the opel brand wir leben autos

WIR
THELEBEN
OPEL AUTOS
BRAND
imprint
Publisher:
Adam Opel AG
Friedrich-Lutzmann-Ring 1
65423 Rüsselsheim
Overall project
management:
Tomas Caetano
(responsible for editorial content)
Publishing house:
Facts & Figures GmbH
(a company of FINANCIAL TIMES DEUTSCHLAND)
Stubbenhuk 3, 20459 Hamburg
Telephone: 040 31990-622
Fax: -214, e-mail: cp@ftd.de
Publishing director: Karsten Krämer
Project management: Caroline Böhner
Editor-in-chief: Boris Burauel
Art direction/l ayout:
Christian Hruschka, Stefan Semrau, Uwe Holländer
(www.twotype.de)
Duty editor: Frank Lassak
Editors: Silke Burmester, Stephan Schlote
Photo editor: Bettina Lambrecht
Typesetting: Typodrom Werbeagentur GmbH
Litho: Rohland & more Mediengesellschaft mbH
Printing: Daneels Graphische Gruppe,
Dennenlaan 5, B-2340 Beerse
The contents of this catalogue were accurate at the time of
going to press (08/2011). We reserve the right to alter specifications and equipment at any time. Please consult your Opel
dealer for the very latest information.
The values given in this brochure have been calculated using
the methods of measurement (according to regulation (EC) No.
715/2007). The figures do not refer to a specific vehicle and are
not part of the offer, but only serve the purpose of comparing
different vehicle types. The fuel consumption and CO2 emissions of a vehicle depend not only on the efficient use of fuel by
the vehicle, but are also influenced by driving style and other
non-technical factors. Additional equipment can lead to increasing the curb weight and slightly raising the stated consumption and CO2 figures. CO2 is the main greenhouse gas responsible for global warming.
2 3
THE FIRST OPEL WAS SOLD IN 1899. NOT
ONLY WAS IT A SUCCESS, IT MARKED
THE BIRTH OF A GREAT ­ENTERPRISE.
AFTER OVER A HUNDRED YEARS OF
PROGRESS AND INNOVATION THE
FUTURE OF OPEL IS REPRESENTED BY
­FASCINATING CARS LIKE THE INSIGNIA, ASTRA,
Zafira tourer, AMPERA, Meriva, Corsa, and our
OPC-Models.
THIS GUIDE DEMONSTRATES THE DIVERSITY OF
THE BRAND AND EXPLAINS WHAT MAKES US TICK:
THE LOVE OF INNOVATIVE TECHNOLOGY, THE ART
OF ENGINEERING AND BOLD, EXPRESSIVE DESIGN.
ALL OF THIS CAN BE EXPRESSED QUITE SIMPLY:
WIR LEBEN AUTOS!
Karl-friedrich stracke
CEO, a d a m o pe l ag
4 5
“Wir leben Autos” is the living expression of Opel’s longstanding core values.
“Wir leben Autos” does not only refer to our German roots and
the love we share for German engineering, it also expresses the
strong emotion and passion that influences everything we do.
The “we” stands for the enthusiasm and the affirmative,
positive attitude our employees and dealers share with each
other. It should also convey that we at Opel are at home in
the middle of society and want to make a positive contribution
to its future.
We don’t just build cars, we live for cars. The word “leben”
represents our high level of energy – an energy that everyone
who is touched by Opel can feel. The emotionally charged,
ground-breaking design of our vehicles is a perfect example.
Finally, we believe that “cars” will be much more in the future
than a means of transportation. With our vehicles it’s not just
about the drive – they are an essential part of our lives.
6 7
We combine our personal experiences with those of our customers to make their daily mobility easier and more agreeable. By reflecting each day anew about how we can sustainably
enrich peoples’ lives through our practical innovations.
A demanding challenge that we will never think of as completed.
“Wir leben Autos” is our passion, our involvement, our attention
to detail, our responsibility, our intention, and – yes – our
confidence.
This is who we are.
Opel. Wir leben Autos.
alain visser
Vice President Sales,
Marketing & Aftersales Opel
3 Editorial
Karl-Friedrich Stracke on the love
of cars, the allure of technology,
and the joy of innovation.
4 Wir leben Autos
What moves us. Passion, ingenuity,
and responsibility.
20 “A new language”
Vice President of Design Mark Adams on
the design of the new Opel models and
the character of the brand.
24 Astra GTC
The latest addition to the
Astra model family fires
the emotions.
26 Zafira Tourer
From two-seater to seven-seater – the
versatile compact van offers space and
comfort for every situation.
16 Project Earth
This Opel initiative supports
environ­mental protection
organizations trying to rescue the
last places of paradise on earth.
28 Ampera
Fill the tank at the electrical outlet?
No problem. The Opel Ampera is launched.
30 Alternative drives
Saving energy isn’t a task for tomorrow.
We show the solutions that we’re already
putting into practice today.
32 We love ideas
What makes driving more pleasant?
Simpler? Safer? Opel engineers have the
answers.
40 “Cars are a passion”
Opel Vice President Alain Visser in conversation, discussing the perceived brand image
and the new claim: “Wir leben Autos”.
8 9
46 A tradition of innovation
For over a century, Opel vehicles have
shaped the lives of people on the move.
A time filled with inventions and ideas.
For instance:
58 Astra
Tradition meets innovation. The Astra, with
its superior technology, creates a sensation
in the European compact class.
60 Meriva
The new monocab will amaze you with its
versatility and extraordinary ideas.
62 Corsa
Young, colourful and always a bit
different – the small car that likes
informality.
64 Antara
Compact and self-confident –
a dynamic crossover.
65 Agila
Small, nimble and charming –
the monocab for urban lifestyles.
66 OPC
Muscles under the skin – the highperformers with something special.
68 Movano
Extremely flexible – whether it’s cargo,
people, or both.
69 Combo and Vivaro
Dynamic and versatile – the ideal cars
for leisure, family and work
70 Opel on the Internet
For fashion, action or to configure your
dream car – go online at Opel.com!
Pictures may show optional equipment.
54 Insignia
The “Car of the Year 2009” continues
gathering prizes for embodying all the
strengths that define an Opel car.
What moves us
10 11
passion
Excitement is contagious. And only those filled with passion
have the ability to stimulate others.
We work enthusiastically on the dream cars
of tomorrow. This we are certain of: the best ideas
Photo: getty images
are the ones that come from the heart.
What moves us
inventiveness
Imagining the impossible,
bringing together what seems incompatible. We are seeking
new solutions and are adhering to a clearly defined task:
innovation made by Opel must be tangible in everyday life.
We work on this with dedication.
Photo: getty images
12 13
What moves us
responsibility
Everything we do affects others.
The quality of life for future generations depends on our ideas.
We recognize our own activities as part of the solution for all:
only those who take responsibility
have the ability to shape the future.
Photo: getty images
14 15
the savannaH
The famous primatologist
Jane Goodall is at work in Tanzania. Project Earth
supports her institute dedicated to the protection
of chimpanzees.
THE ARCTIC
Together with the World Wide Fund
for Nature (WWF) Canada, Project Earth is combatting the
threats to the Arctic diversity and social upheavals within
the Inuit society.
A PROJECT FOR THE FUTURE
The Opel initiative “Project Earth” supports environmental protection organizations in rescuing
the last remaining places of paradise on earth.
Fotos: getty-images
IF ANYONE LEFT FOOTPRINTS IN HISTORY, HE HAS: BUZZ
ALDRIN was the second man to step onto the moon’s surface. That was
on the 21st of July, 1969. Ex-astronaut Aldrin is now 81 years old, and,
since his moon landing, has concerned himself with the future of our
Earth. - That’s why, together with Opel, he brought the PROJECT EARTH
initiative into being. The goal: promoting the saving of the planet through
exceptional individuals and organizations. “I left my footprints on the
moon” says Aldrin, “but the question is: what traces are we leaving on
the earth?” The name says it all: with Project Earth is sending a group of
young people, led by Buzz Aldrin, to four of the earth’s remaining places
of paradise. It will not only bring attention to their impending destruction, but also vigorously support local research and environmental
groups. The 15 participants from nine countries applied to join Project
Earth after an appeal on the Internet – and were selected from a multitude of candidates.
