A new generation of Baycrest supporters

to Baycrest
IN THIS
EDITION
Program helps slow memory
decline ........................................ 3
Sex, Aging & Memory:
Canada’s first women’s brain
health conference ….................. 5
The next generation of
Baycrest backers ...................... 6
L’Shanah
Tovah
Wishing you and
your loved ones
a happy, healthy
and sweet
New Year.
Please save the date!
Thursday, March 29, 2012
Baycrest Gala
More details to come!
autumn 2011 • issue 20
y
our
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New president joins Foundation
O
n September 1, Baycrest
welcomed Susan Sutton as
President Baycrest Foundation
& Vice President Global Institutional
Advancement.
A fundraising executive with
over 26 years of experience leading
campaigns for prestigious academic
and health sciences centres in
the United States, Sutton will be
responsible for initiating a major
fundraising campaign to support
Next Generation Baycrest initiatives.
“It is an honour and a privilege
to be associated with a unique and
prominent patient care and research
institution such as Baycrest.
The campaign will not only be
transformative to the historic home
of Baycrest, but will have the potential to transform medicine and
patient care delivery as we know
it today,” says Sutton, who was
instrumental to
the success of
the recently
completed $2billion campaign
at Johns Hopkins Medicine in
Baltimore.
“Susan is a
strategic thinker
with extensive
experience leading the design
Susan Sutton
and implementation of international fundraising
programs,” says Warren Kimel,
Chair of the Foundation Board.
“We look forward to collaborating
on innovative ways to support
Baycrest innovations in aging and
brain health.”
continued on page two
Hall of Honour opening celebrates
family legacies
Celebrations for the grand opening
of the new, interactive Gottdenker
Hall of Honour on Baycrest’s main
floor began on June 1, 2011.
Donors, their families and friends attended official dedication ceremonies
which paid tribute to new endowment fund holders, people who
raised the level of their funds, and
those who made planned gifts to
Baycrest during the past fiscal year.
continued on page two
Adam and Sheryl Gottdenker and their children,
Logan and Ryan, at the official ribbon-cutting.
New president continued from page one
“Our sincere gratitude goes to Florence Weinberger,
who so capably stepped in as Interim President in
January when Mark Gryfe concluded his successful
10-year run as Foundation President,” Kimel adds.
In addition to Johns Hopkins, Sutton has held senior
management positions at The Pennsylvania State
University, the National Alliance for Mental Illness,
and the National Jewish Centre for Immunology and
Respiratory Medicine.
Hall of Honour continued from page one
The year-long campaign to encourage families to be part
of the new Hall of Honour with its innovative recognition opportunities – such as photographs of honourees
displayed in digital photo frames – raised a remarkable
$1 million.
“The new Gottdenker Hall of Honour is a testament
to our benefactor, Joe Gottdenker, and all the endowment fund holders and Sam Ruth Legacy members who
believe in cherishing others, giving back, and leaving a
lasting legacy to their families and to the community,”
said Michael Levy, chair of the Foundation’s Endowment
Committee, at the opening.
Ifa, 87, greatly appreciated the excellent care her late
husband, Morris, received for nearly two years at
Baycrest Hospital. Last fall, she started attending the
Baycrest Community Day Centre for Seniors three days
a week. “We appreciate what Baycrest has done for my
parents, and wanted to increase our support for its outstanding work,” says Brian, whose children also have
close ties to Baycrest.
“My daughter, Stephanie, played the piano
for my father at Baycrest and you would see
him reacting to the music,” he says. Daughter,
Hayley, loved working at the hospital as a
therapeutic recreationist, before marrying and
moving to Seattle.
For Ifa and her family, being at the
dedication was rich and meaningful. “It was
huge for my mother that we were there.
When she went in the Hall and saw the
photograph of herself with my father, that
was an emotional moment,” says Brian.
“Seeing a picture is more meaningful than
just a name. We made a connection for a
moment with a man who was very special
to all of us.”
Demon family has close ties to Baycrest
A total of 1,000 people attended the two dedication
ceremonies and open house, including three generations
of the Demon/Demone family. Ifa Demon, her sons Brian
and Marvin Demone and their families, were recognized
for increasing the level of the Morris & Ifa Demon
Endowment Fund for Alzheimer’s Research.
Ifa Demon (front, centre) and her family at the opening ceremonies in June.
To find out how you can be part of the Gottdenker Hall of Honour, how to establish a Baycrest Endowment Fund
or how you can honour a loved one, please contact Lyn Ben-Dat at 416-785-2500, ext. 3409,
lbendat@baycrest.org, or Joanne Gittens at ext. 2023, jgittens@baycrest.org.
