volkswagen prague marathon

ENJOY THE RUNNING FESTIVITIES!
www.runczech.com
RunCzech Running League
VOLKSWAGEN 11 MAY 2014
PRESS GUIDE
ENG
PRAGUE MARATHON
THE RACE IS A PART OF THE RUNCZECH RUNNING LEAGUE
PRESS GUIDE
ENG
MEDIA INFORMATION
Dear sports friends,
Welcome to the 20th edition of Volkswagen Prague Marathon.
The Press Guide, which you are holding in your hands contains basic information for journalists relating to
the Volkswagen Prague Marathon. Other important facts about the race and elite athletes are presented
in the Event Guide. We hope you find everything you need to cover this year’s event, but please do not
hesitate to ask anyone of the Press Team if you need anything else.
THE PRESS TEAM
The Press Team is based at the hotel Hilton Prague, on the race day at Staroměstská radnice (3rd floor)
nearby the start/finish of the event.
Zdenka Pecková
PR & Media
777 537 981 peckova@pim.cz
Tomáš Nohejl Media 773 407 114 nohejl@pim.cz
Slavomír Michalik
TV Liaison
725 032 333 michalik@pim.cz
Diana Rybachenko
International Promotion
777 746 801 rybachenko@pim.cz
Ieva Razbadauskyte Hospitality
777 786 691 ieva@pim.cz
Jim Moberly Foreign Media Liaison
737 186 997 moberly@pim.cz
Veronika Zbořilová
Media Support 737 660 216 zborilova@pim.cz
Lucie Hájková
Media Support
736 765 768 hajkova@pim.cz
Martin Martinec Digital Media
775 443 642 martinec@pim.cz
PRESS CENTRE
Press Centre is a place where members of the media can pick up their accrediation passes. The latest information
about the race will be available there as well as internet access.
On race day the Press Centre is moved to the Old Town Hall (3rd floor). It is opened from 7 a.m. providing all accreditated media comfortable indoor location, wireless internet access, live results and live broadcasting of the
race. After-Race Press Conference take place at the Press Centre as well.
Thursday - Saturday:
Hotel Hilton Prague
Pobřežní 311/1
Praha 8 – Karlín
Sunday – race day:
Old Town Hall (3rd floor)
Staroměstské náměstí 1/3
Praha 1
Opening hours:
Thursday, May 8
Friday, May 9
Saturday, May 10
Sunday, May 11
11:00 a.m. - 8:30 p.m.
8:30 a.m. - 20:30 p.m.
8:30 a.m. - 20:30 p.m.
7:00 a.m. - 16:00 p.m.
2
Hilton Prague, Karlín II (floor M)
Hilton Prague, Karlín I (floor M)
Hilton Prague, Karlín I (floor M)
Old Town Hall (3rd floor)
PRESS GUIDE
ENG
MEDIA CAR
Take advantage of the opportunity to ride in a special car which will drive ahead of the elite runners throughout
the race!
• Unique experiences
• Unrivalled photo opportunities
• Live coverage from the course
Book yourself a place in the car at the Press Centre or by calling Zdenka Pecková at tel: +420 777 537 981.
Limited access.
INTERNET AND SOCIAL MEDIA
Wed sites:
www.runczech.com
www.runningmall.cz
Facebook:
Prague International Marathon - facebook.com/PragueInternationalMarathon
RunCzech – facebook.com/runczech
Running Mall – facebook.com/runningmall
Twitter:
Twitter/runczech
Find RunCzech also at YouTube, Flickr, Google +.
3
PRESS GUIDE
ENG
PRESS CONFERENCES
Friday, May 9
Pre-Race Press Conference
9 a.m.
Cloud 9 sky bar & lounge, Hilton Prague
Press Call with Elite Athletes
3 p.m. Sport Expo, Incheba Expo Prague
(Moses Mosop, Eliud Kiptanui, Nicholas Kemboi, Firehiwot Dado, Flomena Chepchirchir)
Prague European city of sport 2016 Press Conference 4 p.m.