Their targets: areas of the earth where the upheavals and dangers of
environmental destruction are especially palpable. The Arctic and the
rainforest, the African savannah and the Gulf of California. Project Earth
16 17
THE GULF OF
CALIFORNIA
The Cousteau Society,
founded by the
oceanographer
Jacques Cousteau, is committed to, among other things,
the protection of dolphins in the Gulf of California.
Project Earth is providing valuable support.
THE RAINFOREST
Panama is one of the
Rainforest Foundation’s centres of action. Founded by the
musician Sting, it is dedicated to the protection of the
rainforest, and is supported by Project Earth.
» Climate
change is
a reality.
So we have
to be pro­
active and
show more respect for our
planet.«
Katie Melua,
Opel Brand Ambassador
is also an example of how Opel is committed to the environmentally friendly
use of technology. Opel has always taken a leading position whenever it came
to environmental protection. It was the first automotive manufacturer in
Europe to standardize the fitting of catalytic converters across the complete
range. The latest example: the new Ampera, the first fully practical electric car.
A famous fan of the Ampera is the British singer Katie Melua who also works
with Project Earth. She accompanied the participants on their expedition
through the Arctic.
WE DEMAND A LOT:
Developing CARS THAT
ARE EXCITING. LIKE
OUR STARS: ASTRA GTC,
Zafira tourer und Ampera.
18 19
“The quest for
perfection never
ends”
As Vice President of Design, Mark Adams gives the cars their design character – and
follows a clear objective: the high art of engineering will become perceptible through
ground-breaking design.
“Isn’t this the perfect car?” is the header for the
Opel Insignia on page 55. What are you saying –
have you and your team designed the perfect car,
Mr Adams?
Mark Adams: That is a provocative question and I’ll
give you a provocative answer: yes. The Insignia could
not be better. Form, function, comfort and security –
everything blends together perfectly. That’s confirmed
by the multitude of awards. And yet the word “perfect”
always sounds as though there’s no room for improvement. But that’s not the way we think at Opel. Perfection must be sought after again and again, the search
never ends. And that’s why, in my eyes, both the Astra
GTC and the Zafira Tourer are, in their own ways,
perfect cars.
You have proclaimed a new philosophy for Opel:
“sculptural elegance with German precision”.
What do you mean by this?
Adams: We are describing a new language of design,
which will be applied to all new Opels: flowing, soft forms
meet exact, tightly drawn lines. It recalls an athletic figure
and it emphasizes the dynamics and technical innovations
of the car. We began using this language with the Opel
Insignia and we have continued this with the new
Astra and new Meriva. It’s all about two vital elements:
technical precision and emotion. The emotional appeal
is created by the three-dimensional forms that lend a
car its elegance. And the exact lines, the carefully
designed details represent the art of engineering and
exactness. That’s why ground-breaking design is so
important to us. Sometimes it is perhaps not consciously
perceived – but it always underscores the character
of an Opel.
A notable element of the design is the blade
sculpture on the side. Why is that important?
Adams: The challenge here is to provide each model
with its own face, yet to make clear that each is a member of one family. All possess the same gene, but the
differences are important as well. The blade sculpture,
which runs from the rear d
­ oor, then soars toward the
A pillar, is a good example of this. Both the Opel Insignia
and Astra have this, but for the Astra we have ­turned
it around, since this better fits the proportions of the
car and emphasizes the sportiness. Both cars make use
of the same line. With the Insignia, however, we have
an elegant car with a touch of sportiness, and with the
Astra we have a sporty car with a touch of elegance.
And each of them is clearly an Opel. Naturally, we will
be sticking to this principle in the future for the other
models as well.
What is more important today – technology or
design?
Adams: Both belong inseparably together. There are cars
that are technically sound, but they have a lacklustre
20 21
All great car models
“are
distinguished by
optics and technology
that form a union.”
Briton Mark
born 1961,
has been responsible
as Vice President for
the design of all
Opel vehicles since
2007. He studied
auto­­mobile­ design
at the renowned
Royal College of Art
in London as well as
mechanical engineering and automotive engineering.
Adams,
Wing lights give
the Opel Insignia
its unmistakable
appearance.
Distinctive side lines
emphasize the
masculine
design and are so boring that they are no fun to drive.
appearance.
And by the same token, there are cars that look great
at first glance. But everyone soon notices that it's all
just show; boring technology with elaborate packaging.
All really successful models throughout automotive
history have distinguished themselves through the unity
formed by appearance and technology. The image that
you outwardly project corresponds exactly to what you
have on the inside.
And so the task of the designer is merely to provide
technical values with an optical form?
Many people believe that we designers are
responsible for the outer appearance and that the technicians take care of the rest. That’s a false notion. First
Adams:
The line of the roof recalls
a coupé. The aerodynamics
are super: cd value: 0.26.
of all, technicians and designers have to work closely
from the very beginning of planning a car and have to
formulate their differing requirements. It is a great
moment for both, when they stand before a plan and
realize: wow, everything here fits together, this is a car
with character, something very special. It is at this
moment, however, that a great part of the work for the
designers begins – and they must take care of the technical details.
Where for example?
Throughout the complete interior. How can
you appreciate a car’s quality? It’s certainly not just the
exterior design. You spend a lot of time in the driver’s
seat, and for that reason everything there has to be right.
Adams:
22 23
Flowing surfaces meet precise
lines – a perfect interplay of forms
and exciting surfaces!
The new grille creates a new
statement of confidence, the
Opel logo is displayed centrally
in the chrome crossbar.
The blade sculpture on the flanks
lends the body dynamism.
The characteristic LED
daytime running light ensures
maximum attention.
Designing the interior of a car is just as much work as
designing the exterior – the difference being that the
design of the interior is perceived with greater subjectivity than the outer appearance.
Could you explain that in greater detail?
We had never previously put so much thought
into the interior as with the O
­ pel Insignia and Astra.
Also, here you can appreciate these themes: emotion
and quality, about which we have just spoken. Many
design elements make their appearance here once
again: the wing or the blade, for example. The smooth,
easily flowing forms ensure that one feels protected
in the interior and at the same time that one has a lot
of room. And the tactile qualities are particularly
Adams:
important. Many people are unaware that they perceive
the quality of a car through the colours, materials, and
workmanship of the interior. In the case of our new
models, you will only find materials that are pleasant
to touch and that still look good with the passing of
time. Moreover, you won’t find any sharp corners, only
smooth edges. Each tiny detail has been conceived
with an enormously high standard of quality, every
switch locks into place. These thousands of details in
a car communicate quality and turn every journey into
a positive experience.
Ever better, faster, more stylish: the Opel
Astra is a classic and perhaps the most
surprising example of the art of completely
redefining proven traditions.
The new
generation
accomplished.
Astra GTC:
Dynamic data
4.50 m
2.02 m
Length:
width:
luggage compartment:
power IN kW (hp):
up to 1,235 l
74 (100) to 132 (180)
Consumption per 100 km:
urban 9.1 to 5.8 l
extra-urban 5.8 to 4.4 l
combined 7.0 to 4.9 l
CO 2 emissions per km:
combined 164 to 129 g
24 25
The name Astra has,
“ for many years, stood for the best
qualities that a car can have.”
POWER AND ELEGANCE
OPEL’S PACT WITH GENERATIONS PAST AND TO COME starts
with making each new compact class car a success. The Opel compact
car is now in its tenth generation and, just like its predecessor, the
Kadett, is using innovation to redefine its market segment. And the
latest model in the Astra range is in this respect a true Opel: the new
Astra GTC draws out the full design and driving dynamics potential
of the model range. A wealth of technical features like the HiPerStrut
front suspension and the standard high-tech design of the sports chassis
provide perfect handling characteristics and precise, direct steering.
The GTC’s suspension architecture perfectly matches to the intelligent, adaptive FlexRide system. The mechatronic chassis automatically
adjusts to road conditions, cornering speed, vehicle movements, and
The new Astra GTC draws out the full design and driving
dynamics potential of the model range
to the individual driving style, combining an increased stability with
enhanced cornering ability.
