Mix It Up 2006 Report - Multicultural Arts Victoria

Transcription

the Arts Centre in association with Multicultural Arts Victoria presents as part of MIX IT UP
Cariba
MIX IT UP
CELEBRATING CULTURAL DIVERSITY
Visible
Our Backyard
Africa!
Pulse Heartbeat
Mix It Up
Meeting Place
Keeping Place
REPORT FROM
Multicultural Arts Victoria
Viva La Fiesta
Graphic Design Janette Hoe Photography Josh Robenstone, Bill Poon, Peter Casamento
MAV thanks all artists and communities involved in Mix It Up
MIX IT UP
EXECUTIVE OFFICER’S REPORT
JILL MORGAN
Executive Officer - Multicultural Arts Victoria
MIX IT UP 2006
OVERVIEW – MULTICULTURAL ARTS VICTORIA
“This gig was all about bringing down barriers and helping people to claim the Arts Centre as their own. On this level
the night and afternoon was a critical success. People are talking about the space now as if they own it and would
come back for a similar event if it was made available” Sister BB curator AFRICA!
MIX IT UP
Mix It Up celebrated Victoria’s cultural diversity with amazing local national and overseas artists at the Arts Centre.
The partnership between MAV & the Arts Centre on the program of culturally diverse presentations has been an
extraordinary success, particularly given the restraints of time in the planning phase of such a new program. All
staff involved in the program were very committed to the program and its success.
THE AIMS OF THE MIX IT UP PROGRAM
‘Enhance the programming capacity of the Trust and its leadership role within Victoria’s performing arts sector’.
‘Engage with, and reflect in appropriate ways, the cultural diversity of Victoria’
The program enabled the Arts Centre, through the partnership with Multicultural Arts Victoria to forge new opportunities
both for visitors to the Arts Centre and the performing arts industry and successfully achieved the main aims of
the program.
Audience Development with culturally and linguistically diverse (CALD) communities is a long term process and
commitment. It is about developing relationships. Multicultural audience development requires Arts organisations
to change the way they meet and invite CALD artists and communities to participate. It is crucial that organisations
add new program content and new program delivery formats to meet the needs and interests of CALD communities
and youth.
The Mix It Up Program created inspiration and activity amongst the communities involved, including the artists, audiences and community organisations. This program has the potential to generate momentum over time that would
see the great wealth of professional, quality contemporary and traditional culturally diverse art presented to broad
audiences, as a reflection of our rich and diverse society.
MIX IT UP
One of the keys to the success of developing a program such as Mix It Up is to acknowledge and find the skills
within communities, in all areas including marketing, programming and networking. Finding the cultural leaders in
communities is critical. MAV has these links and networks which is a bridge to a rich cultural resource both artistically
as well as in the area for audience development.
Creating dialogue with communities and community organisations such as MAV creates a dynamic interchange
and opens the doors to new audiences, new products, and new ways of working. Cultural ambassadors or cultural
liaison is vital for change and opening new doors and new ways of thinking.
Organisational cultural change within large organisations such as the Arts Centre can be achieved as demonstrated
by the Mix It Up program. Having change champions that are brave cultural warriors is vitally important.
It is a challenge but once organisational cultural change is achieved the outcome created is a dynamic interactive
diverse program with culturally diverse audiences.
This partnership between MAV and the Arts Centre has the potential to effect significant change for Arts in a
Multicultural Australia. It highlights the Arts Centre’s leadership role in program, audience and creative development
and enables MAV to provide local CALD artists with connections and pathways into the mainstream arts
community and validation of their cultural practices and heritage.
Below are some observations and recommendations for the program:
COMMUNITY ENGAGEMENT
• Support from community groups was overwhelmingly positive, with great excitement generated at the
opportunity to promote their artists & cultures at such a prestigious venue
• Members of the Turkish and Latin American community groups provided translations of media releases and
distributed them to their media outlets in Melbourne. This resulted in great coverage, including a return visit to
the final event, “Our Backyard”, by Turkish TV to film & interview participants.
• Email, posters, flyers & word of mouth promotions were also actively undertaken by communities associated
with all of the Hamer Hall events.
• Food is an essential cultural ‘ingredient’ which is very important and it was initially exciting to see this
recognised in the provision of cultural foods at each occasion. However, it sometimes suffered from a lack of
authenticity in the eyes of the community members, and was therefore not the rich cultural expression intended.
• Communities valued the Arts Centre for respecting and valuing their culture and involving them at different
levels in the Mix It Up program.
• A much younger culturally diverse audience was welcomed and felt comfortable attending the Arts Centre.
PROGRAMMING
• International artists on the Hamer Hall stage successfully provided high profile and quality drawcards
• International artists can connect culturally to the local community and stimulate arts activity locally beyond
the program
MIX IT UP
• Local artists represented on the main stage were of a calibre equal to the touring acts, providing important
profile and acknowledgement of their status as professional artist
• Further consideration needs to be given to the strategy of the program when choosing main stage artists;
ie, who is our target market? Targeting the Trinidad community with the Mighty Sparrow, for instance, or Senegalese
with Daara J, are very small markets. This leads to complications not just with audience numbers, but with
cultural representation from the local community. In this case there needs to be an active artistic element locally
for the programming to be successful.
• Further consideration also to communities that are not ethnicity specific but rather arts genre specific could
contribute to the success of the program. For example Mighty Sparrow could have been targeted at the large
‘reggae/ska’ music aficionados’ community present in Melbourne. The brief from the curator was very “narrow”
and did not allow for innovation and audience development.
• Involving the communities, or key artists from the communities, in the programming planning phase through
MAV would be beneficial in ensuring quality and relevance of the touring artists and audience development.
• This would also value add the Public Programs area; a stronger, larger community provides greater access to
cultural activities and displays of a meaningful depth.
• However, even with the smaller communities, the Public Programs were extraordinarily successful;
participatory workshops were always crowded, and could be expanded in the future; quality commercial stalls
and cultural displays were also extremely successful, as were the free performances. People loved it and the
communities and artists were very proud of their culture being recognised.
