How to Get the Most From Attending a Trade Show

Transcription

How to Get the Most From Attending a Trade Show
January / February 2014
How to Get the Most From Attending a
Trade Show
By Christine Corelli
You made the effort and attended the show.
Now what do you do with all the
information that you gathered?
Exhibiting in an industry show is the best marketing
vehicle for suppliers and service providers to
physically obtain access to you and other potential
and existing customers. It is an excellent opportunity
to display their product or service and obtain exposure
to the largest number of buyers at any single event.
If an exhibitor’s pre-show marketing strategy was
well-planned, their display was impressive, and
their exhibit staff performed well, you not only
visited them at the show, but you also walked away
thoroughly informed and maybe even impressed with
what they had to sell or offer. The challenge for you
(and them) is that often, what one exhibitor has to sell
or offer may not differ a great deal more than what
many other exhibitors have to sell or offer.
Thus, if you are planning to make a purchase, which
product offers the most quality at the best price? For
example, who can provide value-added items such
as an extended warranty or reliable parts and service
support? In short, which is the best deal that will give
you the biggest bang for your “hard-to-come-by”
buck?
Perhaps you may have been one of many who walked
out of the show convinced that a product or service
is exceptional and can provide real value to your
business, but you either lack the funds to purchase or
are simply reluctant to make any investments during
these tough and uncertain times. What risks would
you be taking if you purchase when you are simply
trying to stay afloat? What can you do to minimize
that risk? What new business might you obtain if you
could expand your abilities?
In addition to these issues and challenges, you also
need to know what to do with the multitude of
business cards and brochures of new products and
services that you collected. How will you handle the
many phone calls from sales professionals who, with
good intentions, want to follow-up immediately after
the show to win your business? Their goal will be to
convince you that their product or service can help
you become more productive and more profitable
during these difficult economic times. How can you
justify the time and the expense involved in attending
the show? How can you take the knowledge that you
obtained at the show to make educated decisions that
will help your company move forward?
Below are a few tips that can help you achieve the
most from attending a trade show:

Immediately after the show, record any relevant
information and ideas about the mold making
business you learned that can impact your own
business in a positive way.
continued on page 2
SIOUX CITY COMPRESSED STEEL COMPANY
FULL SERVICE SCRAP RECYCLING IN ONE CONVENIENT LOCATION
COMPETITIVE PRICING - PROMPT PAYMENT
WE OFFER SHREDDING, SHEARING & METALS PROCESSING
WE BUY BODIES, NON-FERROUS METALS & IRON
WE ACCEPT TRAILER LOADS OF CUT STEEL, UNPREPARED, CAST IRON,
AND ALL METALS
IOWA LICENSED APPLIIANCE
DE-MANUFACTURER ON SITE
ENVIRONMENTALLY CONSCIOUS
LOCALLY OWNED & OPERATED FOR OVER 60 YEARS
2600 Blvd of Champions
Sioux City, IA 51111
PO Box 3262
Sioux City, IA 51102
Toll-Free: 800-889-8848,
Local: 712-277-4100, Fax: 712-277-1210
www.compressedsteel.com
North Dakota Automotive
Recyclers Association
Board of Directors
Staff/Newsletter
President
Mickey Kvien
Truck & Auto Salvage
760 – 4th Street S.W.
Valley City, ND 58072
(701) 845-3080
sales@truckandauto.com
Please direct newsletter content & advertising
opportunity as well as membership questions to:
Past President
Bob Koezler
A1 Auto Parts
PO Box 1087
Williston, ND 58801
(701) 774-8375
Treasurer
Ron Nordstrom
Dave’s Auto
218 26th Street
Bismarck, ND 58501
(701) 255-1194
Secretary
Richard Preston
7th Avenue Auto Salvage
402 – 42nd Street & 7th Ave. N.
Fargo, ND 58102
(701) 282-5130
richardp@seventhavenueauto.com
Mission Statement
North Dakota Automotive Recyclers Association
To unite, advance, support, and educate
our members, to create a positive image of
our industry, and improve the automotive
recycling industry in North Dakota.
Executive Director
Kelly Salseg
3333 Skycroft Circle
Minneapolis, MN 55418
Phone (612) 782-8786
Email ndara@centurylink.net
PLEASE VISIT OUR WEBSITE AT
www.NorthDakotaAutoRecyclers.com
The North Dakota Auto Recycler is published
six times per year. None of the material in this
publication necessarily reflects the opinion of the
North Dakota Automotive Recyclers Association,
it’s officers, directors, staff or members. Statements
of fact and opinion are the responsibility of the
author alone.