With its ground-breaking design, sophisticated technology and typical
Opel innovations, this, the newest sprout in the brand’s family tree,
has what it takes to build on an already strong position.
Pictures may show optional equipment.
Alain Visser, Management Board, Adam Opel AG
A DRIVING EXPERIENCE FOR
Opel Zafira Tourer and Opel Zafira are by far the most flexible of all family cars,
offering you not only plenty of space but also driving enjoyment – wherever you’re sitting.
Opel zafira tourer
4.66 m
2.12 m
Length:
width:
LUGGAGE COMPARTMENT:
up to 1,860 l
power in kw (hp):
81 (110) to 121 (165)
CONSUMPTION per 100 km:
urban 9.7 to 5.5 l
(H-Gas: 6.1 kg)
extra-urban 5.8 to 4.0 l
(H-Gas: 3.9 kg)
combined 7.2 to 4.5 l
(H-Gas: 4.7 kg)
opel zafira tourer The “quick-change
artist” in the super-class.
co 2 Emissions per km:
combined 169 to 119 g
(H-Gas: 129 g)
MAKE YOUR LIFE A LITTLE EASIER – the new
Zafira Tourer will help you all the way. Because
whether you want to travel relaxed with plenty of
space, or transporting a family of seven, or you need
the whole interior space to transport something – this
is the right car. With the completely reworked Flex7®
seating system, this third generation of the compact
monocab defines the new standards of versatility and
interior quality. But the innovations go well beyond
the newly developed, flexible seating configuration.
The overall impression is one of high-class elegance.
The premium design, roomy interior atmosphere,
an uprated chassis and other new technologies enable
relaxed driving with maximum comfort and safety.
At its launch, the Opel Zafira was the first 7-seater
in its class and set the standard for fully integrated
on-board flexibility. That means that the removal
and storage of 3rd-row seats is not required. Since then,
with over two million buyers in Europe, it has long
become a modern classic. That’s why the established
26 27
second generation Zafira remains in production. So
customers will continue to benefit from the traditional virtues of this flexible multi-purpose vehicle
at an affordable price.
Opel zafira
Length:
4.47 m, width: 2.03 m
up to 1,820 l
LUGGAGE COMPARTMENT:
power in kw (hp):
81 (110) to 110 (150)
Consumption per 100 km:
opel zafira The multifunctional vehicle at an
affordable price
urban 9.6 to 6.1 l (H Gas: 10.8 m3/7.1 kg)
extra-urban 5.7 to 4.5 l (H Gas: 6.0 m3/3.9 kg)
combined 7.2 to 5.1 l (H Gas: 7.7 m3/5.1 kg)
co 2 Emissions per km:
combined 204 to 134 g (H Gas: 139 m3)
TEXT AND IMAGES MAY INCLUDE OPTIONAL EQUIPMENT.
THE WHOLE FAMILY
energy redefined
Opel Ampera. A car that runs on electricity, has a range of 500 kilometres1, and still
looks this good. Surely that’s not possible. It’s time to do away with such preconceptions!
Impressive style: Dynamics and sporty
appearance bring a whole new look to
the world of alternatively-fuelled cars.
28 29
Plenty
of electric
power
MAXIMUM SPEED:
161 km/h
POWER in KW (HP):
111 (150)
370 Nm
immediately
Resistance is futile:
Energy-saving design. The higher
the aerodynamic efficiency,
the greater the range.
TORQUE:
RANGE WITH
CHARGING FROM AN
ELECTRICAL OUTLET:
40 to 80 km
TOTAL RANGE:
500 km
LUGGAGE COMPARTMENT: up to 310 l
FUEL CONSUMPTION/
CO 2 EMISSIONS 2:
according to regulation
(EC) No. 715/2007
(weighted, combined):
1.6 l/100 km/40 g CO2/km.
“ When you accelerate, it feels like flying.”
ENNO FUCHS, E-Mobility Launch Director
TEXT AND PICTURES MAY SHOW OPTIONAL EQUIPMENT
Protecting the environment has never
been so much fun. 2011 Opel introduces a car
that shows what the future of the car will look like. For
the 21st century driver each journey will be whisper
quiet, squeaky clean and with plenty of power. Until
now, the limited range of electric cars has restricted
their practicality. In contrast, the revolutionary propulsion
system that powers Ampera actually combines the
advantages of an electric car with the range of a conventional car. Depending on driving conditions, the Ampera
will cover between 40 and 80 kilometres powered solely
by the energy stored in its battery. So, with only a few
exceptions, it can take care of most daily mobility needs
electrically. If the journey is longer there’s still no need
to worry. Because then, the on-board petrol-powered
generator produces its own electricity and provides a
range of over 500 kilometres. This is innovation in the
best tradition of Opel.
Range is dependent on driving style, ambient temperature, the use of powered devices, etc.
All figures quoted relate to the EU base model with standard equipment. Fuel consumption data, CO2 emission data, official electrical consumption data and official
electrical range data are determined according to regulation R (EC) No. 715/2007 (in the version respectively applicable), taking into consideration the vehicle weight
in running order, as specified by the regulation. Additional equipment may lead to slightly higher results than the stated consumption and CO2 figures. Additional
equipment may increase the weight of the vehicle when empty, which may lead to a reduction in top speed and increased acceleration time. The published performance
figures assume a 75 kg driver plus 125 kg load.
1 2 New power in the tank
Pictures may show optional equipment.
There are alternatives. Opel is working to protect the environment on a broad front, de­
ploying technologies that can contribute to a reduction in fuel consumption and emissions.
PROTECTS THE ENVIRONMENT AND YOUR WALLET: ECOFLEX
EVEN STANDING STILL COUNTS: START/STOP SYSTEM
Opel engineers have always been working to provide maximum driving
fun whilst consuming as little fuel as possible. Whether it’s the engine,
transmission, energy management or driver assistance systems, Opel
is putting the latest fuel-saving technologies to work. Not only going
easy on your wallet, but also the environment. The most fuel-efficient
Opel models, with particularly low emissions, are available under the
name ecoFLEX. This intelligent fuel-saving concept is based on a
range of technical measures contributing to the optimization of fuel
consumption and CO2 emissions – without compromising performance.
So our ecoFLEX models prove that environmental awareness and
driving pleasure are not mutually exclusive. Today there are 67 ecoFLEX
models – from the Opel Agila through to the flagship Opel Insignia
– making up almost half of the current product range. And that’s just
the beginning. The Opel ecoFLEX model range is continuously
expanding. The concept embraces four different fuel solutions: petrol,
diesel, liquefied petroleum gas and natural gas. A wide range where
you can find a car that suits your individual needs.
Available across the range, the Opel Start/Stop system is of special
interest to customers living in large urban areas by offering the potential for significant fuel saving. In combination with other ecoFLEX
features such as the “change up” indicator, depending on the route
conditions, it can bring fuel savings of over 10 % in city driving, with
corresponding reductions in CO2 emissions. A compelling argument
for all who are cost-conscious and care about the environment too.
All Opel models with the Start/Stop system are also equipped with
optimized alternators, batteries, starters and special software for monitoring and controlling the entire electrical system.
THE ELECTRIC CAR FOR UNLIMITED
MOBILITY: AMPERA
With the Ampera, Opel declares its leadership in propulsion systems for the future.
This, the first electric car totally suitable
for everyday use, redefines electric driving
in an innovative, economical and responsible way. The main energy source for the
electric drive unit is a lithium-ion battery,
capable of powering the Ampera – completely emissions-free – for between 40 and
80 kilometres. The “extended range”
mode is activated when the battery charge
level reaches a pre-defined minimum.
Then, an economical petrol engine – the
“Range Extender” – drives a generator
providing current for the electric drive
unit. This extends the range to more than
500 kilometres, without refuelling.
30 31
Generator
Lithium-ion battery
Electric drive
Charging port
Range Extender:
Two electric drive units and a conventional engine provide Ampera with the
best environmental values and maximum range.