• Resourcing for the development of new work, as occurred with the AFRICA! Program (Diafrix/ Jali Buba Kuyateh/
Ethiopian Circus etc) is highly recommended. The AFRICA! New work between Diafrix and established artists
from the African Australian community has already led to the recording of a CD. This program would have far
reaching and powerful impact on the arts community in Melbourne and indeed Australia.
• Meeting Place Keeping Place was the Visual Arts component of the program – although not performance based
it was culturally based and challenged the conventional boundaries of diversity. A catalogue was produced which
gave an overview of the exhibition and the program. It attracted significant visitation and was an important
element of Mix It Up.
• A visual arts component was an important component of the public access programs
• Meeting Place Keeping Place – through corporate relations a series of performances were held on a Friday night.
The space came alive but there needs to be additional seating to add to the comfort of patrons. These could
be fold away chairs, that are easy to move around and could be used in workshops also.
• Development of Sunday Soap Box into the Mix It Up was a very positive addition and worked well with the Mix It
Up branding and programming.
• Full Tilt supported the creative development of new theatre based work for local artists which stimulates new
blood in the Arts industry which is very healthy.
AUDIENCE DEVELOPMENT
• The Mix It Up program brought audiences to Hamer Hall/the Arts Centre who had never been inside before, they
felt welcomed and excited to be there.
MIX IT UP
• Much positive feedback was received about the more ‘relaxed vibe’ created in Hamer Hall by allowing people to
move around the theatre and dance.
• Both main stage/ticketed programming and the free foyer programs contributed to drawing these new
audiences in.
• Communities want to build on this involvement; the Turkish community is very organised and is already
discussing future events there; other communities (Latin, Cuban, Caribbean, African, Indigenous) are also
keen to expand their involvement with the Arts Centre.
• It is recommended that all Mix It Up programs be designated as children’s/family events, to allow unticketed
access to the performance for babies & toddlers; this is important to make attendance possible for new
communities.
• The public access program, exhibitions and forums were an essential ingredient to making the program
successful.
MARKETING
• The Mix It Up brand was very successful.
• The brochure was an excellent corporate relations tool and the launch was essential in assisting with branding.
• Winning of two awards for the program is a significant achievement and is a testament to the success of the
program and needs to be marketed fully.
• Communities have very effective means of promotions themselves including word of mouth networks and cross
promotion at community events and celebrations, which was used to advantage on many occasions. This should
be included as an essential part of future marketing strategies for Mix It Up.
• Individual promotions, particularly the music program promotions suffered from the lack of sufficient lead time
for several events. This put enormous pressure on the marketing department and did not allow for the
development of cultural ambassadors to get out there and be involved in guerrilla word of mouth marketing
in communities in as much as we would have liked.
• The marketing department need to create a dialogue and work in partnership to value add to their fantastic
work and links in the beginning with the communities, cultural ambassadors and MAV.
• MAV facilitated linkages with key community leaders and representatives who used ‘word of mouth’ networks
within their respective communities for some concerts. This was particularly successful where there was lead
time with the Turkish community for Pulse Heart Beat and the Latin Community. The Latin program on SBS inter
viewed Los Van Van in Japan – so the word was out before they hit our Australian shores.
• MAV contributed to marketing via centre spread feature articles in MAV’s bi monthly publication Folio, prominent
listing of events in MAV enews, cross promotion of Mix It Up at other MAV events and community celebrations,
distribution of posters and flyers to related organisations.
• MAV facilitated additional linkage with SBS radio and ethnic media resulting in significant culturally specific
coverage of Mix It Up events during the series. MAV can provide links to industry/ community specific media
opportunities for specific cultural events.
MIX IT UP
• Media partner 3PBS was utilised through out Mix It Up but greater use of the grass roots knowledge and
connections could be utilised in future- PBS Latin music programs, world music programs. Support from the
announcers was significant and enthusiastic.
• Engagement of cultural ambassadors from relevant communities to be offered incentives to sell cheaper priced
or two for one tix to members of community – must be at least 3 weeks before event. Meeting the international
artists is also an incentive.
• Consult with other event organisers/ promoters, artists and communities to create a matrix of similar events
preceding the Mix It Up events – engage cultural ambassadors or publicist to handbill at these events.
• Invite community leaders to morning tea at least 3-4 weeks prior to event to brief them on event and offer
incentives to spread the word through community.
•
Multi-layering is essential with connections. From Consulates to the youth in the communities. Different
approaches for the different layers.
• Longer lead time for publicity – at least six weeks to ensure real community engagement
• More accurately reflect nature of the program in flyers/posters text.
• Mix It Up cross promotion – events need to be more effectively linked to each other.
• Indicate level of competency of international artists in marketing material – e.g. quotes from Womad and other
recognised world music/ arts bodies.
• Marketing strategies to be planned out in early stages of programming – more consultation between Arts Centre
and MAV/community teams in relation to a grass roots approach.
ORGANISATIONAL STRUCTURE
• The Arts Centre’s financial resourcing of MAV was pivotal to the success of the program. MAV was able to employ
an additional part time staff member dedicated solely to MIX IT UP
• There was confusion relating to the roles of curators in relation to aims of the program and budget parameters.
This needs to be clarified, as it created several difficult situations, including in some circumstances lowering the
quality of the program (Cariba).
• Communications between Arts Centre Public Programs staff & MAV staff was frequent and enabled successful
programs despite some difficulties with resources & programming
• Communications between departments including marketing, public programs, main stage, production and MAV
staff needs to be centralised or stream lined. MAV discovered there are many different departments in the Arts
Centre, all great people but communication was time consuming.
• Partnerships need to be strategically developed and planned to ensure the program is not fragmented or original
aims are met.
• MAV had no input into the Theatre access program which did not engage directly or build relationships with the
CALD communities but did deal with dance focussed classes and audiences which seemed at odds with the
original aims of the program to reflect the cultural diversity of Victoria. MAV would have willingly worked with
our colleagues to engage different cultures in this part of the Mix It Up program. I.e. the Brazilian dance could
have been cross referenced with Vive La Fiesta. Communities do not segment their art, this is a very western
approach and not multicultural savvy.
MIX IT UP
WORKSHOPS & SCHOOL WORKSHOPS
• Under privileged and under represented schools all greatly appreciated the chance to participate in the
workshop programs
• The schools involved were limited by available resources (number of classes to be run) as well as the very
short notice
• However, the ongoing involvement of the English Language Centres was highly successful and should be
continued.