Articles and letters suitable for publication will
be published in the next scheduled newsletter as
space permits. Material should be sent to Kelly
Salseg. Articles may be edited for length.
Throughout this issue, trademarked names are
used. Rather than place a trademark symbol in
every occurrence of a trademarked name, we state
we are using the names only in an editorial fashion,
and to the benefit of the trademark owner, with
no intention of infringement of the trademark.
Mention of trade names, commercial products,
or techniques does not constitute endorsement or
recommendation for use.
Advertising rates: Contact
North Dakota Automotive Recyclers at
612-782-8786; ndara@centurylink.net
1
Go through the literature and business cards you
gathered and select those with whom you may
wish to consider doing business.
 Combine your brainpower. Within a day or
two after the show, while things are fresh in
everyone’s mind, gather your troops for a
brief post-show meeting with others who have
attended from your company. Inform them
that they are to come prepared with ideas,
information and suggestions they obtained from
attending the show. (Be sure to share your “trade
show” objectives prior to attending so they will
take notes at the show and will be prepared to
answer the questions below.)


Ask questions such as:
 What new products/services were most
impressive?
 What did they see that was new?
 What information did they gather that
would help your company?
 What did they learn about your
competitors?
 What did they learn about the industry as a
whole?
 What ideas did they obtain that can help
expand your business?
What, as a group, do they think would
benefit your company and justify the
expense if you are considering a purchase?
 What did they learn about what others are
doing about foreign outsourcing?
 Who was offering the best deal and who
made the best impression?
 Where might there be opportunities to
form strategic alliances or make contacts
where you can work toward a mutually
beneficial business relationship, diversify
your business, or maybe even consider
a merger to help your company move
forward?
 Did anyone chat with finance companies to
learn about what they are doing with other
companies?
 How can you leverage vendor expertise?
 What new technology is available that you
may wish to consider?
 What, if anything, can you do that
others are not doing to differentiate your
company from your competitors?
 How can you get new business?
 What “idea of ideas” can help you move
forward?
 Listen, and record all of the input you receive.

Your Reliable Consumer of
Catalytic Converters and High Grade Electronic Scrap
Call Today for Competitive Non-Ferrous Pricing.
877-892-9194
763-295-6992
9696 Fallon Ave. // Monticello, MN
Fax 763-295-6982 // www.irtmn.com
2
Associate Members
Our Associate Members Support Us.
Please support Our Associate Members in return!!
Auto Data Direct
850-877-8804
Toll Free: 866-923-3123
salvage@add123.com
Behr Iron & Metal
641-424-9521
kwherry@behriron.com
Car-Part.com
859-344-1925
tradeshows@car-part.com
Gerdau Ameristeel US Inc.
800-827-1653
khanson@gerdaua.eristeel.com
Hollander, A Solera Company
800-825-0644
Kirk.monger@audatex.com
Don’t let NMVTIS reporting
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Integrated Recycling Technologies
877-892-9194
gordon@irtmn.com
Miller Compressing Company
414-290-6546
allisonh@millercompressing.com
Northern Metal Recycling
651-328-8831
bkaplan@nmrecycling.com
PAM’S Auto, Inc.
800-560-7336
wes@pamsauto.com
QRP Salvage Solutions/QRP of Wisconsin
888-241-0294
Rross.qrp@gmail.com
Sioux City Compressed Steel
800-889-8848
jpalmer@compressedsteel.com
United Recyclers Group
888-874-3463
michelle@u-r-g.com
Universal Core Supply
763-682-3365
hlonder@aol.com
-4264 JSI Program Quarter Page.indd 1
2/16/12 3:34 PM
NDARA Recycling Members…
As an added benefit of your
NDARA Membership,
You qualify for free bidding access
to insurance salvage listings in
North & South Dakota.
For more information or to register,
Contact Roger Ross
Toll Free: 888-241-0294 or
Email: rross.qrp@gmail.com
QRP of Wisconsin, Inc.
Independently Owned & Operated
www.QRP1Source.com
3
Decide what you need to consider putting into
action, and what products or services might help
you expand your business where you have the
best chance of obtaining a substantial ROI.
 Prioritize what you want to learn more about,
put into action, or purchase soon or down the
road.
