Overview
Transcription
Overview
European Retail Profile 2011 Frankfurt Overview Frankfurt am Main, famous as the financial and services capital of Germany, has considerable attraction from the surrounding area thanks to its position at the centre of the Frankfurt-Rhine-Main business region. The city’s retail centre profits from this and offers consumers a mix of high-grade mass market and luxury stores. Zeil Location/ 30-Minute Drive Time Study Area Information Frankfurt City Profile Ranking* 3,023,806 14th €22,311 9th GDP Forecast 2010 to 2015 (% pa) 2.32% 23rd Consumer Spending Forecast 2010 to 2015 (% pa) 1.65% 29th 113 20th Study Area Population Study Area Purchasing Power / Capita Cross-Border Retailer Attractiveness Index* (Average = 100) *based on analysis of 55 European cities GDP & Consumer Spending source: Oxford Economics 2011. Study Area source: MBI 2010. High Street Prime Rental Information for Zeil Key Retail Entrants During 2010 / 2011 Prime Rent (€/sq m/year) €3,360 Short-Term Rental Forecast €3,540 Zara Home Hackett Calida Jimmy Choo High Street: The high street dominates over shopping centres in Frankfurt with Zeil being the top location and one of the highest revenue-generating shopping streets in Germany, despite having a low-priced focus along some stretches. The opening of the MyZeil shopping centre on the street in February 2009 helped to raise the quality and attractiveness of Zeil as a whole. Goethestrasse, to the east of Zeil is the luxury stretch, while the connected Rossmarkt, Steinweg and Biebergasse lend themselves to retail in the upper mid-price sector. After Munich, Frankfurt is the second most expensive retail location in Germany. Rental values continue to grow and prime space now costs up to €280/sq m/month. Demand is particularly high on the Zeil and available space is scarce. A change in tenants has taken place on the corner of Steinweg/ Goetheplatz, where Diesel Jeans has made way for a 690 sq m COS store, and the refurbishment of a row of buildings at 5-11 Goetheplatz should create an additional 6,000 sq m of retail. The Prada store on Goethestrasse turned recently into Germany’s first Miu Miu store, with Prada relocating to larger premises in the area. Apple Shopping Centres: The most attractive shopping centre remains MyZeil, following its successful opening in 2009. The Zeilgalerie was renovated earlier this year; the façade has been improved and there will be a more contemporary selection of retailers. Benetton has already extended its lease contract here by a further 10 years, and has expanded its store to 1,000 sq m. MyZeil Shopping Centre Opening Year GLA (sq m) Location Key Anchors/Tenants NordWestZentrum 1968 92,000 Edge of Town Galeria Kaufhof, Media Markt, C&A, H&M, dm Annual Visitors (Million) - Zeilgalerie 1992 11,000 City Centre Benetton, H&M, GameStop MyZeil 2009 47,000 City Centre Bench, Guess, Hollister, Saturn, Lloyd, Kult Hessen-Center 1971 40,000 Edge of Town Galeria Kaufhof, C&A, H&M, Peek & Cloppenburg, toom - Honsell-Dreieck 2014 31,000 Edge of Town - - Skyline Plaza 2012 44,000 Edge of Town - - 44 c.14 Jones Lang LaSalle Contacts Marc Alfken, Head of German Retail Agency James Dolphin, Head of EMEA Retail Agency Julie Collins, EMEA Retail Research Kaufhof My Zeil 2 4 Karstadt 3 Zeilgalerie 1 T Esprit Metro Station € Prime Rent Prada Jimmy Choo +49 69 200323 22 +44 20 7852 4623 +44 20 7399 5940 T Shopping Centre/Department Store More & More Gucci COS Tram stop Max Mara €1,920 Steinweg Chanel traß e €2,880 Go e thes eimer Gr. Bockenh €2,640 Crabtree & Evelyn Burberry Apple Escada Biebergasse €1,920 Lacoste 4 1 H&M 2 Promod l Zei New Yorker 3 Zara Mango Calvin Klein Underwear €3,360 Peek & Cloppenburg T H&M T Market Profile – Frankfurt 2011 marc.alfken@eu.jll.com james.dolphin@eu.jll.com julie.collins@eu.jll.com COPYRIGHT © JONES LANG LASALLE IP, INC. 2011. All rights reserved. No part of this publication may be reproduced or transmitted in any form or by any means without prior written consent of Jones Lang LaSalle. It is based on material that we believe to be reliable. Whilst every effort has been made to ensure its accuracy, we cannot offer any warranty that it contains no factual errors. We would like to be told of any such errors in order to correct them. 45
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