2013 Affiliate Resource Manual 1

2013
Affiliate Resource Manual
1
CONTENTS
1
2
3
6
8
9
11
22
24
28
Who We Are
NAA Organizational Structure
NAA Membership Policies & Procedures
Representation at the National Level
NAA Member Benefits
Political Advocacy
Education Institute
NAA Meetings & Networking Opportunities
Communications
Independent Rental Owners (IROs)
Products & Services
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WHO WE ARE
ABOUT THE NATIONAL APARTMENT ASSOCIATION
Since its inception in 1939, multifamily housing professionals and leaders have found the advocacy and service they
need from the National Apartment Association (NAA), the largest national nonprofit trade association devoted solely
to the needs of multifamily housing professionals. NAA is America's leading advocate for quality rental housing. NAA's
mission is to serve the interests of multifamily housing owners, managers, developers and suppliers and maintain a
high level of professionalism in the multifamily housing industry to better serve the rental housing needs of the public.
This is an exciting, active coalition promoting the multifamily industry.
NAA is a federation representing170 state and local affiliated associations with more than 60,000 members responsible
for more than 6.6 million apartment homes nationwide. NAA members represent all facets of multifamily housing:
owners, managers, developers, leasing consultants, maintenance technicians and suppliers. Members in good standing
of any affiliated association are automatically considered members of NAA and entitled to NAA benefits. In areas not
covered through our affiliates, multifamily housing professionals are encouraged to join NAA directly. NAA is actively
working to establish local apartment associations to serve the areas across the U.S. where we are underrepresented.
NAA represents members in government at the local, state and federal levels. Through a unique partnership with the
National Multi Housing Council (NMHC), the NAA/NMHC Joint Legislative Program offers affiliate chapters and
their members unified representation on federal legislative and regulatory issues paramount to the present and future
health of the industry. NAA offers members access to a wealth of information through advocacy, research, technology,
education, strategic partnerships, and offers a support network, which forms the backbone of the multifamily housing
industry. Through the broad based membership structure, dues to join NAA remain low, affordable and represent only
a fraction of what it costs to operate an association.
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N A A O R G A N I Z AT I O N A L S T R U C T U R E
B o a rd o f D i re c to rs
An energetic volunteer Board of Directors governs NAA. The Board receives and evaluates reports of the Committees,
Councils, Task Forces, the NAA staff, and the Executive Committee. It sets the policies and approves the important
initiatives for the National Apartment Association. The Board promotes member participation in problem solving and
provides a forum for the many interests within NAA, utilizing the experience, knowledge and skills of the members.
The Board of Directors is comprised of the NAA Officers, the immediate and prior Past NAA Presidents; the Regional
Vice Presidents appointed by NAA's 10 regions; two Board members at large; and the National Supplier Council
(NSC) Chairperson. Nonvoting members of the Board of Directors include: The Association Executives Council
(AEC) President, Chairs from the Conference, Education, Independent Rental Owners, Legislative and Membership
Committees, along with other various Forums, Advisory Boards, and Task Force Chairs.
The NAAEI President and NAAEI Chairs for Apartment Careers, Curriculum Development, Campaign Cabinet and
Program Administration also serve as nonvoting members of the NAA Board of Directors. Task Force chairs are appointed
by the NAA Chairman of the Board for a term of one year. The AEC and the NSC elect their Chairman/President.
NAAEI President is elected by the NAAEI Board of Directors. The Assembly of Delegates, at its annual meeting in the
fall, elects the NAA officers. Board meetings at NAA's national meetings are open to all members interested in attending.
NAA encourages every member to become involved at the local and state levels in order to prepare them for working
at the national level.
As s e m b ly o f D e l e g a te s
The National Apartment Association is organized into ten regional entities. States in each region are allocated delegates
and alternates based upon the percentage of NAA’s national affiliate dues billed for the previous May 1 through April
30 period, and received prior to the end of that twelve month time period ending (April 30) for the following year. All
dues paid by an affiliate will be attributed to the state in which the affiliate is chartered. International members will not
receive any delegates, and as such, dues paid by international members will not be used in the calculation of delegates.
The delegates and alternates are chosen by each state, and elect Regional Vice Presidents to sit on NAA’s Board of Directors.
The Assembly of Delegates must meet once a year in the fall, but may also convene at NAA's other national meetings.
All NAA members are invited to attend this meeting. The Assembly of Delegates:
• Elects the NAA Officers
• Approves the NAA Operating Budget
• Amends the NAA Bylaws as needed
The Assembly of Delegates is updated on NAA activities and policies at each convened meeting.
C o m m i tte e s - C o u n c i l s - Ta s k Fo rc e s
Much of NAA’s work is conducted through its Committees, Councils, and Task Forces. These posted meetings are open
to any interested person, but voting is restricted to the persons serving on that Committee, Council, or Task Force.
Typically the meeting is run by a volunteer Chair, assisted by a member of the NAA staff. A list of the committee
meetings is included in your registration materials at each national meeting. Committee members serve one year and
are appointed/elected by the Regional Vice President and are also appointed by the NAA Chairman according to NAA
Bylaws. Liaisons from various groups serve as non-voting members on Committees/Councils/Task Forces. Committee
meetings that are posted at the national meetings are open to anyone interested in attending.
Working on Committees, Councils or Task Forces is an excellent way to learn NAA’s structure, focus and leadership.
Members who wish to serve are encouraged to speak with their Regional Vice Presidents.
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NAA MEMBERSHIP POLICIES & PROCEDURES
N A A M e m b e rs h i p
Companies interested in joining the National Apartment Association do so by becoming members of the NAA-affiliated
state or local apartment associations nearest them. Each affiliate establishes its own membership dues structure and
develops its own unique menu of local/state services and benefits based upon the specific needs of its membership.
Each affiliate retains exclusive rights to promote membership within its own outlined area of service. A complete listing
of all NAA affiliates is available on the NAA Web site, www.naahq.org, and is updated regularly.
D i re c t M e m b e rs h i p
If there is no local NAA affiliate established in a given area, an interested company may join NAA as a direct member
to receive NAA benefits and services. Companies within any NAA affiliate's area of service may not join NAA as a
direct member.
I n te rn a t i o n a l M e m b e rs h i p
An international member can be any owner, developer, builder, operator or manager, that in the normal conduct
of business, provides rental housing to the general public; a provider of services or products to such rental housing
providers; an association which represents those interests, located outside the United States.
T h e A ffi l i a te N e t wo rk
NAA is a 501(c)(6) nonprofit trade association. It is a federation comprised of 170 state and local apartment associations
throughout the United States and Canada. Together, these represent more than 60,000 members and 6.6 million
rental-housing units nationwide. The NAA Board of Directors must approve new affiliates. Each affiliate is its own
legal entity, and files its taxes and tax exemption status documents on an individual basis.
A ffi l i a te D u e s & Re p o r t i n g Re q u i re m e n t s
Affiliate Dues
Dues payment by State and Local Affiliates paid to NAA for owners, developers and property managers (“Industry
Members”) will be paid on all rental housing units that are owned or managed by that member. The per unit fee for
Industry Members is $0.47 per rental housing unit. Dues payment by all State and Local Affiliates paid to NAA for
Associate Members (suppliers) is $30 per Associate Member.
NAA invoices affiliates for membership dues based upon information submitted to NAA by the affiliates on the Affiliate
Roster Reporting Form. The Affiliate Roster Reporting Form provides summary information on the number of members,
units and communities, while the rosters include all contact information for the members and communities. Roster
Reporting Forms are mailed to affiliates twice each year, to be returned by affiliates to NAA in April and October.
The reporting forms submitted by affiliates in October are used by NAA as a basis for dues calculations during the first
six months of the following calendar year (January through June). The reporting forms submitted in April are used by
NAA as a basis for dues calculations during the balance of the year (July thru December). This allows NAA and the
Affiliate to budget more accurately and easily for dues payments. Affiliates are encouraged to report new or expired
members to NAA throughout the year, but these adjustments do not affect the dues until the next reporting period.
