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Ideal Homex Kit - İdeal Home Fuarı
11th INTERNATIONAL IDEAL HOMEX HOUSEWARES & GIFT FAIR I S TA N B U L VISITING HOURS: 09:30 - 19:00 This fair is being held properly by the law number 5174 of the Union of chambers and Commodity Exchanges of Turkey www.idealhomefuari.com 31 MARCH - 03 APRIL 2016 Discover New Markets and New business Opportunities With over 300 exhibiting companies showcasing thousands of housewares and interiors products, Ideal Homex offers something for every trade professional involved in retailing, distribution and supply of glassware, ceramics, tableware, kitchenware, lighting, home textiles, and accessories. By serving existing markets and shaping new ones, exhibiting at Ideal Homex 2016 will put you in direct contact with the top buyers in the market so that you can experience first-hand where new business opportunities and sales exist for your company. Showcase your latest products and services Whether you’re launching new products, announcing new design partnerships, or presenting innovations, showcasing your new product ranges for buyers to experience first-hand at Ideal Homex is proven to generate more sales. With Life Media’s 20 years of experience at organising events for the housewares industry, you can be assured that you’ll be making new business connections in the best possible trading environment. Generate new business How many clients do you have? How many clients would you like? With over 25,000 senior-level, qualified decision makers looking to buy at the 2016 event, your new business opportunities are endless. Exhibiting at Ideal Homex Istanbul allows you to connect with new buyers who are right for your business. -2- www.idealhomefuari.com 31 MARCH - 03 APRIL 2016 AN EXPERIENCED LOCAL PARTNER With the full support of the the local industry, Life Media staged its first international housewares and gifts exhibition in Turkey, ‘’Zuchex’’ in 1997. As the Turkish economy expanded so consumer spending increased which in turn lead to the growth of Zuchex which is now established as one of the world’s largest and most important trade events for the housewares and gifts sector. Strategically located in Istanbul, Ideal Homex is more than an event just for the Turkish market, it offers a regional trading hub attracting leading buyers from Turkey, Eurasia, CIS, the Balkans, The Middle East and North Africa. The result is that Ideal Homex, which takes place annually in April, is now classified as a must attend event for both suppliers and buyers. IDEAL HOMEX IS NOW ONE OF THE WORLD’S TOP 5 HOUSEWARES EVENTS AND IS GROWING YEAR ON YEAR Life Media Fuarcılık A.Ş. organisers of Zuchex and Ideal Homex, maintains its deep understanding of market trends and future needs of the housewares and gifts sector through its leading trade publications. Züccaciye and Lifetech are published in the Turkish language and, the internationally distributed Housewares & Gift Turkey magazine is published in English. As part of its international activities, the Züccaciye Magazine is proud to have been selected as the Turkish representative of the Global Innovation Award (GIA) which is awarded by America’s International Housewares Association, organiser of IHA, one of the world’s largest housewares events held annually in Chicago. Ideal Homex is proud to have the active support of Zucder, the Turkish Housewares Association, who provide valuable insights into market trends, extensive marketing support and who are a powerful lobbying body acting on behalf of the industry at large. EXHIBITING AT IDEAL HOMEX CAN HELP YOU TO - Expand your market share and support the marketing activities of your established partners - Meet with foreign and domestic agents and