 Agree to an appointment with the salesperson.
If they are proficient at sales, they will have
done their homework and will walk in knowing
a great deal about your company, your needs
and your application. Listen to what they have
to say. Then do your homework. After the
appointment, ask for referrals and testimonials
from their existing customers whose
expectations have been exceeded. Call their
existing customers and ask how their experience
has been.
 No doubt you will receive a multitude of phone
calls in the weeks after the show. Often, these
can be overwhelming, but you might want to
keep in mind that salespeople are simply doing
their job. If you are too busy to return their calls,
are only mildly interested, not interested, or are
moving in a different direction, simply delegate
the task of returning their call to someone and
save yourself, your staff, and the salesperson
a lot of time. Do keep an open mind, however,
before you say “I’m not interested.”
 Rethink your entire business strategy.
Attending an industry show is one of the best things
you can do for your company. Not only is it an
excellent opportunity to see and touch the latest
technology in your industry, but many also offer
educational seminars to enhance your knowledge of
the industry. You may even be able to earn continuing
education credits by attending the seminars. Yet
another benefit of attending a show is that you will
be able to network with industry peers who are as
anxious to talk to you as you are to talk with them.
There will be winners and losers in this economy
for sure, but only those mold shops that attend trade
shows to stay informed, be visible in the industry,
arm themselves with industry knowledge, and then
take definitive action will have the ability carry their
organization into a successful future.
4
If you want to increase your ability to remain
competitive and end up a winner down the long road
ahead, I encourage you to attend industry trade shows
and analyze what you need to do to move ahead. It
is an ideal vehicle to obtain the knowledge that you
need to help you strategize, improve operations, and
make smart decisions.
Christine Corelli is a dynamic business speaker and workshop
facilitator. She is the author of five business books including the
best selling Wake Up and Smell the Competition. Her newest
book, Capture Your Competitors’ Customers and KEEP Them
has been selling strong. Christine was well-received as a speaker
at the Midwest Recycling Trade Show. To learn more visit www.
christinespeaks.com
News from NDARA
Hello everyone – I would like to draw special
attention to the Christine Corelli article – How To
Get The Most From Attending A Trade Show.
When reading this article keep in mind that your
association – NDARA – will be paying for up to two
individuals from each full NDARA member (auto
recycling facility located in North or South Dakota)
to attend the Upper Midwest Auto &Truck Recyclers
Convention and Trade Show which will be held in
Minneapolis, MN @ the Ramada Plaza Mpls. on
April 4 & 5, 2014. Cost to attend is $150 per person
so this is a great deal!
Attendee packets will be mailed to you shortly.
You can also check out the convention website at
www.recyclersconvention.com. To register for the
convention – please email me at ndara@centurylink.
net or call me at 612-782-8786. Again - this offer
is for full NDARA members only (auto recyclers in
North and South Dakota), and you must register with
NDARA no later than March 24, 2014.
Best wishes to you all for a happy, healthy and
prosperous New Year!
Regards –
Kelly Salseg
NDARA Executive Director
OSHA Proposes Rule to Improve Tracking
of Workplace Injuries and Illnesses
The Occupational Safety and Hazard Administration
(OSHA) has proposed a rule that it believes will help
to improve workplace safety and health through the
collection of useful, accessible and
establishment-specific injury and illness data - data
to which OSHA does not currently have direct,
timely and systematic access. Specifically, OSHA
is proposing to amend its recordkeeping regulations
to add requirements for the electronic submission
of injury and illness information that employers are
already required to keep. The rule was published in
response to the Bureau of Labor Statistics’ release of
its annual Occupational Injuries and Illnesses Report,
which estimates that three million workers were
injured on the job in 2012.
Under the proposed rule, there would be three
new electronic reporting requirements added to the
annual OSHA injury and illness survey of business
with ten or more employees. First, for establishments
already required to keep injury and illness records
under OSHA’s regulations and that had 250 or more
employees in the previous year, OSHA will now
require electronic submissions of these records
on a quarterly basis. Second, OSHA will require
establishments with 20 or more employees in the
previous year, and in certain designated industries,
to electronically submit information from the OSHA
annual summary form (Form 300A) to OSHA.
Third, OSHA will require all employers who receive
notification from OSHA to electronically submit
specified information from their Part 1904 injury and
illness records.
