. The first style above is the
Lockridge Hoody in a black and white stripe with flocked felt
appliquéed graphics. In the center is the Balthazar Hoody in
grey with a plaid hood lining, raw edge embroidery appliqué
and three location imprint.
Smartthreads also offers a complete collection for women
including the Shepard Jacket shown on the right. It is garmentwashed for a softer hand and features raw edge twill appliqué
and flocked graphics.
Smartthreads
714-990-9351
www.smartthreads.com
sales@smartthreads.com
The Memory Company
CAMEX Booth 1611
The Memory Company is a premier designer
and marketer of collegiate licensed gifts, collectibles and home décor products. Key categories
include lighting, art glass, game day kitchen items, desk accessories and holiday décor. One of the great features of The Memory
Company is the quality of the products compared to the price.
The company offers excellent quality at moderate prices and
items that people will want to collect and use in their homes.
Lighting is a huge category for The Memory Company. Its
best-selling lamp is the LED Desk Lamp – perfect for college
students. Other lamps include several with Tiffany-style art
glass plus a few with fun neon styles.
There are lots of kitchen items available – perfect for tailgating or
everyday use – ranging from chip & dip holders to popcorn bowls.
The best-selling kitchen item is the Ceramic Salt & Pepper Shakers.
Picture Frames are another big category for The Memory
Company. They come in art glass, ceramic and wood styles. The
most popular is the Art Glass Horizontal Picture Frame that
holds a 4- by 6-inch photo.
Clocks are also a big category with the 12-inch Chrome Wall
Clock being the best-seller.
Other gift and home decor items include door knockers,
door mats, desk accessories, night lights,
holiday ornaments
and more.
The Memory Company
334-448-0708
www.memorycompany.com
sduke@memory
company.com
4
Connections
January 2011
SDS Design Associates
CAMEX Booth 1304
SDS Designs is a great resource for insignia
car magnets, vinyl decals and wall graphics. Auto
Graphic Car Magnets were originally created as
a way to decorate fans’ cars on game day. The trend soon took
off, and SDS stepped up to the challenge and has a portfolio
of thousands of designs and sizes. Its creative team is always
working on new ideas and customized designs for each school.
The company uses the finest quality materials to make magnets
that stay on cars at highway speeds and maintain their look for
years. These magnets are 100 percent safe for any car finish
even if left on for extended periods.
SDS Vinyl Decals are made using the finest 2 mm vinyl background material. Digitally printed images use UV exterior grade
inks for a perfect color match. Even photographic images are no
problem. Each decal is then custom cut to fit the image. Decals
can be applied to any smooth flat surface and will look great
for years to come. SDS also offers Wall Graphics made from a
special heavyweight vinyl with a “low-tac” adhesive allowing
application to painted interior surfaces without the worry of
damaging wall surfaces. SDS Wall Graphics are:
• Repositionable
• Available in a large 24-inch size and also in a special
“Over the Door” size.
• Great for dorm rooms!
SDS Designs
800-475-2737 www.sdsdesign.com
customerservice@sdsdesign.com
Midwest Graphics
CAMEX Booth 4006
Midwest Graphics is getting ready to
celebrate its 25th Anniversary, and we can
see why. Midwest is a great resource
for basic decorated apparel plus
many updated fashion silhouettes.
On the left is the Royaltee - a
new super soft 60% cotton/40%
polyester 4.3 oz t-shirt. It features a best-selling graphic that
looks like a sewn application
but is really a two-color
print design. Another
new garment is the
West Coast Full Zip
Hoody made from a 7 oz pre-laundered
80% cotton/20% polyester fleece, which
is perfect with a vertical imprint.
Midwest also offers a strong selection of
Junior and Ladies garments. Centered on the
right is the Tinge Camouflage Burnout Tee. The
camo is the burnout tone-on-tone pattern in
the background. The imprint is a very pretty, soft floral design.
Other new t-shirts with burnout patterns include leopard, zebra
and flowers. Another great junior garment is the Class A Long
Sleeve Raglan Tee, below right. It’s a traditional baseball look
available in lots of color combinations.
Midwest Graphics
800-641-6260
www.mgicompanies.com
gretchen.hatfield@mgicompanies.com
January 2011 Connections
5
New Supply Vendor Partners for 2011
Paula Haerr
Associate Executive Director
Student Media Group
Room it Up
CAMEX Booth 1044
CAMEX Booth 037
This popular line is now
available as a Connect2One
program. Members save
an additional 5% on select
categories, including backpacks, messenger bags and
totes.
