Media-Information 2016
Transcription
Media-Information 2016
Media-Information 2016 Nr. 22 valid from 1.1.2016 Online ing on Advertis e otonik.d www.ph Brief Characteristics Brief Characteristics PHOTONIK is the official voice of Spectaris, DGaO (German Branch of the European Optical Society), VDI (section Optical Technologies), OptecNet Deutschland (all nine regional German photonics clusters) and WLT (German Scientific Laser Society). PHOTONIK a German-language trade journal published 6 times a year, covering the high-tech areas of optical technologies (opto-electronics, laser technology, image processing, optical communication, optical metrology etc.). In this area, PHOTONIK provides the highest circulation in the German-speaking marketplace. PHOTONIK publishes technical articles, reports on new products and business news. The magazine is targeted at development engineers and industrial users of such products. Headquarters AT-Fachverlag GmbH: Editorial Department Advertising Department Sylvia Kaschke (Editor-in-Chief) E-Mail: sylvia.kaschke@at-fachverlag.de Norbert Schöne (Advertising Manager) E-Mail: norbert.schoene@at-fachverlag.de Matthias Gerlach, PhD E-Mail: matthias.gerlach@at-fachverlag.de Ute Fauck-Belz (Media Manager) E-Mail: ute.fauck@at-fachverlag.de Dr. Markus Neumann E-Mail: markus.neumann@at-fachverlag.de AT-Fachverlag GmbH Wilhelm-Pfitzer-Str.28 D-70736 Fellbach, Germany Phone: +49 711 / 95 29 51-20 Fax: +49 711 / 95 29 51-99 AT-Fachverlag GmbH Wilhelm-Pfitzer-Str. 28 D-70736 Fellbach, Germany Phone: +49 711 / 95 29 51-16 Fax: +49 711 / 95 29 51-99 The AT-Fachverlag GmbH is a company of Holzmann Medien GmbH & Co. KG 2 Editorial Calendar issue 1 February dates topics events trade fairs LASER+PHOTONICS issue is the best-of special of the German magazines PHOTONIK and BIOPHOTONIK with a wide selection of articles translated into English providing a broad overview of current knowledge in Optical Technologies worldwide. BiOS San Francisco, CA, USA Feb 13th - 14th 2016 Photonics West + OPTO San Francisco, CA, USA Feb 16th - 18th 2016 Date of publication: Advertising Deadline: 14 Feb 2016 03 Dez 2015 Date of publication: Advertising Deadline: 09 Feb 2016 22 Jan 2016 • Optical Metrology • Optical Measurement • Laser Sources • Microscopy • Components • Imagine Capturing and Processing BiOS San Francisco, CA, USA Feb 13th - 14th 2016 Photonics West + OPTO San Francisco, CA, USA Feb 16th - 18th 2016 Date of publication: Advertising Deadline: 23 Mar 2016 07 Mar 2016 • Imagine • Lasers in Medicine & Biology • Microscopy, Tomography, Nanoscopy • Optical Metrology for Life Sciences • Cell Biology MEDTEC Europe Stuttgart Apr 12th - 14th 2016 for further details see media information of BIOPHOTONIK 2 April Date of publication: Advertising Deadline: 22 Apr 2016 06 Apr 2016 3 June Date of publication: Advertising Deadline: 30 May 2016 11 May 2016 • Software for Optics • Optical Spectroscopy • Image Capturing and Processing • Nanotechnology Hannover Fair Hannover Apr 25th -29th 2016 Sensor+Test Nuremberg May 10th - 12th 2016 • Manufacturing of Optics • Coatings • Optical Components • Optical Metrology LASYS Stuttgart May 31st - June 2nd 2016 Optatec Frankfurt June 07th - 09th 2016 3 issue 4 July r dates topics Date of publication: Advertising Deadline: 20 Jul 2016 04 Jul 2016 Date of publication: Advertising Deadline: 16 Sep 2016 31 Aug 2016 events trade fairs • Laser Sources • Laser