The SAP Business Transformation Management Method
Transcription
The SAP Business Transformation Management Method
The SAP Business Transformation Management Method (BTM2) parallels with DYNAMICS/P3 Tim Hornung MS, SAP Joel Adler Ph.D. UPenn © 2013 SAP AG. All rights reserved. 1 What is Organizational Dynamics at Penn about? Dynamics Concentrations © 2013 SAP AG. All rights reserved. Public 22 Alignment of BTM2 & DYNM/P3 A rare industrial situation that sees its business strategy inextricably tied to these two principles of Penn Organizational Dynamics •Holistic approach •Balance of Process and Behavioral perspectives Mapping of Content of the P3 concentration •Project Management •Program •Risk Management Management •Portfolio Management •Business Process Management © 2013 SAP AG. All rights reserved. Public 33 BTM2 © 2013 SAP AG. All rights reserved. Public 44 63% of the world’s transaction revenue touches an SAP system. © 2013 SAP AG. All rights reserved. 5 The SAP mobile platform reliably delivers 1.8 billion text messages worldwide every day. © 2013 SAP AG. All rights reserved. 6 SAP HANA can increase analysis speed by more than 10,000x, equal to walking from California to New York in 6 minutes. © 2013 SAP AG. All rights reserved. 7 Our customers produce 85% of the world’s pet food. © 2013 SAP AG. All rights reserved. Public 88 Drivers for Business Transformation (BT) Fundamental and complex changes What What is is Business Business Transformation Transformation (BT)* (BT)* –– Excerpt Excerpt Business Business transformation transformation implies implies fundamental fundamental and and complex complex organizational organizational changes changes within within as as well well as as across across companies companies alongside alongside the the value value chain; chain; business business transformation transformation can can also also radically radically alter alter the the company's company's relations relations with with the the wider wider economic economic and and societal societal environment. environment. Drivers for BT: Technological innovations (e.g. Information and communication technologies) Pressure for sustainability (which results in changed customer preferences or regulations) Increasing globalization (that leads, for example to stronger competition) Radical changes of economic conditions (e.g. Financial crisis) Changing workforce (such as increasing global mobility) * www.fhnw.ch/iwi/bta Ö Business Transformation Research. © 2013 SAP AG. All rights reserved. Public 99 Business Transformation Academy A global, trans- and interdisciplinary network of Thought Leaders SAP Experts Customers / Professionals Academics / Institutes New: SAP Partners © 2013 SAP AG. All rights reserved. Public 1010 Business Transformation Management Call for action Low Low success success rate rate of of business business transformation transformation projects projects (less (less than than 40%) 40%) Findings Findings Source: Source: Isern Isern et et al. al. (2009) (2009) Lack Lack of of holistic holistic management management approaches approaches Source: Source: Winter, Winter, Uhl Uhl (2011) (2011) X 75% are failing because of non-technical reasons e.g. non acceptance of the solution, skill problems, communication problems, problems with project resources X 25% Failure because of technical reasons e.g. demands can not be mapped, sizing problems, problems with connecting legacy systems Source: Seven Reasons Why Information Technology Projects Fail (2011) © 2013 SAP AG. All rights reserved. Public 1111 The BTM2 – Big Picture Meta Management Orchestration of individual disciplines: Guidelines, Leadership, Culture, Values and Communication Direction Enablement Strategy Management Value Management Risk Management Processes Management Program/Project Management IT Transformation Management Organizational Change Management Competence & training management AS-ISData Collection Baseline analysis 360r Strategic Risk Assessment Determine scope of analysis Program Planning and Governance Business and IT Capability Assessment Set-up & governance Competence strategy Analysis of needs & maturity level Value estimation Deep dives for strategic risk areas From template to bespoke inventory Program & Proj. Integration Mgmt To-be analysis Stakeholder management Training need analysis Design business vision Detailed business case Assess transformation business case Identify improvements /add attributes Program & Project Scope Mgmt Gap analysis Change agent network As-is analysis Design Business Model Agree ownership for realization Define risk strategy Map selected processes Program & Project Time & Cost Mgmt IT roadmap plan Communication management Gap analysis Integrated transformation plan Plan benefit realization Risk Management Execution Plan process implementation Program Quality Mgmt Solution architecture design Performance management Project team Curriculum development Business Case Execute benefit realization Risk Monitoring Implement processes Program Human Resource Mgmt IT Deployment plan Performance management Business Training preparation Organizational model Review and evaluate results Identify additional improvement Evaluate processes Program Procurement Mgmt IT Operations & Service Optimization Change readiness assessment Training Risk analysis Establish potentials for further benefits Risk Mgmt. as part of Board Governance Establish CIP Program Reporting IT Lifecycle Management Change monitoring Evaluation & improvement © 2013 SAP AG. All rights reserved. Public 1212 Business Transformation Management Methodology (BTM²) Disciplines and deliverables in detail Meta Management Orchestration of individual disciplines: Guidelines, leadership, culture, values, and communication