pro-tect® sunscreen
Transcription
pro-tect® sunscreen
PRO-TECT® SUNSCREEN 5/3/2010 1 IN AN IDEAL WORLD, ULTRA VIOLET PROTECTION WOULD GIVE YOU 100% PROTECTION 100% PROTECTION LEVEL 50% UVB UVA 0% FREQUENCY RANGE 290 - 320 NM 5/3/2010 320 - 400 NM 2 IDEAL PROTECTION • THE PREVIOUS CHART INDICATES 100% COVERAGE ACROSS THE ENTIRE FREQUENCY RANGE & 100% COVERAGE WITHIN EVERY FREQUENCY • THIS WOULD BE A SUN BLOCK 5/3/2010 3 IDEAL PROTECTION • A SUNSCREEN CANNOT GIVE YOU 100% PROTECTION ACROSS THE ENTIRE FREQUENCY RANGE AND 100% COVERAGE WITHIN EVERY FREQUENCY • IT IS IMPOSSIBLE 5/3/2010 4 IN REALITY, YOU NEVER GET TO KNOW OR SEE THE TOTAL PICTURE 100% THE UNKNOWN… WHAT COMPANIES DON’T TELL YOU 50% UVB UVA 0% 290 - 320 NM 5/3/2010 320 - 400 NM 5 FDA REQUIRED PROTECTION LEVELS FOR UVB 5/3/2010 6 IDEAL PROTECTION • FDA REQUIRED PROTECTION LEVELS FOR UVB • THE CHART INDICATES THE TRUE DIFFERENCE BETWEEN SPF NUMBERS Æ LOOK AT THE NUMBERS IN WHITE AT THE TOP OF THE BARS Æ THIS SHOWS US THAT BY LAW, THE BIGGEST DIFFERENCE BETWEEN AN SPF 20 AND SPF 100 IS ONLY 3% PROTECTION Æ YOU HAVE BEEN MISLEAD FOR DECATED ON A HIGHER SPF BEING A BETTER PRODUCT 5/3/2010 7 IDEAL PROTECTION • A SUNBLOCK OFFERS COMPLETE PROTECTION—100% • CAN ONLY BE MADE 4 WAYS Æ ZINC OXIDE PASTE w/25% ZINC OXIDE Æ TITANIUM DIOXIDE PASTE w/25% TITANIUM DIOXIDE Æ A 25% COMBINATION OF ZINC OXIDE AND TITANIUM DIOXIDE Æ PETROLATUM w/RED VEGETABLE DY 5/3/2010 8 HOW EFFECTIVE IS ZINC OXIDE? • ZINC OXIDE PASTE OFFERS SUPERIOR PROTECTION Æ CONTAINS 25% ZINC OXIDE IN A PETROLATUM BASE • ZINC OXIDE DOES NOT OFFER ANYWHERE THIS CONCENTRATION Æ THEY USE A SMALL PERCENTAGE IN THEIR FORMULATIONS o AS LITTLE AS 2%, MOST USE 5-7%, SELDOM MORE THAN 10%, ALL OF WHICH MINIMIZE PROTECTION LEVELS Æ ZINC OXIDE IS TYPICALLY GREASY ESPECIALLY AT LEVELS OF 10% OR HIGHER Æ MOST PEOPLE, ESPECIALLY WOMEN, WILL NOT USE THEIR SUNSCREEN IF IT IS CREASY AND/OR THEY CANNOT APPLY THEIR MAKEUP 5/3/2010 9 HOW MANY OF US REALLY WANT TO WEAR ZINC OXIDE PASTE? 5/3/2010 10 TITANIUM DIOXIDE • SUNSCREENS THAT USE TITANIUM DIOXIDE PROTECTION LEVELS ARE MISLEADING • MANY PEOPLE BELIEVE THAT THIS IS THE SAME AS ZINC OXIDE Æ IT ACTIALLY OFFERS LESS PROTECTION Æ ONLY 25% TD MAY BE USED IN THE FORMULATION IF THIS IS THE ONLY ACTIVE INGREDIENT Æ WHEN COMBINED WITH OTHER ACTIVE INGREDIENTS ANY COMBINATION FORM 2-25% TD MAY BE USED ÆTHE HIGHER THE CONTENT OF TD, THE GREASIER THE FORMULATION 5/3/2010 11 SUNSCREEN NOT WATERPROOF • ANY SUNCREEN THAT USES ZINC OXIDE OR TITANIUM