Sport Expo, Incheba Expo Prague
Saturday, May 10
Press Call with Czech Elite Athletes
2 p.m. (Petra Kamínková, Jiří Homoláč)
Press Call with Renato Canova
2:30 p.m.
Press Call with All-stars Relay
3:15 p.m. (Ingrid Kristiansen, Róbert Štefko, Anežka Drahotová, Patrick Makau)
Sport Expo, Incheba Expo Prague
Sport Expo, Incheba Expo Prague
Sport Expo, Incheba Expo Prague
Sunday, May 11
After-Race Press Conference
12:20 p.m. Old Town Hall
12 p.m. – 8 p.m. 11 a.m. – 8:30 p.m.
Sport Expo, Incheba Expo Prague
Hilton Prague, room Karlín II
10 p.m. – p.m.
8:30 a.m. – 8:30 p.m.
9 a.m.
3 p.m.
4 p.m.
Incheba Expo Prague
Hilton Prague, room Karlín I
Cloud 9 skybar & lounge, Hilton Prague
Sport Expo, Incheba Expo Prague
Sport Expo, Incheba Expo Prague
10 a.m. – 8 p.m.
8:30 a.m. – 9:30 p.m.
11 a.m. – 3 p.m.
2 p.m.
2 p.m. 3:15 p.m.
Sport Expo, Incheba Expo Prague
Hilton Prague, room Karlín I
Sport Expo, Incheba Expo Prague
Sport Expo, Incheba Expo Prague
Sport Expo, Incheba Expo Prague
Sport Expo, Incheba Expo Prague
MEDIA PROGRAMME
Thursday, May 8
Sport Expo
Press Centre
Friday, May 9
Sport Expo Press Centre
Pre-race Press Conference
Press call with Elite Athletes
Press Conference
Prague european city of sport 2016
Saturday, May 10
Sport Expo Press Centre
Madeta Pasta Party
Start Walk with Dogs Press Call with Czech Elite Athletes
Press Call with All-Stars Relay
Sunday, May 11
Start of the programme
7:30 a.m.
Marathon Mass
7:30 a.m. Start of the Volkswagen Marathon Prague 9 a.m.
Start of the dm Family Minimarathon
9:15 a.m.
Anticipated arrival of the first man
11:05 – 11:08 a.m.
Anticipated arrival of the first woman
11:23 – 11:26 a.m.
Award ceremony – Men
11:15 a.m.
Award ceremony – Women
11:35 a.m.
Award ceremony - Czech Men 11:45 a.m.
Award ceremony – Czech Women
12:00 p.m.
Award ceremony – Junior Marathon
12:10 p.m.
After-Race Press Conference
12:20 p.m.
Marathon concert
12:30 p.m.
Official end of race
4 p.m. 4
Old Town Square
Holy Cross Church, Na Příkopě
Old Town Square
Old Town Square
Old Town Square
Old Town Square
Old Town Square
Old Town Square
Old Town Square
Old Town Square
Old Town Square
Old Town Square
Old Town Square
Old Town Square
ENG
PRESS GUIDE
FINISH
START
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PRESS GUIDE
6
ENG
PRESS GUIDE
ENG
VOLKSWAGEN PRAGUE MARATHON
11 May 2014
PARTNERS
7
PRESS GUIDE
ENG
VOLKSWAGEN MARATHON WEEKEND 2014
WILL EXPERIENCE MOBILITY OF THE FUTURE
The grand finale of prestigious sport and
social Volkswagen Marathon Weekend
2014 event will be composed of the
jubilee 20th annual and one of the most
beautiful in the world marathon run.
Volkswagen Prague Marathon will take
place on Sunday, May 11th 2014, and this
exceptional sport event will be traditional
supported by a fleet of Volkswagen cars
and vans, from which the e-up! electric
car and fuel economy record-breaking
model XL1 will stand out.
Volkswagen Prague Marathon is the most
prestigious marathon in Central Europe,
which will be organized this year for the
twentieth time. This sport event awarded
by the IAAF Gold Label attracts every year
the attention of thousands of sportsmen
worldwide. Volkswagen cars and vans, as
usual, help with demanding organization
of this sport event.
