Rohittalwar-practicalmagic-legaltechasia-hongkong
Transcription
Rohittalwar-practicalmagic-legaltechasia-hongkong
Practical Magic Emerging technologies and their impact on business and the legal profession Legal Tech - Asia Technology Summit Hong Kong – March 4th 2013 Rohit Talwar - CEO – Fast Future Research www.fastfuture.com rohit@fastfuture.com Twitter @fastfuture Contents • Presentation p. 3 • About Fast Future p. 56 • Image Sources p. 65 • Background Notes p. 71 ‘Future Proofed’ Organisations Work on 3 Horizons in Parallel 1-12 Months 1-3 Years 4-10 Years Operational Excellence Drive for Growth Creating the Future The Next 10 Years Trans-Cranial Direct Current Stimulation (tDCS) GoFlow – Low Cost Home tDCS Kit Future Proofing the Business Markets Message Mastery Models Muscle Magic Mindset Management Markets – Where Will Future Business Come from and Work be Done? Demographic Destinies 2 billion more people in 40 years – Demographics is Driving Economics 448 740 691 5231 346 1998 729 4216 1051 596 2011 2050 Source : United Nations Markets – Focus on Growth Industries and Sectors Telework and ‘Talent Light’ Firms Datasexuals Mastery – Foresight, Insight, Processes, Service, Collaboration, Change Management and Technology Mastery – Foresight and Insight e.g. ‘Horizon Scanning’ and Timeline Development by Sector Process Excellence – e.g. High Throughput Surgery Narayana Hrudayalaya Hospital Innovation Technology Challenges Sense Making, Facilitation, Nimble, Bottom up, User Generated, Social, Communities, Rich Media, Video, Augmented Reality, Gamification, Virtual Worlds and Curation Convergence and Personalisation Telephony • • • • • • Connectivity Voice Messaging SIM card Phonebook Ring Tones Security • • • • • • Data/ Enterprise • • • • • • • • 100Mbps Email IMS Browsing VPN PIM Ecommerce Payments Cellular Up to 14 bands WLAN/BT GPS NFC FM Multimedia • • • • • • Software • • • • • Protocols Middleware Applications User Interface Minimize fragmentation • • Camera 8-16M Camcorder 24M Color Display Memory (160GB) Multiformat A/V HD Video/TV out Games (50-100M Tps) DRM Mastery – Data and Technology New Analytics and a New Knowledge Infrastructure The ‘Internet of Things’ Big Data and Predictive Analytics Intelligent Data Analytics SoMoClo and BYOD Personal Cloud Next Generation Interfaces Wearable Devices and Displays T-Rays and The VIRTUS Chipset 1.5 - 2 gigabit / sec (~1000 x Bluetooth) Enabling wireless display, mobile-distributed computing, live HD video streaming, and real-time interactive multi-user gaming Artificial Intelligence Intelligent Brain-Computer Interfaces Virtual Assistants & Intelligent Agents Collective Intelligence Muscle – Key Survival Capabilities Muscle - Sustainability Muscle – Rapid Decision Making Muscle – Speed of Execution e.g. Ultra-Quick Construction Muscle – Rapid Innovation e.g. Naspers' New Media Lab (“Fail fast and cheaply” – Koos Bekker, CEO) “We are doing research on next-generation technologies that will influence the ways in which humans interact with computers, the web and other forms of electronic media” Research at ‘cutting edge of technological media innovation’ e.g. human-computer interaction, augmented reality, online gaming, internet television and semantic text processing Muscle – Apps & Social Media Reynolds Porter Chamberlain - Edge Collaboration Magic – Creating the Wow Factor Magic – Ideas that Delight E.g. Virtual Grocery Shopping – Tesco South Korea Tokio Marine ‘One Time Insurance’ • Smartphone service • One day contracts • Premiums start around $4 • E.g: • Sports and Leisure • Golf (Hole in one) • Domestic and Overseas Travel Telehumans / Telepresence Universal Translators Message – Engaging the Customer e.g. Open Innovation Business Models – Multiple Pre-emptive Solutions Models – Access ‘Usership’ vs. Ownership Crowdfunding e.g. Kickstarter.com Models - Continuous Innovation E.g. Auctions £3088 £8791.50 £81 Mindset - 3 Horizon Thinking • 12 Months • 1-3 Years • 4-10 Years Mindset - Tolerant of Uncertainty, Curious, Sticky and Magnetic Encourage Experimentation Management - Lead or Follow? Management Make Time and Space for Change