Technology • Displays • Incoherent Light Sources • Imagine • Lasers in Medicine & Biology • Microscopy, Tomography, Nanoscopy • Optical Metrology for Life Sciences • Cell Biology for further details see media information of BIOPHOTONIK 5 October Date of publication: Advertising Deadline: 25 Oct 2016 07 Oct 2016 • Fibre optics & Optical Communications • Components + Systems • Biotechnology • Microscopy • Nanotechnology 6 November Date of publication: Advertising Deadline: 30 Nov 2016 14 Nov 2016 • Imagine Capturing and Processing • Lenses and Objectives • Electronics • Optical Components Date of publication: Advertising Deadline: 16 Jan 2017 05 Dec 2016 Vision Stuttgart Nov 08th - 10th 2016 MEDICA/COMPAMED Düsseldorf Nov 16th - 19th 2016 LASER+PHOTONICS issue is the best-of special of the German magazines PHOTONIK and BIOPHOTONIK with a wide selection of articles translated into English providing a broad overview of current knowledge in Optical Technologies worldwide. 4 Advertisement Rates ad size width x height in mm s/w 2 colours 3 colours 4 colours 1/1 page 3/4 page 185 x 264 4,530.– € 4,880.– € 5,230.– € 5,580.– € 136 x 264 or 185 x 197 3,395.– € 3,745.– € 4,095.– € 4,445.– € 2/3 page 120 x 264 or 185 x 175 3,020.– € 3,370.– € 3,720.– € 4,070.– € Junior Page 135 x 190 2,550.– € 2,900.– € 3,250.– € 3,600.– € 1/2 page 90 x 264 or 184 x 130 2,265.– € 2,615.– € 2,965.– € 3,315.– € 1/3 page 58 x 264 or 184 x 88 1,510.– € 1,810.– € 2,110.– € 2,410.– € 1/4 page 90 x 130 or 43 x 264 or 184 x 63 1,135.– € 1,435.– € 1,735.– € 2,035.– € 1/8 page 90 x 63 or 43 x 130 or 184 x 30 570.– € 770.– € 970.– € 1,170.– € Coverflap on request 7,820.– € Inside Front cover 184 x 264 6,486.– € Inside Cover page 184 x 264 6,486.– € Back cover 184 x 264 6,486.– € Colour charges for ads Standard colours, each Special colours, each 1/2 page to 2/1 page 1/4 page to 1/3 page 1/8 page and smaller € 350.€ 300.€ 200.- all sizes € 800.- audited Discounts (for advertisements within 12 months) Series Discount Quantity Discount 3 insertions 6 insertions 12 insertions 5% 10% 15% 1 page 5% 3 pages 10% 5 pages 15% 8 pages 20% 5 Advertisement sizes type area sizes bleed sizes 1/1 page Junior Page width 185 mm width 135 mm height 264 mm height 190 mm 1/2 page horizontal 1/2 page vertical width 185 mm width 90 mm height 130 mm height 264 mm 1/1 page Junior Page width 210 mm width 148 mm height 297 mm height 208 mm 1/3 page horizontal 1/2 page vertical width 210 mm width 101 mm height 148 mm height 297 mm 1/3 page horizontal 1/3 page vertical width 185 mm width 58 mm height 88 mm height 264 mm 1/4 page horizontal width 185 mm height 63 mm 1/3 page horizontal 1/3 page vertical 69 mm width 210 mm width height 106 mm height 297 mm 1/4 page horizontal 1/4 page vertical width 210 mm width 54 mm height 81 mm height 297 mm 1/4 page vertical width 43 mm height 264 mm 2-columns 2-columns BLEED ADS: all text must be at least 10 mm inside the maximum width and height of any bleed ad. Allow additional 3 mm trim per bleed edge and trim marks 1/4 page width 90 mm height 130 mm 1/8 page horizontal width 185 mm height 30 mm 1/8 page 1/8 page vertical width 90 mm width 43 mm height 63 mm height 130 mm 1/8 page horizontal 1/8 page width 101 mm width 210 mm height 148 mm height 48 mm 6 Advertisement Rates Printing specifications Overall Size A4, 210 mm wide x 297 mm high Printing Area 184 mm wide x 264 mm high 4 columns, each 43 mm wide Printing Specifications For printing we need a print-optimized pdf-file. Resolution: 300 dpi (CMYK) File please send to: ute.fauck@at-fachverlag.de Contact:Norbert Schöne (Advertising manager) Telefon +49 711 95 29 51-20 norbert.schoene@at-fachverlag.de Ute Fauck-Belz (Media manager) Telefon +49 711 95 29 51-24 ute.fauck@at-fachverlag.de Bound-In Inserts 2 pages (1 sheet) 216 mm wide x 305 mm high € 5,075.