Economical and thrifty:
COMPRESSED NATURAL GAS
Good mixture: LPG
Also known as Autogas or Liquefied Petroleum Gas – LPG can reduce fuel costs by
around 40 % compared with the equivalent petrol engine. A particular advantage of
Opel ecoFLEX LPG models is the bi-fuel principle, which significantly increases overall
range. Depending on the model that can be over 1,300 kilometres. For frequent and
long-distance drivers, the Opel ecoFLEX LPG models are an ideal combination of
economical LPG operation and the unlimited use of petrol. From an environmental
perspective it all makes sense: the CO2 emissions in the LPG mode is lower by up to
15 % compared to petrol mode. The new LPG offensive kicks-off with the Opel Corsa
ecoFLEX LPG, available to order since the summer. The LPG variants of other Opel
models will follow successively. All newly developed Opel LPG models are equipped
with purpose-built, factory-fitted, optimized engines, and all are Euro 5 certified.
Natural gas (CNG) is the most environmentally friendly,
cost-saving alternative fuel. It costs around half the
price of petrol, while CO2 emissions are approximately
25 % lower. The special environmental plus: CNG is the
only fossil fuel that can also be obtained from renewable sources, thus reducing the total environmental
impact of CO2 even further. And, since 2009, Opel has
proved that environmental awareness and driving
dynamics go together, with the powerful Zafira CNG
ecoFLEX Turbo, one of the top-selling CNG compact
vans in Germany. Opel is expanding its CNG offer: early
next year will see the launch of the Zafira Tourer CNG.
CNG, left. The tanks
flank the rear axle.
We love ideas
Hardly any other automotive brand stands for new ideas like Opel does. Our
engineers have a very clear task: their innovations must make a noticeable
difference. We can demonstrate this with a few current examples: in each case,
our vision provides us with the means to build cars that appeal to the customer.
For men and women, for the young and the old, for families and singles. That means
innovative mobility for everyone.
FlexFix® bike
carrier system.
Ready for a bike ride
through the countryside?
With the FlexFix® rear
carrier system it couldn’t be
easier. Concealed within
the rear bumper it folds out
to accommodate two bikes.
The loading height is low,
so you save your energy
for cycling. For certain
models, accessories are
available for the transport
of 4 bikes.
32 33
comfortable premium seat.
Back pains or tension during long drives? It doesn’t have to be like that. The premium
seat has what it takes to keep you fit and healthy. In addition to multiple adjustable
settings, there is also the possibility to fine-tune the electrically height-adjustable
lumbar support. The thigh rest can also be extended in length. The seat can be
ventilated in summer and heated in winter. This commendable attention to ergonomics has not gone unnoticed: the AGR – Aktion Gesunder Rücken e. V. (healthy
back initiative) awarded the seat its seal of approval.
The light beam from the
new bi-xenon headlights
ad­
just themselves to the
speed: high beam for countryside driving, low beam
for 30 km/h zones. It throws
illumination through curves
and twisty side roads. Severe braking instigates highfrequency flashing of the
brake lights.
Pictures may show optional equipment.
AFL+
ADAPTIVE
HEADLIGHTS.
Zafira Flex7®SEATING system.
As the first 7-seater in the
compact van segment, Zafira
has set new standards of
interior space flexibility. It can
be transformed from a full
7-seater into a spacious transport van without having to
remove a single seat. For
the new Zafira Tourer, Opel
engineers have further
evolved the Flex7® concept.
The three individual seats
in the second row can be
moved independently. With
the optional Lounge Seating
system there are even more
adjustment possibilities –
even inboard/outboard.
NAVI 900 europE.
Intuitive operation instead of complicated instruction for use –
a characteristic of Opel infotainment systems. The navigation
system 900 Europe, for example, shows your position on a 7˝
display. The included SD card contains data for more than
30 European countries, as well as a comprehensive, illustrated digital travel guide. So navigation data are quickly
accessed, even when an audio CD is in use.
A car grows
with intelligent
solutions
34 35
torsion beam with Watt’s linkage.
Sometimes, two existing objects must be combined to create
something new. So, Opel Astra’s engineers have combined
the proven torsion beam with a Watt’s linkage. The result is
a noticeable increase in lateral stability and comfort for the
new Opel Astra. The concept is also used for racing cars
which must take corners at the very highest speeds.
Heated steering
wheel.
Forget cold steering wheels!
Even on the coldest mornings your steering wheel can
be heated up to 34 degrees.
Three eyes see better than
two: the new front camera
recognizes traffic signs with
speed limits and overtaking
restrictions, displaying them
on the instrument panel.
And there’s more: if the car
unintentionally leaves the
selected lane, the system
triggers a warning indicator
and audible signal. The idea
was honoured with the Plus
X Award for outstanding innovative achievement.
Pictures may show optional equipment.
Front Camera.
FlexSpace®
SEATing ­SYSTEM.
How do you convert a 5-seater into a 4-seater, a 3-seater, or even a 2-seater? With
only a couple of easy movements the seats you don’t
need disappear into the floor.
And they’re back as soon as
you need them. Sounds like
magic, but it’s all the result
of clever engineering. The
FlexSpace® seating system
has been further optimized
for the new Opel Meriva and
is now even easier to use. The
pièce de résistance: the outer
rear seats can be moved to
provide more legroom or
shoulderroom – or both.
Park assist.
Parking in tight spaces can sometimes be an awkward situation, even for an experienced driver. The new electronic Park
Assist makes every parking manoeuvre child’s play. As you
move alongside a possible parking space, the system lets
you know if the available ­space is large enough. If it is, the
display clearly indicates to the driver the correct steering
movements required to complete the parking manoeuvre.
36 37
FlexRide premium chassis.
Are you driving enthusiastically? Cruising through the countryside? Or coping with city traffic? With FlexRide you have
three chassis in one, and you choose the chassis settings.
Systems such as damping control, engine response, ESP®,
steering rate and four-wheel drive are linked up and determine the response of the car. If the style of driving changes
during the ride, the system adjusts itself accordingly. For
more driving pleasure, safety, and comfort.
is able to adapt
to every situation
Adaptive 4x4 drive.
When four wheels are simultaneously driven, the chassis
electronics must decide how much torque should be provided
to each driven wheel. Ideally, this takes into account the prevailing driving conditions. As is the case with the adaptive
4x4 drive: it distributes within a fraction of a second the required
torque to each individual wheel. The results: the best traction
and driving stability as well as a dynamic driveability.
Pictures may show optional equipment.
Technology that
TopTec.
Stains on the seat? Thanks
to TopTec, that’s no longer a
problem. The nanostructures
of the special coating form a
protective layer around every
fibre, and they prevent dirt or
liquids from penetrating into
the fabric of the car seat.
38 39
today we are thinking about
tomorrow. Mobility for
the future is our goal.
Our innovations help us
all to get there.
what do you mean by
“Wir leben Autos”,
mr VISSER?
Board of Management member, Adam Opel AG on the self-image of the brand,
the demands made on one’s own work, and the role of creativity in future models.
Until recently, it was “Discover Opel”, and now the
new slogan is “Wir leben Autos”. Is there nothing left
to discover with Opel, Mr Visser?
al ain visser (l aughs): Naturally – quite a bit, actually.
But when we chose “Discover Opel” we had the impression
that many people had no idea how much was going on
at Opel. Then the Insignia came along, followed by the
Astra, Meriva and Ampera, and suddenly we were the
focus of attention. Meanwhile everyone has realized
how much there is to see at Opel – all of it new and
exciting. We no longer need to invite people to look at
us – you’ve been doing that for ages.
Now it’s “Wir leben Autos” – why this particular phrase?
These three words embrace all that constitutes
the core of our business. Above all, we want to express
the high standards that we set ourselves. It’s not just
about building and selling a product. Cars are our passion,
and that affects everything we do.
visser:
That sounds very emotional ...
“The speed was power, and the speed was joy, and
the speed was pure beauty.” These words, from the
writer Richard Bach, provided inspiration for the
latest Opel design concept car: the GTC Paris.
