ADAC Campingwelt online 2017
Transcription
ADAC Campingwelt online 2017
ADAC Campingwelt online 2017 Target group: Camping and caravanning traveler • Publish date online: January 2017 • Publish date APP: March 2017 • www.adac.de/campingfuehrer Cross tion ec edia Conn M The ADAC Campingwelt Online is the fastest planning medium for many of the 10 million camping fans in Germany. On this extensive camping portal, you will find all relevant informaiton with a single click. The portal offers attractive advertising opportunities for optimal target group appeal: banner or advertorial, multimedia presentation or competition. www.adac.de/campingfuehrer Package Description Rate per year Comfort • • • • • Premium Comfort Package + + Special position in search hit list + Multimedia display (video, link to homepage) + Integration on the map with addtion symbols for picture and video presentation + NEW: Disturber at „The campsite introduces itself“ + Up to 5 events per year in the calendar with link to the ADAC campsite presentation + NEW: Events will be displayed on camping detailed page + Integration to recommendation module „Diese Campingplätze können Sie ebenfalls interessieren“ - with picture and link to the ADAC campsite presentation PremiumPLUS Presentation of campsite with link to website Picture & text presenation with logo Campsite brochures for download (pdf ) Picture in search hit list NEW: Home-Button on seeking strike list € 1.170,– Premuim Package + + 1 week „News“ with short display and detailed page inclusive link + NEW: Editorial-Tipp „Campingplatz-Empfehlung“ in a short form on the home and at map in rotation + Banner (Square 250 x 250 px)) Placement: in rotation in detail pages in the relevant country Guarantee: min. 30.000 impressions € 1.660,– € 2.410,– Unser Herz schlägt für den Tourismus. IGL-Werbedienst Ges.m.b.H., 5021 Salzburg, Österreich, Innsbrucker Bundesstr. 47 - Telefon +43/662 45 36 15-0, Fax +43/662 45 20 38, office@igl.at Gültig ab Juni 2016 – somit verlieren alle bisherigen Preislisten ihre Gültigkeit. Preise verstehen sich netto, zzgl. MwSt und exkl. Belegversandkosten, Repro-, Gestaltungs- u. Lithokosten. Preisänderungen und Irrtümer vorbehalten. 6 ADAC Campingwelt online Target group: Camping and caravaning travelers Cross tion ec edia Conn M Short term internet-ads - bookable daily! Depending on the season, there are different rates High season: January till July Low season: August till December Rate Preis High season Low season A. News 1 week on the overview page „News“, afterwards in the news-archieves max. 2 non-contiguous weeks bookable per year + NEW: 1 week news-teaser integration (picture & short text) on home + Long text and detailed page + Link at detailed page + NEW: Integration of a video on the News detail page possible bookable max. 2 not contiguous weeks per client / year € 650,– € 280,– B. Porträt der Woche „Portrait of the week) (Campsite search) NEW: Prominent placement above strike list - before the first campsite entry + with picture and link to campsite presentation and home-button + Placement: Site „Campingplatz finden“ - list view bookable max. 1 week per campsite / year € 1.090,– € 390,– C. Campingplatz-Empfehlung „Campsite recommendation“ + Content box with picture, short text and link to campsite detailed page Placement: home + Content box with picture, short text and link to campsite detailed page Placement: „Campingplatz finden“ + Map view max. 1 week per campsite / year € 1.310,– € 500,– D. Gewinnspielpaket „Competition package“ Max. 3 months bookable + Detailed page position „Gewinnspiele“ + NEW: 2 weeks teaser on home inclusive picture and link to detailed page „Gewinnspiele“ + NEW: Integration of a video on the detailed page „Gewinnspiele“ + News on subsite „News“ € 2.190,– € 1.520,– per week per week E. Top 3 Campingplätze im Land „Top 3 campsites“ One year exclusive placement on the detailed page „countries“ - just 3 placements available + Site Europe for one month as add-on + Internal linking to campsite detailed page Package Description € 2.940,per year Package „A, B, C and E“ is just bookable if you already have booked a year package (Comfort, Premium, PremiumPLUS) Unser Herz schlägt für den Tourismus. IGL-Werbedienst Ges.m.b.H., 5021 Salzburg, Österreich, Innsbrucker Bundesstr. 