Lurisia, ON THE WaTEr`s siDE.
Transcription
Lurisia, ON THE WaTEr`s siDE.
L u r i s i a , O N T H E W A T E R ’ S SI D E . Good ingredients with unique values Lurisia labels guarantee one of the healthiest and lightest waters in Europe and also original and tasty beverages. Although this is not enough to describe who we are. There are other qualities and values that make us unique like the particular attention we pay to the conservation of the environment around us and the responsibility that we assume every day, guaranteeing eco-friendly use of the resources. of the water’s pureness that we bottle. The choice to use exclusively the best selected raw materials in our country. The desire – a little against the flow - to use a glass bottle. Saving and optimizing energy in all phases of production and distribution of our products. To this we add the commitment to produce economic wealth to redistribute locally and to protest those who work for us. The regular controls numerous times a day, the exemplary parameters 1 02 We are our history What we are today we owe to the men that believed in Lurisia, working day by day, to create our history . The legend says that the water was discovered by accident, by one of the several miners that, in the first years of the last century, worked in the zone of Nivolano (today Lurisia) using a pickaxe against the rocky wall to loosen up the stone, the typical local stone used for building, he accidently hit a vein of the spring which turned out to be excellent to drink but even better to cleanse cuts and wounds that, nearly by miracle, 2 healed very fast. The “magic” qualities of this spring soon became known further afield, attracting the attention of a multitude of curious. Doctors and researchers studied the characteristics permanently certifying the water’s medical benefits. From the investments and determination of Pietro Cignolini, David Garbarino and Piero Sciaccaluga, a doctor and two farsighted businessmen from Liguria, in 1940 the Lurisia Spa was established. Opening to the public and allowing everyone to benefit from the wonderful qualities of the water that was administered in a practical and scientific manner to enhance its benefits. Lurisia became an important hydrothermal research center but also a delightful place to rest and relax, a place chosen by thousands of people including some of the most important people of that time. Only later, with the decree of the Ministry of Health, permission was given for the bottling and sales of the water therefore sharing the healthy qualities of the Santa Barbara spring with everyone. 3 03 On the water’s side. Always The uniqueness of Lurisia water depends mainly on the environment of the surrounding area and we are profoundly aware of the tight connection between the quality of the water and the well being of the land. For this reason we take care of every inch of the nearly 1000 hectares of the mineral land granted us. From the community of Lurisia to the top of Monte Pigna, we are committed to looking after every inch of our land from any possible source of pollution, constantly checking that nothing and nobody ruins the perfection of this 4 place. No unpermitted building. No hydro exploitation. Respect for native flora and fauna. It is from our fields and our woods that the spring begins: through the earth on which the snow lays, filtering as it melts, good minerals are absorbed and the natural elements in our local town and the area. Not only environment conservation therefore but also the capacity to create growth and prosperity in a zone that is relatively poor. It is this strong connection with our land in which we demonstrate with pride everything we do: in our original soft drinks, in our normal beer and Unico which get their excellence from the top quality ingredients supplied by local farmers in our area that are supported by the Slow Food Presidium. which determine the uniqueness and authenticity of Lurisia. Nature therefore, is our first resource but Lurisia is also a resource for our region. The economical return of every activity connected to us, starting with a regional tax, which is reinvested 5 04 Pure, healthy, light, perfect and safe The Lurisia waters of both the Santa Barbara and the Pini spring are pure, healthy, light, perfect and safe. Pure because they come from the top of Monte Pigna - at 1416 mt. above sea level - from an uncontaminated environment, far from any possible source of pollution. Healthy because of Lurisia’s spa water and thanks to its natural qualities that make it good for living organisms. Due to the low sodium content they are healthy. They are light and the fixed residue content is amongst the lowest in Europe. They don’t 6 weigh on the body or on the environment. Water that is so perfect that all we have to do is bottle it straight from the source just as it is. All we do is add a little natural carbon dioxide to make it fizzy. They are safe because they are tested several times a day in our laboratories. Santa Barbara spring Total hardness: °F 1 Sodium content: 2,6 mg/l Fixed residue a 180 °C: 35 mg/l pH at sample: 6,6 Pini spring Total hardness: °F 1,6 Sodium content: 0,8 mg/l Fixed residue