According to our ‘Think Blue.’ sustainable
growth philosophy the brand new zero
8
emission electric car e-up!, which will
carry the chronometer on the marathon
track, will be the main car star of the
Volkswagen Marathon Weekend 2014,
while model XL1 will be presented in the
start and finish area on Old Town Square.
Volkswagen e-up!, thanks to its silent
operation and zero emissions, is an ideal
car for the ‘timekeeper’ role. This small
electric car is a full-bodied car for four
travellers and its natural environment
are streets of the city. The 60 kW electric
engine is the source of its liveliness
enabling the car to exceed 160 km range
on one charge.
Volkswagen XL1 with its average fuel
consumption of 0.9 l/100 km (21 g/km
CO2 emissions) is the car with the best
fuel economy in the world with hybrid
drive and the external charging feature.
The drive consists of 0.8 liter diesel
engine, the electric engine and the DSG
gear-box. The extreme fuel economy is
supported by low weight in amount of
795 kg and a record-braking aerodynamic
wind resistance.
Volkswagen’s long-term support of
Prague marathon runs reflects values of
the ‘Think Blue.’ project, which focuses on
maximum environmental care and support
of sustainable growth. The ‘Think Blue.’
project focuses not only on technologically
advanced cars with the best fuel economy,
but for example on providing end-users
with helpful tips for ecological and
economical operation as well.
Porsche Česká republika s.r.o.
Sylva Marounková
Telephone: +420 / 251 033 806
E-Mail: sylva.marounkova@volkswagen.cz
www.volkswagen.cz
www.facebook.com/VolkswagenCR
www.volkswagen-media-services.com
PRESS GUIDE
ENG
SPORTISIMO IS A PROUD PARTNER OF RUNCZECH
SPORTISIMO, the largest chain of the sports retails stores in the
Czech Republic got involved into the top running event in the
Czech Republic. The running season started on April 5 with the
SPORTISIMO Prague Half Marathon, the other RunCzech race
is the Volkswagen Prague Marathon. “Being part of such large
sports event is a new challenge for us. We would like to be closer
to our customers”, said the Marketing and Sales Director of
SPORTISIMO, Martina Kudláčková.
“We have been considering the partnership of our company with
a prominent sports event and RunCzech was our first choice”,
explains Martina Kudláčková. “However, we must have waited
for few years, now we are really proud partner of the RunCzech
Running league. The motto of our company is “Life in Motion”
and our goal is to “make people run” and support the healthier
life style. To achieve this goal we would like to help people, our
potentional customers and beginner runners especially buying the
right utilities, advise them how to start with running and, last but
not least offer the high quality products not only for the beginner
runners but also for those who run on a regular basis.” she adds.
largest chain of sports equipment. We confirmed to be the
number one in this category by winning the “Retailer of the Year”
Award in 2010, 2011, 2012 and 2013.
SPORTISIMO runs 75 stores and the largest e-shop with
sports equipment in the Czech Republic and is expanding
to Slovakia. We have opened 25 stores here as well as the
e-shop www.sportisimo.sk.
SPORTISIMO is unique not only with the variety of gods for almost
all kinds of sports (running, football, tenis, in-line, cycling, fitness,
hiking, winter sports) but also with the range of brands. The 10
year position on the czech market guarantees certain experience
to the customers. SPORTISIMO offers loyalty program called
SPORTISIMO CLUB. Its members get various exclusive season
offers and other benefits... More benefits, more sport!
SPORTISIMO MARQUEES will be part of all RunCzech races.
Furthermore, we prepare special offers and running clinic in all our
stores in the surrounding of RunCzech events.
SPORTISIMO offers special service for runners of all levels. We
have been preparing the running section as a part of our e-shop.
This is to help beginner runners with chosing the right shoes and
clothes. The running clinic is going to be a part of this section soon.
Running clinics are also placed in many of our stores. Here we
offer free grip diagnosis and recommend suitable running shoes.
Of course, we help with chosing the clothes and
advise with sports nutrition for both, training and race. Multimedia
kiosks in our stores introduce the complete offer of goods and
services of our chain.
