Social Media Evaluation For Joe Bologna`s Restaurant
Transcription
Social Media Evaluation For Joe Bologna`s Restaurant
Social Media Evaluation For Joe Bologna’s Restaurant Engaging with Social Media Is Now THE NUMBER ONE ACTIVITY Online This presentation will demonstrate the potential areas of NEW business social media will attract to Joe Bologna’s Restaurant both online and offline… It will also demonstrate why Joe Bologna’s is currently losing trade by not taking full advantage of the major social media platforms… Some Facts About Social Media & How It’s ‘Changed The Way We Do Business’ YOUR customers now spend an hour per day on social media networks… If Facebook were a country it would be the World’s 3rd LARGEST YouTube is the 2nd largest search engine in the World and the 3rd biggest website in the form of traffic Whilst you watch this presentation, 100+ hours of video will be uploaded to YouTube 80% of companies use social media for recruitment … 95% of these use LinkedIn 13% of those online use Twitter! 95% of Twitter users do so by mobile phone MORE Facts About Social Media! Social Media Is NOT A Fad! It’s a fundamental shift in the way we communicate… Facebook now receives MORE traffic than Google (once the primary source of traffic) In the USA 1 out of 8 married couples met via social networks 500,000 NEW Facebook accounts are created EACH DAY Some celebrities have larger followings on Twitter than the population of countries in the western world! Social Media Has Grown Up … And So Has It’s Member’s Engaging with Social Media Is Now THE NUMBER ONE ACTIVITY Online 78% of consumers trust friend recommendations via social media against only 14% who trust advertisements People care MORE about how social media will rank products and services than how Google ranks them 48% of 18 to 34 year olds check Facebook when they first wake up 35+ year olds now represent more than 30% of the entire Facebook membership Social Media Replaces Traditional Methods Of ‘Reaching New Customers’ Traditional Media Has Declined… Only 18% of traditional TV campaigns result in a positive ROI Amazon’s Kindle eBooks outsold paper backs last Xmas 24 out of 25 of the largest newspapers are experiencing record declines in circulation We no longer search for products and services … they find us via social media! The ‘Return On Investment’ in Social Media is That YOUR Business Will STILL EXIST in 5 Years time! YOUR business needs to be where those buying eyes hang out… Your competitors are taking action It’s time to build YOUR Social Media strategy Be Proactive … or Prepare to Lose Business! Attract NEW Customers Using Proven Social Media Management … We Pride Ourselves: Contact us TODAY: • On delivering a timely & professional service… Let us help you: • Attract new customers, build customer loyalty & grow YOUR brand whilst you get on with the running of your business…