a 180 °C: 32,0 mg/l pH at sample: 6,0 7 05 A richness to preserve. Responsibly In 2012 we bottled 60 million liters of water, equal to the yearly consumption of 657 people or the water consumed in just four hours in the city of Milan and we don’t waste even a drop. We are very careful about recycling, reusing industrial water several times and for different things: from rinsing the bottles to other production processes. Despite permission 8 from the provincial authorities to dispose our waste water we don’t do it because we decided to make the most of this precious resource. So we purify it and reintroduce it to the hydro cycle. So it isn’t a miracle just a responsible and conscious use of its goodness. Everything here follows the strict policy of saving and optimizing energy and resources: from the principle with which we built our offices to national A class standards,(optimal energy use) to the method of shipping and transporting using truck-sharing and to little things like using low consumption light bulbs and stand-by off switches. 9 06 Show off our quality Our environmental choices also include our preference of glass for bottling because we believe that it is the only material capable of enhancing the pureness of our products. Showing off the best we have, through the best quality glass, 100% recyclable. We love glass because its values correspond to ours: guaranteed quality, protection of health and sustainability. It is the only natural container, infinitely 100% recyclable and refillable. 10 11 07 We look after our workers with respect and care Our work philosophy is possible thanks to those that believe in us and work with us daily. Men and women that are the centre of our thoughts and who we protect with a careful safety policy. We believe in the importance of constant training above the standards asked of us by the law in which we have invested a lot of energy. 12 We believe so much in the care of our workers that even the production bonuses are tied to the pursuit of a safe work environment rather than productivity. Protection of humans and of the natural environment are the starting and ending point of all of our present, past and future actions. Us and you. United by the same values When we chose our partners we did it with care, the same care as we put into everything we do. In Slow Food we found someone who shares our same policies, promotes our same actions and thinks like us about the environment and its value. In other words, they liked us and we liked them: Lurisia water, our soft drinks, normal beer and Unico are the official drinks of the Salon del Gusto and all the Slow Food exhibitions. 13 08 Lurisia is unique, in 8 different ways Eight products, each one original, but based on the same values. Water, soft drinks and beer come from perfect ingredients: our raw materials are always the best available on the Italian agricultural market and are in the Slow Food Presidium. Our recipes are the fruit 14 “Let’s give good drinks to the thirsty. In 8 different ways.” of meticulous research of method and tradition. The environmental respect we show by choosing to bottle in glass and eight ways to drink well on every occasion. Eight ways to satisfy the need for something pure and good. 15 Fizzy in and out Natural without giving up style Stille is our natural water. Made in two versions Winner and Alu, both produced with mountain water that is pure, light and low in sodium coming from Monte Pigna, at 1460 mt. above sea level, in an unpolluted area far from any possible source of contamination. Winner, dressed in the designer Sottsass bottle together with the exclusive Guzzini lid, destined for top restaurants, is from the Pini spring. The Alu is from the Santa Barbara spring. Perfectly colorless with reflections of the surrounding environment. Perfectly unscented. A perfectly balanced and neutral flavor due to the minimum quantity of minerals present. Drunk on its own it is an excellent thirstquencher and is suitable to accompany any meal due to its neutral characteristics. 16 Bolle or bubbles, as the name suggests, is infused with carbon dioxide from a natural layer. The water is the same, pure and light, (with a fixed residue amongst the lowest in Europe) and comes from the Pini and Santa Barbara springs. Different in their content and in their container: The bottles of Bolle Winner, as for the Still version, are the best of Made in Italy, while the Bolle Alu bottles follow the footsteps of Still Alu and in Italy are returnable. It doesn’t cover or change flavors but enhances them by leaving the palate clean. Both the Still and the Bolle are to be served in a transparent glass, preferably with a stem and no ice. Temperature: 13/17 °C 17 An Energy charge all “Slow” The unique aroma of our Chinotto comes from the west side of the Liguria Riviera where, since 1500, Chinotto trees have grown. At Savona today, there is the Slow Food Presidium to protect the precious citrus fruits that give our drink the typical amber taste that gives off an intense scent. An intense and vivid color with tones of caramelized Afghan amber. A scent of citrus and spices. The carbon dioxide emphasizes the delicacy and harmony of a