Management Tackling Complexity • Customer Interface • Process • Organisation • Information / Systems • Regulatory • Human Future Proofing the Business Markets Message Mastery Models Muscle Magic Mindset Management Conclusions • New Turbulent Era • Future is a Journey • Strategic Growth Opportunity • The Door is Open About Fast Future Fast Future – Core Services • Live Events - Speeches, briefings and workshops for executive management and boards of governments, investment funds, development agencies , companies, airlines, airports, hotels, venues, CVB’s and associations • Future Insights - Customised research on emerging trends, future scenarios, technologies and new markets • Immersion - ‘Deep dives’ on future trends, market developments, emerging issues and technology advances • Strategy - Development of strategies and business plans • Innovation - Creation of business models and innovation plans • Engagement - Consultancy and workshop facilitation Fast Future • • • Research, consulting, speaking, leadership 5-20 year horizon - focus on ideas, developments, people, trends and forces shaping the future Clients – ING, ABN Amro, Laing O’Rourke – Marks and Spencer – Airports - Aeroports de Paris / Schiphol Group – Vancouver Airport Services – Industry Associations – ICCA, ASAE, PCMA, MPI – Corporates - GE, Nokia, Pepsi, IBM, Intel, Orange, O2, Siemens, Samsung, GSK, SAPE&Y, KPMG, Amadeus, Sabre, Travelport, Travelex, ING, Santander, Barclays, Citibank, DeutscheBank – Governments - Dubai, Finland, Nigeria, Singapore, UK, US – Convention Bureaus – Seoul, Sydney, London, San Francisco, Toronto, Abu Dhabi, Durban, Athens, Slovenia, Copenhagen – Convention Centres – Melbourne, Adelaide, Qatar, QEIICC – Hotels - Accor Group, Preferred, – Intercontinental – PCO’s - Congrex, Kenes Our Services Bespoke research; Identification & Analysis of Future Trends, Drivers & Shocks Public Speaking, InCompany Briefings, Seminars and Workshops Personal Futuring for Leaders and Leadership Teams Design & Facilitation of Innovation, Incubation & Venturing Programmes Accelerated Scenario Planning, Timelining & Future Mapping Expert Consultations & Futures Think Tanks Identification of Opportunities for Innovation and Strategic Strategy Creation & Investment Development of Implementation Roadmaps Example Projects • Public and private client research e.g. : – Reinventing the Airport Ecosystem – Development of Market Scenarios, emerging trends and strategies for key clients – Government and OECD Scenario Projects – e.g. Migration 2030, Future of Narcotics, Chemical Sector, Family 2030 – Scenarios for the global economy for 2030 and the implications for migration – Designing Your Future (Published August 2008) – book written for the American Society of Association Executives & The Center for Association Leadership – Global Economies – e.g. The Future of China – the Path to 2020 – The Shape of Jobs to Come – Emerging Science and Technology Sectors and Careers – Winning in India and China – The Future of Human Resources – Exploiting the Future Potential of Social Media in UK Small to Medium Enterprises – Convention 2020 – the Future of Business Events – Future Convention Cities Initiative – Maximising Long-term Economic Impact of Events – One Step Beyond – Future trends and challenges for the events industry – Hotels 2020: Beyond Segmentation – Future Hotel Strategies – The Future of Travel and Tourism in the Middle East – a Vision to 2020 – Future of Travel and Tourism Investment in Saudi Arabia Hotels 2020 – Objectives • Identify key drivers of change for the globally branded hotel sector over the next decade • Examine the implications for: Hotel strategy Brand portfolio Business models Customer targeting Innovation Convention 2020 • Global strategic foresight study to help the meetings industry prepare for the decade ahead - Industry-wide sponsors • Multiple outputs Nov 2009 – December 2011 • Current studies on future strategies for venues and destinations Rohit Talwar • Global futurist and founder of Fast Future Research. • Award winning speaker on future insights and strategic innovation – addressing leadership