- 4 pages (double sheet, folded) 432 mm wide x 305 mm high Please send inserts in the size stated above, not trimmed, but folded € 5,825.- Loose Inserts max. size 205 mm wide x 292 mm high Weight up to 25 g Weight up to 35 g Weight up to 45 g € 5,335.€ 5,870.€ 6,400.- Classified Ads 4 columns, each 43 mm wide Job offer advertisement Job wanted advertisement € 4.24/mm € 2.12/mm 7 Buyers' Guide 60 Produkt- und Lieferantenverzeichnis The Buyers‘ Guide in PHOTONIK provides companies with an effective long-term opportunity to present their capabilities to a wide audience. Anwendung von Lasern und optoelektronischen Systemen, Verfahrenstechniken By listing your company under the relevant product headings, you will generate continued awareness of your potential customers and maximise the chances of success. Prices: Laser-, optoelektronische und optische Messtechnik Mikroskopie, Lasermikroskopie Entries in the Buyers‘ Guide are charged according to height and are a maximum width of 35 mm (single column). Telefon : 06201/65040-00 Email : info@dioptic.de www.dioptic.de Per entry per year € 21.60/mm height (6 issues = minimum period) Payment terms: Period: Entries: Printing material: Bewegung, Schwingungen Einsteinstraße 39a 82152 Planegg / Martinsried Tel.: 0 89 / 660 779 3 Fax: 0 89 / 660 779 50 Laser-Spektroskopie und -Analytik, Spektroskopie Lineare Spektroskopie mit kohärenter Strahlung: Absorption 76337 Waldbronn Polytec-Platz 1-7 (0 72 43) 604-0 s. 2.2. HeCd-Laser Tel. 0 8105/77 92-0 76337 Waldbronn Polytec-Platz 1-7 (0 72 43) 604-0 Entries in the Buyers‘ Guide continue to run until cancelled. The minimum period is one year (6 issues). New entries, amendments and cancellations must be received at least 5 working days before the advertising deadline for issues 1 or 4, each year. Inspektion von Oberflächen, dünnen Schichten und oberflächennahen Gebieten Großwalding 5 · D-94469 Deggendorf Tel.: +49 991/290 92-0 · Fax: -290 info@gfh-gmbh.de · www.gfh-gmbh.de Beschriften, Markieren, Ritzen www.latronics-lasers.com Bohren, Perforieren s. 2.2. HeCd-Laser Tel. 0 8105/77 92-0 Mikromaterialbearbeitung Photon Energy GmbH Einsteinstraße 39a 82152 Planegg / Martinsried Tel.: 0 89 / 660 779 3 Fax: 0 89 / 660 779 50 Femto- und PikosekundenSpektroskopie Bräunleinsberg 10 91242 Ottensoos Tel. 09123/99 034 0 Fax 09123/99 034-22 info@photon-energy.de www.photon-energy.de s. 2.2. HeCd-Laser Tel. 0 8105/77 92-0 Tel: 04103-18006-0 - www.trioptics.com XONOX Technology GmbH Telefon 06441 21049 -20 www.xonox-tec.com info@xonox-tec.com Spektroskopie inkohärenter Strahlung Sicherheitstechniken für die Lasermaterialbearbeitung: Absauganlagen, Schutzbrillen, -gläser Bild- und Mustererfassung The maximum width of company listings is 35 mm. Height is as specified by you. Company logos (in grey scale) can be included. PCO AG Donaupark 11 l D-93309 Kelheim Tel.: 0 94 41/20 05-0 Fax: 0 94 41/20 05-20 e-mail: infokpco.de http://www.pco.de Manuscripts, line drawings, sketches or files. In the case of entries with logos, camera ready artwork or file of the logo is required. 