That’s exactly what was intended. Those who
want to build cars must put their hearts into it. Opel
needs more of that spirit, we want to recharge the brand
with emotion. We’re looking for that “wow” effect that
we achieved with the Astra GTC and Ampera at the
Paris Motor Show. And our new brand ambassadors will
help raise awareness of the brand.
visser:
40 41
The expressive, sporty GTC Paris embodies a
forward-looking interpretation of recognized
Opel design cues.
Al ain Visser, born in 1963, originally from
Belgium, studied marketing in the USA at Duke
University. He subsequently worked in England and
Switzerland, in the Netherlands, and in Germany.
Today he is a member of the Board of Management,
in charge of all of Opel’s Sales, Marketing and
Aftersales activities.
A new direction. The
concept
car, first seen at the Geneva
Motor Show in 2010, hints
at the future of sporty and
environmentally friendly
Opels.
FLEXTREME GT/E
see ourselves as
“ We
a part of the tradition of the art
of German engineering.”
Alain Visser, Management Board, Adam Opel AG
42 43
Katie Melua and Lena Meyer-Landrut have attracted
a lot of attention to the brand. Are you also considering
sponsorship?
Design is also a part of this …
I don’t like the word “sponsorship”. I prefer
“brand activation”. The Opel brand has many strengths,
they just need to be reactivated. We’re working on various
concepts, but we’re not yet ready to go public with
them. I’ll say this though: we are not ruling out motorsport and other sports. Both embody dynamism and
innovation, Opel’s core values.
A concept car is a vehicle for imagination that
looks beyond today’s standards and requirements,
showing instead the future direction and development
of the brand. Our engineers and designers have been
working very closely together to create a palpable
vision of the future of Opel. The Flextreme GT/E
shows that it is possible for a car of the future to tick
all the boxes: exciting design, futuristic technology, and
– always important – respect for the environment.
How important is technical innovation for Opel?
What role does the Opel Ampera play in this?
It has always been important and it will
become more important still. But above all: the focus
will become wider. The question will not merely be:
how can we improve the technology of our cars?
Instead, our engineers ask themselves: how can we
improve the driving experience in our cars?
visser:
visser:
visser:
Where exactly lies the difference?
Innovation means simplifying everyday life for
people. Headlights that adapt to every lighting and
driving situation are more important to most drivers
than a bit more or a bit less horsepower. Those who
often take their bikes with them know what an incredible
aid our FlexFix® system is. Such innovations make
Opel what it is. We understand that driving a car is
about more than just steering and stepping on the pedal.
It is the entire experience with the car that truly
matters.
visser:
visser:
Back in 1989, Opel made the catalytic converter a standard; we were the first auto company to
implement a recycling programme for plastics. We
have been successfully offering cars with CNG for
some time now. The Opel Ampera is our most important
step into the future. We are very proud of our ExtendedRange Electric Vehicle programme. Should the vehicle
be driven beyond the range of its battery pack, the
small on-board petrol engine generates electricity for
the Electric Drive Unit – thus offering extended range.
It is not the quest for technical gadgets, but rather
for solutions that improve life – that is also a part
of the claim we make, when we use the phrase
“Wir leben Autos”.
DESIGN OR FUNCTIONALITY? The flowing
lines of the Flextreme
GT/E offer little air
resistance, while stirring
the emotions. An ideal
combination.
those who wish to shape the
future must understand their
strengths. over a century
filled with experience allowS
us to open new horizons.
44 45
A TRADITION OF
INNOVATION
1899 Auto construction
begins in Rüsselsheim.
Before the turn of the
century, eleven vehicles
of the luxury model
“Opel Patent Motor Car,
System Lutzmann” are
shipped. Power of 3.5 hp,
speed of 20 km/h. Pioneering performance!
1902 The first car
was a coproduction,
then came the Opel
brothers’ first independent construction:
the two-cylinder
model 10/12 hp.
1924 The first
model that is
manufactured on
the assembly line:
the legendary Opel
4/12 PS, better
known as the
1928
A folk hero, thanks to
engine power and technology: Fritz von Opel
on the Berlin AVUS with
the RAK 2 reaches
238 km/h at top ­speed.
“Tree Frog”.
1901
1913
Until then, dust was
blown away instead
of removed with
suction.
35-mm film takes photo­­­graphy
by storm. The success story
continued until the arrival of
the digital camera.
Vacuum cleaner
Miniature camera
1921
insulin
1899
Paper clip
A piece or wire that
conquered the world and
continues to keep things
in order.
The vital hormone is
dis­covered. Three years
later, the research work of
the scientists is rewarded
with the Nobel Prize.
46 47
For over a century, Opel has been synonymous with the urge to research, the drive
for progress, to solve problems and look for even better solutions. But also setting an
example, being the first, and inspiring others. Opel has achieved this. Driven by a
sporting, competitive spirit and the desire to overcome challenges. Continuously
coming up with life-improving developments. Not only at Opel – here are some of the
most important.
1962 Opel celebrates the 100th anniversary of the
and opens
a new plant in Bochum.
The new Opel Kadett
is manufactured here.
company
1936 A bestseller is
born: the Opel Kadett
comes off the production
line. At the same time,
the elegant and high-performance Opel Super 6 is
presented. With an annual
production of 120,293
vehicles, Opel becomes
Europe’s largest car
manufacturer.
1932 Zippo lighter
No matter which way the wind
blows – the flame of the petrol
lighter developed by George
Grant Blaisdell doesn’t go out.
1959 The Opel
1953 The Opel
the
first Opel with pontoonstyle­body and legendary “shark’s mouth”
is presented at the
Frankfurt Motor Show.
Olympia Rekord,
1938 Biro
Kapitän is launched
with a 2.6-litre engine
and in the following
years it becomes the
most successful
luxury-class
model that Opel
had ever built.
1958 Cardiac
The English refer to
it using the name of
its inventor, László
József Bíró – “Biro”
for short.
pacemaker
Two Swedes, a doctor
and an engineer,
develop the device
made of two
transistors.
1948
transistor
The revolutionary
invention was worth
the Nobel Prize in
Physics.
1981 With a study called
Opel demonstrates its
pioneering role in the field of aerodynamics; the cd value of 0.235 creates
a new world record.
“Tech 1”
1972 A modified Opel
GT with the new Opel
diesel engine creates two
new world records and
eighteen international
records at the Dudenhofen
testing ground.
1964 With the “Big Three”,
Opel presents the new
Luxury models: Opel
Kapitän, Admiral, and
Diplomat. The prestigious
six- and eight-cylinder
flagships capture the
zeitgeist of a desire for
modern affluence and
quickly become a sales
success.
1968 The O p e l GT is presented and doesn’t just set
new standards with its new
advertising campaign “Only
flying is more fun”.
1967
Cash dispenser
The first “minibank” begins
spitting out money on
27th June in London.
1972
1973
Called “video games” at the time,
with lots of blips and bleeps.
Big, heavy, and
revolutionary –
Martin Cooper’s
inexorable invention.
games console
1969
Floppy disk
IBM introduces the
very first magnetic
data carrier.
Mobile phone
48 49
1990 Because environmental
protection begins with the construction
of the car itself, Opel engineers
systematically exclude asbestos and
cadmium and reduce the use of paint
solvents and chlorofluorocarbon
in vehicle production. As the first
manu­facturer, Opel launches a
recycling programme for plastics.
1995 Once again, Opel is a
pioneer in matters of safety
and the first German car
­maker to equip all passenger
vehicles with full-size
airbags for driver and
passengers. And: the Opel
Vectra B is launched. Opel
is the first major manufacturer worldwide to utilize
the Pedal Release System
and the hybrid airbag.
1989 Opel is the
first European
manufacturer to equip
every production car
with a three-way
catalytic converter.
1991 The Opel Astra is
launched as successor to the
Opel Kadett. It is equipped with
the Opel Safety System with
side-impact protection, antisubmarining ramps in the seats,
and seat-belt pretensioners.
1974
1979
Konrad Zuse invented
the computer, Ed
Roberts develops the PC
38 years later.
There are doubts about the
originator – but that’s not the
point. Finally, people can listen
to music wherever they like.
the first PC
1995
Walkman
GPS
1991
World Wide Web
Official user
authorization for data
transmission.
