Inside Illinois - ASID Illinois Chapter
Transcription
Inside Illinois - ASID Illinois Chapter
Inside Illinois ASID Illinois Chapter Magazine Issue Number 25 Fall 2012 ILLINOIS The Distinctive Look of ANTIQUE Mirrors These handcrafted mirrors have an artistic finish that makes each piece unique, offering a visual elegance perfect for any room. Fast fast turn around and delivery local fabricated & installed locally unique many patterns to choose from 1 2 3 FOR HOME & COMMERCIAL USE Designer Express Service - Exclusively for Interior Designers Servicing all your glass & mirror needs since 1972 • Shower Doors • Custom Mirrors • Sliding Doors • Mirrored Doors • Glass Railings • Framed Mirrors • Decorative Glass • ColourGlas™ Free In-Home Estimate call 1-800-SHOWERS Need Design Ideas? View our spectacular photo galleries at: CreativeMirror.com Award winning showrooms featuring a huge selection of decorator framed mirrors & dramatic displays. INDUSTRY PARTNER PLAINFIELD DESIGN CENTER CHICAGO DESIGN CENTER 20,000 sq ft FACTORY SHOWROOM 16114 S. Route 59, Suite B 1.5 miles south of Rt. 126 815.487.1166 • Open Mon-Sat 1281 N. Clybourn Ave. 1/4 mile north of Division 312.787.1166 • Open Mon-Sat 2141 W. Army Trail Rd., Addison 1/4 mile west of I-355 630.543.1166 • Open 7 days A+ Rating For Over 35 Years Table of ASID ILLINOIS CHAPTER OFFICE Contents 1647 Merchandise Mart Chicago IL 60654 Tel: 312-467-5080 Fax: 312-467-0888 asidil@sbcglobal.net www.asidillinois.com ----CHAPTER NEWS ASID NATIONAL President’s Message . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 4 Outgoing President’s Message . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 6 Event Calendar . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 7 608 Massachusetts Ave NE Washington DC 20002-6006 Tel: (202) 546-3480 Fax: (202) 546-3240 Toll free: (800) 610-ASID (2743) asid@asid.org • www.asid.org Designers About Town . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 8 Holiday Party . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 8 Celebration of Design . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 10 Go Pro: NYC . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 12 EDITORIAL STAFF Communications Director Carol Stolt, Allied ASID Editor Vicki De Roeck, Allied ASID Value of Membership - Branding. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 14 CHAPTER ADMINISTRATOR National News. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 16 Elizabeth Boaden New Members. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 18 INDEX OF ADVERTISERS PUBLISHING STAFF Chicago Design Team . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 7 Advertising Sales Lynda Peterson • 214-914-5982 Chicago Luxury Beds . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 20 Creative Mirror and Shower. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 2 CS Interiors . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 15 Darafeev . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 13 Design Center . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 13 Elle Decor. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 17 Inside Illinois magazine is published quarterly for the ASID Illinois Chapter of the American Society of Interior Designers by DSA Publishing & Design, Inc. Editorial content and the Inside Illinois magazine are controlled and owned by the Illinois Chapter of ASID. Reproduction of this publication in whole, in part, in any form is strictly prohibited without the written permission of the Illinois Chapter of ASID. Hunter Douglas . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 19 Interline Creative Group . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 9 Steinway Piano Gallery . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 5 On the cover: For their new Bed Pavilion, Central DuPage Hospital had a vision that was based on the service, convenience and environment of a 5-star hotel. The design challenge for the interior environment was how to create a distinctive hospitality ambience given the rigors of their healthcare delivery. Through a skillful use of color, patterns & textures the material palette was a juxtaposition of beauty and practicality. All of this, while remaining sensitive to the requirements of a LEED Silver building. RTKL Associates, Margi Kaminski, ASID 1st Place Contract: Healthcare in the 2012 Design Excellence Awards Competition Photo: Jeffrey Totaro Inside Illinois ASID Illinois Chapter Magazine Issue Number 25 Summer 2012 ILLINOIS ILLINOIS | FALL 2012 | 3 ILLINOIS Incoming President ASID ILLINOIS CHAPTER 1647 Merchandise Mart Chicago IL 60654 2012-13 BOARD OF DIRECTORS President Patricia L. Bailey, ASID pbailey@bancroft-ae.com President-Elect Patricia L. Bailey, ASID pbailey@bancroft-ae.com Director-at-Large Krystl Loiterman, Allied ASID Loiterman@ADPSR.org Financial Director Rick Gilman, Industry Partner Representative Richard.gilman@bakertilly.com Membership Director Jean Charlton, Allied ASID Jean.charlton@yahoo.com Welcome to the new fiscal year 2012-2013 ASID Illinois and a brand new three year strategic plan! You’re 2011-2012 outgoing board and the incoming 2012-2013 board have been dedicating extensive time over the past four months to provide the new tactics to fulfill the strategic plan. The new plan will be effective in moving the chapter forward over the next three years to enhance our organization and more importantly help each of you, our members grow both professionally and better develop your Interior Design practices! Thank you board members for all your time, talent and dedication! The past year has been spent raising the bar by revamping and adding value to our timeless events that you, as members, look forward to such as Design Summit and Celebration of Design! These events promote ASID Illinois within our industry and business community helping to promote the value of interior design. You will have many opportunities to participate and volunteer in all aspects of our chapter. 