Rising Replacement Costs for High-Tech
Parts an Opportunity for Automotive
Recyclers
In a November 18 USA Today article, reporter Chris
Woodyard reports on something that professional
automotive recyclers are already keenly aware of -the cost for replacing a high-tech car part is soaring.
Woodyard provides several examples in his article
to highlight the exorbitant price of technologically
advanced parts included in newer model vehicles.
One such example is below:
• Mirrors. Outside mirrors now commonly contain
electronic blind-spot warnings, cameras or other
advanced features. Costs can vary, even on the same
car. A left-side mirror on a Honda Accord EX is
$250 to replace; the right-side, which has a camera
for Honda’s LaneWatch blind-spot system is $341.
For the outside rearview mirror on a Nissan Versa
Note subcompact -- $595.
Auto manufacturers are incorporating more
technology into luxury as well as mid-class vehicles,
and are designing new models with a focus towards
advanced safety and crash avoidance features. It is
unlikely that this trend will change given that these
add-ons are attractive to today’s consumers and the
federal government is encouraging the auto industry
to fast-track new technological advances.
The growth of electronic parts in the automotive
parts marketplace has important implications for the
automotive recycling industry, as repairs shops will
The data will eventually be posted online. OSHA
believes that the timely, establishment-specific
injury and illness data will help the Agency target
its compliance assistance and enforcement resources
more effectively by identifying workplaces where
workers are at greater risk, as well as enable
employers to compare their injury rates with others in
the same industry. The automotive recycling industry
is an industry subject to this rule and ARA intends to
participate in stakeholder meetings and submit
comments to the proposed rule early next year.
5
begin seeing less collision or cosmetic damage and
a greater need for electrical parts replacement or
repair. ARA has been actively analyzing this trend for
several years and has focused association activities on
key implications for the industry:
• Access to OE data: Automotive recyclers must have
access to the necessary OE parts data and RPO codes
to properly identify parts, interchangeability and
reprogramming information for electronic parts.
• Training and education: Automotive recyclers must
be informed and equipped to properly dismantle and
harvest these parts for reutilization and resale.
• Marketing of recycled, genuine OEM parts: ARA
will continue to promote the many advantages of
using recycled, genuine OE parts as an option to
consumers, particularly those facing a high price point
for replacement high-tech parts. ARA has reached out
to reporter Chris Woodyard to discuss this issue.
Minneapolis CBS Station WCCO this past Saturday
also highlighted what they see as a growing trend —
it’s a trend autobody shop owners across the country
are seeing right now. Ordinary car parts that used to
cost a few dollars to replace can now cost hundreds.
Go to http://www.just-auto.com/analysis/hyundaikiaraises-its-vehicle-recycling-game_id139963.aspxto
watch their video.
Reprinted with permission of ARA.
10 Reasons for
Marketing Your
Business Using
Social Media
By Ingrid Molina, Fuller Online Solutions
I’m sure you are aware of the
explosion of social media, but do
you know why you should use it to
market your business and how to use it
effectively? Are looking to get into the
game but unsure of how to proceed,
or are you wondering if the business
value is there? In this article, you
will find the right ammunition to successfully market
your business using social media.
1. Most social media sites are free. Facebook, Twitter,
LinkedIn, and MySpace all offer free accounts. You
can even blog for free with services like Wordpress
and Blogger.
2. They’re popular. Facebook alone has more than
500 million users. To put that in perspective: That’s
more than the population of the entire United States.
Chances are good that many of your customers or the
people you want to reach are on at least one of the
social media networks.
3. They’re not just for college kids. One major
stereotype associated with many forms of social
media: They’re only for young folks. This is not
true at all. In fact according to Facebook, its fastest
growing demographic is users over the age of 35.
Median age for LinkedIn Average age is 41. And 25%
of Twitter users are between 35 and 44 years old.
4. They allow you to be personal and professional. On
Facebook, you can have two identities: one for you
6
and one for your business or organization. Facebook
offers an option known as “Fan Pages,” which are
different from the standard “Friend” connections,
and allows you to message just to “Fans,” keeping
any personal information about you separate and
contained to your profile.
5. They can tell a lot about you. Think of it as your
online resume. Profiles on these sites can help boost
awareness about your business as they can contain
pertinent information about your products and
services. Much of your activity and profiles on social
media sites can be made
“public,” meaning they can be indexed by search
engines. Social media, just like your website can be
optimized to be found by the search engines.
