1 - Univision

1 Consumer Engagement Univision PR Marke5ng Pla7orm TELEVISION INTERNET MOBILE UCAM RADIO 2 Novelas 3 PORQUE EL AMOR MANDA MONDAY – FRIDAY 7:00-­‐8:00PM MONDAY THRU FRIDAY 7:00-­‐8:00PM Starring Fernando Colunga and Blanca Soto featuring Puerto Rican actress, Jeimy Osorio 40 30 20 10 0 Jan'12 Feb'12 Mar'12 Apr'12 May'12 Jun'12 Jul'12 Aug'12 Sep'12 Oct'12 Nov'12 Dec'12 Jan'13 Feb'13 WLII Source: Nielsen PRPM, Jan 2012 – Jan 20, 2013: Mon- Fri . Women 18-49
WAPA WKAQ CORONA DE LAGRIMAS MONDAY THRU FRIDAY 8:00-­‐9:00pm Starring Victoria Ruffo featurring Ernesto Laguardia and Maribel Guardia 30 20 10 0 Jan'12 Feb'12 Mar'12 Apr'12 May'12 Jun'12 Jul'12 Aug'12 Sep'12 Oct'12 Nov'12 Dec'12 Jan'13 Feb'13 WLII Source: Nielsen PRPM, Jan 2012 – Jan 20, 2013: Mon- Fri . Women 18-49
WAPA WKAQ AMORES VERDADEROS MONDAY THRU FRIDAY 9:00-­‐10:00PM THE RETURN OF EDUARDO YANEZ AND ERIKA BUENFIL feturing Eiza González and Sebas5án Rulli. 40 30 20 10 0 Jan'12 Feb'12 Mar'12 Apr'12 May'12 Jun'12 Jul'12 Aug'12 Sep'12 Oct'12 Nov'12 Dec'12 Jan'13 Feb'13 WLII Source: Nielsen PRPM, Jan 2012 – Jan 20, 2013: Mon- Fri . Women 18-49
WAPA WKAQ Novelas 2013 CACHITO
DE CIELO
LA
TEMPESTAD
LIBRE
PARA AMAR
Cachito de Cielo is produced by Roberto Gomez Fernandez and for Televisa. It is based on the movie Heaven can wait, produced in 1978. Maite Peroni and Pedro Fernandez star in this story of love made in heaven. William Levy, People Magazine Sexiest Man Alive, will star in La Tempestad, produced by Salvador Mejía, creator of La Usurpadora y La Madrastra . Also in this star-­‐studded cast Daniela Romo and Cesar Evora. Soon we will know who will be the female partner of Levy in this drama. Gloria Trevi and Gabriel Soto will star in Libre Para Amar, the new soap opera from Emilio Larrosa, creator of Amigas y Rivales and Las Vias del Amor. This would be Gloria Trevi’s first soap opera. Ludwika Pale`e and Angelica Vale will also be part of the cast of this love story between taxi drivers. Novelas 2013 LA MUJER
DEL VENDAVAL
Aaer a sucessful debut as leading man in “La que no podía Amar” , José Ron returns as Alessandro in “La Mujer del Vendaval”. Ariadne Diaz, who stole our hearts in “Llena de Amor” is Marcela, a young lady desperately looking for a husband. CORAZON
INDOMABLE
Corazón indomable is an upcoming Televisa novela to be produced by Nathalie Larflleux. It is a remake of the hit novela, Marimar. Ana Brenda Contreras and Daniel Arenas will star as the main protagonists[ while Rocío Banquells and René Sfckler will star as the main antagonists. Day5me Programming 9 El Menu del Chef Piñeiro The charisma5c Chef Piñeiro, Mixes stars, poli5cians and the best Chefs for 30 delicious minute every weekday. In program product placement and integra5ons are available. Monday -­‐ Friday 9:00am – 9:30am Local Programming 11 La Hora del Chavo Univision Puerto Rico Updated the classic “El Chavo del 8” by adding Nuestra Belleza La5na’s Gredmarie Colón, as she introduces a new genera5on to El Chavo, Quico, Chillindrina and the whole crew. Viewers share their photos and videos via social media. They dress up as their favorite characters, show their report cards and more. Sponsorship Opportuni5es: -­‐El Chavo's Honor Roll -­‐The Character of the Day -­‐Birthday’s and safety 5ps for children. Monday – Friday 6:00pm – 7:00pm Noche Ilegal The sketch comedy show where no one is safe. Produced from the headlines in Puerto Rico each day, Noche Ilegal offers great ra5ngs, big laughs and product integra5on opportuni5es. Monday -­‐ Friday 10:00pm – 10:30pm 13 Rubén & Co The most shocking events of the day are analyzed by Ruben Sanchez with the holest interviews in television. The program is complemented, by Millie Cangiano and Luisito Vigoreaux and their unique segments, “Que me lo expliquen” and “Misión Vigorizante”. Monday – Friday 10:30pm – 11:00pm 14 Las No5cias Univision …more than 35 hours per week: LIVE