25% of you responded to our survey requesting your growth as an ASID Illinois member by adding value; • Value by increasing educational opportunities. We have started in 2012, and will continue, to provide CEU’s at each event. Adding to your knowledge of various aspects of business in our evolving and changing business world. • Value by adding social media to each event – before/during /after events. This increases our visibility within the industry and our Illinois business community. We are identifying training opportunities for each of you as we explore and educate on the virtual opportunities to enhance ASID Illinois. Professional Development Director Mary J. Grether, ASID marygrether@sbcglobal.net • Value in opportunities for participation in community service projects. 100% of you requested increased opportunities for community service. Each board member will be selecting a charitable organization to extend help in participation in either small or large ways. These organizations will be announced to you so each of you can volunteer to help. Communications Director Carol Stolt, Allied ASID caroljs@fgmarchitects.com • Value in reaching out and jointly participating in educational and networking events with organizations within our industry as well as perimeter industries related to the built environment. Our Outreach Committee will continue to spearhead programs that bring together other professionals within the ‘umbrella’ of our design community. Student Representative Emily Case, Student ASID emily.case91@yahoo.com • Value in ASID Illinois taking the lead in our industry. Mirroring National ASID we will increase our communication with each member for educational purposes. We will identify and enlighten you on availability of studies through ASID Foundation and other organizations within the industry that can provide evidence based design information to better enhance your practice in interior design. Student Representative Paul Ramoie, Student ASID PaulRamoie@yahoo.com • Value in measuring our success by our strengths and raising the bar on our weakness so they too will become our strengths. Moving forward we will be documenting and monitoring all aspects of each event for accountability and improving results in the future. • Value in each of you! I am in awe of past board and committee members for their passion, dedication and commitment that laid the foundation for the strength of our chapter. I am honored and humbled to follow in their footsteps! Thank you for this opportunity and I look forward to working with each one of you! The very best to each of you! Patricia L. Bailey, ASID ASID Illinois Chapter President 2011/2012 4 | FALL 2012 | ILLINOIS PERSONAL EXPRESSION MEETS MUSICAL PERFECTION PIANOS AS UNIQUE AS YOUR CLIENTS CREATE A CUSTOM PIANO WITH STEINWAY & SONS TO MATCH ANY DECOR AND LIFESTYLE STEINWAY PIANO GALLERY OF HINSDALE 120 SOUTH WASHINGTON STREET HINSDALE, IL 60521 630-325-0500 STEINWAY PIANO GALLERY OF NORTHBROOK 141 SKOKIE BLVD. NORTHBROOK, IL 60062 847-400-5500 WWW.STEINWAYCHICAGO.COM ILLINOIS Outgoing President ASID Illinois Chapter Celebrates a Successful 80th Year As the largest interior design association in the nation and in Illinois, the Illinois Chapter made no small strategic plans the 2011-2012 fiscal year. We have invested in the future of the Illinois Chapter for the long-term vision of is proud to be an innovator within the industry in awarding the work of interior designers. • You can work alongside the Chapter in this engaged members who collectively further the recognition of interior design as a profession in Illinois. This is no small feat. As I reflect on what we have accomplished as a Chapter this fiscal year, I am proud to be among members who have a contagious enthusiasm and passion for having made an indelible strategic objective by taking advantage of the ASID Illinois Design Excellence Awards, the only interior design award competition honoring interior designers in the state. impact for members and our interior design industry. Here’s how we accomplished our “no small” strategic plans this fiscal year. Our primary strategic objective this fiscal year was to support advocacy efforts and educate members and the public regarding advocacy and the right to practice. • Our chapter not only continues to work with the IIDC Coalition logistically, strategically, and financially but has also formed a member-based Advocacy Task Force for grassroots efforts. We have an ASID member on the Interior Design Licensing Board with the IDFPR, and have interior design messaging in magazines like CS Interiors and Contract Magazine. We continue to strive ahead in helping our industry and the public understand the interior design right to practice issue and its important relevance in today’s built environment. • How can you work alongside the