6. They extend you, your brand, and your relationship
with your customers. The goal of social marketing
is to stay in front of your customers. You use email
marketing to reach your customers inboxes. Now you
can use social media to extend your reach into other
interactive areas of the web where your customers
gather. People who use social media look for other
likeminded folks and businesses. Make sure they find
you by having a presence on the appropriate networks
for your business.
7. They are two-way communications channels.
Twitter and Facebook in particular are great vehicles
for having a “conversation” with your customers. You
can see what they’re saying about you and respond,
and vice versa. Using tools like Twitter Search http://
search.twitter.com),
you can quickly see any mentions of your business,
organization, product, or service. Taking Twitter
Search a step further, you can look up key terms
related to your business and find out what people are
saying about them. With Twitter, you don’t have to be
following someone or
connected to them to respond. So if you see
something relevant come up in the search results, you
can easily and quickly respond by mentioning to their
Tweet.
8. They’re everywhere. You don’t have to be at
your computer to post to any of the major social
media networks. For instance, you can post to your
Facebook status or Twitter feed via a simple text
message. If you have a Smartphone like an iPhone,
Blackberry, or Windows Mobile device,
there are applications that let you update your
social networking sites on the road. Using these
applications, you use your mobile phone’s camera
to capture images and video, which can be uploaded
to your blog and social media accounts, giving
customers a richer (and real-time) media experience.
Many of the popular blog platforms also allow
posting from a mobile device.
9. They can be intertwined. Social media sites are
not silos of information. You can easily share content
between networks. Your Twitter post can also feed
your Facebook page and LinkedIn account. Likewise,
your blog posts can be automatically fed to Facebook
every time you post one. But, make sure not to
overwhelm one account with updates from the other.
If you have a blog, make sure your posts include links
to the services you use. This helps expose your post to
a wider audience and helps to increase your presence
when people search for you on a search engine.
10. Most importantly, keep in mind that these are
communication tools and not selling tools. Use social
media as an avenue to inform your customer about
your products and services without making it sound
as a sales pitch. Use social media to answers your
customers most frequently
asked questions. Also encourage satisfied customers
to rave about you. Of course you want to make money
using social media, but your sales techniques should
be a small percentage of
your interaction; you want to avoid being viewed as
spam. Social media is the perfect medium to build
and maintain relationships. Maintain a good balance
between information, interaction and marketing is
your key to success.
I hope you find these ten reasons appealing to your
social media success.
Fuller Online Solutions specialty is promoting your
business online using social media, search engine
optimization,Internet marketing and website design.
Visit www.fuller-online.com.
7
TJN Enterprises Opening New Facility in
South Dakota
TJN Enterprises is opening a new 20 acre scrap yard
facility in Sioux Falls, South Dakota. This facility
is a combined endeavor between NDARA member
Sioux City Compressed Steel and Shine Bros. Corp.
in Spencer, Iowa.
The company currently has a 5 acre scrap metal yard
in Sioux Falls but wants to build a second facility due
to amplified business. The second facility will allow
the company approximately five times the space to
handle ferrous and nonferrous material. Construction
of the new facility is anticipated to be done by late
next year. It will include an 80,000 sq. foot building
for nonferrous processing, a large office building and
outdoor space for storage and processing.
The new location has direct rail access, is expected
to employ approximately 60 people. Eventually they
plan to add a shear and baling equipment and car
flattening services.
TJN also operates scrap yards in Estherville, IA,
Worthington, MN, and Aberdeen, Sioux Falls,
Watertown and Yankton, SD.
AASP-MN Seeks Enforcement Action to
Prevent Implementation of PartsTrader in
MN
The Alliance of Automotive Service Providers of
Minnesota (AASP-MN) has filed a formal Complaint
with the Minnesota Department of Commerce
requesting timely administrative and/or legal action to
prevent State Farm from mandating that repair shops
use the PartsTrader parts procurement system.
The Complaint and Request for Relief is based on
State Farm’s violation of Minn. Stat. 72B.092, subd.
1(6). This provision, enacted in 2007, prohibits
insurers from specifying “…the use of a particular
vendor for the procurement of parts or other
materials necessary for the satisfactory repair of
the vehicle.” The Complaint states that the mandated
use of PartsTrader restricts market options for parts
procurement, and therefore should be prohibited as
intended by the Legislature.