Tu Mañana Monday -­‐ Friday 5am-­‐ 9am Las Nofcias Doce Las Nofcias 5pm Las Nofcias 11pm Monday -­‐ Friday Monday -­‐ Sunday Monday -­‐ Sunday > 
SALUD > 
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ENTRETENIMIENTO > 
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CUMPLEAÑOS > 
SUSAN EN SU AMBIENTE > 
LA FUERZA DEPORTIVA > 
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EL TIEMPO TRANSITO > 
EL TIEMPO NEGOCIOS > 
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EL TIEMPO > 
> 
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Always Cite Your Sources 15 Centro Meteorológico del Caribe …from Las Noticias Univision
Daily Popular segments > 
> 
> 
CAZADORES DEL TIEMPO EL VIGILANTE AMIGOS DEL TIEMPO Educafonal events > 
HURRICANE HUNTER VISIT -­‐ MARCH > 
HURACANES Y CASA SEGURA FAIR-­‐ JUNE Sponsored events > 
vigne`es TOWN HALL MEETINGS > 
SCHOOL VISITS WITH OUR EXPERTS > 
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HOW TO DEVELOP A FAMILY EMERGENCY PLAN Always Cite Your Sources 16 Kids Programming Atención Atención A new season of the popular children's series "Alen5on, Alen5on" arrives in 2013. The show con5nues its successful original formula preferred by kids and parents in Puerto Rico. Emmy Award Winner for Best Educa5onal Program. Domingos 7:00am – 9:00am REALITIES Nuestra Belleza La5na Univision Studios Reality Show “Nuestra Belleza Lafna”-­‐ a beauty pageant reality show produced by Univison. Hispanic girls selected by the judges compete for the ftle of Nuestra Belleza Lafna, as well as winning cash prizes and becoming a personality for Univision. Hosted by Giselle Blondet and the most controverfal judges on Hispanic TV: Misses expert Osmel Sousa, former Miss Universe Lupita Jones and actor Julian Gil. Source: Nielsen PRPM Sunday May 20, 2012, 8:00pm-­‐ 10:00pm; Rafngs Sundays 9:00pm – 11:00pm Telemundo WAPA Univision PR 17.8 20.0 15.0 10.0 5.0 0.0 5.4 0.7 Women 18-­‐ 49 Pequeños Gigantes Univision Studios / Televisa Reality Show “Pequeños Gigantes “ a "reality show" where seven squads composed of groups of children with diverse talents, compete with each other to receive the highest rafng,. Each group is divided into three categories: charisma, singing and dancing. A reality show that appeals to every family members! Sundays 9:00pm – 11:00pm Telemundo WAPA 40 10 38 25 30 20 Univision PR 6 0 Women 18-­‐ 49 Source: Nielsen PRPM September 2, 2012, 7pm-­‐ 10pm: Shares 20 Mira Quien Baila Univision Studios / Endemol Reality Show Sundays 9:00pm – 11:00pm “Mira quien baila“-­‐ The show involves celebrifes (including singers, actors and others) being paired up with professional dancers. Each couple performs ballroom or Lafn dances and competes for judges' 40 crifques and audience votes. Whichever couple receives the lowest 20 total amount of judges' crifque and audience votes is eliminated unfl a champion is named at the end. Each celebrity is compefng 0 for a grand total of $50,000 for a charity of their choice. Telemundo WAPA Univision PR 42 13 17 Women 18-­‐ 49 Source: Nielsen PRPM Sunday Nov 18, 2012; 9:00pm-­‐ 11:30pm. Shares 21 Specials 22 Premio Lo Nuestro Top Program February 2012 The longest-running, most prestigious and highest-rated Latin music
award ceremony on TV, Premio Lo Nuestro, has been recognizing the
best in Hispanic pop, tropical, urban and regional Mexican music for
over 18 years. Additionally, Premio Lo Nuestro has gained a worldwide
reputation as the preeminent people’s choice Latin music awards
program. The stars shine brightly even before the show, as Univision
presents the most glamorous and star-studded Red Carpet arrivals on
our Noche de Estrellas broadcast, beginning at 7:00pm EST.