Each year, NAA provides affiliates the percentage to determine the dues deductibility for the previous calendar year.
According to the lobbying deduction provisions of the Omnibus Budget Reconciliation Act of 1993, associations must
estimate the percentage of non-deductible dues payments. The percentage of NAA dues that is non-deductible for income
tax purposes should be disclosed to all affiliate members on applications and/or dues renewal statements. This percentage
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is calculated using the total amount of dues NAA receives from members and the total amount that is expended on
lobbying. This percentage is also published in the member’s only section of the NAA Web site.
A ffi l i a te B i l l i n g C ycl e s
NAA affiliate dues billings may be done monthly, quarterly, semi-annually, or annually, depending on the affiliate's
request. For state associations in which all members are already being reported to NAA by their local affiliates, there
are no added dues assessed. This ensures that the state association is not paying dues to NAA for members whose dues
have already been paid to NAA by a local apartment association.
M e m b e rs h i p Re p o r t i n g Re q u i re m e n t s / Ro s te r S u b m i s s i o n s
Submit a Membership Roster for all members:
The roster may be submitted in one of four ways: 1) Microsoft Excel, 2) Microsoft Access 3) any compatible comma-delimited
text, or 4) tab-delimited text file. The following is a list of information that should be included on the roster for each
member reported:
• Company Name
• Category (for more than one person per company label one as “PC” (Primary Contact) and “MC”
(Member Contact for others)
• Primary Contact First Name
• Primary Contact Middle Name
• Primary Contact Last Name
• Primary Contact Suffix
• Title
• Address Line 1
• Address Line 2
• City
• State
• ZIP Code
• Work Phone Number (including area code)
• Fax Number (including area code)
• Email Address
• Website
• ID number used at the local affiliate
• NAA ID number
• NAA Member Type (must be Associate, Management Company, Property, Owner, or Community)
• Managed By (List the name of the Management Company, only when the type is Community.)
• Number of Units (this is not applicable to Associate members)
E l e c t ro n i c Fi l e
To import your roster more quickly and efficiently, it is required that you submit your roster electronically. Affiliates
should submit their electronic rosters by uploading them online or email to dbs@naahq.org. Preferred formats include
Excel, Access or any compatible comma delimited or text file. We ask that you add and/or modify any new members,
dropped members, or updated information. Requests for rosters should be sent to dbs@naahq.org.
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S t a te Re p o r t i n g Re q u i re m e n t s
State associations whose entire memberships are already encompassed by local NAA affiliates that are responsible for
reporting member and unit information to NAA are not required to duplicate the information already being offered
by the local associations. Instead, state association leaders are free to list zero members and zero units and include a
note confirming that all members will be reported to NAA by the local affiliates within that state.
In the case where any member is only a member of the State Affiliate, the state association shall include such members on
a membership list and shall be submitted to NAA semiannually. All directives required by local Affiliates are also required
of state Affiliates with members who are not otherwise reported by a local Affiliate.
C o m p a ny - Wi d e M e m b e rs h i p B e n e fi t s
Beyond the initial primary contact at the identified member company, other people who work for the company being
served by the affiliate who shares the same business address as the primary contact may take advantage of the NAA
member rates when registering for the NAA Education Conference & Exposition, and when ordering items from the
NAA Bookstore. When ordering the NAA Lease software, the property using the software must be listed as a member
in that state.
D ro p s / Ad d s / C h a n g e s
NAA requests that affiliates provide monthly listings of dropped and added members from the previous month. Full
contact information (following the list provided in the “Membership Roster Requirements / Roster Submissions” section
above) is required. Affiliates should submit online and email directly to dbs@naahq.org.
Regardless of member additions or deletions provided by an affiliate throughout the year, dues invoice amounts may
change only twice each year and are based upon the information provided on the bi-annual Roster Reporting Forms.
M e m b e rs h i p A p p l i c a t i o n Re q u i re m e n t s
Membership applications for all NAA affiliates must include the following language:
"Your membership in (Area) Apartment Association includes membership in the National Apartment Association.
Twenty-eight dollars of your annual membership dues goes toward a one-year subscription to Units magazine and is
non-deductible from association dues payment."
S u s p e n s i o n / Te rm i n a t i o n o f a n N A A A ffi l i a te
Any NAA affiliate with an outstanding balance of more than 60 days past due is immediately suspended from receiving
further NAA services. Affiliates with outstanding balances in excess of 90 days may be terminated as NAA affiliates.
Suspended affiliates receive written notification of suspension and are allowed 10 business days in which to present any
special circumstances in writing to the NAA Board of Directors. Prior to achieving a 90-day outstanding dues balance, the
NAA Board of Directors considers any special circumstances presented by suspended affiliates, and makes determinations
as to whether or not any impending terminations are to be waived and for what periods of time.
The NAA Board of Directors may waive termination for up to two successive 90-day periods. If suspended affiliates
offer no written special cases for board consideration, they are automatically terminated as NAA affiliates when their
accounts are beyond 90 days past due.
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E n d i n g N A A A ffi l i a t i o n / Re a ffi l i a t i o n
If an NAA affiliate finds that it is not in a position to continue its affiliation with NAA (due to financial or other reasons)
and is current with its membership dues and owes no other moneys to NAA, it may simply submit a letter to NAA
indicating the desire to end the affiliation. At any future date, the association is free to submit a new NAA Affiliate
Charter Application along with the non-refundable application fee and all required submissions.
O u t s t a n d i n g D u e s B a l a n c e s o f Te rm i n a te d As s o c i a t i o n s
If an NAA affiliate's status is terminated either by NAA or by the affiliate, and that particular affiliate owes an outstanding
dues balance to NAA at the time of termination, within the 24 months following termination, an NAA Affiliate Charter
Application for that association will only be considered if it is accompanied not only by the nonrefundable application
fee and all required submissions, but also by payment for the equivalent of all dues previously owed for up to 60 days’
worth of back dues. Calculation of the back dues amount will be based upon NAA records regarding the number of
members and units within the association at the time of its termination of affiliation.
Despite any staffing or board of directors’ personnel changes within an association, the outstanding 60 days of back
dues balance will remain due during the entire 24 months following termination, if the association is operated by the
same corporate entity and under the same incorporated identity as it was during the time of its affiliation with NAA.
O u t s t a n d i n g N o n d u e s B a l a n c e s o f Te rm i n a te d As s o c i a t i o n s
If an NAA affiliate's status is terminated, either by NAA or by the affiliate, and that association owes an outstanding
financial balance to NAA other than for dues (i.e. monies owed for books, or educational materials provided to the
affiliate by NAA), at no future time shall an NAA Affiliate Charter Application for that association be considered unless,
in addition to the non-refundable application fee and all required submissions, it contains proposed terms with respect
to repayment of all non-dues debt owed to NAA by the association.
Despite any staffing or board of directors personnel changes within an association, outstanding non-dues debt balances
will remain active as long as an association is operated by the same corporate entity and under the same incorporated
identity as it was during the time of its affiliation with NAA.
If both outstanding non-dues and dues balances are owed by an affiliate at the time affiliate status is terminated, all
procedures pertaining to non-dues and dues balances as outlined above will apply.
