ON THE WWW.SFERA.FM
Transcription
ON THE WWW.SFERA.FM
ADVERTISING POSSIBLITIES ON THE WWW.SFERA.FM FOOD PORTAL OUR ADVANTAGES Our average traffic is about1,500-2,000 unique visitors a day. Among our audience, there are food industry top managers, food industry specialists, manufacturing technologists, euqipment purchasers, market analysts. Our site has a handy and clear design which lets you find the information you are interested in quickly. Portal content: - food market analytics; - market researchments from raw material production to processing technologies and ready products manufacturing; - actual food industry news in daily updates (more than 20 news a day); - all SFERA magazine releases for reading and downloading (for free); Main portal industries: Meat, Fish, Dairy, Confectionery, Bakery, Poultry (with instant information filter for those industries). PLACING AN ARTICLE The article (up to 5,000 characters) is corrected by the editors due to search querles, logo contacts, photos (minimum width 1024 px) and video materials are placed on the page due to the customer’s wish. The article is linked to your personal page in the company catalogue, where all your published articles, contacts, photos and videos are collected. Under the article, a site address and a link to the company in our Company Catalogue will be placed. YOUR BONUSES for placing your article A company is mentioned in the Company Catalogue. You get 2 weeks of search engine advertising for Advertiser’s article. TECHNICAL REQUIREMENTS TO THE MATERIALS IN THE COMPANY CATALOGUE: 1. The logo is received as JPG, TIFF, PSD or EPS, resolution 300 dpi. 2. The company’s full name, URL, address, phone number, contact name, E-mail 3. Company info (up to 2,000 characters) TO THE LAYOUTS: 1. 2. 3. 4. 5. The layout should be done full size. All the colours used in the layout should be presented in RGB. The layouts are received as PSD, GIF, PNG, JPG, SWF. The file resolution should be: 72 dpi. Layouts in the SWF format (Flash banners) are received with the link in the banner opening in the new window. WARNING ! Flash banners are not displayed on mobile devices and bolshenstve on devices not installed Flash players. TERMS OF REFERENCE FOR CREATING A BANNER 1. 2. 3. 4. 5. Banner size. Banner type: animated or static. Colour palette (if a brand book or style description is present). Style (cartoon, realistic photo, text, combined). Visual elements (photo, graphics, logo, presented in JPG, TIFF, PSD or EPS formats, resolution 300 dpi). 6. For animated banners, the following parameters are necessary: frame quantity; time for one frame; frame change speed; animation plot. SCHEMES FOR BANNER PLACING ON WWW.SFERA.FM FOOD PORTAL Banners on the site’s main page Pop-up module from the any format of the banner The article’s inner page The news text’s inner page ADVERTISING PRICES FOR WWW.SFERA.FM FOOD PORTAL http://sfera.fm/ news portal Daily news, actual articles, Interesting analytics, exclusive interviews Time for banner placing 1 week 1 month Adv article (5 000 symbols with spaces,logo, contact details, linking on your webpage, with video) 3 months 6 months 12 months 825 - - - 11000 19360 1020 х 90 (head menu), through 358 1430 3575 7150 14080 700 х 100, №1 main page 193 770 2118 4235 8250 700 х 100, №2 main page 193 770 2118 4235 8250 220 х 230, main page 105 418 1150 2299 4400 220 х 300 through 275 1100 3025 6050 11880 700 х 180, main page 193 770 2118 4235 8250 700 х 180, through 250 999 2747 5484 10670 220 х 220,№1, №2, №3, through 138 550 1513 3025 5830 220 х 220, №4, №5, №6 through 105 418 1150 2299 4400 220 х 230, main page 105 418 1150 2299 4400 160 х 330 №1, through 138 550 1513 3025 5830 160 х 330 №2, №3, through 100 400 1100 2200 4200 160 х 330 №4, №5, №6, through 105 418 1150 2299 4400 1000 х 600 dropdown from all banner formats +138 +550 +1513 +3025 +5830 505 х 100 through (in the article) 127 495 1485 2970 5720 460х100 through (in the news) 127 495 1485 2970 5720 600 х 1500 background advertising module static banner development 17 animated banner development (GIF) 44 dropdown banner development (1000х 600) 83 Placement in the company catalogue free LISTING IN BUYER’S GUIDE AT WWW.SFERA.FM Free Charged Company’s Name ✓ ✓ Logo ✓ ✓ Addresses ✓ ✓ Telephone Numbers ✓ ✓ E-mail ✓ ✓ Web-site (www) × ✓ Inbound links within the company’s entry × ✓ max. 5 Contact Person × ✓ ✓ max. 500 symbols ✓ max. 1000 symbols Detailed Description × ✓ Pictures within the company’s entry × ✓ 5 pictures Free Announcements Publication at the web-site** × ✓ max. 2 Free Editorials Publication at the web-site* × ✓ max. 1 Free Company Spokesman Interview Publication** × ✓ max. 1 Loadable Product Sheets and Price-lists Publication within the Company’s Entry (PDF, Exel, Word) × ✓ max. 5 Free 15 000 rubles Short Description Price 12 months * The term ‘Editorial’ is used for a non-advertising informative or analytical article covering certain up-to-date issues. ** The Company’s data for publication is to be prepared and approved by the Customer in accordance with the technical requirements of WWW.SFERA.FM. Premium Company’s Listing + 2000 Ru per month. For more information contact SFERA publishing hose sales department. tel./fax +7 (812) 70-236-70, www.sfera.fm