February 2013 Telemundo 50 40 30 20 10 0 11 WAPA TV Univision PR 49 18 Women 18-­‐ 49 Source: Nielsen PRPM Thursday Feb 16, 2012, 9:00pm-­‐ 12:00am: Shares 23 Premios Juventud Preferred by Persons 18-­‐24 Premios Juventud is Spanish-language TV’s first and only awards
show honoring idols of Hispanic youth in the areas of Film, Music,
Sports, Fashion and Pop Culture. Past spectacular performances
included Akwid, Thalía, RBD, Enrique Iglesias, Luis Fonsi and many
other top selling artists. With these cutting-edge performances by
today’s biggest stars and the hottest fashions ever seen on a Red
Carpet, this show is the most highly anticipated awards party on
Spanish-language television.
Source: Nielsen PRPM Thursday july 19 2012; 8:00pm-­‐ 11:00pm. Shares July 2013 Telemundo WAPA 40 20 Univision PR 39 16 6 0 Persons 18-­‐24 24 La5n Grammy Top Quality La5n Musical Event Univision, widely regarded as Spanish-language
television’s “Mega-Event” network, is proud to present
the Latin music industry’s most coveted award: The Latin
GRAMMY®. The Latin Recording Academy® and its
members honor Latin music from all over the world in a
glitter-filled, star-studded evening celebrating musical
excellence.
Source: Nielsen PRPM Thursday Nov 15 , 2012; 9:00pm-­‐ 12:00am. Shares November 2013 Telemundo 50 40 30 20 10 0 WAPA Univision PR 45 16 16 Women 18-­‐ 49 25 UNIVISION DAYTIME GRID TIME
MONDAY
TUESDAY
WEDNESDAY
THURSDAY
FRIDAY
SATURDAY
SUNDAY
CHESPIRITO
CHESPIRITO
05:00 AM
LAS NOTICIAS - TU MAÑANA (LIVE)
05:30 AM
06:00 AM
EL CHAPULIN COLORADO EL CHAPULIN COLORADO
06:30 AM
EL CHAPULIN COLORADO EL CHAPULIN COLORADO
07:00 AM
ATENCION ATENCION
ATENCION ATENCION
ATENCION ATENCION
ATENCION ATENCION
TU MAÑANA (LIVE)
07:30 AM
08:00 AM
NETAS DIVINAS
08:30 AM
09:00 AM
EL MENU DEL CHEF PIÑEIRO
PLANETA U
DELICIOSO
09:30 AM
10:00 AM
DESPIERTA AMERICA (LIVE EAST)
DECORANDO CONTIGO
CASA AL DIA
10:30 AM
11:00 AM
CASOS DE FAMILIA
MUJER, CASOS DE LA
VIDA REAL
MUJER, CASOS DE LA
VIDA REAL
LAS NOTICIAS (LIVE)
COMO DICE EL DICHO
COMO DICE EL DICHO
CHESPIRITO
CHESPIRITO
11:30 AM
12:00 PM
12:30 PM
01:00 PM
01:30 PM
AMORCITO CORAZON
02:00 PM
EL CHAPULIN COLORADO EL CHAPULIN COLORADO
02:30 PM
EL CHAPULIN COLORADO EL CHAPULIN COLORADO
03:00 PM
QUIEN TIENE LA RAZON
03:30 PM
GATA SALVAJE
GATA SALVAJE
04:00 PM
QUIEN TIENE LA RAZON
04:30 PM
26 UNIVISION PRIMETIME & LATE NIGHT GRID TIME
MONDAY
TUESDAY
WEDNESDAY
THURSDAY
05:00 PM
LAS NOTICIAS (LIVE)
05:30 PM
FRIDAY
SATURDAY
SUNDAY
LAS NOTICIAS
LAS NOTICIAS
SABADO (LIVE)
DOMINGO (LIVE)
06:00 PM
LA HORA DEL CHAVO
06:30 PM
AQUI Y AHORA
SABADO
GIGANTE
07:00 PM
PORQUE EL AMOR MANDA
07:30 PM
CINE EN CASA/
CINE DE AQUI
08:00 PM
CORONA DE LAGRIMAS
08:30 PM
A QUE TE RIES!
