hemmets journal

PRICELIST
PRINT 2016
The Swedish people’s beloved weekly magazine
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HEMMETS JOURNAL
Hemmets Journal is Sweden’s major classic weekly magazine
– which new generations are continuously taking to their
heart. We have 420,000 readers every week. The magazine’s
readers are very loyal and we have a high level of credibility,
people quite simply trust what we write! 75 per cent of
our readers are women with an active interest in food,
gardening, home and family, dogs, cats, interior design,
fashion, beauty and health.
CIRCULATION AND RANGE
• 381,000 readers per issue.
Source: Orvesto full year 2015
• An average of 159,700 magazines sold per issue.
Source: TS 2015
READERSHIP
Our readers are active and involved. If they are not pottering in the garden they are preparing glorious dinners,
planning the summer holiday, attending an evening course
in French or listening to Camilla Läckberg’s latest in the
car on the way home from work.
Awaiting them at home is this week’s copy of Hemmets
Journal and a moment of pleasant relaxation. The magazine
will keep them company for at least two hours during
the coming week. We give readers recreation, practical
tips and exciting stories from real life. Just like a good
and close friend!
The readers are mature women (50+) and they
live throughout the country, primarily in small and
medium-sized towns.
FORMAT
All magazines at www.egmontpublishing.se
➜
FORMAT / PRICES
2/1-page
416x278 mm
+ 5 mm bleed
SEK 96 900
1/1-page back page
208x243 mm
+ 5 mm bleed
SEK 54 900
Half spread
416x139 mm
+ 5 mm bleed
SEK 49 200
1/2-page horizonal
208x139 mm
+ 5 mm bleed
SEK 35 500
1/2-page vertical
104x278 mm
+ 5 mm bleed
SEK 35 500
2nd and 3rd cover
208x278 mm
+ 5 mm bleed
SEK 54 300
1/1-page
208x278 mm
+ 5 mm bleed
SEK 48 400
1/4-page horizonal
208x82 mm
+ 5 mm bleed
SEK 24 800
1/4-page
104x139 mm
+ 5 mm bleed
SEK 24 800
Requested position +10%
CLASSIFIED PAGES
1/2-page horizonal
192x128 mm
SEK 16 000
1/2-page vertical
95x260 mm
SEK 16 000
1/4-page horizonal
192x63 mm
SEK 9 900
1/4-page vertical
95x128 mm
SEK 9 900
1/12-page vertical
47x95 mm
SEK 4 200
1/16-page horizonal
95x31 mm
SEK 2 750
1/16-page vertical
47x63 mm
SEK 2 750
1/32-page horizonal
47x31 mm
SEK 1 500
1/8-page horizonal
95x63 mm
SEK 5 400
1/8-page vertical
47x128 mm
SEK 5 400
PUBLICATION SCHEDULE / TECHNICAL SPECIFICATION / MATERIAL GUIDE
All magazines at www.egmontpublishing.se
➜
PUBLICATION SCHEDULE 2016
Issue 2345678910
11
12/13
14
Publication date
Copy date
7/1 14/121/128/14/2 11/218/225/23/3 10/317/329/3
7/129/1214/12
17/12
30/12
11/118/125/11/2 8/2 15/229/2
Issue
1516171819202122232425/26
27
Publication date
Copy date
7/4 14/421/428/43/5 12/519/526/52/6 9/6 16/628/6
7/3 15/318/324/34/4 11/418/425/429/49/5 16/527/5
Issue
282930313233343536373839
Publication date
Copy date
7/7 14/721/728/74/8 11/818/825/81/9 8/9 15/922/9
3/6 10/617/627/64/7 11/718/725/71/8 8/8 15/822/8
Issue
404142434445/46
474849505152/1
Publication date
Copy date
29/9 6/10 13/1020/1027/103/11 17/1124/111/12 8/12 15/1222/12
29/85/9 12/919/926/93/1017/10
24/10
31/10
7/1114/11
21/11
TECHNICAL SPECIFICATION
CREATIVE SOLUTIONS
DELIVERY OF ADVERTISING MATERIAL
You might want to do something out of the ordinary to become even more visible. In that case we have lots of creative
solutions. Contact your sales representative to find out more.