Chapter in this strategic objective? You can make a difference in educating others about the interior design profession by simply using your ASID Appellation in email messages and discussions with showrooms, industry partners, and the public. It goes a long way when our industry partners and legislators know that an ASID member is responsible for growing their business. Our secondary strategic objective this fiscal year was to be an effective industry resource. • Our Chapter continues to provide a plethora of CEU opportunities that are both employee and business-focused through an expanded Design Summit and other events. Students and emerging professionals are being served through work of the refreshed Student Advisory Committee and dual Student Representative to the Board positions. The efforts of these additional positions allow the Chapter to better reach our “under 5” practitioner members who are increasing at an exciting rate, which is also a national trend. The new and improved Design Excellence Award Competition and Celebration of Design Gala at the Art Institute of Chicago Modern Wing has enabled us to become a locally recognized source for practitioners, emerging professionals, and industry partners who value award winning interior design. We have brokered an ongoing relationship with Contract Magazine to provide the Design Excellence Award Magazine. This partnership, along with recent advances in the interior design award competition, has brought a wellrounded significance to the award competition. The ASID Illinois Chapter 6 | FALL 2012 | ILLINOIS A key strategic objective this fiscal year was to build bridges to new members and engage existing members. • Our Chapter continues to provide better targeted programming that engages our members in the form of a new weekly NCIDQ study group, new leadership in peer groups, substantive and newly designed quarterly Newsletter, exciting and well-attended networking events with other industry partner associations, among others. If you were in attendance at the Celebration of Design in September, you met our outstanding ASID Illinois Student Chapter at Illinois Institute of Art Chicago who won ASID National’s coveted Student Chapter of the Year 2012 and the remarkable ASID National Fundraiser Project of the Year 2012. The Board is very proud of these and all of our engaged members who have become leaders and continue to assist us in fostering an improved and valuable member experience. • By signing up for a committee that interests you, you can work alongside the Chapter in this strategic objective. Contact the new President, Pat Bailey at asidil@sbcglobal.net for information or to sign up. The Illinois Chapter is one of the top ASID chapters nationally, and as a result, our chapter has been chosen to receive one-on-one attention from ASID National staff. I am pleased to report that our Chapter has utilized this assistance to grow internally, including strategic planning, training, and streamlining work processes among others. An ever-evolving process, we are continuing to grow passionate, future leaders through placement, training, and recognition. This 2011-2012 fiscal year, we have strengthened the Illinois Chapter like never before which is due in part to you, our members. By stepping up and becoming engaged and vital members of our Chapter, you have made an indelible impact this 80th year that positively impacts our Chapter for years to come. As the new leadership team begins its work, I encourage you to stay engaged in this community of members who are passionate about bringing recognition to the profession of interior design. Best, Jessica Henn Suh, ASID ASID Illinois Chapter President 2011/2012 Event Calendar November 1-3 & + , & $ * 2 ' ( 6 , * 1 7 ( $ 0 6 K R Z U R R P W R W K H 7 U D G H DIFFA Dining by Design The Merchandise Mart 8th Floor 4-10 Real World Design Week 8 Green Finery / Fine Greenery – Paperless Communication 5:30-7:30pm Ann Sacks Showroom, The Merchandise Mart *CEU Opportunity 13 ASID Illinois November Board Meeting 6-8:00pm ASID Office – All Members Welcome to Attend 22 & 23 ASID Illinois Offices Closed Happy Thanksgiving! December 3rd ASID Illinois Board Meeting 4-5:30pm ASID Office – All Members Welcome to Attend 3rd ASID Illinois Holiday Party 5:30-8pm Ernestomeda Chicago Showroom, The Merchandise Mart 6-9th One of a Kind Show & Sale Chicago The Merchandise Mart thru 7th Dream Home The Merchandise Mart 24th-1st ASID Illinois Offices Closed Winter Holiday February 28th 6H H W K H E H D X W L I X O ASID Illinois Design Summit Save the Date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pportunity % 1 5L GJH $YH QXH $U O L QJW RQ +H L J KW V , / 3KRQH )D[ (PDL O L QI R#F KL F DJRGH V L J QW H DP F RP ZZZ F KL F DJ RGH V L JQW H DP F RP ILLINOIS | FALL 2012 | 7 Designers About Town We were thrilled to receive the following letter regarding ASID Allied member Karen Riordan’s participation at The Country Folk Art Festival. Congratulations Karen on this innovative direct marketing strategy! To ASID Illinois, The Country Folk Art Festival producers are grateful to ASID for both connecting us with Interior Designer Karen Riordan, Allied ASID and for loaning us your impressive signature tablecloth and banner for use at The Country Folk Art Festival Saturday, Sept. 22 and Sunday Sept. 23. Karen Riordan was an excellent representative of ASID. She efficiently gathered select items from