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ATTACH YOUR NAME TO BAYCREST | AUTUMN 2011
Researchers discover ways to slow memory decline
A Baycrest research study has found that starting memory intervention programs early on helps people with mild cognitive
impairment (MCI) function better in daily life and can slow
their memory decline. This knowledge is providing hope to
older adults with MCI who have a 50 per cent risk of
developing Alzheimer’s disease within five years after diagnosis.
With the support of the Morris Goldenberg Endowment
Fund, psychologist Kelly Murphy and her colleagues have
shown that people with MCI who participate in Baycrest’s
eight-week Memory Intervention Program have a remarkable
ability to learn and use practical memory strategies and tools
effectively in their everyday lives.
“People with MCI can learn new information, retain it and
use that knowledge to change their behaviour,” says Dr. Murphy, who is director of the program. As a result, participants
feel more confident and in control, and they keep better track
of appointments, medications and daily activities.
Dr. Murphy is now doing research to determine whether
MCI clients can successfully make changes in diet, exercise
and social activity that might slow the rate of memory
decline. She’s also studying very early cognitive changes in the
disease. “One of our goals is to develop a test that clinicians
Recent graduates of the Memory Intervention Program and their partners
take part in a monthly Alumni Group with Dr. Kelly Murphy (4th from right).
could use to identify people with MCI earlier, so we can start
interventions sooner.”
The endowment fund established through a generous
bequest from the late Morris Goldenberg supports
Dr. Murphy’s efforts to advance clinical services and applied
research related to MCI. Mr. Goldenberg’s sister, Jenny
Frankel, suffered from Alzheimer’s and he wanted to do
what he could to help seniors at risk of the disease.
Sporting events raise over $6.2 million for research and care
It is evident from this year’s incredible results that people
love to golf, play hockey or cycle for a good cause. The
2011 Scotiabank Pro-Am for Alzheimer’s, with tournaments in Toronto, Edmonton and Calgary raised a record
$5.1 million for Alzheimer’s research and care. The Strokes
2
1
4
Fore Stroke Baycrest Classic brought in $410,000 for
stroke research and care, and the Barrie to Baycrest bike
ride has raised over $708,000 and counting for seniors’
fitness programs. Thank you to all the organizers, players,
sponsors and donors for an outstanding year!
3
5
6
1 Members of team Alterra flank Hockey Hall of Famer Dino Ciccarelli and captain Richard Cooper at Draft Night 2 (l-r) David Schlesinger, Gordie Howe and Harry
Lebovic take the ceremonial face-off at the 2011 Toronto Scotiabank Pro-Am 3 (l-r) Strokes Fore Stroke event sponsors Allan & Susan Fenwick with Co-chairs Len
Waldman, and Ron and Perry Steiner 4 (l-r) Golf foursome Tom Ehrlich, Fred Rubinoff, David Korman and Harry Goldgut at St. George’s 5 Riding together in the
2011 B2B was a thrill for (l-r) Alan Morris, Ethan Morris, Gary Morris, Anna Aleinikov and Stephen Morris. Ethan, 11, rode the entire 100km and raised $1,085! 6 Steven
Menkes and Zishe Lawrence Wittlin receive the B2B 2011 Harold Lederman Award from past winners Lisa Draper and Michael Bregman.
3
ATTACH YOUR NAME TO BAYCREST | AUTUMN 2011
80-year-old receives gift that gives to others
When Fran Simms moved to Toronto from Hamilton five
years ago, the vivacious 75-year-old decided to volunteer at
Baycrest right away. She was familiar with Baycrest because
her father had been a resident. Through her role as a
friendly visiting volunteer, her bond with Baycrest grew
Fran Simms (front, centre) celebrates with her family at a Poconos resort.
stronger. Once a week, Fran can be found helping residents
with Alzheimer’s connect with a past hobby, passion or
vocation. “What often works is showing photographs,” she
says. “That gets them talking about themselves and the
other people in the picture.”
In celebration of Fran’s 80th birthday in April, her
family gave the caring volunteer a gift she would treasure
by establishing the Fran Simms Friendly Visitor Covenant
Fund at Baycrest. “I was floored,” says Fran. “I couldn’t
think of anything that would please me more than to
share this special occasion with others who are less
fortunate.”