distributors and establish new distribution channels - Introduce your new products and services directly to both potential domestic and foreign buyers cost effectively. - Launch new products directly to the region’s top buyers. - Meet many new retail buyers, distributors and wholesalers and learn first-hand what they want and where they see the market moving. - Profit from selling face-to-face the benefits of your products and services e.g. price, quality, functionality, design, delivery, service etc. -3- www.idealhomefuari.com 31 MARCH - 03 APRIL 2016 BUILD YOUR CUSTOMER BASE IN EURASIA Quick Facts on Turkey Geography: Turkey sits at the junction of Europe and Asia, bordered by eight countries: Bulgaria, Greece, Georgia, Armenia, the Azerbaijani exclave of Nakhchivan, Iran, Iraq, and Syria. To the south is the Mediterranean Sea, to the west is the Aegean Sea, and to the north is the Black Sea. Population: 74.8 million, 25.8% of which are under the age of 15. In fact, Turkey currently has the largest number of young people in its history, with 20 million Turks between the ages of 10 and 24. By 2023, Turkey’s population is expected to rise to over 84.2 million. Main trading partners: Germany, followed by Iraq, Iran, Egypt, Saudi Arabia and the United Arab Emirates. Rising regional prominence Turkey’s economy has been growing steadily for the past ten years, its economy grew by 11.4% for the first quarter of 2015, a growth rate second only to China’s. Last June, its exports grew by 13%. It is currently being considered for entry into the European Union, and Goldman Sachs has classified it among the MIST countries (a second tier of emerging economies to watch), alongside Mexico, Indonesia, and South Korea. -4- www.idealhomefuari.com 31 MARCH - 03 APRIL 2016 INCREASE YOUR BRAND AWARENESS By exhibiting at Ideal Homex Istanbul your brand will be made visible to over 25,000 attendees and over 300 other exhibitors, all in one place. Your business will also be showcased to over 10,000 unique visitors per month on our website on the Ideal Homex Istanbul Exhibitor List. Ideal Homex Istanbul also offers sponsorship opportunities designed specifically to increase your brand awareness at the event and drive business to your stand. Meet your clients: There’s nothing like face-to-face Ideal Homex Istanbul is the perfect platform to meet your existing clients in one place, whether it’s to sign new orders, affirm ongoing partnerships or discuss new business opportunities. In 2015 Ideal Homex Istanbul, welcomed over 25,000 qualified industry professionals The event provided the ideal business solution for busy industry players, allowing them to catch up with the latest global housewares trends, discover exciting new products to tempt their customers and network with existing suppliers over the course of four days. Exhibitors from Turkey joined foreign players from Azerbaijan, The UAE, Algeria, Ghana, Georgia, Iran, Croatia, Kazakhstan, Libya, Lebanon, Hungary, Macedonia, Egypt, Moldova, Poland, Saudi Arabia, Chile, Russia, Oman, Jordan, Tunisia and Greece. -5- www.idealhomefuari.com 31 MARCH - 03 APRIL 2016 The Facts 300 250 exhibitors VIP guests 25,000 VISITORS 75,000 VISITORS FROM 95 sqm EXHIBITION AREA COUNTRIES -6- www.idealhomefuari.com 31 MARCH - 03 APRIL 2016 Targeted buyer programme In 2015 25,000 qualified buyers attended Ideal Homex from all the major department stores, speciality housewares retailers, and supermarkets in Eurasia as well as the world’s leading luxury hotels. For 2016 we will be continuing our targeted buyer programme, focusing on attracting additional buyers from throughout the Eurasian region, The Middle East and Africa. AUDIENCE SENIORITY 100 90 80 70 60 50 40 30 20 10 0 51% 38% 7% Director/Owner Buyer