vendors and efficiently and artfully arranged a vignette placed at the door to give visitors a preview of what was available at the show. Karen interacted beautifully with people as they entered and answered their questions in a quick and friendly manner. She came ably prepared, bringing holiday-inspired fabrics to add to her attractive display. She also had prepared packets to distribute to folks as they entered which included her business card, some examples of her work and a coupon, all tucked into an attractive ribbon-tied envelope. Karen is truly a pro and we were delighted to have her participate in the event. We hope to offer ASID members an opportunity to participate in like manner in future shows. We can’t promise anything but it is an opportunity for interested interior designers to interact with possible future clients. Again – thank you for Karen and your terrific props. Pat Gerlach – Public Relations representative for Art of the Heartland, Inc. and The Country Folk Art Festival Note: Promotional press releases focusing on Karen’s appearance at the show were posted on Patch.com for various communities including St. Charles, Glen Ellyn and elsewhere. ASID Illinois Monday, December 3, 2012 5:30 PM - 8:00 PM Ernestomeda Chicago Showroom Merchandise Mart, Suite 128 ASID ILLINOIS INVITES YOU to join us at the Annual Holiday Celebration. The holiday event will be held at the Ernestomeda showroom and includes networking, cocktails and a fundraising raffle to benefit Illinois interior design grassroots efforts that provide advocacy, education and outreach to advance the interior design profession. With a thematic spotlight on “Places to Go” raffle prizes currently include an afternoon sail on Lake Michigan. ASID Illinois holiday party sponsored by: Ernestomeda Chicago Showroom Luca Lanzetta, LLC Design Center at the Merchandise Mart 8 | FALL 2012 | ILLINOIS CS Interiors Magazine ICG4053.1P40612 6/20/12 3:07 PM Page 1 WARNING: For Professionals Only! Intense reading. If you don’t have your copies of the survival guides you are missing out! Order now, go to: guides.interlinegroup.com, or call 847-358-4848. Now, a leading marketing organization offers you a way to survive this decade of turbulence. We prepared eight “Survival Guides” of proven tactics based on years of marketing and experience — everything from publicity and advertising to the Internet and how to become a product spokesperson. You can get your copies FREE by simply asking for them. No strings attached. Go to guides.interlinegroup.com or call 847-358-4848 for a full set of Interline “Survival Guides.” celebration of design 9th Annual Awards Gala Over 300 members of the design community gathered on September 14th to honor the winners of the ASID Illinois Design Excellence Competition. In the breathtaking Modern Wing of The Art Institute of Chicago amidst great works of modern art, guests were treated to an evening of conversation, cocktails and fine dining. The ASID Celebration of Design Gala is the only live event in the State honoring Illinois’ elite community of design professionals. In addition to awards in both the Contract and Residential areas of design, two all-expensepaid trips to Spain, provided by Cosentino, and two Cash Honoraria, provided by Sub-Zero/Wolf, were awarded to three talented designers. The Design Excellence Competition is open to all interior designers in the state of Illinois. Thank you to our generous sponsors The Chapter would like to extend a very special thank you to Cosentino, the Diamond Sponsor of the Design Excellence Awards & Celebration of Design Gala. Together, our relationship has furthered the Competition and Gala event. The trip to Spain to both a residential and contract award winner was a smashing success, and we look forward to collaborating in 2013. The Chapter would also like to extend a very special thank you to Contract Magazine, Publishing partner of the Design Excellence Awards & Celebration of Design. Thank you for your dedication and support to making the Design Excellence Awards Magazine a beautiful and compelling story of the interior designers in ASID and our industry. We look forward to collaborating with Contract Magazine in 2013. The Celebration of Design Gala would not be possible without the generous support of sponsors: Cosentino, Contract Magazine, Holly Hunt and Legrand. Pictured: Top right: Guests enter at The Art Institute of Chicago, Modern Wing. Top center: Shawna Dillon, ASID (left) design award and honoraria winner. Bottom center: Joyce Romanoff, ASID Industry Partner (center) and a judge of the competition. Above: ASID Illinois President, Jessica Henn Suh, ASID and Event Chair, John Cialone, ASID. Lower right: Rick Gilman (left) ASID Board member and John Rouse (center), Publisher, Contract Magazine. Diamond Sponsor: 10 | FALL 2012 | ILLINOIS Congratulations to the winners of the ASID Illinois 2012 Design Excellence Competition Best of Show Contract Nicholas Luzietti, IIDA VOA Associates, Inc. Hospitality Tom Stringer, IIDA Tom Stringer Design Partners Showcase or Special Function Room Tom Stringer, IIDA Tom Stringer Design Partners Best of Show Residential Tom Stringer, IIDA Tom Stringer Design Partners Hospitality (Honorable Mention) Gary Lee Gary Lee Partners Showcase or Special Function Room (Honorable Mention) Gary Lee Gary Lee Partners Corporate Office over 10,000 SF Tim Wolfe Perkins & Will Retail Aimee