• The program could be improved by providing more context before the workshop happens, ie, visits to the schools
by artists or key community members to provide depth of cultural information and teacher’s notes
• Again this program could easily be expanded if able to be resourced and organised in an appropriate time frame
for school curriculum.
The overall success of the Mix It Up program shows the importance that these types of collaborations and programs
make to the artistic life of our community. To work in partnership with the CALD communities requires commitment
to fostering long term relationships to reinforce the pathways for both artists and audience engagement with the
mainstream arts community.
Mix It Up is multi layered and creates many entry points to the Arts for artists and communities who are normally
not engaged in the Arts or disadvantaged.
MIX IT UP has contributed enormously to the development of arts in a multicultural Victoria. The Arts provides us
with a universal language that enables us to understand and empathize with each other in a time when there is
much conflict and divide between cultures and people.
The Arts Centre was courageous and visionary and we thank them for this.
The MIX IT UP program
— attracted new audiences to the Arts Centre;
— provided opportunities for multicultural artists to perform at the Arts Centre;
— cemented the Arts Centre’s role as both iconic venue and nurturer of emerging talent;
— developed new ways of working across cultures in partnership with Multicultural Arts Victoria;
— provided a benchmark study that can be used as a model for multicultural audience development in
other states;
— established a professional platform for multicultural artists;
— dispelled stereotypes of multicultural artists as ‘folkloric’ art;
— created opportunities for new work; and
— connected with culturally diverse communities.
MIX IT UP
MIX IT UP 2006
DEVELOPING CULTURALLY DIVERSE AUDIENCES
Audience Development with CALD communities is a long term process and commitment. It is about developing
relationships. Multicultural Audience Development requires Arts Organisations to change the way they meet and
invite CALD communities to participate and needs to add new program content and new program delivery formats
to meet the needs and interests of CALD communities and youth.
Following a guide to Audience Development
MAKE A FIRM COMMITMENT
Outreach to new and diverse audiences is demanding work. It’s challenging and at times it can appear
overwhelming. It is a personal as much as a professional journey.
• Multicultural Audience Development should be viewed as a broadening of current audience development
practice and integral to development work already undertaken.
• To succeed, the commitment to Audience Development and diversity must be there on the part of the
organisation and the professional individual. Change Champions at the top are essential.
• Multicultural Audience Development outreach should only be undertaken when a long-term commitment can be
made. Outreach and Audience Development is not something that is done only as long as the grant funds last. It
is a way of growing audiences for the Art Centre long term. It is an investment in the future Mix It Up welcomed
the community and artists to the Arts Centre.
EMPHASIZE RELATIONSHIPS OVER TASKS
Recognise and reflect the importance of personal relationships when working with CALD communities and
organisations.
• Before programs are designed and implemented, considerable time must be spent getting to know the
community and individuals within.
• Relationships must be built with individuals and communities as well as cultural organizations/partners.
Relationships must be consolidated.
• Take the time to attend to the personal before moving to the task. Value the community and their culture rather
than seeing them just as potential ticket sales.
• When it comes time to invites and participation, do so personally by phone or face to face or utilise trusted net
works known to the communities i.e. MAV or VMC.
• Ensure key individuals are invited to other programs that are not culturally specific- to build the relationship. The
Africans (music & dance ) be invited to Brazilan (dance & music)
• If people are asked to put up posters and hand out to fliers to the community – why should they do it? What is
the incentive- do they know of the Arts Centre or Hamer Hall or the Arts Centre staff. MAV is an important bridge
to the cultural keys with in the community
MIX IT UP
EMPLOY BILINGUAL/BICULTURAL STAFF AND/OR AMBASSADORS
The presence of staff and cultural ambassadors who have a deep understanding of the CALD culture greatly
facilitates the process of building relationships and establishing trust with CALD community members.
• It is not necessary that staff be culturally specific, bilingual/bicultural staff is an asset but cultural ambassadors
can successfully fill this role in the community.
• Partnering with organisations that have links to your target audience is critical. MAV has extensive links with the
ethnic sector state wide. This is often a challenging process as the communication and ways of working are
different.
• All staff and cultural ambassadors must be able to relate to and be accepted by the targeted community.
CREATE A WELCOMING ENVIRONMENT
• Create atmosphere -Hang posters or set out cultural objects reflective of the CALD culture in Hamer Hall or
State Theatre foyer
• Have signs and printed materials available in other languages.
• Have signs showing where to go- do not assume people know the Arts Centre- where is the Black Box? Where is
the Fairfax?
• Front of House staff be involved in aims of Mix It Up.
INVOLVE COMMUNITIES AND CULTURAL EXPERTISE IN THE DESIGN OF PROGRAMS
Do not try to fit new audiences into existing programs designed for traditional audiences.
• Ask communities what they want for programs, identifying both needs and interests.
• Ask communities what they want to see – what they would like to see (i.e. what they are prepared to
buy tickets to)
• Be prepared to develop new programs
• Be prepared to do things differently: Cross cultural promotion e.g. at the dance performances (PNG dancers in
the foyer of the Brazilian dance performance)
• Once programs are ongoing, seek regular feedback and keep community informed of what is happening.
OFFER CALD ARTISTS AND COMMUNITIES VERBAL COMMUNICATION AS A PRIORITY
Most CALD communities do not have an understanding of the Arts Centre, programs or operation. They sometimes
also may have limited literacy in English.
• Explain Audience Development programs MIX IT UP. That it is about their culture and that the Arts Centre is
supporting the culture of the community and opening the doors to new audiences because it cares about
diversity - the particulars of the role of ambassadors. (This needs to be strategically worked out collaboratively
before involving the communities)
MIX IT UP
• Demonstrate or talk about the programs-. Word of mouth critical
• Offer plenty of help with paperwork and carefully explain why information is needed, who will see it, and how it
will be used. I.e. Contracts
PROCEED STRATEGICALLY, THOUGHTFULLY, AND INCREMENTALLY
Don’t attempt too much at one time.
• Audience Development programs usually require a good deal of support. Trying to quickly meet everyone’s needs
will over tax, everyone, Audience Development outreach ambassadors and staff.