The Association is also pursuing this issue with the
Office of the Attorney General. Information has been
transmitted to the appropriate officials to request
that they work with, or in lieu of, the Department
of Commerce to prohibit the implementation of
Linking you to more customers
Contact Hollander Sales: 800-825-0644
8
eLInk Ad.indd 1
12/26/2013 7:33:57 AM
PartsTrader as a violation of Minnesota Statute. In
addition, the Association has consulted with legal
counsel to identify possible causes of action that
could be brought before a court.
In May of 2012, AASP was among the first industry
associations to go on record stating that State
Farm’s newly-mandated bidding process for parts
procurement was an unprecedented and uninvited
intrusion into the business of collision repair. AASPMN’s efforts reinforce that position and are intended
to protect the interests of the collision repair industry
and give voice to its concerns.
Theft of Tailgates Rises in the U.S.
The National Insurance Crime Bureau (NICB)
reports that the number one pickup truck theft item
is the easily removed tailgate, which also is often
the most damaged part of a truck when involved in
a crash. Even when there is a locking mechanism in
place, the report found that most drivers don’t lock
tailgates. The NICB stated that insurance claims for
tailgate theft has risen from three in 2008 to over 500
in 2012. Many drivers don’t even submit insurance
claims for the theft because of the high level of their
plan’s deductibles.
Automakers are beginning to address this issue. A
Chrysler spokesperson stated that “he didn’t know
of a single manufacturer that makes a tailgate that
doesn’t pop right off.” As a result of the increased
theft opportunities, Chrysler has responded and is
the first automaker to offer a locking system with a
remote. In addition, Ford and General Motors are
beginning to install manual locks. Locking tailgates
are currently proving to be a theft deterrent since the
thieves will move on to an easier non-locked tailgate.
The report further notes that the new safety
technologies such as backup cameras are raising the
cost of replacing tailgates. According to the NICB,
a basic tailgate replacement can cost approximately
$1,200 while a tailgate that includes technology such
as a camera can cost more than $3,500 to replace.
Is it any surprise that the state with the most tailgate
thefts is........Texas? It’s the country’s largest pickup
truck market.
Green Eco-Friendly Systems Clean
Recycled Parts Right! PAM’s Auto knows how to be green, even down
to their wash bay. Pat Huesers, PAM’s CFO, said it
was a used unit, but he has basically redesigned how
it works. Here he explains how - During the parts
cleaning process, the dirty water is collected in the
floor catch basin. All large and heavy solids collect
above ground in a screen, and the others settle to the
bottom. That water is then fed to a three weir tank
that is underground. The flow rate is very slow, so
the fines settle out in this tank. The water is then lifted
above ground to a reaction tank. In this tank the water
is mixed with chlorine, ozone, and aluminum sulfate. The chlorine and ozone are to control odor and kill any
organisms. The sulfate is a coagulant, so it attaches to
the super fines and makes them settle out. Then the
water is staged into a small holding tank and is filtered
through a sand bed filter, then through an activated
carbon filter. The filtering is done to a 25 micron level,
so the water is very clear. From there we just heat it to
200F to use for cleaning, no soaps are used at all.
We also have oil skimmers in the system to remove
free oils, we don’t use any soap so no emulsification
can happen. All of the above is microprocessor
controlled and monitored with sensors to be completely
automated. The water in the system is reused
indefinitely unless the system needs service and must
be drained. Customers Like Clean Used Parts... Here’s an action shot of the heavy driveline
products being cleaned before delivery. All
external gas, oil, and coolant orifices are plugged to
assure water does not enter the engine or driveline
components. Common parts cleaned here are
engines, transmissions, differentials and transfer
cases.
Reprinted with permission of ARA.
9
ASA Criticizes Cash for Clunkers
Effectiveness
Fri, 15 Nov 2013
A new analysis from the Brookings Institution’s Ted
Gayer and Emily Parker found the Cash for Clunkers
initiative was inefficient as an economic stimulus
and only pulled forward auto sales that would
have happened regardless of the Cash for Clunkers
initiative. The Automotive Service Association (ASA)
opposed the initiative when it was launched in 2009.
The study suggests that 700,000 old cars were
traded in between July 1 and Aug. 24, 2009, but
that consumers just bought cars slightly earlier than
they would have without the initiative. The study
also states cumulative purchases over the year were
unchanged.
Gayer and Parker state pushing the vehicle sales
boosted economic growth by $2 billion and created
about 2,050 jobs, but that the program cost $1.4
million per job created –less effective than other
stimulus measures.