SPORTISIMO offers many running brands - adidas, Nike, Mizuno,
Salomon, New balance. Puma and Lotto are new brands in
our stores. Our strategy is not to address the top racers and
proffesionals but offer high quality service and introduce new
utilites (i.e. compress socks amd underwaer, and kynesiotaping)
to the beginner and hobby runners.
Everbody can be a part of this large sport event. Running is
a challenge. Running is addictive. Everybody can run. Running
connects runners of all ages from all over the world. You have
a chance to achieve your goals right now! SPORTISIMO is the
9
PRESS GUIDE
ENG
ADIDAS RUNNING INTRODUCES HOT BUYS IN THE SS14 COLLECTION
As they hit the roads, tracks and trails in record numbers, today’s
runners are seeking more from their runs and more from their
running equipment. Adidas carefully monitors the arising
requirements of runners and develops and tailors its products to
meet the needs even of the most demanding athletes. Of such
innovations, the spring/summer 2014 collection presents the
following hot news:
naturally while the mid-foot remains flexible and stable,
a high performance Continental™ rubber outsole providing
better traction and an engineered mesh upper which ensures
movement feels natural. Recommended price is 3 399Kč.
adidas Energy Boost 2
Although the first Energy Boost shoes were unleashed already at
the beginning of 2013, this ground-breaking shoe still remains one
of the top adidas Running products. Thousands of eye-catching
energy capsules in the BOOST™ foam cushioning that returns more
energy than any other foam cushioning in the running industry have
changed running forever. The unique foam cushioning remains soft
and springy to effectively absorb impact and return energy.
The Energy Boost shoe pioneered the energy running field and
became popular also for its comfortable feel. The seamless upper
provides a sock-like fit and adapts fully to the movement of the
foot. This season Energy Boost is available in a wide range of
colours from which everyone will be able to pick theirs. Buy this
revolutionary shoe for 3 799Kč.
Supernova Glide Boost
One of the most popular adidas running shoes has been
for this season equipped with BOOST™ cushioning. The
Supernova Glide is regarded as the runners’ shoe and the
new edition aims to take this iconic shoe and the runners
who wear it to the next level.
Popular for its strategic compilation of the most innovative
technology, the shoe combines full-length stability Torsion
System that allows the runners’ heel and forefoot to move
10
Springblade
Shorter distances runners who primarily need to achieve
high speed will appreciate the brand new Springblade. The
revolutionary technology delivers an extra portion of explosive
energy with each step and helps the runner take the lead. Each
sole flashes 16 lightweight polymer blades, ergonomically tuned
and angled to absorb shock and propel the wearer forward.
Fully welded air mesh upper with no seam stretches to hug any
foot, allows for natural movement and provides support where
needed. Thanks to this unique design is the running experience
of Springblade likened to floating on air. The shoe does not
just stagger by its appearance, the time results also say a big
yes for its case. Available in versions for men and women, the
recommended price is 4 299Kč.
PRESS GUIDE
ENG
miCoach Smart Run
A great aid in the act of running monitoring brings the miCoach
Smart Run watch. For the first time runners will be able to track
their runs using GPS mapping, monitor their heart rate off their
wrist, listen to their favourite music and get real-time coaching
– all in a single yet simple, colour touch screen running watch.
Simple and intuitive navigation means an undisturbed run and
invites the athlete to make the most of each run.
The key features include continuous heart rate measurement
from the wrist , GPS for pace, distance and route logging,
real-time coaching with training plans made by elite coaches,
strength and flexibility coaching videos, customizable training
data screens, and 4GB data memory for music and workouts.
The battery lasts up to 4 hours in Coaching mode with music
and up to 8 hours in Marathon mode without music. Buy this
watch from 10 499Kč.
Shop the running collection in adidas Stores, in the specialized
adidas running – Prague Marathon Store (Running Mall,
Františka Křížka 11, Praha 7 – Holešovice), also in, selected brand
shops adidas, selected multi-brand shops, in selected running
specialist stores and also online at www.adidas.cz/shop.
For more information on adidas Running products please visit
www.adidas.cz/running.