particularly complex bouquet: citrus, herbs, spices and bitter caramel. The taste is velvety and soft with a noble and harmonious body, without excessive sweetness. Drunk on its own it is an excellent thirst-quencher particularly suitable as an aperitif to accompany savory appetizers or with a full meal of rich tasting dishes. Excellent as an ingredient in cocktails in which a bold exotic taste is desired. To be served in a glass tumbler, with no added ice or lemon. Temperature: 5/8 °C 18 The fresh taste of the south The unique taste of our Gazzosa comes from afar, in both time and distance. The recipe we use is the original one from the 50’s and the lemons used are Sfusati, cultivated for more than 300 years on terraces of the Amalfi Coast, famous for their juicy pulp and semi sweet taste. It is shiny and crystal clear with a blunt and lively lemon scent. The intensity is emphasized by the presence of carbon dioxide which harmonizes and refines the memory of orange blossoms and lemon zest. Particularly balanced and full bodied, the long after taste is accompanied by a gentle acidity which dissolves into a sweet note. An intense lemon aroma, long lasting and delicate. Drunk on its own it is an excellent thirst-quencher but thanks to the pleasant tone of acidity, it can easily accompany a plate of raw fish or shellfish. Excellent also when transformed into sorbet with an added leaf of mint or sage. To be served in a round bottom glass, iceless with a few mint leaves or a licorice stick. Temperature: 5/8 °C 19 Drink young like tradition Our Aranciata is produced with Gargano IGP Slow Food Presidium oranges that come from one of the most beautiful bays of the Adriatic sea. Here the oranges mature at the end of winter acquiring an excellent resistance to oxidation after harvest: thin peel, firm pulp and sweet juice make for a unique product. The color is a slightly opaque orange of moderate tones characterized with interesting iridescence. A fine and persistent effervescence with an intense, strong, deep and decisive scent of citrus, Spring flowers and herbaceous essence. The sweetness alternates in your mouth with a gentle and balanced acidity, reminding you of the typical sensations of ripe oranges, an intense and persistent citrus aroma. Drunk on its own it is an excellent thirst-quencher and goes well with snacks or used in light and fresh aperitifs. Excellent also when transformed into sorbet with an added leaf of Melissa and orange zest. To be served in a glass tumbler, with a slice of orange and no ice. Temperature: 5/8 °C 20 Quenches thirst brilliantly Also for our Acqua Tonica the difference is made by the Slow Food Presidium, the same as our Chinotti from Savona. The microclimate of the west side of the Liguria Riviera awards the fruit with an intense scent and an excellent juiciness. The special dye extracted from the Chinotti gives the drink a unique flavor, obtaining a good and thirst- quenching drink. A clear and brilliant color with a fine and persistent effervescence. The scent of Chinotto zest with a remarkable frankness and vivacity gathered in a delicate bouquet. The slight bitter hint is accompanied and balanced by the light acidity which awards freshness. A fine and persistent aroma in which resurfaces the citrus scent and accompanies a pleasant bitter hint. Drunk on its own it is an excellent thirst-quencher. Perfect as an aperitif to accompany savory appetizers or with a meal. Invented as a base ingredient for cocktails. To be served in a stem glass, with ice made of still mineral water and a little lemon zest. Temperature: 5/8 °C 21 Genuine like real fruit The transgressive taste of Artisan beer BIRRA NORMALE Unico is our latest challenge. It is a healthy and tasty non- alcoholic drink similar to a fruit juice. In fact it is produced with 100% fruit, all coming from local Piedmont agriculture: Barbera grapes, apples, pears and peaches from Piedmont. No added coloring or preservatives, its color is naturally produced by the fruit and the taste may vary due to the predominance of one fruit over another. This year is like this, next year who knows. For this reason it is called Unico. The color is dense with a predominance of must and warm shades of a summer sunset. An intense scent of ripe fruit and fresh herbs. The first taste is deeply intense and full bodied. The subtleties of light pulp dissolve almost immediately into freshness and a clean taste of grape juice makes the drink balanced and harmonious with a delicate and persistent aroma. Drunk on its own it is a nutritional thirst-quencher particularly suitable with snacks. It can be used as a base ingredient for cocktails both alcoholic and non. To be served without ice adding half a strawberry or raspberry on the side of the glass. Pour gently and leave to sit for a few seconds, stir with a wooden spoon before drinking. A mixture of both the creativity of Teo Musso, an eclectic artisan brewer and our excellent quality, the beer Normale is produced according to tradition and only uses selected Italian raw materials: pure water of the Maritime Alps, barley malt and hops grown in the valleys of Piedmont and yeast. Delicious because it is unpasteurized, Normale