audiences in 40 countries on 5 continents • Author of Designing Your Future • Profiled by UK’s Independent Newspaper as one of the Top 10 Global Future Thinkers • Led futures research, scenario planning and strategic consultancy projects for clients in telecommunications, technology, pharmaceuticals, banking, travel and tourism, environment, food and government sectors • Clients include 3M, BBC, BT, BAe, Bayer, Chloride, DTC De Beers, DHL, EADS, Electrolux, E&Y, GE, Hoover, Hyundai, IBM, ING, Intel, KPMG, M&S, Nakheel, Nokia, Nomura, Novartis, OECD, Orange, Panasonic, Pfizer, PwC, Samsung, Shell, Siemens, Symbian, Yell , numerous international associations and governments agencies in the US, UK, Finland, Dubai, Nigeria, Saudi Arabia and Singapore. • To receive Fast Future’s newsletters please email rohit@fastfuture.com Designing Your Future Key Trends, Challenges and Choices • 50 key trends • 100 emerging trends • 10 major patterns of change • Key challenges and choices for leaders • Strategic decision making framework • Scenarios for 2012 • Key futures tools and techniques • Published August 2008 • Price £49.95 / €54.95/ $69.95 • Email invoice request to rohit@fastfuture.com Image Sources Image Sources p.1 Slide: 1. 3. 4. 5. 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Left, right: http://www.miracleexecutiveservices.com/your-virtual-assistant/ http://virtualieee.files.wordpress.com/2011/04/arhivist-and-joey.png http://hao2010.files.wordpress.com/2011/04/clipart_of_15195_sm_2.jpg?w=570&h=427 http://hotindiancelebrities.com/wp-content/uploads/2008/05/surya-six-pack-abs-gallery-1.jpg http://www.isover.com/var/isover_com/storage/images/media/images/sc-life-cycle/12071-1-fre-FR/SC-life-cycle.jpg Left, right: http://mandatemedia.typepad.com/photos/uncategorized/2007/07/10/coca_cola.jpg http://somewordsandpictures.files.wordpress.com/2009/06/this-water-innocent.jpg http://images.gizmag.com/gallery_lrg/arkhotelchangsha.png http://t0.gstatic.com/images?q=tbn:ANd9GcQHAE2RL0TsuP-eJ8JIsVzW6wL835GR19gk_-8SBDzB_y157p-0DfLy-FVOMA Left, right: http://lawfirmmobile.com/wp-content/uploads/2012/03/latham2.jpg http://www.ibforum.com/wp-content/uploads/2012/01/RPC-screenshot-1.jpg http://itthing.com/wp-content/uploads/cristo-redentor-rio.jpg http://ricotheclownandmagician.com/IMAGES/magic-hat-stars.gif http://www.designboom.com/weblog/cat/16/view/15557/tesco-virtual-supermarket-in-a-subway-station.html http://media.propertycasualty360.com/propertycasualty360/article/2012/03/23/tokio-marine-logo.jpg Clockwise: http://www.futuretravelexperience.com/wp-content/uploads/2012/04/munich-image.jpg http://images.businessweek.com/cms/2012-09-26/0926_beam_360x240.jpg http://www.zdnet.com/blog/emergingtech/telehuman-taps-kinect-for-3d-holographic-videoconferencing/3265 http://www.hackcollege.com/wp-content/themes/HackCollege/images/timthumb.php?src=http://www.hackcollege.com/wpcontent/uploads/2012/11/UniversalTranslator-1.jpg&w=780 Image Sources p.5 45. 46. 47. 49. 50. 51. 52. 53. 54. http://www.subhub.com/custom/5ways/m3f85a9df.png Left, right: http://3008docklands.com.au/article/neighbourhood/1490 http://www.answers.com/topic/cloud-computing Top, bottom: http://assets.sbnation.com/assets/828858/kickstarter-project-goal-800.jpeg http://www.theverge.com/2011/12/20/2644358/kickstarter-success-product-development-revolution http://www.visualphotos.com/photo/2x4524045/businesswoman_on_ladder_looking_through_binoculars_bld005521.jpg Left, right: http://3.bp.blogspot.com/_pte2XO66Nwg/SKxbGnqa6DI/AAAAAAAAB2I/g4HX25sx1MQ/s400/magnet%2Bman2.jpg http://embunpagi2009.files.wordpress.com/2009/02/seedling1.jpg http://2.bp.blogspot.com/-EJhAZaiyA8E/TfRRHfKzDMI/AAAAAAAAAGo/JmTQLz1z0xc/s320/6a00d8341c65c453ef010536d4981b970c800wi.jpg http://news.nationalgeographic.com/news/bigphotos/images/090305-daylight-saving-time-facts-history_big.jpg http://infolific.com/images/fun/metaphor-for-complexity.gif From left to right top, bottom: http://www.iwmsnews.com/wp-content/uploads/2009/05/globe.jpg http://www.alltop10list.com/wp-content/uploads/Big-Wave-Surfing.jpg http://hotindiancelebrities.com/wp-content/uploads/2008/05/surya-six-pack-abs-gallery-1.jpg