Nemeckay, Allied ASID Susan Fredman Design Corporate Office 3,000-10,000 SF Nicholas Luzietti, IIDA VOA Associates, Inc. Retail (Honorable Mention) Charles Sparks, IIDA Charles Sparks & Company Small Project Under 3,000 SF Sharon Exley, Associate ASID Architecture is Fun (& Fun Finders) Residential Kitchen Shawna Dillon, ASID Snaidero Chicago Healthcare Margi Kaminski, ASID RTKL Associates Residential Under 3,000 SF Tom Stringer, IIDA Tom Stringer Design Partners Healthcare (Honorable Mention) Joseph Hassel, IIDA Perkins Eastman Residential Over 3,000 SF Tom Stringer, IIDA Tom Stringer Design Partners Education Thomas Panzica, ASID Panzica Architecture Group Residential Over 3,000 SF (Honorable Mention) David Kaufman & Tom Segal Kaufman Segal Design Historic Restoration Susan Fredman, ASID Aimee Nemeckay, Allied ASID Susan Fredman Design Cosentino Honorarium All Expense Paid Trip to Spain Contract: Margi Kaminski, ASID RTKL Associates Residential: Shawna Dillon, ASID Snaidero Chicago Sub-Zero/Wolf Cash Honorarium Contract: Aimee Nemeckay, Allied ASID Susan Fredman Design Residential: Shawna Dillon, ASID Snaidero Chicago Thank you to all of the participants for their contribution to the success of the competion: Mark C. Hirons Canon Design Lichten Craig Lichten Craig Patricia Abbatamarco PSA Interiors, Ltd. Constantine Vasilios Constantine D. Vasilios & Associates, Ltd. Gemma Parker-McKeon & Joan Craig Licthen Craig Donna Hall Savvy Interior Design Ian O'Neill Elkay Carol Stolt FGM Architects Inc. David Grout Gary Lee Partners Andrea Caputo Holabird and Root, LLC Mary Susan Bicicchi Interiors by Mary Susan Jessica Lagrange Jessica Lagrange Interiors John R. Wiltgen JRW Design Karen Norwood K. Norwood Interiors Katherine Wozniak Katherine Elizabeth Designers Lisa Wolfe Lisa Wolfe Design, Ltd. Janet McCann McCann Associates Michael Moore MJM Design Group Adele Lampert Page One Interiors Michael Byun Perkins & Will Sarah Kuchar Perkins+Will Brandy Cohen Plain & Fancy by Dandamudi's Colleen Kinder Platinum Coast Designs Inc. Scott A. Yerkey Scott Arthur Yerkey Susan Fredman & Barb Theile Susan Fredman Design Terri Crittenden Susan Fredman Design Susan Brunstrum Sweet Peas Design, Inc. Margaret McCurry Tigerman McCurry Architects Andrea Brandt Torchia Associates Ingrid Christensen TVS Design Paula Lutz Whitney Architects ILLINOIS | FALL 2012 | 11 Go Pro: NYC Held September 14-15, 2012 / New York City By Ashleigh Lessard, Allied ASID I had the opportunity to attend the second annual GO PRO event in NYC this fall on behalf of the ASID Illinois Chapter and it was a wonderful, inspiring weekend! When I was doing some initial research on this event to see all that it would entail, the description stated that this event would be: “a national ASID program designed by emerging professionals, for emerging professionals. The second annual GO PRO: NYC delivers high-quality learning and networking opportunities for new designers. Experience the pulse of Manhattan with industry peers and attend inspiring events that will remind you why interior design is the field for passionate professionals.” This was indeed a tall order, but wow, did this event ever deliver! The weekend was full of networking opportunities to meet fellow designers in similar phases of their careers as well as seasoned professionals with invaluable advice and guidance to impart. The educational aspect of the event is not to be overlooked as attendees earned 0.4 CEU credits from the different presentations. The presenters were so knowledgeable and engaging and the topics were interesting and inspiring. Each event was held at a different showroom in locations all around Manhattan so we were able to experience many different locales and neighborhoods each with their own unique architecture, design and feel. The weekend began with the ASID Chapter Emerging Professionals Committee Chair Luncheon with members of the Emerging Professionals Advisory Council (EPAC) leading the round table discussion. We learned about all of the ASID National Emerging Professional programs such as: EP Takeover Month, EP Town Hall at NeoCon, EP Profile on the ASID EP and Students Facebook page and the 90 second scoop videos. Additionally, there are many resources available on the ASID website (ASID.org), such as Mapping Your Future, Tips for Grads, and The Fellows Project. We were also delighted to have Barbara S. Marini FASID/IDEC, the incoming ASID National President, join us for lunch to hear our voices and let us know how important Emerging Professionals are to the ASID membership. The lunch was held at the New Traditionalists showroom which was full of beautiful, hand-crafted furniture and was the perfect spot to start the weekend and get all of us excited about the wonderful design we would see throughout the entire event. The first CEU called “PROfessional Advancement: Mastering Presentation in the Workplace – A Skills Workshop” was held at the Walker Zanger showroom. The presentation was given by Jason McNeely, Sales Training Manger for Hansgrohe USA. Jason was funny and entertaining and gave us great tips for successful resumes, interviews, and presentations. The best advice I took away from his presentation was to be authentic and passionate in what you do and in what you believe. People will inevitably be drawn to you because of your genuine enthusiasm. 