• Develop the program and content thoughtfully and incrementally, nurture the partnership, cement the
partnership. Reflect on the learnings.
• Monitor and record achievements against targets and aims.
WORK WITH COMMUNITY PARTNERS
Partnerships promote the sustainability of programs. Partnerships are also critical to helping CALD communities
access the arts.
• Work to build a local coalition or network in support of the positive development of CALD communities. Selection
of MIX IT UP artists and organisations – MAV is pivotal in this. Need to be developed carefully and incrementally.
• Work out ways to continue the relationship with curators/artists/communities once shows have passed.
• Link to key CALD community leaders and or arts practioners. Determine what you expect from the contact and
how you interact with them.
SUPPORT OUTREACH AMBASSADORS/PEERS
Culturally diverse ambassadors/peers requires attention be paid to developing effective working relationships.
Cultural differences impact work styles, preferred styles of communication, and expectations.
• Teamwork should characterize the work environment with frequent communication between staff.
Communication is often more time consuming. Make sure program aims and objectives and strategies are
clearly defined with all including externals i.e. curators
• Peer networks are important in Audience Development outreach efforts.
• Time should be dedicated to helping all staff and Boards better understand the benefits of multicultural
marketing and Audience Development, cultural differences and to building trust
MIX IT UP
PROVIDE SUPPORT AND LEADERSHIP AND PROMOTE THE WORK
Working with the CALD audience represents risk-taking for many. It puts people in an unfamiliar environment and
challenges their feelings of competence.
• Dedicating time to Multicultural Audience Development reinforces the importance of additional resources to
achieve the outcomes desired
PROVIDE STAFF TRAINING OR SUPPORT
Building cultural competence and working in new ways takes both extra time and experience.
• A planned staff development program, with strategic planning focused on working with culturally diverse
audiences increases skill levels and builds community among those who work in audience development.
(MAV and the Arts Centre)
• Audience Development is not just numerical development it is also cultural, and social development for long
term sustainability
MIX IT UP
PROJECT COORDINATOR’S REPORT
MIRIAM ABUD
Project Coordinator - Multicultural Arts Victoria
AFRICA
SCHOOL WORKSHOPS (THURSDAY PRE SUNDAY CONCERT)
2 workshops in total - 1 Beat Box & 1 song and dance. The workshops engaged with 12 students from Brunswick
English Language Centre that have a multicultural focus. Brunswick ELC was enthusiastic and took up the
opportunity quickly. 5 artists from the local community ran the workshops which were free of charge to the school.
Recommendations/observation:
— Early engagement with schools to better align with school procedures
— Longer engagement with the schools to enable pre and post communication that provides extended context
— Continue to be able to offer school access free of charge so that access is provided for under privileged schools
and language centres
As far as possible, the project would also help professionalise other aspects of the musicians’ livelihoods
(marketing, administration, fund-raising etc) and look at the feasibility of establishing an ongoing Grand Union
company in Melbourne to capitalise on work achieved so far, and develop locally the ideas and ethos of the
‘parent’ UK organisation.
SUNDAY WORKSHOP PROGRAM
Activities included 3 workshops for general public - Soundhouse Compose Your Own Music To An African Beat with
Stani Goma; Daara J Acapella workshop at the Black Box; Kuukua and 2 African drummers Song And Dance
workshop at Black Box.
SUNDAY FOYER ACTIVITIES
The public programs ran from 1200 - 1700 hrs in the Level 5 Foyer at Hamer Hall. Performances by six different
performance groups including circus acrobats, dancers, singers, drummers. Performances were enhanced by market stalls that also ran for the afternoon. These included hair braiding, ceremonial coffee making, traditional henna
hand painting as well as produce stalls and African cultural stalls.
— Take into account that engaging with cultural groups requires commitment of working closely with the
community groups to ensure a timely bump-in
MIX IT UP
— Continue to engage with the community groups through MAV who are in a better position of informing/
advising cultural sensitivities. MAV are abreast of community developments and can recommend the most
appropriate groups for a particular event. This is particularly important when working with such diverse
communities such as the African community.
— Logistics of confirming and contracting large numbers of artists would be better enabled with longer lead times.
— Early engagement with the community to be able to involve caterers from the community
SING SING 2
SCHOOL WORKSHOPS (TUESDAY AND WEDNESDAY PRIOR TO CONCERT)
Two Music and Dance workshops were held, one on each day. A total of 55 students from Westall , Broadmeadows
and Western English Language Centres engaged with the program and 3 indigenous artists ran the workshops.
Workshops were held at Black Box.
— The need for pre and post school engagement is apparent when the emphasis for the workshop is on cultural
exchange. Students could be better prepared in what to expect from the workshops and be better informed of
the cultural context they are being exposed to which would result in a better respect for cultural sensitivities.
SUNDAY WORKSHOP PROGRAM
Activities included 3 workshops for the general public. Soundhouse Create And Compose Your Own Indigenous
Sound Track; Blackbox Song And Dance workshop. 6 artists from PNG and Australia facilitated the workshops. A
total of 85 participants.
Program ran from 1200-1700 hrs on Foyer levels 5 and 2 at Hamer Hall. A total of 27 artists (including 4 from
PNG) performed. Market stalls numbered 6 and included was tattoo painting, sculpture stall, grass skirt making,
bag making, PNG information centre and food stalls. Foyer was decorated by PNG sculptures that were generously
loaned for the day.
— A booking or management system for free public workshops would enhance our ability to run these activities
more successfully.
— Logistics of confirming and contracting large numbers of artists would be better enabled with longer lead times.
MIX IT UP
PULSE: HEAT: BEAT
SCHOOL WORKSHOPS (TUESDAY AND WEDNESDAY PRIOR TO CONCERT)
Four workshops (2 each day). A drumming and a dance workshop was held each day in the River and Buckland
rooms at Hamer Hall. 66 students from 4 schools, Collingwood, Brunswick, Westall and Western English Language
Centres participated over the two days. Two artists facilitated the program.
— Dedicated spaces for these types of activities is highly recommended if we are to look at building these
programs.
The program of belly dancing with music accompaniment ran from 1900-2000 hrs in Level 2 Stalls Foyer. Middle
Eastern bar food was available from 1900 until concert interval.
