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1•
issue
March 2013 • Issue 61 •
61
Azteca
Grupo
Elektra
Celebrates
Its
Launches
19th
Anniversary
New Financial
Services Site
p.
p. 4
7
Azteca
Tarahumara
Celebrates Its
Communities
19th Anniversary
Receive
Support
From Movimiento
Azteca
p.p.94
Azteca 13
Premieres
Vivir a
Destiempo
p. 13
Ricardo Salinas Talks With University
Students About Leadership
Our chairman, Ricardo Salinas, gave a lively talk about leadership to Pan American University
students at their Mexico City campus.
Mr. Salinas’ aim with his talk, entitled “Social Value and Leadership,” was to share Grupo
Salinas’ program for developing social and political leaders, Kybernus.
During his talk to more than 400 students, he discussed the need to train young people
with high moral values who are willing to play important roles in the country’s different
spheres. He highlighted his concern that “Mexico does not have leaders who are up to its
aspirations.”
He emphasized that our country needs leaders “capable of seeing well beyond the immediate
and imagining what Mexico can be.”
Continued on p. 3
We Continue the Year
With a Myriad of Activities
In this issue, we review an agenda filled
with activities, a reflection of the dynamism
of our companies and our chairman,
Ricardo Salinas, who has continued a series
of lectures in universities throughout the
country, where he shares his vision about
leadership through the Kybernus program.
This time, he talked with students at the
Mexico City campus of the Pan American
University.
Ricardo’s interest in training leaders and
encouraging young talent is also expressed
through a novel contest of ideas held jointly with Singularity University.
In business news, Italika continues to expand its markets: today, seven of every ten
motorcycles in Mexico are Italikas. Meanwhile, Azteca Comunicaciones Colombia
was honored for building the first stage
of a fiber optic network that will improve
telecommunications services in practically
every corner of Colombia.
Our social activities continue to benefit
thousands; this time, Movimiento Azteca
collected more than Mex$8 million for
communities in the Sierra Tarahumara. In
addition, the children who won the ¡Que
viva la Selva Lacandona! drawing contest
were awarded a visit to the national reserve, where they learned how important
it is to preserve it.
We also feature Azteca America’s campaign
for comprehensive immigration reform in
the United States, a cause Ricardo Salinas
has supported since our television network
first began broadcasting.
Also in the United States, Advance America
CEO Patrick O’Shaughnessy was given the
distinction of becoming the president of
the Community Financial Services Association, an influential organization in the field
of small, short-term loans, speaking to our
influence in that market.
Enjoy this issue of Grupo Salinas Hoy,
and, as always, thanks for your interest.
Luis J. Echarte
Grupo Elektra Announces New Officers ...................................................................................4
Italika Garners 70% Market Share...............................................................................................5
Azteca America Campaigns for Immigration Reform.................................................................6
Azteca Comunicaciones Receives Award for Technological Innovation in Colombia.............7
Grupo Elektra Launches New Financial Services Site.................................................................7
Grupo Salinas 2012 Company Reports ......................................................................................8
Tarahumara Communities Receive Support from Movimiento Azteca.....................................9
Fundación Azteca Rewards ¡Que viva la Selva Lacandona! Contest Winners.................................10
Advance America CEO Named President of Financial Services Association....................................11
Grupo Salinas and Singularity University Make Call to Develop Ideas for Mexico....................... 12
Azteca 13 Premieres “Vivir a Destiempo”.................................................................................13
Azteca 13 Broadcasts Innovative Duel of Ideas.......................................................................14
Names and Faces: Elisa Salinas..................................................................................................15
Fomento Cultural Opens Virtual Exhibition..............................................................................16
The Best of Ricardo B. Salinas’ Blog.........................................................................................17
Contacts.......................................................................................................................................17
Content
•2
CONT. DE PÁG. 1
Ricardo Salinas Talks with University Students
about Leadership
He also highlighted the importance of interaction among companies, society,
and government, which creates shared value. He added that creating that
shared value requires three conditions:
• A competitive, open economy based on an educated, healthy population,
the product of equal opportunities
• Sustainable companies that use natural resources rationally
• Good government that ensures freedom, education, health, infrastructure,
and efficient public services, as well as security and true rule of law.