Envision Envision Strategy Management 1 Engage Engage Transform Transform Optimize Optimize Detailed benefit estimation Plan benefit realization Realize benefit Benefit review and evaluation Establish potentials for further benefits Value Management Risk Identification Risk mitigation plan Execute risk mitigation plan Risk monitoring Review and evaluate risks Risk Management Business process analysis Process to-be design Process implementation Process evaluation Run, monitor and optimize Business Process Mgt. Solution architecture IT deployment plan IT deployment and testing Plan IT operations IT operations & service optimization IT lifecycle management Transformational IT Management Execute change plan Change monitoring Ensure sustainable change Improve org. change readiness Organizational Change Mgt. Project startup and AS-IS Data collection 2 Analysis of transformation needs and causes (80/20 rule) 3 Design Business Vision 4 Set up change plan Design Business Model 5 Stakeholder, communic. and performance mgt. Need, as-is and gap analysis Training preparation Training Execution Transfer, application and evaluation Competence & Training Mgt. Program/Project initiation Program/Project planning Program/Project realization Program/Project closure Program and Project Mgt. Define integrated transformation plan © 2013 SAP AG. All rights reserved. Strategy to be approved by decision makers Public 1313 © 2013 SAP AG. All rights reserved. 14 © 2013 SAP AG. All rights reserved. 15 © 2013 SAP AG. All rights reserved. 16 © 2013 SAP AG. All rights reserved. 17 © 2013 SAP AG. All rights reserved. 18 BTM² - Strategy Management Portfolio of strategic options high Design business model: 4 strategic options Consolidation & Focus: Focus on core competencies/business, Reduction of overcapacities Ongoing observation Risks and opportunities low Overcome stakeholder crisis Increase readiness through sensitization of stakeholders Strategic redirection Expand core business, transfer and development low © 2013 SAP AG. All rights reserved. high Transformation readiness Public 1919 BTM² - Strategy Management Transformation need analysis Consideration of different stages: Decreasing flexibility with increasing pressure high Transformation stages Capital consumption, negative cash flow Unclear operating results Lack Lack of of liquidity liquidity Loss of customers Lack Lack of of business business success success Blockade of necessary transformation efforts Lack of of Lack strategy strategy Negative impacts not yet visible Lack of of Lack stakeholder stakeholder commitment commitment Sustained success Lack Lack of of awareness awareness and and knowledge knowledge low Pro-active Pro-active management management Stage 0 high © 2013 SAP AG. All rights reserved. Stage 1 Stage 2 Stage 3 Stage 4 Stage 5 low Flexibility to react (time and options) Public 2020 © 2013 SAP AG. All rights reserved. 21 © 2013 SAP AG. All rights reserved. 22 © 2013 SAP AG. All rights reserved. 23 © 2013 SAP AG. All rights reserved. 24 © 2013 SAP AG. All rights reserved. 25 © 2013 SAP AG. All rights reserved. 26 © 2013 SAP AG. All rights reserved. 27 © 2013 SAP AG. All rights reserved. 28 © 2013 SAP AG. All rights reserved. 29 29 © 2013 SAP AG. All rights reserved. 30 © 2013 SAP AG. All rights reserved. 31 31 © 2013 SAP AG. All rights reserved. 32 © 2013 SAP AG. All rights reserved. 33 © 2013 SAP AG. All rights reserved. 34 34 © 2013 SAP AG. All rights reserved. 35 35 © 2013 SAP AG. All rights reserved. 36 36 Organizational Dynamics and P3 © 2013 SAP AG. All rights reserved. Public 3737 Alignment of BTM2 & DYNM/P3 A rare industrial situation that sees its business strategy inextricably tied to these two principles of Penn Organizational Dynamics •Holistic approach •Balance of Process and Behavioral perspectives Mapping of Content of the P3 concentration •Project Management •Program •Risk Management Management •Portfolio Management •Business Process Management © 2013 SAP AG. All rights reserved. Public 3838 Mapping of Dynamics/P3 courses to BTM2 Systems Thinking: Pourdehnad Complexity, Sustainability, and Systems Thinking, Barstow Organizational Essentials for Leadership, Choukroun The Art and Science of Organizational Strategy and Planning, Meta Management Strategy Management Direction Value Management Risk Management Process Improvement, Stankard Business Process Excellence, Kirchmer Processes Management Managing Project Portfolios, Bayney IT Transformation Management Competence & Training Management Program/Project Management © 2013 SAP AG. All rights reserved. Enablement Organizational Change Management Choukroun Organizational Diagnosis, Kaminstein, Zane Effective Entrepreneurship and Leadership, Keech Is Bigger - Inevitable, Better or Worse in Organizations?, Licht Psychodynamics in Organizations, Hirschhorn Building a Business Case for Sustainability, Barstow, Nuessle Organizational Ethics and Integrity, Fielder Managing Project Risk, Hornbacher Organizational Risk Management, Combrick-Graham Group Team Dynamics: Kaminstein, Zane Coaching Others to Manage Conflict, Napier Organizational Culture Change, Vanderslice Mastering Organizational Politics and Power, Eldred Knowing Yourself: The Coach as an Instrument of Change, Napier Leader-Manager as Coach, Russo Stories in Organizations: Tools for Executive Development, Greco Organizational Project Management, Choukroun Program Management, Heaslip Public 3939 Discussion © 2013 SAP AG. All rights reserved. Public 4040 Thank You! Contact information: Tim Hornung Practice Manager, Business Transformation Services Tim.Hornung@sap.com 920-791-0354 Joel Adler P3 Studies Leader, Organizational Dynamics University of Pennsylvania adler@sas.upenn.edu 610-940-1941 41