— This approach to running public programs when time is limited works very well and saw the certainly engages
with the concert audience.
— The shortage of food was an issue on this occasion
VIVE LA FIESTA
SCHOOL WORKSHOPS (FRIDAY PRIOR TO CONCERT)
Four workshops were held over the period of the day (2 in the morning and 2 in the afternoon). Two artists from the
community facilitated the program for 99 students from 3 schools, Mt Hira Islamic School, Brunswick English Language Centre and Minaret College. The workshops were run in the River and Buckland Rooms at Hamer Hall.
— Care with ensuring the appropriate mix of cultures must be taken when booking two schools into the one
workshop
— Dedicated spaces for these types of activities is highly recommended if we are to look at building these
programs.
MIX IT UP
Program ran from 1300-1700 hrs in Foyers on levels 5, 4 and 2 at Hamer Hall. Performances included flamenco
guitar and dance, singing, DJ playing, public salsa lessons and music band. Twenty nine artists were engaged for
the program. There were five market stalls on street level, Mexico, Chili and El Salvador information stall, pan pipe
and pinata making, Mexican jewellery stall and food outlet. A Day of the Dead display was a highlight. Sunday
Soapbox forum Traditional Music, Contemporary Desires was held in association with Vive La Fiesta. The panelists
included David Bridie, Shaun Rigney, Wang Zheng Tin and Nicky Bomba.
— Overlapping roles of curator and MAV needs clarification
— Inclusion of Sunday Soapbox forum added depth to the days activities
— Foyer performances should remain down scaled so that all the activities compliment each other without
the sound of bands becoming overpowering.
VISIBLE
Program of market stalls ran from 1230-1430 hrs with the food offer extended until 1600. Eight market stalls were
located on levels 5 and 2 at Hamer Hall. Stalls included coffee ceremony, indigenous face painting, hair braiding,
Koorie Heritage Trust stall and MAV information stall. African craft and jewellery was also on offer with indigenous
crafts. The indigenous culture was the focus for the day. The market place in the foyers offered visitors the opportunity to browse and learn more of the local communities with the ability to also attend the free concert on the stage
in Hamer Hall.
— The programming of the concert and the public programs complimented each other
CARIBA
SCHOOL WORKSHOPS (FRIDAY PRIOR TO THE CONCERT)
Two workshops were held in Buckland and River Rooms over the day. Seven artists facilitated the dance/music and
steelpan workshops. Twenty four students from Mt Hira College (Year 4) participated in the program.
Recommendations:
— Consideration needs to be given to the available resources from the local community to deliver associated
programs
MIX IT UP
Steelpan performance, public Calypso dance workshop and steelpan public workshop ran 1300-1700 hrs on level
5 Foyer at Hamer Hall. Six artists delivered the programming content. There were four market stalls including, head
dress making, Caribbean Travel Agent, Caribbean craft and art stall and a food stall.
Recommendations:
— It is preferred to fulfil the performance requirements from local communities to enhance local relationships and
minimise costs for interstate travel and freight.
OUR BACKYARD
Six market stalls were set up in the George Adams Gallery as well as a large component of art works from local
artists of diverse cultural backgrounds. The aim for the public programs for this event was to deliver a program that
gave a wrap to the 2006 series. The focus was on engaging with cultural groups that had little opportunity during
the season. The community groups included Vietnamese, Ethiopian, Sth and Central American, East Timorese and
Turkish. We also engaged with Amanda King to facilitate a public banner workshop. The stencilled hand prints were
available for participants to leave a message or decorate at will, symbolising the joining of hands across cultures.
The banner will be sewn up and available to display by MAV and the Arts Centre. Similar to the Visible concert,
the public programs deliberately focused on non-performance activities so that the visitors could browse between
watching stage concerts.
— Inclusion of coffee and food sampling worked well with engaging with visitors
— The George Adams Gallery space complimented the activity
SUMMARY RECOMMENDATIONS
FUTURE PROGRAMMING PREFERENCES:
— inclusion of market stalls and craft making stalls to continue
— continuation in working closely with MAV to further develop Arts Centre/MAV relationship and also Arts Centre/
local community relationships
— pre production timelines to be given longer lead times
— relationships between Arts Centre/MAV/contract curators to be further refined and defined
— ability to source food and beverage offer within the communities to ensure authenticity
— better and more reliable access to venues for workshops would greatly enhance further development of
these programs
MIX IT UP
— develop a ticketing system/management system suitable for free/low cost activities with small number of
participants
— better financial and staff resources for delivery of program
— clearer defining of audience target and expectations of the overall program would further enhance the ability of
Theatre and Public Programs and Marketing to focus on a shared goal
— future programming to commence as early as possible to continue to build on the success of the 2006 season
MIX IT UP
FEEDBACK
MIX IT UP
COMMUNITY FEEDBACK FROM MIX IT UP
“A big thanks to the Arts Centre and MAV – being part of MIX IT UP has given my group Diafrix a great deal of confidence
- we had never imagined we would get the opportunity to perform at the Arts Centre. Being commissioned to create
new work was unreal – we brought the traditional African sounds of Jali Buba Kuyateh and King Marong and mixed
them with hip hop. The music and partnerships created through MIX IT UP has opened many doors for us.”
Khaled Abdulwhab DIAFRIX
“Thanks for the opportunity to been part of Our Back Yard, I am so glad that I have been able to share my passion
for South American handicrafts with the wider public.
I hope this kind of event could be open for other members of my community as well,
I run a craft group and we work through the year making some traditional handicrafts, what is been passed to us
from generation to generation fulfill our lives, but when the opportunity comes to share our knowledge with the
community we just find disappointment and closed doors. People like me and many others are fighting to maintain
alive our traditions, against all odds. We get disappointed, sad, but I believe that events like the one you organized
give us hope to continue with our work.
Thanks again for your support.”
Paulina Fuentes
“I was fortunate enough to see Visible on Sunday with a colleague and we were both really impressed. Even though
Hamer Hall can be such a dead space there were a number of pieces yesterday that really lifted the roof. A great
turn out audience wise and a lovely feeling in the auditorium. Congratulations to everyone involved.”