11
PRESS GUIDE
ENG
ICY SURPRISE ON THE OCCASION OF THE 20TH ANNIVERSARY OF THE
PRAGUE INTERNATIONAL MARATHON BY CLOUD 9 SKY BAR & LOUNGE
Hilton Hotels in Prague, proud partner of the Prague
International Marathon for already 20 years, came up with
a surprise this year. For the 20th anniversary of the event,
a unique Cloud 9 Ice Bar will be built on the Old Town Square
as part of the Volkswagen Marathon Weekend program.
Thanks to the support of Prague International Marathon,
Mattoni and Ice Art s.r.o., Hilton Hotels in Prague are delighted
to present this unforgettable icy experience to all Marathon
fans and those who pass by to enjoy the vibrant atmosphere of
this unique event.
The state-of-the-art Cloud 9 Ice Bar will be open on the Old
Town Square for public on Sunday May 11 from 9 am to 4 pm.
The 10 meter long ice bar, made from 3600 litres of water,
decorated with engraved logos of the partners and an ice
sculpture of a runner, will offer also seating on ice chairs at ice
tables.
Cloud 9 sky bar & lounge on the rooftop of the Hilton Prague is
the first true sky bar in Prague. With a bespoke lighting system
and a unique interior, the bar is perfectly designed for every
guest to indulge in captivating views of the city from the height
of 40 meters above the river Vltava, both from behind the
all-glass walls or from the outside terraces. Guests can enjoy
original signature cocktails created by Roman Uhlir, one of the
best Czech bartenders and mixologists and an innovative food
concept ideal for sharing gourmet delicacies with friends.
In the course of the day, 5.000 non-alcoholic “Ginger Rain”
cocktails will be offered to visitors. This non-alcoholic version
of Cloud 9’s signature cocktail “Mystic” won the first prize in
the Mattoni Grand Night non-alcoholic cocktail competition in
2008. It contains homemade ginger syrup by Cloud 9 Master
Bartender Roman Uhlíř, ginger marmalade, lime, brown sugar
and Mattoni. It would be a perfect refreshment for the event
visitors.
12
CONTACT:
Markéta Šebková
Marketing & PR Manager
+420 224 842 711
marketa.sebkova@hilton.com
PRESS GUIDE
ENG
SEZNAM.CZ, CZECH INTERNET LEADER
Seznam.cz is a Czech company combining a media house and
a technological company. At its homepage (www.seznam.
cz) it offers the topical news service for all sorts of readers,
including the classical news service from business, domestic
and foreign politics, as well as lifestyle info from the celebrity
world, together with sport news.
The home page also includes weather updates, TV programme
etc. There are also entertainment services available at Seznam.
cz´s home page – short videos and on-line music streaming –
together with the email login as well as full text search window.
Seznam.cz perceives its home page as a gate to the world
of Internet for many Czechs and thus composes the bits of
information available at it as the list of the most interesting
things happening on the Czech Internet at the given point of
time. The vision of Seznam.cz is to work on making the Internet
the strongest Czech media and Seznam.cz the first place of
choice.
What services does Seznam.cz provide?
Seznam.cz offers about 28 different web services and products.
Each of them aimed to provide the user an easy access to
information he or she needs. Seznam.cz aims to offer useful,
reliable services with value added. All of Seznam.cz´s services
are for free for the users.
As Seznam.cz funds itself only from revenues coming from
advertising, all services and products also include effective
advertising tools for the clients. They can benefit from display
ads (both banners and video ads), pay per click system in full
text search and in content services (such as news portals), or
advertising at field specific servers (to advertise their house or
car to sell).
Seznam.cz services that could be interesting for PIM runners
are for example:
Seznam.cz (Homepage)
Seznam Homepage is the most frequently visited and most
often used Czech internet page with almost 5 million real users
each month who at average spend more than 8 hours at it.
Every day more than 2.4 million people visit this page. Seznam
Homepage allows users to completely adjust the contents of
the page to their needs or select from different appearances.
Mapy.cz
The most often used map portal in the Czech Republic that
offers several kinds of map backgrounds (road map, tourist
map, photographic map, historical maps, etc.), detailed plans
of large European cities and all Czech cities and municipalities.
