2016 media kit

2016
2016 MEDIA KIT
MESSAGE FROM
THE EDITOR
Inspiring Canadian pharmacists to be their best.
The tagline on the cover of every issue of Pharmacy
Practice+ is also the mantra that guides us as we
create the publication each month.
For more than 35 years, pharmacists have
trusted Pharmacy Practice+ (and its predecessors, Pharmacy Practice, Drugstore Canada and
Pharmacy Post) for reliable, independently sourced
and editorially sound articles and columns.
Vicki Wood
Readers know that all clinical content is expertEditor
written and pharmacist-reviewed by esteemed
clinical editor Lu-Ann Murdoch (RPh, BScPhm,
ACPR) to be current, accurate, research-based and unbiased.
As pharmacists become increasingly important as a first point of
care for minor ailments and wellness advice, their scope of practice
continues to extend beyond the dispensary. For current information
to help them counsel confidently in these areas, Pharmacy Practice+
offers pharmacist-written clinical features and columns on popular selfcare and wellness issues.
The most patient-centred pharmacy practice cannot exist independently of a healthy, viable pharmacy business, which is why we supplement this essential clinical content with features and columns designed
to help community pharmacists excel and grow in the face of current
economic challenges.
We’re proud to produce a complete editorial package for the wellrounded pharmacist.
THE COMPLETE PACKAGE OF PHARMACIST
INFORMATION AND EDUCATION
·ca
F O N T: H E LV E T I C A N E U E 7 5 B O L D ( M O D I F I E D )
C YA N 5 0 , Y E L L O W 1 0 0
M A G E N TA 1 0 0
Inspiring
Canadian
pharmacists to
be their best
(PRINT)
The best of print
and online CE
content, in one
convenient location
(EDUCATION)
C YA N 1 0 0
The online home of
Pharmacy Practice+
(WEBSITE)
A one-stop essential resource for pharmacists
2016 MEDIA KIT
2
READERSHIP DATA
We KNOW what pharmacists want
The leading one-stop essential resource for pharmacists
Readership:
78%
“Hearing about innovative ideas pharmacists across Canada are coming up with
on how to push the profession forward
and survive in these turbulent times with
government cutbacks.”
“Excellent information which covers each
and every aspect of our profession. I love
and appreciate the free CE provided by
Pharmacy Practice”
20%
31%
PHARMACY
PRACTICE+
PHARMACY BUSINESS
CDN. PHARMACISTS
JOURNAL (CPJ)
Percent of
pharmacists
reading at
least 3 of last
4 issues
Percent Agree Strongly with the
following statements regarding
Pharmacy Practice+:
98% “I trust the information”
97% “It is relevant and useful”
97% “CE lessons are thorough and topical”
94% “It meets my information needs”
78% “I consider it required reading”
70% “The advertisements in the magazine are useful”
“I really value the CanadianHealthcare
Network site. Great job in providing
a very useful tool for new drug info,
industry info, colleague insights and CEs.
Thank you so much!!”
53% “It provides
information I use to make
purchasing decisions”
38
MINUTES
AVERAGE
TIME SPENT
READING
PHARMACY
PRACTICE+
ISSUE
MOST
POPULAR
TOPICS IN
PHARMACY
PRACTICE+:
89% CE
76% Clinical and
therapeutic
76% New products
65% Case studies
and best practices
*Rogers Insights Research Group, May/June 2015, 728 completes
2016 MEDIA KIT
3
PRINT & DIGITAL REACH
Print circulation:
22,375
+
CanadianHealthcareNetwork.ca
unique browser and enewsletter
subscribers
49,500
(monthly average)
THE POWER OF COMBINED
PRINT AND DIGITAL REACH
71,875
Total Gross Contacts (English Pharmacists)
2% 1%
1%
7%
PRINT CIRCULATION BREAKDOWN
16%
73%
Business Category
Circulation
% Distribution
Community Pharmacists16,25273%
Hospital Pharmacists3,46016%
Other Pharmacists1421%
Frontshop and Head Office Personnel
1,491
7%
Other Allied to the Field 804
2%
Paid Subscriptions2261%
Total Circulation22,375100%
TOTAL CIRCULATION
22,375
*
PHARMACY PRACTICE+ ONLINE @ CanadianHealthcareNetwork.ca
• Fully-referenced articles and web extras
• eNewsletters deliver pharmacy news twice weekly
• Pharmacist experts answer reader questions
• CCCEP Accredited Continuing Education
• 20+ provocative bloggers
• Monthly technician eNewsletters + dedicated technician
content pages
• Updated clinical guidelines
*AAM Media Report, September 2014
2016 MEDIA KIT
4
CALENDAR AND CONTENT
ISSUE
SPACE CLOSE
MATERIAL CLOSE
MAIL DATE
SPECIAL REPORTS/THEMES
Update on management of atrial fibrillation.