47 - Telefon +43/662 45 36 15-0, Fax +43/662 45 20 38, office@igl.at Gültig ab Juni 2016 – somit verlieren alle bisherigen Preislisten ihre Gültigkeit. Preise verstehen sich netto, zzgl. MwSt und exkl. Belegversandkosten, Repro-, Gestaltungs- u. Lithokosten. Preisänderungen und Irrtümer vorbehalten. 7 ADAC Campingwelt online 2017 Target group: Camping and caravanning traveler • New edition in January 2017 • www.adac.de/campingfuehrer Cross tion ec edia Conn M ADAC Campingwelt Online - is the fastest planning medium for many of the 10 million camping fans in Germany. On this extensive camping portal, you will find all the relevant information with a single click. The portal offers attractive advertising opportunities for optional target group appeal: banner or advertorial, multimedia presentation or competition. www.adac.de/campingfuehrer Placement Format Skyscraper - Campingplatz finden - Campingplatz Detailseite Rate per month Format (pixel) Placement Device Availability High season Low season 120 x 600 160 x 600 200 x 600 right Desktop Exclusive double rotation € 750,- € 500,- € 410,- € 275,- 250 x 250 Content area All devices Exclusive double rotation € 925,- € 620,- € 510,- € 340,- 728 x 90 Content area All devices Exclusive double rotation € 1.050,- € 700,- € € 385,- 728 x 90 Content area All devices Exclusive € 1.200,- Square normal - Home - Magazin Verteilerseite - Urlaubsregionen Europa Superbanner - Campingplatz finden - News Übersicht - Events Übersicht - Urlaubsregionen Europa Superbanner - Home 575,- € 800,- Unser Herz schlägt für den Tourismus. IGL-Werbedienst Ges.m.b.H., 5021 Salzburg, Österreich, Innsbrucker Bundesstr. 47 - Telefon +43/662 45 36 15-0, Fax +43/662 45 20 38, office@igl.at Gültig ab Juni 2016 – somit verlieren alle bisherigen Preislisten ihre Gültigkeit. Preise verstehen sich netto, zzgl. MwSt und exkl. Belegversandkosten, Repro-, Gestaltungs- u. Lithokosten. Preisänderungen und Irrtümer vorbehalten. 8 ADAC Campingwelt online 2017 Target group: Camping and caravanning traveler • New edition in January 2017 • www.adac.de/campingfuehrer Cross tion ec edia Conn M ADAC Campingwelt Online is the fastest planning medium for many of the 10 million camping fans in Germany. On this extensive camping portal, you will find all the relevant information with a single click. The portal offers attractive advertising opportunities for optimal target group appeal: banner or advertorial, multimedia presenatation or competition. www.adac.de/campingfuehrer CPM-price Run on Site Banner format Format (pixel) CPM Desktop Superbanner 728 x 90 € 40,– X (Wide)Skyscraper 120 / 160 x 250 € 35,– X Standard Medium Rectangle 300 x 250 € 55,– X Skyscraper 120 / 160 / 200 x 600 € 35,– X Small Square 200 x 200 € 30,– Square 250 x 250 LayerAD Mobil Tablet X X X X X X € 45,– X X X 400 x 400 € 75,– X TandemAd (Layer & Sky) 400 x 400 / 160 x 600 € 105,– X 3er Bundle (Superbanner / Sky / SMR) 728 x 90 / 160 x 600 / 300 x 250 € 35,– X Billboard 960 x 250 € 85,– X X Banderole Ad 770 x 250 € 80,– X X Expandable Superbanner 728 x 300 (90) € 65,– X X Expandable Skyscraper 420 (160) x 600 € 60,– X Minimum turnover of CPM-bookings: Euro 1,0000.00 Supplement for targeting: 20% per criteria (just possible with CPM bookings) Unser Herz schlägt für den Tourismus. IGL-Werbedienst Ges.m.b.H., 5021 Salzburg, Österreich, Innsbrucker Bundesstr. 47 - Telefon +43/662 45 36 15-0, Fax +43/662 45 20 38, office@igl.at Gültig ab Juni 2016 – somit verlieren alle bisherigen Preislisten ihre Gültigkeit. Preise verstehen sich netto, zzgl. MwSt und exkl. Belegversandkosten, Repro-, Gestaltungs- u. Lithokosten. Preisänderungen und Irrtümer vorbehalten. 9