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R E P R E S E N TAT I O N AT T H E N AT I O N A L L E V E L
NAA REGIONS
To ensure representation in every area, NAA has divided the United States into 10 regions. Each region as well as each
state is entitled to representation within the NAA leadership structure. These regions are as follows:
R EG I O N 1
R EG I O N 6
Delaware, Washington, D.C., Maryland, Pennsylvania,
Virginia, West Virginia
Arkansas, New Mexico, Texas
R EG I O N 7
R EG I O N 2
Alaska, Arizona, Idaho, Nevada, Oregon, Washington
Connecticut, Maine, Massachusetts, New Hampshire,
New Jersey, New York, Rhode Island, Vermont
R EG I O N 8
R EG I O N 3
Colorado, Montana, North Dakota, South Dakota, Utah,
Wyoming
Illinois, Indiana, Michigan, Minnesota, Ohio, Wisconsin
R EG I O N 9
R EG I O N 4
Alabama, Florida, Louisiana, Mississippi
Georgia, Kentucky, North Carolina, South Carolina,
Tennessee
R EG I O N 10
California, Hawaii
R EG I O N 5
Iowa, Kansas, Missouri, Nebraska, Oklahoma
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Re g i o n a l V i c e Pre s i d e n t A p p o i n t m e n t
Each region shall elect one Regional Vice President (RVP). Each region may also elect one additional non-voting Regional
Vice President (RVP) who may act and vote at a NAA Board meeting in the absence of the voting RVP. In addition,
the delegates in Regions paying the first and second highest percentage of national dues, as outlined in the Policies &
Procedures, shall elect two additional Regional Vice Presidents. The regions paying the third, fourth, and fifth highest
percentages of national dues shall each elect one additional Regional Vice President. Each Regional Vice President must
either be an owner, developer, builder, operator or manager of rental housing. The delegates in each region may meet
periodically, but at least once prior to the annual meeting of the Assembly of Delegates to elect Regional Vice Presidents.
Each RVP serves a two-year term. Odd numbered regions will elect their Vice Presidents to serve a two-year term
beginning in odd calendar years and even numbered regions in even calendar years. In the event that a vacancy on
the Board occurs due to the loss of a RVP, such region shall elect another representative.
Re g i o n a l M e e t i n g s
Usually NAA RVP nominations and elections are held in conjunction with regional meetings. The date and location
of an annual regional meeting or meetings is at the discretion of the Regional Vice President and the leadership within
the affiliates in that region. Regional meetings are also held in conjunction with all NAA national meetings: Education
Conference & Expo, Capitol Conference and the Assembly of Delegates meeting. NAA makes meeting space and time
available to conduct the regional meeting.
S t a n d i n g C o m m i tte e s / A p p o i n t m e n t s
Each year, the incoming NAA Chairman of the Board appoints chairs to all standing committees (Legislative, Membership,
Budget and Finance, Education Conference, and Independent Rental Owners Committee) for a one-year term and
creates any ad hoc task forces that might be required for the coming year. All standing committees require representation
from each region per NAA bylaws. Regional Vice Presidents are asked to appoint regional representatives to serve on
NAA standing committees for the coming year. Regions with more than one Regional Vice President may appoint one
additional representative to each standing committee. Every region receives the opportunity to be represented within
NAA at the assembly, board and committee levels.
N A A As s e m b ly o f D e l e g a te s Re p re s e n t a t i o n
Each year, previous dues paid on behalf of all NAA members in the state are used as a basis for determining each state's
representation at the NAA Assembly of Delegates and for the RVP distribution. The Assembly generally meets in
March, June, and November each year to make key decisions about NAA's governance. Assembly members have ample
opportunities to network with other industry professionals at these meetings. Serving as a Delegate is one of the best
ways to learn more about NAA and to represent the states’ needs and concerns.
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NAA MEMBER BENEFITS
L E G I S L AT I V E A N D R E G U L AT O RY A D V O C A C Y
N A A G ove rn m e n t A ff a i rs
NAA Government Affairs advocates for policy initiatives that will allow apartment communities to flourish in a strong,
vibrant rental housing market. Government Affairs is a full-service department employing a comprehensive range of
strategies to influence federal, state and local public policy including:
• Federal advocacy to promote and protect the industry’s ability to house Americans in a supportive legislative
and regulatory climate
• State and local government affairs to provide expert insight, research and resources for NAA affiliates on
the industry’s most important topics and trends at the state and local levels
• National grassroots outreach to educate and mobilize activists on issues impacting their businesses and
the industry overall
• Contributions to political campaigns to support pro-apartment candidates through NAA’s Political
Action Committee (NAAPAC)
• Proactive two-way communications with NAA members, affiliates and key stakeholder groups to build strong,
supportive relationships
Fe d e ra l Advo c a c y : M a k i n g t h e C a s e B e fo re C o n g re s s
a n d t h e E x e c u t i ve B ra n c h
NAA unites with the National Multi Housing Council (NMHC) on the Joint Legislative Program (JLP), a federal legislative
advocacy initiative. The JLP is the foremost proponent for the apartment industry and ensures that apartment developers,
owners and operators have a strong voice with members of Congress and the executive branch by engaging them in a
constructive dialogue that positively impacts policy decisions. The JLP is directed by leaders of both organizations who
serve on the Joint Legislative Committee (JLC) and establish policy priorities These comprehensive issues range from
reform topics such as housing finance and taxes, to those that financially impact property operations such as bed bugs,
Section 8 housing inspections and lead-based paint, to name a few. For information on NAA’s federal advocacy program,
contact Greg Brown at greg@naahq.org.
S t a te a n d L o c a l I s s u e s : S u p p o r t i n g N A A A ffi l i a te s’ Advo c a c y E ffo r t s
The state and local government affairs program offers a full complement of services including research and analysis, issue
expertise, advocacy campaign strategies and materials such as model legislation and Issue Almanacs. Staff members track
legislation in all 50 states and monitor the activities of more than 10 national policymaking and issue organizations. Staff
is available to write and deliver testimony, develop talking points or assist in organizing grassroots lobbying activities.
Staff also maintains an extensive library of information on major policy topics on the NAA website. The state and local
issues section provides members with a “one-stop shop” of comprehensive, yet user-friendly information on pressing issues.
For information on state and local government affairs services, contact Greg Brown at greg@naahq.org.
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POLITICAL ADVOCACY
ENGAGING THE GRASSROOTS AND SUPPORTING
P R O - A PA R T M E N T C A N D I D AT E S
AIMS
The Apartment Industry Mobilization Service (AIMS) is the industry’s only national grassroots network and represents
about 60,000 multifamily housing advocates. AIMS is vital to our industry’s ability to communicate our unique perspective
when decisions are being made in Washington, D.C., because elected officials listen best when that voice is that of informed
constituents back home. AIMS is our ready mechanism to marshal local grassroots resources to affect legislation and
regulations that directly impacts our industry.
Every March, grassroots advocates participate in the annual NAA Capitol Conference in Washington, D.C., to personally
advocate with their members of Congress. A growing number of NAA activists also take part in the Congressional Recess
Program to advocate for industry priorities with their members of Congress in their home districts during congressional recesses.
In addition to federal advocacy, NAA offers support for an effective state grassroots program. NAA Government Affairs
will alert your members to mobilize on pressing state legislation affecting the apartment industry. You provide the content,
and NAA will send out the email to your members to contact their elected state officials. For information on how to
participate, contact Kathleen Gamble at Kathleen@naahq.org.
NAA’s website has a special advocacy section to ensure members’ involvement in grassroots activity by providing legislative
information in one central location. In addition, members are able to send out information, such as letters to elected officials,
from the same location. Please urge your members to sign up and participate at www.naahq.org/governmentaffairs.
N A A PAC a n d B e tte r G ove rn m e n t Fu n d
The NAA Political Action Committee (NAAPAC) enhances NAA’s national legislative effectiveness by supporting apartmentfriendly congressional candidates across the country. NAAPAC is a voluntary, non-partisan Political Action Committee.
It solicits voluntary personal contributions from NAA members, aggregates their political strength and supports national
congressional candidates who are supportive of our industry. NAAPAC strives to educate Congress about the apartment
industry and helps to guarantee that no decision that may affect the industry will be made until NAA’s voice is heard.
NAA created the Better Government Fund (BGF) in 2000 to enhance our industry’s political advocacy efforts. BGF is
used to underwrite NAAPAC’s fundraising activities. In essence, it is sponsorship dollars for PAC events at the Capitol
Conference, the Education Conference, the Assembly of Delegates meeting as well as affiliate events. Affiliates rely on
contributions to BGF to reimburse their expenses to host a NAAPAC event.
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While eligible contributions to NAAPAC are strictly set by federal law, contributions to BGF are unrestricted. This
means corporations as well as individuals can contribute to BGF and be reimbursed. The contributions may come
from any source including personal, corporate and association funds. Information on NAAPAC and BGF can be
found at www.naahq.org/governmentaffairs or by contacting Kathleen Gamble at kathleen@naahq.org.