GPS satellites are
permitted to be
used for civilian
purposes –
paving the way for
“Sat Nav”.
1999
E-Book reading
device
Market entry with
long-term effect.
2005 “Engine of the Year
2005” – journalists from
26 countries honour the
1.3 CDTI ECOTEC® engine
in the 1.0- to 1.4-l class.
2008 With a new
design language, the
Opel Insignia rings in
a new era at Opel. As a
four- and five-door
saloon, it celebrates a
double world premiere at
the London Motor Show.
2001 The Opel Zafira CNG
leaves them all behind. The
fuel cell ­Opel Zafira
2003 The Opel ECO
HydroGen 1 breaks
15 international records.
Speedster pockets
17 international records
on the Dudenhofen
testing ground.
2001
2000
genome decoding
Possibly the most
revolutionary step in
medicine.
artificial heart
A device without hoses
and wires promises
to save a million lives.
2006
wii gaming
console
Bowling, tennis, or
surfing – all in front
of the television.
2007
iPhone
The minicomputer that
can be used as a telephone
rings in a new era.
50 51
2010
– The Opel meriva offers
more flexibility than any
other competitor. The eyecatching feature: the
contra-­opening doors.
2009
– The Opel Ampera, the revolutionary
Extended-Range Electric Vehicle, is
presented at the Geneva International
Motor Show.
– The Opel Insignia exceeds all
expectations. Its launch is so successful that extra shifts at the factory are
necessary to meet consumer demands.
Since March, the “Car of the Year
2009” is also available as the Sports
Tourer for customers.
– The new Opel Astra celebrates
its premiere.
– The flextreme GT/E concept car is presented in Geneva.
It hints at the future development of the brand: even
more dynamism, exciting
design and environmentally friendly propulsion
concepts.
2011
premieres in
Geneva. The Frankfurt
Motor Show sees the
introduction of the
astra GTC and zafira
Tourer. Both models
express the sportiness
and flexibility of the brand.
Ampera
– The ASTRA SPORTS TOURER
comes with a cleverly organized
load space with many
premium innovations.
2010
Burj Khalifa
VACCINE AGAINST HIV
A large-scale test
in Thailand shows
the efficacy of a new
AIDS vaccine that
was developed by an
international research
community.
2011
MERCURY
EXPLORATION
The NASA space
probe “Messenger”
reaches the planet
Mercury after a
seven-year flight.
Pictures pages 52–57: Getty Images (8),
Ullstein Bild (2); PR (9)
2009
At 828 metres
the tallest building
in the world.
Our cars are as diverse
as the people who drive
them. But they do have one
quality in common: they
are all unmistakably Opel.
52 53
Car of the
Red dot
Design
Gelber
Plus X
The car
Autovot
Lease
Fleet
Best Car
fleet world
year 2009
Award
Award
Engel
Award
that makes
2009
Plan 2009
car
2009
2008
2009
For relia­
bility
For out­
standing
achievement
in innovation
sense
“Company
Car of the
Year” by
Portugal’s
“LeasePlan”
2009
Awards from For out­
European
standing
publications design
from the
magazine
“AUTO
BILD”
“Car of the
For economy year” from
and environ­ Romania’s
mental con­ “Automarket”
sciousness
“Best Car” by
“Newcomer” the Romanian
selected by edition of
“auto motor
Austria’s
“Der Firmen- sport”
wagen”
Winning looks: dynamic, sporty, elegant.
The Opel Insignia has won thirty-eight prizes and
awards since its launch in autumn 2008. It’s no surprise
though that the new Opel flagship has generated so
much attention. The Opel Insignia is filled with innovations and developments that place it far beyond the
boundaries of its class, setting new standards: such as
a front camera, which recognizes traffic signs, adaptive
4x4 drive, and the FlexRide premium chassis, which
coordinates and connects the chassis’ dy­namics systems
and the further developed adaptive AFL+ headlights.
Its design is the clearest indication of leadership. Its
lines provide the perfect balance between dynamics
and elegance – whether as four-door saloon, five-door
hatchback, or Sports Tourer.
Readers’
Choice
Award from
the British
magazine
“Fleet World”
Isn’t this the
perfect car?
54 55
Showered with prizes: The Opel
Insignia has been given many honours.
You don’t have to be an expert to
appreciate its shape.
Picture may show optional equipment.
Charismatic in its appearance, cultivated in its comfort, ground-breaking in its techno­logy.
The Opel Insignia is a car that has the wow factor. And is simply the best in its class.
With the Opel Insignia, Opel has carried the sporty
design of a coupé over into the class of medium-sized
saloons – and without compromising on space in the
process. Through its exemplary cd value of 0.26, the car
is aerodynamically super efficient, benefitting fuel efficiency, performance, and wind noise. Sculptural artistry
with German precision – the philosophy of the Opel
designers has for the first time been consistently
im­plemented with the Opel Insignia and it serves as a
template for all future Opels. But it’s not just the exterior of the “Car of the Year 2009” that cuts such a good
figure: the ecoFLEX variants of the Opel Insignia with
Start/Stop System combine dynamic driving experience
with especially low emissions of 115 g CO2/km – that is
equivalent to fuel consumption of 4.3 l/100 km. Nevertheless, it delivers excellent performance, thanks to a
118 kW (160 hp) 2.0-l turbo diesel engine.
A master
of efficiency
INSIGNIA
4.83 m
2.08 m
Length:
Width:
Luggage compartment:
up to 1,465 l
Power in kW (hp):
81 (110) to 191 (260)
Consumption per 100 km:
urban 16.6 to 5.4 l
(E85: 17.3 l)
extra-urban 7.7 to 3.7 l
(E85: 7.8 l)
combined 11.0 to 4.3 l
(E85: 11,4 l)
CO 2 emissions per km:
combined 258 to 115 g
(E85: 186 g)
INSIGNIA Sports Tourer
4.90 m
2.08 m
Length:
Width:
Luggage compartment:
up to 1,530 l
Power In kW (hp):
81 (110) to 191 (260)
Consumption per 100 km:
urban 17.1 to 5.5 l
(E85: 17.6 l)
extra-urban 7.9 to 4.5 l
(E85: 8.1 l)
combined 11.3 to 5.1 l
(E85: 11.6 l)
CO 2 emissions per km:
combined 265 to 119 g
(E85: 190 g)
Clever clogs: The FlexRide premium chassis senses
driving style and road conditions, providing optimum
stability and control.
surface lines create a muscular f­ eeling.
“ SomeThat
makes the car sporty and athletic.”
56 57
Malcolm Ward, Director of Exterior Design, Opel
Lots of room and the next
generation of the AFL lighting
system. “Excellent!”, as
confirmed by the expert juries.
Pictures may show optional equipment.
Perfect combination: The Opel Insignia combines its performance with
low consumption. An achievement that functions as a role model.
THE PREMIUM CARS
OF THE COMPACT CLASS
Whether as a classic five-door or Sports Tourer,
Opel Astra adds impetus to the “sporting allrounder“ segment.
It was important that we
“ translate the strengths of the
Insignia into the Astra class.”
Uwe Müller, Designer, Opel
Like the Astra GTC, the spacious Astra Sports Tourer embodies the
same design philosophy as its mid-size counterpart, the Insignia Sports
Tourer, and looks just as dynamic. Thanks to the efficient design of
its load space with ingenious and practical features, the cargo volume
is increased to a maximum 1,550 litres, and is ready for any task. Also,
with its sporty and elegant appearance, high-quality workmanship
and a range of fuel-efficient engines, the classic Astra five-door has
quickly become the new benchmark in its class. The new Astra
ecoFLEX five-door needs only 3.7 litres of diesel per 100 km and
produces just 99 grams per 100 km of CO2, making it the most economical Astra ever.
Each Astra is available with a large selection of ecoFLEX engines
that make it possible to develop more power while delivering better
environmental values. And many innovations, which were introduced
Capacity with capability: The Astra Sports Tourer is
equally generous with both room and technical equipment.
on the Insignia, put Astra into the lead in the compact class. These
include the FlexRide safety chassis, a new generation of the bi-xenon
advanced headlight system (AFL+), the front camera system with traffic
sign recognition and lane departure warning, and ergonomic front
seats with the AGR Seal of Approval for providing optimal back support
and raising safety levels. And, unique in the automobile industry, the
FlexFix® integrated bicycle carrier system.
