Présentation PowerPoint
Transcription
Présentation PowerPoint
TRAVEL BUSINESS BOOSTER Your access to over 8.000.000 potential Belgian travelers! ABOUT US: ONLINE TRAVEL AGENCY OTA TOURISTIC CONTENT TOURISTIC OFFERS Full travel management content on multichannel and multilingual partner websites. BEST BELGIAN ROI ! Management of 360°marketing solutions TECHNOLOGY Travel offers creation & publishing Partner content integration Travel agency License A 6002 100% home made Sales and after sales management B2b and b2c websites A 6002 HOLIDEA, BEST BELGIAN RETURN ON INVESTMENT! PROFILE OF THE BELGIAN MARKET 11 MILLION BELGIAN PEOPLE A LOYAL MARKET, SPENDING MONEY ABROAD! 60% Dutch speaking people / 40% french speaking people 57% holidaymakers book their holidays online 65% of the population are travellers 79% go abroad Average budget of € 768 per person per holiday Average budget of € 117 per person per night 11 MILLION PEOPLE Belgian market TOP 1 spending country in Europe! TOP 6 spending coutry all over the world! DISTRIBUTION CHANNEL - 1. HOLIDEA (OTA) OTA Online travel agency 100% responsive First full mutichannel OTA pure player Development & technology full homemade 100% responsive design • • • • • • 45.000 unique visitors per month! NL 45% - FR 55% Men 45% - Women 55% Public : 20/65 years Social group: 2-8 http://www.holidea.be DISTRIBUTION CHANNEL : 2 PARTNERS WEB PORTALS DISTRIBUTION CHANNEL - 1. HOLIDEA (OTA) THE LARGEST BILINGUAL PORTAL OF BELGIUM 5.900.000 unique visitors per month 52.000.000 pages views per month NL 53,7% - FR 46,3% Men 47,6% - Women 52,4% Public: 24/45 years • • • • • • • • Social group: 2-5 http://voyages.skynet.be http://reizen.skynet.be THE MOST VISITED ENTERTAINMENT PORTAL IN BELGIUM • • • • 750.000 unique visitors per month NL 65% - FR 35% Men 45% - Women 55% Public: 15/65 years • • • Social group: 2-8 http://voyages.quefaire.be http://reizen.quefaire.be MANAGEMENT, in exclusivity, travel content pages FIRST TRAVEL INSURANCE COMPANY IN BELGIUM OTA • • • • 4.500.000 unique visitors per month 2.000.000 pages views per month NL 62% - FR 38% Men 48,2% - Women 51,8% • • • • Public: 45/65 years Social group: 1-4 http://voyages.touring.be http://reizen.touring.be DISTRIBUTION CHANNEL - 2. HOLIDEA (OTA) THE MAJOR ACTOR IN THE FOOD SERVICES AND FACILITIES MANAGEMENT • More than 380.000 employees in Europe • Representing 130 nationalities, present on 34,000 sites in 80 countries • 6 paper magazine by year sent to 150.000 families (1 travel page by magazine) • NL 55% - FR 45% • Public Year : 21 – 65 year • Social group : 2-8 MANAGEMENT, in exclusivity, travel content pages * http://voyages.sodexo4you/Travel4you.be * http://reizen.sodexo4you/Travel4you.be OTA TOURISTIC CONTENT Reportage article TOURISTIC CONTENT – ARTICLE ARTICLE AND PICTURES DELIVERED BY PROFESSIONNAL JOURNALISTS OR SUBMITED BY PARTNERS! Global rich content solution 1. 2. 3. 4. REPORTAGES Article with pictures, & videos OTA Dynamic text with links and logo Pictures gallery Social media links Video display DISCOVERY PASS Touristic content TOURISTIC CONTENT – DISCOVERY / TOURING PASS SOLUTION FOR TOURISM BOARDS SHORT HAUL DESTINATIONS 1. 2. 3. 4. 5. Touristic destination content 3 Thematics route build by Holidea specialist with the Tourism board Social media links Advantages & informations advisor Reservation process TOURING PASS - TOURING EXPLORER MAGAZINE Management of the „Exclusive Travel Offers Section“ into the magazine DISCOVERY PASS Exclusive travel offers negociated for TOURING MEMBERS (advantages, added values,...) Linked to offers on Touring Travel Homepage Touring Magazine 4. TOURISTIC OFFERS – TO & DMC CONTENT COMMERCIAL RICH CONTENT 1. 2. 3. 4. 5. Dynamic text with links Pictures gallery & video Social media links Recommended by a Travel Specialist Holidea Technology tools (CRM, XML, CMS…) 4. TOURISTIC OFFERS – TO & DMC CONTENT TOURISTIC OFFERS Partners ..flights+ hotels+ locations + trips DYNAMIC PACKAGE Make your choice 5. DYNAMIC PACKAGE BOOKING ENGINE DYNAMIC OFFERS GDS XML flight integration Hotel DB XML integration Rental car DB XML integration MAKE YOUR CHOICE! Own CMS Package tool (in XML) Dynamic offers Extra: Other XML integrations (insurances, excursions…) THEMATIC PAGES By destination NEW 2015 – THEMATICS PAGES UNIQUE DEDICATED PAGES BY DESTINATION DEDICATED PAGE HOSTED BY HOLIDEA 1. 2. 3. 4. 5. 6. TRAVEL CONTENT Destinations Search via booking engine fitted to your destination Guru advisor Destination information by thema with logos Good deals packaged offers Good deals hotel & flight Social and interactive content NEWSLETTERS The place to be PRESENCE IN NEWSLETTERS ATTRACTIVE & RESPONSIVE Touring (220.000 e-mails) Holidea (300.000 e-mails) Skynet (200.000 e-mails) MOBILEFRIENDLY templates! 100% responsive NEW 2015 Digital marketing NEW 2015 – DIGITAL MARKETING • We communicate our promotions and destinations simultaneously in the newspaper Facebook users and via email. • The combination of the two actions give results that are exeptional • My Holidea is 4.6M of French consumers of electronic data, 300K Belgian ... Who buy travel … THEY HAVE CHOSEN US www.myholidea.com info@myholidea.com