DIOXIDE HAS REDUCED EFFICACY BECAUSE WATER WILL REMOVE THE PARTICLES THAT ARE SUPPOSED TO PROTECT THE SKIN • THIS HAS SHOWN LARGE PROTECTION DIFFERENTIALS AT THE TIME OF APPLICATION vs AT 1, 2, & 3 HOURS • WELL KNOWN BRANDS INCLUDE: Æ BLUE LIZARD SPF 30, SPF 26 Æ MURAD Æ OBAGI 35 Æ SKINCEUTICALS DAILY DEFENSE 20 Æ TI SILK 25 Æ TOTAL BLOCK 60 NOR WATER-RESISTANT 5/3/2010 12 SUNSCREEN • THAT USE PARSOL 1789 (AVOBENZONE) Æ DOES NOT OFFER THE PROTECTION YOU THINK YOU ARE GETTING Æ STUDIES PROVE THAT THIS INGREDIENT AMPLIFIES THE REACTION WITH UV RADIATION UNTIL IT BREAKS DOWN; USUALLY WITHIN 1 HOUR Æ PARSOL 1789 WAS REMOVED BY THE FDA IN 1990; AN OVERSIGHT BY A NEW FDA AGENT ALLOWED IT TO BE USED AGAIN 5/3/2010 13 SUNCREEN SPF 35 vs SPF 30 5/3/2010 14 SUNSCREEN • SPF 35 vs SPF 30 (PREVIOUS CHART) • OMBRELLE (L’OREAL) IS THE #1 SELLING SUNSCREEN IN CANADA & EUROPE • THE COMPARISON CHARTS LOOK SIMILAR BUT THERE IS NO COMPARISON IN THE REAL WORLD • OMBRELLE HAS LITTLE PROTECTION IN BOTH UVB AND UVA WITHIN ONE HOUR AND 0 AFTER 3 – 4 HOURS 5/3/2010 15 SUNSCREEN • THAT USE PARSOL 1789 (AVOBENZONE) • FIRMS ARE BEGINNING TO ADD A NEW INGREDIENT, MEXORYL, TO HELP STABILIZE PARSOL 1789 • WE ARE CURRETNLY TESTING THE LATEST ENTRY INTO THE MARKET, LA ROCHE POSAY’S ANTHELIOS Æ THE INITIAL MARKET RESULTS APPEAR TO LOOK DESCENT Æ IN REALITY, THE WASH OFF TEST SHOWS LITTLE PROTECTION AT 1 HOUR AND NO PROTECTION AT 3 HOURS 5/3/2010 16 SUNSCREEN • CHEMICAL-FREE SUNSCREEN Æ THERE IS NO SUCH ENTITY Æ ALL SUNSCREEN AND SUNBLOCKS CONTAIN AT LEAST 75% CHEMICALS OTHER THAN WATER 5/3/2010 17 PRO-TECT® SUNSCREEN 5/3/2010 18 PRO-TECT® SPF 15 LOTION • KEY FEATURES Æ BROAD SPECTRUM PROTECTION Æ PARABENS-FREE Æ FORTIFIED WITH ALOE VERA AND VITAMIN E TO NOURISH, MOISTURIZE AND PROTECT Æ GREASE-LESS, LEAVING YOU COMFORTABLE IN ALL TYPES OF WEATHER Æ FRAGRANCE-FREE Æ WATER PROOF: NO SKIN SEALING FIMS/OILS WHICH HAVE BEEN FOUND TO CAUSE AN INCREASE IN SKIN TEMPERATURE Æ WET-RESISTANT: RESISTS REMOVAL BY LIGHT TOWELING EVEN AFTER HEAVY PERSPIRATION OR SWIMMING 5/3/2010 19 PRO-TECT® SPF 15 LOTION • EXCELLENT BASE UNDER MAKEUP • EXCEEDS FDA’s MAXIMUM REQUIREMENTS FOR BROADS SPECTRUM PROTECTION IN A WATERPROOF SUNSCREEN SPEICAL NOTES • CONTAINS PABA (P-AMINOBENZOIC ACID), WHICH IS THE #1 UVB PROTECTIVE INGREDIENT—CLAIMS OF HIGH IRRITANCY ARE UNFOUNDED, < 5% POPLULATION IS ALLERGICE TO PABA • ACTIVE: OXTINOXATE (7.5%) PADIAMTE O (5%), OXYBENZONE (2%) 5/3/2010 20 PRO-TECT® SPF 20 & 35 LOTION • KEY FEATURES Æ INDEPENDENT LAB TEST