Anna Kelly ARTS VIC
“I just wanted to say how much I enjoyed ‘Sing Sing 2’. It was a really superb show and a fantastic vibe. Also, it’s
great to see the ongoing fabulous line up that MAV and Mix It Up is continually producing.”
Damian Smith
“The Mix It Up program is a milestone in creative programming and an innovative partnership to build new audiences for the Arts in Victoria. In this environment, creating diverse audiences and maintaining harmony is a major
challenge. But we can do it through the arts.”
Ruth Rentschler
MIX IT UP
MIX IT UP
AFRICA 23 April
SING SING 2 28 May
MEETING PLACE KEEPING PLACE 7 July - 8 October
PULSE HEART BEAT 23 July
VIVA LA FIESTA! 27 August
VISIBLE 3 September
SUNDAY SOAPBOX 3 September - 9 October
CARIBA 10 September
OUR BACKYARD 29 October
MIX IT UP
AFRICA!
MAIN STAGE - HAMER HALL
Jali Buba Kuyateh
Diafrix & Friends
Daara J
MIX IT UP
AFRICA!
King Bell
Swing Dancers
MIX IT UP
AFRICA!
FOYER PUBLIC PROGRAMS
Ethiopian Circus
African Royal Drummers
King Marong & Friends
MIX IT UP
AFRICA!
FOYER PUBLIC PROGRAMS
Etienne Dinanga
Hair Braiding
MIX IT UP
SING SING 2
MARKET PLACE - FOYER HAMER HALL
Market & Food Stalls
Workshops
Performances
MIX IT UP
SING SING 2
Not Drowning Waving
The Moab Stringband
Traditional Welcome
MIX IT UP
PULSE HEART BEAT
Yalla
Azura
Underbelly
MIX IT UP
PULSE HEART BEAT
Omar Faruk Tebilek
Hossam Ramzy
Synergy Percussion
Serena
MIX IT UP
VIVE LA FIESTA!
Performances
Workshops
Sunday Soap Box with Peter Clarke
Exhibition
MIX IT UP
VIVE LA FIESTA!
Arte Kanela Flamenco
Labjacd
Juan Formell with Los Van Van
MIX IT UP
VISIBLE
Market Stalls
Coffee Ceremony
Face Painting
Sunday Soap Box
MIX IT UP
VISIBLE
Daen Ellis & Robbie Thorpe
Koori Youth Will Shake Spears
Sudanese Catholic Choir
MIX IT UP
VISIBLE
Little G
David Arden
Joel Ma
Ethiopian Circus
Sudan Azza
MIX IT UP
VISIBLE
Jali Buba Kuyateh
Monica Weightman
South Sudan Musica
Diafrix
MIX IT UP
CARIBA
Performances
Workshops
Sunday Soap Box
MIX IT UP
CARIBA
Ru CL
Jigzie Campbell
Mighty Sparrow
MIX IT UP
OUR BACKYARD
Various Youth Artists
MIX IT UP
OUR BACKYARD
THE FAMOUS SPIEGELTENT
Stiletto Sisters
Babagaboush
Cosmo Cosmolino
DJ Delay
MIX IT UP
OUR BACKYARD
Performances
Workshops
Art & Craft Stalls
Local Artists Exhibition
MIX IT UP
OUR BACKYARD
Performances
Workshops
Art & Craft Stalls
Local Artists Exhibition
MIX IT UP
PUBLICITY & MEDIA
FOR MORE INFORMATION GO TO www.multiculturalarts.com.au
MIX IT UP
AFRICA! POSTER
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INVITE
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MEETING PLACE KEEPING PLACE FLYER
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MEETING PLACE KEEPING PLACE PROGRAM
MIX IT UP
MEETING PLACE KEEPING PLACE PROGRAM
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MEETING PLACE KEEPING PLACE MEDIA RELEASE
Meeting Place, Keeping Place
Until Sun 8 Oct. Open daily until late.
George Adams Gallery
Meeting Place, Keeping Place. Celebrates Victoria’s cultural diversity & the vitality that different
cultures bring to the visual and performing arts. Melbourne is a ‘meeting place’ for artists from around
the globe, who now call this city ‘home’. Showcases a fascinating cross-section of established &
emerging visual artists whose practice reflects multicultural Victoria.
The artists whose work is showcased in the exhibition are; Sutueal Bekele Althe, Kate Beynon, Angela
Cavalieri, Renato Colangelo, Raafat Ishak, Ellen José, Magda Matwiejew, Georgia Metaxas, Nusra
Latif Qureshi, Naeem Rana, Sangeeta Sandrasegar, Emmanuel Santos, Melinda Schawel, Renee So,
Susan Wirth & Mami Yamanaka.
A range of free public events have been created to bring to life the ethos of Meeting Place, Keeping
Place. These include:
Floor Talks
Join curator Steven Tonkin & a panel of artists for a discussion of their work.
Thurs 31 August, 12.30pm: Sutueal Bekele Althe, Angela Cavalieri & Emmanuel Santos
Thurs 28 Septr, 12.30pm: Renato Colangelo, Naeem Rana & Melinda Schawel
My World, My Victoria, My Home
Open daily: What does cultural diversity mean to you? Young people throughout Victoria were asked
to draw, paint or illustrate their interpretation of “My World, My Victoria, My Home”. See their results
in this joyous selection of artworks. Mezzanine level above the George Adams Gallery & throughout
the Arts Centre
Sunday Soapbox
Meet the artists as they compare their diverse cultural backgrounds & artistic sources at the first
Sunday Soapbox for 2006 . Sunday Soapbox continues with a different topic each week until 8 Oct
visit www.theartscentre.net.au for the full program.
Free performances @ the George Adams Gallery on Fridays from 6.30-7.30pm with musicians from
culturally diverse backgrounds.
AUGUST
4th
Lou Bennett & the Sweet Cheeks – A sweet, cheeky combination of harmonies.