More than 70 years after the first Opel Kadett, the Astra in all its
body styles, has become a worthy successor in the long tradition of
compact car models. Opel can claim to have always been one of the
top three most successful cars in the European compact car class –
a segment that makes up a good third of the total car market.
58 59
Power with style: The tenth generation
of the Opel Astra has grown. It’s now
17 centimetres longer than its predecessor.
At a glance: the Astra 5-door/
Sports Tourer
astra 5-door/Sports tourer
4.42 m/4.70 m
2.01 m/2.01 m
LENGTH:
WIDTH:
LUGGAGE COMPARTMENT:
up to 1,235 l/up to 1,550 l
POWER in kW (hp):
64 (87) to 132 (180)/74 (100) to 132 (180)
Consumption per 100 km:
The interior design reflects the flowing forms of the exterior.
Ergonomic design contributes to the overall comfort.
wellness cockpit.
urban 9.9 to 4.5 l/10.1 to 4.9 l
extra-urban 5.6 to 3.4 l/5.8 to 3.7 l
combined 7.2 to 3.7 l/7.4 to 4.1 l
CO 2 emissions per km:
combined 169 to 99 g/174 to 109 g
THE FLEXIBILITY CHAMPION
Ready to experience something new? Then the Opel Meriva is your perfect companion.
Because Opel’s little giant is packed full of fresh ideas.
FlexDoors®. New Meriva’s contra-opening doors
can be opened really wide, providing parents
with much more room to secure offspring in their
child seats.
4.28 m
WIDTH: 1.99 m
LUGGAGE COMPARTMENT: up to 1,500 l
POWER in kW (hp): 55 (75) to 103 (140)
LENGTH:
Consumption per 100 km:
urban 8.8 to 4.8 l (LPG: 10.4 l)
extra-urban 5.4 to 3.7 l (LPG: 6.5 l)
combined 6.7 to 4.1 l (LPG: 7.9 l)
CO 2 emissions per km:
combined 168 to 109 g (LPG: 129 g)
Powerful and frugal
More than a million buyers showed their enthusiasm for
the idea that was the first Meriva. And now the brilliant
new generation Meriva is building upon the substantial
success of the original. With its compact dimensions,
gigantic versatility, no other car has the same ability
to manage every situation – in life or while driving.
Impressive, too, is its expressive design and
high quality. Particularly striking is the contraopening FlexDoors® system which eases
both entry and exit even in very tight
parking spaces. When opened, they
create a protected zone in which
Everything in its place:
Clear instrumentation and ease of
operation symbolize the cockpit.
The Opel Meriva will fit you perfectly.
Innovative and clever: Meriva
(Design Edition shown here) has grown
– a longer wheelbase, more room,
and improved technology make it
more practical and comfortable
than ever.
60 61
front-seated parents and rear-seated children will not
be separated, so disembarking will be safe and secure.
A host of further innovative features, like the ergonomic
systems or the fully integrated FlexFix® rear bike carrier
make the mobile life even better. That’s something of
great importance to Meriva customers. Around 99 % of
them opt for the better-equipped “Design Edition” or
“Innovation” versions. Also very popular is the two-tone
“Color Edition”, with gloss black roof combined with
unusual body colours and options like air conditioning,
18˝ alloy wheels, and dark tinted glass and headlamps
with active curve and cornering lighting.
solutions
“ No other car combines soformany
everyday life.”
Alain Visser, Management Board, Adam Opel AG
Picture may show optional equipment.
ENGINE COMPARTMENT, PASSENGER AREA,
LOAD SPACE – THE MONOCAB COMBINES
THESE ELEMENTS INTO A UNIFIED WHOLE.
Street art
ON FOUR WHEELS
Opel Corsa With a fresh outfit and new engines,
this nippy car leads the new, “up-and-coming”
talents.
The integrated FlexFix® rear bike carrier is just one of many innovative
features helping Corsa to stand out from the crowd.
LIKE THE BIKE?
TEXT AND PICTURES MAY SHOW OPTIONAL EQUIPMENT
TWO FAMOUS GRAFFITI ARTISTS have created the backdrop for the Corsa.
But the car itself generates enough envious glances on the road. No wonder that
the Corsa is one of the most important cars in Europe. Its interior is one of the
most spacious and attractive, while innovations such as the AFL halogen corner
and curve headlights are unique in this class. Heated steering wheel? Multimedia
infotainment system with 5˝ colour touch screen? The Corsa offers all this – and
more. And new colours, like the delicate “Guacamole”, the striking “Apple
Green”, and the warm “Henna” make it a real eye-catcher. And this small car has
power in abundance. The new engines offer more performance, even though
fuel consumption and CO2 emissions have been reduced by up to 13 %.
62 63
Corsa
3.99 m
1.94 m
LENGTH:
WIDTH:
LUGGAGE COMPARTMENT:
up to 1,100 l
POWER in kW (hp):
51 (70) to 110 (150)
Consumption per 100 km:
urban 9.7 to 4.2 l
extra-urban 5.9 to 3.1 l
combined 7.3 to 3.5 l
CO 2 emissions per km:
combined 171 to 94 g
This latest Corsa builds on the strengths
that have characterized every Corsa since 1982.
Looks great, drives like a bigger car.
ELEGANCE MEETS
Thanks
to the new front grille
with the brand’s
characteristic chrome
crossbar and fog
lamps, the Antara
looks more powerful
than ever
STRENGTH.
distinctive type
Opel Antara. There’s much to discover. The higher seating position opens up
new perspectives. Dynamism makes it all a pleasure.
COMPaCT AND CONFIDENT – the Antara is just as much at home
Length:
on the motorway as on a rough track. Being only 4.60 metres long and
2.09 metres wide, it takes up no more road space than a compact car,
and, being a five-seater, meets the requirements of a family car. This
recently updated crossover is more than ever both a sportsman and a
gentleman. The striking face and improved engines give Antara added
momentum, while the revised suspension set-up combines comfort
and handling.
LUGGAGE COMPARTMENT:
4.60 m; width: 2.09 m
up to 1,420 l
power in kw (HP):
120 (163) to 135 (184)
CONSUMPTION per 100 km:
urban 12.8 to 8.2 l
extra-urban 7.4 to 5.2 l
combined 9.3 to 6.3 l
CO 2 emissions per km:
combined 219 to 167 g
64 65
smart guy
LENGTH:
3.74 m; WIDTH: 1.93 m
up to 1,050 l
LUGGAGE COMPARTMENT:
Power in kW (hp):
Urban chic.
Young, trendy,
non-conformist
and with its
own style – the
Opel Agila likes
it lively.
48 (65) to 69 (94)
CONSUMPTION per 100 km:
urban 7.0 to 5.6 l
extra-urban 5.0 to 4.3 l
combined 5.7 to 4.8 l
CO 2 emissions per km:
combined 133 to 109 g
At 3.74 m long, the Opel Agila is clearly
one of the smaller members of the Opel
family. Nevertheless, it offers comfortable space for
five passengers. The luggage compartment can also be
extended up to 1,050 l, without obscuring rearward
vision. All of this quite possibly makes the Opel Agila
the best partner you could wish for on a quick shopping trip.
TEXT AND PICTURES MAY SHOW OPTIONAL EQUIPMENT
Opel Agila. Small, swift, and agile. A city run around for everyone who
wants to show personality and to get to their destination quickly.
corsa OPC nürburgring edition
Power in KW (HP):
51 (70) to 110 (150)
Consumption per 100 km:
urban 10.1 to 4.2 l
extra-urban 6.1 to 3.1 l
combined 7.6 to 3.5 l
CO 2 emissions per km:
combined 178 to 94 g
RACETRACK INCLUDED
The Corsa “OPC Nürburgring Edition” combines power,
aperformance and passion in high doses.
power is fun
OPC. Three letters that represent the sporty potential and technical expertise of Opel. And
above all unbridled driving pleasure.