It can be used for searching addresses and planning routes
not only in the Czech Republic, but throughout Europe. It
also covers the Czech network of tourist and cycling trails and
contains the most complete database of points of interests
(companies) on the Czech Internet. Every day almost 200 000
people visit Mapy.cz and they perform more than 900 000
searches and plan about 250 000 routes at Mapy.cz.
13
PRESS GUIDE
ENG
PRESS GUIDE
CZ
TERMINAL
1 IS1 CHANGING
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14
transformation additionally contributed to increase the comfort
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při odkládání
ke kontrole.
K dispozici
jsou
také
with
passengers
and zavazadel
greater comfort
at the
baggage
check
magnetické
dělící
pásy
k
řízení
toku
cestujících.
Další
novinkou
je
counter. There are also magnetic dividing strips to control the
informační
stánek
v
moderním
designu,
doplněn
dvěma
velkoflow of passengers. Another new feature is an information
formátovými
LCD televizory
na zadní stěně abysezením
pro trávení
booth
in a modern
design complemented
two large-format
volného
času.
V
celém
prostoru
se
nachází
speciální
sedačky,
vyLCD TVs on the rear wall and seats for leisure. The whole area
bavené
zásuvkami
k
nabíjení
elektronických
zařízení.
Příjemný
is equipped with special seats fitted with outlets for charging
dojem doplňuje
podlaha
barevnými
motivy, LED
bodová světla
electronic
equipment.
A spleasant
impression
is complemented
a designové
podsvícení
pásem.
by
floor with
colorful stropních
motifs, LED
spotlights and designed
ceiling lighting.
21
PRESS GUIDE
ENG
INCREASING NUMBERS OF INTERNATIONAL PASSENGERS ARE TAKING THE ADVANTAGE OF
TURKISH AIRLINES’ FREE CITY TOURS WHILE IN TRANSIT, PROVIDED BY TOURISTANBUL
Turkish Airlines international passengers have a unique
opportunity to use their transit time visiting Istanbul instead of
simply waiting at the airport. The tours, with English speaking
guides, are designed especially for this purpose by TourIstanbul,
and provide three timing options every day for seeing the city
while in transit.
participants each year, with approximately 16,000 taking
advantage of the offer in 2013. The growing popularity of the
tours is a confirmation that Turkish Airlines brings added value
for its customers at no additional cost.
By offering this opportunity to travelers with extended
connecting times, Turkish Airlines once again distinguishes
itself from other airlines by transforming a long wait into
a delightful discovery of Istanbul, one of the world’s premier
destinations.
• Passengers wishing to join need to present themselves at the
hotel desk in the arrivals hall of Ataturk International Airport at
least 30 minutes prior to the departure of the tour. No advance
reservation or booking is required and the tours are free to all
eligible passengers.
• To participate, passengers must have adequate transfer
time to complete the tour. Passengers may not join for only
a portion of any of the offerings.
• More information on the specifics of each tour can be found
at the following website; www.istanbulinhours.com.
• Passengers may also consult the competent personnel via
the following e-mail address; touristanbul@thy.com if there are
additional questions.
By providing this service, TourIstanbul also contributes to the
global promotion of Istanbul with the support of a number of
government and touristic departments. The tours are offered
three times daily and are designed to give transit passengers
a quick, but interesting overview of Turkish Airlines’ home base.
Depending on each passenger’s schedule, tours are offered
with the following timings 09:00-15:00, 09:00-18:00 and
12:00-18:00.
Begun in 2009, the program continues to attract more
How to participate;
Turkish Airlines, Inc.
Media Relations
15
PRESS GUIDE
ENG
ENDURANCE IS THE KEY TO SUCCESS ON LONGER COURSES.
WE HAVE BEEN TAKING CARE OF COMPANIES AND INVESTORS FOR MORE THAN 20 YEARS
For some, a marathon is an unimaginable 42 kilometres, while
for others it is a desirable goal and a reason to be proud. At
the moment when you decide to invest in your business, you
embark on a similar path that leads to the desired goal in the
form of a prosperous business. Whether you have a small or
large enterprise, foreign or domestic, CzechInvest is here to
help you quickly reach the finish line and still have enough
strength to celebrate your victory.