11th
Ria Soemardjo, Adrian Sherriff and Jeremy Dullard - West Javanese music
18th
Fadil Suna & Julian Swinnerton - Music from Kurdistan:sas and oud
25th
Valanga Khoza & Andrea Watson - African rythmns and voice from Soweto
SEPTEMBER
1st
Anthea Sidiropoulos with George Iliopoulos & Tony Iliou - Original mediterean music
8th
Rosamel Burgos & Orietta Seguel - Music from the Andes
15th
Ernie Gruner & Phil Carroll - Bohemian nights (klezmer, jazz, middle-eastern)
22nd
John Norton & Michael Kontochristos - Acoustic flamenco and middle-eastern tunes
29th
Etienne Dinanga & Rene Sephton - World folk fusion & congolese rhythms
OCTOBER
6th
Jenny Thomas Trio - Adventurous Australian Folk
MIX IT UP
MEETING PLACE KEEPING PLACE MEDIA RELEASE
9 June 2006
A free exhibition celebrating contemporary local artists from diverse cultures
Meeting Place, Keeping Place is a free visual art exhibition at the Arts Centre from 7 July – 8
October 2006, celebrating Victoria’s cultural diversity and the vitality that different cultures
bring to the visual and performing arts.
Part of the Arts Centre’s MIX IT UP! initiative, Meeting Place Keeping Place showcases a
fascinating cross-section of established and emerging visual artists, working across a range
of media, including painting, printmaking, photography, installation and new media.
The artists included in the exhibition are: Sutueal Bekele Althe, Kate Beynon, Angela
Cavalieri, Renato Colangelo, Raafat Ishak, Ellen José, Magda Matwiejew, Georgia Metaxas,
Nusra Latif Qureshi, Naeem Rana, Sangeeta Sandrasegar, Emmanuel Santos, Melinda
Schawel, Renee So, Susan Wirth and Mami Yamanaka.
Curator, Steven Tonkin says “Victoria is both home to and a meeting place for artists from
around the globe. These artists keep the richness of their own cultural heritage alive in their
work, and infuse Melbourne’s contemporary art scene with a unique dynamism not seen
elsewhere.”
A range of free public events have been created to bring to life the ethos of Meeting Place,
Keeping Place. These include:
Floor Talks
Join curator Steven Tonkin and a panel of artists for a discussion of their work.
Thurs 31 August, 12.30pm: Sutueal Bekele Althe, Angela Cavalieri and Emmanuel Santos
Thurs 28 September, 12.30pm: Renato Colangelo, Naeem Rana and Melinda Schawel
Free Entertainment, Fridays, 6.30pm
Free performances from musicians and artists from culturally diverse backgrounds.
My World, My Victoria, My Home
Open daily from 22 July: What does cultural diversity mean to you? Young people
throughout Victoria were asked to draw, paint or illustrate their interpretation of “My World, My
Victoria, My Home”. See their results in this joyous selection of artworks.
Mezzanine level above the George Adams Gallery and throughout the Arts Centre
Sunday Soapbox – Visuals Artists Step Out: 23 July, 2pm
Meet the artists as they compare their diverse cultural backgrounds and artistic sources at the
first Sunday Soapbox for 2006 . Sunday Soapbox continues with a different topic each week
until 8 October visit www.theartscentre.net.au for the full program.
the Arts Centre
7 July – 8 October 2006
Free Admission / Open daily
Monday – Saturday: Open 9am until late Sunday: Open 10am until after the last show
Visit www.theartscentre.net.au/mixitup for more details about Sunday Soapbox and the
music performances
MIX IT UP! Celebrating cultural diversity
Media: Please contact Ricky Bryan on 03 9281 8146 / 0411 599 229 or email: ricky.bryan@theartscentre.net.au
MIX IT UP
PULSE HEARTBEAT
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VIVE LA FIESTA!
"THE BEST DANCE BAND IN CUBA" The New York Times
FOR THE FIRST TIME IN AUSTRALIA, LATIN GRAMMY WINNERS
Supported by Melbourne’s ‘Latin Massive’
ONE SHOW ONLY!
27 August, 5pm
MEDIA PARTNER
$
TICKET
S
30 - $45
www.theartscentre.net.au/mixitup
POSTER
MIX IT UP
VIVE LA FIESTA!
FLYERS
"THE BEST DANCE BAND IN CUBA" The New York Times
FOR THE FIRST TIME IN AUSTRALIA, LATIN GRAMMY WINNERS
Supported by Melbourne’s ‘Latin Massive’
ONE SHOW ONLY!
27 August, 5pm
From the fiery fla
menco bars of Se
ville, Spain,
to the hot salsa
clubs of New Yo
rk
and down the vib
rant streets of
Havana, Cuba, Vi
ve La Fi
MEDIA PARTNER
$
TICKET
S
30 - $45
esta! is a
journey of Latin
music from
around the world
.
Juan Formell an
d Los Van Van wi
ll ignite the stage
with their hot fus
ion of Cuban rhy
thms. Founded
the legendary Ju
by
an Formell, the
group has remain
Cuba's most po
ed
pular band for ov
er
30
years and are
regarded as one
of the greatest sa
lsa bands ever.
Supporting will
be Melbourne’s
own
and
"The undisputed
king
of Cuban dance
orchestras and
one of
the most influen
tial
forces ever in
Afro-Cuban music.
"
Los Angeles Tim
es
piñata
• Forum with composers &
musicians on
works that fuse traditional &
contemporary sounds
nsaction fee appli
Terrasphere Produc
es
tions - promoter
$
TICK
9•
$8
Simon Raynor from
mily ticket:
Fa
up
Programmed by
Ticketmaster.com
.au*,
1300 136 166*,
the Arts Centre Bo
x Office
or Ticketmaster
outlets
* Tra
• G ro
BOOK NOW!
• Performances by Los Cabr
ones;
DJs Naseem, Kano and Enni
o Styles;
and flamenco guitar with Rich
ard
Tadesco and Ruth Sancho
• Tasty food for purchase
ETS
30 - $4
5
s6
c
+ $30 ea
and PBS FM pre
senter.
h•
• Make your own pan pipe
or
NT FROM 1- 5PM
Salsa Club
•
PLUS FREE ENTERTAINME
• Learn salsa dancing with
City
MIX IT UP
VISIBLE
POSTER
ISIBLE
V
VISIBLE
The hottest Indigenous and new African talents in town!
E
FRENT!
EVE
• KOORI YOUTH WILL SHAKE SPEARS • DIAFRIX • JOEL MA
• MONICA WEIGHTMAN • SOUTH SUDAN MUSICA
• LITTLE G • ETHIOPIAN CIRCUS AND MORE!