Room It Up products
are available in a variety of patterns
with tremendous appeal to college coeds, including this Spring
Bestselling Pattern: Fresh Bouquet. Mix and match for a colorful
and stylish collection. Represented by ICS.
Room it Up
800-240-3222
www.roomitup.com
Student Media Group (SMG) was a hit last
year at its first CAMEX! Plan-It Fashion Plan2011
ners are sized at 5.25" × 8.25" with plastic
coil binding, making them perfect for purse
or backpack! Calendar pages complement
the cover designs with two-color monthly
and weekly planning formats inside.
Two purchase options are available. Purchase outright, or guarantee your inventory with SMG’s guaranteed
option.
Daily Planner
January - December
Student Media Group
302-607-2580
www.studentmediagroup.com
Stride, Inc.
Parker Planners
CAMEX Booth 2352
A unique concept in planners, Parker Planners are compact sized at 3.25" × 4.5" × 3.25"
with durable laminated covers, making them
ideal for shirt pockets or small purses. Students will appreciate the four months (or one
semester) of planning, more writing space per day than most
planners, perforated corners making it easy to find today’s page
and a weekly goals page every seven days. Parker Planners are
undated so there is less risk for your store.
Parker Planners is recommended by a number of C2O stores
in Utah. Find out why by visiting Parker Planners at CAMEX.
Parker Planners
801-358-0230
www.parkerplanners.com
CAMEX Booth 3940
Stride Inc. introduces a new look in collegiate eco supplies. The
ForeverGreen series is
100% recyclable, and
only post-consumer
materials are used in
manufacturing. ForeverGreen items are primarily
brown Kraft but are spruced up with
your choice of 15 different color bindings. ForeverGreen journals, binders, and tablets can be custom
imprinted.
Stride’s Milk Jug Binders are made from recycled milk jugs
(PVC free) and have a unique patent-pending release mechanism
that allows the rings to be easily separated from the binder cover,
making the product completely recyclable at end of use.
Stride, Inc.
800-752-6191
www.stridewrite.com
Senator Promotional Group
CAMEX Booth 1559
Senator Promotional Group USA, Inc., (SPGUSA) consisting of Senator Writing Instruments and Dart Business
Accessories, offers two of the top-selling promotional products categories under one roof – business accessories
and writing instruments. Dart padholders have been around for many years in the bookstore channel.
The Build-a-Pen Big Pen XL is fully customizable – the pusher, clip, barrel, grip and core. The extra large barrel
offers maximum imprint opportunities, including full-color wrap designs that look fantastic with collegiate logos
and mascots.
Senator Promotional Group
800-553-6101
www.senatorgroupusa.com
6
Connections
January 2011
What’s Hot: Best Sellers from Our Vendor Partners
Paula Haerr, Associate Executive Director
Michelle Johnson, Program Director
OGIO Juggernaut
OGIO Bandit
OGIO Squadron RSS
OGIO Wheeled Phantom
OGIO International
CAMEX Booth 429
Connect2One has been partners with OGIO since 2004 and
what a ride it’s been. Customers who buy one OGIO bag never
go back – they collect multiple OGIO bags!
OGIO is an innovative designer and marketer of first-class
performance products that consumers want to carry as part of
their active lifestyle. OGIO’s 2011 product offering is filled with
industry-leading innovation and intelligently designed backpacks, laptop backpacks and laptop shoulder bags.
Shown on the left are the Juggernaut and Bandit. Both
feature a dedicated top loading padded laptop compartment
that fits most 17-inch laptops. The Juggernaut has a posh
lined valuables stash pocket, a concealed side zipper pocket,
an organizer pocket and padded dual density foam ergonomic
shoulder straps. The Bandit features a padded iPad/Tablet/
Reader sleeve, a padded mouse/camera pocket, a deluxe organizer pocket, two-fleece lined stash pockets and a soft-touch
neoprene handle plus dual side beverage pockets.
On the right are the Squadron RSS and the Wheeled Phantom. The Squadron RSS features a Reactive Suspension System –
unparalleled protection for 13-inch to 15-inch laptops – plus all
the other bells and whistles synonymous with OGIO Bags. The
Wheeled Phantom provides the ultimate in laptop protection,
a media pouch, a tricked out organizer and a heavy duty wheel
chassis. It’s perfect for navigating on campus and for traveling.