CzechInvest has been assisting its clients since 1992. During its
time in existence, the agency has played a role in more than
1,400 investment projects in the total value of CZK 775 billion.
More than 200,000 jobs have been created thanks to these
investments.
As a state contributory organisation under the Ministry of
Industry and Trade of the Czech Republic, CzechInvest’s task
is primarily to strengthen the competitiveness of the Czech
economy in the international context through support for small
and medium-sized enterprises, business infrastructure and
innovation while attracting to the country foreign investments
in the fields of manufacturing, business support services and
technology centres.
Within the context of simplifying communication between
businesses and authorities, CzechInvest covers the entire area
of business support in the manufacturing industry with funding
from the European Union as well as from the national budget.
The agency also supports domestic firms that are interested
16
in becoming involved in the supply chains of multinational
companies and promotes the Czech Republic abroad as
a suitable investment destination. Furthermore, CzechInvest is
the exclusive organisation that can submit investment-incentives
applications to the governing bodies.
CzechInvest has been operating branch offices in all thirteen
regions of the Czech Republic since 2004. These regional
offices provide information on the agency’s services and
possibilities of business support from EU structural funds. They
also assist firms that are interested in implementing investments
in the given regions and cooperate with representatives of the
local administration and authorities, schools and other regional
institutions in finding opportunities for further development
of the regions’ business environment.
CzechInvest will be with you from the moment when you
decide to enter the marathon and will help you to prepare your
project for the start. The agency will be available to assist you
throughout the whole race and advise you along the way. At the
finish line we will join you in celebrating your much-deserved
success, and when you are ready for another marathon or only
a sprint, you will be able to again rely on CzechInvest. We truly
run by your side!
CzechInvest - Partner for your investments and business
development
www.czechinvest.org
PRESS GUIDE
ENG
A TASTE OF SARDINIA, A DREAM COME TRUE
A new brand of Sardinian specialties has entered the Czech
market.
The label bisos guarantees the highest quality of ingredients,
preparation and presentation. Bisos products are inspiring for
their natural beauty and attractive packaging. The founder of
the new label is Antonello Pranteddu, owner of the well known
restaurant Ichnusa in Prague, who personally selects sardinian
producers as partners of the bisos label.
bisos in Žižkov (U Rajské zahrady 639/16, Prague 3) which
carries the logo of the new line of products. Excellent sparkling
wine, selected chocolate, cakes as well as olive oil, olives,
prosciutto, cheese and salami bear the black and white label
bisos as a sign of their sardinian origin.
The bisos line this year offers the 20 years Prague Marathon
anniversary wines, the white Miradas 2011 DOCG and red
Nativo I.g.t.
You can find the bisos delicacies at the Ichnusa restaurant in
Smichov (Plaská ,5 Prague 5) or in the new trendy tapas bar
17
PRESS GUIDE
ENG
THE PARTNERSHIP OF JOHNNY SERVIS AND THE ORGANIZERS OF
THE PRAGUE INTERNATIONAL MARATHON GOES ON!
JOHNNY SERVIS, headquartered in Tetína in Beroun region,
has agreed with the organizers of the Prague International
Marathon on continuing their mutual cooperation in future.
The agreement continues in the tradition of previous
successful years. The history of providing the utility support
for the entire series of this running competition dates back
into 1997.
The company shall supply more than 800 ecological portable
toilets, 60 portable sinks, shower trailers, mobile offices, almost
400 square metres of tent area including several tens of sets of
tables and benches, and almost 20 kilometres of mobile fences
and barriers.