The study concluded that the U.S. vehicle fleet’s
overall efficiency improved and carbon dioxide
emissions were cut by 8.58 million to 28.3 million
tons. Gayer and Parker suggested this was an
inefficient way to reduce emissions because it costs
between $91 and $301 per ton of carbon avoided.
They determined that “in the event of a future
economic recession, we would not recommend
repeating the program.”
The Automotive Service Association encourages
members to visit ASA’s legislative website for more
on the Brookings Cash for Clunkers report and
to send a letter to members of the U.S. House of
Representatives and Senate.
Reprinted with permission from CollisionWeek
(www.collisionweek.com)
Hollander Announces New Managing
Director
Hollander, Inc. announced last week that Anders
Moeller has been named new Managing Director
for the company. Hollander, a Solera company, is
an NDARA member. Anders previously served
as a business unit president for Gibson Guitars, a
$125 million international business. He has also
held multiple roles as country managing director
for The Coca-Cola Company in Asia and Europe.
His operating experience and understanding of the
importance of meeting the needs of the customer’s
customer are great assets to add to the Hollander
Senior Management Team.
New Florida Requirement Strengthens
NMVTIS Database
TALLAHASSEE, Fla., Nov. 13, 2013 /PRNewswire/ According to Tallahassee-based Auto Data Direct,
Inc., (ADD) the Florida Legislature’s passage of
House Bill 7125 has resulted in a significant increase
in the use and growth of the National Motor Vehicle
Title Information System (NMVTIS.) The law, which
became effective July 1, 2013, strengthens the efficacy
of NMVTIS by promoting the use of NMVTIS
Prospective Purchaser Inquiries (PPIs) as part of the
tow lien and mechanic’s lien process and codifying in
200 Plus late model
repairables & 15 acres
of used auto parts.
701-336-7563
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Florida statute reporting requirements for the salvage
and towing industry.
ADD is a U.S. Department of Justice approved provider
for access to NMVTIS PPIs and one of three nationally
approved vendors for the reporting of salvage vehicles
into the database. “From June to July we saw a 65%
increase in the number of Florida towing companies
accessing NMVTIS records, and 131% increase in the
number of NMVTIS vehicle history reports pulled by
those companies.” said ADD President Jim Taylor. “In
that same one month period we saw a 48% increase in
the number of records reported into the system from
towing companies.” Taylor points out these are records
that otherwise would not be accessed and vehicle data
that may not be reported at this point in the vehicle’s
life cycle.
The law changes the good faith procedure for locating
out-of-state owners or lienholders as part of the towed
vehicle notification process to include a record check
through NMVTIS to determine the current state of
title. This process is saving the towing industry and
law enforcement significant costs, and is expediting
the notification of out-of-state owners and lien holders
of vehicles towed in the State of Florida. “Requiring
the tow operator to search for the state of title through
NMVTIS rather than requesting law enforcement
to make the search is a savings in time and taxpayer
resources,” said Leon County Sheriff’s Deputy Jared
Lee. “It also is an important step necessary to identify
and locate the vehicle owner so they can recover their
property more quickly.” Deputy Lee also serves as
the Leon County Wrecker Administrator and works
closely with the tow and wrecker industry.
The same legislation also requires tow, storage, and
recovery businesses to report information about the
salvage vehicles they handle to NMVTIS. Licensed
salvage motor vehicle dealers are required to report
the purchase of salvage and “derelict” vehicles to
NMVTIS. Tow operators must report salvage vehicles
to NMVTIS prior to applying for a Certificate
of Destruction with the Florida DHSMV and all
applications for a certificate of destruction made by
tow operators must now include proof of reporting to
NMVTIS. This consumer protection measure ensures
that vehicle histories obtained through the national
database alert prospective purchasers to salvage brands
placed on the vehicle.
“All over the country, consumers are benefitting from
NMVTIS records in a variety of ways,” said Joe
Farrow, Chairman of the NMVTIS National Advisory
Board and Commissioner of the California Highway
Patrol. “Whether it’s expediting owner notification
and earlier reporting of the vehicle into the national
database as in Florida, or requiring used car dealers
to provide consumers a vehicle history report with
salvage brands on every car they sell in California,
States are incorporating this valuable national database
into their efforts to protect consumers.”
For more information on Auto Data Direct, Inc.’s
services, visit its website at www.add123.com.
SOURCE Auto Data Direct, Inc.