To top it off, Fran invited the entire family to a resort
in Pennsylvania’s Poconos Mountains in May for a
four-day birthday party. Her three children and seven
grandchildren and their spouses, along with her four
great-grandchildren, came from Boston, Long Island,
Ottawa, Kingston and Toronto to join their “Bubs” for
a fun-filled weekend. “This was an amazing event. Every
single one was there,” says Fran, “and they asked me,
‘Can we do this again next year?’”
New funds support Baycrest and honour loved ones
We are grateful for all new funds established between March 1 and August 31, 2011.
Endowment Funds
Memorial Funds
Founder $250,000 - $499,999
Vita Abate • Pola Arluk • Harry Bain • Issac (Igor) Bajczman
Rachel Baker • Fanny Beck • Vera Berger • Dr. Roman Borsch
Abram Bulwa • Abraham Burko • Marmie Charndoff
Ruby Chaplin • Lillian Cogan • Pola Cohen
Meryl Cole • Samuel Day • Donna DeKuyper
Franca Gabrijelcic • Helen Gameroff • Leonard Godfrey
Irving Goldhar • Esther Rachel Goodman • Norma Greenspan
Shifra Handler • Jolana Harvey (Herczog) • Minnie Hirsh
Frank Horwitz • Shejna Esther Kalifon • Manny Kimel
Mildred Kirzner • Betty Klayman • Selma Kligerman
Andrew Kozma • Danny Krangle • Edna Lester • Pola Lokiec
Aaron Mandlsohn • Claire Markus • Jacob Markus
Bina Rhoda Maser • Esther Matalon • Yetta Mednick
Ada Meloff • Peter Mitchell • Sam Myers • Dun Nip
Yetta Orfus • Rachel Orlan • Emeric Rosenberg
Minnie Rosenberg • Ann Rowland • Helen Rumanek
Lilly Saltzman • Ruth Schapira • Molly & Roy Sidenberg
Faye Sossin • Irwin Stepak • Irving Steinberg
Samuel (Rip) Wagman • Kelly Wortsman • Mildred Wyman
Saul & Mira Koschitzky
Trustee $50,000 - $99,999
Sharon & Stanley Clavir and Family
Guardian $18,000 - $35,999
Philip & Eva Freedman Family
Harry & Ethel Wasserman
Patrons $10,000 - $17,999
Jennie & Moishe Appleby and Family
Erika & George Biro
Ben & Nety Copelovici and Family
Rita & Sol Dennis
Harold & Eleanor Miller
Becky Newman
Gert & Bill Nyman Family
Lola & Bernard Oksner
Rothschild Family
Leonard & Elizabeth Zuk and Family
Celebration Funds
Covenant Funds $1,000 - $9,999
Sylvia Banack
Marvin C. Gord
Mary-Margaret Kelley
Barry Michaels
Morris Weisdorf
Thelma & Leo Bauman • Sam Bederman • Hilda Bornfreund
Pearl & Julie Caplan • Jinni & Joel Carman
Bessie Falkenstein-Glick • Bernard Gershman • Betty Klayman
Freda Levitt • David & Dorothy Shessel • Lottie Steck
William (Bill) Gerald Volterman
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ATTACH YOUR NAME TO BAYCREST | AUTUMN 2011
Sex, Aging & Memory:
Women of Baycrest host first women’s brain health conference
Statistics show that women’s brain health is at greater risk than
men’s as they age. About 70 per cent of all new Alzheimer’s
patients are women and twice as many women suffer from
depression as men. Why does gender make such a difference
and what can women do to boost brain health throughout life?
A healthy body = a healthy brain
Dr. Carol Greenwood will discuss
how women can modify their diets
to keep their brains sharp. Her
research has shown that traditional
eating patterns in North America
can clog circulation to the aging
brain. “Women have an opportunity to engage in healthy lifestyle
practices in their 40s and 50s as a
way of maintaining brain health in
their 70s,” says Dr. Greenwood, a
Keynote Speaker
senior scientist and interim director
Hilary Swank
of Baycrest’s Kunin-Lunenfeld Applied and Evaluative Research Unit. “What’s good for your
heart is good for your brain. It’s important
to eat lots of plant-based foods and maintain a healthy
body weight.”
Experts reveal how to stay brain healthy
Women of Baycrest is bringing together an exceptional group
of researchers and health care professionals to provide advice
and share the latest information about sex differences in the
aging process at Sex, Aging & Memory, Canada’s first
women’s brain health conference. Leading scientists will reveal
what’s known about aging well and how to stay brain healthy
longer at the day-long conference at the Allstream Centre,
Exhibition Place, on October 18, 2011, 7:30 a.m. to 5:30 p.m.