5 keywords 10 keywords 15 keywords 20 keywords Bildspeicherung, -analyse, -verarbeitung Interferometrie, Laser-Interferometrie An invoice covering the minimum period of 1 year will be issued on receipt of order. Payment should be made within 30 days of invoice date. Company listing at www.thorlabs.com Positionsmessung 76337 Waldbronn Polytec-Platz 1-7 (0 72 43) 604-0 Discounts: Homogenitätsmessung optischer Gläser und in Kristallen 5% 10% 15% 20% s. 2.2. HeCd-Laser Tel. 0 8105/77 92-0 Einsteinstraße 39a 82152 Planegg / Martinsried Tel.: 0 89 / 660 779 3 Fax: 0 89 / 660 779 50 THz-Spektrometer Sensorik zur Prozesskontrolle Systemberatung, Erprobungen Einsteinstraße 39a 82152 Planegg / Martinsried Tel.: 0 89 / 660 779 3 Fax: 0 89 / 660 779 50 Hochgeschwindigkeitsphotographie ULT AG Am Göpelteich 1 02708 Löbau Telefon: 03585 / 41 28-0 Telefax: 03585 / 41 28-11 Email: ult@ult.de, www.ult.de Laser-Materialbearbeitung TRUMPF Laser- und Systemtechnik GmbH Johann-Maus-Straße 2 71254 Ditzingen Tel.: (0 7156) 303-862 Fax: -879 E-Mail: info@de.trumpf-laser.com http://www.trumpf-laser.com Fraunhofer-Institut für Lasertechnik ILT Steinbachstr. 15 52074 Aachen Tel.: 0241/8906-0 Fax: 0241/8906-121 info@ilt.fraunhofer.de www.ilt.fraunhofer.de Photonik 4.2015 8 2 21.07.2015 13:55:25 Circulation audited Circulation by Business Position Percent PHOTONIK is audited by: Audit statements are a strict independent verification of printing, distribution and circulation claims of a magazine. Print Run: 15,225 copies Actual Distribution: 14,595 copies Business Management Marketing Administration Purchasing Sales Hardware Development Software Development Application Design Research Operations scheduling Production Quality control /Testing Education / Training Others Not specified 13.0 4.4 0.3 1.1 2.1 17.1 2.0 2.5 2.3 6.6 0.2 0.7 2.1 1.4 1.6 42,6 Multiple mentions 100.0 Copies 1,897 642 44 161 306 2,496 292 365 336 963 29 102 306 204 234 6,218 14,595 Circulation by Number of Employees Percent Geographical Distribution: Federal Republic of Germany Abroad 13,870 copies (95.03%) 725 copies ( 4.97%) 110 20 50 100 200 500 1000 + Total 9 employees 19 employees 49 employees 99 employees 199 employees 499 employees 999 employees more employees Not specified Copies 9.4 4.7 6.6 6.8 5.3 6.2 3.4 11.0 46,6 1,372 686 963 992 774 905 496 1,605 6,802 100.0 14,595 Circulation audited Circulation by Business & Industry Category of recipient Chemical and petrochemical Manufacture and production of glass, glass fiber Metal production and metal working Mechanical engineering Office/IT equipment and data processing Electronics/Electrical engineering Electrical engineering Communication engineering Controlling and control technology Test & Measurement Military electronics Medical electronics engineering Electronic components and systems Consumer electronics Precision engineering & optics Automotive construction Aircraft & aerospace industries Energy and water supply Distribution Engineering offices, laboratories Science, research & development Universities, Education not known Miscellaneous Not specified Total Percent of total Qualified copies 145 1 182 628 166 5,845 1.0 0.3 1.3 4.3 1.1 40.0 2,782 454 5 937 115 553 949 50 19.0 3.1 0.1 6.4 0.8 3.8 6.5 0.3 7.6 2.5 1.3 0.4 2.6 7.8 5.6 7.9 0.9 5.7 9.7 1,105 359 184 60 385 1,144 826 1,163 143 837 1.422 100.0 14,595 10 Sales Representatives 2 Domestic: 1 2 Hessen, Rheinland-Pfalz, Saarland und Rhein-Neckar-Raum: 3 Dipl.