“We are glad for the continuing partnership, as it is a testimony
of our effort to satisfy entirely all the demanding technical
requirements of providing the utility support for the Prague
International Marathon as well as our determination to offer
always a little more. We perceive it as an honour and prestige,
however we see it also as our obligation for future years,” says
Matthew Duras, the company’s general manager.
every year, johnny servis introduces new products and services
with the ambition to raise the generally accepted standard of
sanitary services to a higher level. the broad offer of portable
toilets - the men’s line johnny; jenny, a line designed specially for
ladies; and joe. a line of handicapped toilets - has been extended
by adding baby changing corners for parents with little kids.
the parents will appreciate the spacious baby changing table
providing enough room for all the necessities, a disinfectant
18
dispenser, paper towels, or quiet space providing enough
privacy also for breast feeding. the new products for 2014 also
include changing boxes for sport event participants. the service
and transportation vehicle fleet is being permanently renewed
in order to provide high quality and reliable services as well as
maintaining environmental friendliness.
“we had extended our supply for for this year’s volkswagen
prague marathon, adding mobile changing rooms for the
contestants and sanitary stands with disinfectant solution. we
had also improved our glassed mobile offices which were used
as the utility rooms for timekeepers,“ matthew duras remarks.
apart from supporting charity projects and sporting events,
johnny servis cooperates with the league against cancer
prague, whose preventive programmes it sponsors by a part of
its profits from the ladies’ toilets jenny.
“at the beginning of this year we agreed on a partnership
with the civic association “černí koně (black horses)” which
organizes handicapped cyclist races. we want to sponsor the
“black horses” with a part of the profits from the sales and
leases of the handicapped toilet line joe,“ adds matthew duras.
johnny servis is a complex utility and sanitary equipment
supplier for culture, sporting, and social events, as well as
for construction sites, etc. it leases and sells portable toilets,
showers, and sinks, mobile fences, sanitary trailers, mobile
offices, storage containers, generator units and provides
complete party services. it also offers mobile anti-flood levees
tiger dam – water-filled tubes which may be stacked and joined
to achieve various heights and lengths. they are a significantly
faster and less laborious alternative to sandbags.
PRESS GUIDE
ENG
LET’S KEEP THE CITY CLEAN.
AND MAINTAIN IT AFTER THE MARATHON TOO
Ecology is a subject which features firmly on the minds
of RunCzech Running League organisers in planning the
marathon, and they remain committed to looking after the
environment. This is only possible thanks to cooperation
with Komwag, a company dedicated to cleaning up the city
and carrying out maintenance work.
The motto for this year’s cooperation is: “Let’s give waste
a second chance.”All the waste including advertising flyers,
start numbers and tape marking out the course, are handed
over for use as either material or energy. One example of this
is using PET bottles to make t-shirts. Ondřej Brouček from the
RunCzech Organising Team explains: “Not one single board
will go to landfill. We’ll be putting all wooden material, such
as from dismantled pallets, into huge containers provided by
Kronospan.” Any leftover wood will be used to make furniture,
particle boards, shuttering and worktops, window sills etc.
“As a team, by streamlining logistics for instance, we’re also
making a conscious effort to adopt an ecologically-friendly
approach, thereby setting an example to those taking part
in our events,” Brouček adds. It goes without saying that
containers will be provided to separate waste, ensuring all
waste will sent for immediate sorting after the race. This means
we can be one hundred percent sure that waste is treated in an
ecological manner.
In addition to the above, in terms of output and property
features, the machines used for cleaning roads and pavements
will reduce PM10 waste product, i.e. air-born dust particles.
Information boards will be placed in areas around the races,
prompting people to use public transport instead of personal
vehicles and encouraging them to strictly adhere to separating
waste.
“Let’s give waste a second chance” is a belief shared by the
organisers, its representatives as well as Komwag. Together
we can save our earth for the next generation. Chair of the
Komwag board Jaroslav Stružka reiterates this view: “It’s not
only important to clean up our city, but also not to put a strain
on other locations or areas which we don’t see straightaway.”
19
www.runczech.com
RunCzech Running League
COME AND RUN
THE CZECH REPUBLIC 2015!
Sportisimo Prague Half Marathon
Volkswagen Prague Marathon
Mattoni Karlovy Vary Half Marathon
Mattoni České Budějovice Half Marathon
Mattoni Olomouc Half Marathon
Birell Prague Grand Prix
Mattoni Ústí nad Labem Half Marathon
Main partners
Official media partners
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13 September
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