KATOWICE – an attractive investment destination

KATOWICE –
an attractive investment destination
Katowice
KATOWICE@POLAND.EUROPE
POLAND
Location & economy
 Part of the EU single market of around 500 M
people
 Part of trans-European transportation corridor
 38,2 M of consumers – 6th economy in the EU
Human capital
 Young, well-educated work force
 Approx. 2 million of university students
 453 universities & high education schools
 Increasing labor productivity
Investment incentives
 Tax exemptions in 14 Special Economic Zones
 Grants co-financed from the EU
Source:(PAIiIZ).
PAIiIZ.
Source: Polish Information and Foreign Investment Agency
E&Y 2012
EUROPEAN ATTRACTIVENESS SURVEY
What are the most attractive countries for FDI in the next 3 years?
Germany
35%
Poland
10%
UK
8%
Russia
7%
France
4%
Romania
3%
Czech Rep.
3%
Turkey
2%
Switzerland
2%
Netherlands
2%
Italy
2%
Spain
2%
Sweden
2%
According to investors surveyed by E&Y the strengths
of Poland are:
large domestic market,
well-qualified and productive workforce,
stable macroeconomic situation in difficult times,
relatively low level of public debt comparing to
Western European countries,
transparent tax and legal systems,
favorable conditions both for manufacturing and
services investments
Source: Ernst & Young, 2012 European Attractiveness Survey.
Source: PAIiIZ, E&Y 2012 European Attractiveness Survey.
WHY SILESIA?
WHY KATOWICE?
The centre of the largest Polish Metropolis – 2 M inhabitants (Silesia: 4,6 M
inhabitants)
Healthy economy & growing market – Fitch Rating „A-” for liabilities in foreign currency;
stable outlook
Professionally skilled human resources and unique work ethics – 182,000 students
Strong academic centre – 45 institutions of higher education
Presence of foreign investors (e.g. IBM, PwC, Capgemini)
Convenient and easy access via air, roads and rail
Well developed telecommunication network
Good place to live – 45% of green areas
Support from helpful local and regional authorities
THE PROVINCE OF SILESIA
The Province of Silesia is one of the smallest but
most populated regions of Poland
80% of region’s population live in cities and
towns
Every third big city in Poland is in the
Province of Silesia
SILESIA METROPOLIS
Largest in the Central Europe
9th largest in Europe
KATOWICE - GLOBAL RECOGNIZED
METRO
Katowice: one of the 200
largest metropolises in the world
Katowice ranked at the level of
New York, Washington, Paris,
London, Dubai, Abu Dhabi or Tokyo
FOREIGN INVESTORS’ PRESENCE
BUSINESS SERVICES
IN SILESIA METROPOLIS
The Silesia Metropolis is the third fastest developing centre of service
offshoring in Poland
FACTS
36
7,5
55
No. of
BPO/ITO, SSC
and R&D
centres
No. of
employees
in the sector
[thous.]
Growth of the
headcount
(2009-2011)
in %
No. of
employees
(end of 2012)
[thous.]
Source: “Business services sector in Katowice and the Silesia Metropolis”, ABSL 2012.
BUSINESS SERVICES
IN SILESIA METROPOLIS
Total number
of service
centers
including 30
foreign centers
36 centers
Employment
7,500
Growth of the
headcount
(2009-2011)
in %
55%
including over
90% in foreign
centers
46% in foreign
centers
Source: “Business services sector in Katowice and the Silesia Metropolis”, ABSL 2012.
BUSINESS SERVICES
IN SILESIA METROPOLIS
Source: “Business services sector in Katowice and the Silesia Metropolis”, ABSL 2012.