Marketing -7- 3% Store/Department Managers 1% Merchandiser www.idealhomefuari.com 31 MARCH - 03 APRIL 2016 Guaranteed Press coverage Alongside event advertising in over 20 housewares specific titles, 6 newspapers, 20 online websites and on 3 radio stations, Ideal Homex is also supported by Life Media, organisers of the Fair and publishers of Turkey’s market leading trade publications Zuccaciye, LifeTech, LifePlast and Housewares & Gift Turkey. -8- www.idealhomefuari.com 31 MARCH - 03 APRIL 2016 Overseas Visitor Profile From 95 Countries • • • • • • • • • • • • • • • • • • • • • • • • • • AFGHANISTAN ALBANIA ALGERIA ANGOLA ARGENTINA ARMENIA AUSTRALIA AUSTRIA AZERBAIJAN BAHRAIN BELGIUM BOLIVIA BOSNIA AND HERZEGOVINA BRAZIL BULGARIA CAMEROON CANADA CHINA COLOMBIA CROATIA CYPRUS CZECH REPUBLIC ECUADOR EGYPT ESTONIA FIJI • • • • • • • • • • • • • • • • • • • • • • • • • • • FINLAND FRANCE GABON GAMBIA GEORGIA GERMANY GHANA GREECE GUINEA HAITI HUNGARY INDIA IRAN IRAQ IRELAND ISRAEL ITALY JAPAN JORDAN KAZAKHSTAN KOREA SOUTH KOSOVO KUWAIT KYRGYZSTAN LEBANON LIBERIA LIBYA -9- • • • • • • • • • • • • • • • • • • • • • • • • • • • MACEDONIA MALAYSIA MEXICO MOLDOVA MONACO MONTENEGRO MOROCCO NETHERLANDS OMAN PAKISTAN PALAU PALESTINE POLAND PORTUGAL QATAR ROMANIA RUSSIA SAUDI ARABIA SENEGAL SERBIA SENEGAL SERBIA SLOVAKIA SLOVENIA SOMALIA SOUTH AFRICA SPAIN • • • • • • • • • • • • • • • • • SUDAN SWEDEN SWITZERLAND SYRIA TAIWAN TAJIKISTAN TANZANIA THAILAND TUNISIA TURKMENISTAN UGANDA UKRAINE UNITED ARAB EMIRATES UNITED KINGDOM UNITED STATES UZBEKISTAN YEMEN www.idealhomefuari.com 31 MARCH - 03 APRIL 2016 11th IDEAL HOMEX GENERAL Exhibition Plan Visitors Entry 8 7 Kitchenware, Decorative Products and Giftware Kitchenware, Decorative Products and Giftware Electrical Appliances Stainless Steel Products 6 4 Glass, Porcelain, Ceramics Ideal Outlet Visitors Entry 2 1 3 Plastic Ideal Outlet Visitors Entry 9 5 Franchise & Retail Area - 10 - 10 www.idealhomefuari.com 31 MARCH - 03 APRIL 2016 FAIR PRE - REGISTRATION FORM The 11h Ideal Homex International Housewares & Gift, Electrical Appliances Fair, layout planning has started for 2016, if you want to be a part of it, please fill in the form below to allow us to get you on the floor plan on time. Company Name :....................................................................................................................... Person in Charge :....................................................................................................................... E-Mail / Web Site :....................................................................................................................... Telephone / Fax :....................................................................................................................... Main Activity :....................................................................................................................... 11th IDEAL HOMEX REGISTRATION FORM Manufacturer Exporter Product to display Wholesaler Other :......................................................................................................... ....................................................................................................................................................... Requested stand range m2 :......................................................................................................... Date Stamp / Sign - 11 - 31-03 MARCH APRIL 2016 180 170 45 110 50 50 60 60 25 125 05 February 2016 05 February 2016 05 February 2016 05 February 2016 15.08.2016 COMPANY REPRESENTATIVE www.idealhomefuari.com 31 MARCH - 03 APRIL 2016 BOOTH CONSTRUCTION CONFIRMATION FORM Exhibitor Name (Company) :.................................................................................................... Hall