Ricardo Salinas during the question and
answer session with event participants
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•4
Strengthening Our Structure
Grupo Elektra Announces
New Officers
Last month, Mario Gordillo
Rincón was named CEO of
Grupo Elektra and Luis Niño
de Rivera was appointed CEO
of Banco Azteca, further
strengthening the group’s
solid leadership.
Mario Gordillo has held top
posts in Grupo Elektra over
the past 10 years, such as
director of financial services,
director of distribution,
general director of sales,
and managing director. He
Mario Gordillo Rincón
has been a key part of the
growth of merchandise on credit in recent years and in the solid expansion of many
product lines.
Luis Niño de Rivera has been vice chairman of Banco Azteca’s Board of Directors since it
began operations in 2002, and has 39 years’ experience in the financial sector. He has been
fundamental in the steady expansion of Banco Azteca in Mexico and Central and South
America, as well as the bank’s dynamic results and solid bottom line.
Carlos Septién, until now CEO of Grupo Elektra and Banco Azteca, will take on important responsibilities in Grupo Salinas’ Vice Presidency of Information and Public
Affairs, with the aim of additionally strengthening the group’s institutional relations
in Mexico and abroad.
We’re confident that Mario Gordillo and Luis Niño de Rivera’s proven leadership
and extensive market knowledge will support Grupo Elektra and Banco Azteca
growth going forward.
We wish them success
in their new posts!
Luis Niño de Rivera
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More Attractive
Italika Garners 70%
Market Share
Italika, Grupo Elektra’s motorcycle division, has consolidated its leadership in the Mexican
market by selling seven out of every ten bikes in the country.
How has Italika achieved such impressive numbers? By offering a top selection of products, with superior distribution and payment options.
In 2013, it launched a wide gamut of models using LED technology, adding yet another
attraction to an already efficient and economical transportation option.
The extensive product line provides options for work, leisure, excitement, comfort, and
efficiency.
Italika has expanded its distribution network to include department stores, super stores
and specialized dealerships.
And, if that’s not enough, Italika is investing in making sure that customers can handle
their bikes safely and competently through driving clinics led by professional instructors.
More than a motorcycle, it’s an Italika!
An Italika motorcycle featured at an Elektra store
•6
“I, Too, Am America”
Azteca America
Campaigns
for Immigration Reform
To support comprehensive immigration reform, Azteca America and Fundación Azteca
America have carried out a broad campaign of activities and events throughout the United
States.
The campaign includes a series of TV ads inviting people to make their support for reform
known to their members of the US Congress. The ads use the slogan “I, too, am America,”
and offers tools for identifying representatives in the US Congress.
Additional information is also available at the Fundación Azteca America web site, www.
fundacionaztecaamerica.org, and in printed materials distributed at events hosted by Azteca
America affiliate stations in the United States.
The campaign includes a program of regional forums in the coming months.
Cutting-Edge Services
Azteca Comunicaciones
Wins Prize for Technological
Innovation in Colombia
Azteca Comunicaciones Colombia
received the “Let’s Evaluate” Award
in the category of Innovation in ICT
Project Implementation, in recognition of its installation of fiber optic equipment in 226 municipalities
in Colombia. Installing this infrastructure has allowed Colombia to
take huge steps toward connectivity and world-class digital services.
The Azteca Comunicaciones network
will be 19,000 kilometers long and will
Innovation on the Net
cover 753 municipalities. The Colombian government has earmarked US$235
million for its construction, using what
in Latin America is an innovative partnership between the public and private
sectors.
In about a year and a half more, the
Azteca network will put the most important connectivity services within reach of
the population in practically the entire
country at accessible prices through the
operations of a competitive company.
Grupo Elektra Launches
New Financial Services Site
Grupo Elektra launched a new Internet site
where its customers can quickly, safely, and
reliably request up to Mex$12,000 in cash.
