King

MEDIA INFORMATION
PRINT 2014
King is Sweden’s only dedicated fashion magazine for men.
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KAVAJERNA SKJORTORNA BYXORNA JACKORNA SKORN
SEK 65 NOK 74 EUR 9,90
WWW.KING MAGAZINE
Sommarens
7 388407 906501
Laga en amerikansk brakm
TIDSAM 4079-07
4079-07
TIDSAM
Made in the USA iddag
Stålmannen
Michael Cera
Kim Cesarion
.SE
THE FASHION MAGAZINE FOR MEN
READERS
King – the fashion magazine for men is for all men who want
to make a good impression when meeting other people. We
answer the style questions that many have, but which few
dare to ask. Besides the latest clothes trends, we write regularly on the coolest cars, the latest gadgets, the best films and
the best travel.
• Around 65% live in cities.
King views fashion as a collection of up-to-the-minute modes
of expression, and we give the subject of style the space it
deserves. We target city-oriented men with the mental age
of 20-35 and our aim is to provide inspiration and information
in a masculine and entertaining way.
• 70% think that the advertisements are an important part of
the magazine and on one or more occasions have purchased
something they have seen in an advertisement in King
In October 2006 King was selected as Magazine of the Year
in the popular press category. The magazine has also been
awarded prizes within other categories, as well as being frequently mentioned in media contexts; not least for the unique
interview and cover featuring Prince Carl Philip in spring 2011.
• More than half are in full-time employment and 45% are
university-educated
• More than a third earn over SEK 30.000 per month.
• King’s readers are style and trend ambassadors, fully 67%
feel better dressed than their surroundings, and some 45%
say that they are a person who their friends and surroundings
turn to for style tips.
• Overall, King readers put some SEK 1.6 billion into clothes,
shoes, watches, perfumes, skin care and accessories every year.
Source: Orvesto 2012 and survey conducted at
www.kingmagazine.se
All magazines at www.egmonttidskrifter.se
MEDIA INFORMATION
PRINT 2014
FORMAT /PRICES /DATES OF ISSUE
ADVERTISING PAGES
2/1-page
450 x 298 mm
+5 mm bleed
SEK 99 700
1/2-page vertical
107,5 x 298 mm
+ 5 mm bleed
SEK 35 600
1/1 Back page
225 x 298 mm
+5 mm bleed
SEK 70 000
1/1-page
225 x 298 mm
+5 mm bleed
SEK 57 500
Requested position:
SEK 114.200
1st double page spread
SEK 66.400
3rd cover
Other requested
position + 10%
PUBLICATION SCHEDULE 2014
Issue
Publication date
Copy date*
2
3
4
5
6
7
8
9
10
11
12
1
17/1
14/2
12/3
10/4
20/5
12/6
9/7
15/8
17/9
17/10
14/11
12/12
19/12
22/1
17/2
18/3
23/4
15/5
16/6
23/7
25/8
24/9
22/10
26/11
Theme
SpringfashionSpringfashion
Watch-
Tailormade The 100 list
Boats
Denim
Autumn-
Careers
Budget & Christmasgifts New Year
& Leather-
& Cars
special
fashion
Grooming
& Alpine
jackets
& Training
* Copy dates will be available shortly.
For the latest update to copy dates go to www.egmonttidskrifter.se
TECHNICAL SPECIFICATION
QUICK MATERIAL GUIDE
CREATIVE SOLUTIONS
You might want to do something out of the ordinary to become even more visible. In that case we have lots of
creative solutions. Contact your sales representative to find out more. Information is also available at
www.egmonttidskrifter.se
PRODUCTION OF ADVERTISEMENTS
We assist with simple production of advertisements. Advertising material that we receive for production can be sent
in the following file formats: PDF, EPS, TIFF, JPG. All picture material should be 300 dpi for the best possible quality.
Production of advertisements: new production 800:-/advertisement
Production of advertisements: updating 300:-/advertisement
DELIVERY OF ADVERTISING MATERIAL
Material ready for printing
All prepared advertising material that is
sent in to the magazine must be ready and
checked for printing. To be supplied in
PDF format.
5 mm bleed
Advertising material should be submitted as
a PDF ready for printing with a 5 mm bleed.
300 dpi
All pictures in the advertisement must have
a minimum resolution of 300 dpi.
CMYK
All pictures must be defined in CMYK. Spot
colours (PANTONE) are to be converted to
CMYK.
Delivery address: annons@kingmagazine.se
Name the material: format/customer/product/ Magazine/year/issue
E.g. 11_customer_product_KIN1301
FTP-address: ftp.egmonttidskrifter.se, Login: magasin, password: tidskrifter, folder: KING
Address: Egmont Tidskrifter, Annonshantering, 169 91 Solna
ICC-profiles for print can be downloaded at
www.egmonttidskrifter.se
CANCELLATION RULES
For cancellation later than 14 days before the copy date given in the price list, a booking fee of 50% of the value of
the space booked will be charged. If cancellation takes place later than one week before the copy date, we reserve
the right to invoice the agreed advertising rate.
CONTACTS
To book advertising: alexander.ringstrom@egmont.se, +46 (0)8-692 66 64, annelie.soderstedt@egmont.se, +46 (0)8-692 66 19
All magazines at www.egmonttidskrifter.se
Questions concerning advertising material:
annons@kingmagazine.se,
switchboard: +46 (0)8- 692 01 00 Traffic