NAA Industry Mobilization Fund (IMF): Financially Addressing Significant Industry Issues NAA allocates financial
resources to support issues with potential national implications if not successfully addressed. Proposals for IMF funding
may be submitted by an NAA Affiliate, the Board of Directors, the Legislative Committee or NAA staff. IMF funds
may be used for, but are not limited to state and local advocacy campaigns (examples: defeating rent control regulation,
inspection ordinances, building code retrofit requirements); national advocacy efforts not currently supported adequately
through NAA’s government affairs program; public opinion polling (examples: support for higher rents in exchange for
greater energy efficiency in apartments); and research projects that could be utilized nationally in a positive way (examples:
alternatives to sprinkler retrofit mandates or economic impacts of rent control).
L e g a l Advo c a c y : S u p p o r t i n g M e m b e rs o n C o u r t Ac t i o n s
Impacting the Industry
The NAA Legal Assistance Program helps influence federal and state appellate court opinions on important industry-related
issues. State and local affiliates or member companies may request that NAA file friend-of-the-court (amicus curiae) briefs
on their behalf. Information may be obtained by contacting Scot Haislip at scot@naahq.org.
Pu b l i c A ff a i rs : B u i l d i n g M u tu a l ly B e n e fi c i a l Re l a t i o n s h i p s
NAA communicates with members, affiliates and other key stakeholders through a number of vehicles to provide
timely information on the latest policy issues impacting the industry.
• AIMS Updates (the Apartment Industry Mobilization Service’s e-newsletter with twice monthly updates
on federal legislative and regulatory issues)
• HotSheet (a monthly e-newsletter reporting on the latest state and local legislative activity affecting the industry)
• Apartments Work: The Policymaker’s Guide to Rental Housing (the annual report from NAA/NMHC on federal
priorities for 2013)
• NAA/NMHC Government and Public Affairs Report (formerly Joint Legislative Staff Report; published several
times a year with information on recent federal legislative and regulatory actions)
• State and Local Policy Outlook (a publication identifying important state and local policy issues with several
Updates during each calendar year)
• The Government Affairs Forum on the NAA Community Site and Online Resource Center
• Bi-weekly federal legislative and regulatory update calls (with NMHC staff briefings)
The materials referenced above are posted on NAA’s website at www.naahq.org/governmentaffairs. For information
about these resources, contact Carole Roper at carole@naahq.org.
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N A A E D U C AT I O N I N S T I T U T E
The NAA Education Institute (NAAEI) is the education arm of the National Apartment Association. The mission of
NAAEI is to provide broad-based education, training and recruitment programs that attract, nurture and retain highquality professionals and develop tomorrow’s apartment industry leaders.
NAAEI is committed to improving the knowledge base and developing the skills of all multifamily industry personnel
including leasing consultants, community managers, maintenance professionals and portfolio supervisors, which will
result in:
• A better trained, more professional work force;
• Better managed, more profitable apartment communities;
• Enhanced apartment resident satisfaction;
• Informed employees who comply with federal regulatory issues; and
• The development of apartment industry strategies that address the needs of tomorrow’s apartment
industry professionals.
NAA and NAAEI encourage affiliated associations to offer NAAEI’s nationally recognized education programs:
• National Apartment Leasing Professional (NALP)
• Certificate for Apartment Maintenance Technicians (CAMT)
• Certified Apartment Manager (CAM)
• Certified Apartment Supplier (CAS)
• Certified Apartment Portfolio Supervisor (CAPS)
• Independent Rental Owner Professional (IROP)
NAAEI continuously revises and updates course materials to reflect changes in industry regulations and practices.
NAA affiliated associations may purchase NAAEI education products through NAAEI’s print-on-demand supplier,
ViaTech. Pricing is as follows:
Ja n u a r y 2 013
Price per Student Manual
• NALP
• CAMT
• CAM
• CAS
$130
$275
$255
$120
• CAPS
• IROP
• Supplier Success
• Fair Housing and Beyond
$480
$125
$39
$39
These prices include the costs for: the first comprehensive exam (retakes are available at a cost to the student.), certificate,
pin and CAMT patch.
NAAEI book returns must be approved in advance. NAAEI charges a 30 percent restocking fee for all products returned
to ViaTech.
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N a t i o n a l Tra i n i n g
If you are interested in offering NAAEI designation programs but don’t have the time, money or the right instructor, then
the National Training Program may be right for your association. NAAEI will work with you to offer these programs
to your members utilizing qualified NAAEI National Trainers. For more information about the National Training
Program, please contact Kim McCrossen at 703/797-0610 or kimberlymccrossen@naahq.org.
D e s i g n a t i o n Pro g ra m s
For information about each designation, please go to www.singlemostimportanthing.com.
N a t i o n a l A p a r t m e n t L e a s i n g Pro f e s s i o n a l ( N A L P )
NALP is a 25-hour course designed specifically for leasing consultants. A recent survey of supervisors has demonstrated
that 81 percent of NALP graduates improved their closing ratio, 54 percent improved their ability to overcome objections, and 54 percent improved resident retention. NALP consists of eight modules, which cover the following topics:
• Keys to Success in Leasing
• Leasing and the Internet
• Leasing Demonstration and Resolving Objections
• Legal Aspects
• Rental Policies and Procedures
• Telephone Presentations
• The Leasing Interview and Qualifying Residents
• The Market Survey Presentation
• Comprehensive Online NALP Exam
N A L P C e r t i fi c a te Re q u i re m e n t s
Candidates must complete all eight NALP modules (classroom delivered or online), receive a satisfactory grade on
their Market Survey, pass the NALP Online exam and have six months of apartment industry experience to receive
their NALP certificate. (Leasing consultants with less than six months of apartment industry experience may take the
NALP course but will not receive their certificate until they complete six months of industry experience.)
To m a i n t a i n t h e N A L P C e r t i fi c a te
NALP designates must pay annual renewal dues of $50 and report three continuing education credits (CECs) earned
the previous year.
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C e r t i fi e d A p a r t m e n t M a n a g e r ( CA M )
The CAM program is 55.5 hours of training for experienced Leasing Consultants and Assistant Managers preparing for
career advances, particularly managers who are new to the industry or managers who want a comprehensive refresher
course. According to a recent survey of supervisors, 77 percent noticed improved performance after the completion
of the CAM course. Additionally, 75 percent demonstrated an enhanced ability to analyze their property’s financial
operations, and 55 percent showed improvements in their marketing plans. CAM training includes:
• Management of Residential Issues
• Property Maintenance for Managers
• Legal Responsibilities
• Risk Management
• Human Resource Management
• Financial Management
• Fair Housing
• Research, Analysis, and Evaluation
• Marketing
CA M C e r t i fi c a te Re q u i re m e n t s
CAM candidates must have worked in the apartment industry for at least 12 months (to be obtained during the candidacy
period for CAM), successfully complete the nine courses listed above (may also complete online), and pass the two-part,
proctored CAM exam in order to receive their certificate.
In 2013, NAAEI made a change to the CAM course to no longer require the Community Analysis project, but instead
to have students take a new, high-stakes exam which will test students on the same skills as the project. The new CAM
exam is delivered in two parts over a 4-hour period. Part I is 100 multiple-choice questions timed for 2 hours. Part II is
75 scenario-based multiple choice items, also timed for 2 hours. The new CAM exam is ONLY delivered on a computer
in a proctored environment. This new exam will be ready April 1, 2013.
To m a i n t a i n t h e CA M C e r t i fi c a te
CAM designates must pay annual renewal dues of $100 and report six continuing education credits (CECs) earned
the previous year.
Certified Apartment Supplier (CAS)
The CAS program is 26 hours of training that is ideal for new salespeople as well as veterans of the industry. This program
is designed as an opportunity for suppliers to hear the everyday challenges faced by the apartment manager customer.