Connect2One members receive a 4 percent discount all year.
Order by March 11 for the best discount of 8 percent. FREE Merchandising Displays are also available.
OGIO International
www.ogio.com
800-922-1944
tsatterwhite@ogio.com
DICOTA Lifestyle Collection
New Vendor
DICOTA is a new line of bags and sleeves for mobile electronic devices that is all about the Gen Y consumer. The Dee
lifestyle collection comes in fashionable color combinations,
creative prints and safe all-around protection, making these
bags the perfect companions for today’s trendsetters. The Dee
series offers a “NO LIMITS” guarantee on all possible material
and manufacturing faults.
DICOTA’s latest accessories for the Apple iPad are stylish but
moderately priced for superb protection. DICOTA is not exhibiting at CAMEX, but you won’t want to miss out on its SHOW
SPECIAL on the latest products designed for the iPad.
DICOTA’s bag styles include Dee Slimcase, BacPac and Messenger.
DICOTA America
972-464-0380
www.dicota.com
kevin.coleman@dicota.com
DICOTA iPad Accessories: PadGuard (left), PadBook (center) and PadCover (right).
January 2011 Connections
7
CACS Buyers Institute
March 22 - 25, 2011
G
UPCOMIN
EVENT
The California Association of College Stores has
partnered with the Fashion Institute of Design and
Merchandising to provide the CACS BUYERS
INSTITUTE, a Retail Buyers Certificate Program for members of the
college bookstore community. Connect2One members across the
country may attend this CACS event at the CACS member price.
TOPICS COVERED IN THE FOUR-DAY
PART I CURRICULUM
• Merchandise Trend Forecasting
• Merchandise Math
• Marketing Research
• Merchandise Presentation
• Branding
• Consumer Behavior
Welcome!
Join us in welcoming the following
new Connect2One members!
Grays Harbor
College Bookstore
Grays Harbor College
Aberdeen, Washington
Diana Grigsby
Bookstore Manager
dgrigsby@ghc.edu
Palletizing Your Shipment
Always use pallets that are
in good condition and durable.
Stack boxes squarely on pallet,
corner-to-corner with no overhang. Make sure every box is
labeled before properly securing the freight to the pallet.
You can secure cartons to a pallet with banding, shrink-wrap,
stretch-wrap, or breakaway adhesive. This is also a protection
factor for your freight.
Visit www.cacsonline.org for additional details.
Visit Connect2One on Facebook for exclusive
CAMEX offers, the latest news, tips, pictures
and much more!
This tip is brought to you by C2O’s preferred shipping partner Group Transportation Services (GTS). To obtain a free dimensional calculation card, e-mail c2o@
onestopshipping.com.
facebook.com/connect2one
®
A division of
4350 Glendale-Milford Rd. Suite 240
Cincinnati, OH 45242
Toll Free: 800-563-9034 Phone: 513-754-0111
Fax: 800-600-9034
www.connect2one.com
facebook.com/connect2one
Mark Palmore
Michelle Johnson
Katie Kelley Schmid
Paula Haerr
Ellen Broughton
Lori Cano
Associate Executive Director
Supplies, Books & Store Services
Ext. 226
phaerr@connect2one.com
8
Director, Merchandise Programs
Apparel, Souvenirs & Backpacks
Ext. 225
mjohnson@connect2one.com
Membership Director - East
40 Chatham Court
Robbinsville, NJ 08691
Ph.: 609-301-7306
Fax: 609-301-7307
ebroughton@connect2one.com
(We’d like to welcome back Mary, who
formerly worked at the Miami University Bookstore!)
Freight Shipping
Tip of the Month
• Analysis of Business
• Basic Excel
• Purchasing & Vendor
Relationships
• Planning & Controlling the
Merchandise Assortment
After completing Part 1, attendees are eligible
for Part 2. A CACS Buyers Institute Certificate
will be presented to those who complete both
parts of the curriculum at the FIDM Campus.