New Mexico Automotive Recyclers
Celebrate Historic Joint Federal and
State NMVTIS Enforcement Case
The New Mexico Certified Automotive Recyclers
Association (NMCARA) commends the San Juan
County Sheriff’s Office, the National Salvage Vehicle
Reporting Program, and the U.S. Department of
Justice’s National Motor Vehicle Title Information
System (NMVTIS) Enforcement Program for their
combined efforts that resulted in the prosecution of
an illegally operating salvage business in San Juan
County, New Mexico.
The prosecution of CBH Trucking and Salvage
in May is the first time that Department of Justice
(DOJ) enforcement was taken in conjunction with
state prosecution for NMVTIS violations. NMVTIS
reporting is required for all junk salvage vehicles, and
reporting reduces titling of stolen vehicles, reduces
fraud and vehicle theft, and helps to protect consumer
safety.
Beginning in early 2012, Detective Mike Sindelar of
the San Juan County Sheriff’s Office of Rural Crimes
Unit received information that a scrap metal salvage
business in San Juan County had been illegally
engaged in the purchase of vehicles for the purpose of
converting them to scrap. This business was identified
as CBH Trucking and Salvage and was co-owned
by Carl and Bobby Huish. Subsequent investigation
confirmed that the illegal purchasing of vehicles for
scrap had been going on at this business for several
11
decades. Based upon several criminal allegations,
a search warrant of the business was obtained and
transaction records seized for examination. This
examination confirmed that numerous violations of
the NMVTIS law
had occurred.
Detective Sindelar reached out and to the
Administrator of the National Salvage Vehicle
Reporting Program (NSVRP), which is recognized by
US Department of Justice (USDOJ)
as an independent third party standards body for
NMVTIS. After an exhaustive investigation of
records provided to NSVRP they were able to prepare
documentation for forwarding to the Department of
Justice NMVTIS section in Washington, D.C. The
DOJ NMVTIS Program and its Bureau of Justice
Assistance reviewed the documentation and found
a total of 533 vehicles purchased in violation of
NMVTIS reporting requirements. DOJ proceedings
ultimately determined that the amount of assessed
fines and penalties for CBH Trucking and Salvage
would be $59,540.00. Carl Huish pled guilty to five
counts of state statute and charges were dismissed
against Bobby Huish. Sentencing for Carl Huish will
take place later this summer.
th Avenue
Auto Salvage
Quality Used Parts
Affordable Prices
Freindly Sales
Staff to Help
You Get
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Parts Search
(701) 282-5130
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12
“This case sets an
important precedent
and demonstrates how
cooperation between
federal, state and local
jurisdictions can result
in greater compliance
with mandated reporting
procedures,” said
NMCARA Executive
Director, Sandy Blalock.
“Automotive recyclers
have long supported
the full implementation
of NMVTIS and our
industry believes that all
entities involved in the
automotive dismantling
supply chain should be
required to report to
NMVTIS.”
WELCOME TO NDARA NEW
MEMBERS
Auto Data Direct
Contact: Jay Svendsen
1379 Cross Creek Circle
Tallahassee, FL 32301
Phone: 850-877-8804
Toll Free: 866-923-3123
Fax: 850-877-5910
Email: salvage@add123.com
www.ADD123.com
Northern Metal Recycling
Contact: Bob Kaplan
2800 Pacific Street
Minneapolis, MN 55411
Ph: 651-328-8831
Fax: 651-224-4870
Email: bkaplan@nmrecycling.com
Web: www.NorthernMetalRecycling.
com
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North Dakota Automotive Recyclers Association
Application for Membership
Company Name _______________________________________________________________________
Contact Person & Title_________________________________________________________________
Address______________________________________________________________________________
City, State, Zip ________________________________________________________________________
Phone:
Fax:
Web:
E-mail___________________________
Toll Free:____________________________________________
ENCLOSED IS MY NDARA MEMBERSHIP CHECK:
o $150.00Annual Fee
NDARA membership is open to all auto recyclers in North & South Dakota, as well as all
associated businesses.
Our membership year runs from October 1 – September 30
Please make check payable to NDARA
Please return this form with your membership check to:
NDARA
3333 Skycroft Circle
Minneapolis, MN 55418
Phone: (612) 782-8786
Email: ndara@centurylink.net
North Dakota Automotive Recyclers Association
3333 Skycroft Circle
Minneapolis, MN 55418