http://ricotheclownandmagician.com/IMAGES/magic-hat-stars.gif http://www.sonc.co.uk/xxIMMAGINI/sonc_Corp%20&%20Brand%20Identity.jpeg http://www.subhub.com/custom/5ways/m3f85a9df.png http://www.successfulaffiliate.com/images/positive-mindset.jpg http://blog.vavia.in/wp-content/uploads/2011/01/leadership.jpg Background Notes The Digital Workplace • GoGrid, citing Intelligent Office, suggests that the nature of work and the workplace is changing due the emergence of mobile and cloud computing technologies. • The study conducted by Intelligent Office highlighted the teleworking trend, noting that more people are working outside the office every day. The survey polled more than 1,000 employees across the United States and Canada and found that 70% of respondents regularly alternate between working from home and going to the office, while another 29% said they like to do business in other locations, including libraries, cafes and hotels. Source: GoGrid, 31/10/2012: https://www.gogrid.com/news/2012/10/31/cloud-computing-teleworking-rise The Digital Workplace • The survey also suggests that today’s workers are continuing to shift towards a more personal and custom work style. • A new breed of worker is conducting business on the go and wants to be able to work more independently, from anywhere and at any time. Source: GoGrid, 31/10/2012: https://www.gogrid.com/news/2012/10/31/cloud-computing-teleworking-rise Datasexual Employees? • Datasexuals are people preoccupied with personal data. • Big Think (2012) suggests that true datasexuals are both collecting and recording data from the web as well as broadcasting data with the help of mobile devices. • The Placeme app is an example – it plugs into the monitoring functionality of a mobile device and relentlessly records all of the user’s personal data on a highly granular level. Source: Big Think, 16/04/2012: http://bigthink.com/endless-innovation/meet-the-urban-datasexual Mobile Apps Enabling Product Innovation • Named as one of Celent’s Model Insurers for 2012 for Best Practice, Tokio Marine & Nichido Fire Insurance Company teamed up with Japanese telecom company NTT docomo in April 2010 to launch a series of insurance products called “One Time Insurance” • “One Time Insurance” products – Short term; designed to cover potential risks from sporadic and short term events – Purchased any time and any where from smart phones – Premiums start around $4 – Designed to cultivate an untapped market and attract a new customer segment • Technology involved – Consumer’s mobile phone platform identifies user by phone serial number Source: Celent, www.celent.com%2Fsystem%2Ffiles%2Fcelentmodelinsurer2012presentation_jan_26_2012.pptx&ei=1k9XT7bSIc_p8QPp283lDg&usg= AFQjCNFVacS9URi1G8Ww-O5kkse2Es3K5g&sig2=aZHbY-G1hRdbHNw93eGm2w (accessed 07/03/12) Mobile Apps Enabling Product Innovation – Using PIN code, basic information is retrieved from NTT docomo’s database – GPS identifies location – Context aware computing technology provides insurance product recommendations based on current location and past activity of mobile phone user • Results – Introduced golf, travel, and sports/leisure insurance first – Since introduction, medical insurance with a health promotion program – One Day Auto Insurance for those who don’t own a car and need to drive a borrowed car – Opened a new delivery channel that does not conflict with existing agency channels Source: Celent, www.celent.com%2Fsystem%2Ffiles%2Fcelentmodelinsurer2012presentation_jan_26_2012.pptx&ei=1k9XT7bSIc_p8QPp283lDg&usg= AFQjCNFVacS9URi1G8Ww-O5kkse2Es3K5g&sig2=aZHbY-G1hRdbHNw93eGm2w (accessed 07/03/12) ICICI Lombard - Best Mobile Application • ICICI Lombard (India) – 2012 Asia Insurance Technology Award for Best Mobile Application in the non-life insurance sector. • Asia Insurance Technology Awards recognises excellence and innovation in the use of technology within the insurance industry. • ICICI Lombard is India’s largest private sector general insurance company. It received the award for implementing the Enterprise Mobility Initiative. • As part of the initiative the company launched several