-Wirt.-Ing. Helge-Bodo Feigenbutz Im Höchsten 16 63303 Dreieich Telefon: +49 6103 87 07 11 Telefax: +49 6103 87 07 13 E-Mail: feigenbutz@at-fachverlag.de 2 Michael Elison Pfarrer-Niederhuber-Straße 11 85258 Weichs Telefon: +49 8136 30 48 215 E-Mail: elison@at-fachverlag.de 2 1 1 Niedersachsen, Hamburg, Bremen, Schleswig-Holstein: 4 4 Hagen Döhner Hegelstraße 9 30625 Hannover Telefon: +49 511 55 23 25 Telefax: +49 511 55 12 34 E-Mail: doehner@at-fachverlag.de International: Bayern: 3 Baden-Württemberg: Hüller & Roloff Medienservice Winnender Straße 54 71334 Waiblingen Telefon: +49 7151 92 22 20 Telefax: +49 7151 92 22 60 E-Mail: hueller-roloff@at-fachverlag.de Großbritannien: Niederlande, Belgien, Luxemburg: USA and Canada: UK Representative Dave Harvett 8 Hollington Way, Monkspath GB-Solihul, West Midlands, B90 4YD Phone: +44 0 121 705 2120 Fax: +44 0 121 704 3102 E-Mail: daveharvett@btconnect.com InterMundio BV Sigrid Jahn & Jens Paulisch Archimedesstraat 10 NL-2517 RV Den Haag Phone: +31 70 360 23 90 Fax: +31 70 360 24 74 E-Mail: intermundio@at-fachverlag.de EuroSpace Intern. Advertising Sales David J. Richards 92 Harrison Avenue USA-Harrison, NY 10528 Phone: +1 914 777 14 34 E-Mail: richards@at-fachverlag.de For any other location: please contact our headquarters 11 Website Online advertisements Super Banner The Super Banner is positioned above the actual Website. It is the larger version of the Fullsize Banner. Size: 728 x 90 Pixel up to max. 50 kB File types: .SWF, GIF, .FLA and Windows Fonts (.TTF) FullAd This is the most widely used variant on the Internet. Practically every commercial website offers this format. Size: 468 x 60 Pixel up to 20 kB File types: .SWF, GIF, .FLA, and Windows Scripts (.TTF) Skyscraper Skyscrapers are an eyecatcher for visitors to the page. Advertise sky-high with a similarly impressive effect as print advertising! Size: 160 x 600 Pixel up to max. 50 kB File types: .SWF, GIF, .FLA and Windows Scripts (.TTF) Wallpaper Positioned around the top right hand corner of the page and is a combination of the Super Banner and Skyscraper. Size: 728 x 90 Pixel (top) und 120 x 600 or 160 x 600 Pixel (right) up to bis max. 100 kB File types: .SWF, GIF, .FLA and Windows Scripts (.TTF) Medium Rectangle/Content Ad Similarly to island advertisements in print media, Rectangles are positioned directly in the editorial area of the website. This increases the users‘ awareness and improves response rates. Size: 300 x 250 Pixel up to max. 50 KB File types: .SWF, GIF, .FLA and Windows Scripts (.TTF) 12 Website Online advertisements Positions The above banner formats can be positioned on the Front Page or in a Measurement Topic Channel „Optical components“. Cost per thousand ad impressions in rotation Size Super Banner Cost/1,000 plus VAT. € 200.- Expandable Super Banner € 240. FullAd Skyscraper Expandable Skyscraper € 150.€ 200.€ 240.- Rectangle€ 160.Medium Rectangle/Content AD Banderole AD Billboard Wallpaper € 240. € 200.Visits July 2015 Page Impressions July 2015 4,787 17,651 € 275. € 400.