and Booth Number :.................................................................................................... Authorized Person-Signature :................................................................................................... Please indicate places for electricity, water, drainage, telephone, compressed air hardware. * Please fill this form complete - 14 - www.idealhomefuari.com 31 MARCH - 03 APRIL 2016 Shell Schemes CHINA STAND MODEL Unit price per sqm 45 € Floor + VAT Rip Carpet Furniture sqm White Square Table (80x80 cm) 1 Hilton Chair 4 Info Desk Construction Chipboard Shelf 18 mm (50x100) 1 6 ENGLAND STAND MODEL Unit price per sqm 110 € Furniture + VAT White Square Table (80x80 cm) 1 Hilton Chair 4 F System Info Desk Construction Chipboard Shelf 18 mm (50x100) - 15 - 1 6 www.idealhomefuari.com 31 MARCH - 03 APRIL 2016 Shell Schemes ENGLAND STAND MODEL 2 Rip Carpet Floor sqm Furniture White Square Table (80x80 cm) 1 Hilton Chair 4 Info Desk 1 Construction Chipboard Shelf 18 mm (50x100) 6 Unit price per sqm 50 € + VAT HONG KONG STAND MODEL Rip Carpet Floor Furniture White Square Table (80x80 cm) 1 Hilton Chair 4 Info Desk Construction Chipboard Shelf 18 mm (50x100) Unit price per sqm 50 € + VAT - 16 - sqm 1 6 www.idealhomefuari.com 31 MARCH - 03 APRIL 2016 Shell Schemes KOREAN STAND MODEL Floor Rip Carpet Furniture sqm White Square Table (80x80 cm) 1 Hilton Chair 4 Info Desk Fluorescent Lighting Electric Construction Chipboard Shelf 18 mm (50x100) 1 5m 6 Unit price per sqm 60 € + VAT SPANISH STAND MODEL Floor Rip Carpet Furniture White Square Table (80x80 cm) 1 Hilton Chair 4 Info Desk Construction Chipboard Shelf 18 mm (50x100) Unit price per sqm 60 € + VAT - 17 - sqm 1 6 www.idealhomefuari.com 31 MARCH - 03 APRIL 2016 Shell Schemes STANDARD STAND MODEL Unit price per sqm 25 € Floor Rip Carpet sqm + VAT Furniture Folding Table (80x120 cm) 1 Hilton Chair 4 WOODEN STAND MODEL Floor Unit price per sqm Rip Carpet + VAT White Square Table (80x80 cm) 1 Hilton Chair 4 110 € sqm Furniture Construction Chipboard Shelf 18 mm (50x100) 6 Other Cleaning - 18 - sqm www.idealhomefuari.com 31 MARCH - 03 APRIL 2016 Dear Ideal Homex Exhibitor, The 11th International Ideal Homex Housewares & Gift, Electrical Appliances Fair catalogue is going to be published. Your Company information has to be delivered by 05 February 2016 to ensure you are included. DIRECTORY LISTING FORM Exhibiting Company Address Telephone Number Fax Number E-Mail Web Manufacturer Exporter Wholeaser Retailer Importer Main Activity Product Groups Brands * Please fill this form complete SIGNATURE - 19 - www.idealhomefuari.com 31 MARCH - 03 APRIL 2016 FASCIA NAME Dear Exhibitor, Please fill in your company name for the fascia of your booth, correctly showing the letters to display below. IMPORTANT! EXHIBITOR ID BADGE ORDER NAME: POSITION E-MAIL .................................................... .................................................... .................................................... .................................................... .................................................... .................................................... .................................................... .................................................... .................................................... .................................................... .................................................... .................................................... .................................................... .................................................... .................................................... .................................................... .................................................... .................................................... .................................................... .................................................... .................................................... .................................................... .................................................... .................................................... * Please