Golf Digest
Transcription
Golf Digest
New MEDIA INFORMATION format PRINT 2014 Sweden’s best-selling golf magazine! PHOTO: Ulf Berglund GOLF AS A LIFE STYLE TARGET GROUP & ENVIRONMENT Golf Digest is the magazine for people who have made golf a passionate lifestyle. We have been the favourite magazine for golfers since 1986, when the first issue was published in Sweden. We take our readers on an exciting journey into a magical world of bogeys and birdies. Golf is one of the most complicated games in existence, and each week new stories and tales are born, which are only to be found in Golf Digest. Our readers are deeply passionate golfers - they are significantly more interested in golf than the average Swedish golfer. They spend more time and money on their passion - travelling, playing, training and purchasing new equipment – than any others. They have high expectations of their golf, their equipment and their travel destinations. And that’s also true of the magazine they read. THE TARGET GROUP YOU ACCESS AND THE ENVIRONMENT IN WHICH YOU ARE SEEN SPECIAL EDITION | | | G O L F D I G E S T S V E R I G E | | | u T R u S T n I n G 2 0 1 3 | | | D R I V E R S | | | F a I R w yay w O O D S | | | H y b R I D E R | | | j ä R n k L u b b O R | | | w E D G a a R | | | p u T T E R S m . m . Golf Digest Equipment & Fashion contains all this year’s innovations, on both the hard- and software side. We test all clubs and balls. In addition you will find articles on custom fitting and other subjects pertaining to equipment. In brief, this is a magazine for people who want to give themselves the best conditions to play good golf. golFarens Prylguide 2013 v i g ö r d i g t i l l e n v ä l u t r u s ta d g o l fa r e 129 ! nyakaprhaylmnarar Vil g? i din ba + 6 smarta prylar som lyfter din golf sPecial + SommarenS bästa Fairwaywoods + utruStning Hybrider 6 goda råd för dig som ska köpa nya klubbor Järnklubbor fredrik andersson Heds märkliga putter t idernas sämsta ursäkter – det var klubbornas fel! Peter driver Sveriges bästa golfshop 20 sköna skor 103 nya klubbo r testade ocH betygSatt a All magazines at www.egmonttidskrifter.se Wedgar Putters sommar 2013 pris sek 79:90 / nok 89:90 / euro 8:90 TIDSAM 4572-01 G o lf D ig e st u t ru s t n i n g 2 01 3 01 1 7 388457 207993 •Golf Digest readers easily play the most golf in Sweden. •Golf Digest readers plan to buy the most golf equipment in Sweden. •Golf Digest readers purchase the most sports equipment in Sweden. •Golf Digest readers are in the top 3 of all magazines in Sweden in respect of expenditure PER reader on holidays abroad. Readers spend around SEK 1 billion a year on foreign holidays. •Sweden’s best-selling golf magazine! TS Full year 2012, Orvesto Consumer 2012 Full year CIRCULATION AND RANGE 65.000 readers per issue Source: Orvesto consumer 2012 Full year An average of 17.200 magazines sold per issue Source: TS survey 2012 MEDIA INFORMATION FORMAT/PRICES/PUBLICATION DATES PRINT 2014 ADVERTISMENT PAGES 2/1-page 416 x 278 mm + 5 mm bleed SEK 46 600 1st spread SEK 55 920 1/1-page 208 x 278 mm + 5 mm bleed SEK 29 600 4th cover SEK 35 520 1/2-page horizontal 169 x 118 mm SEK 16 900 1/2-page vertical 81 x 240 mm SEK 16 900 CLASSIFIED PAGES Green pages Basic price/module: SEK 3 250 1 Modules 2 Modules vertical 2 Modules horizontal discounts bookning year- or halfyear SizeName (WxH) Price/ mmissue 1/8 Module 1 80 x 53 SEK 3 250 1/4 Module 2 vertical 80 x 115 SEK 6 500 1/8Halfyear SEK 13 500 1/8Year SEK 19 500 1/4 Module 2 horizontal 171 x 53 SEK 6 500 1/4Halfyear SEK 27 000 1/4Year SEK 39 000 PUBLICATION SCHEDULE 2014 Issue 1 2 3 4 5 6 7 8 9 10 11 Publication date 5/2 12/3 9/4 14/5 12/6 9/7 13/8 12/9 8/10 7/11 5/12 Copy date* 25/2 25/3 28/4 27/5 24/6 29/7 28/8 23/9 22/10 20/11 21/1 Special edition NEW FORMAT Equipment - Hot list Publication date 11/4, copy date 27/3 * For the latest update to copy dates go to www.egmonttidskrifter.se TECHNICAL SPECIFICATION QUICK MATERIAL GUIDE CREATIVE SOLUTIONS You might want to do something out of the ordinary to become even more visible. In that case we have lots of creative solutions. Contact your sales representative to find out more. Information is also available at www.egmonttidskrifter.se PRODUCTION OF ADVERTISEMENTS We assist with simple production of advertisements. Advertising material that we receive for production can be sent in the following file formats: PDF, EPS, TIFF, JPG. All picture material should be 300 dpi for the best possible quality. Production of advertisements: new production 800:-/advertisement Production of advertisements: updating 300:-/advertisement DELIVERY OF ADVERTISING MATERIAL Material ready for printing All prepared advertising material that is sent in to the magazine must be ready and checked for printing. To be supplied in PDF format. 5 mm bleed Advertising material should be submitted as a PDF ready for printing with a 5 mm bleed. 300 dpi All pictures in the advertisement must have a minimum resolution of 300 dpi. CMYK All pictures must be defined in CMYK. Spot colours (PANTONE) are to be converted to CMYK. Delivery address: annons@golfdigest.se Name the material: format/customer/product/ Magazine/year/issue E.g. 11_customer_product_GOL1401 FTP-address: ftp.egmonttidskrifter.se, Login: gdannons, password: golfsko09 Address: Egmont Tidskrifter, Annonshantering, 169 91 Solna ICC-profiles for print can be downloaded at: www.egmonttidskrifter.se CANCELLATION RULES For cancellation later than 14 days before the copy date given in the price list, a booking fee of 50% of the value of the space booked will be charged. If cancellation takes place later than one week before the copy date, we reserve the right to invoice the agreed advertising rate. CONTACTS To book advertising: oskar.olsson@egmont.se, +46 (0)765-45 29 27 All magazines at www.egmonttidskrifter. Questions concerning advertising material: annons@golfdigest.se, switchboard: +46 (0)8-692 01 00 Traffic