because it has the flavor of a true homemade beer. Of a light straw color, with a persistent and compact white foam, that preserves the fragrance. The soft carbonation enhances the intense aroma of malt, herbs and yeast. Exalting on the tongue a hint of honey, balances well with the bitter hops giving depth, long lasting taste and a pleasant herbaceous aftertaste. Excellent as an aperitif, drunk with a meal or even a pizza. Temperature: 10/12 °C Temperature: 15/18 °C 22 23 09 Lurisia “Quattro” Lurisia “Sei” Finally a beer that celebrates femininity, made from the combination of rose buds and water of exceptional quality fermented softly and lightly. A sweet beer, with a low alcohol content and a harmonious and gentle personality. Well known and pure ingredients such as Lurisia water, Italian barley malt and buckwheat from the Monregalesi valley, and an unexpected spice that we keep a secret. Lurisia Sei, fermented with wine yeast, has an unusual and captivating aroma. Produced with exclusively local pure barley malt and without the use of raw grains, we have added gentian root for that unexpected bitter hint which gives a twist of originality to the taste. As always the balance is due to the pureness and excellent quality of the water used in the fermentation phase. Exalting harmony on the tongue, enhanced by a soft carbonation; the light body and low alcohol content makes it a pleasure to drink. A beautiful opalescent orange color, with obvious hints of damp musk, covered by the intensity of a fruity mixture of peach, grape, melon and white flowers yet noticeably spicy. It has quite a sweet impact on the tongue, almost like bière blanche, with a medium body and a long finish. A slight scent of alcohol is present together with a fruity and slightly woody perfume. A harmonious taste accompanied by the perfect amount of bubbles; the slender body makes it a joy to drink. It can be enjoyed with anything as it goes well with both meat and cheese. An excellent and original Spring aperitif or to accompany dessert. Temperature: 10/12 °C An excellent aperitif, or together with light snacks, starters and even fish. Temperature: 10/12 °C 24 Lurisia “Otto” Temperature: 10/12 °C Lurisia “Dieci” Containing the same well known and pure ingredients as the “Sei”: Lurisia water, Italian barley malt, buckwheat and spices but the yeast used for fermentation is different: in this case, a scotch whisky stock is used giving it that unique and original taste. Its alcoholic bouquet is accompanied by fruity sensations, with woody and balsamic hints. A very dry taste and highly fizzy due to the special yeast used, as well as a considerable body. It can be enjoyed at anytime and it goes well with both meat and mature cheese. Temperature: 10/12 °C Lurisia “Dodici” It is the first beer for relaxing, to be sipped and admired. The natural fermentation and careful oxidation make it similar to a “passito” (or raisin) wine, while the infusion of Lapsang Souchong tea, a special Chinese smoked tea, combined with the quality of the Lurisia water, give it an original aromatic imprint. Its prolonged oxidation gives coppercolored chromatic hints. It has a smoky and Madeira scent and a totally amazing taste and for a moment you forget it is a beer; it seems more like a sweet “passito” wine. It should be sipped slowly in good company to fully appreciate the delicate taste. Temperature: 16 °C 25 10 The Spa: Health and Beauty Lurisia is purity, enchantment of nature, health but also beauty in its best possible form. A wonderful Spa located in the heart of the Maritime Alps, between the sea and the snow-capped mountains, for more than 70 years the Spa of Lurisia has offered the best of traditional hydrotherapy offered by the national health service: idropinica therapy, fangotherapy, 26 thermal baths, inhalation and aerosol therapy. It is due to the experience built up over years of using the thermal water wisely that has allowed us to create such an advanced holistic Center, suitable for recuperating but above all to make you feel good about yourself and feeling good is healthy. We are open all year and we are here for you. Looking after you in every aspect: when you are tired, during pregnancy or simply when you need to get away from the troubles of everyday life. We will welcome you, listen to you and get you back on track in the most natural and enjoyable way possible: using thermal water in many ways. 27 11 Lurisia is just 13 km from the center of Mondovi and 18 km from the center of Cuneo, easily accessible from the motorway A6 Torino – Savona (exit Mondovi). From Mondovi: head for Villanova Mondovi and Roccaforte Mondovi – before the mountain road “Morte” turn left for Lurisia Terme – if you arrive at Chiusa Pesio you have gone too far! From Cuneo: head for Peveragno, then Chiusa Pesio – after the mountain road “Morte” turn right for Lurisia Terme – if you arrive at Roccaforte you have gone too far! MILANO TORINO ALESSANDRIA A6 CUNEO MONDOVÌ SAVONA NIZZA 28 GENOVA PIACENZA Acque Minerali S.r.l. Via delle Terme, 62 - Fraz. Lurisia Terme Roccaforte M.vì - CN - Italia tel. +39 0174 583000 fax +39 0174 583003 www . L URISIA . I T - I N F O @ L URISIA . I T