fill this form complete - 20 - www.idealhomefuari.com 31 MARCH - 03 APRIL 2016 Extra Material List KOD MATERIALS CODE 1 Chrom havind a foot glass PICTURE UNIT PRICE (€) TOTAL KOD MATERIALS 60 € CODE 11 Black Leather Chair 30 € 40 € CODE 12 Hilton Chair 20 € 60 € CODE 13 Aliminium Chair 20 € 80 € CODE 14 Brown Leather Chair Arm Rests 70 € 60 € CODE 15 Brown Leather Chair 50 € 70 € CODE 16 Leather Bar Chair 50 € 75 € CODE 17 Pouffe Bar Chair 30 € 110 € CODE 18 Red Sigle Seat 70 € 40 € CODE 19 Red Double Seat 100 € 40 € CODE 20 Brown Leather Single Seat 100 € A: 90 cm, B: 70 cm CODE 2 CODE 3 CODE 4 Folding Table A: 60 cm, B: 120 cm, C: 75 cm White Square Table A: 80 cm, B: 80 cm, C: 75 cm Chrom Havin Bar Table A: 60 cm, B: 100 cm CODE 5 CODE 6 Desk A: 100 cm, B: 52 cm, C: 100 cm White Locked Cupboard A: 100 cm, B: 52 cm, C: 90 cm Showcase CODE 7 A: 100 cm, B: 52 cm, C: 100 cm CODE 8 A: 50 cm, B: 50 cm, C: 200 cm Showcase Display Cube CODE 9 A: 65-‐50 cm B: 66-‐50 cm C: 75-‐50 cm CODE 10 White Leather Chair 1st COLUMN TOTAL PICTURE UNIT PRICE (€) TOTAL 2nd COLUMN TOTAL TOTAL (1+2) Date: V.A.T. (%18) GRAND TOTAL - 21 - www.idealhomefuari.com 31 MARCH - 03 APRIL 2016 Extra Material List KOD MATERIALS CODE 21 A: 100 cm B: 250 cm KOD MATERIALS 25 € CODE 30 A: 50 cm, B: 45 cm, C: 82 cm CODE 22 A: 95 cm, B: 195 cm, C: 200 cm 35 € CODE 31 Plazma (1 Dailly) 80 € CODE 23 A: 95,5 cm, B: 206 cm 135 € CODE 32 Spot 100 W 20 € Shelf 25 € CODE 33 Spot 150 W 35 € Shelf 25 € CODE 34 Spot 400 W 50 € CODE 25 1m Hanger 25 € CODE 35 Group Socket 20 € CODE 26 Hanger 172 cm 35 € CODE 36 Rip the Carpet 7 € CODE 27 Brochure Holder 65 € CODE 37 15 € CODE 28 Rubbish Basket 20 € CODE 38 Flowers Areca CODE 29 Kettle 20 € CODE 39 CODE 24 CODE 24A Panel Poster Board Door A: 30 cm, B: 100 cm A: 48 cm, B: 100 cm PICTURE UNIT PRICE (€) TOTAL 1st COLUMN TOTAL PICTURE UNIT PRICE (€) TOTAL Refrigerator Parquet Water Dispanser TOTAL (1+2) V.A.T. (%18) GRAND TOTAL - 22 - 50 € 80 € 2nd COLUMN TOTAL Date: 130 € www.idealhomefuari.com 31 MARCH - 03 APRIL 2016 Shipping Instructions & Customs Service Information About shipping instructions and customs clearance services you can contact the organization team directly: life@zuchex.com You will get all information you need as an exhibitor. Complimentary Shuttle Bus Services City Center (Taksim) / Eminönü – Former ICOC place – Fair Ground Pick Up 08:30 – 09:00 – 09:30 – 10:00 – 11:00 – 12:00 am Atatürk International Airport – Fair Ground Pick Up 08:45 – 09:45 – 10:45 – 11:45 am Coach Station (Otogar) / Fair Ground Pick Up 08:30 – 09:00 – 10:00 – 11:00 am Bakırköy (Regata) / Fair Ground Pick Up 08:30 – 09:30 – 10:30 – 11:30 am ISTOC (Near PTT) (Excluding Sunday) / Fair Ground Pick Up 11:00 – 12:00 am Returns 16:00 – 17:00 – 18:00 – 19.00 – 19:45 pm Shuttle bus service will be provided for Show attendees and exhibitors between the official hotels and fairground. ACCESS TO FAIRGROUND Contact us now to book your space at this inspiring event Organised by: Oksuzogullari Plaza E-Blok Kat: 7 No: 71 Bagcilar / Istanbul - TURKEY Tel : +90 212 292 60 31 • Fax: +90 212 292 34 20 31-03 MARCH APRIL 2016 l i f e @ z u c h ex .c o m • w w w. i d e a l h o m e f u a r i .c o m /i deal home fair - 23 - This fair is being held properly by the law number 5174 of the Union of Chambers and Commodity Exchanges of Turkey .