12 | FALL 2012 | ILLINOIS The second CEU was called “PROcess: Generative Space – A Lecture on Creating Memorable Spaces” and was held at the Teknion showroom. The presentation was given by Tama Duffy Day, FASID, FIIDA, Principal and National Interior Designer, Healthcare Practice Leader at Perkins+Will. In this presentation we learned how both the physical and social space can be re-envisioned during the programming process to create spaces that are more memorable and where the occupants and community can flourish. Tama implored us to create spaces that are life sustaining, systemic and sustainable. Equally important, she encouraged us to “lead by design” through synergy in the design process and within the design team. The “PROduct: Material Connexion Library Tour” was mind-opening. The library archive features over 7,000 cutting-edge materials in eight categories, including the largest selection of sustainable materials and an exclusive “Cradle to Cradle” section. We had an opportunity to see new and innovative products and to understand how different industries can inspire inventive design and product development. Following other networking events and a tour of the New York Public Library, our final event, “PRO Bono Work: Empowering Architecture and Design – A Keynote Presentation from MASS Design Group”, was held at the FLOR showroom. Speakers Michael Murphy and Alan Ricks, founding partners of MASS Design group, spoke about design’s impact on social change. They shared their story of building The Butaro Hospital in Rwanda chronicled in their book, “Empowering Architecture, Butaro Hospital, Rwanda: Strategies to Improve Health and Strengthen Community Through Architecture and Design.” They spoke about creating buildings that are efficient, effective, and empowering by using processes that favorably impact employment, education and the environment. Attendees from 23 states were mesmerized by their story and inspired by their passion. It was the perfect ending to a wonderful weekend of connections, conversations and knowledge. I was proud to be there to represent ASID Illinois and I look forward to implementing all that I learned to help grow our Emerging Professionals group this year. Videos of all of the CEU presentations will be posted on the ASID.org website in October so all Emerging Professionals can take advantage of these great educational topics. Our Apologies… In the Summer edition of Inside Illinois we recognized the accomplishments of Linda Navara. We inadvertently misspelled Linda’s last name. The Editorial staff extends our most sincere apologies for this error. Congratulations again to Linda Navara for the “Best of Remodeling” Award from Houzz. Mikhail Darafeev F i n e A M E R I C A N C u s t o m C a l l to s c h e d u l e yo u r v i s i t to t h e Da r a f e e v c h i c a g o s h o w ro o m F u r n i t u r e H A N D - C R A F T E D 8 4 7 L U X U R Y 5 4 9 . 3 6 3 5 d a r a f e e v . c o m DESIGN CENTER RESOURCES AT YOUR FINGER TIPS Visit merchandisemartdesigncenter.com for up-to-date information exclusively for the Trade. ttt Learn about upcoming events, CEU opportunities, Design Center news, Mart news and much more. ILLINOIS | FALL 2012 | 13 Value of Membership Branding Membership in ASID benefits all of us in a myriad of ways. Use of the ASID logo and appellation in correspondence and marketing collateral is one of the easiest and most impactful strategies for capitalizing on our ASID membership. Use of the ASID logo and appellation visually communicates your alignment with an established, well respected professional society that values excellence in design, ethical practices and a commitment to the recognition of the professional status of interior design. Using the ASID branding and appellation correctly is paramount to creating a unified, recognizable impression within the industry and to the public. Below are the official ASID branding guidelines and appellation directions for each type of ASID membership. What is an appellation? If you’re reading this, you probably have one, but are you using it correctly? Read on to find out. Interviewing Tips, the ASID Style Guide and other reference documents. The ASID Style Guide includes the proper format for listing titles on new letterhead and business cards, as well as other useful information. The ASID Appellation What is an Appellation????? No, not a mountain range in Tennessee. Webster defines an appellation as an identifying name or title, a designation. Your ASID appellation does just that, it indentifies your affiliation with ASID and designates your membership type i.e. Student, Associate, Allied or Professional. In the past year, ASID has modified the standard of the appellation presentation. If you are an active ASID member, you are encouraged to use the ASID appellation after your name. Your clients, employers, the public and affiliated professionals acknowledge this designation as the hallmark of professionalism. It demonstrates to a prospective employer and client that you are committed to your profession-- you have the qualifications that set you apart from others. The ASID Brand The ASID brand is more than a logo or set of colors. It's how we present the Society to members, target audiences and the public through a unified voice that supports the message and mission of the organization. It's reflected in how we write, what we say and how our materials look, from the simplest note to the most elaborate brochure. Notes: • Students and Allied members