mobility applications targeting diverse stakeholders including end customers, agents, claims surveyors, and internal employees, thus providing quick service and information access at the touch of a button. Source: PR Newswire, 05/12/2012: http://www.prnewswire.co.uk/news-releases/icici-lombard-awarded-the-asia-insurance-technology-award-for-bestmobile-application-182130441.html ICICI Lombard - Best Mobile Application • By migrating the services to the technology platform, ICICI Lombard was able to enhance service delivery both in terms of reducing the number of processes as well as the time required for settling claims. • Mr. Eswaranatarajan N, Chief-Operations & Technology, ICICI Lombard GIC Ltd. says that customer-centric product innovation remains an imperative for sustaining growth in the company. • The company is determined to strive to set new industry benchmarks by bringing in best practices and enhancing its products, processes and service deliverables. Source: PR Newswire, 05/12/2012: http://www.prnewswire.co.uk/news-releases/icici-lombard-awarded-the-asia-insurance-technology-award-for-bestmobile-application-182130441.html ICICI Lombard - Best Mobile Application • ICICI Lombard background: the largest private sector general insurance company in India, a joint venture between India’s ICICI Bank Limited and Canada based Fairfax Financial Holdings Limited. • The company also received the "Golden Peacock Award 2012" for Corporate Social Responsibility. • ICICI Lombard allows instant policy issuance and renewal through its website for all retail insurance products including Car Insurance, International Travel Insurance, Two Wheeler Insurance, Home Insurance and Health Insurance in India. Source: PR Newswire, 05/12/2012: http://www.prnewswire.co.uk/news-releases/icici-lombard-awarded-the-asia-insurance-technology-award-for-bestmobile-application-182130441.html Torus Insurance's ESCAPE Broker Portal • Named as one of Celent’s Model Insurers for 2012 for Best Practice Londonbased Torus Insurance's new broker portal, created to be the ‘iPhone of broker portals’ provides an innovative functionality for brokers within the industry. • ESCAPE's (Excess Casualty Portal Entry) features include a quick-quote capability that lets producers provide a preliminary price to their clients rapidly, avoiding the full underwriting process; live chat with underwriters, enabled through a co-browsing capability whereby underwriters can share the broker's screen in real time; the ability to display multiple limit options that spare brokers the need to re-enter information multiple times for different limits; and immediate policy issuance upon the binding of risk, including the ability to download a PDF of the quote, binder and invoice -- a process that often takes weeks or months in the excess casualty business. • Torus spent just five months developing ESCAPE prior to a beta launch in October 2010 and went live with a final version of the portal on Nov. 1, 2010. Source: Insurance and Technology, http://www.insurancetech.com/articles/229400255?cid=nl_ins_daily (accessed 07/03/12) Torus Insurance's ESCAPE Broker Portal • The portal's design and workflow also incorporate visual cues indicating the status of a user's visit. In other industry systems, brokers can spend 12 minutes or longer before realizing that their risk would require a referral, potentially adding days to the process. Within ESCAPE, a cartoon figure nicknamed "Quotie" lets brokers know where they stand. • And throughout the query process, ESCAPE constantly checks underwriting rules and notifies brokers whether they are "in the box" with regard to Torus' risk appetite. • ESCAPE has the ability to quote up to $10 million in limits but whatever limit users choose, they automatically are supplied with the results of up to 10 other limit options, minimizing the time spent on re-quoting. Source: Insurance and Technology, http://www.insurancetech.com/articles/229400255?cid=nl_ins_daily (accessed 07/03/12) Torus Insurance's ESCAPE Broker Portal • The benefits realised by Torus include: – 87% of quotes require no referral to underwriting – Expansion