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E-Leadership conference 1. Ticketbis Group Highlights • Leading secondary ticketing marketplace in Southern Europe and Latam, currently operating 37 countries; • 350 employees in 13 offices spread across the globe; • Turnover* of €53M in 2014 vs 28M in 2013 (91% growth); • Gross commissions* of €14M in 2014 vs 6M in 2013 (121% growth); • Big capacity for growth: €107M+ expected turnover in 2015 with a parallel increase in gross commissions; • Ebitda positive in 2015; *Note: Turnover represents the total value of tickets sold excluding VAT; the term gross commissions represents the value that Ticketbis keeps after paying the seller / supplier excluding VAT 2. They have been able to build up a global company 2011 2. They have been able to build up a global company 2011 2012 2. They have been able to build up a global company 2011 2012 2013 2. They have been able to build up a global company 2011 2012 2013 2014 2. They have been able to build up a global company 2011 2012 2013 2014 2015 3. Turnover* Total Turnover 120 100 80 60 40 20 0 2010 2011 *Note: Numbers in million Euros; CAGR does not include 2015 2012 2013 2014 2015E 4. With only… €12,200,000 of capital raised 5.Thanks to a first Class team… FINANCE LEGAL • More than 350 employees who speak more than 30 languages, from across 30 different nationalities, with varied professional backgrounds such as engineering, business, law, marketing, journalism, sociology and psychology; • Average team age of 28; • A-class and experienced key management team (e.g. CTO of 10+ years experience, several managers who previously worked in some of our competitors, etc.). TB HR IT SELLER BUYER OPERATIONS & CUSTOMER SERVICE DATA ANALYSIS TB MARKETING & CONTENT UX & PRODUCT 6. With the right set of skills… • Two Founders have 10 years of combined experience in investment banking • Huge help to raise money • Experience in executing fast • Good at analyzing the market and the competitors • Finance bit of the business was covered • But the real success was the skill to recognize what we were lacking and the skills to hire the right team to bring: • Knowledge of the ticketing industry • Online marketing experience • E-commerce experience • Other skills like leadership, team management… were learned on the job over the past 5 years 7. Recruited in a market where employees do not have the skills needed… • Main e-commerce skills needed include: • Online marketing • Interactive design • Data scientist • UX specialist • Programming skills • Most of this set of skills are not even offered at schools and Universities. • For some like programming, even thought there is an entire 4 years career, students come out of it with the same practical knowledge that a non-uni graduate will get in less than 3 months • Our solution: Huge focus on training mainly in the first year but also during the entire work live. • We are doing the job that Universities should be doing 8. To take advantage of a unique opportunity • In the US, after 15 years of development, the secondary market for tickets represents 20% of the primary market in terms of turnover ($4.5Bn vs $22Bn) with a much higher average margin (25% vs 7%); • In Europe the primary market moves approximately €30 Bn annually. Although the secondary market, established in 2007, has grown exponentially year after year, it is still well behind the 20% that it represents in the US; • Ticketbis created the online secondary ticketing market in Latin America in 2012 and in Asia in 2014. Together these create a market opportunity similar to the one it had in Europe allowing Ticketbis to become the first real global player in the industry. Sources: TM Plus conference in NATB 2013 Conference Viagogo estimates Live Nation Investor & Analyst Day July 15, 2010 http://www.forrester.com/The+Future+Of+Online+Secondary+Ticketing/fulltext/-/E-RES44671?objectid=RES44671
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