BPO/ITO/SSC IN METROPOLIS
MAIN SPECIALIZATIONS IN THE SILESIA METROPOLIS:
IT services
Customer service
HR
DEVELOPMENT OF THE SERVICES
IN SILESIA METROPOLIS - TESTIMONIALS
BPO, accountancy outsourcing, IT outsourcing
No. of employees: 1,300
ITO
No. of employees: 300
SSC operations, Finance, IT, CC, HR
No. of employees: 540
SSC in audit services: servicing
4 CEE countries, UK and
Germany
No. of employees: 320
NEW PLAYERS IN KATOWICE
Customer Service Centre
No. of employees: 260
F&A Centre
No. of employees: 240
IT services
No. of employees: 50
Marketing processes
No. of employees: 200
Data recovery and computer forensics, R&D
Enlarging R&D centre by 70 specialists
fDi MAGAZINE RANKING
According to fDi Magazine Katowice is the best City of Central and Eastern
Europe regarding the foreign direct investment promotion strategy
HUMAN RESOURCES AVAILABILITY
HUMAN RESOURCES AVAILABILITY
2 M people in Silesia Metropolis
4,6 M people in Silesia Province
9 M people in the range of 60 miles
182,000 students in Silesia Province,
including 130,000 in Silesia Metropolis
Excellent language skills
Source: University of Economics in Katowice.
29 UNIVERSITIES IN SILESIA METROPOLIS
HUMAN CAPITAL OF THE
SILESIA METROPOLIS
PROFESSIONALLY SKILLED HUMAN RESOURCES
HIGH ADAPTIVITY
FLEXIBILITY
UNIQUE WORK ETHICS
EASY ACCESS AND
WELL DEVELOPED COMMUNICATION
ATTRACTIVE LOCATION
THE BEST COMMUNICATION IN POLAND
Well developed road network - the highest
road density in Poland
The lowest traffic congestion among
Polish biggest cities
3 international airports in a close distance
from Katowice
Dense network of telecom infrastructure
Source: GTL SA, Katowice City Hall, Michał Szelest.
THE BEST COMMUNICATION IN POLAND
3 INTERNATIONAL AIRPORTS IN A CLOSE DISTANCE OF 100 KM
Katowice Airport: 30 km distant,
ca. 30 minute car ride
Kraków Airport: 67 km distant , ca.
40 minute car ride
Ostrava Airport: 100 km distant, ca.
1h 20 minute car ride
Source: GTL S.A.
FLIGHT CONNECTIONS
IT INFRASTRUCTURE
IT INFRASTRUCTURE
Dense network of telecom infrastructure
3S (Silesian Optical Fiber Network) - regional operator with optical fiber network
850 km long and it is still increasing its coverage
Other: Orange, Netia, Exatel, Polnet, UPC
3SF Data Center (in Katowice) - one of the biggest data centers in Poland
RAPIDLY GROWING PROPERTY MARKET
Source: GTC.
OFFICE MARKET
Source: GTC, GPP Business Park, Altus.
PRIORITY PROJECTS
THE CITY OF FUTURE - YOUR CITY
NEW INVESTMENT
PROJECTS IN KATOWICE
TO BE COMPLETED IN 2013
International Congress
Centre
Roundabout-Marketsquare
National Polish Radio Symphony
Orchestra
Railway station
redevelopment
New seat of Silesian
Museum
The Scientific Information
Centre and Academic Library
MARKET SQUARE
- KORFANTEGO AVENUE
ESTIMATED CONSTRUCTION
COST - PLN 300 M
Now: wide avenue with scattered
buildings
In the near future: new office and
commercial centres, clubs and
restaurants with modern architecture
CULTURAL ZONE
CURRENTLY
Post-industrial areas of former Katowice coal mine
Seat of the most famous spectators’ hall in Poland „the Saucer”
IN THE NEAR FUTURE
International Congress Centre
Seat of the Symphonic Orchestra
New Silesian Museum
INTERNATIONAL CONGRESS CENTRE
Project value: PLN 304,5 m:
European Regional Development Fund
ca. PLN 152,8 m
Contribution of Katowice City (including
funds from European Investment Bank EBI)
ca. PLN 151,7 m
SYMPHONIC ORCHESTRA
The Symphonic Orchestra seat: project value
amounts to PLN 265 m, including PLN 122 m
from the Operational Program Infrastructure
and Environment
SILESIAN MUSEUM – NEW SEAT
Investment of Marshal of Silesian Voivodeship
The Silesian Museum has been entered to the list of the priority investments for the
Silesian Voivodeship.
