The Largest Festival for Epilepsy in the World!

Transcription

The Largest Festival for Epilepsy in the World!
The Largest Festival for Epilepsy in the World!
Labour Day Weekend 2016
Friday, September 2nd to Monday, September 5th
WOODBINE PARK, 1695 Queen Street East @ Eastern Ave., Toronto
Buskerfest is Toronto’s widely successful International Street Performer Festival .
Established in 2000 by Epilepsy Toronto, to increase awareness and knowledge of this
affliction. The event creates a vibrant Entertainment experience that contributes to both
Tourism and Economic Development .
Spontaneous, Colourful and bursting with the unexpected, the Festival is a showcase for
hundreds of the most spectacular street performers on earth!
There’s something for Everyone!
A myriad of Music, Clowns, Contortionists, Acrobats,
Aerialists, Puppets, Fire and Hula Hooping, Silent Comedy
and Slapstick, Daredevils and Magicians, Highly skilled
Circus Acts and a few performances we have no words to
describe!
In 2000, attendance was 20,000. In 2015 attendance had grown dramatically to 1.7 Million visitors!
Epilepsy is a condition of the brain characterized by recurrent seizures.
It affects 1 in 100 people translating to over 300,000 Canadians.
40,000 of which are in Toronto. . Which is more than Multiple
Sclerosis, Cerebral Palsy, Muscular Dystrophy and Parkinson’s Disease
combined.
Epilepsy can begin at any age. In most cases the cause is unknown and
there is no cure.
Epilepsy Toronto has been committed to bettering the lives of
these people through support groups, programs, employment
support, counseling and advocacy for over 50 years.
Over 70 different Acts and more than 170 performers including multiple
Guinness World Record holders & World Champions
Representing 20 different countries, speaking a dozen different languages
Performers Stage
Family Fun Zone
Beer Garden
Live Music Bandshell
Classic & Antique Cars
BBQ
Female skew with an avg. age of 41
50% are Married (850,000*)
42% bring their children 18 yrs.
old or younger (714,000*)
38% of attendees come from Toronto (646,000*)
90% are post secondary
educated (1,530,000*)
3% are from the rest of Canada (51,000*)
57% from the rest of Ontario (969,000*)
2% International (34,000*)
Higher than average Household Income
*Based on 2015 attendance of 1,700,000
Projected Media Spend $800,000+
DIGITAL OUT OF HOME
TELEVISION
PATH Network
TTC Subway
GO Transit
PRINT
LED Billboards
Yonge & Dundas Square
Downtown Office
Tower Elevators
SOCIAL MEDIA
BuskerFest Toronto page used for updates, images, video, advertising
@buskerfestto used for promotion, feedback, real-time event images
@buskerfestto behind-the-scenes photos & event images
youtube.com/torontobuskerfest used to host promo & event recap videos
YOU’LL FLIP OVER BUSKERFEST FOR EPILEPSY TORONTO !!
FOR FURTHER INFORMATION CONTACT
The Toronto International Buskerfest for Epilepsy Toronto
Marketing and Sales Agents
Janie Leyden-Ondrey
647.290.6552
Scott Nicholl
905.483.5594
janie@kontactmarketinggroup.com
scott@kontactmarketinggroup.com
Grant Wells
416.873.1252
Irene Patterson
416.400.4031
grant@kontactmarketinggroup.com
irene@kontactmarketinggroup.com
kontactmarketinggroup.com
482 South Service Road East, Suite 100
Oakville, Ontario L6J 2X6