09:00 PM
AMORES VERDADEROS
09:30 PM
CASATE Y VERAS
"LO QUE MAS QUIERES"
RUBEN & CO.
BIENVENIDOS
(Reality)
11:00 PM
LAS NOTICIAS EDICION NOCTURNA (LIVE)
LAS NOTICIAS
LAS NOTICIAS
11:30 PM
PRIMER IMPACTO EXTRA
LA HORA PICO
SAL Y PIMIENTA
(DELAY)
10:00 PM
NOCHE ILEGAL
10:30 PM
12:00 AM
LA ROSA DE GUADALUPE
12:30 AM
NOTICIERO UNIVISION FIN DE SEMANA
01:00AM
EL GORDO Y LA FLACA
FABRICA DE RISAS
02:00 AM
LAS NOTICIAS EDICION NOCTURNA (REPEAT)
BIENVENIDOS
02:30 AM
PRIMER IMPACTO EXTRA (REPEAT)
BIENVENIDOS
CASOS DE FAMILIA (REPEAT)
COMO DICE EL DICHO
01:30 AM
03:00 AM
03:30 AM
04:00 AM
QUIEN TIENE LA RAZON (REPEAT)
04:30 AM
LA ROSA DE
GUADALUPE
LO MEJOR DE AQUI Y
AHORA
27 Branded Content 28 Univision is the only television network that provides Puerto Rico’s clients an opportunity to make as-­‐live, fresh weekly integrafons in network shows with customized scripts that have a nafonal feel and the power of a local customized implementafon. Last year Univision produced 8 integrafons for Taco Maker featured in the hit TV show “Pequeños Gigantes”. NETWORK INITIATIVES Available for Sponsorship 1Q 2013 Jan Feb Mar 2Q 2013 Apr May Jun 3Q 2013 Jul Aug Sep 4Q 2013 Oct Nov Dec PJ
July PLN VIP Contest MQB 1st Show,
Behind the Scenes PG
June Network
Extensions
LG
Nov. NBL
Audi=ons NBL 1st Show, 1 Aud. Sp. 2 Local Specials.
SG Auditions
Local Sp. PLN VIP Contest
PLN
Feb NBL Local Special
SG Auditions
Local Specials
NBL
SG Latin Grammy
PJ VIP Tour & Pit
Sweepstakes
PJ LG
Nov. MQB , Local Contest and
Latin Grammy
Behind the Scenes
MQB PG
June 30 LOCAL INICIATIVES Available for Sponsorship Jan 1Q 2013 Feb 11th Megadona
cion, Cruz Roja y Uni. Radio Maratón St. Jude Local
Initiatives
El Chavo Day Mar Apr 2Q 2013 May Jun Día del Niño 4/30 Día del Juventud Niño Vibra 2013 4/30 World Baseball Classic Hurricane Hunter Visit NBL Local Esp. Teleton Especta-­‐ cular SER NBL Local Esp. Jul 3Q 2013 Aug Sep 4th Maratón de Gente Buena Univision EEM Back to School EEM Back to School Oct 4Q 2013 Nov Dec Breast Cancer Awareness “Encaminada” 2013” Pa’ Fuera 2013 (End of Year Special) Hurricane Season Preven=on, Huracanes y Casa Segura. 31 Public Service Inicia5ves Available for Sponsorship Encaminada 2013 Univision Puerto Rico is associated with local organizafons to a`ract viewers and the broader community through the gears to prevent and raise awareness about a silent murderer, diabetes. Online: The details before and aaer the Walk Against Diabetes. The event page will include details of events, photos and videos from last year and the highlight of the event this year. Es el momento: Regreso a la Escuela Back to school is an excifng fme for children and a stressful fme for parents .. Sponsorship Opportunifes in the air segments, phone banks, special reports, online arfcles, shopping fps. Online: Useful fps online for parents and students on preparafons for the school season. Includes offers and student materials, school grades, fps for parents in the study, and local educafon resources. Custom integrafons can include fps and advice on what to buy sponsored. 