media information 2016

media information 2016
We provide two advertising channels reaching the entire industry:
The Consumer Electronics trade magazine Elektronikkbransjen
Website www.elektronikkbransjen.no
The magazine is published 10 times per year.
Audited circulation: 8.700.
The website attracts 20.000 unique visitors every month.
Gain access to satisfied readers!
Elektronikkbransjen scores top marks in a reader survey* performed in
February 2012, which indicated that the most important aspects influencing general satisfaction are:
a) Well-written and informative editorial content
b) Elektronikkbransjen is a professional trade magazine
c) Perceived to be the best trade magazine within consumer electronics
in Norway
d) High level of interest in news on dealers and suppliers
Elektronikkbransjen scores highly on a scale of 1-10 for the following
characteristics:
• A serious trade magazine: 8.3
• A trustworthy trade magazine: 8.3
• A professional trade magazine: 8.1
78% of the respondees gave the magazine a total score of 7 or higher.
* Survey performed by Robert Ruud Analysetjenester (ESOMAR member)
for Fagpressen.
The magazine and website are aimed at all elements of the
electronics industry:
• Suppliers
• Retail chains
• Dealers
• Workshops
These represent the following product groups:
• Consumer electronics
• Data and multimedia
• Audio visual
• Telematics
• White goods
• Small electric appliances
• Photography
ADVERTISING SALES 2016
Inge Krav
HS Media AS
tel +47 911 27 717
ik@hsmedia.no
media information 2016
Elektronikkbransjen is published by Stiftelsen Elektronikkbransjen (the Consumer Electronics Trade
Foundation) and details of the editorial staff are published inside. The magazine is sent to the homes of the
foundation›s member companies› employees at all levels of the value chain: suppliers, retailers, dealers and
workshops plus company addresses.
The biggest reader group are employees of retailers such as Elkjøp, Expert, Lefdal, Euronics, Elite Foto, Japan
Photo, Coop Elektro, Soundgarden, Siba, Telekiosken, Telebutikken, Spaceworld, Telehuset, Nordialog, Klart
Svar, Telenor-butikken, Hifi-klubben, Eplehuset and Humac.
ADVERTISING RATES 2016
PUBLISHING SCHEDULE 2016
no
1
2
3
4
5
6
7
8
9
10
deadline for submissionsdistribution theme
FEB.
MARCH
APRIL
MAY
JUNE
AUG.
SEPT.
OCT.
NOV.
DEC.
25/01
22/02
29/03
25/04
23/05
08/08
05/09
26/09
24/10
14/11
10/02
09/03
13/04
11/05
08/06
24/08
21/09
12/10
09/11
30/11
CES and industry data
Mobile World Congress
Data
White goods
Photography/ wearables
Entertainment
IFA
Photokina/ IFA
Christmas gifts
Small electric appliances
Elektronikkbransjen has 24,000 readers.
TNS Gallup›s Consumer and Media Survey, December 2008
Size
4. colour
2/1
34.500,–
1/1
20.100,–
1/2
13.500,–
1/3
11.000,–
1/4
9.000,–
1/8
5.500,–
Supplement for 2nd, 3rd cover: +10% 4th cover: + 15%
Agency commission:
3.5%. Cancellation: 2 weeks before deadline.
DISCOUNTS
10% discount for 4 insertions within 1 year.
20% discount for 6 insertions within 1 year.
30% discount for 10 insertions within 1 year.
TECHNICAL DATA
INSERT
Circulation
Page size
No. of columns
Bleed
8.700
193 x 272 mm
4
Yes
2 pages 4 pages 8 pages 16 pages 32 pages bleed
ADVERTISEMENT FORMATS size width
x
height
Full page 1/2 page horizontal
1/2 page vertical
1/3 page horizontal
1/4 page vertical
1/4 page horizontal
1/8 page
193 mm
193 mm
95 mm
193 mm
95 mm
193 mm
95 mm
x
x
x
x
x
x
x
272 mm
220 mm
136 mm
220 mm
272 mm
110 mm
90 mm
136 mm
68 mm
68 mm
width
19.500,–
25.400,–
32.000,–
43.000,–
63.000,–
Postage:
0–25g.: 2.500,– 25–50g.: 4.500,– 50–100g.: 7.000,–
x height
x 297 mm
x 148 mm
x 297 mm
–
–
–
–
ADVERTISEMENT COPY
Send as PDF to cp@elektronikkbransjen.no.
Other formats can be accepted by arrangement for an extra fee.
ONLINE ADVERTS
Top banner 980/120pxl,
Skyskraper 180/500pxl,
Banner
180/300pxl,
Banner
180/180pxl,
Button 225/120pxl,
NOK
NOK
NOK
NOK
NOK
NOK
1 3.000,- per month
5.000,- per week
7.500,- per month
4.500,- «
2.500,- «
2.000,- «
Buy the industry›s most attractive online advertising
spot! Banner adverts are linked directly to your own website. High hit rates will cause top banners to roll, making
them visible on at least every other page.
ADVERTISING IN NEWSLETTERS
Banner
600/300pxl,
Sent to 6,700 subscribers
PUBLISHER
EDITOR-IN-CHIEF
Stiftelsen Elektronikkbransjen
Pb 6640 Etterstad, 0607 Oslo
tel +47 23 06 07 07
adm@elektronikkbransjen.no
www.elektronikkbransjen.no
Stian Sønsteng
+47 9920 2005
ss@elektronikkbransjen.no
ADVERTISING SALES
HS Media AS
Inge Krav
tel +47 911 27 717
ik@hsmedia.no
NOK
6.500,-
ADVERTISING COPY
Cathrine Pedersen
+47 93 43 93 85
cp@elektronikkbransjen.no