are permitted to have the word “member” in their appellation (Ex. John Doe, Allied Member ASID). • List ASID first in cases of multiple appellations (Ex. John Doe, ASID, LEED AP) • The membership designations must be spelled out completely. (Note: "of the American Society of Interior Designers" may be substituted for "ASID"). No modification or deviation is permitted. • The appellation for professional members and the designations for other members may be used only in conjunction with the member's own name. • Members may not utilize any form of the name of the Society or the ASID appellation in conjunction with a firm name, even where the member's name is encompassed in the name of the firm. • A member may in no way imply, through advertising or other means, that employees of his or her staff or firm are members of ASID unless that is in fact the case, and then they may be identified only by the appellations or designations consistent with their status in ASID. It is the responsibility of each and every one of us to comply with our brand guidelines when representing ASID, whether that is a verbal, written or visual communication. The ASID logo must always appear with the type AND the mark, and include your chapter name. ASID uses the primary fonts Trade Gothic and Mercury, and the secondary fonts Georgia, Tahoma and Impact, which are available on all PCs. Our primary color palette includes ASID red, black and gray, and our secondary palette uses cyan and yellow. These colors should appear in all collateral, aside from imagery. Since the launch of the ASID rebrand in June of 2011, we've expanded the look to be more reflective of our industry, to include imagery and typography, which will allow chapters to be a bit more creative in outreach endeavors. It is essential to adhere to brand guidelines to build awareness and equity in our brand. Only professional members may use the ASID logo in any manner. For usage guidelines, consult the ASID website. ASID Brand Central (http://www.asidbrandcentral.org/) encompasses a collection of resources for ASID Chapters, including Brand and Image Guidelines, Social Media Guidelines, Public Relations At-A-Glance, Media If your ASID membership has lapsed, you may no longer use any ASID appellation or the ASID logo, among other benefits. ASID strictly enforces this regulation and performs audits. Tips on how to use: On your email signature, website, business cards, letterhead and when being interviewed or receiving recognition. Membership Type Appellation Example Interior Designer Allied Allied ASID John Doe, Allied ASID Associate Associate ASID John Doe, Associate ASID Fellow FASID John Doe, FASID or Hon. FASID Professional ASID John Doe, ASID Educator Partner Educator Partner ASID John Doe, Educator Partner ASID Student Student ASID John Doe, Student ASID Industry Partner (company) Industry Partner of ASID ABC Company, Industry Partner of ASID Industry Partner Representative (individual) Industry Partner Representative for ABC Company John Doe, Industry Partner Representative (or Rep.) for ABC Company Educator, Student and Industry Partner 14 | FALL 2012 | ILLINOIS ANYTIME. DRAMA WATCH THE SPRING ISSUE INSIDE AN ART RT GALLERY Y ABODE BODE REALTY CHECK: K: MICHIGAN’S AN’S FIRST-RATE RST-RATE SECOND HOMES TRENDING NOW:: GRAPHIC RAPHIC FLORALS, LORALS, ANGULAR ACCENTS AND MORE & MEET ET CONCRETE’S NCRETE’S NEWEST CRAFTSMAN! AFTSMAN! M O DERN DERNL LUXU U X U R Y. Y.COM COM DRAMA WATCH THE SPRING ISSUE INSIDE AN ART GALLERY ABODE REALTY CHECK: MICHIGAN’S FIRST-RATE SECOND HOMES TRENDING NOW: GRAPHIC FLORALS, ANGULAR ACCENTS AND MORE & MEET CONCRETE’S NEWEST CRAFTSMAN! M O D E R N L U X U R Y. C O M CS Interiors Write Something... Wall Info Photos ANYWHERE. National News National Database Update for the 2013 Printed Directory Please be sure to update your personal and professional information on Information collected from individuals using the ASID Worldwide the ASID National database. The printed ASID Illinois chapter direc- Referral Service is used only for purposes of matching them with tory, sent to all ASID Illinois members, will utilize the information stored in the National database. Ensure that all of your information is correct and current by following these steps: qualified designers and for sending referral information to them. You may choose not to have this information shared with the designers whose names come up for referral. 1. Go to :www.asid.org Should you have any questions or concerns regarding ASID's Privacy 2. Login to get to the My ASID page Policy, feel free to direct them to asid@asid.org. You may also send a 3. Under Membership, Programs and Services click on “Contact Information letter to the American Society of Interior Designers at: American Update”. 4. Click on “Maintain your Personal Profile”. Society of Interior Designers, 608 Massachusetts Avenue, NE, 5. Review and edit your profile information in the online forms Washington, DC 20002-6006, Attn: Web Master. 