Ways to reduce caregiver stress
Dr. Tiffany Chow, the first neuroscientist to be supported
by Women of Baycrest, will share her insights on mindful
methods for reducing stress – a serious health risk, especially
for caregivers. “Providing care to a loved one with dementia
can be a long stress marathon. My breakout session will
illustrate with real-life examples how the Buddhist concept
of loving kindness brings meaning and better satisfaction to
caregivers,” says Dr. Chow, a senior clinician-scientist in
Baycrest’s Rotman Research Institute and the Sam and Ida
Ross Memory Clinic. Her stress-busting strategies can help
prevent caregivers from sliding into depression and ill health.
The conference will also feature keynote speaker Hilary
Swank, a two-time Academy Award winner; emcee Christine
Bentley, the popular CTV news anchor; Senator Linda Frum;
and Dr. Marla Shapiro on the revitalizing impact of fitness on
brain health. Workshop topics include practical strategies for
remembering, comparative sex differences in the brain, and the
effects of menopause on cognition.
For tickets and information, please call 416-785-2500,
ext. 2038 or e-mail: info@womenofbaycrest.com.
Baycrest Foundation Annual Campaign
FUNDS WE RELY ON!
Help us meet the most urgent needs of those we serve today,
and improve the health of seniors tomorrow.
Please contact us to make your gift or
join the prestigious Circle of Honour with a 4-year pledge.
Contact Carol Berns 416-785-2500, ext. 2035
cberns@baycrest.org | www.baycrest.org/annualcampaign
Send Baycrest e-cards for all occasions
Honour family and friends on birthdays, anniversaries,
bar/bat mitzvahs, births, engagements...and more!
Convenient. Easy. Immediate.
And every card helps Baycrest transform the journey of aging.
Visit www.baycrest.org/Donations and send one today!
5
ATTACH YOUR NAME TO BAYCREST | AUTUMN 2011
A new generation of Baycrest supporters
My name is Jaco
b
Rachel!
Hi! My name is
Goldstein.
I am a grade 5
student at
Leo Baeck Day
School.
I was assigned
to do a project
on a charity that
touched my he
art.
I chose your ch
arity because m
y
grandfather liv
ed there and m
y
grandmother ha
s been there sinc
e 2004.
I think that your
charity is a spec
tacular
cause and I love
how you devote
all your
time to people
like my grandp
arents.
Jacob Harold G
oldstein
student
I am a grade 4
ic
at Allenby Publ
signed a
School. I was as
project to teach
a charity
my class about
me.
that is special to
arity because
ve a lot
I chose your ch
arents who I lo
dp
an
gr
tea
gr
y
two of m
ken care of
crest and got ta
ay
B
to
en
be
ve
a dancing
ha
fundraiser I did
y
m
r
Fo
l.
el
w
g with our
really
est did a dancin
cr
ay
B
e
us
ca
be
activity
rocks!
raiser. Baycrest
stars for a fund
on
Rachel Mendels
Lemonade stand provides lesson in philanthropy
In June, five-year-old twins Carly and Samantha Merbaum came up with the idea to
set up a lemonade stand in front of their house. Big brother, Benjamin, age 7, thought
the proceeds should go to Baycrest. “He wasn’t really sure what Baycrest was, but we
went on the website and read about the services that Baycrest provides to the elderly,”
explains their mother, Allyson. “Even I was surprised by all the learning opportunities
of a lemonade stand!”
With this issue of Attach Your Name to Baycrest, we’re introducing an updated design and more stories
on the powerful impact of donor gifts on people’s lives. We welcome your comments.
Contact Us!
Attach Your Name to Baycrest is published to keep you up-to-date
on people who are helping transform the journey of aging.
To report a change of address, or to remove your name from the
mailing list, please call 416-785-2500, ext. 2261 or email
kshenvi@baycrest.org
Please address your comments or ideas to the Editor at:
Baycrest Foundation, 3560 Bathurst St., Toronto, ON M6A 2E1
• 416-785-2500, ext. 2037 • cweiner@baycrest.org
Editor: Cindy Weiner Graphic Specialist: Shari Nepom
To find out more about attaching your name to Baycrest, call
Florence Weinberger at 416-785-2500, ext. 2055 or e-mail
fweinberger@baycrest.org
With special appreciation to Baycrest’s Planned Giving Program Sponsors
Baycrest Foundation
1682129
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ATTACH YOUR NAME TO BAYCREST | AUTUMN 2011