Safe management of acute gout.
February
January 12
January 19
February 16
March
February 8
February 16
March 14
Answering questions on drug use in pregnancy
and lactation.
Achieving smoother transition of care.
April (OTC)
March 22
March 29
April 25
OTC Market Report
#1 Pharmacists’ Most Recommended Brands.
Switching anti-psychotics.
May
April 12
April 19
May 16
Management of diabetes in older adults on hemodialysis.
June
May 10
May 17
June 13
Preventing medication incidents in community pharmacies.
July
June 7
June 14
July 11
Managing treatment-resistent depression
September
August 16
August 23
September 19
September 13
September 20
October 17
October 11
October 18
November 14
December
November 8
November 15
December 12
Commitment To Care & Service Award Winner profiles.
EDITORIAL OVERVIEW
+ YOUR PRACTICE
Clinical columns and features to help
pharmacists feel confident and up-todate as frontline healthcare providers.
Includes:
Drug News: Lu-Ann Murdoch’s mustread update on launches, new generics,
new indications and drug advisories.
The Practice Experts: Our pharmacist
columnists share their expertise on
current practice issues.
+ CONTINUING EDUCATION
Each issue contains a CCCEPaccredited pharmacist continuing
education lesson.
Content designed to address the
specific needs and challenges of today’s
pharmacy owners and managers.
Survey on OTC Counselling
& Recommendations
Also in April, a report on the
results of our annual survey of
pharmacists that captures trends in
pharmacists’ counselling behavior
related to nonprescription and selfcare products.
Pharmacist’s #1
Recommended
Brands
RM
AC I
S T RE C
O
The results
of our annual
national survey
determine which brands are most
recommended by pharmacists in
over 70 product categories.
N AT I O N A L
2016 MEDIA KIT
5
ED •
END
This section recognizes pharmacists’
increasingly important role as
a frontline source of care and
information on wellness, prevention,
the treatment of minor ailments and
the self-management of chronic
conditions and diseases.
+ MIND YOUR BUSINESS
This popular issue includes
our annual overview of the
nonprescription and natural health
products market in Canada,
including performance of the drug
channel vs other retail channels
and growth trends of the most
popular nonprescription product
categories.
M
M
+ SELF-CARE & WELLNESS
Clinical Features: Each issue includes
an expert-written feature covering the
latest clinical and counselling updates on
a common self-care topic, with researchbased wisdom on commonly-used
nonprescription, complementary/natural
health products.
The Self-Care Experts: Columns
include NHP Forum, a look at current
research behind popular herbs and
supplements by pharmacist/herbalist
Ian Lloyd; and OTC Issues, a look at
counselling challenges related to new
and popular self-care products and
issues by Nadine Nakhla, OTC educator.
APRIL
OTC Market Report issue
• 2015 PHA
October
November
TM
RATES
(GROSS)
DPS
Magazine
Mag. + 1/3
Mag. Hor./Vert.
Magazine
2/3 Mag.
Vert.
1/2 Mag.
Hor./Vert.
1/3 Mag.
Hor./Vert.
1/4 Mag.
Hor.