The new site, elektradinero.com, lets customers calculate how much they would pay
for loans for a given amount and payment
term. It also allow customers to apply for
loans without waiting in line, with a 24-hour
authorization period and discounts of up to
33% for timely payment.
Soon, elektradinero.com will also offer savings and investment accounts, online credit
card applications, money transfers, online and
mobile banking, special offers, and purchases.
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•8
Solid Operations
Grupo Salinas 2012
Company Reports
Grupo Elektra registered historic earnings and EBITDA last year. The increase in consolidated revenues
included a noteworthy 65% rise in financial revenue, a solid expansion of the loan portfolio, and the
consolidation of Advance America.
70000
60000
50000
40000
+32%
69,863
52,807
70000
60000
50000
40000
30000
30000
20000
20000
10000
10000
0
2011
2012
Loan Portfolio
70000
60000
50000
40000
30000
0
2011
80000
70000
6,397
60000
50000
45,042
40000
30000
20000
20000
10000
10000
0
2012
Points of Sale
+62%
72,889
80000
+27%
11,508
9,073
80000
2011
2012
0
2,878
Dic 2011
Figures in millions of pesos
80000
EBITDA*
Figures in millions of pesos
Consolidated Revenues
Dic 2012
Azteca announced growth in sales and net earnings:
80000
70000
60000
50000
*/ EBITDA: Earnings Before
Interest, Taxes, Depreciation, and Amortization
+3%
12,570
12,199
80000
70000
60000
50000
40000
40000
30000
30000
20000
20000
10000
10000
0
2011
2012
0
+5%
2,307
2,199
2011
2012
Figures in millions of pesos
Net Earnings
Net Sales
Resources for Water and Food
Tarahumara Communities
Receive Support From
Movimiento Azteca
Fundación Azteca held its 72nd Movimiento
Azteca and collected Mex$8.5 million to benefit Tarahumara communities in Chihuahua.
Thanks to support from the public, the initial
goal of Mex$3 million was surpassed, and
the resources will provide food and water
for almost 1,700 people living in the Sierra
Tarahumara.
Esteban Moctezuma, executive president of
Fundación Azteca, presented the check to Carmela Pírez, the representative of the José A.
Llaguno ABP Tarahumara Foundation, which
will channel the aid.
Esteban Moctezuma; Chihuahua Governor César
Duarte; and Carmela Pírez, Tarahumara Foundation
representative, with members of the community
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•10
Promoting Environmental Awareness
Fundación Azteca
Rewards ¡Que viva la
Selva Lacandona!
Contest Winners
Grupo Salinas’ Fundación Azteca supports awareness about our planet. For more than nine
years it has been educating new generations through the ¡Qué Viva la Selva Lacandona!
(Long Live the Lacandón Jungle) Drawing Contest.
In February, the 35 young winners of the ninth contest traveled to the Montes Azules
Nature Reserve in Chiapas, where they had a great adventure.
From the very first moment, the children had a spectacular time: they visited the Miguél
Álvarez del Toro Zoo (ZOOMAT), where they saw the wide diversity of animals native to
Chiapas; later, they met state Governor Manuel Velasco, who hosted a dinner where each
child had the chance to explain his or her drawing.
At the Chajul Station, they watched the sun rise over the Lacandón Jungle and the red
macaws and toucans, and listened to the peculiar sounds of the howler monkey. The next
day, they took a walk down beautiful jungle paths, where they saw the wonders like the
silk cotton tree, sacred to pre-Hispanic Mesoamerican cultures.
Winners of the Lacandón
Jungle contest
On their last night, the children, from all over Mexico and three countries of Latin America,
crafted “The Lacandón Jungle Declaration,” highlighting the importance of protecting and
conserving this important biosphere reserve.
Their experience of becoming Lacandón Jungle inhabitants for a few
days was incomparable.
Communing with nature
is the best way to recognize the importance
of conservation. We invite you to become part
of this select group of
visitors by participating
in the next ¡Que Viva la
Selva Lacandona! Drawing Contest.