of Excess & Casualty business without adding U/W or operations staff – Input time for brokers decreased from 10-12 minutes to 4 minutes – Quote, bind, invoice time decreased from 30 days to immediate for 87% of quotes Source: Celent www.celent.com (accessed 07/03/12) Source: Insurance and Technology, http://www.insurancetech.com/articles/229400255?cid=nl_ins_daily (accessed 07/03/12) Telehuman • Telehuman is a video communications system that allows an user to speak with a three-dimensional representation of another person. • Telehuman is enabled by a series of Microsoft Kinect sensors and a 3D camera equipment which capture the three-dimensional image of each conversant. On the other end of the computer communications set-up, a 3D projector casts the image within an acrylic cylinder equipped with a convex mirror. What results is two people talking to life-like projected images of each other. Source: Gizmag, 04/05/2012: http://www.gizmag.com/3d-hologram-telepod/22412/ Beam Remote Presence System • Telepresence robots let employees ‘beam’ into work. • The Beam system is a bot equipped with 2 cameras. The bot’s 17-inch LCD display and a reliable wireless connection give its remote operator a wide- angle view of the bot’s surroundings. A microphone array provides high quality audio that allows the operator to converse with the people in the distant location. All the operator needs is an internet-connected Windows PC or Mac, a webcam, and microphone. Source: Gizmag, 26/09/2012: http://www.gizmag.com/beam-suitable-technologies-remote-presence-system/24296/ Google’s Project Glass • Google Glasses - a smart pair of glasses with an integrated heads-up display and a battery hidden inside the frame, developed as part of Google Project Glass. • The glasses are made of transparent LCD or AMOLED display which puts information in front of an user’s eyes. • The glasses are also location-aware and use voice input and output. Users wearing Google Glasses will be able to scroll and click on information simply by tilting the head. Source: NYT, 04/ 04/2012:http://bits.blogs.nytimes.com/2012/04/04/google-begins-testing-its-augmented-reality-glasses/ Layar App • Layar is an AR app that let readers interact with every page in magazines that have a Layar logo. • Layar (the company) has pre-programmed the app to deliver specific extra information that relates to every one of these pages. The user simply has to tap at the augmented pop-over and gets taken to websites, Facebook like actions, YouTube videos, apps. • Layar makes a traditional printed page "pop" more. It adds a long tail to printed advertising, ensuring that the user remains engaged with the brand for more time, and in more meaningful ways than simply absorbing the static information from fixed words and images. Source: Fast Company, 27/03/2012: http://www.fastcompany.com/1826490/layar-wants-turn-print-pages-augmented-reality-gateways Gamification • Alex Manchester, intranet researcher and strategist, believes that gamification could be a key compelling and creative tool in improving employee engagement. He argues that the use of game theory and gaming mechanics in business application development is intensifying day by day. • Gamification is based on game theory and gaming mechanics. • Game theory attempts to capture mathematically behaviour in strategic situations, in which an individual's success in making choices depends on the choices of others. • Gaming mechanics are the rules, tools and landscapes of game theory. Source: Gizmag, Alex Manchester Blog, 2010: http://www.alexmanchester.com/alexmanchester/2010/07/enhancing-the-intranet-with-game-theory.html Gamification • Although not widely applied, gaming mechanics falls under the well understood business terms of 'reward and recognition', incentives and bonuses. • The bigger picture of gaming mechanics and business software begins with virtual environments. Second Life and other 'metaverses' have been touted for some time as areas for business expansion, offering employees new ways of interacting and drawing on 'avatars' (virtual representations of people), and increasingly powerful, immersive