- 13 Website Online advertisements Super Banner Dimensions 728 x 90 Pixel Medium Rectangle Dimensions 300 x 250 Pixel Expandable Super Banner Dimensions 728 x 250 Pixel Skyscaper Medium Rectangle Skyscaper Super Banner Skyscraper 160 x 600 Pixel Expandable Skyscraper 420 x 600 Pixe Billboard 940 x 250 Pixel FireplaceAd Medium Rectangle LayerAd BanderoleAD BanderoleAd 770 x 250 Pixel PopUnder 400 x 300 Pixel PopUp 200 x 300 Pixel . Skyscaper Super Banner LayerAd TandemAd/TripleAd Wallpaper A combination of a LayerAd, Superbanner, Skyscraper or Medium Rectangle. A combination of Super Banner and Skyscraper. LayerAd 400 x 400 Pixel 14 Website Lead Generation Lead Generation www.photonik.de offers the facility to place many sizes of White papers, Webcasts, Videoclips, technical articles accessible only to an exclusive circle of registered readers who have agreed to transmission of their contact details to the originators of the called-up documents. White papers (as defined by Wikipedia) „White paper“ has come to refer to documents used by businesses as a marketing or sales tool. For example, many White papers today advertise the benefits of particular technologies and products. These types of White papers are almost always marketing communications documents designed to promote a specific company‘s solutions or products. As a marketing tool, these papers will highlight information favourable to the company authorizing or sponsoring the paper. Such White papers are often used to generate sales leads, establish thought leadership, make a business case, or to educate customers. These are three types of commercial White papers: • Business-benefits: Makes a business case for a certain technology or methodology • Technical: Describes how a certain technology works • Hybrid: Combines high-level business benefits with technical details in a single document Prices for accepting and placing registration-required articles according to work involved on request. Price per transmitted address / lead Euro 40.- plus VAT. 15 Newsletter Porträt Frequency: Circulation: Circulation breakdown: Advertising closing date: 2 times a month, on all even weeks approx. 6,450 (August 2015) analogous to print , see page 8/9 Friday before publication Anzeige Skyscraper Maximum 2 per Newsletter. 160 x 600 Pixel up to 50 kB including link to your web page or a URL specified by you. Skyscraper Cost per Newsletter € 500.- plus VAT. FullAd Maximum 1 Banner per category - 468 x 60 Pixel up to 25 kB including link to your web page or a URL specified by you. Positioned directly above sponsored category. Cost per Newsletter/Week € 400.- plus VAT. Anzeige Fullsizebanner TextAd Maximum 65 characters headline + max. 250 characters text plus one image (205 pixel wide) including link to your web page or a URL specified by you. Maximum 1 text advertisement per category. Cost per Newsletter/Week € 600.- plus VAT. Anzeige Text-/Bildanzeige 16 Contact Advertising manager Norbert Schöne Telefon +49 711 95 29 51-20 Telefax +49 711 95 29 51-99 norbert.schoene@ at-fachverlag.de Media manager Ute Fauck-Belz Telefon +49 711 95 29 51-24 Telefax +49 711 95 29 51-99 ute.fauck@ at-fachverlag.de Editor-in-Chief: Sylvia Kaschke Telefon +49 711 95 29 51-16 Telefax +49 711 95 29 51-99 sylvia.kaschke@ at-fachverlag.de Editor: Matthias Gerlach, PhD Telefon +49 711 95 29 51-28 Telefax +49 711 95 29 51-99 matthias.gerlach@ at-fachverlag.de Editor: Dr. Markus Neumann Telefon +49 711 95 29 51-21 Telefax +49 711 95 29 51-99 markus.neumann@ at-fachverlag.de Wilhelm-Pfitzer-Straße 28 | 70736 Fellbach | Phone +49 711 952951-0 | Fax +49 711 952951-99 | www.at-fachverlag.de The AT-Fachverlag GmbH is a Company of Holzmann Medien GmbH & Co. KG