RESULTS CLEARLY PROVE o SUPERIOR PROTECTION FOR THE PREVENTION OF PREMATURE AGING OF THE SKIN AS WELL AS INCREASED RISK OF SKIN CANCER DUE TO OVER-EXPOSURE TO THE SKIN o EXTREMELY HIGH PROTECTION OVER THE ENTIRE UVA, UVB & UVC SPECTRUM 5/3/2010 21 PRO-TECT® SPF 20 & 35 LOTION Æ PARABENS-FREE Æ FORTIFIED W/ALOE VERA & VITAMINE E TO NOURISH, MOISTURIZE & PROTECT Æ GREASELESS, LEAVING YOU COMFORTABEL IN ALL TYPES OF WEATHER Æ FRAGRANCE-FREE Æ WATER PROOF: NO SKIN SEALING FILMS OR OILS, WHICH HAVE BEEN FOUND TO CAUSE AN INCREASE IN SKIN TEMPERATURE 5/3/2010 22 PRO-TECT® SPF 20 & 35 LOTION Æ WET-RESISTANT: RESISTS REMOVAL BY LIGHT TOWELING EVEN AFTER HEAVY PERSPIRATION OR SWIMMING Æ EXCELLENT BASE UNDER MAKEUP Æ EXCEEDS FDA’s MAXIMUM REQUIREMENTS FOR BROAD Æ SPECTRUM PROTECTION IN A WATERPROOF SUNSCREEN Æ ACTIVE: OCTINOXATE 7.5%, OCTISALATE 5%, MERIDIMATE 5%, OXYBENZONE 3% 5/3/2010 23 PRO-TECT® SUNSCREEN • PRO-TECT® SPF 15 & SPF 20 • PRO-TECT® SPF 35 5/3/2010 24 PRO-TECT® SPF 20 LIP BALM • INDICATIONS Æ MOISTURIZE AND NOURISH DRY, CHAPPED AND SENSITIVE LIPS Æ PROTECT WITH A UVA/UVB BROAD SPECTRUM SUNSCREEN Æ TREAT AND CONTROL CHRONIC LIP PROBLEMS, INCLUDING COLD SORES, SUN AND FEVER BLISTERS 5/3/2010 25 PRO-TECT® SPF 20 LIP BALM • KEY FEATURES Æ FORTIFIED WITH ALOE VERA AND VITAMIN E TO TREAT THE SKIN WITH NUTRIENTS AND ANTIOXIDANTS Æ KEEPS LIPSTICK FROM FEATHERING AND EXTENDS COLOR DURATION Æ MAY BE APPLIED OVER OR UNDER LIPSTICK Æ WILL NOT CAKE UP WHEN DRINKING HOT/COLD BEVERAGES Æ UNFLAVORED SO AS NOT TO PRODUCE SENSITIVITY OR BREAKDOWN OR PROTECTION Æ DOES NOT CONTAIN PETROLATUM Æ ACTIVE: MERIDMATE, OCTISALATE, DIMETHICONE, OXYBENZONE 5/3/2010 26 IT IS WORTH EVERY PENNY • HIGHER MORE CONSISTENT LEVEL OF PROTECTION FOR UVA/UVB/UVC THAN ZINC OXIDE, TITANIUM DIOXIDE AND PARSOL 1789 • HIGHER PROTECTION LEVELS THAN MOST SPF 30s TO SPF 60 • EXREMEMLY EVEN PROTECTION ACROSS THE SPECTRUM • RUB PROOF, ONE APPLICATION LASTS 24 HOURS ON THE SKIN • WATERPROOF: YOU DO NOT NEED TO REAPPLY, MUST BE WASHED OFF WITH SOAP AND WATER • MOISTURIZING, ELEGANT LOTION AND WORKS EXTREMELY WELL WITH MAKEUP • PABA-FREE, PARABEN-FREE, FRAGRANCE-FREE • ORGINALLY DEVELOPED FOR CANCER PATIENTS DUE TO SENSITIVITIES AND RETIN-A® PATIENTS FOR PHOTO-SENSITIVITY 5/3/2010 27 SUNKISS™ SUNLESS TANNING • • • • • • • • • • COMES IN TINTED & UNTINTED MAXIMUM STRENGTH 10x ANTI-AGING ANTI-WRINKLE SKIN SOFTENING REDUCED ODOR LONGER-LASTING DEEPER-PENETRATING MORE NATURAL RESULTS FORTIFIED WITH VITAMIN B6 5/3/2010 28 5/3/2010 29