1x
$14,440
$11,200
$8,080
$7,270
$6,060
$5,415
$5,090
4x
$14,010
$10,865
$7,840
$7,055
$5,880
$5,250
$4,940
7x
$13,590
$10,540
$7,605
$6,845
$5,705
$5,095
$4,790
10x +
$13,130
$10,180
$7,350
$6,610
$5,510
$4,925
$4,630
Rates include 4C (for black & white rates: extract $2,065 from rates above)
Premium Positions on above rates (including 4C): OBC 25%, IFC 20%, IBC 15%
One split-run ad maximum per issue
Ask your Account Manager for Fair Balance rates
SUPPLIED OUTSERTS
1 page / 2 sides......................................................$8,500
2 pages / 4 sides.....................................................$9,900
3 pages / 6 sides.................................................. $11,900
SPECIAL CREATIVE EXECUTIONS
GATEFOLDS
6 page inside the book..........................................$50,090
8 page centre book...............................................$63,345
FRENCH DOOR FRONT COVER
Consists of a full page ad with 2-1/2 page wing ads on the
front cover of the magazine................................... $29,740
FRONT COVER FLAP/SPLIT COVER
Consists of 1/2 page ad on the front cover........... $12,555
Print rates include static ads in tablet
edition (full page ad units ONLY).
Refer to page 11 for tablet
enhancement information.
NO OTHER COMPANY
CAN MATCH OUR REACH,
ENGAGEMENT AND OFFERINGS
FOR PHARMACISTS
FRONT COVER TIP-ON
Consists of a 1/2 page ad on the front cover........ $10,795
CLASSIFIED RATES
AD SIZE
(NET RATES)
1x
4x
7x +
1/2 page
(vert. or horiz.)
$4,000
$3,595
$3,395
1/3 page
(vert. or horiz.)
$3,050
$2,745
$2,585
1/4 page
(vert. or horiz.)
$2,070
$1,870
$1,765
1/6 page
$1,195
$1,075
$1,020
360º
APPROACH
TO TARGET
PHARMACISTS
2016 MEDIA KIT
6
CUSTOM
PUBLISHING
RX OR OTC Q&A
A unique PAAB-approved marketing
option that allows manufacturers to answer pharmacist most frequently asked
questions about their brand. Print and
online bundled solution for maximum
timely reach and exposure.
COUNSELLING CORNER
Counselling Corner is a communication tool that focuses on the information that an HCP needs to know to
effectively educate his or her patient
about using the drug manufacturer’s
product. This unique format provides
drug manufacturer with a valuable
opportunity to enhance HCP-patient
interactions with regard to their product.
All content is PAAB-approved.
SPONSORED CE
A CCCEP-accredited, 4 or 8 page
print and online continuing education
lesson for Rx or OTC products. See
pages 9 and 10 for more details.
CUSTOM ADVERTORIAL
We can help you create a unique and
compelling article about your products and customer solutions. Reach
over 70,000 community and hospital pharmacists in print and online in
both English and French. Includes writing, research, interviews, editing
and design. Clients get final approval.
SPECIAL
EVENTS
AWARDS
Commitment to Care
& Service Awards
(November)
Canada’s premier
awards program
recognizing excellence
in pharmacy. Award
sponsorship provides
recognition for pharmacists in patient care and
pharmacy service. Includes advertising, promotions, podium award presentations, meet and
greet other winners, lunch with winners, and
additional tickets to the awards presentation.
Sponsorship opportunities available. Ask your
account manager for details.
CONFERENCE
Self-Care Symposium (November)
A practical, education day designed to
prepare pharmacists to counsel on the most
popular self-care topics and conditions.
Produced in partnership with the University
of Toronto Leslie Dan Faculty of Pharmacy,
this event features sessions based on the
best-selling OTCs in drugstores as well as
pharmacists’ most-requested nonprescription
related educational topics. Sponsorship opportunities available. Ask your account manager
for details.