Media Partner
ONE SHOW ONLY! 3 September, 1.30pm
MIX IT UP
VISIBLE
FLYER
ISIBLE
V
VISIBLE
The hottest Indigenous and new African talents in town!
E
FRENT!
E
V
E
• KOORI YOUTH WILL SHAKE SPEARS • DIAFRIX • JOEL MA
• MONICA WEIGHTMAN • SOUTH SUDAN MUSICA
• LITTLE G • ETHIOPIAN CIRCUS AND MORE!
Media Partner
ONE SHOW ONLY! 3 September, 1.30pm
VISIBLE
Discove
r the ric
h cultura
with pe
l la
rfo
Multicult rmances by Ind yer of ‘invisible
’ talent
igenous
ural Art
bubblin
s Victori
and new
A comp
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lack Harm m two exciting
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will be la
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at the co
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(as part TS CENTRE
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, HAME
of Open
House)
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DIAFRIX
JOEL
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WILL SHAKE SPEARS
MA
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Visible,
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helping
new and ntal in
emergin
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pe
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form by
p
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them w
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li
she
also from
migrant d artists
backgro
or refug
unds.
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EVE EE
NT!
LITTLE G
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DAVE ARDEN
SUDANESE
CATHOLIC
CHOIR
ETHIOPIAN
CIRCUS
JALI BU
KUYATE BA
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AND M
ORE!
Black H
armony
Gatheri
is an an
n
nu
g
togethe al event that bri
r local In
n
digenou gs
and the
s
ir more
recently artists
brothers
arrived
a
to Say N nd sisters from
Africa
o to Rac
ism.
PLUS FREE AC
TIVITIES FROM
12.30 – 3.30P
Enter a vibran
M
t cultural marke
tplace with:
• Craft, art
and cultural dis
plays by
local African an
d Indigenous art
ists
• Forum on the
struggle and
success of refug
ee and migrant
artists
• Ethiopian co
ffee ceremony
Programmed
• Sudanese he
nna tattooing
• Indigenous fac
e painting
• Hair braiding
• Tasty food fro
m the regions
for purchase
by Multicultura
l Arts Victoria.
Program corre
ct at time of pri
nt.
MIX IT UP
SUNDAY SOAPBOX
the Arts Centre - Sunday Soapbox
E-FLYER
Page 1 of 2
the Arts Centre presents
Sunday Soapbox
Sunday Soapbox is an entertaining mix o
conversation, performance and multimed
presentation in front of an enquiring audi
different topic each week, there’s sure to
to get you on your soapbox!
Free discussion and
performance every
Sunday at the Arts
Centre, devised and
hosted by Peter Clarke
8 October | George Adams Gallery | 2pm
A Sneak Peak at the Melbourne Festival
What is this year’s Festival all about? Kristy Ed
panel of Festival artists including Richard Murph
den Berg (Navigators), Ria Soemardjo (Second
Warby (Monumental), will whet your appetite an
choose how to enjoy this year’s offering to the fu
best Festival questions to the final Sunday Soap
+ More about the Melbourne Festival
When
03 Sep 2006 - 08 Oct 2006
Pricing
Free
Venue
George Adams Gallery
Time
2pm
Booking
Other purchasing methods
SITE MAP
CONTACT US
http://www.theartscentre.net.au/whats-on_detail.aspx?view=689
PRIVACY AND DISCLAIMER
ACCESSIBILITY
MY
7/02/2007
MIX IT UP
CARIBA FLYER
For the
first time
in Australia
Supported by
n
Melbourne’s ow
Ru C .L
Trinidad &
Tobago’s
King of
Calypso
& Soca
ONE
SHOW
ONLY!
10 SEPT, 5 PM
Bring
y
colou our bells, w
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histle
s and
bigge and sheer
m
st Soc
fl
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NOW!
UBADOURS
•
MIX IT UP
CARIBA MEDIA RELEASE
CARIBA! featuring The Mighty Sparrow
For the very first time in Australia, the undisputed “King of the Calypso World” THE
MIGHTY SPARROW brings all the excitement, colour and sheer musical exhilaration
of Carnival for the biggest soca party this city has ever seen!
With a career spanning over 50 years, 70 albums and a string of international
awards, don’t miss your chance to see the man affectionately dubbed ‘The Birdie’ in
full flight with his eight-piece band The TNT Troubadours.
This remarkable singer, lyricist, composer and all round entertainer is an eleven time
Calypso Monarch including the King of Kings Competition where every monarch in
the calypso world is invited to compete against him.
Sparrow is renowned for his biting social comment, hilarious take on life and his all
round political savvy. Songs such as Cricket Lovely Cricket, First Black Miss
Universe, Capitalism Gone Mad, What's The Use of Getting Sober, Shake & Brake
Your Bam Bam and hundreds more have endeared him to audiences worldwide.
Supporting The Mighty Sparrow is one of Australia’s most talents MCs Ru C. L with
his Jamaican flavoured R&B hip-hop. Ru C.L has supported international acts
including Jurassic 5, Pharcyde, Mad Professor, Lee Scratch Perry, Supernatural, DJ
Craze and more.
Bring your bells, whistles and flags and party, dance and celebrate with the
Caribbean’s greatest entertainer!
Music consultant Jaslyn Hall – www.jaslynhallpresents.com
Sunday 10 September, 5pm
the Arts Centre, Hamer Hall
TICKETS $30 - $45
Book at Ticketmaster.com.au*, 1300 136 166* or outlets
* Transaction fee applies
Experience vibrancy of Carnival with FREE ACTIVITIES FROM 1–5PM
• Learn how to limbo
• Make a traditional Caribbean mask
• Storytelling with renowned Jamaican storyteller and dancer Jigzie Campbell
• Forum on the secret of how musicians communicate during a performance
• Sample the fare of the Caribbean with food for purchase
MIX IT UP
OUR BACKYARD FLYER
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MIX IT UP
MIX IT UP
MIX IT UP
MIX IT UP
MIX IT UP
MIX IT UP
MIX IT UP
MIX IT UP
SPONSORS &
PARTNERS
MIX IT UP
PRODUCED BY

Mix It Up 2006 Report - Multicultural Arts Victoria

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