Patrick O’Shaughnessy
Advance America CEO
Named President of Financial
Services Association
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Patrick O’Shaughnessy, CEO of Advance America, was named president of the board of the
Community Financial Services Association of America (CFSA), a national organization of
firms that offer small, short-term loans in the United States.
The CFSA represents more than half the companies in
the industry, with Advance America its largest member
by footprint. Its mandate is to ensure the future of
the U.S. short-term-loan industry.
During the association’s inaugural presentation,
O’Shaughnessy called on members to continue innovating their products and services according to changing
demographics and customer needs. He added that it is
important for members to be proactive with the media
and regulators to give a voice to their customers, who
have shown themselves to be very satisfied.
“We must emphasize
the importance of
short-term credit
for many American
families.”
“We must emphasize the importance of short-term credit for many American families and
our economy, and cement our industry’s place in the broader consumer financial services
market. Regulations must ensure every term and fee is simply and fully disclosed, holding
all credit providers to the same high standards,” he said.
for Innovation
•12 Support
Grupo Salinas and Singularity
University Call for Ideas
to Benefit Mexico
In March, Grupo Salinas and Singularity University made a call for ideas that use technology
that could benefit five million Mexicans in five years. The winner will receive a US$30,000
scholarship to participate in the Singularity University summer school session in California.
The solutions involve education, politics, the environment, poverty, sustainability, transportation, science, agriculture, and the economy, to mention just a few themes. Grupo Salinas
proposed an additional challenge: supporting the growth of Mexican micro-businesses to
foster the economic growth, taking into consideration challenges such as:
1.Training
2.
Entrepreneurial Networking
3.Databases
4.
Social Networks:
Submissions will be evaluated by a panel of judges that include: Ricardo Salinas Pliego,
chairman of Grupo Salinas; Andrés Roemer, president of Poder Cívico A.C. and curator of La
Ciudad de las Ideas;Miguel Mier, operations director of Cinépolis; Alfonso Tinoco, marketing
director of Domino’s Pizza de México; and Sebastián Tonda, CEO of Flock, among others.
Singularity University
is an institution that uses
technology to solve
humanity’s great
problems. It focuses on
global impact; it inspires
and educates, and,
more than a classroom,
it sees itself as an agent
for change.
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New Novela
Azteca 13 Premieres
Vivir a Destiempo
In February, Azteca Novelas’ premiered its new production, Vivir a Destiempo.
With a great cast and a talented director, Azteca seeks to captivate and retain viewers in
Mexico, the United States, and Latin America.
Directed by Javier Patrón Fox and Fabián Corres, the cast includes: Edith González, Humberto Zurita, Ramiro Fumazoni, Andrea Noli and Juan Manuel Bernal, to name a few. This
screenplay was written by Eric Vonn, with production by Fides Velazco and Jacky Castro.
We wish great success for this program that airs weekdays at 9:30 p.m. on Azteca 13.
Ramiro Fumazoni, Edith
González and Humberto
Zurita
el Ring”
•14 “En
Azteca 13
Broadcasts Innovative
Duel of Ideas
Azteca 13 broadcasts a unique program that breaks the mold of analysis and opinion
shows: En el Ring, hosted by Andrés Roemer, writer and curator of La Ciudad de las Ideas.
Broadcast Mondays at midnight, the show sparks debate around issues that interest us as
a society, with a relaxed, entertaining format.
The idea is to simulate a boxing match with ideas as the winning punches and Roemer as
the referee.
Politicians, writers, intellectuals, religious leaders, and scientists leave roundtable formats
behind with viewers winning thanks to thoughtful debate and ideas.
Manuel Clouthier on
the program
Names and Faces
Elisa Salinas
CEO of Azteca Novelas
Elisa Salinas decided she wanted to become a businesswoman when she was 17. She left
school and became the personal assistant to her father, Hugo Salinas Rocha.
Later, she used her experience as a floor salesperson at a luxury shop to open her own
firm, Zapaterías Manetti, which grew to 32 locations, selling on credit throughout Mexico.