CAS training includes:
• Management of Residential Issues
• Risk Management
• Financial Management
• Fair Housing
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CAS C e r t i fi c a te Re q u i re m e n t s
CAS candidates must have worked in the apartment industry for at least 12 months in a supplier role; successfully complete
the four required courses; and meet all examination requirements within 24 months of declaring their candidacy for CAS,
as well as complete NAAEI’s Supplier Success course.
To m a i n t a i n t h e CAS C e r t i fi c a te
CAS designates must pay annual renewal dues of $100 and report three continuing education credits (CECs) earned
the previous year.
Supplier Success
Supplier Success is a full-day program that focuses on the relationship of the supplier and property owner and manager,
which may be offered as both a standalone program as well as a prerequisite to the CAS course. As a result of completing
this course, participants will be able to:
• Understand how economic conditions have impacted the apartment industry;
• Define various types of multifamily housing;
• Describe measures of apartment community success;
• Understand the impact of pricing and lease management on a property’s financial performance;
• Recognize measurements of a property’s success;
• Understand the inner structure of the apartment associations;
• Communicate using industry terms and acronyms;
• Identify financial decision-makers;
• Review property and company organizational charts;
• Review timing, resources, and daily operations of an on-site community;
• Recognize business resources to maximize selling opportunities;
• Learn methods for positioning products/services based upon the goals of an apartment community;
• Begin relationship building opportunities with other classroom participants.
C e r t i fi c a te fo r A p a r t m e n t M a i n te n a n c e Te c h n i c i a n s ( CA M T )
ANSI ACCREDITED PROGRAM
CERTIFICATE ISSUER
CAMT training is a unique blend of a total of 90.5 hours of classroom training that includes online learning. Maintenance
expenses are the single largest controllable element in any operating budget. This course is designed as an introduction
for new maintenance professionals or as a refresher for the veteran employee, to give these professionals the knowledge and
tools necessary to run an effective maintenance program. A recent survey stated that 87 percent of supervisors noticed
improvement in work performance in CAMT graduates. Additionally, 67 percent improved their ability to manage
preventative maintenance, 58 percent improved their diagnosis of maintenance issues, and 58 percent made more cost
effective replace vs. repair decisions.
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The two non-technical courses consist of online learning followed by online practice scenarios; the five technical courses
consist of hands-on classroom training followed by online practice scenarios. CAMT is the only apartment industry
education course to be awarded accreditation from the American National Standards Institute (ANSI).
CAMT training includes:
Non-Technical Courses:
• Inside the Apartment Business
• People, Projects and Profits
Technical Courses:
• Electrical Maintenance and Repair
• Plumbing Maintenance and Repair
• Heating, Ventilation and Air Conditioning Maintenance and Repair
• Appliances Maintenance and Repair
• Interior and Exterior Maintenance and Repair
CA M T C e r t i fi c a te Re q u i re m e n t s
Candidates must complete all seven CAMT modules (classroom delivered and online), pass the CAMT Online exam
and have 12 months of apartment industry experience to receive their CAMT certificate. (CAMT students with less
than 12 months of apartment industry experience may take the CAMT course but will not receive their certificate
until they complete 12 months of industry experience.) The CAMT certificate has lifetime validity and certificate
holders are not required to take continuing education credits or pay designation renewal dues.
A p a r t m e n t I n s t i tu te o f M a i n te n a n c e E xc e l l e n c e ( A I M E )
Recognizing that CAMT certificate holders do not have to take continuing education credits but still need to remain
on top of regulatory and emerging industry issues, NAAEI created the Apartment Institute of Maintenance Excellence
(AIME) for CAMT certificate holders and encourages them to pay $50 membership dues and earn three continuing
education credits (CECs) annually to remain a member in good standing in AIME.
C e r t i fi e d A p a r t m e n t Po r t fo l i o S u p e r v i s o r ( CA P S )
CAPS training is a 40-hour, weeklong classroom training event with five, eight-hour courses, though these courses may
be delivered as standalone seminars. A recent survey of supervisors demonstrates that 57 percent of CAPS graduates have
improved risk and portfolio management, as well as financial management. 87 percent noticed an overall improvement
in work performance. CAPS training includes:
• Legal Responsibilities and Risk Management
• Property Evaluation and Due Diligence
• Financial Management
• Effective Leadership
• Property Performance Management
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CA P S C e r t i fi c a te Re q u i re m e n t s
CAPS candidates must have worked in the apartment industry as a multi-site supervisor for at least 24 months or be
a CAM, ARM or RAM designate in good standing with 24 months of management experience, successfully complete
the five courses listed above, and pass the CAPS Online exam in order to receive their certificate.
To m a i n t a i n t h e CA P S C e r t i fi c a te
CAPS designates must pay annual renewal dues of $100 and report six continuing education credits (CECs) earned
the previous year.
I n d e p e n d e n t Re n t a l Ow n e r Pro f e s s i o n a l C e r t i fi c a te ( I RO P )
Independent Rental Owners have their own unique set of property management concerns. NAAEI responds to those
needs with the Independent Rental Owner Professional (IROP) designation program. In 18 hours of training, IROP
participants cover:
• Ownership and property management
• Moving in
• Employees
• End of the lease
• Preparing the property
• Resident problems
• Rent
• Evictions
• Marketing
• Resident retention
• Applications
• Taxes
• Screenings
• Protecting your investment
• Rental agreements and leasing forms
• Section 8
I RO P C e r t i fi c a te Re q u i re m e n t s
Independent rental owners who complete the IROP course can now earn the IROP designation/certificate by taking
a 65-question, multiple-choice online exam. IROP certificate holders are not required to submit dues or CECs.
Online Education
NAAEI offers two designations online, as well as topical Webinars throughout the year. NAAEI has also recently
launched an Online Learning Management System (LMS).
O n l i n e L e a rn i n g M a n a g e m e n t Sys te m ( L M S )
NAAEI has partnered with Leasehawk to launch a universal online-based Learning Management System (LMS) that
can be utilized across all NAA affiliates.
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On this new system, members and non-members can sign up for your in-person courses and seminars, and take online courses 24
hours a day. The interactive online courses are designed to last about an hour. Students can take any of the over 60 courses without
leaving the office or home, and you are able to go at your own pace. This is a great way to offer your members the convenience
of getting continuing education online and generating revenue for your association. The LMS is a one-stop-shop that delivers
online courses, tracks Association training seminars as well as designations. Each member is able to maintain their own personal
profile and keep a record of all of their education in the multifamily industry, even if they change companies or associations.
For questions regarding the Learning Management System, please contact Lesley Packel at lesley@naahq.org.
NALP Online
This course can be purchased in its entirety at the member rate of $299 or by the module (same as the eight modules
listed under NALP above) at $39 per module. Non-members will pay $399 for the full course and $50 per module.
NAA affiliated associations receive a revenue share of $100 for the entire course and $15 per module if individuals purchase
NALP Online at the member rate. If the course is purchased at the non-member rate, NAA affiliated associations receive
$135 for the entire course and $18 per module.
Affiliate staff may want to acquaint member companies who provide in-house training and do not send their employees to
affiliate course offerings with NALP Online. They may wish to purchase a module or modules for use by their employees.
For information, visit
http://www.naahq.org/EDUCATION/DESIGNATIONPROGRAMS/NALP/Pages/NALPOnline.aspx
CA M O n l i n e
Apartment professionals who wish to earn their Certified Apartment Manager (CAM) designation may take the program
online, through a partnership between NAAEI and Rio Salado College. The entire designation, including the CAM
Community Analysis project, is delivered in an online, self-paced module designed for busy professionals. CAM Online
is broken into five modules:
• CAM 110: Overview of property management legalities.
• CAM 112: Procedures for property managers.
• CAM 114: Overview of property risk management.
• CAM 116: Overview of property valuation and property market analysis.
• CAM 118: Research, Analysis, and Evaluation
This course can be purchased in its entirety at the member rate of $815 or by the module at $205 per module. Non-members
pay $915 for the full course and $230 per module. The Research, Analysis, and Evaluation is $50 when purchased alone,
for both members and non-members.