Executive Director &
Institutional Store Advocate
Ext. 228
mpalmore@connect2one.com
San Juan College Bookstore
San Juan College
Farmington, New Mexico
Mary Neisius
Bookstore Manager
neisiusm@sanjuancollege.edu
Marketing Director
Newsletter, Facebook
Ext. 222
kkelleyschmid@connect2one.com
Membership Director - West
1656 East 1140 North
Logan, UT 84341
Ph.: 435-713-4144
Fax: 435-713-4494
lcano@connect2one.com
Patti Inskeep
Business Operations Manager
Ext. 224
pinskeep@connect2one.com
Vicky Gladish
Program and Member Support
Ext. 227, vgladish@connect2one.com
Cindy Cobb
Program and Member Support
Ext. 230, ccobb@connect2one.com
Connections
January 2011
Your Co-Location
Connection
January 2011 Exclusive Connect2One Members’ Guide to CAMEX 2011
Co-Location History in the Making
Paula Haerr
Associate Executive Director
For some of you, Connect2One and
CAMEX have always been together. That
has not always been the case.
Back in 2001, Dick Welsh, former C2O
Executive Director, and Brian Cartier,
NACS CEO, shook hands over a deal to
combine the Connect2One education
and trade show event with the 2002 Los
Angeles CAMEX event. Even though we
had just completed our most successful
annual meeting in the history of the buying group, Dick saw the writing on the
wall in respect to the economy. Ten years
later, the reasons for combined meetings
What’s Hot Webinar
Watch for details as Connect2One’s What’s
Hot session goes virtual on the NACS /
CAMEX website. This FREE webinar will
be available on demand in early February
to help buyers prep for the back-to-school
buying season.
make more sense than ever before.
Who benefits? First and foremost,
our members. The co-location has
reduced the time out of the store, reduced hotel expenses and eliminated
one round-trip airfare. The sequencing of the C2O catalog materials, the
C2O education day and the CAMEX
trade show makes for an efficient
kick-off of the back-to-school buying
season.
Secondly, our vendor partners benefit
by accomplishing everything in one show
that used to take two. The costs of exhibiting at any show
add up quickly. Just
ask any vendor how
much it costs to ship
in their booth, get
TRENDS
their products to the
PICKS
floor, staff the booth
COOL
and take down the
STUFF
booth. Vendors have
saved millions of dol-
HOT
WHAT’S
Don’t Miss Picks and Best Buys at CAMEX
Michelle’s
items represent
Best
the best price,
Buys
what decorating
gifts & more
processes can help
2011
BAGS
drive sales, what
are the hot trends?
With thousands of
items to choose from, Paula’s Picks and
Michelle’s Best Buys help buyers develop
a plan for their merchandise assortment.
When you get to the CAMEX trade
show, be on the lookout for Paula’s Picks
and Michelle’s Best Buys ribbons in each
of the C2O Vendor Partner booths. The
rest is up to you!
hats
As program directors, Michelle Johnson and I take considerable time evaluating the vendor programs we receive. This
process gives us particular insight into
what differentiates one vendor’s products
from another as well as which products
and prices shine above the rest.
Paula’s Picks and
Michelle’s Best Buys
evolved from our
own experiences
as buyers in college
bookstores. Which
items are great for
promotions, which
TEN
YEARS
COLO
CATION
WITH
CAMEX
2011 HOUSTON
2006 HOUSTON
2010 ORLANDO
2005 NEW ORLEANS
2009 ANAHEIM
2004 SAN ANTONIO
2008 SAN ANTONIO
2003 ST. LOUIS
2007 ORLANDO
2002 LOS ANGELES
lars over the history of co-location.
Both NACS and Connect2One benefit
by not forcing buyers to make a choice
between one show and the other.
And, lastly, Connect2One has benefited
by the national exposure. Our membership has grown by more than 250 stores
over the past 10 years.
All told, co-location is a “win-win” for
the entire industry. It was the right thing
to do in 2002; it’s the right thing to do in
2011. Join us in Houston as we celebrate
this 10th year of co-location.
Connect 2One
Come2 Buy
CAMEX 2011
Apparel
Paula Haerr
Associate Executive Director
CELEBRATING
Houston
Celebrating 10 Years of Co-Location
Co-Location
RSVP for Connect2One Events
Deadline: January 28
Program Catalogs Delivered
First week in February
C2O Travel Day
Wednesday, February 23
C2O Education Day
Thursday, February 24
January 2011
Connections
Exclusive Connect2One
Member Events
RSVP for EXCLUSIVE
Member Events
Visit www.connect2one.com for the latest updates and to RSVP online. All
Connect2One events will be held in the George R. Brown Convention Center.