32 Public Service Inicia5ves Available for Sponsorship 5to Maratón de Gente Buena – July, August, October and November Univision began this inifafve in 2009 to promote volunteerism among community members. Every year, for four days volunteers joining Univision other volunteers to do community service. Online: Video gallery with previous and current segments. Custom integrafon opportunifes, tesfmonials photo gallery, fps, and more: Breast Cancer Awareness Campaign Univision stafons to fight cancer with the best tools available: awareness and prevenfon. ? Sponsorship opportunifes, phone banks, educafonal events, points to women of talent in the air reminiscent get checked and men take care of their mothers, wives, daughters, encouraging them to visit your doctor regularly Online: Video gallery with previous and current segments. Custom Integrafon Opportunifes gallery survivor stories, fps, and more. 33 Public Service Inicia5ves Available for Sponsorship Plan Prosperidad A financial educafon campaign designed to help viewers learn how to improve their finances and make your money work for them. PSAs and vigne`es focus on personal finance issues such as credit, financial wealth creafon and prevenfng foreclosure. Opportunifes, phone banks, special reports, arfcles, online shopping fps. Online: Video Gallery of previous vigne`es are offered for users to be educated about various financial topics. 34 TELEISLA WSTE Univision Sister Sta5on TELEISLA DAYTIME PROGRAMMING EAST TIME
07:00 AM
07:30 AM
MONDAY
TUESDAY
WEDNESDAY
THURSDAY
FRIDAY
DESAYUNO ALEGRE (DELAY) EAST
07:00 AM
07:30 AM
08:00 AM
ATENCION ATENCION 08:00 AM
8:30 AM
ATENCION ATENCION 8:30 AM
09:00 AM
EL CHAPULIN COLORADO 09:30 AM
EL CHAPULIN COLORADO 10:00 AM
10:30 AM
SUNDAY
REDES
ATENCION ATENCION
ATENCION ATENCION
TRANSFORMANDO LA CIUDAD
ATENCION ATENCION
ATENCION ATENCION
09:00 AM
MERCURY MEDIA
MERCURY MEDIA 09:30 AM
TV MANIA
MAGAZINE TV 10:00 AM
CHESPIRITO SATURDAY
10:30 AM
AUTO OFERTAS AUTO MAGAZINE MAGAZINE TV
11:00 AM
DR CANDIDO PEREZ 11:00 AM
11:30 AM
PAPA SOLTERO 11:30 AM
MAGAZINE TV MAGAZINE TV 12:00 PM
AUTO OFERTAS
AUTO OFERTAS
12:30 PM
AUTO OFERTAS AUTO OFERTAS 01:00 PM
AUTO OFERTAS
12:00 PM
12:30 PM
QUE LOCURA 01:00 PM
EL CHAPULIN COLORADO 01:30 PM
EL CHAPULIN COLORADO 02:00 PM
02:30 PM
CHESPIRITO 01:30 PM
03:00 PM
03:30 PM
PAPA SOLTERO 03:30 PM
04:30 PM
ESPERANZA DEL CORAZON 04:00 PM
04:30 PM
AUTO OFERTAS CONCILIO CRISTO ROCA 02:30 PM
DR CANDIDO PEREZ TV MANIA
AUTO MAGAZINE PAR DE ASES 02:00 PM
03:00 PM
04:00 PM
TV MANIA
LIGA DE FRANCIA SALUD ES VIDA LIGA DE FRANCIA 36 TELEISLA PRIMETIME PROGRAMMING EAST TIME
MONDAY
TUESDAY
WEDNESDAY
THURSDAY
FRIDAY
05:00 PM
A QUE TE RIES RR EAST
REVISA DOS MIL 05:30 PM
06:00 PM
PAR DE ASES
06:00 PM
06:30 PM
LA JAULA 06:30 PM
07:00 PM
07:30 PM
LIGA DE FRANCIA GUERRA DE LOS GUERRA DE LOS SEXOS SEXOS 07:30 PM
08:00 PM
08:00 PM
A QUE TE RIES 08:30 PM
09:00 PM
ES EL MOMENTO EL GORDO Y LA FLACA SUNDAY
05:00 PM
05:30 PM
07:00 PM
SATURDAY
MINGA Y PETRACA 09:30 PM
NO TE DUERMAS RETRO 10:00 PM
BORINQUEANDO 10:30 PM
BIENVENIDOS 11:00 PM
MUEVETE PR SOCIAL 11:30 PM
PAID PROGRAM PAID PROGRAM LOS SEIJO DIAZ AREA RESTRINGIDA CASATE Y VERAS CASATE Y VERAS 09:00 PM
MUEVETE MUEVETE 09:30 PM
BIENVENIDOS APRENDA A VIAJAR SOLO BOXEO TECATE REPUBLICA DEPORTIVA 08:30 PM