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NAA affiliated associations receive a revenue share of $280 for the entire course and $70 per module if individuals purchase CAM Online at the member rate. If the course is purchased at the non-member rate, NAA affiliated associations
receive $320 for the entire course and $80 per module.
For information, visit http://www.naahq.org/education/designationprograms/CAM/Pages/CAMOnline.aspx
N A A E I We b i n a rs
NAAEI's Webinars provide the convenience of learning on the Internet while providing the opportunity and benefits
of peer-to-peer interaction. Our Webinars are facilitated by industry experts and/or NAA members and contain topical
information for apartment industry professionals. Recent topics include the transition to R-410A, Swimming Pool
Chemistry and Integrated Pest Management. Most NAAEI webinars are also archived and available for purchase on the
NAAEI Learning Management System.
For information, visit http://www.naahq.org/education/onlinelearning/Pages/default.aspx
N A A E I PA R T N E R S H I P S
NAHMA
SCHM: NAAEI works with NAHMA to offer the Specialist in Housing Credit Management (SHCM) certification
via webinar two or three times per year. The SHCM certification was developed for those who manage apartment
communities that were developed and operate under the Low Income Tax Credit (LITC) program. Affiliates can earn
$50 per attendee for advertising this course.
CGPM
The Credential for Green Property Management (CGPM) was developed in coordination with NAHMA for onsite
managers, maintenance staff and supervisors of front-line employees at affordable and conventional apartment communities
employing Green Operations and Maintenance Practices. Employees of management companies who have opted for
HUD Office of Affordable Housing Preservation (OAHP) green restructuring can use this program as a mechanism
for meeting ongoing OAHP training commitments.
The Credential for Green Property Management is not restricted to employees of management companies who have
opted for OAHP green restructuring. This credential will also benefit onsite managers, maintenance staff and supervisors
of front-line staff at other affordable and conventional apartment communities employing Green Operations and
Maintenance Practices.
Credential holders will learn the latest techniques and technologies for making cost-saving green improvements
at properties.
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C re d e n t i a l fo r G re e n Pro p e r t y M a n a g e m e n t Re q u i re m e n t s
The HUD Office of Affordable Preservation (OAHP) requires that projects going through the Green Initiative, which
will receive the full benefits of a green restructure (including a maximum 50 percent increase in the Incentive Performance
Fee, and a reduction in required owner contribution to as little as 3 percent of green rehabilitation costs), must have onsite
managers, maintenance staff and supervisors of front-line staff certified in green building principles and practices. This
requirement can be met by completing a total of 16 hours of training in a variety of green building topics.
I n i t i a l Re q u i re m e n t s
Within six months after the Mark-to-Market (M2M) Green Initiative closing, the property owner must provide evidence
to OAHP that an individual in property management (onsite staff, onsite lead maintenance person, or their direct supervisor)
has completed a minimum of 16 hours of training in the required topics and from an accepted provider. Each of the
following topics must be covered in the training, with a cumulative total of at least 8 hours in these areas:
• Green Building Principles and Practices Overview
• Energy Efficiency
• Water Efficiency
• Integrated Pest Management
• Indoor Air Quality
• Green Operations and Maintenance
Other topics that may be included in the 16-hour requirement include:
• Green Site Landscaping, Xeriscape, Composting, etc.
• Green Building Systems
• Alternative Energy Sources (Solar, Wind, Geothermal, Combined Heat and Power, Co-generation)
• Energy Star (including indoor and outdoor lighting) and WaterSense Programs
• Recycling and Waste Reduction
• Resident Green Education
O n g o i n g Re q u i re m e n t s
In addition, a minimum total of four hours per year of continuing education in any of the above 12 topics is required
to renew the Credential for Green Property Management.
Initial Accepted Green Property Management Training Providers (and their Websites)
• National Affordable Housing Management Association (NAHMA) and its affiliated AHMAs www.nahma.org
• National Apartment Association (NAA) and its affiliated associationswww.naahq.org
• Associated Builders and Contractors of Delaware www.abcdelaware.com
• American Institute of Architects (AIA) www.aia.org
• Association for Energy Affordability (AEA); www.aeanyc.org
• Barry Weaver Consulting www.barryweaverconsulting.com
• Build It Green; www.builditgreen.org
• Building Education Center; www.bldgeductr.org
• Building Performance Institute; www.bpi.org
• Daylighting Collaborative; www.daylighting.org
• Elias Global Solutions www.eliasglobalsolutions.com
• Enterprise Community Partners www.enterprisecommunity.org
• Global Green www.globalgreen.org
• Green Advantage www.greenadvantage.org
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• Institute for Professional and Executive Development www.ipedinc.net
• Institute of Real Estate Management (IREM®) www.irem.org
• National Center for Healthy Housing www.healthyhomestraining.org
• NeighborWorks www.nw.org
• Northwest Energy Efficiency Council (NEEC) www.neec.org
• Southface www.southface.org
• U.S. Green Building Council www.gbci.org
H ow to A p p ly
Applications can be downloaded from the NAA website at
http://www.naahq.org/education/designationprograms/other/Pages/CGPM.aspx
All applications should be sent to:
Green Credential, c/o NAHMA
400 N. Columbus St., Suite 203
Alexandria VA 22314
CGPM Online
The online green property management course is designed specifically to address the green operational issues of the
multifamily housing industry. The training meets the training requirements for the Credential for Green Property
Management (CGPM). Resources include the Green Operations & Maintenance Plan and Tenant Green Training
Program manuals and much more. Affiliates can earn $25 per attendee for promoting this online course.
For registration questions, please contact support@seminarweb.com or 800/701-5161.
A p a r t m e n t A l l S t a rs a n d M u l t i f a m i ly I n s i d e rs
Starting in 2013, NAAEI is teaming up with the largest premium webinar series in the industry to provide its affiliates
and members with access to the movers and shakers in the apartment industry as they discuss innovative ideas, best
practices and emerging industry trends. These webinars will give participants the tools they need to become industry
superstars in their own rights.
• Industry insiders will discuss industry trends and timely topics that benefit both on- and off-site staff
• Webinars are available at one-time or subscription pricing
• Participants can earn Continuing Education Credits (CEC) to help meet NAAEI professional designation
renewal requirements
• Webinars will be archived on NAAEI’s Learning Management System and available 24/7 for people to view
at their convenience
Participating affiliates receive 8 percent of the revenue for each live event, and 16 percent of the revenue for sales
of the recorded webinars on the LMS.
IREM
NAAEI has partnered with the Institute of Real Estate Management (IREM) to develop and offer Fair Housing and
Beyond! a 4.5-hour fair housing program that uses real-life situations to encourage critical thinking, prudent decision
making, the consequences of poor decisions and provides coaching to help prevent costly mistakes. Affiliates may offer
this course in house. This program is also available online.
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N A A E I A ffi l i a te E d u c a t i o n C o n f e re n c e
Every year NAAEI hosts its Affiliate Education Conference. This conference is geared towards affiliate staff and industry speakers and features strategies for enhancing/expanding your education programs, industry best practices, roundtables, industry speaker/trainer networking, technology demonstrations, group events and more. The 2013 Affiliate
Education conference is planned for Aug. 21-23, 2013, in Baltimore, Md. For information about this conference
please contact Kim McCrossen at 703/797-0610 or kimberlymccrossen@naah.org.
N A A E I U p d a te s
To stay up to date on all happenings with NAAEI, please check the Education Director’s forum on the NAA Community
site. You can participate and stay in the know about everything at NAAEI, as well as communicate with education
directors at other associations.
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NAA MEETINGS & NETWORKING OPPORTUNITIES
S tu d e n t H o u s i n g C o n f e re n c e & E x p o s i t i o n
The 2013 NAA Student Housing Conference, February 25-27 at the ARIA Resort in Las Vegas, NV, is designed for
individuals who are involved or interested in student housing management. The conference provides the tools and tips
needed to succeed in the lucrative student housing market. This conference offers education sessions, keynote speakers
and an exposition for apartment industry suppliers to showcase their student housing products and services.
Please Save The Date for next year’s conference – March 3-5, 2014 at the ARIA Resort in Las Vegas, NV.