6. Make sure that you go all the way through the confirmation prompts before you logout. When the confirmation process is complete, you will be taken back to the My ASID screen. This directory will be the only printed information distributed by ASID, please ensure that this information is accurate! American Society of Interior Designers Privacy Policy The National ASID Chapter would like all members to review the Association’s website privacy policies. Below is an excerpt from the Why do you love ASID?... Let us count, and share the ways As a valued ASID member, you have a strong influence on your colleagues and friends who are not currently a part of ASID. Share why you policy. The full policy can be seen online at www.asid.org/privacy. LOVE ASID and how being a part of this community has helped you The American Society of Interior Designers, Inc. ("ASID") respects grow your business, build your network and expand your knowledge— the privacy of its Web site users. ASID does not collect personal and get some extra $ while doing it! information through its Web site from its Web site users other than the information its Web site users voluntarily provide ASID through We want to help you recruit! The following tools are available on the use of its Web site. ASID website to help with your efforts. Go to www.asid.org/memberservices/ This information may be used by ASID in any one or more of the Toolkit documents. love/launch for more information and to access the Share the Love following ways: Recruitment Love Toolkit: • Membership "Cheat Sheet" and Share the Love Cards • To send ASID-related materials by mail, e-mail or otherwise to its • Forward to a friend Web site users; • Membership Types and Applications • Membership Benefits • To distribute time-sensitive information such as Legislative Alerts • Share the Love downloadable graphic or NewsFlash via e-mail and/or fax; Have more questions? Contact Jacqueline Lucas, Membership Recruitment • To notify its Web site users about products, services, and other information ASID believes its Web site users might want to know. 16 | FALL 2012 | ILLINOIS Manager, at jlucas@asid.org. ELLE DECOR ELLE DECOR’s LOOKBOOK APP ELLE DECOR’s most popular online resource is now available as a free app, with hundreds of images, searchable by room and by style. Save your favorites in “My Design File” and share them with clients. An archive of our best images at your fingertips… AMAZING. iPad ® is a trademark of Apple Inc., registered in the U.S. and other countries. App Store is a service mark of Apple Inc. New Members Professional Beth Ann Gensinger Beth’s Home Deseyen, Inc. Alyssa Jacobsen, Student ASID Harrington College of Design Amy Jamnik Crate & Barrel Pamela M. Johnson, Student ASID Harrington College of Design Howard Jancy Custom Building Products Brooke Kalvaitis, Student ASID Illinois Institute of Art at Chicago Ken Walker Artisan Electronics Group Mary Beaujon kenter, Student ASID Harper College Student Members Sarah Lynn Larsen, Student ASID Southern Illinois University Patricia Albertini, Student ASID Harrington College of Design Kelsey Liesz, Student ASID Illinois Institute of Art at Schaumburg Rebekah Louise Baltic, Student ASID Harrington College of Design Elena Moraru, Student ASID Harper College Fleur K Beamish, Student ASID Harrington College of Design Amy Redden, Student ASID Southern Illinois University Taylor Behl, Student ASID Southern Illinois University Tamara Lynn Scott-Suski, Student ASID Joliet Junior College Abigail Sarah Carr, Student ASID Harrington College of Design Katie Lynn Spain, Student ASID Illinois Institute of Art at Chicago Associate Jananne Clemens, Student ASID College of DuPage Lakshmi Sravanthi Tammana, Student ASID Harper College Cheryl A. Hussain, Associate ASID Majestic Interior Design, Inc. Dian Dukum, Student ASID Illinois Institute of Art at Chicago David Joel Thomas, Student ASID Art Institute of Chicago Nancy Faller, Student ASID College of DuPage Denise Valentin, Student ASID Harrington College of Design Madeline Allison Flanc, Student ASID Illinois Institute of Art at Chicago Maria Teresa Washer, Student ASID Harper College June Flowers, Student ASID College of DuPage Julia Margaret Weigard, Student ASID Harrington College of Design Aubrey Grassly, Student ASID Southern Illinois University Jena Lyn Wilson, Student ASID Kristine A Bergman, ASID, LEED AP Office Interiors Jeanette H Simpson, ASID KidSpace Interiors Allied Randa L Clark, Allied ASID Randa Clark Design, LLC Linda DiDonato, Allied ASID Kendra Marie Dornink, Allied ASID Madison Area Technical College Kristin Lynn Grube, Allied ASID SarahRose Waltzman, Allied ASID Allied Educator Eric A. Wiedegreen, Allied ASID, FIDEC Industry Partner Suzy Cirulis Crate & Barrel Amanda Cook Crate & Barrel Brett Fealy Electronic Media Technicians D.B.A: EMT 18 | FALL 2012 | ILLINOIS Silhouette® Window Shadings with LiteRise® Lifting System Silhouette® Window Shadings Homes your clients can warm up to. Create comfortable environments when you design with Hunter Douglas. Our extensive collection of window fashions are more than stylish. Built-in insulating properties keep homes warm during winter months, while cordless designs offer enhanced child safety. Families everywhere can cozy up to that. Need Assistance with Hunter Douglas Products? To access all the resources you need to make selling Hunter Douglas window fashions easier and more profitable, contact your Hunter Douglas Design Center Partner today. And be sure to ask about the Hunter Douglas Design Center Program. To find a dealer near you, visit growyourdesignbusiness.net/partners. Chicago Design Team Vicki Martin & Camille Sullivan 3425-B North Ridge Avenue Arlington Heights, IL 60004 (847) 394-1800 © 2012 Hunter Douglas. All rights reserved. All trademarks used herein are the property of Hunter Douglas. 9/12