CUSTOM RESEARCH & ROUNDTABLE EVENTS
Rogers Healthcare Group custom research and roundtable event
programs provide sponsors with a custom-built opportunity to
survey and interact with select audiences within our highly engaged
readership. Working with sponsor participants, Rogers Healthcare
Group will create customized, turn-key research that provides the
basis for a roundtable event to meet your objectives, including:
• Face-to-face interaction with your target audience
• Relevant content development for enriched audience engagement
• Integrated multiple media platforms to enhance your event
2016 MEDIA KIT
7
DIGITAL
#1 TO REACH AND ENGAGE PHARMACISTS
46,000
136,500
18,000
Registered
Pharmacists
(English)
Page Views
/ Month
Unique Visitors
/ Month
MARKETING
OPTIONS
EMAIL ADVERTISING
• Editorial eNewsletter
• Wedge NEW FOR 2016!
• eNewsflash
The online home of
CONTENT THAT MATTERS, ENGAGEMENT THAT COUNTS
It’s no surprise that pharmacists choose us first for their healthcare news and
editorial – with daily updates by the most knowledgeable and experienced editorial
team, we provide Canadian healthcare professionals with relevant content they
need, every day.
Leverage our audience and traffic for your communication campaign – from
display and contextual to content and educational products, we can develop the
right mix for your program.
For more information on all online advertising opportunities please
download our Digital Media Kit at CanadianHealthcareNetwork.ca/mediakits
CUSTOM
• Branded Profile Pages
• Video
• Clinical
DISPLAY / RICH MEDIA
• ROS
• Site Takeover
• Digital Bellyband NEW FOR 2016!
• Expandable leaderboard and big box
NEW FOR 2016!
• In-banner video NEW FOR 2016!
CONTEXTUAL AD PROGRAMS
• Therapeutic Targeting
• Specialty eNewsletters
MOBILE & INTERACTIVE
• Tablet
• Mobile
• Quizzes
• Polls
2016 MEDIA KIT
8
CONTINUING EDUCATION
THE LONGEST RUNNING,
NATIONAL FARTHESTREACHING PHARMACY CE
PROGRAM IN CANADA.
Wow, that’s quite a statement. But we stand by it. We know
that online learning is efficient, on-demand and interactive. But
we also know that nothing beats the tangible, tactile nature
of print. Why? Because the 90,000* pharmacists (English and
French) we reach in print and online want it.
If you are looking for a provider with turnkey lesson development, accreditation, multi-platform distribution and promotion to the largest built-in audience in Canada, there’s only
once choice.
Our online CE is powered by eCortex.ca, our interprofessional, bilingual learning platform for pharmacists,
physicians, and nurses - the only one of its kind in Canada.
With accredited and non-accredited courses, eCortex.ca
supports a range of education formats such as audio/video,
PDF and PowerPoint presentations.
We asked pharmacists to rank their
top 3 online CE providers:
63% (rank #1):
Pharmacy Practice+ /
CanadianHealthcareNetwork.ca /
eCortex.ca
15%
July 2015
Answer online
Continuing
Education
L E S
S O
at eCortex.
CCCEP #1065-20
15-1402Not valid for
CE credits I-P
after June
Approved
for 2.5 CE
Learning Objecti
ves
After completi
ng the lesson,
participants
will be able
to:
1. Explain
how and why
subsequent
entry biologics
(SEBs) may
differ
from innovato
r biologics
and
the potential
impact that
these
differences
may have on
efficacy
and safety.
2. Explain
the approval
SEBs for different process for
indications
the concept
and
of extrapola
tion of
approval to
other indicatio
3. Discuss
ns.
the key issues
related
to interchan
geability
SEBs and innovato between
including pharmac r biologics,
immunogenicity. ovigilance and
4. Review
how these
principles can
affect patient
care.
Instructions
1. After carefully
reading this
lesson,
study each
question and
select
the one answer
you believe
to
be correct.
Answer online
at
eCortex.ca
2. To pass
this lesson,
a grade of
at least 70%
(7 out of 10)
is
required. If
you pass, your
CEU(s)
will be recorded
with
provincial authority the relevant
(ies). (Note:
some province
s require individua
pharmacists
l
to notify them.)