C a p i to l C o n f e re n c e
NAA’s Capitol Conference will be held March 10-13, 2013 at the Omni Shoreham Hotel in Washington, DC. It affords
attendees a wonderful chance to learn more about pertinent legislative issues and lobby their representatives of Congress.
There is no registration fee for this meeting. Please Save The Date for next year’s Capitol Conference – March 9-12,
2014 at the Omni Shoreham Hotel in Washington, D.C.
E d u c a t i o n C o n f e re n c e & E x p o s i t i o n
The 2013 NAA Education Conference & Exposition, to be held June 19-22 at the San Diego Convention Center in
San Diego, CA, is the largest national trade show and conference in the apartment industry. Held each June, it attracts
more than 6,200 apartment industry professionals, with more than 50 education sessions and 850 trade show booths.
Member companies gain maximum exposure by showcasing their products and services in front of thousands of apartment
industry professionals with purchasing power. NAA members receive a discounted rate on conference admission.
Please Save The Date for next year’s conference – June 18-21, 2014 at the Colorado Convention Center in Denver, CO.
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As s e m b ly o f D e l e g a te s M e e t i n g
The 2013 NAA Assembly of Delegates Meeting will be held November 6-8 at the Adolphus Hotel in Dallas, TX. The
AOD meeting installs the NAA officers for the coming year, approve NAA’s operating budget, approve NAA bylaw
changes and plan for the following year. The NAA Leadership Forum is held in conjunction with the Assembly of
Delegates to brief association leaders and to provide a forum to exchange ideas and information on leadership trends.
Members receive free admission to this meeting and all NAA members are encouraged to attend. Please Save The Date
for next year’s AOD – November 12-15, 2014 at the InterContinental Boston Hotel in Boston, MA.
G re e n C o n f e re n c e
The 2013 NAA Green Conference will take place April 15-17 at the Baltimore Marriott Waterfront Hotel in Baltimore,
MD. This conference is intended to bring together industry professionals and enable them to network and share insight
on strategies that help to improve their energy efficiency and lower their expenses through environmentally friendly
steps and policies.
A p a r t m e n t Reve n u e M a n a g e m e n t C o n f e re n c e
NAA and the Joshua Tree Conference Group have a joint partnership and have held two successful Apartment Revenue
Management Conferences. This conference is a one-of-a-kind and is dedicated to multifamily revenue management
strategies and techniques. Please stay tuned for an announcement on the date/location (will be in September/October 2013)
for this year’s conference.
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C O M M U N I C AT I O N S
units magazine
Every NAA member receives a complimentary subscription to NAA’s award-winning national magazine units. Units is
the acknowledged leader in providing the latest news and cutting-edge analysis on topics pertaining to the multifamily
housing industry. Units is published 12 times per year and includes features, columns and information attuned to
member needs and interests.
Address changes for subscribers may be sent to membership@naahq.org. An electronic version of units magazine,
viewable online at www.naahq.org, is available on approximately the 10th of each month. A link to this electronic
version is also forwarded to all NAA members whose email addresses we have.
N A A’s I n d u s t r y I n s i d e r e - N ew s l e tte r
NAA publishes a weekly e-newsletter Industry Insider that contains headlines and links to important apartment and
real estate-related news stories covered by the national press. It also updates members on upcoming NAA events and
programs and services. The Industry Insider is transmitted via email every Tuesday morning. Members who are not
receiving it may contact membership@naahq.org to make sure that their contact information is up to date.
A ffi l i a te Ac t i v i t i e s , N ew s a n d P h o to s
NAA offers affiliates the opportunity to submit articles and photos that highlight their latest activities, awards and
achievements. Please submit all entries to Paul Bergeron at paul@naahq.org or Frank Mauck at frank@naahq.org.
This information will be shared through NAA’s website.
A r t i cl e S u b m i s s i o n s a n d Au t h o r G u i d e l i n e s
NAA encourages members to inquire about and to submit articles to units magazine for publication. Articles typically
are assigned one to two months prior to publication. A copy of the editorial calendar is available at www.naahq.org.
The calendar is subject to change, and the units staff welcomes input from members on topics that they would like
to see covered. Please discuss submissions with NAA’s Paul Bergeron at paul@naahq.org.
Pre s s Re l e a s e s
Member company press releases may be submitted to NAA and units magazine for consideration. Please forward them
to NAA’s Paul Bergeron at paul@naahq.org.
B u l k Pu rc h a s e
NAA affiliates may arrange to receive extra office copies of units magazine for use in local recruitment efforts. A form
for requesting marketing materials is available in the member’s only section of the NAA website, www.naahq.org.
NAA also offers affiliates the option of ordering units magazine in bulk. Affiliates pay only the cost of shipping
for these copies. Please contact NAA six weeks prior to your trade shows to ensure that sufficient quantities of these
and any other membership materials are available to be distributed during these meetings. Contact Paul Bergeron
at paul@naahq.org or Frank Mauck at frank@naahq.org.
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Connect with NAA
Connect with NAA (formerly the “View from National”") is a monthly column from the NAA Chairman provided on
the first week of every month for the following month's publications. If you have questions or comments about how to
receive Connect with NAA, please contact Frank Mauck, NAA's Manager of Communications, at frank@naahq.org.
A r t i cl e Re p ri n t s
Members and affiliates may request reprints to be made of published units articles. These reprints may either be posted
on their Web site or distributed at meetings. Relevant content from units magazine also may be republished in affiliates’
publications. Contact NAA’s Paul Bergeron at paul@naahq.org for details.
T h e N A A We b s i te
A new NAA website is set to launch in 2013, complete with an updated look, navigation and search. All of the latest
and need-to-know information on the apartment industry, including upcoming meetings, informative articles, links to
affiliates and partners, new products and more will still be available at www.naahq.org. You’ll also be able to visit the
website in the palm of your hand, using your mobile device of choice.
NAA members have access to all member benefits on the website, including Government Affairs issues, NAA Connect
and specific content for affiliate staff.
NAA members can access member benefits online by ensuring that NAA has a current email address, and that the
member knows his/her member ID number. For easy reference, the ID is printed on the UNITS address label, or the
member may call the NAA Membership Department at 703/518-6141, or email membership@naahq.org.
NAA Connect
NAA Connect (formerly known as the NAA Community Site & Online Resource Center) the place for networking,
collaboration, discussions and document sharing – and it’s all on the NAA website. An NAA benefit, NAA Connect
features a number of industry-based communities and discussion forums available for all NAA members join, as well as
affiliate-only groups, including the Association Executives Council and the Affiliate Education Director’s Community.
For information, please contact Online Resource Manager, Mary Scott at mary@naahq.org or 703/797-0645.
A p a r t m e n t C a re e r H Q . o rg
ApartmentCareerHQ.org is the career-oriented site from NAAEI, specifically designed for high-school and college-aged
job seekers. The goal of the site is to provide a central location for career exploration for this targeted audience, bridging
the gap between stumbling upon the industry to actively seeking a career in the industry. The site provides details for
each “career track,” maintenance, leasing and management and job search tips. Additionally, ApartmentCareerHQ.org
provides a free, searchable career database and the opportunity to upload resumes, linked by ApartmentCareers.com ®.
Visitors can also download the career brochures, watch videos about each career path and read stories about real-life
success stories from people in the industry.
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For those students who are college-bound or the college student searching for a major course of study, the site has a
page dedicated to colleges and universities that offer Residential Property Management majors, minors and graduate
degrees along with courses and certificate programs.
ApartmentCareerHQ.org is a great resource for you to refer your members and members of the general public who
may contact you with questions about how to get started in the apartment industry.
L i n k s to A ffi l i a te s
The NAA Web site maintains an up-to-date listing of all NAA Affiliated State and Local Apartment Associations, organized
by geographic regions. Just visit www.naahq.org, and click on “Affiliated State and Local Apartment Associations.” Then
simply click on your state to find the affiliate in your area. NAA lists the contact information for each Affiliate, and
provides a link to the Affiliate’s website if available.