Project value is PLN 324 m - 85 % of this amount will be covered from the EU funds
CITY CENTRE TRANSFORMATION
Old coal mine sites
Modernization of the Sport and Entertainment Hall SPODEK
Investment value ca. PLN 160 M
Source: Photo. T. Kosior.
RAILWAY STATION
REDEVELOPMENT PROJECT
Source: www.dworzec-katowice.info.
Contractor: NEINVER
integrated with: the shopping centre „Galeria
Katowicka” and underground bus station
HIGH QUALITY OF LIFE
QUALITY OF LIFE
„...THE HIGHEST LEVEL OF CULTURE”
„...THE BEST CITY IN POLAND TO LIVE IN...”
THE CITY OF GREAT EVENTS
GREEN CITY
Source: Drygas.
PwC REPORT ON KATOWICE
„The capital of culture and city image is the measure of how the city is perceived by both - residents and people form outside.”
HIGH CULTURE
146,5%
2nd place, after Warsaw
the city's culture budget, the number of
concerts, film festivals, theatre festivals and
classical music festivals, as well as concert
attendances (all per number of inhabitants)
EVERYDAY CULTURE
152,2%
1st place in Poland, followed
by Kraków, Wrocław, Warsaw
the number of: cinema seats, restaurants,
sport stadium seats and the green areas
within the city's administrative boundaries
(all per number of inhabitants)
With the average level of CIC in terms of overall image for the 11 cities of 100 CIC
COMMUTING
BUSINESS INFRASTRUCTURE IN SILESIA
…..HOTELS
Source: www.angelo-katowice.pl
…..CONFERENCE CENTRES
Source: www.euro-centrum.com.pl
…..RESTAURANTS & PUBS
Source: www.lemoniada.pl
SOCIAL INFRASTRUCTURE
High quality health care and research facilities
specializing in heart surgery, oncology and burn
treatment
Developed network of private healthcare
institutions
Source: www.gcm.com.pl
International school
Nursery
Primary school
Lower-secondary school
Secondary school
Source: ww.international.edu.pl
LEISURE TIME
Source: www.gosilesia.pl
KATOWICE - THE CITY OF GREAT EVENTS
At the Silesian Stadium and in Spodek concert hall and sports venue the greatest
artists took the stage (U2, Genesis, Red Hot Chili Peppers, Metallica and Pearl Jam)
Rawa Blues Festival - which every year gathers thousands of blues fans
Tauron New Music Festival - electric music
Off Festival - alternative music 3-days festival
Source: Łukasz Rak
THE CULTURAL METROPOLIS
CITIES
IN THE FIRST PHASE
CITIES
IN THE FINALS
Białystok
Bydgoszcz
Gdańsk
Gdańsk
Katowice
Lublin
Warszawa
Wrocław
Katowice
Łódź
Poznań
Lublin
Szczecin
Toruń
Warszawa
Wrocław
WE HAVE PASSED TO THE
FINAL ROUND
SUPPORT FOR INVESTORS
LOCAL INVESTMENT INVENTIVES
KATOWICE CITY HALL - real estate tax exemption
POVIAT (LOCAL) LABOUR OFFICE - internship at the employer’s seat, odd jobs, cost
reimbursement of full or partial equipment of a work-stand, trainings
KATOWICE SPECIAL ECONOMIC ZONE - corporate income tax reliefs
SUMMARY
Highly skilled human potential
Developed infrastructure
Global acknowledgement
Quality of life
THANK YOU FOR YOUR ATTENTION!
Contact for investors
Mateusz Skowroński
Mayor’s Plenipotentiary for Strategic Investors
Katowice City Hall
4 Warszawska Street, room 237
40-006 Katowice
Tel. +48 32 25 93 823
fax +48 32 259 78 12
e-mail: mateusz.skowronski@katowice.eu
www.invest.katowice.eu