NUMERO MINGA Y PETRACA NO TE DUERMAS EQUIVOCADO RETRO RR LA CENA LOS SEIJO DIAZ BUEN VIAJE PURO GOLF DRA. MAMA 10:00 PM
MUNDO RAD! TV MI CARRITO BIENVENIDOS 10:30 PM
MAGAZINE TV VIDEO WORKS NUEVO IMPACTO 11:00 PM
PAID PROGRAM NUEVO IMPACTO PAID PROGRAM 11:30 PM
12:00 AM
NOTICIERO UNIVISION 12:00 AM
NOTICIERO UNIVISION NOTICIERO UNIVISION 12:30 AM
CAPRI 12:30 AM
CAPRI CAPRI 37 TeleIsla …official sta5on of soccer fans in PR Sports 2013 SABADOS 10PM DOMINGOS 10PM INTERNATIONAL FRIENDLY GAMES COPA CONFEDERACIONES JUNE 15 AL 30 COPA ORO -­‐ JULIO 7 AL 28 LIGA MEXICANA Official Stafon of SOCCER fans in Puerto Rico Univisionpr.com 39 Puerto Rico Consumers
Connected
Persons using cell phones*: 82%
Persons 12+ that are users of the internet: 48%
Internet Users that have broadband at home: 89%
Social Network Users (based on internet users): 86%
Source: El Nuevo Día, Friday, May 14, 2010, SME My Mobile Experience 2009 Why UnivisionPR.com? Reach users in a friendly and dynamic website Our TV viewers trust Univision Network as a credible source Local and up-­‐to-­‐date content: news, sports, weather, entertainment, photos, videos Great experience with our pre-­‐roll next to a 300x250 standard banner Always Cite Your Sources 41 Our numbers keep rising! Puerto Rico Delivers
Period: December 2012
573,529 Page Views
235,845 Unique Visitors
4:46 Min:Sec Avg. time spent at website
Source: Univision.com Puerto Rico Only Traffic Analyfcs, MRC Accredited. MULTIPLE DIGITAL SOLUTIONS VARIETY FOR ONLINE ADVERTISING WAP MOBILE BANNERS PRODUCTION SERVICES NON TRADITIONAL IMPACT POSSIBILITES Always Cite Your Sources 43 MULTIPLE DIGITAL SOLUTIONS 728x90 728x90 728x90 Sponsor Ad 970x125 300x2
50 ü Ad banners
ü Video banners
ü Video pre-roll
ü Fan Page posts
ü Interstitial Ads
between pages
ü Flash Intro Banner
ü Skins
ü Home Page Billboard Unit
ü Take Over
16
0x 60
0 300x2
50 Ad banners
44 MULTIPLE DIGITAL SOLUTIONS Mobile Media
Elements
300x50 - Ad banners
- Video pre-roll
45 MULTIPLE DIGITAL SOLUTIONS Production
Capabilities
- Splash pages
- Mini-Sites
- Sweepstakes
- Voting pages
- Banners
Produc5on Type Descrip5on Lead Time Ad Banners Producfon for set of banners 6-­‐8 business days Ad Banner Producfon for 1 banner 6-­‐8 business days Skin Ads Basic Skin Ads 6-­‐8 business days Basic Splash Page Splash Page Splash page with video or audio Flash elements 10-­‐12 business days Updates Basic Mini-­‐site Mini-­‐site Mini-­‐site with video player Flash elements 13-­‐16 business days Updates Vofng Page Sweepstakes Basic Vofng Page Registrafon Page Email Entry 16-­‐20 business days 10-­‐13 business days 46 INNOVATIONS INNOVATIONS Mul5media Product Exposure: TV + ONLINE + RADIO Univision Puerto Rico has the power of combining TV, Radio & Internet in the same
roof, unique to the Island. Customizing media plans with specific needs of
expanding audiences among the three mediums for clients.
48 INNOVATIONS Branded Content 49 INNOVATIONS Network Programming Podbusters 50 INNOVATIONS Snipes Not available for Televisa Programming and Lafn Grammy Awards 51 Key Principles for Success Univisions Unique Value Proposition:
1) Multimedia brand engagement
2) Highest Quality Programming
3) Unique Marketing Opportunities for advertisers
within programs