NAA Member Resources
A ffi l i a te Tra i n i n g / O ri e n t a t i o n
NAA staff is available to visit local affiliates to provide a detailed overview of NAA's programs and services, board
orientations, strategic planning, etc. NAA staff can also answer any substantive questions posed by volunteer leaders
and staff from an affiliate. Contact Kimberlee Berry, Senior Manager of Affiliate Relations, at 703/797-0625
or kimberlee@naahq.org.
Re q u e s t fo r S p e a ke rs
Throughout the year, NAA volunteer leaders and staff visit numerous affiliates in response to requests for national
office speakers. NAA will do its best to arrange for any affiliate to receive a visit from a national representative to speak
at a conference or an event, or to initiate or lead designate training courses. Visit the Affiliates Only Resource Center
on NAA’s Web site for the speaker request form.
S u r vey o f I n c o m e & E x p e n s e s
The annual Survey of Income & Expenses in Rental Apartment Communities provides executives and professionals
in the apartment and related industries with the financial information they need to conduct their daily operations.
Companies can use the survey as a tool to support strategic and business planning.
N A A B o o k s to re
The NAA bookstore offers one-stop shopping for books, publications and videos on the business of multifamily housing
with discounted rates for NAA members. Please visit the NAA Web site at www.naahq.org and click on the member's
only section to view the bookstore catalog.
M a rke t i n g M a te ri a l s
Part of NAA benefits, Affiliates are able to order various marketing pieces to assist in recruitment efforts and/or to keep
their members informed. NAA is pleased to offer Affiliates FREE material that describes NAA’s benefits and programs.
NAA encourages Affiliates to use these materials in promotional member packages, mailings and for distribution at
meetings and trade shows. The marketing materials request form can be found on the NAA Web site, in the Affiliate’s
Only Resource Center.
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D i re c to rs a n d O ffi c e rs I n s u ra n c e fo r A ffi l i a te s
NAA endorses a Directors and Officers insurance program available only to NAA affiliated associations. Affiliates are
eligible to participate in this endorsed Directors and Officers insurance policy, which can offer extremely reasonable
rates for coverage. For details, contact Meyers-Reynolds & Associates, Inc. at 800/882-0688 and mention the
National Apartment Association.
N A A N a t i o n a l L e a s e Pro g ra m
NATIONAL
LEASE
Program
The National Lease Program is a Web-based leasing program offered exclusively to members of the National Apartment
Association. This powerful and easy-to-use leasing program is designed for market-rate and student housing, and recently
was updated to include single-family rentals. It allows an apartment community to save time and money by speeding
up preparation and printing of legal documents. In addition to providing greater efficiency to the onsite leasing process,
prospective residents may fill out a rental application online, and property managers may audit and edit entire portfolios
of leases with a few clicks of a mouse.
The lease and accompanying addenda cover every aspect of the rental process and are reviewed by expert attorneys to
ensure compliance with state and local law. The language of the lease is constantly monitored and modified to reflect
new legislation or jurisprudence. This valuable NAA member benefit is currently available in 43 states as well as the
District of Columbia. The Lease Program has an initial cost of $175 per site license, and then each page of the lease,
called a click, can be purchased in packages of 500, 1,000, 2,500 or 5,000.
Currently, over 15,000 communities are enrolled in the National Lease Program nationwide. The National Lease Program
continues to grow exponentially each year and has been proven to be a valuable tool for member retention. Customer
companies include some of the largest multifamily REITS and privately held real estate firms in the country. To date,
the National Lease is the most widely used standardized lease form in the multifamily housing industry.
In addition to be a premiere member benefit, the National Lease Program is also a revenue sharing opportunity for NAA
and state and local chartered Affiliates. While an Affiliate may elect not to participate in the program, NAA offers a
portion of royalties to affiliates that actively market the program to their members. For information on marketing the
program to your members please contact Scot Haislip, Assistant Vice President National Lease Program and Counsel
at 703/797-0617 or scot@naahq.org.
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I N D E P E N D E N T R E N TA L O W N E R S ( I R O )
PROGRAMS & SERVICES
Independent Rental Owners are members that own and/or manage 1-500 units and represent more than 50 percent
of NAA’s Owner and Management Company Members. NAA has designed programs and services to meet the specific
needs of all members within the IRO segment. A majority of the resources can be accessed through the NAA IRO
Section of the website: www.naahq.org/membership/iroc.
( I RO ) Re s o u rc e C e n te r
The resource center provides education and information resources for smaller owner members to help them grow and
develop their businesses. The program is designed to provide education and information to IRO members in an easily
accessible and convenient manner. Access at www.naahq.org/memberonly/resources/iro/Pages/default.aspx.
I RO - Re l a te d A r t i cl e s
Resources are grouped based on important subject matter (Fair housing, operations management, and marketing, etc.).
I RO M e m b e r S p o t l i g h t
Designed to provide best practices in areas of business importance to smaller owners from the perspective of a successful
IRO owner. The target is IROs in all segments of membership. The initial IRO Member Spotlight is in units magazine
and then transferred online.
N ew M a rke t i n g S t ra te g i e s D e s i g n e d
to H e l p Yo u I n c re a s e Yo u r I RO M e m b e rs h i p !
NAA, with the support of the NAA Independent Rental Owner Committee (IROC), has developed specific strategies
to support your efforts in increasing your local/state IRO memberships. Visit the AE Resource Center online to view
the information.
I RO B e s t Pra c t i c e s G u i d e s
NAA has created three recent annual education guides that provide best practices information tailored to the owner
community. Originally created as hard copy guides but have since been transferred to a web format for easier
member access.
I RO C o m mu n i t y S i te & O n l i n e Re s o u rc e C e n te r
The IRO Community Site provides IRO members a vehicle to communicate and learn best practices from other members through an interactive exchange of industry information. The Resource Center will be a virtual encyclopedia with
everything members want to know relevant to the apartment industry. Access at IRO Community Site & Online Resource Center at community.naahq.org.
I RO Re s o u rc e G u i d e
Annual hard-copy education guide that provides a wealth of industry information and education.
C l i ck n’ L e a s e fo r I n d e p e n d e n t Re n t a l Ow n e rs ( L e a s e Pro g ra m )
The NAA BlueMoon lease is identical to what is used by all the largest property management companies. The Click n’
Lease option is designed to be affordable for the IRO member by reducing the number of minimum clicks.
N a t i o n a l B e s t Pra c t i c e s C o n f e re n c e C a l l s
Designed to provide industry best practices information and sharing tailored to specific areas that directly impact the
IRO. Spearheaded through the NAA IROC and the calls last approximately 75 minutes.
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Fo ru m s
The IRO Forum occurs during the NAA Education Conference and Exposition and was created to address key topics
that are impacting the owner community nationally (ex. Financing options in today’s environment). The event is
spearheaded through the NAA IROC. IRO members can participate in the IRO Forum by registering for the NAA
Education Conference and Exposition.
N e t wo rk i n g E ve n t s
Designed in conjunction with the NAA Education Conference and Exposition, the IRO networking events provide owners
at the conference the opportunity to network and develop relationships with their peers from around the country.
( I RO ) S av i n g s Pro g ra m
Assist owner members with saving time and money on the following commonly used products and services:
• Maintenance Products and Services
• Resident Screening
• Property Management Software
• Debt Collection
• Shipping Services
Access at www.naahq.org/memberonly/resources/iro/Pages/default.aspx.
N A A To o l s t h a t c a n S u p p o r t A ffi l i a te I RO
M a rke t i n g & Re c ru i t m e n t E ffo r t s
• IRO Marketing DVD - The DVD outlines the NAA Network and reasons to join an NAA affiliated local apartment
association. The video features NAA IRO members from around the country giving their testimonials on the benefits
that they have received through the NAA Network. Access at www.naahq.org/memberonly/resources/iro
• IRO Brochures - Brochures highlighting the NAA benefits provided IRO members
• IROC Manual - Step-by-step guide to developing and sustaining an IRO Committee locally. Access at
www.naahq.org/memberonly/affiliateonly/Pages/2010IROCManual.aspx.
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