Information is also available at www.egmontpublishing.se
PRODUCTION OF ADVERTISEMENTS
We can assist with production of simple advertisements.
Advertising material that we receive for production can be
sent in the following file formats: PDF, EPS, TIFF, JPG.
All picture material should be 300 dpi for the best possible
quality.
Price: 245 SEK per every started period of 15 minutes.
The final cost for production of advertisements will be
specified on your Advertising invoice.
Delivery address: trafficannons@egmont.se
Name the material: format/customer/product/Magazine/
year/issue
E.g. 11_customer_product_HEM1603
Address:
Egmont Publishing
Annonshantering
169 91 Solna
CANCELLATION RULES
For cancellation later than 14 days before the copy date
given in the price list, a booking fee of 50% of the value
of the space booked will be charged. If cancellation takes
place later than one week before the copy date, we reserve
the right to invoice the agreed advertising rate.
MATERIAL GUIDE
Material ready for printing
All prepared advertising material
that is sent in to the magazine
must be ready and checked
for printing. To be supplied in
PDF format.
ICC-profiles for print can be downloaded at
www.egmontpublishing.se
CONTACTS
To book advertising:
sales department,
switchboard: +46 (0)8-692 01 00
www.egmontpublishing.se
5 mm bleed
Advertising material should be
submitted as a PDF ready for
printing with a 5 mm bleed.
300 dpi
All pictures in the advertisement
must have a minimum resolution
of 300 dpi.
We do not accept open
documents.
QUESTIONS CONCERNING ADVERTISING MATERIAL:
trafficannons@egmont.se
switchboard: +46 (0)8-692 01 00 Annonshantering
CMYK
All pictures must be defined in
CMYK. Spot colours (PANTONE)
are to be converted to CMYK.
PRICELIST
WEB 2016
FORMAT & PRICES HEMMETS JOURNAL 2016
BANNER PACKAGES
SMALL
MEDIUM
LARGE
CPM 160 SEK
CPM 200 SEK
CPM 240 SEK
Panorama
980 x 240
980 x 300
980 x 360
Mobile
320 x 240
320 x 320
320 x 480
Newsletter
600 x 150
600 x 300
600 x 450
Stand-alone formats and prices
Newsletter
600 X 300
1 SEK/each
Panorama 980 x 240
320 x 240
Mobile
Price
CPM 200 SEK
CPM 200 SEK
980 x 300
320 x 320
Price
CPM 250 SEK
CPM 250 SEK
980 x 360
320 x 480
Price
CPM 300 SEK
CPM 300 SEK
Wallpaper
Wallpaper
Creative formats
Takeover
Special formats
CPM 300 SEK
Add one of our creative formats for extra impact.
Contact your sales contact for more information.
Format
650 x 650
CPM 350 SEK
TECHNICAL SPECIFICATIONS
ADVERTISING MATERIAL
DELIVERY OF AD MATERIAL
Ad material should be sent according to the technical
specifications as given. See quick guide.
Ad material should be sent to:
Email address: webbannons@egmont.se
Physical address: Egmont Publishing
Annonshantering webb, 169 91 Solna
ADVERTISMENT PRODUCTION
We can help with ad production of flash adverts. Contact
your salesperson for prices. Ad material we receive for
production can be sent in the following formats: EPS,
TIFF, JPG. Photo material should be at least 72 dpi for
best quality.
RULES FOR CANCELLATION:
Cancellations later than 14 days before the material day
(as given in the price list) will be charged a fee of 50% of
the ad space value. Cancellations later than one week before
material day will be charged the full amount.
MATERIAL GUIDE
65 KB
Flash banner
The material should be delivered as Flash, gif or jpg.
Max. size 65kb.
Please include the link (URL) the material should be linked to.
Other delivery is according to agreement. Material
should be delivered a minimum of three working
days before the campaign start date for testing
purposes. If adjustments must be made by Egmont
Publishing the material should be sent sooner.
For more information see material specifications
at www.egmontpublishing.se
CONTACTS
QUESTIONS CONCERNING ADVERTISING MATERIAL:
To book advertising:
sales department, switchboard: +46 (0)8-692 01 00
www.egmontpublishing.se
webbannons@egmont.se
switchboard: +46 (0)8-692 01 00
Annonshantering webb
All magazines at www.egmontpublishing.se