graphics. • The creators Second Life have released an enterprise version of the software (work.secondlife.com/en-US/) that can be deployed on an organisation's own servers." Source: Gizmag, Alex Manchester Blog, 2010: http://www.alexmanchester.com/alexmanchester/2010/07/enhancing-the-intranet-with-game-theory.html Gamification • While collaboration and teamwork in virtual worlds is a growing area of development, such environments seem to require too much of a leap for most businesses. • Alex Manchester argues that the technical requirements are still too heavy, the learning curve still too steep, the concept seemingly still too inane for all but the most progressive organisations. • Gamification also encourages co-opetition. This is a process where people with collective interests can assist each other with some things, while still remaining fiercely competitive in other areas. • In many instances it is the co-opetition behaviours, that are providing businesses with fresh ideas for motivation and rewards programs in business environments. Source: Gizmag, Alex Manchester Blog, 2010: http://www.alexmanchester.com/alexmanchester/2010/07/enhancing-the-intranet-with-game-theory.html Conferences in Virtual Worlds • Increasingly, companies like IBM, Schneider Electric, and Intel are holding their events in Second Life. • When Intel’s bi-annual Embedded Channel Conference (ECC) was canceled, the conference organizers sought a less expensive means to deliver the same content and level of interaction to 150 employees and business partners. • Encouraged by the work other groups at Intel were already conducting in Second Life, ECC organizers unanimously decided to execute their conference in the virtual world. Source: Second Life, 06/22/2009: http://community.secondlife.com/t5/Working-Inworld-General/Case-Study-Intel-s-Embedded-Channel-Conference-in-Second-Life/ba-p/645708 Conferences in Virtual Worlds • The virtual ECC conference (vECC) saved Intel $265,000 of the $300,000 budget for the real world event that they cancelled. The vECC was executed the pilot event using The Immersive Workspaces™ solution by Rivers Run Red. Intel shares best practices for Second Life conferences: • Work directly with the corporate IT department early in the early planning stages to assess desktop system requirements, firewall portals, and software compatibilities. • Pre-event training is key. The more prepared participants are for inworld events, the greater the focus will be on content instead of accidentally bumping other avatars or learning how to communicate. Source: Second Life, 06/22/2009: http://community.secondlife.com/t5/Working-Inworld-General/Case-Study-Intel-s-Embedded-Channel-Conference-in-Second-Life/ba-p/645708 Enterprise App Stores • An enterprise app store (EAS) is a place where a company’s employees can go and get the apps they need, similar to public app stores such as Apple's. • Forecasts suggest that enterprises will develop a slew of apps that their employees will depend on. EAS will therefore help enterprises distribute, secure and control the apps their employees use. Gartner believes that EAS will become more mainstream in 2014. • Could internal communication apps facilitate IC in the future? Source: Whitehall Media 2012: http://www.whitehallmedia.co.uk/bda/big-data-2/strategic-big-data-ranks-amongst-gartners-top-10-it-trends-for-2013/ Enterprise App Stores • Employees are not only bringing their own devices to work, many employers are now equipping their employees with them too. Forrester research suggests that by 2015, half of the devices on corporate networks will be mobile. • This soaring uptake of mobile devices in the workplace has already started to create a fragmented mobile application landscape, with many different apps being used within a corporate environment. • Many experts suggest that organisations need to put in place in-house corporate app stores. General Electric launched their store in 2009, it is called GE AppCentral. • Benefits: among others app installation and usage can be measured. Source: RIMA Design, 2012: http://www.rimadesign.com/downloads/InternalComms_ebook.pdf