She began in the television business by chance, with the production of Entre Vivos y
Muertos. In 1998, she became TV Azteca’s vice president of novelas, where she worked on
about 35 programs.
Her favorite program has been Lo Que Callamos
las Mujeres, because of its ability to motivate
change in so many people’s lives.
On the personal side, she’s a dedicated mother
of four daughters and a Buddhist, which has
taught her that everything changes moment
to moment and nothing lasts forever.
“The world of cinema is a passion of mine,
but my first and last love is and will always
be television. It’s that passion that has me
back at Azteca Novelas. My greatest challenge
today is to create a platform for creative teams
to efficiently develop high-quality, innovative
content,” says Mrs.Salinas.
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Kahlo Report
•16 The
Fomento Cultural
Launches Virtual Exhibition
Fomento Cultural Grupo Salinas (FCGS) launched its second virtual tour on its internet
portal, www.fcgs.mx. This is an innovative way of reliving and enjoying one of the top
photograph exhibitions of recent years: “The Kahlo Report.”
Originally, the exhibition was held at the Museum of Mexico City as part of the celebrations
of the Bicentennial of Mexico’s Independence and the Centennial of the Mexican Revolution.
The show brings together a series of images of Mexico City monuments, buildings, and
urban landscapes shot by Guillermo Kahlo in 1910 on commission of the Porfirio Díaz
administration.
To learn more about
Fomento Cultural
Grupo Salinas, visit:
www.fcgs.mx
Fomento Cultural
Grupo Salinas
@fcgruposalinas
Each image is accompanied by a replica taken from the same angle by contemporary photographer Rodrigo Vázquez, who used similar techniques and, in many cases, the same
lighting conditions as those used by Kahlo more than 100 years ago. To do this, Vázquez
used two large-format cameras.
The virtual tour offers a faithful rendition of the exhibition, allowing visitors to see the
photographs in detail with supporting information. This is the second time that FCGS has
prepared a virtual exhibit as part of Grupo Salinas’ cultural promotion activities.
The Best of
Ricardo B. Salinas’s Blog
The Importance of Leadership
Grupo Salinas has grown significantly in the last 20 years. From operating exclusively in the
retail business, we have expanded to telecommunications, television, banking, insurance,
and pension fund administration, among many other industries. To identify leaders and
speed their training at Grupo Salinas, we have created a program called Advanced Learning for Leaders through Systematic Action (ALAS, for its initials in Spanish). ALAS is based
on a premise developed by University of Michigan Business School Professor Noel Tichy
that successful organizations encourage teaching. In this kind of organization, “everyone
teaches and everyone learns.”
Abundance
Is it possible that technology will bring an end poverty, disease, and other serious problems?
According to the book Abundance: The Future Is Better than You Think, written by Peter
H. Diamandis and Steven Kotler, humanity should prepare itself for an abundant future.
Contacts
Beyond promises from populist politicians or the visions of prolific science fiction writers, the
answer lies in technological advancement in human knowledge. Thanks to these advances,
it is both technologically and economically feasible to end poverty within the next two
decades. The authors share the rational optimism of Matt Ridley, who believes that absolute
poverty will end before 2035. Ridley reminds us that the Chinese today are 10 times richer
than in 1960 and live 25 years longer. According to the United Nations, poverty has been
reduced more in the last 50 years than in the previous 500.
Investor Relations, Grupo Salinas
Bruno Rangel • (5255) 1720-9167• jrangelk@gruposalinas.com.mx
Public Relations, Grupo Salinas USA
Nathalie Rayes • (818) 683-4178 • nrayes@gruposalinas.com.mx
Press Relations, Grupo Salinas
Daniel McCosh • (5255) 1720-0059 • dmccosh@gruposalinas.com.mx
Information GS Hoy
Elena Arceo • (5255) 1720-0060 • mearceo@gruposalinas.com.mx
Editorial Committee
Daniel McCosh • Bruno Rangel • Elena Arceo • Arturo Longares • Linda Garcidueñas
• Alejandro Vázquez • Carlos Casillas • Jesús Velázquez
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