Please make additional copies as necessary
and fax to 800-600-9034 or sign up
online at www.connect2one.com.
Wednesday, February 23, 2011
6 - 7 p.m.
New Attendee Orientation: First time to a C2O Education Day? Find out what’s
in store for Thursday and how to make the most of your C2O membership.
7 - 8:30 p.m.
C2O Welcome Reception
Thursday, February 24, 2011
7:45 a.m. - 8:30 a.m.
Continental Breakfast
8:30 a.m. - 10 a.m.
Apparel In-Depth Review: Michelle Johnson, C2O Program Director, will
highlight the Best Buys from our apparel programs with a focus on the latest
trends in garment styles, graphic designs and new products.
8:30 a.m. - 10 a.m.
Supply Partner Insights: Come hear what our major vendor partners have
in store for 2011. These sessions will help you make efficient use of your
time at CAMEX.
10:15 a.m. - 11:45 a.m.
Supplies In-Depth Review: Paula Haerr, C2O Program Director, will highlight supply vendors with emphasis on the top commodity comparisons,
national trends, new products and the popular Paula’s Picks.
10:15 a.m. - 11:45 a.m.
Apparel Partner Insights: Come hear what our major vendor partners have
in store for 2011. These sessions will help you make efficient use of your
time at CAMEX.
11:45 a.m. - 12:45. p.m.
Awards Lunch: Applaud your fellow C2O members who have demonstrated
exemplary participation in C2O programs.
12:45 p.m. - 1:30 p.m.
Gifts, Bags & Souvenirs In-Depth Review: Michelle Johnson will review our
gift and souvenir programs with special emphasis on bags and backpacks.
12:45 p.m. - 1:30 p.m.
There’s More? You Bet!: There’s more to C2O than apparel, supplies, backpacks and gifts. Mark Palmore and Paula Haerr will provide an overview of
other C2O programs and open up the floor for Q&A.
1:45 p.m. - 3:15 p.m.
Apparel Partner Insights: More presentations from our major apparel
vendors.
1:45 p.m. - 3:15 p.m.
Round Robin: NEW FORMAT FOR 2011! Informal networking on a variety
of topics, each facilitated by a C2O vendor partner, on a 10-minute rotation.
Topics related to store operations, store services, new GM categories and
course materials.
3:30 p.m. - 4:30 p.m.
Idea Exchange: Join in for the ever-popular Idea Exchange as C2O buyers
share the latest styles, graphics, color trends and fashion influences. Don’t
forget to pack your top-selling items to show your fellow buyers.
6:30 p.m. - 9:30 p.m.
“Be True to Your School” Party: Be our guest for appetizing refreshments,
music and dancing.
Member attendees of the Thursday C2O Education Sessions are eligible to
receive the 2011 C2O Goody Bag which will be distributed throughout the
day in rooms adjacent to the C2O meeting rooms.
Sign up for: Time
o Wednesday, February 23 – New Attendee Orientation
6 - 7 p.m.
o Wednesday, February 23 – Welcome Reception
7 - 8:30 p.m.
o Thursday, February 24 – Continental Breakfast
7:45 - 8:30 a.m.
o Thursday, February 24 – Education Sessions
o Thursday, February 24 – Awards Lunch*
8:30 a.m. - 4:30 p.m.
11:45 a.m. - 12:45 p.m.
o Thursday, February 24 – Party
6:30 - 9:30 p.m.
o Friday-Tuesday, February 25 - March 1 – CAMEX
Any Day(s)
*Special Meal Requirements:__________________________________________
If you are unable to attend any of these events, please check here. o
While there is no cost for these exclusive C2O events, please
RSVP by Friday, January 28, 2011
to ensure adequate seating, meals and refreshments.
____________________________________________
Name
____________________________________________
Bookstore
____________________________________________
Address
____________________________________________
City, State, Zip
____________________________________________
E-mail
____________________________________________
Phone
Please indicate which merchandise categories you are responsible for check all that apply:
o Apparel
o Books
o Supplies
o Store Director/Manager
o Technology
o Other: ______________
o Guest of Bookstore Staff
®
4350 Glendale-Milford Rd., Suite 240, Cincinnati, OH 45242
Phone: 800-563-9034 Fax: 800-600-9034
www.connect2one.com

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