They are ready for every racetrack. And they master the challenges
of everyday life with flying colours. OPC cars are high-performance
versions of standard cars, developed by the Opel Performance Center.
They are concentrated energy, their power stimulating the pleasure
genes. It’s not just the joy of engine power that drove our engineers
towards maximum performance, it’s also about suspension and design
which have been tuned to optimize the impressive capabilities. The
FlexRide® sports chassis, with its high-performance front suspension
(HiPerStrut) is proof. Choose between 6-speed manual or 6-speed
paddle-shift automatic for sequential changes. You want to take it to
the limit? Then choose the Insignia OPC Unlimited. Its unregulated
engine takes it to 270 km/h (saloon) or 265 km/h (Sports Tourer).
Whoever needs to control that kind of power should take advice from
the experts. Professional race drivers will show you how at the Opel
Performance Training. It’s no coincidence that the Opel logo contains
a lightning flash.
66 67
corsa OPC
141 (192)
Acceleration: 0–100 km/h in 7.2 s
Top speed: 225 km/h
Power in KW (HP):
Consumption per 100 km:
urban 9.8 l
extra-urban 5.9 l
combined 7.3 l
CO 2 emissions per km:
combined 172 g
SMALL BUT POWERFUL.
Consumption per 100 km:
urban 16.1 to 15.8 l, extra-urban 7.6 to 7.5 l, combined 10.7 to 10.6 l
CO 2 emission per km: combined 251 to 249 g
Insignia Sports Tourer OPC
239 (325)
0–100 km/h in 6.3 s
Top speed: 265 km/h2
Power in KW (HP):
Acceleration:
Consumption per 100 km:
urban 16.7 to 16.0 l, extra-urban 7.9 to 7.8 l, combined 11.0 to 10.9 l
CO 2 emissions per km: combined 259 to 255 g
With 6-speed manual transmission.
With 6-speed manual transmission And Performance Pack.
239 (325)
Acceleration: 0–100 km/h in 6.0 s1
Top speed: 270 km/h2
Power in KW (HP):
2 Insignia OPC
1 The Insignia OPC is available as a classic saloon
as well as Sports Tourer.
Big, but rapid.
Pictures may show optional equipment.
The 192-horsepower Corsa is the smallest
Opel with OPC Power.
THE STRONG WORKMATE
Opel Movano. It doesn’t get more practical than this: with over 300 different versions,
the Opel Movano is ready to take on any challenge.
ALWAYS READY WHEN IT GETS DOWN TO
BUSINESS. Trusted by couriers and craftsmen,
architects and engineers, traders and contractors.
While developing the Opel Movano, engineers
focussed on four goals: the best reliability, optimal
operating costs, cabin comfort and load capability.
The result: a master of logistics available in three
different roof heights, four vehicle lengths and a host
of body variations. There’s even the option of an
in-cab laptop workstation.
5.05 to 6.85 m
2.47 m
Height: 2.30 to 2.82 m
payload: 994 to 2,254 kg
Load volume: 5.3 to 17.0 m3
LENGTH:
WIDTH:
POWER (kW/hp):
74/100 to 107/146
Consumption per 100 km:
urban 10.9 to 9.5 l, extra-urban 9.0 to
7.1 l, combined 9.4 to 8.0 l
CO 2 emissions per km:
combined 249 to 211 g
68 69
a good friend
Opel Combo. Dynamic and practical: a car for leisure, family, and business. With its economic
diesel engines, it is among the most environmentally friendly of its class.
satile than ever, the new Combo is available in two wheelbases and two roof
heights. Besides the capacious panel van there is also a passenger version with
two sliding doors and a tailgate. There are three models, “Essentia”, “Enjoy” and
“Cosmo”. Opel’s Electronic Stability Program Plus (ESP®Plus) is also available.
Depending on the model, it can be optionally equipped with up to seven seats.
Its cargo-carrying capabilities are beyond question. With up to 3,800 litres (short
wheelbase) and 4,600 litres (long wheelbase) the new Combo has the largest
cargo volume in its class. And its low fuel consumption looks after your budget,
while the CDTI diesel requires servicing only every 35,000 km, or once a year.
275.5/310.5 cm
4.39/4.74 m
height: 1.85/2.10 m
payload: up to 1,000 kg
wheelbase:
Load volume:
length:
up to 3,800/4,600 l
power in KW (hp):
66 (90) to 99 (135)
Pictures may show optional equipment.
THE IDEAL COMPANION FOR EVERY SITUATION. Smarter and more ver-
the spacious marvel
Opel Vivaro. Family van or company van – there’s no need to
compromise comfort.
Finally, a VAN where you don’t have
to make any decisions. The award-winning
Opel Vivaro panel van is also available as a wellequipped and spacious people carrier. The Vivaro Tour
is an ideal company car or recreational vehicle – or
both. Its fully trimmed and carpeted interior carries up
to eight people in comfort. It’s efficient, too. With its
90-l tank, the 2.0 CDTI engine can take you 1,000 km
without refuelling.
4.78 to 5.18 m
2.23 m
Height: 1.95 to 2.50 m
payload: 782 to 1,210 kg
LENGTH:
Consumption
WIDTH:
per 100 km:
Load volume:
urban 9.4 to 8.6 l
extra-urban 7.2 to 5.9 l
combined 8.0 to 6.9 l
1.2 to 8.4 m3
POWER in kW (hp):
66 (90) to 107 (146)
CO 2 emissions per km:
combined 210 to 180 g
THE NEW STARS
Astra GTC, Zafira Tourer and Ampera
Get to know your dream Astra GTC, choose your preferred
colours and wheels in the visualizer while driving, then show
the result to your friends on Facebook. Check out the Zafira
Tourer and Ampera, too.
→ www.opel-astra-gtc.com
→ www.opelzafira.com
→ www.opel-ampera.com
DRIVE LIKE THE
PROFESSIONALS
Mastering technology – that needs practice
Safe and efficient driving is also a question of human behaviour. The
Opel Driver Training takes place at the Opel Test Center in Duden­hofen,
Germany, where Opel prototypes are put through their paces. There,
professional drivers will show you how to control your car. Security
or speed? There are special programmes for both disciplines.
→ www.opel.com
CONTACT VIA
Web 2.0
Opel on Facebook and Twitter
What’s going on in the world of Opel? With Facebook
& Co. you can always keep up to date. And, with Twitter,
you can communicate directly with our experts – a quick
response is guaranteed. New: on opel-connect.com you
will find quick access to all Opel online activities.
→ www.opel-connect.com
→ http://twitter.com/#!/OPEL
→ www.facebook.com/opel
→ www.youtube.com/opelblog
→ www.flickr.com/opelblog
70 71
Just my style!
Fashion and accessories in the Opel Shop
Anyone wanting to show pride in their Opel, or just finding Opel style so cool,
will find what they’re looking for here. Key fobs, fashionable bags and sunglasses,
or young, trendy clothing – simply express the mobile lifestyle with a click:
→ www.opel-collection.com
How would
you like it?
Configuring the dream car
17˝ wheels and rims with double-spoke design? A 1.6-l
petrol engine or a diesel unit instead? And what
should be the seat colour? Blue or charcoal grey?
Perhaps the nicest part of buying a car – deciding
on the details. Configure your personal dream car on
the Opel website.
→ www.opel.com
Project Earth
Committed to preserving habitats
These Opel expeditions send people into
threatened places of paradise, searching
for ways to preserve nature. Follow the
project on:
→ www.opelprojectearth.com
the opel brand
Illustrations in this brochure may show special equipment, which is not part of the standard specification. The content reflects the status at the time of printing. We reserve the right to make changes
to design and equipment. Printed colours only approximate the actual colours. Illustrated optional equipment at extra cost. Outside the Federal Republic of Germany the offers, technology and
equipment may differ. For more information visit www.opel.de or your Opel partner. For more information about GMAC Insurance Services: www.opel.de Please inform yourself about the exact
specification of our vehicles at your Opel partner. ADAM OPEL AG, Rüsselsheim
www.opel.com