Answer online
at
F O N T:
C YA N
MAGE
C YA N
H E LV E
50,YE
TICA N
EUE
LLOW
100
75 BO
LD
(MODI
FIED)
eCortex.ca
·ca
N TA 1
00
100
This CE lesson
is published
One Mount
Pleasant Rd., by Rogers Media Inc.,
Tel.: (416)
Toronto, Ont.
764-3916
M4Y 2Y5.
Fax: (416)
of this CE
764-3931.
lesson may
No part
be reproduced,
part, without
in whole or
the written
in
permission
© 2015
of the publisher.
ca
17, 2016
units by the
Canadian
TOPIC
N
Approved
for up
2.5*
to
CEUs
*This CE lesson
can complete alone is approved
for 1.0
the additiona
l three case CE unit. After successf
studies—
ully completin
approved
g this lesson,
Continuing
for 0.5 credits
pharmac
Educati on
each—for
in Pharma
a total of 2.5 ists
cy and l’Ordre
CEUs.
Council on
des pharma
ciens du
Subseque
Biologics: nt Entry
in Clinical Considerations
Practice
Québec .
By Ron Pohar
John K. MarshB. Sc. Pharm ; Vandan
a Ahluwalia
Carolyn Whiskiall MD MSc FRCPC
MD FRCPC
AGAF; Neil
n, RPh, BScPh
H Shear MD ; Chris Dalseg RPh.;
m, NCMP;
FRCP;
AND King
Wong, R.Ph.,B
Sc. Phm.,
MRPharmS
growth hormo
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to small molbiologics are
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products are cal ingredients the active
of generi
(i.e., exact identical to the origin
c
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al drug
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sequence
the amino
of
acid
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a manner
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Biologics are
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biologics (SEBs)
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s, subsequent
monoclonal ms (other than
, known as
antibiotics), lars in other countr
and blood antibodies, vaccin
biosimiderivatives,
es, blood of the innovator ies, are not exact
glucagon and
copies
drug.
interfe
severa l other ron, insulin, the differences that It is not yet known
may exist
and
hormones
between SEBif
(e.g., and the innovator’s produc
therapeutic
ts
have
clinica l
ramification
s.
Supported
by an educatio
nal grant from
Think multiple platforms don’t matter
for CE? We asked pharmacists
what platforms they prefer:
74% ONLINE
63%
22% (rank #2):
next highest provider
5% (rank 3):
next highest provider
ce
22%
MULTI-FORMAT TEACHING ONLINE
ON eCORTEX.CA
With multiple lesson formats and configurations, we can
develop the right package for you.
• 4 or 8 page print
• Case study based
• Audio/visual presentations
• Repurposed physician CME content
• Host and promotion of existing lesson
Rogers Insights Research Group, May/June 2015, N=728
* English audience only, online registrants and print circulation.
54% PRINT
We specialize
in Online
and Print
combination
38% LIVE
MULTI-PLATFORM REACH
93,675 TOTAL REACH**
ONLINE: 60,000 practicing pharmacist, pharmacy
students and technicians
PRINT: Pharmacy Practice+: 22,375
Profession Santé: 8,800
TABLET: Québec Pharmacie: 2,500
**English and French
2016 MEDIA KIT
9
CONTINUING EDUCATION
(CONT’D)
PROGRAM OPTIONS
1. TURNKEY CE PROGRAM
Have our expert content development
team create a CE lesson on any topic of
your choice, in the format of your choice
(print/online, video, slides etc) in English
and French. We work with you developing
an outline to ensure that your learning and
communication objectives are met. We
support this program with an extensive
promotional campaign to ensure the
uptake of your CE program reach the as
many pharmacists as possible.
INCLUDES:
• Content Development: Turnkey 4
or 8 page lesson development from
outline to accreditation (English and
French)
• Accreditation: 1 Year CCCEP and
OPQ accreditation
• Online Posting: Posted on eCortex.
ca for one year
• Print Distribution: Distributed in
pages of Pharmacy Practice+ and
Profession Santé
• Tablet Distribution: Distributed in
tablet editions of Pharmacy Practice+,
Profession Santé and Québec Pharmacie
• Promotion: Online and print promotional support
PROMOTIONAL PACKAGE:
• 4 months of ROS display/banner ads
• Monthly feature/link in our CE eNewsletters (12/year)
• 4x Editorial eNewsletter Wedge ads
(quarterly)
• 4x Editorial eNewsletter banner ads
(quarterly)
• 2x Print ad features in eCortex.ca ad
(every 6 months)
• Promotional postcards (1,000 English
600 French)
Approximate promotional value: $38,000
2. PHARMACY PRACTICE+
EDITORIAL CE LESSON
SPONSORSHIP
Our expert advisory board and clinical
editor guides our selection of the most
pertinent and timely educational topics to
develop our Pharmacy Practice+ Editorial
CE lessons. Sponsor a lesson on one of
these topics for less than a turnkey lesson, while still benefiting from the visibility
within Pharmacy Practice+ editorial.
INCLUDES:
• Lesson Sponsorship: Choose a selected 8 page ‘editorial’ lesson of your
choice below (English only)
• Online Posting: Lesson posted on
eCortex.ca for one year
• Print Distribution: Distributed in
Pharmacy Practice+
• Tablet Distribution: Distributed in
Pharmacy Practice+ tablet edition
• Promotion: Online promotional support
3. HOST AND PROMOTE
Place your existing CE lesson on eCortex.
ca to extend your reach to our audience!
We can host lessons in a variety of
formats such as PDFs, videos, slides and
audio, seamlessly integrating it into our
eCortex.ca learning platform. We also
include a robust promotion package to
raise awareness of your program to our
audience of 58,000 pharmacists.
PROMOTIONAL PACKAGE:
• 4 months of ROS display / banner ads
• Bi-Monthly feature / link in our CE
eNewsletters (6 / year)
• 2x Editorial eNewsletter Wedge ads
(quarterly)
• 4x Editorial eNewsletter banner ads
(quarterly)
• 2x Print ad features in eCortex.ca ad
(every 6 months)
Approximate promotional value: $30,000
PROMOTIONAL PACKAGE:
• Company name and logo on CE lesson
printed in Pharmacy Practice+
• Company name and logo on CE lesson
online at eCortex.ca (1 year posting)
• Full page sponsor print ad opposite the
lesson
• Company name and logo on ¼ page
promotional print ad
• Featured / linked in our CE
eNewsletter
• 1x Editorial eNewsletter Wedge ads
(quarterly)
Approximate promotional value: $20,000
2016 Pharmacy Practice+ editorial CE topics available for sponsorship:
• Dry eye in the elderly
•Monitoring patients on anticoagulant therapy
• Allergic rhinitis in adults
• Individualizing therapy in type 2 diabetes
• Managing irritable bowel disease
• Emergency contraception
2016 MEDIA KIT
10
TABLET EDITIONS
Access to the content on the Rogers Healthcare
Group tablet editions are restricted to known and
qualified medical professionals who have provided
verifiable information via print subscription data,
and/or registered with license number proving
their profession. Only these medical professionals
are invited by Rogers Healthcare to download
the content within the application using a unique
identifying code provided by Rogers.
READ
MORE
ON THE
TABLET!
EACH ISSUE
IS ON THE I0S,
ANDROID AND
WINDOWS 8, AND
MANY INCLUDE
TABLET EXCLUSIVE
CONTENT
Print rates include static ads in tablet
editions (full page ad units ONLY)
INTERACTIVE TABLET MEDIA RATES
LOAD SCREENS AND PAGE ENHANCEMENTS
Prices do not include production. Print raters include static ads for tablet editions. Add links and additional enhancements for higher interactivity.
FEATURE
GROSS
LOAD SCREEN
(Ad prior to cover, 1 per issue)
$2,970
LINK-ENABLED PAGE
(Link out to client webpage,no other rich media features)
$675
68%
OF
PHARMACISTS
ENHANCED PAGE WITH UP TO 2 RICH MEDIA FEATURES
(Ex: Link, Video, Gallery, Touch/Reveal)
$2,429
CUSTOM
(Ex: More than 2 features, uniquely built page, spread, or multipage insert)
Quoted per project
Rates subject to change.
(Tabloid and magazine size ad units only).
DID YOU KNOW?
OWN A
TABLET*
*Rogers Insights Research Group,
May/June 2015, 728 completes
2016 MEDIA KIT
11
MECHANICAL SPECIFICATIONS
FOR FULL PAGE ADVERTISERS • Allow 0.125” (3 mm) bleed on all four
sides of full page ad (if applicable)
• Single page ad size including bleed
measures 8.125” W × 11” D
(206 mm x 279 mm)
• Double page ad size including bleed
measures 16” W × 11” D
(406 mm x 279 mm)
TYPE SAFETY
All type matter of illustration material
not intended to bleed to be kept 0.25”
from publication trim. Double page
spreads hold 0.25” from gutter or each
page. Publisher is NOT responsible
for line-up of type or images running
through the gutter on spreads or
single page to adjacent insert. Running
type or image through the gutter is
STRONGLY discouraged.
METHOD OF PRINTING
Offset
METHOD OF BINDING
Saddle stitch
DIGITAL FILE ADVERTISING
SPECIFICATIONS
PDF /X-1a or a generic PDF created
to Rogers Publishing specifications
sent online using Magazines
Canada AdDirect at www.addirect.
sendmyad.com. Check http://www.
magazinescanada.ca/advertising/
production/tools or contact the
Production Manager for details.
Rogers Publishing does not accept
responsibility for material content, or
colour-trapping. Ad material not to
specifications will not be used and
must be resupplied.
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2
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5
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STANDARD UNIT SIZE IN INCHES
AD SIZEWIDTHDEPTH
1
Full Page 7.875” 10.75”
2
DPS 15.75” 10.75”
3
2/3 Page Vertical 4.625” 10”
4
1/2 Page Island 4.625” 7.5”
5
1/2 Page Vertical 3.375” 10”
6
1/2 Page Horizontal 7” 4.625”
7
1/3 Page Vertical 2.25” 10”
8
1/3 Page Horizontal 7” 3.125”
9
1/3 Page Square 4.625” 4.625”
10 1/4 Page Horizontal 7” 2.375”
11 1/4 Page Square 3.375” 4.875”
MAGAZINE TRIM SIZE: 7.875” 10.75”
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2016 MEDIA KIT
12
CONTACT US
TORONTO
MONTRÉAL
Account Managers
Norman Cook
(416) 764-3845
norman.cook@rci.rogers.com
Account Managers
Pauline Shanks
(514) 843-2558
pauline.shanks@rci.rogers.com
Scott Tweed
(416) 764-3906
1-800-668-8151
scott.tweed@rci.rogers.com
Sylvie-Anne Breton
(514) 843-2953
1(866) 415-2579
sylvieanne.breton@rci.rogers.com
MONTRÉAL OFFICE
ÉDITION ROGERS
Group Publisher
Janet Smith
(416) 764-3920
janet.smith@rci.rogers.com
Nancy Dumont
(514) 843-2132
nancy.dumont@rci.rogers.com
Groupe Santé
1200, avenue McGill College, bureau 800
Montréal, Québec H3B 4G7
Tel. (514) 845-5141
Associate Publisher
Pam Chodda Young
(416) 764-1433
pam.chodda@rci.rogers.com
Sales Operations and
Brand Manager
Victor Chen
(416) 764-3922
victor.chen@rci.rogers.com
Editor
Vicki Wood
(416) 764-3923
vicki.wood@rci.rogers.com
Production Manager
Natalie Chyrsky
(416) 764-2031
natalie.chyrsky@rci.rogers.com
Toll free
1-866-408-4455
Québec Publisher
Caroline Bélisle
(514) 843-2569
caroline.belisle@rci.rogers.com
HEAD OFFICE
ROGERS PUBLISHING
Rogers Healthcare Group
One Mount Pleasant Road, 7th floor
Toronto, Ontario M4Y 2Y5
Tel. (416) 764-2000